12 Tips to Elevate Your Event

12 Tips to Elevate Your Event GameRachel Gross

#ELEVATENYC

12 Tips to Elevate!

1

Start with Why

#ELEVATENYC @racheljgross

2

Sell Your Ideas

#ELEVATENYC @racheljgross

1. Own the Info2. Don’t Piece Meal3. Show the Details4. Package Beautifully5. Know Your Audience

Digital NewfrontEvent Proposal

May 1, 2013

Agenda

Agenda

Production

Option 1: LED Wall Pros: • Clear and sharp image• Modern & Impressive

Technology• Works well with space• Maximizes seating for guests

Cons:• More expensive option

Option 2: Plasma TreePros: Less expensive option

Cons:

Reduces space for seating guestsSmaller display for contentNot modern technology

Branding & Decor

Branding & Décor PricingREGISTRATION- Registration/Check In Table: $200STAGING & SET- AV Storage Are Covering: $1,200- AV Tech Table Covering:

- Opt 1: Plexi Surround: $1,000- Opt 2: Custom Drape: $350

- Display Frame: - Opt 1: LED Video Wall Surround: $6,300- Opt 2: Plasma Wall Backdrop: $12,000

- Staging: $2,100- Device Bar: $2,400PRINT- Stair Case Banister Decals: $3,000- Acetate Menu & Branding on Plates: $900 (Rented China: $2,300) FLORALS- Stage Left & Right: $1700- Budvase Centerpieces: $630- Bar Counter: $800

*Production & Labor fees apply and are dependent on end needs (estimated $7000)

iPad BarPrice: $2400Note: Suggestion to add a “Device Bar” to existing countertop. Here, we would display digital collateral, video reels, uVideos, univision.com and more, similar to our display at CES this year.

Staircase BanisterPrice: $3000

Menu Cards + ChinaPrice: $2450Note: Option to display QR code directing guests to Newfront Digital Hub and Landing Page

univisionnewfront.com

Staff UniformPrice: $0 (Events Inventory)

FloralsPrice: Various

Table Budvase CenterpiecesPrice: $630

Stage FloralsPrice: $1700

Experiences & Gifting

Departure Experience – Churro CartPrice: $6000 for 2 carts$4500 for 1 cart

Notebook & PenPrice: Notepad - $7.00 each // Pen - $23.50 each (fulfillment of content included)Note: Suggestion to do an insert card on with the agenda and/or

QR code to Newfront Digital Hub

Budget

Budget

Thank you!

3

Connect the Dots

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Event Marketing

Partners & Clients

PRSocial Media

Community / Industry

SponsorshipsContent

BrandStrategy & Execution

Our Audience

4

Foster Team

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1. Share Values & Practices2. Mix it Up3. Team Up Opposites4. Lead Responsibility5. Feedback6. Skin In the Game7. Work for It8. Recognition9. Quest for the Best10. Celebrate

5

Make Powerful Partnerships

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1. Build an Army2. Treat like a member of the Family

3. Information is Power4. Push for Excellence5. Acknowledge

1. Empower

2. Mix of Suppliers

3. Rekindle, Stretch, Explore

4. Prep Critical / Pre-Calls

5. Next Steps

6

Tell a Story

#ELEVATENYC @racheljgross

7

Prepare a Plan D

#ELEVATENYC @racheljgross

1. Contingency Planning2. Scenario Training3. Insure4. Communication Plan5. Reinforcements

8

Enroll Stakeholders

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Welcome to Vegas!CES Bootcamp

January 2013

Overview: Top Things to Look for at CES

The Show2500 exhibitors with over 300 launching new products at CES

110,000 attendees from 140 countries

Hot ProductsAndroid-packing Polaroid with Interchangeable lensSamsung Display’s bendable screensHuawei’s Ascend W1 and D2 phonesUltra HD Samsung TVZTE Grand 5 PhoneRed Ridge Tablet from IntelAutomotive electronics

Keynotes1/8, 8:30 am – Kazuhiro Tsuga, President, Panasonic s1/9, 9 am – Dr. Stephen Woo, President, Device Solutions, Samsung

Digital Hollywood1/8 at 12:00 PM - North Hall / N258“Video Anytime Anywhere: Video Across Platforms” – Renee Plato, panelist

Variety’s Entertainment Summit1/10 at 3:15 PM – North Hall / N2626“The Future of Television: TV & Technology” – Tonia O’Connor, panelist

Partner Program: Hispanic Agency Event

Hispanic Agency ProgramNAME: AGENCY: Joe Zubizarreta Zubi AdvertisingIvan Calle Zubi Advertising Dolores Kunda LapizIngrid Otero-Smart Casanova Pendrill Alex Lopez-Negrete Lopez Negrete Communications Tony Dieste Dieste Roberto Orci AcentoManny Vidal Vidal Partnerships Monica Gadsby SMV Group Leo Olper d exposito & partners

JAN 8:7:00 PM-10:00 PM – Welcome Dinner at the Mandarin Oriental private Chef Table

JAN 9:8:30 AM–10:30 AM – Breakfast Presentation at the Mandarin Oriental

11:00 AM-12:30 PM – CES Show Floor Tour

On-the-Ground Presence

SUV Car Service• (3) Escalades available for transportation on a first-come/first-

served basis• Only Univision hosts should have access to dispatch number• Call 30 minutes minutes prior to pick up time, if possible• Same-day booking only • One car per booking• No back to back / wait and return or airport transfers• No extending car schedule due to overtime charges

• SCHEDULE• Jan 7 – 3 PM to 9 PM• Jan 8 – 9 AM to 1 AM • Jan 9 – 9 AM to 1 AM• Jan 10 – 7 AM to 7 PM• Jan 11 – 7 AM to 7 PM*Busiest times are likely to be 6 PM to 1 AM on 1/8 and 1/9

Hot Line to Book: 702-740-3428

Client Hospitality SuiteMANDARIN ORIENTAL SUITE•Relaxed meeting space on site with food, drinks, devices displaying Univision content, chargers and more!

•Open from 8:00 am – 6:00 pm on 1/8 -1/9

•Breakfast & Lunch Served

• Meeting space with 12 conference style seating for 12 people, MAC laptop and plasma screen

•Branded premiums available: notebooks, pens, candy, etc

•To book meetings in the suite, please access the CES outlook calendar or contact Graciella Longoria onsite at c: (646) 275-4693 or e: [email protected]

Suite #2204

(INSERT VIDEO

Cocktail Party

• Wednesday, Jan 9, 6 – 9 PM at China Poblano / Cosmopolitan

• Casual and Fun Networking Environment

• Passed & Stationed Hors d’oeuvres and Hosted Bar• Live Entertainment• Encourage your clients to come by

for a drink before their dinner plans

• Please send any new RSVPs to [email protected]

Your Role

What’s Expected From You

• Invite people to Wednesday’s China Pablano event• Visit the suite & bring your clients• Have lots of meetings… and help us capture leads!• Send leads to: [email protected]

• We’re representing Univision – be a team & have fun!

• Wear the brand with your Univision host pin!

• Be a reporter! Tweet the story of CES as you see it on the ground.

• Add #LatinoCES to your tweets• Take pictures, tweet panels, get involved• Retweet @Hispanic411

Get Social!

Contacts

Internal Contact List

Events TeamPauli RamirezPhone: 917 207 4763Email: [email protected]

Rachel GrossPhone: 646 884 1960 Email: [email protected]

Sam NewmanPhone: 646 263 3776Email: [email protected]

UVideos TeamEJ AtamianPhone: 917 816-5277Email:

[email protected]

Scott LevinePhone: (917) 621-7904Email:

[email protected]

Booking the SuiteGraciella LongoriaPhone: 646 275-4693Email:

[email protected] 

9

Integrate Social

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10

Show Gratitude

#ELEVATENYC @racheljgross

11

Ask for Feedback

#ELEVATENYC @racheljgross

1. Set Objectives2. Design Your Questions

3. Be Neutral4. Analyze5. Feedback is a Gift

12

Develop Your Personal Brand

#ELEVATENYC @racheljgross

1. Know Your Specialty2. Know Your Weaknesses3. Integrity Always4. Coach & Be Coached5. Contribute to Our Profession

6. Be Indispensable

Thank You!Rachel Gross

#ELEVATENYC

@[email protected]

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