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C L E A N L I N E S S
URBAN POOR
S L U M D E V E L O P M E N T
STREET FURNITURE
WASTE MANAGEMENTPUBLIC SPACES
LANDSCAPING
STEETSCAPE
TRAF F IC
HERITAGEG R E E N
SOLUTIONS
INFRASTRUCTURE
PEDESTRIANISAT ION
ENV IRNOMENT
PLAZA
2011 . . .
a new
KOLKATA
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C L E A N L I N E S S
URBAN POOR
S L U M D E V E L O P M E N T
STREET FURNITURE
WASTE MANAGEMENTPUBLIC SPACES
LANDSCAPING
STEETSCAPE
TRAF F IC
HERITAGEG R E E N
SOLUTIONS
INFRASTRUCTURE
PEDESTRIANISAT ION
ENV IRNOMENT
PLAZA
2011 . . .
a new
KOLKATA
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We have been requested to create a beautification
scheme for a few important roads in central Kolkata likeChowringhee, Park street etc.
Before designing we would like to draw attention to thebasic maladies that plagues the whole city ofKolkata
We would also like to analyze the problems and their
probable solutions
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Once considered as the 'numero uno' city of India, lovingly
known as the 'Paris of India' Kolkata was the cultural &
intellectual capital of the country.
The present scenario of the city is a far cry from its past glory struggling to exist with its assorted share of tribulations in various
aspects .
'Kolkata
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A sincere and well equipped team of professionals endeavors to
overcome the encumbrances to realize our vision
..To create a Clean, Disciplined & Beautiful city with apleasing and healthy environment for its citizens.
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The major issues that plague the city-
Issue ofcleanliness
Issue of enforcement ofdisciplineLack ofawarenessamongst the
citizensLack ofpolitical will and vision,
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aroad beautiful
surrounded by clean and wellmaintained buildings,
footpath free for pedestrianmovement,
carriagewayfor free anddisciplinary vehicular movement
Clean neat medians with orwithout landscaping
Visually appealing streetfurniture and landscape
Abutting public spaces cleanand inviting
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1. ABUTTING BUILDINGS
The city and its roads
cannot be appealing with ill-kempt
buildings flanking it.
Such a condition arises due to lack
of zeal and effort from owners and authorities.
2. SIDEWALKS -PAVED /UN-PAVED
Garbagedumping
Unauthorized
hutments
Hawkermenace
Uneven, broken, unplanned sidewalks
Incoherent, segmented
landscapeInsufficient ,unaesthetic street furniture
PROBLEMS & ISSUES
1
2
3
4
5
6
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3. CARRIAGEWAY
Improper drainage system/water logging and
poor workmanship causing erosion ofroad
surface
Indisciplined and unregulated vehicular
movement.
Lack of signage
Lack of awareness and enforcement
causing utter chaos.
5. MEDIANSUnsustainable treatment
6. TRAFFIC ISLANDS
Unplanned at Inception
7. PUBLIC OPEN SPACES
Ill maintained ,uninviting
spaces vulnerable to anti social activity.
8. SPACES BELOW FLY-OVER
Dirty , unkempt and ill planned ,
Encroached by unauthorized hutments
PROBLEMS & ISSUES
1
2
3
4
5
6
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Along Chowringhee
and Surroundings
Case study
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Chowringhee Road is the arterial road running from the eastern fringes of Esplanade southwards up to
the crossing with Lower Circular Road (renamed Acharya Jagadish Bose Road). It is the single most
important spine of the metropolis of Kolkata.
One of the first areas of expansion by the British, Chowringhee still remains very much the heart of
Kolkata and the place of choice for many large business houses.
HOTELS
COMMERCIAL ZONE
RECREATION ZONE
BUILDINGS OF HERITAGE
AND QUALITY
N
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Zone A : CHOWRINGHEE
Zone B : CURZON PARK
Zone C : BUS
TERMINUS
The area comprises of- the stretch ofChowringhee the socio-economic node ofCurzon Park the busy Bus Terminusand the public expanse around Shahid Minar the commercial zone around New Market
AB C
D
Zone D : NEW MARKET
N
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Zone A: CHOWRINGHEE
N
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JAWAHARLALNEHRUROAD
STATESMANHOUS
E
TIPUSULTAN
MOSQUE
METROCINEMA
PEERLESSINN
OBEROIGRAND
FIRPOMARKET
BIBLEHOUSE
YMCA
INDIANMUSEUM
LOCATION MAP SHOWING IMPORTANT LANDMARKS ALONG CHOWRINGHEE
METROPOLITAN
BUILDING
ROAD PROFILE
MAIDAN
MARKET
GEOLOGICAL
SURVEYOFINDIA
CHOWRINGEE
MANSION
KANAKBUILDING
I.C.IBUILDING
VICTORIAHOUSE
HOTELS
COMMERCIAL ZONE
RECREATION ZONE
BUILDINGS OF HERITAGE
AND QUALITY
N
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The issuesplaguing ZoneA.Chowringhee
01. Certain old buildings flanking the main thoroughfare are ill
maintained .
02. The biggest problem is hawker menace which encroaches the entire
length of sidewalks,even in front of Indian Museum, leavinglittle or
no space for pedestrian movement.
03. Roads devoid ofregulatory markings and signage.
04. Haphazard traffic control and lack of public awareness leading to
traffic congestion especially near crossings.
05. So called Metro Channel (political demonstration area )abutting the
main road near a very important multi-crossing,disturbs the whole traffic
pattern frequently.
06. Hoarding / banners indiscriminately mar the beautiful facades.
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01. OLD AND ILL -MAINTAINED BUILDINGZONEA
ZONE A
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ZONE A
Victoria house is one of the few
well maintained buildingsflanking the thoroughfare.
EXAMPLE OF A WELL MAINTAINED BUILDING
VICTORIA HOUSE
ZONE A
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Deplorable state of maintenance.
Indiscriminate use of hoardings disturb
the aesthetic balance.
Public nuisance with spitting and betel
nut stains.
01. ILL MAINTAINED OLD BUILDINGS
PROBLEMS
ZONE A
WELLESLEY BUILDING
ZONE A
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1. LIC Metropolitan building before restoration
2. LIC Metropolitan after restoration began in 2003
3. Existing situation of Metropolitan building
01. ILL MAINTAINED OLD BUILDINGSPROBLEMS RELATING TO SOME KEY PROPERTIE
ZONE A
Non-co-operation of few tenants
resulted in inconsistent restoration worksubsequently leading to degeneration
within a short period.
Strong rules enforcing all occupantsto
co-operate for restoration of old
buildings should be formulated.
21
3
METROPOLITAN BUILDING
ZONE A
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PROBLEMS RELATING TO SOME KEY PROPERTIE
01.ILL MAINTAINED OLD BUILDINGSZONE A
Lack of maintenance of Samuel
Fitz building has led to itsdegeneration.
SAMUEL FITZ BUILDING
ZONE A
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Beautiful entranceway of Y.M.C.A.
building is flanked by unwanted signage,parked vehicles and hawkers.
Ugly billboards cover the railing
01.ILL MAINTAINED OLD BUILDINGSZONE A
YMCA BUILDING
PROBLEMS RELATING TO SOME KEY PROPERTIE
ZONE A
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Regulatory measures to enforce
minimum maintenance andfacelift of such premises either by
owners or by authorities.
Taxation may be waived every
tenth year on assurance of
maintenance from ownersend
of such properties.
SAMPLE SOLUTION
ZONE A
POSSIBLE FAADE RENOVATION FOR
YMCA
01.ILL MAINTAINED OLD BUILDINGS
YMCA BUILDING
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ZONE A
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02 .HAWKER MENACEZONE A
Illegal hawker encroachment of
porticobelowYMCA building.
PROBLEM
YMCA BUILDING
ZONE A
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2
3
02. HAWKER MENACEZONE A
Hawkers are an assault to the
glamorous ambience of the heritage
property ofGrand Hotel.
PROBLEMGRAND HOTEL
ZONE A
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Dearth of space forpedestrian movementdue to hawker encroachment in front of
Indian museum.
The boundary wall of the heritage
precinct is a convenient display stand
for hawkers.
Defaced entrance marring the faade ofthe building.
ZONE A02. HAWKER MENACE
PROBLEM
VICINITY OF INDIAN MUSEUM
ZONE A
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PROPOSED HAWKERS PLAZA
FOOTPATHS CHOKED BY HAWKERS
Hawkers to be relocatedto the proposed market designed on the concept of flea market
where they have to pay a nominal rent .
The hawkers plaza will be operational only within a certain time frame to prevent permanent
settlement and promote discipline.
Only a few hawkers will be allowed on the wider walkways by paying higher rent.
ZONE A02. HAWKER MENACE
SOLUTION
N
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ZONEA03. ROADS,PAVEMENTS AND MEDIANS
ZONE A
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PROBLEMS
Roads are not maintained
The road surface markings are worn
off resulting in chaotic vehicular and
pedestrian movement
ZONE A03. ROADS & PAVEMENTS
WORN OFF ROAD MARKINGS
ZONE A
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03. ROADS & PAVEMENTS
SOLUTIONS
Road surface markings to be regularly re-
painted and different lanes can be
demarcated according to the traffic type.
Footpath
Slow lane
Fast lane
ZONE A
DEMARCATION OF ROAD SURFACE
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ZONE A
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SOLUTIONS
Road medians to be suitably
landscaped with hard/soft elements with
convenient maintenance..
ZONE A03. ROADS & PAVEMENTS
WELL MAINTAINED MEDIAN
ZONE A
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The pavement to be designed having
adequate width and good slope for
convenience of pedestrians. Beautify the pavement with easily
maintainable planters .
SOLUTIONS
ZONE A03. ROADS & PAVEMENTS
MINIMAL AND LOW MAINTAINANCE LANDSCAPE
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ZONE A
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PROBLEM
ZONE A04. HAPHAZARD TRAFFIC MOVEMENT
DISTURBED TRAFFIC MOVEMENT
Chaotic traffic movement
leading to congestion.
Jay-walkers using the road
instead of zebra crossings.
ZONE A
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SOLUTION
ZONE A04. HAPHAZARD TRAFFIC MOVEMENT
Provision ofzebra crossing
to regulate pedestrian
movement. Road markings for slow
and fast moving vehicles
Monitoring crucial
junctions through
surveillance cameras
Providing ample space for
pedestrians to prevent
spillover on main roads
ORGANIZED TRAFFIC FLOW
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ZONEA05. DEMONSTRATION AREA
ZONE A
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Esplanade junction, locally called -metro
channel has become the seat for politicaldemonstration.
The mass gatherings results in blockage of
vehicular movement and causes havoc
especially on a weekday.
05. DEMONSTRATION AREA
PROBLEM
ESPLANADE DURING A POLITICAL RALLY
ZONE A
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PROPOSED RELOCATION FOR DEMONSTRATIONS AND MEETINGS
AREA USED FOR
POLITICAL DEMONSTRATIONS PRESENTLY
A proper location, preferably around Shahid Minar, to be provided for people to use
fordemonstrations and political meetings.
This area can also accommodate population spilloverin case of a high turnout.
05. DEMONSTRATION AREA
SOLUTION
N
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ZONEA06. HOARDINGS AND BILL-BOARDS
ZONE A
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Visually overbearing
hoardings mar the buildingfaades near Lindsay street.
The hoardings do not maintain
any visual rhythm either in
pattern or in size.
06. HOARDING AND BILLBOARDS
PROBLEMS
LINDSAY STREET ENTRANCE
ZONE A
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In areas where there are
heritage building, the building
facades should be spared.
Advertisements can be
displayed on various street
furniture such as lamp posts,
dustbins, seating, as well as
bus stands
Stand alone giant billboards in
all sizes to be relocated in a
more open area for e.g. the
empty stretches along
E.M.Byepass.
06. HOARDING AND BILLBOARDS
SOLUTION
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Zone B.Vast greens , trees, flowers & fountains .a space for people to
walk and enjoy
This was Esplanade & Curzon park which was once a beautiful
nerve center for Kolkata-the erstwhile Calcutta.
Now used for tram movement, it is dirty and devoid of any
aesthetic quality.
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CURZON PARK AREA
CURZON PARK
METRO
CONTROL
OFFICE
O.H.WATER TANK
METRO
N
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ZONEB01. GARBAGE AND LITTERING
ZONE B01 GARBAGE LITTERING
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PROBLEM
01. GARBAGE LITTERING
Improper methods of disposal and
lack of nightly collection of garbage
Unsightly open dump yards in public
spaces
Lack of dustbins causes littering in and
around open spaces.
ZONE B01 GARBAGE LITTERING
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Garbage handling should be methodical
. Door to door collection should be
ensured.
Nightly collection of garbage is
essential.
Closed vats to be provided for disposal
of waste.
Types of wastes should be segregated
into bio-degradable, non-biodegradable,
recyclable etc
Dustbins to be provided in suitable
locations in public spaces to avoid
littering.
SOLUTIONS
COVERED GARBAGE VATS
01. GARBAGE LITTERING
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ZONEB02. HAWKER MENACE
ZONE B02 HAWKER MENACE
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PROBLEMS
HAWKERS ENCROACHING THE PAVEMENTS
02. HAWKER MENACE
Hawkers have encroached the
entire pavement forcing the
pedestrians to use vehicular road.
ZONE B02 HAWKER MENACE
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PROPOSED HAWKERS PLAZA
FOOTPATHS CHOKED BY HAWKERS
SOLUTION
02. HAWKER MENACE
Hawkers will be relocated to a restricted part of Curzon park or to the proposed
hawkers plaza adjacent to Shahid Minar.
A strict time frame to be laid down for hawkers in these areas.
N
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ZONEB03. ILL MAINTAINED PAVEMENT
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ZONEB05. TRAM TRACKS
ZONE B05 TRAM TRACKS
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Existing tram lines are not maintained.
Certain lines are abandoned resulting in
accumulation of muck.
PROBLEMS
05. TRAM TRACKS
NEGLECTED AND UNUSED STATE OF TRAM LINES
ZONE B05 TRAM TRACKS
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SOLUTIONS
Surface of tram tracks have to be even
and well maintained as illustrated. Existing tram cars need up gradation.
A futuristic design of the tram car may
evolve with availability of funds.
05. TRAM TRACKS
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ZONE B06 PUBLIC SPACES
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PROBLEMS
06. PUBLIC SPACES
Public spaces not maintained.
The landscaped islands has scope for
improvement and beautification.
Unaesthetic sculptures in public spaces.
UNPLEASING TREATMENT OF PUBLIC SPACES
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SOLUTION FOR CURZON PARK
ZONE B
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The whole renovation of Curzon park is a conservativesurgery based on ground reality and preserving the present
constraints
SOLUTION FOR CURZON PARK
PROPOSAL FOR CURZON PARKZONE B
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PROPOSAL FOR CURZON PARK
N
CONSERVATIVE SUGERY
PROPOSAL FOR CURZON PARKZONE B
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DEMARCATION OF MODULESMODULE 1
MODULE 2
MODULE 3
PROPOSAL FOR CURZON PARK
N
CONSERVATIVE SUGERY
MODULE 1 :AREAS SURROUNDINGEXISTING BHASHA SHAHID MANCHA
THE WHOLE RENOVATION SCHEME IS BASED ON CONSERVATIVE
SUGERY
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EXISTING BHASHA SHAHID MANCHA
OPEN AIR THEATRE WITH
SLOPED LAWN AROUND
BHASHA SHAHID MANCHA
FENCED GARDEN TO BE
RETAINED IMPROVED
WITH UNDULATING
CONTOUR AND FRAGRANT
SHRUBS ETC, M.CHAMPACA,
H.ANTEDYSENTRICA,M.EXO
TIC, PLUMERIA, GARDENIAETC.
FOOD SOLD ON BARROWS
WHEEL BY HAWKERS
TOILETS AC/ NON-AC
WALKWAY CONVERTED
INTO ARBOR WTH
CREEPERS
SCULPTURES NEW
AND OLD SURROUNDID
BY WATER BODY
FLOWER GARDEN
ROSE, HIBISCUS/
ANNUALS0
NSUGERY
ZONE B : MODULE 1
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Fencing to be toned down as it
cannot be done away with.
Fenced garden to be improved
with undulating contours,fragrant shrubs and plants
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ZONE B : MODULE 1
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8-10 horses mounted
warriors from British era
have been removed
from Maidan and stored
at Barrackpore. A few of
these should be brought
back to Curzon park to
add dynanism.
ZONE B : MODULE 1
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Existing fencing and
walkways converted into
arbors with over hangingcreepers.
ZONE B : MODULE 1
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Both Annual and
seasonal flower
gardens to be added in
the park adding color
and liveliness to thelandscape.
Perennial garden to
ensure that the
landscape is vibrant
throughout the year.
ZONE B : MODULE 1
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No permanent stalls shall
be allowed instead movable
kiosks selling food items for
early morning joggers and
visitors can be provided.
MODULE 2 : AREAS SURROUNDINGN
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EXISTING TRAM TRACKS
The area has been designed so that every bit
of space is utilized efficiently.
All areas surrounding tram tracks to be
converted to hardscape for jogging/skating in
the morning, parking from 10 am to 10 pm
and holding cultural functions at night.
N
ZONE B : MODULE 2
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Areas surrounding the tram
track to be hard paved and
converted into parking lots
from 10 A.M to 10 P.M withspecified parking fees for
generating revenue.
5 am 8am Jogging/ Skating
8 am 10am Cleaning
10 am 10pm Parking
10 pm onwards Occasional live performances
ZONE B : MODULE 2
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The parking lots and adjacent paved areas
to be utilized forjogging and skating in
the morning.
ZONE B : MODULE 2
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The green islands surrounding the tram
tracks to be converted to hard landscape
for easy maintenance .
ZONE B : MODULE 2
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Pay and use toilet blocks
both A.C and non A.C to be
provided at strategic locations
to avoid public nuisance.
MODULE 3 : EXISTING DEMONSTRATION ZONEAND SURROUNDING(METRO CHANNEL)
N
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AND SURROUNDING(METRO CHANNEL)
FLOWER GARDEN
- BOUGAINVILLEA
ORDINARY AND UNFIT
LOOKING TANK TO BE
ENBELLISHED WITH
STEEL STRUCTURE TO
MAKE IT LOOK LIKE AHUGE SCULPTURE.
MULTIPLE FOUNTAINS
TO IMPROVE VISUAL
AND PHYSICAL
ENVIRONMENT
QUALITY.
AREAS SURROUNDING
METRO STATIONS TO
BE RENOVATED WITHHARD AND SOFT
N
ZONE B : MODULE 3
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Use of water as a
landscaping element tones
down the harshness of hard
landscape.
The proposal provides for 9
fountains including
replacement of the existing
fountain which located near
the Karl Marx statue.
Various designs of
fountains may be adopted tocreate interesting and
dramatic ambience.
ZONE B : MODULE 3
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Existing water tank to be provided
with a sculptural embellishment.
ZONE B : MODULE 3
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Flowers like bougainvillea may be
used for landscaping as they are
colorful all year round, are visually
appealing and act as an effective
physical barrier.
Bougainvillea is not used for
religious ritualshence they are less
susceptible to vandalism.
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Zone C.The present Bus terminus is an eye sore at the heart of thecity. Re-location ofbus terminus has already been considered ,
hence a scheme for public benefit has been conceived for the
reclaimed space.
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BUS TERMINUS AND SURROUNDING
SHAHID MINAR
EXISTING STATE BUS
TERMINUS
EXISING PRIVATE BUS TERMINUS
MAIDAN
MARKET
N
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The issuesplaguingZone C.
1. Unorganized Bus terminus
2. Unauthorizedandunhygienicfood stalls
PROBLEMS
ZONE C01. UNORGANIZED BUS TERMINUS
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PROBLEMS
Bus Stand is uncared for and is in a
deplorable state.
Chaotic flow of traffic has led to zonebecoming danger prone.
PROBLEMS
ZONE C02. UNHEIGIENIC FOOD STALLS
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Unhygienic food stalls encroach the
pavement, leaving no space for
pedestrians.
PROBLEMS
SPECIAL ISSUE-MAIDAN MARKET
PROBLEMS
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The market space is not maintained,
and is currently in a dilapidated
condition.
The corridors are narrow and are
devoid of adequate lighting and space
for movement.
PROBLEMS
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SOLUTION-HAWKERS PLAZAZONE C
Temporary stalls without permanent roof
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10 pm onwards Occasional live
performances
The stalls will be operational during certainhours of the day (10 a.m. to 10 p.m.) with
time allotted forcleaning.
Annually, for15 daysthe hawkers plaza will not
be operational like the clubs at the Maidan andthe space can be used for festivities etc.
During special occasions, like VishwakarmaPuja kite flying activities can be held in the
open areas, Diwali, fireworks can also beorganized in this expanse.
Aerobics and wrestling can be held
occasionally in the morning hours before the
hawkers market becomes operational.
Temporary stalls without permanent roofwill be rented out aiding revenue generation .The
stalls are mobile which may consist of cycles,movable carts.
Key Plan
5 am 8am Morning exercises
8 am 10am Cleaning
10 am 10pm Hawkers market
ZONE C
LANDSCAPED BARRIERSSOLUTION-HAWKERS PLAZA
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Key Plan
Tram lines to be retained and
integrated with the new design.
Landscaped barriers provided alongthe existing tram lines to provide safety
especially for children.
Paved walkway provided along the
tram route.
LANDSCAPED BARRIERS
SOLUTION-HAWKERS PLAZAZONE C
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Clean and hard paved surface for a
pleasurable shopping experience anda vehicular free zone for
entertainment.
PAVEMENT STYLES FOR THE HARDSCAPE
AT THE FLEA MARKET
Key Plan
SOLUTION-HAWKERS PLAZA
FOOD STALLS
ZONE C
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Creating a clean hygienic
environment which is children friendly
and safe.
FOOD STALLS
Key Plan
SOLUTION-PAVILION
AROUND SHAHID MINAR
ZONE C
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The pavilion around Shahid Minar can
be used forpublic demonstrationand
other public gatherings.This could help relocate the political
gatherings held at Esplanade also
known as Metro Channel which
causes traffic blockage and
inconvenience.
AROUND SHAHID MINAR
ELEVATION.
PLAN
SOLUTION-PAVILION
AROUND SHAHID MINAR
ZONE C
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AROUND SHAHID MINAR
Attractive tensile structures to
protect from onslaught of weather
conditions.
SOLUTION-PAVILION
AROUND SHAHID MINAR
ZONE C
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Creating public open spaces and plazas e.g. Trafalgar square
AROUND SHAHID MINAR
ZONE CPROPOSAL FOR SIGNAGE
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Spaces can be allotted for
hoardings and billboards
integrated with creative
sculptures made ofsolid mass ordull metal framing
The signage options should be
implemented aesthetically and at
appropriate places .
No signage should cover the
facade ofheritage buildings
ZONE CPROPOSAL FOR SIGNAGE
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Zone D: NEW MARKET
N
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NEW MARKET AND SURROUNDING
N
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The issuesplaguingZone D.
1. traffic congestion despite underground parking
2. hawker encroachment
3. spill overof pedestrians on the main road
ZONE D
PROBLEMS
01. TRAFFIC CONGESTION
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PROBLEMS
There is no smooth flow of traffic
due to pedestrian spill over in
Humayun place.
HUMAYUN PLACE
ZONE D
PROBLEMS
02. HAWKER ENCROACHMENT
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PROBLEMS
Hawkers find all possible corners
and space to sell their products,choking the road in the process
and hindering pedestrian and
vehicular movement.
They tend to block the visibility of
the shop front hampering the
sales of the authentic shops.
BERTRAM STREET
ZONE D
PROBLEMS
03. SPILL OVER OF PEDESTRIANS
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Hawker encroachment on the
pavement as well as the road forces
pedestrians to walk on the vehicularpath creating an inconvenient and
unsafe situation.
BERTRAM STREET
PLAN DEMARCATING PEDESTRIANISED AND VEHICULAR ROADS
SOLUTIONZONE D
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OPEN PUBLIC AREA
PEDESTRIANIZED ROADS
VEHICULAR ROAD
Humayun place, Bertram street and Lindsay street, are highly congested and hence
should be pedestrianized to provide better shopping experience and less clutter.
N
SOLUTIONZONE D
HAWKER RELOCATION
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Hawkers can be relocated to the central
region of the pedestrianized roads.
Shop owners being tax-payers will getmaximum preference in terms of visibility
and access and shopping experience for
the window shoppers will be enhanced as
well.
LAYOUT OF HAWKER STALLS
hawkers relocated
to the central
region
TREATMENT OF PEDESTRIANIZED ROAD
SOLUTIONZONE D
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A probable solution would be to
restrict the hawkers timings.
Pedestrianization of streets such as
Bertram Street, and restricting the
vehicular movement during a
particular time frame should be
implemented.
SOLUTIONZONE D
PARKING
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The old buildings on the backside of New Market are in a dilapidated state and can be
renovated and re-used for essential functions like parking.
Basement parking may be proposed in Chaplin park.
Chaplin Park -
Plaza on top and
Parking in the
basement
Proposed parking
PROPOSED PARKING LOCATIONSN
ZONE DSOLUTION
PARKING
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The proposal is to raise the
shops by sufficient height to
an intermediate level to
accommodate car parking at
the ground level
Parking at ground level &
market above
The buildings here has
immense height occupied by
shops at the ground level -
thus the height remainsunutilized
PROPOSED PARKING LOCATIONS
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CONCLUSION
Policy enforcement regarding occupiers co-operation for
maintenance and upkeep ofold/dilapidated buildings. Awareness addressing upkeep of old buildings to be driven in through extensive propaganda.
Discipline enforcement on varied aspects ranging from garbage disposal to movement on roads & walkways through media
awareness campaigning & widespread use of directional signage.
Hawker menace may be tackled through interactions between the authorities and the hawkers and ensuring a participation of hawkers
in the solution process.
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Involving funding by sponsors for the movable kiosk designsenvisaged for the hawkers.
Financial modalities planned appropriately so as to benefit sponsors, authorities as well as the general public.( Campaigns or
other features such as kiosks, furniture sponsored by corporate bodies, aiding authorities in raising awareness of general public and
provision of public facilities and also aiding in a subtle but large scale marketing aspect of the sponsor.)
An attempt to instill a pride and the sense of belonging to the cityaggressive media campaigning plays a major role.
CONCLUSION
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Amere beautification can never be the solution to the existing
deep rooted problems
It is not about just cosmetic treatmentby painting and adding
sculptures..
But about solving the problems and creating a healthyenvironment for all.. Promoting economic growth and relief
Aggressive media intervention can aid in raising general
awareness levels to a great extent.
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Media is already conscious and has taken up a major awareness
drive for the citys upgradation in the past couple of weeks...
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TIMES OF INDIA, KOLKATAAUGUST 2, 2010
RAISING GENERAL AWARENESS LEVELS
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The Times Of India 17th August 2010
The Times Of India 17th August 2010
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WITH THE HELP OF PUBLIC AWARNESS AND POLITICAL
WILL WE HOPE TO USHER IN A NEW ERA OF HOPE FOR
OUR BELOVED CITY..