Landing pages are a proven method of generating leads and building a solid email list. But why aren’t yours converting?
If you’re like most marketers, your top challenge is building a landing page and optimizing it.
But did you also know that: - The more landing pages you have, the higher conversion rate - Websites with 30 or more landing pages get seven times the leads of a site with only 10 - Landing pages with multiple offers get 266% fewer leads than single offer pages - 44% of inbound marketing links direct to a homepage, not a landing page
Check out more data you need to increase your online marketing results.
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Transcript
Why Your Landing Page Doesnt Convert stats 11
? ? ? Getting a landing page built and optimized Whats the
Biggest Landing Page Challenge for Marketers? ? ? ?
of B2B cos 62% have less than 6 landing pages
with fewer than 10 Companies with 30or more landing pages
generate 7xmore leads than those But...
new, unique landing page build a 48% of marketers for each
marketing campaign
Half But... of those landing pages contain multiple offers
266% And... multiple offers can decrease conversions by
of offer-related images 42% on landing pages are not
clickable
is the most used method to for 2 years in a row A/B testing
increase conversion rates
has driven major landing page change But... 1out of 8only A/B
Tests
of B2B inbound marketing links are to a 44% not a landing page
homepage
of first time visitors arent ready to buy But... 96% sending
people to your homepage doesnt bring leads and
relationship-building opportunities
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