METANOMICS: WORLD BANK DOING BUSINESS 2009 NOVEMBER 3, 2008 ROBERT BLOOMFIELD : Good afternoon. I’m Rob Bloomfield, and welcome to Sage Hall and the 54th edition of Metanomics. While everyone in my household and my office building seems obsessed with domestic politics today, we have a distinctly international show. Our spotlight guest is Dahlia Khalifa, senior economist of the World Bank, who will be telling us about the challenges of doing business around the world and how countries are alleviating poverty by making it easier to start and run small- to medium-size businesses. Before that, we will hear from Dorette Steenkamp, executive director of Uthango Social Investments, a nongovernmental organization in Cape Town, South Africa. As always, we start our show by thanking our generous sponsors InterSection Unlimited, Kelly Services, Learning Tree International, Language Lab and, of course, Cornell University’s Johnson Graduate School of Management. I’d like to say hello to our viewers at are our event partners Orange Island, Colonia Nova Amphitheater, Meta Partners Conference Area, Rockliffe University, New Media Consortium and JenzZa Misfit’s historic Muse Isle. We are using InterSection Unlimited’s ChatBridge system to transmit local chat to our website and website chat into our event partners. This great technology brings you in touch with people around Second Life and on the web, wherever you are. So speak up, and let everyone know your thoughts. And while I’m asking you to speak up, I’d actually like to start out right now with a quick question. Roland Legrand, who is in Belgium, asked the Metanomics group, “Where can I
Metanomics is a weekly Web-based show on the serious uses of virtual worlds. This transcript is from a past show.
For this and other videos, visit us at http://metanomics.net.
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
METANOMICS: WORLD BANK DOING BUSINESS 2009
NOVEMBER 3, 2008
ROBERT BLOOMFIELD: Good afternoon. I’m Rob Bloomfield, and welcome to Sage Hall
and the 54th edition of Metanomics. While everyone in my household and my office building
seems obsessed with domestic politics today, we have a distinctly international show. Our
spotlight guest is Dahlia Khalifa, senior economist of the World Bank, who will be telling us
about the challenges of doing business around the world and how countries are alleviating
poverty by making it easier to start and run small- to medium-size businesses. Before that,
we will hear from Dorette Steenkamp, executive director of Uthango Social Investments, a
nongovernmental organization in Cape Town, South Africa.
As always, we start our show by thanking our generous sponsors InterSection Unlimited,
Kelly Services, Learning Tree International, Language Lab and, of course, Cornell
University’s Johnson Graduate School of Management. I’d like to say hello to our viewers at
are our event partners Orange Island, Colonia Nova Amphitheater, Meta Partners
Conference Area, Rockliffe University, New Media Consortium and JenzZa Misfit’s historic
Muse Isle. We are using InterSection Unlimited’s ChatBridge system to transmit local chat to
our website and website chat into our event partners. This great technology brings you in
touch with people around Second Life and on the web, wherever you are. So speak up, and
let everyone know your thoughts.
And while I’m asking you to speak up, I’d actually like to start out right now with a quick
question. Roland Legrand, who is in Belgium, asked the Metanomics group, “Where can I
go in Second Life to keep touch with the results from the U.S. election?” So if you are aware
of live events and crowds that will be gathering to discuss returns as they come in, please
type that into your local chat window, and all the people on whatever event partner island or
watching on the web, everyone will be able to get that information. So if you know the good
places to go tomorrow, let everyone know.
Okay, before we talk with Ms. Khalifa from the World Bank, we take a moment to take a look
at Uthango Social Investments, and hear from its executive director, Dorette Steenkamp,
who hails from Cape Town, South Africa. Dorette, welcome to Metanomics.
DORETTE STEENKAMP: Thank you very much, Robert. It’s wonderful to be here and
especially with the company of World Bank and yourself and the sponsors.
ROBERT BLOOMFIELD: I appreciate you taking the time. And what you’re doing in the
Real World is fascinating. Can you just tell us a little bit about Uthango’s projects in Africa?
What are your goals?
DORETTE STEENKAMP: Well, basically, we are a poverty eradication company, and that
sounds quite big, but we do it at a micro level, where we operate between the macro
economy and the micro economy. As a company, we’re situated at a [missa?] level. And we
really look at communicating with the intelligence in a community. Our goal is to find the
solutions in a community, work with that community intelligence and solve the problems
locally. So we focus on infrastructure development, social security, food security. We have
very strong micro-economic programs and then, of course, digital device to the Virtual
Worlds’ access. But really, as we set our goals, as we get funding and ask communities
define what they want to do, we seek those goals and find the resources to achieve them.
ROBERT BLOOMFIELD: Now you’ve been in Second Life since March of 2007, and you
have a number of activities going on in Second Life, one of which is Virtual Africa. Can you
tell us a little bit about Virtual Africa?
DORETTE STEENKAMP: Yes, well, basically when we came in-world, or when I came
in-world, one of the first things I noticed was that Africa wasn’t well represented here. And
for good reason because, as you would all know, probably bandwidth is very expensive, and
it’s not very easy for nonprofit companies to enter into Virtual Worlds because it’s so [cutting
edge?], and it is a luxury to some extent. So we were really very excited to see in what way
we could assist a community and add some value and develop some content. So we really
decided to focus on building a Virtual Africa immersive environment and to work from there.
And our vision is really to focus on African culture collaboration, to look at how we can use
the platform to fast-track more collaboration between academics and the nonprofit sector
and look at bottom of the pyramid solutions and communicating that across the grid.
ROBERT BLOOMFIELD: I’d like to just point out to our viewers that there’s a video by
LifeFactory Writer, part of a larger piece called Life on Life, but there’s a middle section in
that, that does a great job of conveying the Virtual Africa build so, hopefully, my producer,
Bjorlyn Loon, can paste in some information on where people can see that video.
Let’s see. I have a question already, which I’ll just pass along from Joia Sands, from our
backchat, “Do people in the Uthango communities have access to Second Life, and are they
using it for other than fundraising at this point?”
DORETTE STEENKAMP: That’s a very good question. As far as we can tell, we were, for a
long time, one of the only nonprofit companies that were here. Recently, in the past three or
four months, I’ve noticed that there were about two other companies coming onto Second
Life platform. Our own staff come on from time to time, and they live in some of these
communities, but we find that it’s not at the moment a platform that is used by people living
in the townships. It’s very expensive. There are other technologies, like mobile technology,
that makes much more sense to use for digital divide issues and communication in
townships. Having said that, it is definitely part of our vision into the not-so-far future to look
at how Virtual Worlds can embrace bottom of the pyramid social enterprises and to what
extent we can utilize the Virtual World's platform, to bring benefit at a very, very micro level
in townships.
So the quick answer to that is no. There’s not enough people from townships coming into
Virtual Worlds. It is not even used for fundraising extensively. It is mostly used for advocacy,
even in our own case. We have not been extremely successful in fundraising because it
hasn’t been a focus for us, so we haven’t come in with the idea of raising funds here. We
have come in with the idea of using it as a platform for advocacy, where we could bring in
some of the solutions that we’ve discovered in Africa as best practices and that’s been
recognized internationally. And we wanted to share that on an international platform. So I
think that would be possibly the best use at this stage for companies coming in-world. It’s to
bring what they have done in Africa, to bring that onto this platform when they can afford it.
ROBERT BLOOMFIELD: Okay. So I’d like to ask you about a couple specific activities
Uthango has been involved with. And I guess actually, first, let me just back up and give
people some sense of the scope and magnitude of the economic problems in the
communities you’re addressing. I was looking through information on your site. You’re
working with communities with 50, 60, maybe 70 percent unemployment and very little in the
way of resources for any sort of education. So you have your work totally cut out for you.
Now as one example of the way you work with communities and organizations, you helped
to build a Jungle Jim, a play structure for an underserved school. Can you tell us a little bit
about how that came to be and how you work with the community and the organization to
make that happen?
DORETTE STEENKAMP: Yes, just in a nutshell really, just a quick correction. We didn’t
build the Jungle Jim. It was a locally Rotary Club that actually donated the Jungle Jim, but
we came across it in our search, to look at resources at local schools. It was really the
Second Life project that led us there because we started a few months ago with a bicycle
project in-world. And the idea was to take the entire concept of social enterprise that is used
extensively in the international community of nonprofit companies and to build that into our
methodology here where we actually do make a profit and the profit gets reapplied within
the context of the nonprofit’s work. We started with the African bicycle project, and that led
us to seek the beneficiaries for this project. To date, we have close to 460 bicycles that we
sold virtually, and we have about nine bicycles that are Real Life bicycles so we also wanted
to investigate the possibility of bringing in a Real Life link for actual benefit on the ground
into Second Life and see how those two could connect with each other. Which led us to the
Education Department, and the Education Department really in South Africa, in turn led us
to a very poor school outside of Cape Town-Atlantis area. Hundred and seventy-four
[learner’s fee?], and all of the family members are under the poverty line about 600 Rand, at
least a hundred dollars a month income. And the children have a dire need to go through a
good curriculum, which, in this case, was focused on recreation and sports. And we found
the Jungle Jim there really, and the grass wasn’t cut so the children don’t use it because
there’s lots of snakes in the area. Although it was donated by a Rotary Club, the
maintenance of the Jungle Jim wasn’t kept up. So it’s one of the typical examples, I believe,
where it’s often small resources that will make all the difference and when you also focus on
curriculum and not only on the infrastructure. So you have to look cohesively at how you
build a project, that it’s not only giving the asset but is actually building a cohesive project
and program around the asset.
ROBERT BLOOMFIELD: I would like to point out that our viewers can see one of the virtual
bicycles right behind you here in Sage Hall, on Metanomics, and there’s a vendor. So can
you just go into a little more detail on what happens when people buy a bicycle in Second
Life? Right? They click on the vendor, they can buy a bicycle. How does that pass through
to having a Real World effect?
DORETTE STEENKAMP: Well, it works in two ways. First of all, let me just quickly do a
plug for RDV Animations who animated the bicycle for us and also for Shukran Fahid who
built this, and we commissioned the bicycle really because we wanted a true African bicycle.
Bicycles are used extensively in Africa and increases of productivity of communities, to a
large extent as well. We had different experiences with the bicycle, in terms of selling it and
it adding up to a Real Life bicycle. And we ended up saying, “Let us rather give people the
opportunity who want to buy a Real Life bicycle to actually buy one directly from the vendor.
So there is a bicycle available in the vendor. You will see we have calculated it to about 90
U.S. dollars to buy it here from a local reputable shop that can also have a guaranty on it,
and it will fit into the safety roads program of this particular school.
I can see a question coming up here in the chat, “What percentage of the proceeds of the
bicycle sales goes to Uthango?” In this particular project, there’s no percentage that goes to
Uthango. The entire percentage is a hundred percent of the bicycle sales go directly
towards the bike, and we’ve had a request recently that the vendor--if people set up a
vendor, we should build in five percent for the vendor owner to also stimulate the economy
in Second Life. And we’ve considered that, and will most probably do that as well. So I
believe that some of these vendors are already set up like that. So that would be 95 percent
from today onwards that goes directly towards the bicycle purchase.
If you buy a virtual bicycle, some of the funds go towards our tier and our operations
in-world, which is not a substantial amount, but we use it for [CROSSTALK]
ROBERT BLOOMFIELD: Every little bit helps, huh?
DORETTE STEENKAMP: Definitely. Especially with new increases.
ROBERT BLOOMFIELD: Yes. That will be a topic for another show perhaps.
DORETTE STEENKAMP: Absolutely.
ROBERT BLOOMFIELD: We have a question from Tara5 Oh, Tish Shute in Real Life,
about whether Uthango is discussing with Linden Lab any of Philip Rosedale’s ideas about
using Second Life at the base of the pyramid. I actually had a chance to interview
Philip Rosedale in September, and I just want to read a short quote when he was talking
about his thoughts on using Second Life to alleviate poverty in developing nations. So he
says, “I’m just struck by the vast inequity between that imagined future and the fact that
today there’s so many people around the world who have the ability to deliver intellectual
production, but do not have the access to do it or are restricted by their local community or
conditions in such a way that they can’t participate in the information economy.” This is
Philip continuing, “And I think that Second Life is a really compelling way to bridge that gap
because all you’ve got to do, what we’ve already seen is the value of Second Life to an
individual, who’s educating themselves, getting a job, the value is thousands and thousands
of dollars, which greatly is in excess of the cost of a computer. So what that means is, if you
can come up with the right bootstrap model, you should be able to get computers to people
in developing environments where they didn’t have access to them, and there should be a
good profitable model where they’re easily able to earn back and provide for themselves.”
So do you see promise in that approach, and is that something you expect to be pursuing
actively?
DORETTE STEENKAMP: Thank you very much for the question from your site that
Tara5 Oh, or Tish Shute, and also for the work that you do in this area of digital divide for
Ugo Trade. Yes, yes and yes. We are definitely pursuing it. It is like a dream come true for
us for Philip to be saying things. We have met with Philip even before we opened Virtual
Africa officially, just before the Second Life Community Conference or convention 2007. We
met with him the first time and actually walked around. I, in my ignorance, thought that it
was the first time that I was seeing a virtual hippo, which was, of course, not the case. So
we did show Virtual Africa to him. At the time we were very honest with him and saying that
the broadband is a big issue, that we believe that there’s a time for everything and that it will
probably take time for Virtual Worlds to be ripe for using the platform to benefit bottom of the
pyramidal base of the pyramid as it’s known. And we believe the time is right now.
Of course, for us, strategically, we’re putting together a very firm proposal to Linden Lab and
are also open to other platforms looking at similar ventures. Because we do believe that
Africans have enormous contributions to the world intellectually, in terms of poverty and in
terms of the way that they run social networks because social networks is ingrained in the
way that Africans do their business in the townships that we experienced it in and even in
the way that politics are being run here. So it’s not so foreign. It’s the technology that’s often
lacking. And if we have courageous people like the Philip Rosedales out there that will come
forward and say, “Here’s a platform. Let’s use it. Let’s do something big,” then I do believe
that we can make something credible happen.
We have about five different scenarios that we would like to pitch also at your Linden Lab. I
don’t want to use this platform to launch those kind of self-interest talks, not really.
[CROSSTALK]
ROBERT BLOOMFIELD: Actually, we’d love to hear it, but I think we’ll wait ‘til you pull that
together and when you’re ready to go public on that, well, we’d love to have you back.
DORETTE STEENKAMP: Because I say too quickly. This is true.
ROBERT BLOOMFIELD: I’d like to end by just trying to help fit Uthango into the larger
picture of organizations that are addressing poverty in developing nations in particular. So
we have NGOs, nongovernmental organizations like yours. We have the communities, small
micro entrepreneurs, small businesses, larger corporations and governments. And I’m
wondering if you can talk a little bit about how you see all those organizations fitting
together.
DORETTE STEENKAMP: Look. I think the one thing that the nonprofit community got right
here, under the guidance of TechSoup, and I really want to congratulate them for that, is
that they have managed and with angel investors coming forward they have managed to
pull together the nonprofit community. We have really been very, very focused on our own
agenda, to be honest, in terms of getting this access issue for Africans sorted, so we look
forward to participate more in the activities of the Nonprofit Commons as well. But that’s
really the missing gap is that we’re sitting with local NGOs that operate at a micro level,
local community-based organizations that are busy with civil engagement, very close to
communities in Africa. And they really have the voices with them of people that sit with
solutions, but there’s a disconnect between them and government often or a disconnect
between themselves and corporations or development agencies. And the World Bank is
getting a lot of that right by working with local agencies and working with government. But
there’s a level below that even where I think the NGO that is often overlooked and they have
played a huge part in the politics of Africa, of engaging with civil society, of driving human
rights issues, it is after all the 60th anniversary, and I think this would be a wonderful
initiative around that. But the NGO community and the non-government community in Africa
has enormous contribution, and we would love to play a part in bringing that community
forward. And that’s what we do in Africa as well.
We connect the bigger business macro with the smaller business, look at supply chain
creation, develop models that are micro enterprise business ventures, micro tech best
practice in terms of business incubation that we know is a concept internationally and also
build micro enterprise business incubation models, which is really what we’ve been awarded
for from MIT and the Harvard University side. And also Rotary International. So I think there
are best practice out there, but we need the platform to start sharing that, and that makes
me very, very excited.
ROBERT BLOOMFIELD: Well, thank you so much for coming on to the show. Our guest in
On The Spot has been Dorette Steenkamp, Alanagh Recreat in Second Life, speaking to us
from Cape Town, South Africa, on behalf of Uthango Social Investments. So, Dorette,
thanks so much for joining us.
DORETTE STEENKAMP: And thank you very much for having me here. It was really an
honor. I’ve been an avid follower of Metanomics from the first time that I came in-world. It
was a discovery for me that something like this could be possible. And Metanomics played a
huge role in my professional virtual career as well. So thank you very much for having me.
ROBERT BLOOMFIELD: Well, that’s heartening to hear. Please tell all your friends.
DORETTE STEENKAMP: Will do.
ROBERT BLOOMFIELD: Okay. Now let's meet our guest for the main event. Dahlia Khalifa
is a World Bank senior economist, who joined the Doing Business Team of the World Bank
in June 2007, after years of experience in economic and policy analysis, investment banking
and strategic communications. Ms. Khalifa has established and managed financial services
companies offering services in corporate finance, brokerage, private equity investing,
management consulting and other advisory services, with a focus on Africa and the Middle
East. She’s worked extensively with nonprofit organizations, founded Egypt’s International
Economic Forum, and served as vice president of the American Chamber of Commerce in
Egypt. She has a Bachelors and Masters degree in economics and a Masters in
international law. She’s currently finishing up a doctoral degree in international relations at
Georgetown University in Washington, D.C. So, Dahlia, welcome to Metanomics.
DAHLIA KHALIFA: Hi there. I thank you for having me here.
ROBERT BLOOMFIELD: Well, I’m really interested in hearing about the World Bank’s
Doing Business Report, but before we get there, your background is fascinating, and you
must be one of a very small number of female investment bankers who have worked in the
Mideast. Can you tell us a little about that experience?
DAHLIA KHALIFA: Well, it was a very enriching experience, but, for me, it was a very
natural one. I started my businesses in the Middle East at a time when financial markets and
equity markets in general were taking off in the region. And you’d be surprised to know that
there are quite a number of women in that field actually in the region. But I guess there’s a
much smaller number who actually started their own businesses. I can just say that it was
an exciting time of my life, and I learned quite a lot.
ROBERT BLOOMFIELD: Okay. Fantastic. Let’s see. This is the second Doing Business
Report that has been presented in Second Life. You did one last year, and then you
presented this year’s just a few days ago, late last week. So as I understand it, this is really
just a supplement to your usual task of presenting the report to Real Life audiences. Is that
right?
DAHLIA KHALIFA: Indeed. This is our sixth annual report, and our reports are usually
followed by three to four months of heavy travel all around the world, what we call our road
show, taking our report to countries, explaining what it is that we do, why we do it, what are
results of the reports. And last year was our first foray into Second Life, and I must say it’s
been very rewarding. In fact, usually during our launch events, we have audiences
anywhere between 50 to 150 people. We far exceeded that in Second Life in a single event,
so it’s been a good experience. It’s a new area to be in, and we’re finding that we want to
stay here.
ROBERT BLOOMFIELD: What’s your target audience when you do the road show? Who
are the people that you are trying to reach?
DAHLIA KHALIFA: Well, when we go out traveling and elsewhere, we’re looking to speak to
people who care about what it is that we’re talking about, which is basically regulatory
reform and the impact that the regulatory environment has on small- to medium-size
business growth and developments. So we’re looking to speak to government officials, to
academia, to the media, to the private sector, really anyone who cares about sparking that
engine of growth, which is a small- to medium-size business in any economy.
ROBERT BLOOMFIELD: Okay. And that, I guess, brings us to the question of: What is the
goal of the Doing Business group more generally? And, in particular, I guess a question I
have is why are you focusing on the startups and operations of small- to medium-size
businesses?
DAHLIA KHALIFA: The basic truth to economic growth in the economies of the world is,
they are dependent in large part on small- to medium-size businesses, even in more
developed economies, such as the United States or in Europe. The small- to medium-size
entrepreneur is the lion’s share of the economy. It’s where most jobs are created. It’s where
most growth and expansion resides. And so it makes sense then if the World Bank, whose
mission is the alleviation of poverty and economic growth, to focus on that element of the
economy that actually is that engine of growth. And in order for that engine of growth to find
its way and to achieve its objective, there must be an environment in which it operates,
which is conducive. And that, of course, means the regulatory environment.
Business is going to happen in developing economies. They can either happen in the
informal sector or in the formal sector. And what we mean by the informal sector, basically,
is that it’s that part of the economy that’s outside of the law. It is not regulated. Laborers in
those markets don’t have the protection of labor law. Entrepreneurs don’t have access to
traditional forms of finance, etcetera. So if you want more of that part of the economy to
come into the formal sector and if you want more and more entrepreneurs in general to be
encouraged to start businesses, then it’s important to have the conducive environment for
them to do so.
So we focus on what are the regulations that an entrepreneur is going to come up against in
order to start and operate a business. And that means we have to go to the very beginning:
How conducive is the regulatory environment to starting a business? To accessing credits?
To registering property? And all the other areas that we look at in the Doing Business
Report, which I’m sure we’ll touch upon.
ROBERT BLOOMFIELD: Yeah. And, in fact, I know we have a graphic of the ten indicators
that you use that SLCN will probably pop up on the screen right now. But, before talking
about those specifically, I would like to follow up a bit on this notion of the informal economy.
One of the sort of ongoing debates in economic policy is on regulation. On the one hand, we
have the Libertarians who are saying regulation is bad; it’s a drag on business and makes it
difficult for entrepreneurs. But it sounds like your goal is really to bring these underground
informal businesses into a more formal structure where they are regulated and where they
are part of the formal legal economy. You see regulation then as being helpful, it sounds
like.
DAHLIA KHALIFA: Yeah. Most definitely. In our view, it’s not a question of more regulation
versus less regulation. It’s more important to have smart regulation. It’s to have regulation
that finds that balance between securing the operation of certain economic activity and, at
the same time, not being such a high barrier to entry with such high transaction costs that
people prefer to operate in the informal sector or, even worse, not operate at all. And that’s
really what we mean by smart regulation.
So, for example, how smart is it to have to present ten pieces of paper to ten different
windows in ten different government offices in order to prove who you are before you could
start your business. If the object behind the regulation is to secure the ID of the individual or
to make sure that this person actually does own this piece of property that they’re trying to
have registered, then there must be a smarter way of fulfilling that regulatory requirement
but by lowering the transaction costs to the entrepreneur. Perhaps that means creating one
window where all the documents are presented and let the government offices then,
amongst themselves, sort things out so that the entrepreneur only has to face one hurdle
rather than ten. It’s that kind of smart solutions that we’re looking at.
How, to what degree, can you find e-governments to be a smarter solution? To what degree
are there enough protections in your regulatory environment so that minority shareholders’
rights are protected? Those are the kinds of questions that we look at. So we’re not really
looking at the question of more versus less, but we’re looking at a smart versus not so
smart.
ROBERT BLOOMFIELD: Okay. So you have this list of the ten indicators. You mentioned a
few of them, like starting a business, getting construction permits, which, frankly, in the state
of New York and the county of Tompkins where I am, I know is a real nightmare. Employing