Page 1
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acm
illan Education 2008
The Business Pre-Interm
ediate Glossary
1 L
ivin
g a
bro
ad
1.1
About busin
ess - W
ork
ing a
bro
ad
abroad (adv)
/əˈbrɔːd/
do zahraničí
We try to go a
bro
ad at least once a year.
analyse (v) T
/ˈænəlaɪz/
analyzovat
The quarterly sales figures
wil
l b
e a
na
lyse
d at our next meeting.
application (n) C/U
/ˌæplɪˈkeɪʃ(ə)n/
žádost, přihláška
His a
pp
lica
tio
n for mem
bership of the club was rejected.
candidate (n) C
/ˈkændɪdeɪt/
kandidát
Th
e ca
nd
ida
te must dem
onstrate good communication skills.
career (n) C
/kəˈrɪə(r)/
kariéra
Rosen had decided on an academ
ic c
are
er. He felt like having a
ca
reer change
and went into teaching.
chameleon (n) C
/kəˈmiːliən/
chameleon
You have to be a cultural
cham
eleo
n if you work for a multinational company.
competitive (adj)
/kəmˈpetɪtɪv/
konkurenční
the struggle to survive in a highly c
om
pet
itiv
e marketplace.
cover letter (n) C
/ˈkʌvə(r) ˌletə(r)/
motivační dopis
The first thing your potential em
ployer will read is your
cove
r le
tter.
culture (n) U
/ˈkʌlʧə(r)/
kultura
If you're looking for
cult
ure, then Paris is the place for you. Britain's literary
cult
ure.
CV (n) C British
/ˌsiː ˈviː/
CV, životopis
The Euro C
V is the best kind of
CV to use when looking for a job.
drought (n) C
/draʊt/
sucho
The country's economy suffered because of a d
rou
gh
t.
emergency (n) C/U
/ɪˈmɜː(r)ʤ(ə)nsi/
stav nouze, pohotovost
We always carry a medical kit for
emer
gen
cies.
expect (v) T
/ɪkˈspekt/
očekávat
We
are
ex
pec
tin
g good weather at the weekend.
handwrite (v) T
/ˈhændraɪt/
napsat rukou
Candidates for this job are requested to h
an
dw
rite their letters of application.
homesick (adj)
/ˈhəʊmˌsɪk/
toužící po domově
I was feeling h
om
esic
k.
manufacture (v)
/ˌmænjʊˈfækʧərə(r)/
vyrábět
The firm
ma
nu
fact
ure
s women's clothing.
mirror (v) T
/ˈmɪrə(r)/
představovat, odrážet
Does art m
irro
r society or shape it?
reference (n) C usu. pl.
/ˈref(ə)rəns/
reference, doporučení
Her form
er employer provided a r
efer
ence for her.
relevant (adj)
/ˈreləv(ə)nt/
týkající se
How is that
rele
van
t to this discussion?
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illan Education 2008
The Business Pre-Interm
ediate Glossary
relocate (v) I/T
/ˌriːləʊˈkeɪt/
přesídlit se, přemístit se
I left my job because the company
relo
cate
d.
shortlist (v) T
/ʃɔː(r)tlɪst/
dostat se do užšího výběru
If you get your cover letter wrong, you destroy your chances of getting s
ho
rtli
sted
for interview.
straightforw
ard (adj)
/ˌstreɪtˈfɔː(r)wə(r)d/
přímočarý, jasný
a s
tra
igh
tfo
rwa
rd process
withdraw (v) I
/wɪðˈdrɔː/
odstoupit, ustoupit
The injury has forced him t
o w
ith
dra
w from the competition.
1.2
Vocabula
ry - liv
ing a
bro
ad
bulletin board (n) C
/ˈbʊlətɪn ˌbɔː(r)d/
nástěnka, vývěska, inform
ační tabule (i
na internetu)
New
job adverts will be posted on the company's
bu
llet
in b
oa
rd.
contract (n) C
/ˈkɒntrækt/
smlouva, kontrakt
After six months she was offered a
co
ntr
act of em
ploym
ent.
deposit (n) C
/dɪˈpɒzɪt/
kauce, deposit
She paid a €400 d
epo
sit when she rented the flat.
exception (n) C
/ɪkˈsepʃ(ə)n/
výjimka
There are some
exce
pti
on
s to every grammatical rule.
insurance (n) U
/ɪnˈʃʊərəns/
pojištění
Do you have i
nsu
ran
ce for the house yet?
landline (n) C
/ˈlæn(d)ˌlaɪn/
pevná telefonní linka
I'll try to call you later when I get to a l
an
dli
ne.
landlord (n) C
/ˈlæn(d)ˌlɔː(r)d/
majitel nemovitosti, pronajím
atel
My
lan
dlo
rd has increased the rent price for my flat for the second time this year.
overdraft (n) U
/ˈəʊvə(r)ˌdrɑːft/
debet, přečerpání účtu
You have to pay large fines if you exceed your
ove
rdra
ft limit.
prepaid (adj)
/ˌpriːˈpeɪd/
předplacený
a p
repa
id phone card.
register (v) I/T
/ˈreʤɪstə(r)/
registrovat, zapsat
Births must be
reg
iste
red within 42 days.
top-up (n) C British
/ˈtɒp ʌp/
dobití telefonní (i jiné) karty nebo
kreditu finanční částkou
Is buying t
op
-up
s easy?
utility bill (n) C
/juːˈtɪləti ˌbɪl/
účet za služby (plyn atd.)
If you want to open a bank account in Britain, you may have to show u
tili
ty b
ills
with your name on them
Page 3
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illan Education 2008
The Business Pre-Interm
ediate Glossary
1.3
Gra
mm
ar - Pre
sent sim
ple
and p
repositio
ns o
f tim
e
attend (v) I/T
/əˈtend/
účastnit se
Most of his colleagues attended the wedding.
au pair (n) C
/əʊˈpeə(r)/
au pair
I worked as an a
u p
air in England in 2004.
budget (n) C
/ˈbʌʤɪt/
rozpočet
Two-thirds of their
bu
dg
et goes on labour costs.
canteen (n) C
/kænˈtiːn/
kantýna, jídelna
I usually eat my lunch in the company
can
teen.
fireworks (n) Pl.
/ˈfaɪə(r)wɜː(r)ks/
ohňostroj
On 31 Decem
ber people set f
irew
ork
s off at midnight.
grave (n) C
/greɪv/
hrob
He's never even visited his mother's g
rave.
kite (n) C
/kaɪt/
drak (papírový)
Flying large
kit
es is a popular pastime in Afghanistan.
parade (n) C
/pəˈreɪd/
průvod, přehlídka
There are military p
ara
des on the Independence Day.
permanent (adj)
/ˈpɜː(r)mənənt/
stálý, trvalý
The illness can cause p
erm
an
ent blindness.
repay (v) T
/rɪˈpeɪ/
splatit
I need to r
epa
y my student loan.
shadow (n) C/U
/ˈʃædəʊ/
stín
The dogs are always trying to chase their own s
ha
do
ws.
vacancy (n) C
/ˈveɪkənsi/
volné pozice, volná pracovní místa
We have several
vaca
nci
es to fill in the Sales Department.
winery (n) C
/ˈwaɪn(ə)ri/
výrobna vína
South African w
iner
ies are known for their excellent Cabernet Sauvignon wines.
1.4
Speakin
g - M
akin
g s
mall talk
conference (n) C
/ˈkɒnf(ə)rəns/
konference
a c
on
fere
nce hall/room/centre.
corporate (adj)
/ˈkɔː(r)p(ə)rət/
podnikový, společenský
corp
ora
te culture.
divorce (n) C/U
/dɪˈvɔː(r)s/
rozvod
I want
a d
ivo
rce.
extremely (adv)
/ɪkˈstriːmli/
velmi, m
imořádně
He knows the area e
xtr
emel
y well.
icebreaker (n) C
/ˈaɪsˌbreɪkə(r)/
seznamovací aktivita k prolomení
ledů“
We'll start our training with an i
ceb
rea
ker so that we could learn each other's
names.
have something in common
(phrase)
/hæv ˌsʌmθɪŋ ɪn
ˈkɒmən/
mít (něco) společného
We've got such a lot
in c
om
mo
n.
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illan Education 2008
The Business Pre-Interm
ediate Glossary
networking (n) U
/ˈnetwɜː(r)kɪŋ/
navazování kontaktů
A lot of
net
wo
rkin
g is essential if you want to survive in this business.
technique (n) C
/tekˈniːk/
technika, technologie
surgical
tech
niq
ues.
unique (adj)
/juːˈniːk/
unikátní, jedinečný
It is her use of colour that makes her work u
niq
ue.
1.5
Writing - F
orm
al and info
rmal em
ails
agenda (n) C
/əˈʤendə/
plán, program
Cutting the number of workers is not on the
ag
enda.
attached (adj)
/əˈtæʧt/
přiložený, v příloze
Please see the
att
ach
ed PDF document for details.
colleague (n) C
/ˈkɒliːg/
spolupracovník, kolega
Friends and c
oll
eag
ues will remem
ber him with affection.
grateful (adj)
/ˈgreɪtf(ə)l/
vděčný
I'm very
gra
tefu
l for all your help with the party.
reservation (n) C/U
/ˌrezə(r)ˈveɪʃ(ə)n/
rezervace
Could you make a r
eser
vati
on for me at a nearby hotel?
1.6
Case s
tudy - G
lobal Recru
it
advisor (alternate spelling:
adviser) (n) C
/ədˈvaɪzə(r)/
poradce
the Prime Minister's
ad
vise
rs.
boutique (n) C
/buːˈtiːk/
butik
She buys her clothes in the most expensive New
York b
ou
tiq
ues.
high-profile (adj)
/ˈhaɪ ˌprəʊfaɪl/
známý, uznávaný, (zpravidla protože
se často objevuje v m
édiích)
a h
igh
-pro
file campaign/ company/politician
leading (adj)
/ˈliːdɪŋ/
vedoucí, čelný, přední
He became a l
ead
ing figure in the London art world.
location (n) C
/ləʊˈkeɪʃ(ə)n/
místo, poloha
The talks are taking place at a secret
loca
tio
n.
opportunity (n) C
/ˌɒpə(r)ˈtjuːnəti/
příležitost
The trip sounds like a wonderful
op
po
rtu
nit
y.
process (v) T
/ˈprəʊses/
zpracovat, zpracovávat
Data is
pro
cess
ed as it is received.
qualification (n) C British
/ˌkwɒlɪfɪˈkeɪʃ(ə)n/
kvalifikace
Simon left school with no q
ua
lifi
cati
on
s.
requirement (n) C
/rɪˈkwaɪə(r)mənt/
požadavek
a list of safety r
equ
irem
ents.
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The Business Pre-Interm
ediate Glossary
taverna (n) C
/təˈvɜː(r)nə/
řecká restaurace, taverna
Ms Mitropoulos works in a family
tave
rna.
unemployed (adj)
/ˌʌnɪmˈplɔɪd/
nezaměstnaný
Have you been u
nem
plo
yed for a year or more?
2 D
ealing w
ith c
usto
mers
2.1
About busin
ess - T
he s
hoppin
g e
xperience
chain (n) C
/ʧeɪn/
řetězec (hotelů, restaurací atd.)
Japan's leading hotel
cha
in.
consultant (n) C
/kənˈsʌltənt/
konsultant, poradce
a design c
on
sult
an
t.
convenience (n) U
/kənˈviːniəns/
pohodlí
Her hair was cut short for
con
ven
ien
ce rather than fashion.
departm
ent store (n) C
/dɪˈpɑː(r)tmənt stɔː(r)/
obchodní dům
Harrod's is the most famous
dep
art
men
t st
ore in the world.
elegant (adj)
/ˈelɪgənt/
elegantní
She always looks so e
leg
an
t.
exceptional (adj)
/ɪkˈsepʃ(ə)nəl/
výjimečný
Her scores were quite
exce
pti
on
al.
facility (n) C
/fəˈsɪləti/
funkce, zařízení, vybavení, m
ožnost(i)
the text messaging f
aci
lity on your phone.
flagship (n) C
/ˈflægʃɪp/
nejvýznamnější produkt, vlajková loď
The company now consists of a f
lag
ship store in Stuttgart and a further thirteen
stores across Germ
any.
luxury (adj)
/ˈlʌkʃəri/
luxusní
a l
ux
ury hotel/item
/car
reliable (adj)
/rɪˈlaɪəb(ə)l/
spolehlivý
a r
elia
ble workman/car
standard (n) C
/ˈstændə(r)d/
standard, kvalita
What can be done to raise
stan
da
rds in schools?
2.2
Vocabula
ry - T
ele
phonin
g a
nd c
usto
mer care
blame (v) T
/bleɪm/
obviňovat, obvinit
If it a'll goes wrong, don't b
lam
e me.
call centre (n) C
/ˈkɔːl ˌsentə(r)/
call centrum
When was the last tim
e you telephoned a company
call
cen
tre?
calm
(adj)
/kɑːm/
klidný
a c
alm
voice
confirm
(v) T
/kənˈfɜː(r)m/
potvrdit
You can make an appointment now, and then call nearer the time to c
on
firm
.
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illan Education 2008
The Business Pre-Interm
ediate Glossary
dissatisfied (adj)
/dɪsˈsætɪsˌfaɪd/
nespokojený
a d
issa
tisf
ied customer
2.3
Gra
mm
ar - Counta
ble
& u
ncounta
ble
nouns, re
quests
& o
ffers
busy (adj)
/ˈbɪzi/
zaneprázdněný, zaměstnaný
He is an extremely
bu
sy man.
direct number (n) C
/daɪˌrekt ˈnʌmbə(r)/
přímé telefonní číslo
Could you give me his d
irec
t n
um
ber, please?
extension (n) C
/ɪkˈstenʃ(ə)n/
telefonní linka, provolba
I'm on e
xte
nsi
on 334.
household (n) C
/ˈhaʊsˌhəʊld/
domácnost
How many people are there in your
ho
use
ho
ld?
scale (n) Sg./U
/skeɪl/
škála, závažnost
Is the Government aware of the
sca
le of the problem (=are they aware of how big
it is)?
competence (n) U
/ˈkɒmpɪtəns/
kompetence, schopnosti
I am not questioning your
com
pet
ence.
2.4
Speakin
g - T
ele
phonin
g: Handling c
om
pla
ints
broken down (adj)
/ˌbrəʊkən ˈdaʊn/
pokazit se, přestat fungovat
The photocopier's
bro
ken
do
wn again.
distribution centre (n) C
/dɪstrɪbjuːʃ(ə)n ˌsentə(r)/ distribuční centrum
The problem occurred at our
dis
trib
uti
on
cen
tre - the wrong label was put on the
wrong consignment.
double-book (v) I/T often
passive
/ˌdʌb(ə)l ˈbʊk/
zarezervovat si (například stejnou
místnost) na stejný čas jako někdo jiný
The meeting room h
as
bee
n d
ou
ble
-bo
ok
ed.
credit (v) T
/ˈkredɪt/
připsat ve prospěch
The money will be
cred
ited to your account.
urgent (adj)
/ˈɜː(r)ʤ(ə)nt/
urgentní, naléhavý
He had some
urg
ent business to attend to.
2.5
Writing - D
ealing w
ith a
n e
mail c
om
pla
int
component (n) C
/kəmˈpəʊnənt/
komponent, součástka
The delivery arrived on time but some of the
com
po
nen
ts are missing.
exhibition (n) C
/ˌeksɪˈbɪʃ(ə)n/
výstava
an e
xh
ibit
ion hall/centre/space
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The Business Pre-Interm
ediate Glossary
non-refundable (adj)
/nɒn rɪˈfʌndəb(ə)l/
nevratný
no
n-r
efu
nd
ab
le tickets
sincere (adj)
/sɪnˈsɪə(r)/
upřímný
His apology seem
ed s
ince
re.
submit (v) T
/səbˈmɪt/
odevzdat
The plans will be
sub
mit
ted next week.
unacceptable (adj)
/ˌʌnəkˈseptəb(ə)l/
nepřijatelné
This is
un
acc
epta
ble and I expect an immediate refund.
2.6
Case s
tudy - T
he P
anora
ma c
onfe
rence
blanket (n) C
/ˈblæŋkɪt/
přikrývka
They had to ask for extra b
lan
ket
s to keep warm
.
check in (n) C/U
/ˈʧek ɪn/
check-in, zaregistrování se, odbavení
There are always long queues for
chec
k-i
n at Heathrow Airport.
thermostat (n) C
/ˈθɜː(r)məʊˌstæt/
term
ostat
There is one central
ther
mo
sta
t which controls tem
perature in the building.
3 O
pera
tions
3.1
About busin
ess - L
ean m
anufa
ctu
ring
defect (n) C
/ˈdiːfekt/
vada, defekt
The aim of lean manufacturing is to eliminate all d
efec
ts.
domestic (adj)
/dəˈmestɪk/
domácí, tuzemský
dom
esti
c ch
ore
s; d
om
esti
c appliances
efficient (adj)
/ɪˈfɪʃ(ə)nt/
efektivní
The new
machine is far more !
effi
cien
t than the old one.
elim
inate (v) T
/ɪˈlɪmɪneɪt/
omezovat
Many infectious diseases have been virtually
elim
ina
ted.
enthusiasm (n) U
/ɪnˈθjuːziˌæzəm/
entusiasmus, nadšení
His e
nth
usi
asm
for music has stayed strong.
flexible (adj)
/ˈfleksəb(ə)l/
flexibilní, pružný
A more f
lex
ible approach is needed.
implement (v) T
/ˈɪmplɪˌment/
realizovat, im
plementovat
Attem
pts to i
mp
lem
ent change have met with strong opposition.
keen (adj)
/kiːn/
zapálený (např. cyklista)
a k
een
cyclist/gardener; Luke's k
een on swimming.
premises (n) Pl.
/ˈpremɪsɪz/
prostory
The company will move to new
pre
mis
es next month.
rumour (n) C/U
/ˈruːmə(r)/
pomluva
A student had been spreading r
um
ou
rs about the teachers.
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ediate Glossary
specific (adj)
/spəˈsɪfɪk/
specifický, určitý
You have to enter the inform
ation in a s
pec
ific order.
superior (adj)
/sʊˈpɪəriə(r)/
nejvyššího standardu
The hotel's service is s
up
erio
r.
systematic (adj)
/ˌsɪstəˈmætɪk/
systematický
The TPS is a s
yste
ma
tic way to satisfy customer needs.
turnover (adj)
/ˈtɜː(r)nˌəʊvə(r)/
obrat
Just-in-time system
means that the costs are cut and t
urn
ove
r is increased.
warehouse (n) C
/ˈweə(r)ˌhaʊs/
sklad
I'll speak to the
wa
reh
ou
se manager and see if we have the item
s you requested in
stock.
workshop (n) C
/ˈwɜː(r)kˌʃɒp/
workshop, seminář
a creative writing w
ork
sho
p.
3.2
Vocabula
ry - T
rends a
nd p
lannin
g
aviation (n) U
/ˌeɪviˈeɪʃ(ə)n/
letectví
the
avi
ati
on industry.
competitor (n) C
/kəmˈpetɪtə(r)/
konkurent
All our major
com
pet
ito
rs are also bidding for that contract.
destination (n) C
/ˌdestɪˈneɪʃ(ə)n/
cíl, destinace
a popular holiday
des
tin
ati
on.
hire (v) T
/haɪə(r)/
najmout si
I h
ired someone to paint the house.
leak (v) I/T
/liːk/
protékat, prosakovat
The roof is still l
eak
ing.
lifeguard (n) C
/ˈlaɪfgɑː(r)d/
plavčík
There are no l
ifeg
ua
rds or security patrols on the beach.
market leader (n) C
/ˌmɑː(r)kɪt ˈliːdə(r)/
přední firm
a/výrobce na trhu
We would like to become the
ma
rket
lea
der by the end of next year.
pickpocket (n) C
/ˈpɪkˌpɒkɪt/
kapsář (zloděj)
The police know that
pic
kpo
cket
s are working at the markets and on the beach.
subsidiary (n) C
/səbˈsɪdiəri/
dceřiná společnost
a s
ub
sid
iary of General Motors.
3.3
Gra
mm
ar - Pre
sent continuous, adverb
s a
nd p
resent sim
ple
passiv
e
conventional (adj)
/kənˈvenʃ(ə)nəl/
běžný, tradiční
a c
on
ven
tio
na
l oven / c
on
ven
tio
na
l weapons (=not nuclear or chem
ical weapons)
ingredient (n) C
/ɪnˈgriːdiənt/
ingredience, přísady
Mix all t
he
ing
red
ien
ts together carefully.
laboratory (n) C
/ləˈbɒrət(ə)ri/
laboratoř
our new
research l
ab
ora
tory.
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organic (adj)
/ɔː(r)ˈgænɪk/
ekologický, organický, bio-
org
an
ic apples/meat.
pesticide (n) C
/ˈpestɪˌsaɪd/
pesticid
Instead of
pes
tici
des, some farm
ers use bats and owls to keep bugs under control.
state (n) C
/steɪt/
stát
the
sta
te of Michigan
strict (adj)
/strɪkt/
přísný, tvrdý
They operate within s
tric
t time limits; Lynn gave us
stri
ct instructions to be good.
3.4
Speakin
g - P
resenta
tions: sig
nposts
and s
teppin
g s
tones
cosm
etic (adj)
/kɒzˈmetɪk/
kosm
etický
cosm
etic products
3.5
Writing- In
str
uctions a
nd p
rocedure
s for an e
xhib
itio
n s
tand
annual (adj)
/ˈænjuəl/
každoroční, výroční
an a
nn
ua
l conference/festival/ holiday
attendee (n) C
/əˌtenˈdiː/
účastník
There were more than 600 a
tten
dee
s at the conference last month.
convention (n) C
/kənˈvenʃ(ən)/
shromáždění, konference
Chicago was chosen as the site for an international crime
con
ven
tio
n.
costume (n) C/U
/ˈkɒstjuːm/
kostým
There is a fantastic c
ost
um
e contest in the evening.
expand (v) I/T
/ɪkˈspænd/
rozšiřovat
We
are
ex
pa
nd
ing the programme to provide more student places.
freebie (n) C
/ˈfriːbi/
věc zdarma (zpravidla reklamní dárek)
What kind of
free
bie
s should we provide for our stand at the trade fair in
Barcelona?
location (n) C
/ləʊˈkeɪʃ(ə)n/
místo
The talks are taking place at a secret
loca
tio
n.
logistics (n) Pl.
/ləˈʤɪstɪks/
logistika
We haven't thought about the
log
isti
cs of delivery.
seminar (n) C
/ˈsemɪˌnɑː(r)/
seminář
a s
emin
ar on marketing.
showcase (n) C
/ˈʃəʊˌkeɪs/
ukázka toho nejlepšího
The exhibition is a s
ho
wca
se for British exports.
3.6
Case s
tudy - S
cotA
ir
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budget airline (n) C
/ˌbʌʤɪt ˈeə(r)laɪn/
nízkonákladová letecká společnost
Don't count on free in-flight food if you're flying with a b
ud
get
air
lin
e.
carbon footprint (n) C
/ˌkɑː(r)bən ˈfʊtprɪnt/
uhlíková stopa (vypočtená množství
CO
2 a skleníkových plynů, které
člověk vytváří svou činností)
There are websites which allow you to calculate c
arb
on
footp
rin
t of a flight.
crew (n) C
/kruː/
personál, posádka
All the passengers and c
rew on board the jet were killed.
discomfort (n) C
/dɪsˈkʌmfə(r)t/
nepohodlí
the
dis
com
fort
s of life in the desert.
emission (n) C
/ɪˈmɪʃ(ə)n/
emise
New
laws are aimed at reducing vehicle e
mis
sio
ns.
route (n) C
/ruːt/
trasa, cesta
The tunnel is
the
rou
te taken by most drivers.
second hand (adj)
/ˌsekənd ˈhænd/
použitý, ze second-handu
seco
nd
-ha
nd books/clothing.
short-haul (adj)
/ˈʃɔː(r)t ˌhɔːl/
na krátkou vzdálenost
Most airlines do no longer serve meals on s
ho
rt-h
au
l flights.
uniform
(n) C
/ˈjuːnɪˌfɔː(r)m/
uniform
a He was still wearing his school
un
ifo
rm.
4 S
uccess s
tories
4.1
Speakin
g - M
akin
g s
mall talk
ambition (n) U
/æmˈbɪʃ(ə)n/
ambice
His a
mb
itio
n was to become a successful writer.
contact (n) C/U
/ˈkɒntækt/
kontakt
Do you and Jo still keep in c
on
tact?
dedication (n) U
/ˌdedɪˈkeɪʃ(ə)n/
obětavost, oddanost
his d
edic
ati
on to the fight against AID
S.
financial (adj)
/faɪˈnænʃ(ə)l/
finanční
banks and other f
ina
nci
al institutions
icon (n) C
/ˈaɪkɒn/
ikona
one of the best-known pop i
con
s of the 1980s.
immigrant (n) C
/ˈɪmɪgrənt/
imigrant
There has been a rise in the number of
imm
igra
nts coming from Eastern Europe.
lipstick (n) C/U
/ˈlɪpstɪk/
rtěnka
She was wearing the most expensive l
ipst
ick.
luck (n) U
/lʌk/
štěstí
We'd all like to wish you l
uck in your new
job.
motto (n) C
/ˈmɒtəʊ/
motto
The company's
mo
tto is 'Bringing the best to everyone we touch'.
original (adj)
/əˈrɪʤ(ə)n(ə)l/
originální
a highly o
rig
ina
l d
esig
n,
a v
ery o
rig
ina
l songwriter
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secrecy (n) U
/ˈsiːkrəsi/
tajnost, utajení
Discussions took place in total
secr
ecy.
sophisticated (adj)
/səˈfɪstɪˌkeɪtɪd/
důmyslný, rafinovaný
Consumers are getting more s
op
his
tica
ted.
tip (n) C
/tɪp/
tip, rada
The booklet gives some good t
ips on getting the most out of your software.
waft (v) I
/wɒft/
nést se vzduchem, zavanout
The scent
wa
fted through the crowd of shoppers.
4.2
Vocabula
ry - D
escribin
g y
ours
elf a
nd b
ein
g s
uccessfu
l
cope (v) I
/kəʊp/
zvládat, vyrovnat se
Considering how bad her injuries are, she
is c
op
ing
very well. The safety system
is designed to c
op
e with engine failure.
file (n) C
/faɪl/
záznamy, evidence
medical
file
s.
habit (n) C/U
/ˈhæbɪt/
návyk, zvyk
healthy eating h
ab
its.
risk (n) C/U
/rɪsk/
riziko, hrozba
The
risk
s to consumers are being analysed
role m
odel (n) C
/rəʊl ˈmɒd(ə)l/
vzor, příklad
Highly successful business owners are great
role
mo
del
s.
stand out from the crowd
(phrase)
/ˌstænd aʊt frəm ðə
ˈkraʊd/
vyčnívat z davu
He's the kind of man who s
tan
ds
ou
t fr
om
th
e cr
ow
d.
well-inform
ed (adj)
/wel ɪnfɔː(r)md/
dobře inform
ovaný
The press doesn't seem to be very w
ell-
info
rmed.
4.3
Gra
mm
ar - Past sim
ple
, past continuous a
nd u
sed to
basket (n) C
/ˈbɑːskɪt/
koš
a laundry b
ask
et.
collateral (n) U
/kəˈlæt(ə)rəl/
zástava, záruka
The will definitely ask for some security or
coll
ate
ral when considering your
application for a loan.
entrepreneur (n) C
/ˌɒntrəprəˈnɜː(r)/
podnikatel, provozovatel
found (v) T
/faʊnd/
založit (firmu apod.)
The new
spaper w
as
fou
nd
ed in 1909.
launch (v) T
/lɔːnʧ/
spustit, uvést na trh
The company will
lau
nch a new
version of the software in July.
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poverty (n) U
/ˈpɒvə(r)ti/
chudoba, bída
Half the world's population is living in p
ove
rty.
reality show (n) C
/riˈæləti ˌʃəʊ/
reality show
Big Brother™ is a well-known r
eali
ty s
ho
w.
rural (adj)
/ˈrʊərəl/
venkovský
rura
l areas/roads/schools
vicious circle (n) Sg.
/ˌvɪʃəs ˈsɜː(r)k(ə)l/
začarovaný kruh
He lent the villagers money so that they could escape the
vici
ou
s ci
rcle of poverty.
4.4
Speakin
g - A
ppra
isals
element (n) C
/ˈelɪmənt/
součást, prvek
Fieldwork is a key e
lem
ent of this course. Advertising is not the only e
lem
ent in
the marketing process.
flexitim
e (n) U British
Business
/ˈfleksiˌtaɪm/
flexibilní pracovní doba
Let's introduce f
lex
itim
e so that everybody can decide when they come to and
leave the office.
intern (n) C
/ˈɪntɜː(r)n/
praktikant, stážista
I don't have a contract of em
ploym
ent yet - I'm still an i
nte
rn in this company.
pressure (n) C/U
/ˈpreʃə(r)/
tlak, nátlak
Pre
ssu
re for political change increased in the 1990s.
self-assessm
ent (n) U
/ˌself əˈsesmənt/
sebehodnocení
Let's look at the
self
-ass
essm
ent part of your appraisal.
4.5
Writing - P
rofile
s o
f busin
ess leaders
charity (n) C/U
/ˈʧærəti/
charitativní organizace
I donated €1,000 to a local
cha
rity.
campaign (n) C
/kæmˈpeɪn/
kampaň
an election / advertising c
am
pa
ign.
float (v) T
/fləʊt/
začít obchodovat své akcie (o firmě)
The company
wa
s fl
oa
ted in 1983.
limited edition (n) C
/ˌlɪmɪtɪd ɪˈdɪʃ(ə)n/
limitovaná edice
The Steiff Company has produced a number of
lim
ited
ed
itio
n teddy bears.
merchandise (n) U form
al
/ˈmɜː(r)ʧ(ə)nˌdaɪz/
zboží
polio (n) U
/ˈpəʊliəʊ/
dětská obrna
She contracted p
oli
o when she was a small child.
shortage (n) C/U
/ˈʃɔː(r)tɪʤ/
nedostatek
Refugees are facing serious food and fuel s
ho
rta
ges.
tradem
ark (n) C
/ˈtreɪdˌmɑː(r)k/
obchodní/ochranná známka
This name is a registered t
rad
ema
rk and you cannot use it on your products.
wheelchair (n) C
/ˈwiːlʧeə(r)/
invalidní vozík
As a result of an accident, she had to spend the rest of her life in a w
hee
lch
air.
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4.6
Case s
tudy - T
he E
nglish A
cadem
y
campus (n) C/U
/ˈkæmpəs/
univerzitní kampus
We have rooms for 2,000 students on c
am
pu
s.
hydroelectricity (n) U
/ˌhaɪdrəʊɪlekˈtrɪsɪti/
elektřina z vodní energie
Hyd
roel
ectr
icit
y accounts for more than half of Switzerland's electricity
production.
industrial estate (n) C British /ɪnˌdʌstriəl ɪˈsteɪt/
průmyslová zóna
They opened a new
language school on an i
nd
ust
ria
l es
tate.
magnate (n) C
/ˈmægˌneɪt/
magnát
an oil m
ag
na
te.
orphanage (n) C
/ɔː(r)f(ə)nɪʤ/
sirotčinec
When she was six, her mother died, so she grew up in an o
rph
an
ag
e.
outskirts (n) Pl.
/ˈaʊtˌskɜː(r)ts/
okraj, periferie
a park on the
ou
tsk
irts of Edinburgh.
patent (n) C
/ˈpeɪt(ə)nt/
patent
In 1878 Edison received a p
ate
nt for his phonograph.
prestigious (adj)
/preˈstɪʤəs/
prestižní
The school is in a very
pre
stig
iou
s location.
quality (n) C/U
/ˈkwɒləti/
kvalita, jakost
This cut in funding will affect the
qu
ali
ty of education in our schools. The food is
of the highest
qu
ali
ty.
refugee (n) C
/ˌrefjʊˈʤiː/
uprchlík
His family moved as
refu
gee
s to Greece in the early 1920s.
steel (n) U
/stiːl/
ocel
The works produced a million tons of
stee
l a year.
tanker (n) C
/ˈtæŋkə(r)/
tanker
The western coast suffered from oil pollution when two t
an
ker
s collided yesterday.
tailor (n) C
/teɪlə(r)/
krejčí
He learnt everything about making clothes in his mother's small t
ail
or shop.
untimely (adj)
/ʌnˈtaɪmli/
předčasný
his u
nti
mel
y death.
whaler (n) C
/ˈweɪlə(r)/
velrybářská loď
5 S
ellin
g
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5.1
About busin
ess - A
dvert
isin
g
billboard (n) C
/ˈbɪlˌbɔː(r)d/
billboard
The company's advertisem
ents could be seen on b
illb
oa
rds all around the country.
branded (adj)
/ˈbrændɪd/
značkový
Athletes have always earned a lot of money by wearing b
ran
ded sports clothes.
desire (n) C/U
/dɪˈzaɪə(r)/
přání, touha
his d
esir
e to join the arm
y.
differentiate (v) I/T
/ˌdɪfəˈrenʃieɪt/
rozlišit, rozlišovat
Neil is colour-blind and cannot
dif
fere
nti
ate between red and green.
forehead (n) C
/fɔː(r)hed/
čelo
She had a long face with a high f
ore
hea
d.
hype (n) U %
infm
l /haɪp/
intenzívní propagace a reklama
I hate all the
hyp
e about portable music players.
lease (v) T
/liːs/
pronajmout
The offices are currently
lea
sed to a design company.
logo (n) C
/ˈləʊgəʊ/
logo
The company has changed its l
og
o for the third time in the past ten years.
potential (adj)
/pəˈtenʃ(ə)l/
potenciální
The disease is a p
ote
nti
al killer.
run (v) I
/rʌn/
rozpouštět se
When athletes begin to sweat, the tattoo starts
to r
un.
tasteful (adj)
/ˈteɪstf(ə)l/
vkusný
Some consumers may not find this type of advertising very
tast
efu
l.
taboo (n) C
/təˈbuː/
tabu
In some parts of the world showing too much skin in public is a
ta
boo.
unique selling proposition (n)
C
/ˌprɒpəˈzɪʃ(ə)n/
výjimečná vlastnost výrobku, která jej
odlišuje od ostatních výrobku stejného
druhu
Many advertising campaigns fail because the product's U
SP is too weak.
word of mouth (n) U %
infm
l /ˌwɜː(r)d əv ˈmaʊθ/
ústní doporučení od někoho
Most of our customers hear about us by
wo
rd o
f m
ou
th.
5.2
Vocabula
ry - B
uyin
g a
nd s
ellin
g
characteristics (n) Pl.
/ˌkærɪkteˈrɪstɪks/
vlastnosti, charakteristické rysy
main c
ha
ract
eris
tics of 20th-century culture
complicated (adj)
/ˈkɒmplɪkeɪtɪd/
komplikovaný
It looks very
com
pli
cate
d to use.
potential (adj)
/pəˈtenʃ(ə)l/
potencionální
a p
ote
nti
al disaster.
pricey (adj) %
infm
l /ˈpraɪsi/
drahý, nákladný
It was a bit p
rice
y but definitely value for money.
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rival (n) C
/ˈraɪv(ə)l/
rival, protivník
She scored twice as many points as her r
iva
l.
5.3
Gra
mm
ar - Com
para
tives, superlatives a
nd a
skin
g q
uestions
assure (v) T form
al
/əˈʃɔː(r)/
ubezpečit
There's no mistake, I can a
ssu
re you.
breakdown (n) C
/ˈbreɪkˌdaʊn/
porucha, havárie
You won't have a b
reak
do
wn with this car.
detection (n) U
/dɪˈtekʃ(ə)n/
odhalení, vypátrání
aircraft capable of avoiding d
etec
tio
n.
downloadable (adj)
/daʊnˈləʊdəb(ə)l/
ke stažení z internetu
The New
Tech GPS M
apping System features celebrity voices as a d
ow
nlo
ada
ble
option.
exotic (adj)
/ɪgˈzɒtɪk/
exotický, cizokrajný
There isn't a good selection of
exo
tic fruit.
helmet (n) C
/ˈhelmɪt/
helma
a motorcycle h
elm
et.
integrate (v) I/T
/ˈɪntɪˌgreɪt/
integrovat, začlenit
How would such culturally different people be
inte
gra
ted into our society?
portable (adj)
/ˈpɔː(r)təb(ə)l/
přenosný
a p
ort
ab
le television/heater
satellite (n) C
/ˈsætəlaɪt/
satelit
a spy/communications/weather s
ate
llit
e
state-of-the-art (adj)
/ˌsteɪt əv ði ˈɑː(r)t/
nejmodernější (po technické stránce)
sta
te-o
f-th
e-a
rt voice recognition technology.
steering wheel (n) C
/ˈstɪərɪŋ wiːl/
volant
A hands-free handset allows you to talk on the phone without taking your hands
off t
he
stee
rin
g w
hee
l.
trolley (n) C British
/ˈtrɒli/
vozík (např. v obchodě)
Please leave your
tro
lley here when you're leaving the supermarket.
waterproof (adj)
/ˈwɔːtə(r)ˌpruːf/
voděodolný, nepromokavý
a w
ate
rpro
of jacket.
5.4
Speakin
g - N
egotiating
agenda (n) C
/əˈʤendə/
plán, program
Cutting the number of workers is not on the
ag
enda.
ballet (n) U
/ˈbæleɪ/
balet
classical/modern b
all
et.
compromise (n) C/U
/ˈkɒmprəmaɪz/
kompromis
Neither of them
is willing to make c
om
pro
mis
es.
subsidize (v) T
/ˈsʌbsɪˌdaɪz/
podporovat, dotovat
The company canteen should no longer be
sub
sid
ized.
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sum up (v) T
/sʌm ˈʌp/
shrnout,
It's a good idea to s
um
up agreem
ents regularly.
trekking (n) U
/ˈtrekɪŋ/
treking
He
ha
d t
rek
ked
across South Africa. She's going
tre
kk
ing in New
Zealand.
5.5
Writing - N
egotiating b
y e
mail
etiquette (n) U
/ˈetɪket/
etiketa, společenská pravidla
professional/business/diplomatic
etiq
uet
te.
inclusive (adj)
/ɪnˈkluːsɪv/
včetně,
These goods are i
ncl
usi
ve of VAT.
prompt (adj)
/prɒmpt/
okamžitý
Pro
mp
t action is required.
5.6
Speakin
g - M
akin
g s
mall talk
brochure (n) C
/ˈbrəʊʃə(r)/
brožura
holiday
bro
chu
re.
disposable income (n) U
/dɪˌspəʊzəb(ə)l ˈɪnkʌm/
čistý příjem po srážce daně
This social group has a very high d
isp
osa
ble
in
com
e.
innovative (adj)
/ˈɪnəvətɪv/
inovační, pokrokový
inn
ova
tive products.
pam
per (v) T
/ˈpæmpə(r)/
rozm
azlovat
You can relax and p
am
per yourself in one of our five-star hotels.
relatively (adv)
/ˈrelətɪvli/
relativně, poměrně
a r
ela
tive
ly small flat
status symbol (n) C
/ˈsteɪtəs ˌsɪmb(ə)l/
znak společenského postavení
For some,a personal bodyguard has become something of
a s
tatu
s sy
mb
ol.
track down (phr.v.) T
/ˌtræk ˈdaʊn/
vystopovat, najít někoho
I finally managed to t
rack
him
do
wn in M
anchester.
trendspotter (n) C
/ˈtrendˌspɒtə(r)/
člověk, který sleduje trendy
A team of brilliant young t
ren
dsp
ott
ers track down new
products before they
become too popular and everyone has them
.
6 T
he o
rganiz
ation
6.1
About busin
ess - E
ntr
epre
neurs
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debt (n) C
/det/
dluh
By this time we had d
ebts of over £15,000.
expand (v) I/T
/ɪkˈspænd/
expandovat, šířit se
The population i
s ex
pa
nd
ing rapidly.
festivities (n) Pl.
/feˈstɪvətiz/
slavnosti, oslavy
Fes
tivi
ties include a parade and an open-air concert.
headquarters (n) Pl.
/ˌhedˈkwɔː(r)tə(r)z/
sídlo společnosti, centrála, ústředí
She has never been to her company's
hea
dq
ua
rter
s in Birmingham.
liability (n) U
/ˌlaɪəˈbɪləti/
závazek, odpovědnost
The owner's l
iab
ilit
y is only limited to the amount they invested.
paperwork (n) U
/ˈpeɪpə(r)ˌwɜː(r)k/
papírování, kancelářská práce
You don't have to do the
pap
erw
ork yourself.
6.2
Vocabula
ry - T
ypes o
f com
panie
s
bankrupt (adj)
/ˈbæŋkʌpt/
zkrachovalý
If you're a sole trader and you go b
an
kru
pt, you may have to sell your possessions
to pay your debts.
diversify (v) I/T
/daɪˈvɜː(r)sɪˌfaɪ/
zvyšovat různorodost produktů,
vkládat kapitál do různých podniků (s
cílem snížit riziko)
You have to d
iver
sify your activities to be successful in business.
global warming (n) U
/ˌgləʊb(ə)l ˈwɔː(r)mɪŋ/
globální oteplování
Big companies don't invest their big profits to stop g
loba
l w
arm
ing.
monopoly (n) C/U
/məˈnɒpəli/
monopol
No company should have a m
on
op
oly on rail transport.
pollute (v) T
/pəˈluːt/
znečistit, znečišťovat
The oil spillage
ha
s p
oll
ute
d the harbour.
6.3
Gra
mm
ar - Report
ed s
peech
cognac (n) U
/ˈkɒnˌjæk/
koňak
A good choice of present is an expensive c
og
na
c.
face to face (adj)
/ˈfeɪs tə ˈfeɪs/
tváří v tvář, osobně
a f
ace
to f
ace meeting
interrupt (v) I/T
/ˌɪntəˈrʌpt/
přerušit, rušit
Please don't i
nte
rru
pt her while she's working.
6.4
Speakin
g - I
nte
rrupting in m
eetings
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absenteeism
(n) U
/ˌæbsənˈtiːɪz(ə)m/
absence
If people keep injuring them
selves, we'll have more a
bse
nte
eism
.
clarification (n) U form
al
/ˌklærəfɪˈkeɪʃ(ə)n/
vysvětlení, objasnění
If I don't understand what someone means, I ask for
cla
rifi
cati
on.
counterproductive (adj)
/ˌkaʊntə(r)prəˈdʌktɪv/
kontraproduktivní, s opačným účinkem Research shows that sending young offenders to prison can be
cou
nte
rpro
du
ctiv
e.
frown (v) I
/fraʊn/
mračit se
I never f
row
n when I am talking.
lose the thread (phrase)
/ˌluːz ðə ˈθred/
ztratit nit/souvislost
More than once she
lost
th
e th
rea
d and had to ask them
to speak more slowly.
6.5
Writing - A
gendas a
nd a
ction m
inute
s
atmosphere (n) Sg.
/ˈætməsˌfɪə(r)/
atmosféra
There is an a
tmo
sph
ere of tension in the city today.
dem
otivated (adj)
/diːˈməʊtɪveɪtɪd/
dem
otivovaný
Staff are d
emo
tiva
ted by the lack of promotion opportunities.
hot desking (n) U
/ˌhɒt ˈdeskɪŋ/
sdílení pracoviště – u jednoho stolu se
střídá více zaměstnanců
Staff are not happy about
ho
t d
esk
ing.
newsletter (n) C
/ˈnjuːzˌletə(r)/
newsletter, inform
ační bulletin
We'd like to ask staff to contribute materials to our company
new
slet
ter.
quarterly (adj) (adv)
/ˈkwɔː(r)tə(r)li/
kvartální, čtvrtletní
a q
ua
rter
ly report.
quotation (n) C
/kwəʊˈteɪʃ(ə)n/
cenová nabídka, předkalkulace
Can you give me
a q
uo
tati
on for replacing all the windows?
structure (n) C/U
/ˈstrʌkʧə(r)/
struktura
the
stru
ctu
re of DNA; the changing s
tru
ctu
re of agriculture in this country
summary (n) C
/ˈsʌməri/
shrnutí, stručný obsah
The text provides s
um
ma
ries of the plots of Shakespeare's plays.
temporary (adj)
/ˈtemp(ə)rəri/
dočasný, prozatímní
These measures are only t
empo
rary.
6.6
Case s
tudy - S
oup k
itchen v
s G
ourm
et to
go
be located (phrase)
/bi ləʊˈkeɪtɪd/
být umístěn
The centre
is conveniently
loca
ted close to many historical sites.
biodegradable (adj)
/ˌbaiəʊdɪˈgreɪdəb(ə)l/
biologicky odbouratelný
We use b
iod
egra
dab
le components to manufacture our packages.
cater (v) I/T
/ˈkeɪtə(r)/
postarat se, starat se
Our sales objective for next year is to c
ate
r for an average of 50 business
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functions a week.
healthy (adj)
/ˈhelθi/
zdravý
hea
lth
y food; a h
ealt
hy diet/ lifestyle.
organic (adj)
/ɔː(r)ˈgænɪk/
organický
org
an
ic apples/meat,
org
an
ic farm
ing.
pot (n) C
/pɒt/
hrnec
a set of
po
ts and pans.
utensil (n) C
/juːˈtens(ə)l/
náčiní, nádobí
cooking u
ten
sils.
wholesome (adj)
/ˈhəʊls(ə)m/
zdravý, prospěšný zdraví
We only serve w
ho
leso
me soups.
7 T
he s
tock m
ark
et
7.1
About busin
ess - K
eep it in
the fam
ily
buyback (n) C
/ˈbaɪbæk/
odkoupení, zpětný nákup
a share b
uyb
ack
consolidated (adj)
/kənˈsɒlɪdeɪtɪd/
konsolidovaný, souborný
a c
on
soli
da
ted financial report.
dividend (n) C
/ˈdɪvɪˌdend/
dividenda
The next
div
iden
d will be paid out on 31 January 2008.
secure (v) T form
al
/sɪˈkjʊə(r)/
zabezpečit
The team s
ecu
red their second victory of the season.
stock exchange (n) C
/ˌstɒk ɪksˈʧeɪnʤ/
burza cenných papírů
He invested everything on the
sto
ck e
xch
an
ge.
7.2
Vocabula
ry - D
ealing w
ith fig
ure
s
annually (adv)
/ˈænjuəl/
každý rok
The directory is published a
nn
ua
lly.
lifespan (n) C
/ˈlaɪfˌspæn/
délka života
The average
life
spa
n of a car in the UK has been estimated as between 13-17
years.
phishing (n) U
/ˈfɪʃɪŋ/
phishing (online podvod požadující
sdělení osobních inform
ací vydávajíce
se za důveryhodnout instituci)
The online bank was once again target of a p
his
hin
g attack.
productivity (n) U
/ˌprɒdʌkˈtɪvəti/
produktivita
Pro
du
ctiv
ity grew by 7% in the third quarter.
surplus (n) C/U
/ˈsɜː(r)pləs/
nadbytek
a s
urp
lus of oil
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unemployment (n) U
/ˌʌnɪmˈplɔɪmənt/
nezaměstnanost
Un
emp
loym
ent rose last month to its highest level in five years.
vehicle (n) C
/ˈviːɪk(ə)l/
prostředek (pro uskutečnění něčeho)
He launched the new
spaper as a v
ehic
le for his campaign.
virus (n) C Computing
/ˈvaɪrəs/
virus
Most v
iru
ses are spread over the Internet.
overtake (v) T
/ˌəʊvə(r)ˈteɪk/
předstihnout, předhonit
The women students seem to be
ove
rta
kin
g the men.
7.3
Gra
mm
ar - w
ill and w
on't, be g
oin
g to, firs
t conditio
nal
curry (n) C/U
/ˈkʌri/
kari (koření)
Italians don't seem to like
curr
y flavour pizzas.
dozen (det)
/ˈdʌz(ə)n/
tucet
a d
oze
n red roses
nuclear (adj)
/ˈnjuːkliə(r)/
nukleární, jaderný
nu
clea
r power/energy
pensioner (n) C
/ˈpenʃ(ə)nə(r)/
důchodce
By 2075 there will be one worker for three
pen
sio
ner
s.
power plant (n) C
/ˈpaʊə(r) plænt/
elektrárna
The Government has announced that 12 out of 23 nuclear
po
wer
pla
nts will be
closed by 2030.
risky (adj)
/ˈrɪski/
rizikový, nebezpečný
The decision is politically
risk
y.
solar panel (n) C
/ˈsəʊlə(r) ˌpæn(ə)l/
solární panel
I'm going to install s
ola
r pa
nel
s to save on electricity bills.
terrorist (n) C
/ˈterərɪst/
terorista
a suspected/convicted t
erro
rist.
villa (n) C
/ˈvɪlə/
vila
We have a luxury v
illa in the Bahamas.
7.4
Speakin
g - N
egotiations: m
akin
g o
ffers
and a
gre
ein
g d
eadlines
catalogue (n) C
/ˈkætəˌlɒg/
katalog
a mail order c
ata
log
ue.
guarantee (v) T
/ˌgærənˈtiː/
garantovat, zaručit
The government provides help for sm
all businesses, but it cannot
gu
ara
nte
e their
success.
maintenance (n) U
/ˈmeɪntənəns/
údržba
aircraft m
ain
ten
an
ce.
turnover (n) C/U
/ˈtɜː(r)nˌəʊvə(r)/
obrat
Just-in-time system
means that the costs are cut and t
urn
ove
r is increased.
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7.5
Writing - D
escribin
g fig
ure
s
resignation (n) C/U
/ˌrezɪgˈneɪʃ(ə)n/
rezignace
Rebel groups have dem
anded the
resi
gn
ati
on of the government.
run out (phr.v) I
/ˌrʌn ˈaʊt/
vyčerpat zásobu něčeho
Many hospitals are r
un
nin
g o
ut of money.
short-lived (adj)
/ˌʃɔː(r)t ˈlɪvd/
přechodný, krátkodobý
The rise in share price was
sho
rt-l
ived.
speculation (n) C/U
/ˌspekjʊˈleɪʃ(ə)n/
spekulace
Share s
pec
ula
tio
n was responsible for the collapse of the stock market.
takeover (n) C
/ˈteɪkˌəʊvə(r)/
převzetí (společnosti)
There was a talk of a t
ak
eove
r bid.
turbulent (adj)
/ˈtɜː(r)bjʊlənt/
neklidný, bouřlivý
the country's
turb
ule
nt history.
7.6
Case s
tudy - T
radin
g s
tocks
barrel (n) C
/ˈbærəl/
barel
A b
arr
el of oil was up USD 0.9 yesterday.
chip (n) C
/ʧɪp/
čip
a computer
chip manufacturer.
fabricate (v) T Business
/ˈfæbrɪkeɪt/
vyrábět
Cyberchip Plc has two f
ab
rica
tio
n plants.
field (n) C
/fiːld/
naleziště, pole
The company intends to increase production from its larger gas
fiel
ds.
frost (n) U
/frɒst/
jinovatka
bushes covered with f
rost.
genetically-m
odified (adj)
/ʤəˌnetɪkli ˈmɒdɪfaɪd/
geneticky m
odifikované
Genezap Inc. is a company which produces
gen
etic
all
y-m
od
ifie
d seed.
pipeline (n) C
/ˈpaɪpˌlaɪn/
potrubí, ropovod
a 500-kilometre oil p
ipel
ine.
plant (n) C
/plænt/
továrna
a nuclear/ chem
ical
pla
nt.
processed (adj)
/ˈprəʊsest/
zpracovaný
pro
cess
ed meat/cheese
profitability (n) U
/ˌprɒfɪtəˈbɪləti/
ziskovost, rentabilita
We have consistently increased turnover and p
rofi
tab
ilit
y.
refinery (n) C
/rɪˈfaɪnəri/
rafinerie
oil r
efin
ery.
triple (adj)
/ˈtrɪp(ə)l/
trojitý
a t
rip
le killing.
8 G
oin
g g
lobal
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8.1
About busin
ess - F
ranchis
ing
corporate identity (n) C
/ˌkɔː(r)pərət aɪˈdentɪti/
image firm
y
We need to think of a new
co
rpo
rate
id
enti
ty for the Asian market.
establish (v) T
/ɪˈstæblɪʃ/
založit (firmu)
The company
wa
s es
tab
lish
ed in 1860.
fulfil (v) T
/fʊlˈfɪl/
splňovat
Do you fulfil the entry requirem
ents for the course?
global player (n) C
/ˈgləʊb(ə)l ˌpleɪə(r)/
globální hráč (na trhu)
If you would like to be a g
lob
al
pla
yer, perhaps you should think about setting up
a franchise business.
globe (n) C m
ainly literary
/gləʊb/
zeměkoule
on the other side of
the
glo
be.
legislation (n) U
/ˌleʤɪˈsleɪʃ(ə)n/
legislativa
a complex piece of
leg
isla
tio
n.
outlet (n) C
/ˈaʊtˌlet/
prodejna, obchod
Subway has more o
utl
ets in the USA and Canada than M
cDonald's.
overseas (adj)
/ˌəʊvə(r)ˈsiːz/
zámořský
ove
rsea
s visitors/students/markets
relocate (v) I/T
/ˌriːləʊˈkeɪt/
přesídlit se, přemístit se
I left my job because the company
relo
cate
d.
reputation (n) U
/ˌreplʊˈteɪʃ(ə)n/
reputace, pověst
The town has a bad r
epu
tati
on.
tried and tested (adj)
/traɪd ən ˈtestɪd/
vyzkoušený
We only buy
trie
d-a
nd
-tes
ted products.
8.2
Vocabula
ry - S
ett
ing u
p a
fra
nchis
e
appeal (v) I
/əˈpiːl/
působit, být přitažlivý
I think we should offer something that will
ap
pea
l to kids.
contact (v) T
/ˈkɒntækt/
kontaktovat někoho
Please c
on
tact us if you have any inform
ation.
market research (n) U
/ˌmɑː(r)kɪt rɪˈsɜː(r)ʧ/
průzkum trhu
Companies always do thorough m
ark
et r
esea
rch before launching a new
product.
persuade (v) T
/pəˈsweɪd/
přesvědčit, přemluvit
He did finally come with us, although it took a long time to p
ersu
ad
e him.
prestigious (adj)
/preˈstɪʤəs/
prestižní
The school is in a very
pre
stig
iou
s location.
realistic (adj)
/rɪəˈlɪstɪk/
realistický
Changing your job is the only r
eali
stic
solution. I don't think it's very
rea
list
ic to
expect her to help us.
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sceptical (adj)
/ˈskeptɪk(ə)l/
skeptický
I'm very sceptical about the results of the survey.
8.3
Gra
mm
ar - Past sim
ple
and p
ast perf
ect
appliance (n) C
/əˈplaiəns/
spotřebič, přístroj
ap
pli
an
ces such as washing machines and refrigerators.
asset (n) C
/ˈæset/
aktivum, majetková hodnota
The company has
ass
ets of over USD 1.7 trillion.
diamond (n) C/U
/ˈdaɪəmənd/
diamant, diamantový
a d
iam
on
d ring/necklace/bracelet.
household (n) C
/ˈhaʊsˌhəʊld/
domácnost
ho
use
ho
ld appliances.
joint venture (n) C
/ˌʤɔɪnt ˈvenʧə(r)/
společný podnik
The two companies have set up a j
oin
t ve
ntu
re to bid for the government contract.
light bulb (n) C
/ˈlaɪt bʌlb/
žárovka
The
lig
ht
bu
lb was invented by Thomas Edison.
misunderstanding n (U)
/ˌmɪsʌndə(r)ˈstændɪŋ/
nedorozumění
There's been a m
isu
nd
erst
an
din
g: Mr Jones isn't expecting you until tomorrow.
radical (adj)
/ˈrædɪk(ə)l/
radikální,
a r
ad
ica
l solution to the problem of juvenile crime
restructure (v) T
/riːˈstrʌkʧə(r)/
rekonstruovat
There has been some radical
rest
ructu
rin
g in the last few
years.
silicon (n) U
/ˈsɪlɪkən/
křemík
Siemens developed a method to produce ultra-pure s
ilic
on.
8.4
Speakin
g - P
resenta
tions: handling q
uestions
control tower (n) C
/kənˈtrəʊl ˌtaʊə(r)/
kontrolní věž , věž letové kontroly
The
con
tro
l to
wer is located near the arrivals terminal.
domestic (adj)
/dəˈmestɪk/
domácí, tuzemský
dom
esti
c politics
expand (v) I/T
/ɪkˈspænd/
expandovat, šířit (se)
The population i
s ex
pa
nd
ing
rapidly; There are plans
to e
xpa
nd the national
park.
fog (n) U
/fɒg/
mlha
Heavy f
og forced drivers to slow down.
groundwater (n) U Science
/ˈgraʊndˌwɔːtə(r)/
podzemní voda
The
gro
un
dw
ate
r in this area will have to be lowered.
impact (n) C
/ˈɪmpækt/
dopad, vliv
Internet shopping has begun to have a serious
imp
act on traditional bookshops.
runway (n) C
/ˈrʌnweɪ/
vzletová a přistávací dráha, ranvej
The longest
run
wa
y in the world is at Qamdo Bangda Airport, China.
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statistics (n) Pl.
/stəˈtɪstɪks/
statistika
There are three types of lies: lies, damned lies and s
tati
stic
s.
term
inal (n) C
/ˈtɜː(r)mɪn(ə)l/
term
inál
A second t
erm
ina
l was opened in 2001.
transit (n) U
/ˈtrænsɪt/
tranzit, přeprava
Our suitcases were damaged in t
ran
sit.
8.5
Writing - R
eport
s o
f re
com
mendation
availability (n) U
/əˌveɪləˈbɪləti/
dostupnost
Parents are concerned about the
ava
ilab
ilit
y of drugs in the school.
component (n) C
/kəmˈpəʊnənt/
součástka, komponent
XYZ Inc. is our main supplier of electronic c
om
po
nen
ts.
criteria (n) Pl.
/kraɪˈtɪəriə/
měřítka, kritéria
Everyone whose qualifications meet our
crit
eria will be considered.
dependent (adj)
/dɪˈpendənt/
závislý
Your pay is d
epen
den
t on your work experience.
disruption (n) C/U
/dɪsˈrʌpʃ(ə)n/
přerušení, porucha
There was a major
dis
rup
tio
n at our factory yesterday.
drawback (n) C
/ˈdrɔːˌbæk/
nevýhoda, stinná stránka
The main d
raw
ba
ck of the plan is its expense.
flood (n) C/U
/flʌd/
povodeň
The southwest of England has been badly hit by
flo
od
s.
forecast (v) T
/ˈfɔː(r)kɑːst/
předpovídat
We
fore
cast that costs are likely to increase quickly.
humidity (n) U
/hjuːˈmɪdəti/
vlhkost
The problem here is the high h
um
idit
y.
infrastructure (n) C
/ˈɪnfrəˌstrʌkʧə(r)/
infrastruktura
Germany has a very good transport i
nfr
ast
ruct
ure.
monsoon (n) C
/mɒnˈsuːn/
monzun
the
mo
nso
on period.
rust (n) U
/rʌst/
rez, koroze
Materials and parts will have to be kept in special buildings to stop them
from
rust
ing.
8.6
Case s
tudy - C
hoosin
g a
fra
nchis
e
bonus (n) C
/ˈbəʊnəs/
bonus, prezent (w
pracy), dodatkowe
świadczenie od pracodaw
cy
a Christmas
bo
nu
s.
cotton (n) U
/ˈkɒt(ə)n/
bavlna
a c
ott
on dress.
Page 25
© M
acm
illan Education 2008
The Business Pre-Interm
ediate Glossary
disabled (adj)
/dɪsˈeɪb(ə)ld/
postižený, invalidní
We provide care to help older and d
isab
led people.
overtime (n) U
/ˈəʊvə(r)ˌtaɪm/
práce přesčas
I've done a lot of
ove
rtim
e since the beginning of this month.
retire (v) I
/rɪˈtaɪə(r)/
odejít do výslužby/do důchodu
He
reti
red from the arm
y last month.
sustainable (adj)
/səˈsteɪnəb(ə)l/
trvale udržitelný
You can also help to make this world greener, cleaner and more s
ust
ain
ab
le.