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2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan McGraw Hill / Irwin Slides by Yee-Tien (Ted) Fu
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2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

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Page 1: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

22C h a p t e r

Buying and Selling SecuritiesBuying and Selling Securities

second edition

Fundamentals

of InvestmentsValuation & Management

Charles J. Corrado Bradford D. Jordan

McGraw Hill / Irwin Slides by Yee-Tien (Ted) Fu

Page 2: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

2 - 2

First you buy a stock.

First you buy a stock.If it goes up, sell it. If it doesn’t go up, don’t buy it.

– Will Rogers

Page 3: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

2 - 3

Buying and Selling Securities

This chapter covers the basics of the investing process.Goal

We begin by describing how you go about buying and selling securities such as stocks and bonds.

Then we outline some important considerations and constraints to keep in mind as you get more involved in the investing process.

Page 4: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Close accountClose account

Buy securitiesBuy securities

Sell securitiesSell securitiesWithdraw moneyfrom account

Withdraw moneyfrom account

Deposit moneyinto account

Deposit moneyinto account

Getting Started

Open a brokerageor trading accountOpen a brokerageor trading account

Page 5: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Choosing a Broker

The first step in opening an account is choosing a broker . brokers are traditionally divided into three groups :

Full service brokers Discount brokers Deep discount brokers What distinguish the three groups is the level of

service they provide and the resulting commissions they charge .

Page 6: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Choosing a Broker With deep discount broker : essentially the only services

provided are account maintenance and order execution that is " buying and selling "

With full service broker will provide investment advice regarding the types of securities and investment strategies that might be appropriate for you to consider ( or avoid ) , the large brokerage firms do extensive research on individual companies and securities and maintain lists of recommended securities .a full service broker will even manage your account for you if you wish .

With discount broker , with fall somewhere between the two cases , offering more investment counseling than the deep discounters and lower commissions than the full service brokers .

Page 7: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Which type of broker should you choose ?

It depend on how much advice and service you want . if you are the do –it –yourself type then you may seek out the lower commissions , if you are not ,then a full service broker might be more suitable .

Often investors begin with a full service broker , and then as they gain experience and confidence , move on to a discount broker .

Page 8: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

2 - 8

Online broker

The most important recent change in the brokerage industry is the rapid growth of online brokers , also known as e- brokers or cyber brokers . with an online broker , you place buy and sell orders over the internet using a web browser .

online brokers will almost surely become the dominant form because of their enormous convenience and the low commission rates.

Page 9: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Choosing a BrokerCommissions

# of shares ($50/share) 200 500 1000

Full-Service BrokersA.G. Edwards $150 $200 $300Merrill Lynch

Discount BrokersCharles Schwab $100 $125 $150Fidelity Brokerage

Deep-Discount BrokersOlde Discount $50 $75 $100Quick & Reilly

Provides extensive

investment advice

Maintains account and

executes buy/sell

orders only

Level ofService

Page 10: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

2 - 10

Choosing a Broker

However, as the brokerage industry becomes more competitive, the differences among the broker types seem to be blurring.

Another important change is the rapid growth of online brokers, also known as e-brokers or cyberbrokers.

Online investing has fundamentally changed the discount and deep-discount brokerage industry by slashing costs dramatically.

Page 11: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

2 - 11

Choosing a Broker Broker Commission for Simple Trade

Charles Schwab $29.95, up to 1000 shares http://www.schwab.com

Fidelity Investments $25, up to 1000 shares http://www.fidelity.com

CSFBdirect $20, up to 1000 shares http://www.csfbdirect.com

E*Trade $14.95, up to 5000 shares http://www.etrade.com

TD Waterhouse $12, up to 5000 shares http://www.tdwaterhouse.com

Ameritrade $8, no share limits http://www.ameritrade.com

Page 12: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

2 - 12

Security Investors Protection Corporation

Most brokerage firms belong to the SIPC, which insures each account for up to $500,000 in cash and securities, with a $100,000 cash maximum.

Note that SIPC does not guarantee the value of any security.

Security Investors Protection Corporation (SIPC)Insurance fund covering investors’ brokerage accounts with member firms.

Page 13: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

2 - 13

Security Investors Protection Corporation

As you probably aware , when you deposit money in a bank , your account is normally protected (up to 100,000 $ ) by the federal deposit insurance corporation or FDIC , which is an agency of the U.S government . however , brokerage firms ,even though they are often called investment banks , can not offer FDIC coverage . most brokerage firms do belong to the SIPC which was created in 1970 . the SPIC insures your account for up to (500,000$ in cash and securities ,with a 100,000 $ cash maximum )

Page 14: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Security Investors Protection Corporation

SIPC is not a government agency , it is a private fund supported by the securities industry . however in the USA all the brokerage firma operating in it , must be a member of the SPIC .

NOTE ;that under SPIC your money are not guaranteed , so you can lose every thing in an SPIC covered account if the value of your securities falls to zero .

Page 15: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Broker-Customer Relations

There are several important things to keep in mind when dealing with a broker. Any advice you receive is not guaranteed. Your broker works as your agent and has a legal duty to act

in your best interest. On the other hand, brokerage firms are in the business of generating brokerage commissions.

Finally , in the unlikely event of a significant problem , your account agreement will probably specify very closely that you must waive your right to sue or seek a jury trial , instead you are going to agree that any disputes will be settled by arbitration and that arbitration is final and binding .

Page 16: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Brokerage Accounts

Cash accountA brokerage account in which all transactions are made on a strictly cash basis.So securities can be purchased to the extent that sufficient cash is available in the account .

Margin accountA brokerage account in which, subject to limits, securities can be bought and sold on credit.

Page 17: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Margin Accounts

Those securities purchased on credit using money loaned to you by your broker ,such a purchase is called a margin purchase . the interest rate you pay on the money you borrow is based on the broker's call money rate , which is the rate the broker pays to borrow the money , so you pay some a mount over the call money rate , called the spread , which depend on your broker and the size of the loan .

Page 18: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Margin Accounts Margin : the portion of the value of an investment

that is not borrowed . In general , when you purchase securities on credit ,

some of the money is yours and the rest is borrowed . the amount that is yours called the margin .

Margin is usually expressed as a percentage , for example :

If you take 7000 $ of your own money and borrow an additional 3000 $ from your broker , your total investment will be 10,000 $ , 7000 $ from you ,and the margin is 10,000 /7000 =70%

Page 19: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Margin AccountsExample: The Account Balance Sheet You want to buy 1000 Wal-Mart shares at $24 per

share. You put up $18,000 and borrow the rest. Amount borrowed = $24,000 – $18,000 = $6,000 Margin = $18,000 / $24,000 = 75%

Liabilities & Account EquityAssets

1000 WM shares $24,000 Margin loan $ 6,000Account equity 18,000

Total $24,000 Total $24,000

Page 20: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Margin Accounts

In a margin purchase, the minimum margin that must be supplied is called the initial margin.

The maintenance margin is the minimum margin that must be present at all times in a margin account.

When the margin drops below the maintenance margin, the broker may demand for more funds. This is known as a margin call.

Note : there is little initial margin requirement for government bonds . on the other hand , margin is not allowed at all on certain other types of securities .

Page 21: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Margin AccountsExample: Margin Requirements Your account requires an initial margin of 50% and a

maintenance margin of 30%. Stock A is selling at $50 per share. You have $20,000, and you want to buy as much of stock A as you possibly can.

You may buy up to $20,000 / 0.5 = $40,000 worth of shares.

Liabilities & Account EquityAssets

800 A shares $40,000 Margin loan $20,000Account equity 20,000

Total $40,000 Total $40,000

Page 22: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Margin AccountsExample: Margin Requirements After your purchase, the share price of stock A falls

to $35 per share.

New margin = $8,000 / $28,000 = 28.6% < 30% Therefore, you are subject to a margin call.

Liabilities & Account EquityAssets

800 A shares $28,000 Margin loan $20,000Account equity 8,000

Total $28,000 Total $28,000

Page 23: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Calculating initial margin

Suppose you have 6000$ in cash , in a trading account with a 50% as initial requirement , what is the largest order you can place ? if the initial margin were 60% how would your answer change ?

When the initial margin 50% the total order is 12000 $

When the initial margin 60% the total order = 6000/60% = 10000 $

Page 24: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Maintenance margin Maintenance margin : the minimum margin that must be

present at all times in a margin account .this level is established by the broker , and depend on what you are buying as example for low –priced and very volatile stocks , the house margin ( maintenance margin ) can be as high as 100% meaning no margin at all .

Atypical maintenance margin will be 30% , if your margin falls below 30% ,then you may be subject to a margin call : demand for more funds that occurs when the margin in an account drops below the maintenance margin .

If you do not comply ,your securities may be sold , the loan will be repaid out of the proceeds , and any remaining amount will be credited to your account .

Page 25: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Margin Accounts

Margin is a form of financial leverage. When you borrow money to make an investment,

the impact is to magnify both your gains and your losses.

Page 26: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Calculating the critical price You can calculate the critical price ( the lowest price

before you get a margin call) as follows : P* = amounts borrowed /number of shares _______________________________ 1 – maintenance margin For example : suppose you had a margin loan of

40,000$ ,which you used to purchase in part , 1000 shares . the maintenance margin is 37.5 % , what is the critical stock price , and how do you interpret it ?

P* = (40,000$ / 1000 ) / ( 1 – 37.5% ) P* = 40$ / 0.625 = 64 $

Page 27: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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A Note on Annualizing Returns To compare investments, we will usually need to express

returns on a per-year, or annualized, basis. Such a return is often called an effective annual return (EAR). 1 + EAR = (1 + holding period % return)m

where m is the number of holding periods in a year. Percentage return = ( P1+ T – PT ) / PT =(85 – 80 ) / 80 $ = 6.25 % The percentage 6.25% is your return for the three month holding

period , but what does this return amount to on a per-year basis ? we need to convert this return to an annualizes return , meaning a return expressed on per –year basis .

This called an effective annual return : the return on an investment expressed on a per–year or annualized basis .

1 + EAR = (1 + holding period % return)m = (1+ 0.0625) 4 = 1.2744 So the annual return is 27.44 %

Page 28: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Hypothecation and Street Name Registration

HypothecationPledging securities as a collateral against a loan, so that the securities can be sold by the broker if the customer is unwilling or unable to meet a margin call.

Street name registrationAn arrangement under which a broker is the registered owner of a security.The account holder is the “beneficial owner.”

Page 29: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Street name registration

Some of the benefit of street name ownership : 1- since the broker holds the security , there is no

danger of theft or other loss of the security . 2- any dividends or interest payments are

automatically credited , and they are often credited more quickly .

3- the broker provides regular account statements showing the value of securities held in the account and any payments received , also for tax purposes the broker will provide all the needed information on a single form at the end of the year , greatly reducing the owner's record –keeping requirements .

Page 30: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Other Account Issues If you do not to manage your account yourself , you can set up

an advisory accounts , you pay someone else to make buy and sell decisions on your behalf .

Trading accounts can also be differentiated by the ways they are managed. Advisory account - You pay someone else to make buy and

sell decisions on your behalf. Wrap account - All the expenses associated with your

account are “wrapped” into a single fee. Discretionary account - You simply authorize your broker to

trade for you. Asset management account - Provide for complete money

management, including check-writing privileges, credit cards, and margin loans.

Page 31: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Other Account Issues

To invest in financial securities, a brokerage account is not a necessity. One alternative is to buy securities directly from

the issuer. Another alternative is to invest in mutual funds.

Page 32: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Short Sales

Note that an investor who buys and owns shares of stock is said to be long in the stock or to have a long position.

Borrowsharesfrom

broker

Borrowsharesfrom

broker

Sell theshares

Sell theshares

Buysharesfrom

market

Buysharesfrom

market

Returnthe

shares

Returnthe

shares

Short saleA sale in which the seller does not actually own the security that is sold.

Page 33: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Short Sales

An investor with a long position benefits from price increases.

Buy low,sell high!

Sell high,buy low!

On the other hand, an investor with a short position benefits from price decreases.

Page 34: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Short Sales

Example: Short Sales You want to short 100 Sears shares at $30 per share.

Your broker has a 50% initial margin and a 40% maintenance margin on short sales.

Worth of stock borrowed = $30 × $100 = $3,000

Liabilities & Account EquityAssets

Proceeds from sale $3,000 Short position $ 3,000Initial margin deposit 1,500 Account equity 1,500

Total $4,500 Total $4,500

Page 35: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Short Sales

Example: Short Sales …continued Scenario 1: The stock price falls to $20 per share.

Liabilities & Account EquityAssets

Proceeds from sale $3,000 Short position $ 2,000Initial margin deposit 1,500 Account equity 2,500

Total $4,500 Total $4,500

New margin = $2,500 / $2,000 = 125%

Page 36: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Short Sales

Example: Short Sales …continued Scenario 2: The stock price rises to $40 per share.

Liabilities & Account EquityAssets

Proceeds from sale $3,000 Short position $ 4,000Initial margin deposit 1,500 Account equity 500

Total $4,500 Total $4,500

New margin = $500 / $4,000 = 12.5% < 40% Therefore, you are subject to a margin call.

Page 37: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Short Sales You can calculate the critical price on a short sale ( the

highest price before you get a margin call) as follows : P* = (initial margin deposit + short proceeds ) / number of

shares _______________________________ 1 + maintenance margin For example : suppose you shorted 1000 shares at 50 $ , the

initial margin is 50 % and the maintenance margin is 40 % . what is the critical stock price , and how do you interpret it ?

P* ={ (25000 + 50000 ) / ( 1000 shares ) } / (1 + 40 % ) P* = 53.57 $

Page 38: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Short Sales

In practice, short selling is quite common and a substantial volume of stock sales are initiated by short sellers.

Note that with a short position, you may lose more than your total investment, as there is no limit to how high the stock price may rise.

Short interestThe amount of common stock held in short positions.

Page 39: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Investor objectives , constraints , and strategies

Different investors will have very different investment objectives and strategies , for example some will be very active , buying and selling frequently , others

Will be relatively inactive , buying and holding for long periods of time .

Investment mean that we simply deferred consumption , instead of spending today , we choose to wait because we wish to have more to spend later so there are no difference between investing and saving .

The particular investment strategy will be chosen depend on among other things : willingness to bear risk , the time horizon , and taxes .

Page 40: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Risk and Return

In formulating investment objectives, the individual must balance return objectives with risk tolerance.

Page 41: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Investor Constraints

Resources. What is the minimum sum needed? What are the associated costs?

Horizon. When do you need the money? Liquidity. How high is the possibility that you

need to sell the asset quickly? Taxes. Which tax bracket are you in? Special circumstances. Does your company

provide any incentive? What are your regulatory and legal restrictions?

Page 42: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Strategies and Policies

Investment management. Should you manage your investments yourself?

Market timing. Should you try to buy and sell in anticipation of the future direction of the market?

BePassive!Be

Active!

Page 43: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Strategies and Policies

Asset allocation. How should you distribute your investment funds across the different classes of assets?

Security selection. Within each class, which specific securities should you buy?

BePassive!Be

Active!

Page 44: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Strategies and Policies

A useful way to distinguish asset allocation from security selection is to note that assets allocation is essentially a macro-level activity because the focus is on whole markets or classes of assets .security selection is a much more micro –level activity because the focus is on individual securities .

Page 45: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Chapter Review

Getting Started Choosing a Broker Online Brokers Security Investors Protection Corporation Broker-Customer Relations

Page 46: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Chapter Review

Brokerage Accounts Cash Accounts Margin Accounts A Note on Annualizing Returns Hypothecation and Street Name Registration Other Account Issues

Page 47: 2 2 C h a p t e r Buying and Selling Securities second edition Fundamentals of Investments Valuation & Management Charles J. Corrado Bradford D. Jordan.

2002 by The McGraw-Hill Companies, Inc. All rights reserved.McGraw Hill / Irwin

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Chapter Review

Short Sales Basics of a Short Sale Some Details

Investor Objectives, Constraints, and Strategies Risk and Return Investor Constraints Strategies and Policies