18 MAY 2013
Dec 24, 2015
1 8 M A Y 2 0 1 3
2013 Upfronts / Screenings Overview
• 2012-2013 Year in Review• U.S. Broadcast TV Trends• Studio Scorecard• SPT Networks Acquisitions
• U.S. Broadcast Network Programming Trends• Upfront Presentations Highlights• U.S. Broadcast Network Schedules• New Series Highlights
2012-2013 Year in Review
2012-2013 Broadcast TV Trends
2012-2013 Year in Review: Broadcast TV Trends
Comedy• 28 half-hours on Fall 2012 broadcast TV schedule
- Up from 20 half-hours in Fall 2011- Up from 16 half-hours in Fall 2010
• 17 new comedy pick-ups for 2012-2013 broadcast TV season- 15 cancelled- 2 renewals
2012-2013 Year in Review: Broadcast TV Trends
Comedy: Key Take-Away• Success is more likely when series and strategy are
aligned.- CBS and NBC had no discernible comedy strategy.- ABC set out to produce “broad family comedies” and delivered
on that strategy.- FOX’s strategy was to use The Mindy Project to build out its
profile of “young, connected” viewers on Tuesday.
2012-2013 Year in Review: Broadcast TV Trends
Less Predictable / Safe Renewals & Pick-Ups• Top 20 series Unforgettable initially cancelled by CBS and
replaced with Vegas.
2012-2013 Year in Review: Broadcast TV Trends
UNFORGETTABLE VEGAS9500
10000
10500
11000
11500P
erso
ns 2
+ (
000s
)
UNFORGETTABLE VS. VEGASAverage Total Audience
2012-2013 Year in Review: Broadcast TV TrendsLess Predictable / Safe Renewals & Pick-Ups• Top 20 series Unforgettable initially cancelled by CBS and
replaced with Vegas.• ABC, CBS, and The CW ended long-term relationships with
their most successful producers by passing on their new projects.- ABC passed on Marc Cherry- CBS passed on Jerry Bruckheimer - The CW passed on Mark Schwahn
• NBC bucked this trend – kind of – and went further into the Dick Wolf business with Chicago Fire.
2012-2013 Year in Review: Broadcast TV Trends
Less Predictable / Safe Renewals & Pick-Ups: Key Take-Aways• Emotional responses to “strong” pilots can lead to irrational
decision-making."I don't know if it's what went wrong. It was more about what went right with the new pilots. It started very strong in the beginning of the season. They were continuing to produce great episodes. Every show knows that when they get to end of their first season, they are gonna be in competition with new pilots, and that's what happened. We had a very strong, very good crop of pilots coming in. That forces you to make very difficult decisions“ – Nina Tassler on Unforgettable’s initial cancellation.
• Past performance is no guarantee of future results – but it is certainly a good indicator.
2012-2013 Year in Review: Broadcast TV Trends
Move Away from “The Middle” in Drama• Decrease in presence of procedurals and
detective/mystery dramas across the TV landscape.- 11 procedurals in 2012-2013 vs. 24 in prior year.- 14 detective/mysteries in 2012-2013 vs. 23 in prior year.
• Increase in suspense/thriller and period dramas. - 12 suspense/thriller series in 2012-2013, up from 6 in the prior
year.- 11 period dramas in 2012-2013, up from 5 in the prior year.
2012-2013 Year in Review: Broadcast TV Trends
Move Away from “The Middle” in Drama: Key Take-Away• Smart, calculated moves away from “the middle” can pay
off.- The Following on FOX- Hannibal on NBC
• Balance is important.- ABC’s drama slate lacked it.- NBC’s drama slate had it.
2012-2013 Studio Scorecard
2012-2013 Year in Review: Studio Scorecard
2012-2013 Cancellation Rate
72%
2012-2013 SPT Networks
Acquisitions Highlights
2012-2013 Year in Review: SPT Networks Acquisitions
• #1 new series• Debuted with 3.1 A18-49 rating.• Given coveted post Super Bowl slot.• Average 3.0 A18-49 rtg. for season.• Average 4.1 A25-54 rtg. for season.• Nearly 13 million viewers weekly.• Early renewal.• Second season on location in London.
2012-2013 Year in Review: SPT Networks Acquisitions
• Well received by critics.• Engaged social media audience. • Launched with a solid 2.8 A18-49 rtg.• Consistently delivers A18-34 / W18-34.• 58% uptick in A18-49 deliveries in L+7.• Ancillary revenue streams.• Concert tour in planning stages.
2013-2014 U.S. Broadcast Network
Pilot Season
U.S. Broadcast Networks Programming Trends
Pilots-by-the-Numbers:
98 pilot order
s
U.S. Broadcast Networks Programming Trends
Pilots-by-the-Numbers:
98 pilot order
s
50 dramas
U.S. Broadcast Networks Programming Trends
Pilots-by-the-Numbers:
98 pilot order
s
50 dramas34 single
cam comedies
U.S. Broadcast Networks Programming Trends
Pilots-by-the-Numbers:
98 pilot order
s
50 dramas34 single
cam comedies14 multi
cam comedies
U.S. Broadcast Networks Programming Trends
Pilots-by-the-Numbers:
50 pick-ups
28 dramas16 single
cam comedies
6 multi cam comedies
U.S. Broadcast Networks Programming Trends
U.S. Broadcast Networks Programming Trends
• Comedy• Adaptations• Trusted Auspices• Serialized Drama• Character-Driven Procedurals• Limited Run Series & Events• Scripted Programming in Summertime
U.S. Broadcast Networks Programming Trends
• Comedy• 22 new comedies ordered for the 2013-2014 season.• NBC is the most aggressive with 6 pick-ups, ABC, CBS and
FOX have each picked-up 5.• ~70% are single-camera (16) – ABC is the only net not to
add a new multi-cam.• ~70% are fronted by families.• Nearly all feature well-known, proven comedic actors.
U.S. Broadcast Networks Programming Trends
U.S. Broadcast Networks Programming Trends
• Adaptations• The 2011-2012 trend returns – in a major way.• Over 35% of all pick-ups are adaptations.
U.S. Broadcast Networks Programming Trends
U.S. Broadcast Networks Programming Trends
U.S. Broadcast Networks Programming Trends
U.S. Broadcast Networks Programming Trends
U.S. Broadcast Networks Programming Trends
• Trusted Auspices• Big names lead the way.
U.S. Broadcast Networks Programming Trends
• Serialized Drama• 65% of the new dramas (18 of 28) are serialized.• Action/adventure, suspense, paranormal themes.• Reflective of new syndication model with Netflix, Amazon and
others.
• Character-Driven Procedurals• ABC investment in Killer Women and Mind Games.• NBC investment in Chicago PD and Ironside.
• Limited Run Series & Events • < 22 episodes• ≤ 13 episode orders• OTO Events
U.S. Broadcast Networks Programming Trends
• Scripted Programming in Summertime
Upfront Presentation Highlights
Upfront Presentation Highlights
Upfront Presentation Highlights:
• 17 new series for 2013-2014• 8 dramas• 6 comedies• 3 unscripted series
• Continuing with 2 cycles of The Voice• High stakes, character driven procedural drama• Warm, broad, relatable, family comedies• Event Programming • Sports/Olympics • Drama returning to Sunday nights• Top network priority: The Blacklist
Upfront Presentation Highlights:
8:00 8:30 9:00 9:30 10:00 10:30 11:00
Monday The Voice THE BLACKLIST
Tuesday
The Biggest Loser The Voice (Results)
Chicago FireThe Voice (Results) (Midseason)
ABOUT A BOY (Midseason)
THE FAMILY GUIDE
(Midseason)
Wednesday Revolution Law & Order: SVU IRONSIDE
Thursday Parks & Recreation
WELCOME TO THE FAMILY
SEAN SAVES THE WORLD
THE MICHAEL J. FOX SHOW Parenthood
Friday Dateline NBC Grimm DRACULACROSSBONES (Midseason)
Saturday Encore Programming
SundayNBC Sunday Night Football
AMERICAN DREAM BUILDERS (Midseason) BELIEVE (Midseason) CRISIS (Midseason)
Upfront Presentation Highlights
Upfront Presentation Highlights:
• 12 new series for 2013-2014• 6 comedies• 5 dramas• 1 unscripted series
• Goal: reclaim #1 position with A18-49• Digital savvy • New guys: comedy slate fronted by male leads• Year-round programming - striking ‘midseason’ from their lexicon • Reclaiming broadcast birthright: miniseries
Upfront Presentation Highlights:
8:00 8:30 9:00 9:30 10:00
Monday Bones SLEEPY HOLLOW
ALMOST HUMAN (Late Fall) The Following (Midseason)
Tuesday DADS BROOKLYN NINE-NINE New Girl The Mindy Project
WednesdayThe X Factor
American Idol (Midseason)
ThursdayThe X Factor (Results) Glee
American Idol (Results) (Midseason) RAKE (Midseason)
FridayJUNIOR MASTERCHEF SLEEPY HOLLOW (Encores)
Bones (Late Fall) Raising Hope (Late Fall) ENLISTED (Late Fall)
Saturday Fox Sports Saturday
Sunday The Simpsons Bob's Burgers Family Guy American Dad
Upfront Presentation Highlights
Upfront Presentation Highlights:
• 13 new series for 2013-2014• 7 dramas• 5 comedies• 1 unscripted
• Innovation• Sophisticated, emotional, quality storytelling• “4 quadrant” Tuesday anchored by Marvel's Agents of S.H.I.E.L.D.• 12/12 pattern scheduling / Limited series = fewer repeats
Upfront Presentation Highlights:
8:00 8:30 9:00 9:30 10:00 10:30 11:00 Monday Dancing with the Stars Castle
Tuesday MARVEL’S AGENTS OF S.H.I.E.L.D.
THE GOLDBERGS TROPHY WIFE LUCKY 7
Wednesday The Middle BACK IN THE GAME
Modern Family
SUPER FUN NIGHT Nashville
Thursday ONCE UPON A TIME IN WONDERLAND Grey's Anatomy Scandal
Friday Last Man Standing The Neighbors Shark Tank 20/20
Saturday Saturday Night College Football
Sunday
Once Upon a TimeRevenge
BETRAYAL
THE QUEST (Midseason) RESURRECTION (Midseason)
Upfront Presentation Highlights
Upfront Presentation Highlights: CBS
• 8 new series for 2013-2014• 5 comedies• 3 dramas
• #1 network in A18-49 + total viewers• New Monday night drama destination• Adding an additional hour of comedy to Thursday
Upfront Presentation Highlights: CBS
8:00 8:30 9:00 9:30 10:00 10:30 11:00
Monday How I Met Your Mother WE ARE MEN 2 Broke Girls MOM
HOSTAGES
INTELLIGENCE (Midseason)
Tuesday NCIS NCIS: Los Angeles Person of Interest
Wednesday Survivor Criminal Minds CSI
Thursday The Big Bang Theory THE MILLERS THE CRAZY
ONESTwo and a Half Men Elementary
Friday Undercover Boss Hawaii Five-O Blue Bloods
Saturday Comedytime Saturday Crimetime Saturday 48 Hours Mystery
Sunday The Amazing Race The Good Wife The Mentalist
Upfront Presentation Highlights
Upfront Presentation Highlights:
• 6 new series for 2013-2014• 5 dramas• 1 unscripted
• Digital distribution grows– 20% of cume audience • 7 new digital series• The Tomorrow People and Reign top network priorities• Returning to comedy with Who’s Line summer run.
Upfront Presentation Highlights:
8:00 8:30 9:00 9:30 10:00
Monday Hart of Dixie Beauty and the Beast
Tuesday THE ORIGINALS Supernatural
Wednesday Arrow THE TOMORROW PEOPLE
Thursday The Vampire Diaries REIGN
Friday The Carrie Diaries America’s Next Top Model
U.S. Broadcast Network Schedules
U.S. Broadcast Network Schedules: Monday
8:00 8:30 9:00 9:30 10:00 10:30 11:00ABC Dancing with the Stars Castle
CBS How I Met Your Mother WE ARE MEN 2 Broke Girls MOM
HOSTAGES
INTELLIGENCE (Midseason)
CW Hart of Dixie Beauty and the Beast
FOXBones SLEEPY HOLLOW
ALMOST HUMAN (LATE FALL) The Following (Midseason)
NBC The Voice THE BLACKLIST
U.S. Broadcast Network Schedules: Tuesday
8:00 8:30 9:00 9:30 10:00 10:30 11:00
ABC MARVEL’S AGENTS OF S.H.I.E.L.D.
THE GOLDBERGS TROPHY WIFE LUCKY 7
CBS NCIS NCIS: Los Angeles Person of Interest
CW THE ORIGINALS Supernatural
FOX DADS BROOKLYN NINE-NINE New Girl The Mindy
Project
NBC
The Biggest Loser The Voice (Results)
Chicago FireThe Voice (Results) (Midseason)
ABOUT A BOY (Midseason)
THE FAMILY GUIDE
(Midseason)
U.S. Broadcast Network Schedules: Wednesday
8:00 8:30 9:00 9:30 10:00 10:30 11:00
ABC The Middle BACK IN THE GAME Modern Family SUPER FUN
NIGHT Nashville
CBS Survivor Criminal Minds CSI
CW Arrow THE TOMORROW PEOPLE
FOXThe X Factor
American Idol (Midseason)
NBC Revolution Law & Order: SVU IRONSIDE
U.S. Broadcast Network Schedules: Thursday
8:00 8:30 9:00 9:30 10:00 10:30 11:00
ABC ONCE UPON A TIME IN WONDERLAND Grey’s Anatomy Scandal
CBS The Big Bang Theory THE MILLERS THE CRAZY
ONESTwo and
a Half Men Elementary
CW The Vampire Diaries REIGN
FOXThe X Factor (Results) Glee
American Idol (Results) (Midseason) RAKE (MIDSEASON)
NBC Parks & Recreation
WELCOME TO THE FAMILY
SEAN SAVES THE WORLD
THE MICHAEL J. FOX SHOW Parenthood
U.S. Broadcast Network Schedules: Friday
8:00 8:30 9:00 9:30 10:00 10:30 11:00
ABC Last Man Standing The Neighbors Shark Tank 20/20
CBS Undercover Boss Hawaii Five-O Blue Bloods
CW The Carrie Diaries America’s Next Top Model
FOXJUNIOR MASTERCHEF SLEEPY HOLLOW (Encores)
Bones (Late Fall) Raising Hope (Late Fall)
ENLISTED (Late Fall)
NBC Dateline NBC GrimmDRACULA
CROSSBONES (Midseason)
U.S. Broadcast Network Schedules: Sunday
8:00 8:30 9:00 9:30 10:00 10:30 11:00
ABC Once Upon a Time
RevengeBETRAYAL
THE QUEST (Midseason) RESURRECTION (Midseason)
CBS The Amazing Race The Good Wife The Mentalist
CW
FOX The Simpsons Bob’s Burgers Family Guy American Dad
NBCNBC Sunday Night Football
AMERICAN DREAM BUILDERS (Midseason) BELIEVE (Midseason) CRISIS (Midseason)
Early Series Buzz
Sony Pictures Television
ABC TV Studios
CBS Television Studios
Warner Bros. Television
Super Fun
Night
20th Century Fox
dads
Universal Television
BROOKLYN NINE-NINE
SEAN SAVES THE WORLD