Top Banner
The Generative Bedrock Of Open Design Design(er) strategy (Ambient media design) Open design Now! by Michel Avital 20121128日水曜日
28

121019THE GENERATIVE BEDROCK OF OPEN DESIGN

Oct 19, 2014

Download

Documents

 
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Page 1: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

The Generative Bedrock Of Open Design

Design(er) strategy (Ambient media design)

Open design Now!

by Michel Avital

2012年11月28日水曜日

Page 2: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

accessibility to ...

• view : sharing content, detailed imformation

• modify : sharing labor and enpowering changes

• use : sharing ownership and enabling semi or unrestrictes reuse

Openness

2012年11月28日水曜日

Page 3: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

• open innovation

• open source

• open design

‘Open-X’

2012年11月28日水曜日

Page 4: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

‘Open-X’

2012年11月28日水曜日

Page 5: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

‘Open-X’

2012年11月28日水曜日

Page 6: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

‘Open-X’

2012年11月28日水曜日

Page 7: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

‘Open-X’

2012年11月28日水曜日

Page 8: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

‘Open-X’

2012年11月28日水曜日

Page 9: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

‘Open-X’

2012年11月28日水曜日

Page 10: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

‘Open-X’

2012年11月28日水曜日

Page 11: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

• value: distributed knowledge• open faced: view• actor: organizations

Open Innovation

2012年11月28日水曜日

Page 12: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

• value: distributed development• facet: modify• actor: developers

Open source

2012年11月28日水曜日

Page 13: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

• value: distributed manufacturing• open facet: use• actor: consumers

Open Design

2012年11月28日水曜日

Page 14: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

2012年11月28日水曜日

Page 15: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

• object layer

• process layer

• practice layer

• infrastructure layer

Layers Of Open Design

2012年11月28日水曜日

Page 16: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

the concept of generative design

Designing Generative Infrastructure

2012年11月28日水曜日

Page 17: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

4 level design directives....

Designing Generative Infrastructure

• evocative:generative infrastructure inspires people to create something unique.

• engaging: the natural playfulness and ‘flow experience’

• adaptive: flexible and conducive to effect by use

• open: permeable boundaries and transparency

2012年11月28日水曜日

Page 18: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

4 level design directives....

Designing Generative Infrastructure

• evocative:generative infrastructure inspires people to create something unique.

• engaging: the natural playfulness and ‘flow experience’

• adaptive: flexible and conducive to effect by use

• open: permeable boundaries and transparency

2012年11月28日水曜日

Page 19: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

4 level design directives....

Designing Generative Infrastructure

• evocative:generative infrastructure inspires people to create something unique.

• engaging: the natural playfulness and ‘flow experience’

• adaptive: flexible and conducive to effect by use

• open: permeable boundaries and transparency

2012年11月28日水曜日

Page 20: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

4 level design directives....

Designing Generative Infrastructure

• evocative:generative infrastructure inspires people to create something unique.

• engaging: the natural playfulness and ‘flow experience’

• adaptive: flexible and conducive to effect by use

• open: permeable boundaries and transparency

2012年11月28日水曜日

Page 21: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

4 level design directives....

Designing Generative Infrastructure

• evocative:generative infrastructure inspires people to create something unique.

• engaging: the natural playfulness and ‘flow experience’

• adaptive: flexible and conducive to effect by use

• open: permeable boundaries and transparency

2012年11月28日水曜日

Page 22: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

the author says:

the expected proliferation of open design

has far-reaching implications that are

likely to extend well beyond design

practices as such and have significant

socio-econoimc effects on global scale.

Designing Generative Infrastructure

2012年11月28日水曜日

Page 23: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

• Push business models

top-down value / mass production

From Push to Pull

“any color as long as it’s black”

2012年11月28日水曜日

Page 24: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

• Pull business models

bottom-up value / flexible manufacturing

From Push to Pull

in previous century

2012年11月28日水曜日

Page 25: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

①retailers have introduced consumer:

②manufacturers have introduced

consumers

③designer have introduced consumers

From Push to Pull

the extent of product variety and personalization

2012年11月28日水曜日

Page 26: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

• DIY with new meaning -beyond cost

savings or the joy crafting-

• traditional design are unlikely to

disappear in the future

The Road Ahead

2012年11月28日水曜日

Page 27: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

open design is a potent elixir that mitigates stagnation and awakens generative action.

Conclusion

2012年11月28日水曜日

Page 28: 121019THE GENERATIVE BEDROCK OF OPEN DESIGN

Haruka Aramaki

2012年11月28日水曜日