Jan 20, 2016
1. Amarel’s activities 2008.
2. Pipeline overview.
3. 2008 summary (main conclusion).
4. Amarel’s 2009 business plan.
5. Amarel’s exclusivity.
1. Contacted more than 300 different companies
(demo meeting with more than 60 companies- nearby 150,000 sits).
2. Participated in main conventions.
3. Designed and developed training materials.
4. Established partnerships with consultancy firms and
complementary product companies.
1. Amarel’s activities 2008.
2. Pipeline overview.
3. 2008 summary (main conclusion).
4. Amarel’s 2009 business plan.
5. Amarel’s exclusivity.
Presentation/ demoExecutive buy-inselecting
Presentation/ demoExecutive buy-inselecting
Presentation/ demoExecutive buy-inselecting
Presentation/ demoExecutive buy-inselecting
Presentation/ demoExecutive buy-inselecting
DIFFERENT CLIENTS
1. Amarel’s activities 2008.
2. Pipeline overview.
3. 2008 summary (main conclusion).
4. Amarel’s 2009 business plan.
5. Amarel’s exclusivity.
The main opportunities in the Israeli market:
A monotonous LMS market.
New “talent management system” market (CSOD/ SABA).
An opportunity for change in the military sector.
A need for an organization social network (the only ready solution).
The main obstacles in the way of success:
Language.
SAAS.
“Talent Management” culture.
The Depression.
DepressionTalent man.SAASHebrewsector
XXXfinancial
XXhealthcare
XXhigh-tech
XXmanufacturing
XXMilitary man.
XXXcommunication
n/rXNon profit
1. Amarel’s activities 2008.
2. Pipeline overview.
3. 2008 summary (main conclusion).
4. Amarel’s 2009 business plan.
5. Amarel’s exclusivity.
Goals:
Obtain at list 3 significant client by 12/2009 in the following sectors:
Financial Services, Manufacturing and High Tech (estimate of 5000 users).
Position CSOD as a leading LMS in the local market – Obtain
significant academic client.
Obtain significant client for connect (JAFI, Ministry for Foreign Affairs)
Partnership with Partnership with the main the main
consultancy consultancy firmsfirms
Partnership with Partnership with complementary complementary
product product companiescompanies
Direct Direct Marketing to Marketing to
the target the target clientsclients
decentralized decentralized marketing marketing ((mailing-list, mailing-list,
conference s etcconference s etc.).)
Develop implementation baseDevelop implementation base
( ( manuals, training tools, sales models etcmanuals, training tools, sales models etc) .) .
Mapping military needs for application SuitabilityMapping military needs for application Suitability
Develop partnerships with consultancy firms:
The main firms in the local market.
Connection to the “target clients”.
No opposing interests.
Partnership with Partnership with the main the main
consultancy consultancy firmsfirms
Partnership with Partnership with complementary complementary
product product companiescompanies
Direct Direct Marketing to Marketing to
the target the target clientsclients
decentralized decentralized marketing marketing ((mailing-list, mailing-list,
conference s etcconference s etc.).)
Develop implementation baseDevelop implementation base
( ( translation, manuals, training tools, sales models etctranslation, manuals, training tools, sales models etc) .) .
Mapping military needs for application SuitabilityMapping military needs for application Suitability
Develop partnerships with complementary products :
Redmatch - significant recruitment application.
Hilan tech – The main HRIS in the local market
E- learning - a main eLearning provider.
Partnership with Partnership with the main the main
consultancy consultancy firmsfirms
Partnership with Partnership with complementary complementary
productproduct companiescompanies
Direct Direct Marketing to Marketing to
the target the target clientsclients
decentralized decentralized marketing marketing ((mailing-list, mailing-list,
conferences etcconferences etc.).)
Develop implementation baseDevelop implementation base
( ( translation, manuals, training tools, sales models etctranslation, manuals, training tools, sales models etc) .) .
Mapping military needs for application SuitabilityMapping military needs for application Suitability
Matching marketing to the market’s needs:
Separate marketing for: HR, Learning, connect.
Emphasize the ROI for depression period.
Focusing on our advantages in contrast of Saba.
Partnership with Partnership with the main the main
consultancy firmconsultancy firm
Partnership with Partnership with complementary complementary
productproduct
Direct Direct Marketing to Marketing to the targets the targets
clientsclients
decentralized decentralized marketing marketing ((mailing-list, mailing-list,
conference etcconference etc.).)
Preparing implementation’s basePreparing implementation’s base
( ( translation, manuals, training tools, selling models etctranslation, manuals, training tools, selling models etc) .) .
Mapping military needs for application SuitabilityMapping military needs for application Suitability
Translate the datasheet by Amarel (started)
Change interface to “right to left” format
Release the Hebrew format.
Partnership with Partnership with the main the main
consultancy consultancy firmsfirms
Partnership with Partnership with complementary complementary
productproduct companiescompanies
Direct Direct Marketing to Marketing to
the target the target clientsclients
decentralized decentralized marketing marketing ((mailing-list, mailing-list,
conferences etcconferences etc.).)
Develop implementation baseDevelop implementation base
( ( translation, manuals, training tools, sales models etctranslation, manuals, training tools, sales models etc) .) .
Mapping military needs for application SuitabilityMapping military needs for application Suitability
1. Amarel’s activities 2008.
2. Pipeline overview.
3. 2008 summary (main conclusion).
4. Amarel’s 2009 business plan.
5. Amarel’s exclusivity.