South Australia’s Strategic Plan Update Gov 2.0
Nov 29, 2014
South Australia’s Strategic Plan Update
Gov 2.0
SOUTH AUSTRALIA’S STRATEGIC PLAN
Increase the life expectancy of South Australians by 5% for males and 3% for females
Road safety – to reduce serious injuries
Increase number of people working in creative industries by 20%
Halve the number of South Australians experiencing housing stress
Lose no native species due to human impact
Maintain equal or lower than the Australian average unemployment through to 2014
The Plan
MeaningfulIncrease awareness Go “BIG” –10,000 people+Best practice Across government leadershipControversy free
Objectives
Three key underpinning principles
1.Integrated 2.Citizen Centric3.Courageous
Methodology
Integrated
EmailNewsletter etc
Face to faceEngagement
Websitesaplan.org.au
Social media
Flickr
YouTube
Community Engine
Integrated Platforms
Citizen
Centric
Increase the life expectancy of South Australians by 5% for males and 3% for females
Road safety – to reduce serious injuries
Increase number of people working in creative industries by 20%
Halve the number of South Australians experiencing housing stress
Lose no native species due to human impact
Maintain equal or lower than the Australian average unemployment through to 2014
Courageous
Risks
1. Post moderation
2. New technology in short time frames3. Quick response times4. Building doesn't guarantee they will come
Acceptable Terms of Use and
Moderation
Build it and they will come?
Results ... Did we meet our
objectives?
Meaningful?
Increase Awareness?
36,578 visits and 139,112 page views in 5 months
Twitter reach –
over 100,000
500,000 through Twitter and
Facebook combo
Premier’s Tweet –
retweeted – 56,000
Over 6,000 views on You
Tube
BIGGEST Go “BIG”
9200
Best Practice?
Leadership
Risky – Controversy
Free
Independent websiteRegistrationOur site was socialised VisioningComments were responded to
Why didn't the risks materialise?
Created a database of over 17,000 people
Keep engaging them – by partnering across government
So where to from here?