13932356 Supply Chain Management of DABBAWALLAHS

8/6/2019 13932356 Supply Chain Management of DABBAWALLAHS

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A PROJECT ON

SUPPLY CHAINSUPPLY CHAINMANAGEMENTMANAGEMENT

By

YOGESH DOND - 5619ANAND TRIPATHY - 5438

ANKIT VASTA - 5439


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WHAT IS SUPPLY CHAIN MANAGEMENT ?

Supply chain management (SCM) is the management of a

network of interconnected businesses involved in the ultimate

provision of product and service packages required by end

customers

Another definition is provided by the APICS Dictionary when it

defines SCM as the "design, planning, execution, control, and

monitoring of supply chain activities with the objective of

creating net value, building a competitive infrastructure,

leveraging worldwide logistics, synchronizing supply with

demand and measuring performance globally."


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PROBLEMS ADDRESSED BY SUPPLY CHAIN

MANAGEMENT

Distribution Network Configuration

Distribution Strategy

Trade-Offs in Logistical Activities

Information

Inventory Management

Cash-Flow


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FLOW OF SCM

The first stage in supply chain management is known as plan. A plan or

strategy must be developed to address how a given good or service will

meet the needs of the customers. A significant portion of the strategy

should focus on planning a profitable supply chain.


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Develop is the next stage in supply chain management. It involves building astrong relationship with suppliers of the raw materials needed in making the

product the company delivers. This phase involves not only identifying

reliable suppliers but also planning methods for shipping, delivery, and

payment.

At the third stage, make, the product is manufactured, tested, packaged,

and scheduled for delivery. Then, at the logistics phase, customer orders are

received and delivery of the goods is planned.

The fourth stage of supply chain management stage is aptly named deliver.

The final stage of supply chain management is called return. As the name

suggests, during this stage, customers may return defective products. The

company will also address customer questions in this stage.


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DABBAWALLAHSDABBAWALLAHSWHERE THERE IS A DABBA,

THEIR WILL BE A DABBAWALLAH


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What is NMTBSA?

(Nutan Mumbai Tiffin Box Suppliers Association)

History : Started in 1880

Charitable trust : Registered in 1956 Avg. Literacy Rate : 8th Grade Schooling

Total area coverage : 100 Kms

Employee Strength : 5000

Number of Tiffin's : 2,00,000 Tiffin Boxesi.e 4,00,000 transactions every day.

OVERVIEW


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Error Rate : 1 in 16 million transactions Six Sigma performance (99.999999)

Technological Backup : Nil.

Cost of service - Rs. 200/month ($ 4.00/month)

Standard price for all (Weight, Distance, Space)

Rs. 50 Cr. Turnover approx.

[200,000*200=400,000,00 p.m. i.e 48 crore p.a.]

No strike record as each one a share holder

Earnings -5000 to 6000 p.m.

OVERVIEWCONTD


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APPROACH

DISCIPLINE :

No Alcohol Drinking during business hours

WearingWhite Cap during business hours

Carry Identity Cards

Reporting duty on time

LATEST MARKETING STRATEGY:

Marketing message in the dabba


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PRESIDENT

VICE PRESIDENT

GENERAL SECRETARY

TREASURER

DIRECTORS(9)

MEMBERS(5000)

MUKADAM(700)

13 MEMBERS

Acts as an supervisor, coordinator,

the manager.

Each Mukadam engages 5 to 6

people to work with him.

Dabbawallahs


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AWARDS AND FELICITATION

Shri.Varkari Prabhodhan Mahasmati Dindi

(palkhi) sohala 4th

march 2001.

Invitation from CII for conference held in

Bangalore.

Documentaries made by BBC ,UTV, MTV,

and ZEE TV


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SOME ACHIEVEMENTS

World record in BEST TIME MANAGEMENT.

Name in GUINESS BOOK ofWorldRecords.

Registered with Ripley's believe it or not.


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LOGISTICS

Logistics is happening 24 hrs a day,7 days a week and52 weeks a year.

Logistical competency is achieved by coordinating the

following: Network Design

Information

Transportation Inventory

Warehousing


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CODINGCODING

VLP : Vile Parle(Suburb in Mumbai)

9E12 : Code

for Dabbawallas at

Destination

E : Express Towers

(Bldg. Name)

12 : Floor No.

E : Code for

Dabbawallas at

Residential station.

3 : Code for Destination station

(E.g.. Nariman Point)


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Flow logic of distributionFlow logic of distribution


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7 am7 am 9 am9 am

Begins the circuit.

Collection of Dabbas from customer.

In an hours time they collect 30 Dabbas and pass

them on to next leg of relay race.

Next relay lap starts from local railway station.


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9 am9 am 11.30 am11.30 am

Postman sorting at station.

Wooden trays loaded in the compartment.

Special reserved compartment in trains. Compartments contain 700-800 tiffins besides

human.

Loaded and sorted at platform for area wise

distribution.


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11.30 am11.30 am 12 pm12 pm

Final relay of the race!!! Dozens of Dabba walas pour out from trains at

destination platforms during this peak hour.

crates are unloaded outside the stations.

Dabbas are sorted within 10 minutes on the footpath

or on platform. Pack their carts and boxes and Dashed off to office

districts.


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12 pm12 pm 2 pm2 pm

Rush to the destination on 10 min sprint, push

handcarts or bicycle.

Each one assigned one block of office.

Rush with handcarts and deliver the Dabba.

Hour later the collection process starts where dabbas

are picked up from offices where they had delivered.

NO ONE IS ALLOWED TO UPSET THE SYSTEM


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2 pm2 pm 6 pm6 pm

Here after the whole process is

reversed. By 3 pm they again board the train for their

respective locations.

Empty Dabbas are returned to households.


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Profile of peopleProfile of people

4000 + dabbawallahs came from Maharastra state.

They believe to be the descendent of Mahraja Shivaji.

Maintained undisturbed monopoly. Left poor farming community.

Dabbawallahs uniform: loose half sleeved open white

shirt, cotton pyajamas, kolhapuri chappal and their

trademark Gandhi-Nehru cap.

Age no constraint.

Most of them are illiterate.


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SALIENT FEATURES

Flexible infrastructure

Customer Cooperation

Appropriate network

structure

Codification system

Topography

Process capability

Transport economics

Redundancy

Coordination

Compensation

Structure


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FUTURE SUSTAINABILITY

Analysis Through Porters Model

Threat of New entries

Current competition

Bargaining power of buyers

Bargaining power of sellers

Threat of new substitute products


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13932356 Supply Chain Management of DABBAWALLAHS

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