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    KIRLOSKAR INSTITUTE OF ADVANCED MAANGEMENT STUDIES

    TATA STEEL

    CORPORATE FINANCE

    12/20/2011

    Submitted To Submitted By:-

    Prof . T Vishvanathan Akash Jain 5

    AnandMurarka 7

    AnishWadhwa 10

    ChandrachurPalchaudhri

    30

    KhushbooVijayvargiya

    47

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    1

    TATA GROUP

    It was when Jamsetji Tata gave shape to his vision of nation building by

    forming what was to become the Tata Group in 1868, he had envisaged India

    as an independent strength politically, economically and socially. In order

    to become a force that the world has to reckon with, the Tata Group has

    always ventured into path breaking territory and pioneered developments in

    industries of national importance. The Tata name has been respected in India

    for 140 years for its adherence to strong values and business ethics.

    The Tata Group of Companies has always believed strongly in the concept of

    collaborative growth, and this vision has seen it emerge as one of India's and

    the world's most respected and successful business conglomerates. The Tata

    Group has traced a route of growth that spans through six continents and

    embraces diverse cultures. The total revenue of Tata companies, taken

    together, was 67.4 billion USD (around Rs319, 534 crore) in 2009-10, with

    57 per cent of this coming from business outside India. In the face of trying

    economic challenges in recent times, the Tata Group has steered Indias

    ascent in the global map through its unwavering focus on sustainable

    development. Over 395,000 people worldwide are currently employed in the

    seven business sectors in which the Tata Group Companies operate. It is the

    largest employer in India in the Private Sector and continues to lead with thesame commitment towards social and community responsibilities that it has

    shown in the past.

    The Tata Group of Companies has business operations (114 companies and

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    subsidiaries) in seven defined sectors Materials, Engineering, Information

    Technology and Communications, Energy, Services, Consumer Products and

    Chemicals. Tata Steel with its acquisition of Corus has secured a place among

    the top ten steel manufacturers in the world and it is the Tata Groups flagship

    Company. Other Group Companies in the different sectors areTata Motors,

    Tata Consultancy Services (TCS), Tata Communications, Tata Power, Indian

    Hotels, Tata Global Beverages and Tata Chemicals.

    Tata Motors is Indias largest automobile company by revenue and is among

    the top five commercial vehicle manufacturers in the world. Jaguar and

    Landrover are now part of Tata Motors portfolio.

    Tata Consultancy Services (TCS) is an integrated software solutions

    provider with delivery centres in more than 18 countries. It ranked fifth

    overall, and topped the list for IT services.

    Tata Powerhas pioneered hydro-power generation in India and is the largest

    power generator (production capacity of 2300 MW) in India in the private

    sector.

    Indian Hotels Company (Taj Hotels, resorts and palaces) happens to be the

    leading chain of hotels in India and one of the largest hospitality groups in

    Asia. It has a presence in 12 countries in 5 continents.

    Tata Global Beverages (formerly Tata Tea),with its major acquisitions like

    Tetley and Good Earth is at present the second largest global branded tea

    operation.

    Business excellence involves a journey where the experience itself is the

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    destination. Just 13 of the 100-odd Tata companies have made this journey

    their own and gone on to win the coveted JRD QV Award.

    Our Values

    The Tata Group has always been driven by five core values:

    Integrity. We must conduct our business fairly, with honesty and

    transparency. Everything we do must stand the test of public scrutiny.

    Understanding. We must be caring, show respect, compassion and

    humanity for our colleagues and customers around the world, and

    always work for the benefit of the communities we serve.

    Excellence. We must constantly strive to achieve the highest possible

    standards in our day-to-day work and in the quality of the goods and

    services we provide.

    Unity. We must work cohesively with our colleagues across the groupand with our customers and partners around the world, building strong

    relationships based on tolerance, understanding and mutual

    cooperation.

    Responsibility. We must be responsible and responsive to the countries,

    communities and environments in which we work, always ensuring that

    what comes from the people goes back to the people many times over.

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    TATA IRON & STEEL COMPANY LIMITED (TISCO)

    VISION

    Our vision is to be the global steel industry benchmark for value creation andcorporate citizenship.

    We will achieve our vision through:

    Our PeopleBy fostering teamwork, nurturing talent, enhancing leadership capability and

    acting with pace, pride and passion.

    Our OfferBy becoming the supplier of choice, delivering premium products andservices and creating value for our customers.

    Our Innovative ApproachBy developing leading edge solutions in technology, processes and products.

    Our ConductBy providing a safe workplace, respecting the environment, caring for ourcommunities and demonstrating high ethical standards.

    Goals

    The Tata Steel Group is proud of its performance culture. We are committedto the pursuit of challenging targets, and to safety, environmental protection,continuous improvement, openness and social responsibility in every aspectof our business around the world.

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    TISCO has set for itself four key corporate goals to be achieved by 2012:

    Value creation: Deliver a 30% return on invested capital (ROIC)

    Safety: Achieve an industry leadership position by driving down our

    lost time injury frequency rate (LTIF) to a maximum of 0.4 incidents

    per million hours worked

    Environment: Reduce carbon dioxide (CO2) emissions to less than 1.9

    tonnes per tonne of crude steel (t/tls)1

    People: Rank as an employer of choice in the top quartile across all

    industries

    The company was established in Jamshedpur, India, in 1907. Tata Steel is

    headquartered at Jamshedpur in Jharkhand, India. In the past few years, Tata

    Steel has invested in Corus (UK, renamed Tata Steel Europe), Millennium

    Steel (renamed Tata Steel Thailand) and NatSteel Holdings (Singapore). With

    these, the company has created a manufacturing and marketing network inEurope, South East Asia and the Pacific-rim countries. It has the capacity to

    produce over 30 million tonnes of crude steel every year.

    Tata Steel has also set up joint ventures for the development of limestone

    mines in Thailand, the procurement of low-ash coal from Australia and

    coking coal from Mozambique, and the setting up of a deep-sea port in Orissa

    in India. The company is exploring opportunities in the titanium dioxide

    business in Tamil Nadu, India, and will soon be producing high carbon

    ferrochrome from its plant in South Africa.

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    The company produces crude steel and basic steel products, and makes steel

    for building and construction applications through Tata BlueScope Steel, its

    joint venture with Australia's BlueScope Steel.

    RECENT UPDATE

    Mr Cyrus P Mistry has been appointed as deputy chairman of Tata sons, who

    will work with Mr Ratan N Tata over the next year and take over from

    him when Mr. Tata retires in December 2012.

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    ACHIEVEMENTS

    Tata Steel has received the Thomson Reuters Innovation Awardin the hi-

    tech corporate category. Since 2007, Thomson Reuters has been presenting

    the Thomson Reuters Innovation Awards to recognise innovation and

    entrepreneurship in India. The award recognises the most innovative

    academic institutions and commercial enterprises headquartered in India for

    their spirit of innovation in R&D as it relates to all aspects of patent

    publications in India.

    The Ministry of Labour and Employment, Government of India, conferred

    the prestigious PrimeMinisters Shram Awardsfor the years 2008, 2009

    and 2010, on twenty-one employees of Tata Steel at VigyanBhavan, New

    Delhi, on October 13, 2011. The Prime Ministers Shram Awards were

    instituted in the year 1985 for the public sector. Its objective is to recognise

    outstanding contributions made by workmen as defined in the Industrial

    Dispute Act, 1947. This award was extended to the private sector in 2004.

    Tata Steel, in a move to reaffirm its commitment to its longstanding values,

    collaborated with the OVAL Trust to formally dedicate the Charkha to the

    nation, on the occasion of the birth anniversary of Mahatma Gandhi, October

    2, 2011.

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    Tata Steel bagged the first prize in heavy industry category at UdyogMela

    2011, Ranchi. It has bagged this prize consecutively for the second time.

    Tata steel bagged the two most prestigious awards at theMMMM exhibition

    2011(Minerals Metals Metallurgy and Materials ) held at New Delhi between

    February 11thto 14th2011.

    Tata Steel has been named in Fortune magazine's 2011 list of Worlds

    Most Admired Companies for the third consecutive year.The annual

    survey, conducted by Fortune magazine and Hay Group, a global

    management consulting firm, is given to top executives, directors and

    financial analysts, to identify the companies that enjoy the strongest

    reputations within their industries and across industries. Tata Steel has been

    ranked sixth in the Industry-Metals category; the only company from India

    to have achieved this prestigious feat.

    Tata Steel was conferred the Good Corporate Citizen Awardfor the year

    2011 by the Bombay Chamber of Commerce and Industry (BCCI) in a

    ceremony at Mumbai, yesterday as part its 176th Foundation Day. The award

    was presented to Tata Steel for its outstanding service to the civic community

    and contribution towards the betterment of the society in the 'large corporate'

    category. This is the first time that Tata Steel has won this prestigious award

    from BCCI.

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    Subsidiaries of TISCO

    Tata Steel Europe: Europes second largest steel maker with major

    operations in the UK and continental Europe, Tata Steel Europeproduces long and strip products for the construction, automotive,

    packaging, engineering and other markets

    worldwide. (www.tatasteeleurope.com/en/)

    NatSteel Holdings: A leading supplier of premium steel products for

    the construction industry, NatSteel has operations in seven countries in

    Asia. (www.natsteel.com.sg)

    Tata Steel Thailand: A major steel producer in Thailand, the company

    produces steel for the construction industry.

    Tinplate Company of India: Industry leader in India in the

    manufacture of tinning line products, including electrolytic tinplate, tin-

    free steel and cold-rolled products. (www.tatatinplate.com/)

    Tayo Rolls: Indias leading roll manufacturer and supplier, the

    company produces rolls for integrated steel plants, power plants, the

    paper, textile and food processing sectors, and the government mint.

    (www.tayo.co.in/)

    Tata Ryerson: Offers hot- and cold-rolled flat steel products in

    customised sizes and quantities.

    Tata Refractories: Produces high-alumina, basic, dolomite, silica and

    monolithic refractories and offers design, procurement and re-lining

    services. (www.tataref.com)

    http://www.tatasteeleurope.com/en/http://www.natsteel.com.sg/http://www.tatatinplate.com/http://www.tayo.co.in/http://www.tataref.com/http://www.tataref.com/http://www.tayo.co.in/http://www.tatatinplate.com/http://www.natsteel.com.sg/http://www.tatasteeleurope.com/en/
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    Tata Sponge Iron: Produces sponge iron lumps and fines.

    (www.tatasponge.com/)

    Tata Metaliks: Manufactures and sells foundry-grade pig iron.

    (www.tatametaliks.com)

    Tata Pigments: Produces oxides of iron, dry cement paint, exterior

    emulsion paint and distemper. Its products are used in paints,

    emulsions, cement floors and plastics.

    Jamshedpur Injection Powder: Manufactures carbide de-sulphurising

    compounds used for the production of low-sulphur, high-quality steel.

    (www.jamipol.com)

    TM International Logistics: Provides material handling and port

    operation services at the Haldia and Paradip ports in India; also has

    freight-forwarding and chartering services. (www.tmilltd.com)

    mjunction services: A 50:50 joint venture involving Steel Authority of

    India and Tata Steel, it is India's largest e-commerce company and the

    world's largest e-marketplace for steel. (www.mjunction.in)

    TRF: In the business of design, manufacture, supply, installation and

    commissioning of engineered-to-order equipment and systems in the

    areas of bulk material handling, processing, reclaiming and blending.

    (www.trfltd.com)

    Jamshedpur Utility and Service Company: Re-engineered out of Tata

    Steel's town services, JUSCO provides municipal and civic services for

    townships. (www.juscoltd.com)

    http://www.tatasponge.com/http://www.tatametaliks.com/http://www.jamipol.com/http://www.tmilltd.com/http://www.mjunction.in/http://www.trfltd.com/http://www.juscoltd.com/http://www.juscoltd.com/http://www.trfltd.com/http://www.mjunction.in/http://www.tmilltd.com/http://www.jamipol.com/http://www.tatametaliks.com/http://www.tatasponge.com/
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    Indian Steel and Wire Products: Recently acquired by Tata Steel,

    ISWP has a wire unit and a steel roll manufacturing unit.

    Tata BlueScope Steel: A joint venture with BlueScope Steel, Australia,

    the company offers a comprehensive range of branded steel products

    for building and construction applications.

    (www.tatabluescopesteel.com)

    Dhamra Port Company: A joint venture between Larsen & Toubro

    and Tata Steel to build a deep-draft (18 metres) all-weather port in

    Orissa on the east coast of India.(www.dhamraport.com)

    Hooghly Met Coke & Power Company: A joint venture with the West

    Bengal Industrial Development Corporation, producing met coke and

    electric power.

    (www.hooghlymetcoke.com)

    Lanka Special Steel: A Sri Lankan unit that manufactures galvanised

    wires.

    Sila Eastern Company: Established to develop limestone mines in

    Thailand, mainly for captive use.

    Tata Steel KZN: Setting up a high carbon ferrochrome plant in South

    Africa with an annual production capacity of 135,000 tonnes.

    Tata NYK: A 50:50 joint venture with Nippon Yusen Kabushiki Kaisha

    (NYK Line) to set up a shipping company to handle dry-bulk and

    break-bulk cargo.

    http://www.tatabluescopesteel.com/http://www.dhamraport.com/http://www.hooghlymetcoke.com/http://www.hooghlymetcoke.com/http://www.dhamraport.com/http://www.tatabluescopesteel.com/
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    Tata Steel, a company synonymous with valuestrust, transparency and

    total community caretoday, announced the launch of a corporate

    campaign 'Values stronger than steel' (VSTS).The campaign is aimed at

    reaching out to the Indian citizen to reinforce the image of the company as a

    cutting-edge, global steel major which is dedicated towards social and

    economic sustainability, green technology and community empowerment.

    The core of the campaign is to showcase the organisations involvement and

    commitment beyond steel making, while embodying its overarching 'value

    system'.

    The campaign presents the companys veryown achievers who have paved

    their own way to success and recognition, such as Mark Denys, chief, R&D;

    Bachendri Pal, head, Tata Steel Adventure Foundation; DeepikaKumari, the

    young talent in archery; empowered members of the Tejaswini project like

    AshaHansda, amongst others. Everyone has a story to tell and they are thebrand ambassadors for the campaign

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    CAPACITY EXPANSION

    TATA STEEL has set up an ambitious target to achieve a capacity of

    100million tonnes by 2015. Director BalasubramanianMuthuraman stated

    that of the 100million tonnes, TATA Steel is planning a 50-50 balance

    between greenfield facilities and acquisitions.

    The series of acquisitions have already added upto a 21.4million tonne, which

    includes Corus production at 18.2million tonne, Natsteel production at

    2million tonne and Millennium Steel production at 1.2million tonne. Tata islooking to add another 29million tonnes through the acquisition route.

    Tata Steel has lined up a series of greenfield projects in India and Outside

    which includes:

    6 million tonnes plant in Orissa (India).12 million tonnes plant in Jharkhand (India).

    5 million tonnes plant in Chhattisghar (India).

    3 million tonnes plant in Iran.

    2.4 million tonnes plant in Bangladesh.

    5 million tonnes capacity expansion in Jamshedpur (India).

    4.5 million tonnes plant in Vietnam.

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    STEEL SECTOR IN INDIA and its GROWTH PROSPECTS

    Background

    The establishment of Tata Iron and Steel Company (TISCO) in 1907 was the

    starting point of modern Indian steel industry. Afterwards a few more steel

    companies were established namely Mysore Iron and Steel Company, (later

    renamed Vivesvaraya Iron & Steel Ltd) in 1923; Steel Corporation of Bengal

    (later renamed Martin Burn Ltd and Indian Iron & Steel Ltd) in 1923; and

    Steel Corporation of Bengal (later renamed Martin Burn Ltd and Indian Iron

    and Steel Co) in 1939. All these companies were in the private sector.

    Till early 1990s, when economic liberalization reforms were introduced, the

    steel industry continued to be under controlled regime, which largely

    constituted regulations such as large plant capacities were reserved only for

    public sector under capacity control measures; price regulation; for additional

    capacity creation producers had to take license from the government; foreigninvestment was restricted; and there were restrictions on imports as well as

    exports.

    Steel production in India has increased by a compounded annual growth rate

    (CAGR) of 8 percent over the period 2002-03 to 2006-07. Going forward,

    growth in India is projected to be higher than the world average, as the per

    capita consumption of steel in India, at around 46 kg, is well below the world

    average (150 kg) and that of developed countries (400 kg). Indian demand is

    projected to rise to 200 million tonnes by 2015. Given the strong demand

    scenario, most global steel players are into a massive capacity expansion

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    mode, either through brownfield or greenfield route. By 2012, the steel

    production capacity in India is expected to touch 124 million tonnes and 275

    million tonnes by 2020. While greenfield projects are slated to add 28.7

    million tonnes, brownfield expansions are estimated to add 40.5 million

    tonnes to the existing capacity of 55 million tonnes.

    Broadly there are two types of producers in India viz. integrated producers

    and secondaryproducers. Integrated steel producers have traditionally

    integrated steel units have captive plants for iron ore and coke, which are

    main inputs to these units. Currently there are three main integrated

    producers of steel namely Steel Authority of India Limited (SAIL), Tata Iron

    and Steel Co Ltd (TISCO) and RashtriyaIspat Nigam Ltd (RINL). SAIL

    dominates amongst the three owing to its large steel production capacity plant

    size.

    Secondary producers use steel scrap or sponge iron/direct reduced iron (DRI)

    or hot briquetted iron (HBI). It comprises mainly of Electric Arc Furnace(EAF) and Induction Furnace (IF) units, apart from other manufacturing units

    like the independent hot and cold rolling units, rerolling units, galvanizing

    and tin plating units, sponge iron producers, pig iron producers, etc.

    Secondary producers include Essar Steel Ltd., Ispat Industries Ltd., and JSW

    Steel Ltd. There are 120 sponge iron producers; 650 mini blast furnaces,

    electric arc furnaces, induction furnaces and energy optimizing furnaces; and

    1,200 re-rollers in India.

    India is currently the fifth largest steel-producing nation in the world with

    production of over 54 million tonnes (MT). However, it has a very low

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    per capita consumption of steel of around 46 kgs as against an average of

    198 kgs of the world. This wide gap in relative steel consumption

    indicates that the potential ahead for India to raise its steel consumption is

    high.

    Being a core sector, steel industry tracks the overall economic growth in

    the long term. Also, steel demand, being derived from other sectors like

    automobiles, consumer durables and infrastructure, its fortune is

    dependent on the growth of these user industries.

    The Indian steel sector enjoys advantages of domestic availability of rawmaterials and cheap labour. Iron ore is also available in abundant quantities. This

    provides major cost advantage to the domestic steel industry, with companies like

    Tata Steel being one of the lowest cost producers in the world

    However, Indian steel companies have to bear additional costs pertaining to

    capital equipment, power and inefficiencies (low per employee productivity). This

    has resulted in the erosion of the edge they would have otherwise enjoyed due to

    availability of cheap labour and raw materials.

    The government has reinstated basic customs duty on steel imports in order to

    protect India from dumping of cheap steel products. It has also provided series of

    benefits to auto, housing and real estate sector in order to counter the slowdown in

    the economy.

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    BUSINESS RISK ANALYSIS

    Strong Position In the Indian Market

    Capacity expansion is a key strategy for Tata Steel in India, where it derives much of its

    competitive advantage as a low cost producer from its access to raw materials and a

    skilled workforce at a relatively low cost of labour.

    Work is currently under way to increase steelmaking capacity at Jamshedpur to 9.7mtpa

    by 2012.

    Looking further into the future, the Company plans to continue to increase its capacity

    significantly through greenfield developments.

    Enhanced Competitiveness through Continuous Improvement.

    The Company undertook a series of measures to counter recessionary pressures inFY09 and FY10 to reduce cost

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    KEY INITIATIVES

    One Company Operating Model

    In the process of transforming its operations to directly align its marketing,sales and distribution teams with major industries and sectors

    Transforming its supply chain in Europe

    Product Development and Marketing

    Through research and development initiatives working to capture marketshare in a number of potential high growth areas

    Customer First strategy

    Cost Saving Initiatives

    Implemented, and plans to continue to implement, strategic cost-savingmeasures to improve the long-term competitiveness of its business.

    Fit for the Future initiatives for its European operations.

    Strong Retail Management

    Works closely with retail and wholesale customers to ensure value byscheduling deliveries on a just-in-time basis.

    Been able to reduce customers inventory stock and increase their margins.

    Raw Material Security

    Investments In Mineral Assets Improving Raw Material Security

    India: Captive mines

    _ Significant amounts of raw material requirements for FY10 sourced from leased

    captive mines

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    _ Iron Ore: 100%

    _ Coal: 49%

    _ Significant amount of ferro alloy requirements

    NML (Holdco)

    _ Canada

    _ TS Equity Stake: 27%

    NML JV (iron ore)

    _ TS Equity Stake: 80%

    _ Status: Initiated project development

    _ Offtake rights: 100%

    _ TSL has an exclusive right to negotiate and settle a proposed transaction in

    respect of NMLs LabMag Project

    TSCI

    _ Ivory Coast

    _ Partner: Sodemi

    _ TS Equity Stake: 85%

    _ Status: Pre-feasibility

    RML (Holdco)

    _ Australia

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    _ TS Equity Stake: ~24%

    RivMoz

    _ Partner: RML

    _ TS Equity Stake: 35%

    _ Status: Project development commenced

    _ Coking coal

    _ Offtake rights: 40% of the coking

    Coal

    CDJV

    _ Australia

    _ Partners: Vale, JFE, NSC,Posco

    _ TS Equity Stake: 5%_ Offtake rights: 5 to 20%

    _ Coking coal

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    Diversified Product Offering: Branding and Positioning

    Control over Logistics

    100% subsidiary of Tata Steel since July 2009.

    Five processing units located across India with a processing

    capacity of ~2 million tonnes per annum.

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    Also engaged in the business of high-end plate fabrication for major equipment

    manufacturers including Caterpillar and JBP Group.

    Tata Bluescope Steel Limited (TBSL) a 50:50 JV with

    Bluescope Steel Limited

    Engaged in the business of manufacturing building products

    & solutions from metal & color coated steel.

    Existing operations include three facilities with a total

    installed capacity of 136,000 TPA in Pune, Bhiwandi

    and Chennai, to manufactureproducts for the Indian

    construction industry

    Presently implementing a Greenfield project for setting up of a

    metal coating (capacity of 250,000 tpa) and color coating

    (150,000 tpa) facilities at Jamshedpur, to be operational by

    April 2011.

    The project involves capacity expansion to 390,000

    Tata Steel holds ~45% equity.

    TCIL is commissioning Cold Roll Mill in 2011.

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    Steelworks facility in Tarapur, Maharashtra

    Wire drawing plants at Indore and Bengaluru

    Caters to the Indian construction and automotive segments for

    products such as springs, pre-stressed concrete and conductor

    Control over Logistics

    A 50:50 JV between Tata Steel and Nippon Yusen Kabushiki Kaisha (NYK

    Line), Japan, currently operating 12 chartered and 2 owned vessels.

    Focused on shipping dry bulk and break bulk cargo Trial operations

    commenced in September 2010.

    Expected to be capable of handling 13 mtpa of coking coal and 6 mtpa of

    iron ore.

    Partnership between Tata Steel, NYK and Martrade.

    Engaged in the business of port operations, cargo handling and other related

    Services.

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    SWOT ANALYSIS

    Strengths

    Strong market position

    Tata Steel Group, an integrated steel company, is the world's tenth largest steel

    company with

    capacity of 27.2 million tonnes per annum. It is the world's second most

    geographically diversifiedsteel producer, with operations in 26 countries and

    commercial presence in more than 50 countries.

    Tata Steel India is the largest producer of manganese alloys in India with a market

    share of approximately 14%. Tata Steel Europe is Europe's second largest steel

    producer with a crude steel productionof more than 14 million tonnes. The group'sstrong market position gives it advantage of scale and increases its bargaining

    power.

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    Diversified end markets

    Tata Steel Group offers a diversified product portfolio comprising flat and long

    steel products, agricultural implements, bearings and auto assemblies, tubes, and

    wires.

    The steel products manufactured by them are used by companies operating in the

    following industries: aerospace, automotive, construction, consumer goods, energy

    and power, packaging, rail, security and defense, shipbuilding, and engineering.

    Diversified end markets avoid dependence of the company on a single segment for

    revenues, and shield the company from downturn in one or few segments.

    Integrated steel operations in India

    The steel business of Tata Steel Group in India is integrated. Majority of its raw

    material requirementsare provided through its mining operations in the country.

    The iron ore units owned by Tata Steel India are located in Noamundi, Joda,

    Katamandi, and

    Khondbond in the states of Jharkhand and Orissa.Thecompany owns two collieries

    in West Bokaro and Jharia.

    These captive mines shield the group from fluctuations in raw material prices. The

    integrated steel

    operations in India made the group one of the cost-effective steel manufacturers in

    the country.The Indian operations being one of the most competitive assets in the

    groups business portfolio offer a competitive advantage with a leading market

    position in the country.

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    Strong research and development (R&D) capabilities

    Tata Steel Group operates five research centers : the Ijmuiden Technology Centre(the Netherlands), the SwindonTechnology Centre (the UK), the Teesside

    Technology Centre (the UK), the Automotive Engineering Group (the UK), and

    the Jamshedpur R&D Centre (India).they are currently workingon various projects

    that include economic mineral beneficiation ,new generation high strength steels,

    advanced coatings developments, production of Ferro-chrome with less energy,

    hydrogen harvesting, developing state-of-the-art thin film photovoltaic systems,

    and development of efficient coolants and lubricants for rolling. The group is also

    working on reducing CO2emissions across its operations. The company's strong

    R&D capabilities provide it with a competitive advantage and help it to improve

    the efficiency of its products and processes.

    Weaknesses

    Dependence on third party suppliers for raw material in Europe

    The raw material self-sufficiency for the Tata Steel Group is currently at 25%. The

    group plans toincrease self-sufficiency of to 50% in the medium to long term. The

    iron ore is imported mainly from Australia, Canada, South Africa, and South

    America, and the coal from Australia, Canada, and the US. The European business

    is susceptible to the fluctuations in the iron and coal prices.Therefore, dependence

    on third party suppliers for raw material in Europe increases the business risk for

    the group.

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    Dependence on Europe

    Europe is the key market for Tata Steel Group. In FY2010, the company generated

    about 64% of its revenues from Europe. Minor changes in price levels, periodic

    demand growth, or currency rates in specific market areas and regions can affect

    their competitive position and financial performance. The companys business is

    also exposed to many adverse changes in the policies and regulations related to the

    steel sector in the region. Therefore, dependence on Europe for majority of its

    revenues increases business risk for the company.

    Opportunities

    Expansion in India

    Indian operations are one of the most competitive assets in the global steel

    industry. The group is focusing on to expand the Jamshedpur works capacity to

    9.7 million tonnes per annum (mtpa) of crude steel by 201112.This additionalcapacity will allow the company to use its existing resources more efficiently. The

    expansion at Jamshedpur will enable Tata Steel Group to reduce the operating

    costs over a large volume of production and strengthen its market share in the flat

    products segment.The group's expansion of Indian operations would help it to

    generate incremental revenues and reduce its dependence on Europe.

    Increasing raw material security

    The steel production in India is expected to grow to over 120 million tonnes by

    2015.

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    In January 2010, Tata Steel Group signed a memorandum of understanding with

    NMDC for exploring possibilities of a strategic alliance to enhance iron ore

    resources. The two companies will ensure smooth supply of raw materials for

    future capacity additions explore possibilities of entering into joint ventures for the

    purpose of acquisition, exploration, and development of mines, extraction and

    processing of minerals, setting up integrated steel plants, and any other business of

    mutual interest. These joint ventures will strengthen the long-term raw material

    security for Tata Steel India. The joint venture with Nippon Steel Corporation will

    address the localization needs of Indian automotive customers for high-grade cold-

    rolled steel sheet and meet the needs of thegrowing Indian automotive industry..

    According to the Society of Indian Automobile Manufacturers, annual car sales are

    projected to increase up to five million vehicles by 2015 and more than nine

    million by 2020. The joint venture will enable the Tata Steel Group to capitalize on

    this new opportunity of increased demand for automotive in India.

    Positive outlook for the global steel market

    The global steel market is expected to grow strongly over the next few years.

    According to Data monitor, the global steel market had total revenue of $655.6

    billion in 2009, representing a compound annual growth rate (CAGR) of 3% for

    the period spanning 200509. The European and Asia-Pacific markets will grow

    with CAGRs of 20.4% and 13.9%, respectively, over the same period, to reach

    respective values of $316.7 billion and $871.3 billion in 2014. Tata Steel Group

    being one of the worlds largest steel company is well positioned to benefit fromthe growth in this market.

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    Threats

    Intense competition

    The global steel industry is cyclical, highly competitive, and has historically been

    characterized by overcapacity. The company competes with several steel

    manufacturers ranging from large diversified enterprises to smaller companies

    specializing in particular products in India and internationally. The competition is

    based on quality of products, services and delivery capabilities, price,

    manufacturing costs, and manufacturing capacity. Its major competitors include

    Arcelor Mittal, Nippon Steel, Steel Authority of India, United States Steel, and

    ThyssenKrupp. Intense competition in the industry could lead to loss of market

    share and put pressure on the group's margins.

    Environmental regulations

    The business of Tata Steel Group is subject to extensive environmental regulatory

    requirements relating to occupational safety and health, environmental protection,

    pollution prevention, industrial waste disposal, and management of potentially

    toxic substances. With rising awareness of the damage to the environment caused

    by industry, especially regarding global warming, regulatory standards have been

    continuously tightened in recent years. One of the most important developments in

    this area has been the introduction of the Kyoto Protocol for the reduction ofgreenhouse gases. Increasing pressures from the regulatory authorities is expected

    to increase the compliance cost of Tata Steel Group.

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    Economic or industry downturn

    Downturn or weakness in the economy in general or in key industries may

    adversely affect Tata Steel Groups customers, which may cause the demand for

    the companys products and services to decline Product demand in Tata Steel

    Groups customers end markets is based on numerous factors such as interest

    rates, general economic conditions, consumer confidence, and other factors beyond

    the companys control. Downturn in demand from industries the company serves,

    or a decrease in the margins that Tata Steel Group can realize from sales of its

    products to customers in any of these industries, could adversely affect the

    companys financial results.

    TATA STEEL CORPORATE SOCIAL RESPONSIBILITY POLICY

    Tata Steel believes that the primary purpose of a business is to improve the

    quality of life of people.

    Tata Steel will volunteer its resources, to the extent it can reasonably afford, to

    sustain and improve a healthy and

    prosperous environment and to improve the quality of life of the people of the

    areas in which it operates.

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    Addressing gender issues

    A small percentage of Tata Steels workforce is female at 5%. This rate is higher

    among officers. The Company does not differentiate between male and female

    employees in terms of remuneration: for the same work or work of similar nature,

    male and female employees are paid equally. Remuneration is linked to

    responsibility levels and performance. The Company, thus encourages its female

    employees to advance their careers with dedicated initiatives both to promote the

    personal development and career advancement of female employees and to

    facilitate the combination of career with family. For example, 15 days of additional

    leave is given to female executives with children aged under five, to enable them to

    take care of their children in case of sickness. The Women Empowerment Cell

    (WEC) was founded in 2006 in order to examine and address the issues and

    concerns of female employees. WEC strives to ensure that female employees in the

    Company do not miss out on growth opportunities available. in todays global

    scenario.

    Tejaswini is one such programme aimed at empowering female employees and

    providing development opportunities to them. Women employees who were would

    have been declared surplus due to Automation have been trained in skills such as

    mobile equipment operation and maintenance, welding and gas cutting, fitting and

    rigging and other maintenance related jobs. Continuous support and guidance

    from executives and the Union has gradually brought the realisation in these

    women that have the power to change their lives.

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    Main features of Tejaswini

    Today Tejaswinis are working shoulder to shoulder with their male counterparts in

    the areas of maintenance and mobile equipment operations; for example,

    locomotives are now driven by female operators, a women operator manages one

    of the heaviest bulldozers to move raw materials to the steel plant, etc.

    This empowerment has lifted the women from the unskilled levels of the

    organisation to the core working group of skilled workers.

    Tata Steel in the past few years is the introduction of a Female Trade Apprenticecourse. Selected candidates are trained in various trades such as fitter, machinist

    (metal cutting) and electrician. On successfully completing the course, these young

    women are deputed to the various departments in the Works in Cluster-C, which is

    equivalentto a Junior Technician post.

    Educational services

    A number of Tata Steels activities are designed to support these goals:

    - Early Childhood Education: Interventions in early childhood education are vital

    preparatory grounds to formal schooling in both rural and urban areas. In the urban

    areas, out of about 570 students who were enrolled in 12 centres, Tata Steel

    successfully integrated more than 380 students into formal schools. In rural areas

    the Company had a 100% success rate last year with 550 children from 22 centres

    moving into formal education.

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    - Camp School: To help underprivileged girls enter the mainstream, Tata Steel

    initiated a camp school programme with the help of Jharkhand Education Project.

    The nine-month intensive learning course is offered to students aged 9-14 to

    complete their education up to 5th standard and allow them to qualify for

    admission to class VI. In 2012-13, 200 girls enrolled in the two camp schools.-

    Schools: The Company supports many schools in its areas of operation. For

    example twelve primary schools have been identified

    for support near Dhamra Port in 2012-13. Twenty-four teachers will provide

    academic support to 480 students.

    Customer satisfaction and building relationships

    The key processes for determining customer satisfaction and building relationships

    for retention are undertaken through the Manage Customer Accounts and

    Measure Customer Satisfaction processes. The determination of customersatisfaction is established by conducting annual surveys, using a segment-wise

    approach, with

    products/service attributes as parameters. The surveys are conducted by external

    agencies (M/s A C Nielsen, TNS for Year 2008). The overall customer satisfaction

    is captured through a designed questionnaire - both quantitative and qualitative -

    during the field survey. The satisfaction index is a relative score of the Companysoverall score over the nearest competitor.

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    In 2008, the CSI Index got impacted due to lower score in Delivery attributes. Due

    to the downturn, customers were more frequentlyrevising their monthly indent and

    in turn the Company had to re-schedule its despatch plans more often. Owing to

    this, the overalldelivery performance took a hit. In contrast, the score was higher in

    earlier years when due to higher demand, availability was an issue mm. at the

    market place and Tata Steel held its prices. Further on, corrective action was taken

    by launching SFS initiative with importantcustomers for improving the delivery

    compliance.

    OCIAL RESPONSIBILITY INITIATIVES IN PROCUREMENT

    One of the important business drivers is procurement of supplies and services from

    local vendors. The proportionspending on locally based vendors (ie vendors with

    an address in Jharkhand state) during 2012-13 was approximately 25% of Tata

    Steels domestic buy volume. benefit from the economic opportunities that its

    activities offer. Therefore local candidates for employment are considered

    favourably if they possess the required qualification, skills and talent. The

    Company's Affirmative Action Policy helps to ensure that scheduled castes and

    tribal communities are given equal opportunity in employment and supply chain

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    opportunities. Up-skilling programmes help local communities to increase their

    employability.

    Social responsibility in procurement

    In accordance with its Affirmative Action Policy, Tata Steel encourages business

    entrepreneurs from socially disadvantaged communities and includes them in its

    supply chain on the basis of equal merit. As a social responsibility initiative, social

    organisations and small-scale local industries are given preference when placing

    orders, whenever they are able to supply the Company to a standard whichotherwise would be serviced by larger units. For example, many items are sourced

    from local NGOs such as AIWC, SevaSadan, School of Hope and BalVihar. In

    order to assist social organisations and small-scale industry units to supply the

    Company, raw materials are issued oun a conversion basis for the supply o f

    finished goods, spares, and consumables. This reduces the burden of working

    capital management of these small units.

    Only local vendors are engaged for the delivery of services, except for the tasks

    requiring a higher degree of specialisation and sophistication and a skill set which

    is not available locally.

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    TATA STEEL ENVIRONMENTAL POLICY

    Tata Steels Environmental responsibilities are driven by our commitment topreserve the environment and areintegral to the way we do business.

    1. We are committed to the efficient use of natural resources & energy; reducing

    and preventing pollution;promoting waste avoidance and recycling measures and

    product stewardship.

    We will identify, assess and manage our environmental impact.

    We will regularly monitor, review & report publicly our environmental

    performance.

    We shall develop & rehabilitate abandoned sites through afforestation,

    landscaping and shall protect & preservethe biodiversity in the areas of our

    operations.

    We will enhance awareness, skill and competence of our employees and

    contractors so as to enable them todemonstrate their involvement, responsibilityl

    and accountability for sound environmental performance.

    2. We are committed to continual improvement in our environmental performance.

    We will set objectives-targets, develop, implement and maintain management

    standards and systems, and gobeyond compliance with relevant industry standards,

    legal and othecc7vb.'.pr requirements.

    3. We will truly succeed when we sustain our environmental achievement and are

    valued by the communities in which we work.

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    FINANCIAL OVERVIEW

    Quarterly Performance

    Indian Operations

    Third-quarter deliveries at 1.637 million tonnes were nearly 3% higher compared

    to the corresponding period of last year and about 1% lower than the second

    (September) quarter of FY11.

    The pricing environment in India in the third quarter was mixed, with prices for

    flat products being marginally lower compared to the second quarter, while prices

    for some long products increased European Operations Production and deliveries

    in the third quarter of FY11 were in line with the first half of FY11 Higher raw

    material prices and reduced apparent demand due to seasonal slowdown, amongst

    other factors, adversely affected margins

    Group-wide performance

    Volume of steel products sold declined marginally, and net sales expected to be

    flat compared to the second quarter. Operating results expected to decline

    somewhat in comparison to the second quarter due to increased raw material

    prices.

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    Accounting quality:

    1.1 Basis of preparation of Financial Statements

    The Financial Statements have been prepared in accordance with Indian Generally

    Accepted Accounting Principles (GAAP) under the historical cost convention on

    the accrual basis, except where specified otherwise and in case of significant

    uncertainties. GAAP comprises mandatory accounting standards prescribed by

    Companies (Accounting Standards) Amendment Rules, 2006, provisions of the

    Companies Act, 1956 and the guidelines issued by Securities and Exchange Board

    of India.

    1.2 Use of Estimates

    Estimates and Assumptions used in the preparation of the financial statements are

    based on managements evaluation of the relevant facts and circumstances as of

    date of the financial Statements, which may differ from the actual results at a

    subsequent date.

    1.3 Fixed Assets

    a. Fixed assets, except leasehold land, are stated at cost of acquisition or

    construction less accumulated depreciation. Cost includes the purchase price and

    all other attributable costs incurred for bringing the asset to its working condition

    for intended use. Leasehold land is valued at cost less amount written off.

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    b. Expenditure on New Projects and Expenditure during Construction:

    In case of new projects, expenditure incurred including interest on borrowings and

    financing costs of specific loans, prior to commencement of commercialproduction is being capitalized to the cost of assets.

    1.4 Depreciation and Amortisation

    a. Freehold land is not depreciated.

    b. Leasehold land is amortised over the period of lease.

    c. Depreciation on Electrical Installation and Aircraft has been provided on

    written down value basis at the rates and in the manner specified in Schedule

    XIV to the Companies Act, 1956 from the beginning of the month in which

    addition is made.

    1.5 Investments

    a. Long term investments are stated at cost less permanent diminution in value,

    if any.

    b. Current investments mainly comprising investments in mutual funds are

    stated at cost, adjusted for diminution, if any.

    1.6 Inventories

    a. Stores and spares, raw materials and components are valued at cost or net

    realizable value whichever is lower. Cost includes all cost of purchase and

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    incidental expenses incurred in bringing the inventories to their present

    location and condition. Cost is ascertained using weighted average method.

    b. Work-in-process including finished components and finished goods are

    valued at cost or realizable value whichever is lower. Cost includes direct

    materials, labour costs and a proportion of manufacturing overheads based

    on the normal operating capacity. Finished goods lying in the factory

    premises, branches and depots are valued inclusive of excise duty.

    c. Materials-in-transit and materials in bonded warehouse is valued at actual

    cost upto the date of balance sheet. Net realizable value is the estimated

    selling price in the ordinary course of business, less estimated costs of

    completion and the estimated costs necessary to make the sale.

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    PROFTABILITY RATIOS

    March11 March10 March09

    Operating profit

    margin

    38.11 35.7 37.68

    Profit before

    Interest and Tax

    Margin

    33.82 30.95 33.27

    Gross profit

    Margin

    34.2 31.36 33.69

    Net profit Margin 23.16 19.96 21.09

    Return On Capital

    Employed

    13.48 13.06 15.01

    Return On netWorth

    14.22 13.45 21.10

    Return On Long

    Term funds

    13.54 13.06 15.21

    1. Operating profit marginFormula: Operating Profit/Sales

    Significance: Indicators of operating performance of business

    Analysis: In the financial year 2009-10 , there is a decrease in

    operating profit margin even though it is evident that there

    is an increase in sales. This is because of a significant

    increase in total expenses. In the year 08-09 the total

    expenses amounted to Rs. 15182.34 Cr whereas in the year09-10 the same thing amounted to Rs.16069.89 Cr, a sale of

    Rs.24315.77 Cr and Rs.25021.98 Cr respectively. The

    increase in expenditure is proportionately more than sales.

    The increase in the operating expenses is basically

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    contributed by an increase in power and fuel cost,

    employee cost, manufacturing expenses.

    In the financial year 10-11 the sales grew with a

    considerate amount, pushing the operating profit margin

    upto an amount greater than what it was in 08-09. the

    expense incurred by the company in operations did not

    increase much as compared to the sales. The increase in

    raw material cost and other manufacturing expenses was

    not as evident as the increase in sales and thus the operating

    profit increased.

    The operating cost includes the cost of direct material,

    direct labor, and other overheads, viz, factory, office or

    selling, etc.

    2. Gross Profit MarginFormula: Gross Profit/ Sales

    Significance: Indicator of basic profitability

    Analysis: In the financial year 09-10, the contribution towards gross

    profit was mainly due to a phenomenal increase in the other

    incomes, from the previous financial year. Even though it

    was evident that sales increased but the total expenses

    increase was more than increase in sales. This lead to a

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    decrease in the gross profit margin.

    In the financial year 10-11 the main contributor towards

    gross profit was sales. The other incomes decreased but

    the decrease was not by a considerable amount, so there

    was an increase in gross profit.

    3. Net Profit margin

    Formula: Net Profit/Sales

    Significance: Indicator of overall profitability

    This ratio indicates the Net margin on a sale of Rs.100.This

    ratio helps in determining theefficiency with which affairs

    of the business are being managed. An increase in the ratio

    over the previous period indicates improvement in the

    operational efficiency of the business. Theratio is thus on

    effective measure to check the profitability of business.

    However, constantincrease in the above ratio after year is a

    definite indication of improving conditions of the business.

    Analysis: Decrease in the net profit of the company was due to an

    increase in Interest and Depreciation. It was seen that even

    after a fall in EBT as compared to the previous financialyear(08-09) the company had to make more payment

    towards Income Tax. The increase in depreciation can be

    attributed to an increase in the gross block of assets,

    whereas the interest increase may be due to pre-payment of

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    loans.

    In the next financial year 10-11 the, unsecured loans have

    risen whereas the secured loans have fallen, which have

    attributed to a fall in interest payments, from the previous

    financial year.

    RATIO Industry

    TATA

    Steel SAIL JSW

    Net Profit

    Margin 11.09 23.16 11.03 8.64

    4. Return On Capital Employed

    Formula: Operating Profit/capital Employed

    Significance: Overall profitability of the business on the total funds

    employed. If ROCE>Interest Rate, use of debt funds is

    justified.

    0

    5

    10

    15

    20

    25

    Industry TATA Steel SAIL JSW

    Net Profit Margin

    Net Profit Margin

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    It is also called as Return on Capital Employed. It

    indicates the percentage of return on thetotal capital

    employed in the business. The term operating profit

    means profit before interest and tax and the term capital

    employed means sum-total of long term funds employed

    in the business. i.e. Share capital +Reserve and surplus +

    long term loans[non business assets +fictitious assets]

    Analysis: In the financial year 09-10 there was a significant drop inthe Earning per share as compared to the previous year,

    whereas in the next financial year there was a jump in the

    earnings per share. The company's equity share capital

    increased in both the financial years, which lead to a fall in

    return on net worth in 09-10 and then an increase in return

    on net worth in the next financial year.

    RATIO Industry

    TATA

    Steel SAIL JSW

    Return on Capital

    Employed 13.35 13.48 13.21 11.73

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    5. Return On net Worth

    Formula: Equity Earnings/Shareholders funds

    Significance: Indicatives profitability of Equity Funds/ Owner funds

    invested in the business

    Analysis: In the financial year 09-10 there was a significant drop in

    the Earning per share as compared to the previous year,

    whereas in the next financial year there was a jump in the

    earnings per share. The company's equity share capital

    increased in both the financial years, which lead to a fall in

    return on net worth in 09-10 and then an increase in returnon net worth in the next financial year.

    10.5

    11

    11.5

    12

    12.5

    13

    13.5

    14

    Industry TATA Steel SAIL JSW

    Return on Capital Employed

    Return on Capital Employed

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    LIQUITDITY AND SOLVENCY RATIO

    March13 March12 March11

    Current ratio 1.78 1.12 .91

    Quick ratio 1.45 .76 .57Debt Equity ratio .59 .68 1.34

    Long Term debt

    Equity Ratio

    .58 .68 1.31

    6. Current ratio

    Formula: Current Assets/Current Liabilities

    Significance: Ability to repay short term commitments promptly. (i.e.

    Ideal Ratio 2:1). High ratio indicates existence of idle

    current assets.

    An indication of a company's ability to meet short-term

    debt obligations; the higher the ratio, the more liquid the

    company is. Current ratio is equal to current assets divided

    by current liabilities. If the current assets of a company are

    more than twice the current liabilities, then that company is

    generally considered to have good short-term financial

    strength. If current liabilities exceed current assets, then the

    company may have problems meeting its short-termobligations.

    Analysis: There is a constant increase in the current ratio, which can

    be attributed to a constant increase in current assets.

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    Although the current liabilities have also been increasing

    but the amount is not that considerable as compared to an

    increase in current assets. The bases for the increase in

    current assets have been formed by an increase in loans and

    advances made by the company and the fixed deposits by

    the company. In the financial year 09-10 we have noticed a

    fall in the inventory level, whereas in the year 10-11

    inventory level has increased, in comparison to the

    financial year 08-09.

    RATIO Industry

    TATA

    Steel SAIL JSW

    Current

    ratio 1.12 1.78 1.21 0.78

    0

    0.5

    1

    1.5

    2

    Industry TATA Steel SAIL JSW

    Current ratio

    Current ratio

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    I NDUSTRY, TISCO AND COMPETITOR ANALYSIS:

    The current ratio of industry is 1.12 i.e. more than 1, thus current assets are

    more than the current liabilities , however the TISCO current ratio is 1.78

    which is more than the industry ratio .TISCO current ratio is highest among

    its competitors.Thus TISCO is in a better position than all its competitors in

    current scenario.

    7. Quick ratio

    Formula: Quick assets/quick liabilities

    Significance: Ability to meet immediate liabilities. Ideal ratio is 1.33:1

    Liquid ratio is also known as quick or Acid test ratio.

    Liquid assets refer to assets which are quickly convertible

    into cash. Current Assets other stock and prepaid expenses

    are considered as quick assets. The ideal liquid ratio

    accepted norm for liquid ratio 1.

    Analysis: The pattern shown by quick ratio is same as that shown by

    the Current ratio. This is because of a constant increase in

    all the current assets other than Inventories. This further

    signifies that the assets are as good as cash and can be

    converted into the same in a very short span of time.

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    8. Debt Equity ratio

    Formula: Debt/Equity

    Significance: Indicates the relationship between debt and equity. Ideal

    ratio is 2:1.

    DebtEquity ratio also known as External- Internal Equity

    Ratio is calculated to measure the relative claims of

    outsiders and the owners against the firms assets.

    Outsiders fund includes all debts/liabilities to outsiders,

    whether long term or short term or whatever in the form of

    debentures bonds, mortgages or bills. The shareholders

    fund consist of equity share capital, preference share capital

    , capital reserves, revenue reserves, and reserves

    representing accumulated profits and surpluses.

    Analysis: There is a constant decrease in the debt equity ratio. This is

    basically attributed because of an increase in the equity.

    Too much of debt was ruled out and therefore the debt

    equity ratio kept falling. There was also a marginal increase

    in equity.

    RATIO Industry

    TATA

    Steel SAIL JSW

    Debt

    Equity

    Ratio 0.86 0.59 0.54 0.74

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    Industry: 0.86The trend in industry says that ratio should be approximately 86% or

    debts should be 86% of the equity. The ratio for TISCO is 59% which

    is safe as compared to that of the industry .

    DEBT COVERAGE RATIO

    March11 March10 March09

    Interest Coverage

    ratio

    8.52 5.78 7.35

    9. Interest Coverage ratio

    Formula: PBIT/ Interest

    Significance: Indicates ability to meet interest obligation of the currentyear, should generally be greater than 1.

    This ratio is used to test the debt servicing capacity of afirm.

    0

    0.2

    0.4

    0.6

    0.8

    1

    Industry TATA Steel SAIL JSW

    Debt Equity Ratio

    Debt Equity Ratio

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    RATIO Industry

    TATA

    Steel SAIL JSW

    Interest Coverage

    Ratio 7.42 6.14 15.93 4.44

    1.I nterest MANAGEMENT coverage Ratio (TISCO) 6.14The TISCO is in position to give interest as much as 6.14 times. It does

    not mean the company is given the interest 6.14 times, but the

    profitability is so high that TISCO can give interest 6.14 times than

    they what actual interest is.

    Industry: 7.42

    The trend of the industry is about 7.42 times, whereas the position of

    company is 17.25% less than the capacity of the industry. The TISCO

    is having capacity of 6.14 times whereas the capacity of the industry is

    7.42 times.

    0

    5

    10

    15

    20

    Industry TATA Steel SAIL JSW

    Interest Coverage Ratio

    Interest Coverage Ratio

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    2. EFFICIENY RATIO

    March11 March10 March09

    Inventory

    Turnover Ratio

    9.85 10.90 9.36

    Debtor Turnover

    Ratio

    67.93 46.58 41.29

    Investments

    Turnover Ratio

    9.85 10.90 9.36

    Fixed Assets

    Turnover Ratio

    1.29 1.12 1.22

    Total AssetTurnover Ratio .38 .40 .43

    10. Inventory Turnover Ratio

    Formula: Cost of Goods Sold/ Average Stock

    Significance: Indicates how fast inventory is used/sold. High T/O Ratio

    indicates fast moving material while low ratio may mean

    dead or excessive stock.

    RATIO IndustryTATASteel SAIL JSW

    Inventory Turnover

    Ratio 7.45 9.85 4.16 7.1

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    I NVENTORY TURNOVER RATIO

    TATA IRON AND STEEL COMPANY Ltd. 9.85%The latest data shows the current inventory turnover ratio to be 9.85 whichmeans that the inventory is replaced with new supply about 9.85 times in ayear.

    I ndustry 7.45%

    The inventory turnover ratio for the whole of engine producing industry is7.45. So we can see that in comparison to TISCO the ratio is low and theinventory is replaced 7.45 times a year.

    11. Debtor Turnover Ratio

    Formula: Credit Sales/average accounts receivable.

    Significance: Indicates the speed of collection of credit sales/debtors.

    RATIO Industry

    TATA

    Steel SAIL JSW

    Debtors

    Turnover 35.58 67.93 11.13 32.95

    0

    5

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    Industry TATA Steel SAIL JSW

    Inventory Turnover Ratio

    Inventory Turnover Ratio

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    Ratio

    TISCO

    The data for TISCO shows the debtors turnover ratio to be 67.93. This shows

    that whatever debt the company gives is recovered in nearly 5 days.

    Industry

    The debtors turnover ratio for the industry producing engines is pegged at

    35.58 which mean that to recover a debt the company takes nearly 10 days. If

    we compare this to TISCO, TISCO takes 5 days to do so.

    0

    10

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    30

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    50

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    Industry TATA Steel SAIL JSW

    Debtors Turnover Ratio

    Debtors Turnover Ratio

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    12. Fixed assets Turnover Ratio

    Formula: Turnover/Net Fixed Assets

    Significance: Ability to generate sales per rupee of Fixed Assets.

    Analysis: In the financial year 09-10 there was a fall in the ratio which

    affects the profitability of the company in a negative way. The

    sharp increase in the ratio in the financial year 10-11 has

    contributed to the jump in the profit of the company.

    13. Total Asset Turnover Ratio

    Formula: Turnover/Total Assets

    Significance: Ability to generate sales per rupee of Total Assets.

    Analysis: There is a constant decrease, this effects the profitability of the

    company as the company is not able to utilize its assets to the

    best possible manner.

    CASH FLOW INDICATOR RATIO

    March11 March10 March09

    Dividend yield

    ratio

    19.04 16.64 27.15

    Cash Earning

    Retention ratio

    81.05 83.92 76.03

    Price Earnings

    Ratio

    8.2 10.5 2.97

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    company. A comparison of earning per share of the

    company with another will also help in deciding whether

    the equity share capital is being effectively used or not. It

    also helps in estimating the companys capacity to pay

    dividend to its equity shareholders.

    RATIO Industry

    TATA

    Steel SAIL JSW

    Earnings Per

    Share 43.09 71.58 11.87 88.87

    EPS of TISCO: 71.58

    EPS of a company represents that how much profit was generated on a

    per share basis which is 71 .58. this can be interpreted as comparatively

    higher return on per share. As the peer group company, SAIL provided

    much lower earnings per share this annual year.

    0

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    Industry TATA Steel SAIL JSW

    Earning Per Share

    Earning Per Share

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    COST OF EQUITY BY CAPM APPROACH

    Ke= Risk Free return+ (Beta(Market Return-Risk

    Free Return))

    Risk free return is 8.33%1Beta 0.72%2And return of the company 30.89%3

    So ke= 8.33 + (0.72(30.89-8.33))The cost of capital is = 24.57%Book value of the company is crores

    2.COST OF DEBTS

    Total Debt= Rs. 30674.48 (in Crores)

    Total Interest Payment = Rs. 1686.27 (in Crores)

    Tax Rate= 30%

    1www.rbi.org.in

    2www.tatasteel.com

    3Drawn from the data of 5last years

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    Total Interest Payment = Rs. 1686.27 (in Crores)

    Total Debt= Rs.30674.48 (in Crores)

    Therefore, Ki = 5.50%

    Tax Rate= 30%

    Kd = 3.85%

    COST OF RETAINED EARNING

    The cost of retained earnings is same as of cost of equity.

    This is 16.5%

    Retained earnings is equal to Rs. 47307.02crore

    So KRis 47307.02* 0.1645 = 7782.03

    TOTAL COST OF CAPITAL

    Cost of equity = 16.45Cost of Debt = 3.85Cost of Retained = 16.45

    Total = 11.55%

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    BIBLIOGRAPHY

    1. http://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=balance

    2. http://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=cashflow

    3. http://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=yearly

    4. http://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=profit

    5. http://finance.yahoo.com/q?s=TATASTEEL.NS6. http://www.moneycontrol.com/news/results/tata-steel-q1-net-

    triplesriversdale-stake-sale_576029.html

    7. http://www.moneycontrol.com/financials/jswsteel/ratios/JSW018. http://www.moneycontrol.com/financials/steelauthorityindia/ratios/SAI9. http://www.moneycontrol.com/competition/tatasteel/comparison/TIS

    http://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=balancehttp://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=balancehttp://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=balancehttp://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=balancehttp://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=balancehttp://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=cashflowhttp://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=cashflowhttp://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=cashflowhttp://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=cashflowhttp://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=cashflowhttp://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=yearlyhttp://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=yearlyhttp://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=yearlyhttp://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=yearlyhttp://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=yearlyhttp://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=profithttp://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=profithttp://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=profithttp://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=profithttp://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=profithttp://finance.yahoo.com/q?s=TATASTEEL.NShttp://finance.yahoo.com/q?s=TATASTEEL.NShttp://www.moneycontrol.com/news/results/tata-steel-q1-net-triplesriversdale-stake-sale_576029.htmlhttp://www.moneycontrol.com/news/results/tata-steel-q1-net-triplesriversdale-stake-sale_576029.htmlhttp://www.moneycontrol.com/news/results/tata-steel-q1-net-triplesriversdale-stake-sale_576029.htmlhttp://www.moneycontrol.com/news/results/tata-steel-q1-net-triplesriversdale-stake-sale_576029.htmlhttp://www.moneycontrol.com/news/results/tata-steel-q1-net-triplesriversdale-stake-sale_576029.htmlhttp://www.moneycontrol.com/financials/jswsteel/ratios/JSW01http://www.moneycontrol.com/financials/jswsteel/ratios/JSW01http://www.moneycontrol.com/financials/steelauthorityindia/ratios/SAIhttp://www.moneycontrol.com/financials/steelauthorityindia/ratios/SAIhttp://www.moneycontrol.com/competition/tatasteel/comparison/TIShttp://www.moneycontrol.com/competition/tatasteel/comparison/TIShttp://www.moneycontrol.com/competition/tatasteel/comparison/TIShttp://www.moneycontrol.com/financials/steelauthorityindia/ratios/SAIhttp://www.moneycontrol.com/financials/jswsteel/ratios/JSW01http://www.moneycontrol.com/news/results/tata-steel-q1-net-triplesriversdale-stake-sale_576029.htmlhttp://www.moneycontrol.com/news/results/tata-steel-q1-net-triplesriversdale-stake-sale_576029.htmlhttp://finance.yahoo.com/q?s=TATASTEEL.NShttp://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=profithttp://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=profithttp://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=yearlyhttp://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=yearlyhttp://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=cashflowhttp://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=cashflowhttp://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=balancehttp://indiaearnings.moneycontrol.com/sub_india/financialreports.php?sc_did=TIS&type=balance