Comparative analysis of The New Indian Express, Times of India Executive summary Project Title: A comparative analysis of The New Indian Express, Times of India and The Hindu in Hubli city” Statement of the Problem The study covers various marketing techniques, which are adapted to attract the customer towards Daily Newspaper. To know how the Indian Express is different of Times of India and The Hindu. And delivery time, service, Quality of news, Quality of news paper has plays an important role in increasing the sales of newspaper and how they can satisfy the customer through providing better service. Distribution channel and better delivery is one of the important strategies to increasing the sales. The present study involves “A Comparative Analysis of The New Indian Express. Times of India and The Hindu” Objectives of the Study The study carried out for to know the Customer Attitude towards News Paper-A Comparative Analysis of The New Indian Express, Times of India and The Hindu Babasabpatilfreepptmba.com 1
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Comparative analysis of The New Indian Express, Times of India
Executive summary
Project Title: A comparative analysis of The New Indian Express, Times of India
and The Hindu in Hubli city”
Statement of the Problem
The study covers various marketing techniques, which are adapted to attract
the customer towards Daily Newspaper. To know how the Indian Express is
different of Times of India and The Hindu. And delivery time, service, Quality of
news, Quality of news paper has plays an important role in increasing the sales of
newspaper and how they can satisfy the customer through providing better service.
Distribution channel and better delivery is one of the important strategies to
increasing the sales. The present study involves “A Comparative Analysis of
The New Indian Express. Times of India and The Hindu”
Objectives of the Study
The study carried out for to know the Customer Attitude towards News Paper-
A Comparative Analysis of The New Indian Express, Times of India and The
Hindu
To find out the customers attitude towards about Indian Express
To find out the Comparative of Times of India and The Hindu’s Delivery
system plays important role in increasing the sales.
To study the Customers evaluation of the service provided by the
newspaper company.
Proper understanding and analysis of the Indian Express
Study the overall market situation of comparative study.
To know the customer satisfaction towards the delivery system and how
they can improve.
To know the customers evaluation of different newspapers in the market.
To find out the customers expectations about the Indian Express.
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Comparative analysis of The New Indian Express, Times of India
To find out the customer evaluation of price of the news paper.
To find out the consumer evaluation of advertising of news paper.
Scope of the study
As a part of dynamic industry The New Indian Express group is constantly
growing and evolving to the changing world .This study or survey is conducted to
design a better Delivery system and Distribution Channel which has been targeted
to all business sectors. Once the area needing improvements are identified then
strategies should be developed to address needed improvements.
This is an era of competition in every business. Due to this reason every
business men are using new business strategy like pricing strategy, quality, service
etc. And for capturing the market, product promotion, profit and better distribution
channel in the market is very important. To Customer attitude Towards News
Paper The present study involves “To know the customer attitude towards news
paper-a comparative analysis of Indian Express, Times of India and The Hindu
Data is collected from the readers of Indian Express, Times of India and The
Hindu To fulfill the above said objectives of the study the responses were collected
from respondents who are the existing customers of all type of English News
paper. The survey includes sample size of 100 and the respondent includes
business men, Students, Employees, Housewife’s, and Others. The responses were
taken by interviewing the respondents directly using a structured questionnaire.
Methodology of the Study
Data collection method
a) Primary Data
The primary data is collected from the readers of business daily with the
help of questionnaire and also interview with the bank employees, stock brokers
and marketing executives.
b) Secondary Data
The secondary data is collected from company publication, magazines,
journals newspapers and websites.
Sampling Design
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Comparative analysis of The New Indian Express, Times of India
a) Sample size
The survey is conducted in Hubli city and the sample size is 100.
b) Sampling method
The selection of sample is done by random sampling technique.
Findings
1. It was found that 70% of the respondents are male, and 30% respondents
are female reader of the news paper in Hubli city
2. Most of the respondents news paper readers are 2 years and above
3. It was noted that the usual deliver time of newspaper was between 6 AM to
7AM, and 7AM to 8AM.
4. 80% of the respondents are getting the news paper through news paper boy.
5. The most of the respondents indicates that 94% of subscribers are fully
satisfied of the delivery service of news paper.
6. The delivery of the supplements 96% of respondents said we are fully
satisfying of delivery of supplements.
Conclusion
From the study it is observed that employees, and business persons targets business
professionals. Most of the readers are preferring newspapers because of its content
and prices. But important thing is that the company could go for better quality of
news, and quality of news paper, preference to local news, delivery is an important
factor for customer satisfaction.
On the whole, study concluded that Indian Express requires much more
effective good supplements delivery important towards customer complaints. And
to survive in the market the company has to continue with the improved style of
presentation of articles and marketing strategies.
Suggestions
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Comparative analysis of The New Indian Express, Times of India
1. Form better improve the quality of the news and news paper
2. To maintain the good distribution channel and delivery system. So that
there will not be any complaints from subscribers.
3. As most of the readers prefer other three news papers, to attract them, a
complementary copy of The Indian express can be given for a week.
Thereafter if they want they can subscribe it further.
4. Since the circulation is only in major areas it can also be concentrated in
more rural areas.
Industry Profile
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Were it left to me to decide whether we should have a government without
newspapers, or newspapers without a government, I should not hesitate a moment
to prefer the latter. -Thomas Jefferson, 178
For my part I entertain a high i 7. dea of the utility of periodical publications;
insomuch as I could heartily desire, copies of ... magazines, as well as common
Gazettes, might be spread through every city, town, and village in the United
States. I consider such vehicles of knowledge more happily calculated than any
other to preserve the liberty, stimulate the industry, and ameliorate the morals of a
free and enlightened people. - George Washington, 1788.
Congress shall make no law ... abridging the freedom of speech or of the press... -
Article One, Bill of Rights of the United States Constitution, 1789.
Here is the living disproof of the old adage that nothing is as dead as yesterday's
newspaper... This is what really happened, reported by a free press to a free people.
It is the raw material of history; it is the story of our own times. -Henry Steel
Commager, preface to a history of the New York Times, 1951
The Origins of Newspapers
The history of newspapers is an often-dramatic chapter of the human experience
going back some five centuries. In Renaissance Europe handwritten newsletters
circulated privately among merchants, passing along information about everything
from wars and economic conditions to social customs and "human interest"
features. The first printed forerunners of the newspaper appeared in Germany in
the late 1400's in the form of news pamphlets or broadsides, often highly
sensationalized in content. Some of the most famous of these report the atrocities
against Germans in Transylvania perpetrated by a sadistic veovod named Vlad
Tsepes Drakul, who became the Count Dracula of later folklore.
In the English-speaking world, the earliest predecessors of the newspaper were
corantos, small news pamphlets produced only when some event worthy of notice
occurred. The first successively published title was The Weekly News of 1622. It
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was followed in the 1640's and 1650's by a plethora of different titles in the similar
newsbook format. The first true newspaper in English was the London Gazette of
1666. For a generation it was the only officially sanctioned newspaper, though
many periodical titles were in print by the century's end.
Beginnings in America
In America the first newspaper appeared in Boston in 1690, entitled Publick
Occurrences. Published without authority, it was immediately suppressed, its
publisher arrested, and all copies were destroyed. Indeed, it remained forgotten
until 1845 when the only known surviving example was discovered in the British
Library. The first successful newspaper was the Boston News-Letter, begun by
postmaster John Campbell in 1704. Although it was heavily subsidized by the
colonial government the experiment was a near-failure, with very limited
circulation. Two more papers made their appearance in the 1720's, in Philadelphia
and New York, and the Fourth Estate slowly became established on the new
continent. By the eve of the Revolutionary War, some two dozen papers were
issued at all the colonies, although Massachusetts, New York, and Pennsylvania
would remain the centers of American printing for many years. Articles in colonial
papers, brilliantly conceived by revolutionary propagandists, were a major force
that influenced public opinion in America from reconciliation with England to full
political independence.
At war's end in 1783 there were forty-three newspapers in print. The press played a
vital role in the affairs of the new nation; many more newspapers were started,
representing all shades of political opinion. The no holds barred style of early
journalism, much of it libelous by modern standards, reflected the rough and
tumble political life of the republic as rival factions jostled for power. The
ratification of the Bill of Rights in 1791 at last guaranteed of freedom of the press,
and America's newspapers began to take on a central role in national affairs.
Growth continued in every state. By 1814 there were 346 newspapers. In the
Jacksonian populist 1830's, advances in printing and papermaking technology led
to an explosion of newspaper growth, the emergence of the "Penny Press"; it was
now possible to produce a newspaper that could be sold for just a cent a copy.
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Previously, newspapers were the province of the wealthy, literate minority. The
price of a year's subscription, usually over a full week's pay for a laborer, had to be
paid in full and "invariably in advance." This sudden availability of cheap,
interesting reading material was a significant stimulus to the achievement of the
nearly universal literacy now taken for granted in America.
The Industrial Revolution
The industrial revolution, as it transformed all aspects of American life and
society, dramatically affected newspapers. Both the numbers of papers and their
paid circulations continued to rise. The 1850 census catalogued 2,526 titles. In the
1850's powerful, giant presses appeared, able to print ten thousand complete papers
per hour. At this time the first "pictorial" weekly newspapers emerged; they
featured for the first time extensive illustrations of events in the news, as woodcut
engravings made from correspondents' sketches or taken from that new invention,
the photograph. During the Civil War the unprecedented demand for timely,
accurate news reporting transformed American journalism into a dynamic,
hardhitting force in the national life. Reporters, called "specials," became the
darlings of the public and the idols of youngsters everywhere. Many accounts of
battles turned in by these intrepid adventurers stand today as the definitive histories
of their subjects.
Newspaper growth continued unabated in the postwar years. An astounding 11,314
different papers were recorded in the 1880 census. By the 1890's the first
circulation figures of a million copies per issue were recorded (ironically, these
newspapers are now quite rare due to the atrocious quality of cheap paper then in
use, and to great losses in World War II era paper drives) At this period appeared
the features of the modern newspaper, bold "banner" headlines, extensive use of
illustrations, "funny pages," plus expanded coverage of organized sporting events.
The rise of "yellow journalism" also marks this era. Hearst could truthfully boast
that his newspapers manufactured the public clamor for war on Spain in 1898. This
is also the age of media consolidation, as many independent newspapers were
swallowed up into powerful "chains"; with regrettable consequences for a once
fearless and incorruptible press, many were reduced to vehicles for the distribution
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of the particular views of their owners, and so remained, without competing papers
to challenge their viewpoints. By the 1910's, all the essential features of the
recognizably modern newspaper had emerged. In our time, radio and television
have gradually supplanted newspapers as the nation's primary information sources,
so it may be difficult initially to appreciate the role that newspapers have played in
our history.
A newspaper is a lightweight and disposable publication (more specifically
a periodical), usually printed on low-cost paper called newsprint. It may be
general or special interest, and may be published daily, weekly, monthly, or
quarterly. General-interest newspapers are usually journals of current news on a
variety of topics. These can include political events, crime, business, sports, and
opinions (editorials, columns, or political cartoons). Many also include weather
news and forecasts. Newspapers increasingly use photographs to illustrate stories;
they also often include comic strips and other entertainment, such as crosswords.
The general variety is issued every day (a daily newspaper), often with the
exception of Sundays and some national holidays. Weekly newspapers, printed
once a week, are also common; they tend to be smaller and less prestigious than
daily papers.
Most nations have at least one newspaper that circulates throughout the whole
country; a national newspaper, as contrasted with a local newspaper serving a city
or region. In the United States and Canada, there are few truly national
newspapers, with the notable exceptions of USA Today in the United States and
The Globe and Mail and The National Post in Canada.
Large metropolitan newspapers with expanded distribution networks such
as The New York Times, The Washington Post, and The Toronto Star can fill the
role of de facto national newspapers. The owner of the newspaper, or person in
charge, is the publisher. The person responsible for content is the editor, editor in
chief, or executive editor. Newspapers have been developed around very narrow
topic areas, such as news for merchants in a specific industry, fans of particular
sports, fans of arts or of specific artists, and participants in the same sorts of
activities or lifestyles.
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The Press
Compared to many other developing countries, the Indian press has
flourished since independence and exercises a large degree of independence.
British colonialism allowed for the development of a tradition of freedom of the
press, and many of India’s great English language newspapers and some of its
Indian language press to began during the nineteenth century. As India became
independent, ownership of India’s leading English-language newspaper were
transferred from British to Indian business groups and the fact that most English
language newspaper have the backing of large business houses and has contributed
to their independence from the government. By 1993, India had 35,595 newspapers
of which 3805 were dailies and other periodicals. Although the majorities of
publications are in indigenous languages, the English-language press, which has
wide spread appeal to the expanding middle class has a wide circulation
throughout India.
There are four major publishing groups in India, each of which controls
national and regional English-language and vernacular publications. They are the
Times of India group, the Indian Express Group, the Hindustan Times Group and
Anandabazar Patrika group. The Times of India is India’s largest English-language
daily, with the circulation of 656,000 published in six cities. The Indian Express,
with the daily circulation of 519,000, is published in 17 cities. There are also seven
other daily newspapers with circulation between 134,000 and 477,000, all in
English and all competitive with one another. Indian-language newspapers also
enjoy large circulations but usually on a statewide or citywide basis. For example,
Malayalam-language daily Malayala Manorama circulates 673,000 copies in
Kerala, the Hindi language Dainik Jagran circulates widely in Uttar Pradesh and
New Delhi, with 58,000 copies per day, Punjab Kesari, also published in Hindi and
available throughout Punjab and New Delhi and has a circulation 562,000 and the
Anandabazar Patrika published in Calcutta in Bengali, has a daily circulation of
435,000. There are also numerous smaller publications throughout the nation. The
combined circulation of India’s newspapers and periodicals is in the order of 60
million, published daily in more than 90 languages.
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Print Media in India
The Beginnings of Written Communication
One of the earliest forms of written communication in India is traced back
to the beginning of organized society. In ancient India, the ruler is known to have
propagated his ideas to the people through edicts and proclamations. The rulers in
those days created agencies to acquaint them of activities which were inimical to
their authority. These agencies also spread out their proclamations of social and
economic reform to its authority. Later on, machinery was developed to keep the
rulers informed of the main currents of the life of the people. The agency that
collected taxes, for example, provided information on conditions in the prosperous
and backward areas. It is known that organized attempts were made to relieve
famine and distress by affording timely relief. The inference may be drawn that in
the first stages such information was transmitted verbally by messengers who
committed it to memory and in later stages it was reduced to writing.
Print Media Advertising
Concept of Print Media
Throughout the history of mass communication, print was the only readily
accessible means of storing information and retrieving it at will. Print is the keeper
of records, great literature and accomplishments. It differs from broadcast media in
several ways. For example, print media delivers messages that is one topic at a
time and one thought at a time, whereas television and electronic media use a
simultaneous approach, delivering a great deal of information in a rapid fire
manner. Furthermore, print advertising has a history and credibility unmatched by
broadcast advertising. These differences have important consequences for
advertisers and media planner to consider.
Print Advertising
The foundation of modern advertising message strategy and design lies in
the early print formats. The earliest mass produced commercial messages either
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appeared in newspapers or as handbills. Thus many advertising guidelines
originated with print and print techniques, such as headline writing, are still
considered basic concepts. Many things have changed over the years. Television
has had a tremendous impact on advertising. Visuals, which were limited in the
early press to infrequent woodcuts, are now as important as worlds. Print
advertising continues to be important, however and still serves as a foundation in
that its techniques are the easiest to understand and analyze.
Table No: 1.1
Table Showing Classification of Print Media
Newspapers Magazines Journals
English Regional
a. Morning
b. Evening
c. Sunday
d. Specialty
(The Economic
Times, Financial
Express)
(A) Frequency of Publication
1. Fortnightly (India
Today)
2. Monthly (Advertising
and Marketing)
3. Weekly (Illustrated
Weekly, Newspapers The
Week)
4. Yearly
(B) Governme
nt Publications (Telephone
Director)
(C) Special
Interest Magazines
1. Women’s Magazine
(Savvy, Woman’s Era
2. Men’s Magazines (GFQ,
Debonair)
3. Business (Business World,
Business India)
4. For Family (Reader’s
House Journals
Technical Journals
Professional Journals
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Digest)
5. Film magazines (Stardust)
The Future of Newspapers
The future of newspapers is cloudy, with overall readership slowly declining in
most developed countries due to increasing competition from television and the
Internet. The 57th annual World Newspaper Congress, held in Istanbul in June
2004, reported circulation, with more than 85 million copies of papers sold every
day, followed by India with 72 million – China and India are the two most
populous countries in the world – followed by Japan with 70 Million and the
United States with 55 million. The report said circulation declined by an average
of 2.2 percent across 13 of the 15 countries that made up the European Union
before May 1. The biggest declines were in Ireland, down 7.8 percent; Britain,
down 4.7 percent; and Portugal, where numbers fell by 4.0 percent. One growth
areas is the distribution of free newspapers, which are not reflected in the above
circulation data. They grew 16 percent in 2003.
Another growth area is high-quality tabloids, particularly in the UK, where several
of the major broadsheets are experimenting with the format. Smaller and easier to
hold than broadsheets, but presenting real journalism rather than traditional tabloid
fodder, they appear to have drawn some younger readers who are otherwise
abandoning newspaper.
Newspapers also face increased competition from the Internet for classified ads,
especially for jobs, which have long been a key source of revenue.
India
Compared with many other developing countries, the Indian press has flourished
since independence and exercises a large degree of independence. In 2001, India
had 45,974 newspapers, including 5364 daily newspapers published in over 100
languages. The largest number of newspapers were published in Hindi (20,589),
followed by English (7,596), Marathi (2,943), Urdu (2,906), Bengali (2,741),
Gujarati (2,2,15), Tamil (2,119), Kannada (1,816), Malayalam (1,505) and Telugu
(1,289)
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The Hindi daily press has a circulation of over 23 million copies, followed
by English with over 8 million copies. There are four major publishing groups in
India; the Times of India Group, the India Express Group, the Hindustan Times
Group, and the Anandabazar Patrika Group. India has more than forty domestic
news agencies. The Express News Services, the Press Trust of India, and the
United News of India are among the major news agencies.
India, one of the World’s Greatest Media Markets
Bazar is an apt analogy for the country’s media melee, which with more
than 55,000 newspapers and periodicals, 16 round – the –block news stations
among its 100-odd television out an information soup as varied as it is vibrant.
The newspaper- some have suave front type on thick white newsprint, some
printed on paper so thin that the ink smudges on the fingers-are peddled in large
swathes from the capital New Delhi to tiniest towns and hamlets.
Even though its literacy rate is about 65 percent, its billion-strong
population, its vibrant tradition free speech and its myriad tongues, coupled with
constitutionally enshrined democratic freedoms, make India home to perhaps the
largest numbers of news papers and periodicals in the world.
The capital alone sustains more than a dozen national dailies, with multiple
editions and bureaus around the country unheard of in any world capital. In the
beginning of this millennium, newspapers were published in as many as 101
languages and dialects besides English and 18 principal languages.
Subsequently, the circulation of newspapers has shot up from 115 million
in 2001/02 to 142 million in 2002/03- a whopping 24 percent increase. At last
count, the total number of registered newspapers in India stood at 55,780 and the
total circulation of newspapers was 142 million. Experts say India’s multitudinous
media is gathering ever rising numbers of addicts who tune in and pore over its
content, a growth that has been faster than the growth of literacy. Indian viewers
have access to about 100 channels in various languages, including 16 round-the-
clock channels broadcasting in English, the national language Hindi, or several
regional languages. With viewer ship for news growing, a news channel has
become an essential ingredient in any distribution bouquet for cable providers.
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Sensing the tremendous potential of the Indian media, leading players from the
global industry are now flocking to the sub-continent-Financial Times, Business
Week and The Wall Street Journal, to name a few.
The floodgates opened after the government lifted a five-decade ban to allow
foreign investors to buy up to 26 percent in the Indian print media. Newspaper
owners saw the potential of roping in strategic investors who could improve the
quality of their products and pump in fresh funds.
Embracing Digital Media
“The media industry has moved in a big way into the digital world. All media
need to recognize this,” briskly painting the picture for those in the analogue
domain. “The media industry has changed more in the past 8 years than in the
previous 80 because of broadband.” Although certain media companies have
different focuses and others work on different platforms, it can be reassured that at
its base, the media is still “all about the journalism.” However, the way journalism
is produced has changed. Because of the Internet, the traditional news cycle no
longer exists; everything is now instantaneous. Most newspapers have realized
that they can no longer wait until tomorrow’s edition to print breaking news.
Rather to remain competitive they must publish their latest copy on their website.
“Newspaper companies will not be able to media. They need to embrace it”
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COMPANY PROFILE
The Indian Express Group was the unifying voice behind India’s struggle for
independence. Today, it is the leading light in the battle against corruption as well
as empowering the people of India.
The Indian Express began its journey in 1932. Since then, the Group has grown
from strength to strength. From a single edition to 35 national editions, 14
publication centers and 7 language dailies that reach over 19 million people across
the country.
For the millions of readers, the name "Indian Express" evokes a feeling of faith and
trust in the belief that ‘their Express’ will provide the true picture of India and the
world at large. Published from 21 centers across the country, the newspaper has
been identified with credible and fiercely independent journalism in India. One of
the most influential newspapers of the Indian subcontinent, The Indian Express has
been the watchdog for the Indian people, fiercely treading the terrains of
investigative and pro-active journalism.
Some of the most shocking stories in the history of Indian journalism are credited
to this newspaper. For instance, it showed how slavery existed in 20th century
India when an Express reporter actually bought a woman from the market and
wrote the famous story of Kamla. When the Press was muzzled and gagged and
democracy kept in prison in 1975 during the Emergency, The Express was one of
the few papers to stand up and speak out against the anti-democracy moves of the
government, it was the loudest voice and the strictest critic to bring the guilty to
account, at the highest levels of power wielding authority, and enable the return of
freedom to the people of India. Express, virtually single-handedly, overthrew the
then government by forcing it to hold a free and fair national elections.
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Now, adapting to the changing world are the brands of the Group that cover every
sector one can conceive of. The aggressively independent The Indian Express, the
courageous style of The Sunday Express, the supremely analytical nature of The
Financial Express, the indomitable Locate, the insightful Lokprabha, the sprightly
Screen, the breaking-news-at-breakneck-speed providing Express Online and the
comprehensive Business Publications Division throw light on a range of topics
such as Indian politics, economy, business, society and culture.
As India evolves, you can be sure that the Indian Express Group will evolve too, to
keep pace with whatever tomorrow will bring in an unending effort to arm India
with the knowledge to deal with an uncertain future and ensure it remains the
champion of freedom for the world at large.
To turn the above into reality, The Indian Express Group boasts an extensive
newsgathering and marketing infrastructure as well as a state-of-the-art
communications network that is one of the best in the Indian publishing industry.
THE FOUNDER: RAMNATH GOENKA
For Ramnath Goenka, the founder of the Indian Express Group, a newspaper was
not just another business. It was a mission, a vocation and a calling. The running of
The Indian Express was, for him, not a matter of profit and loss but a vehicle of
national empowerment.
Two elements made him a true original. His sense of history and his instinct of
patriotism. He was one of the few who preferred to stay away from the corridors of
power, watching, counseling and cautioning instead. From the 1960s, when he felt
that the country's leadership had strayed from the moorings of the nation's
founders, he led a relentless campaign against corruption in public life.
The persecutions he suffered in the process have since become a part of journalistic
folklore. In the process, he scripted a new chapter in the history of India. That of
Journalism of Courage. It is this pioneering, intrepid spirit that drives the Group
even today.
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Ramnath Goenka matters because he was the first to conceive of one newspaper
covering the whole of India. Functioning as a beacon for all those who wanted to
know the true and right path.
He switched on the light, we are guided by it.
CHAIRMAN & MANAGING DIRECTOR : VIVECK GOENKA
An Engineer by qualification, a newspaper publisher by profession and a socially
committed citizen by choice, Mr. Viveck Goenka is the Chairman & Managing
Director of Indian Express Newspapers (Mumbai) Ltd., one of the most
widespread newspaper publishing groups in India.
He is also a Director of the United News of India. He has been Director of The
Press Trust of India (PTI), a Council member of the Audit Bureau of Circulation
(ABC), and was one of the youngest past presidents of the Indian Newspaper
Society (INS). He continues to be an Executive Committee Member at the INS.
His commitment to the progress and development of media had led him to be a
Council Member of the National Readership Studies Council and was on the Board
of Governors of the Media Research Users Council, two leading organizations
providing research data on media in India. He is a member of the Advertising
Association, India Chapter. He was also a member of the International Advertising
Association Inc., New York.
He has developed several business publications like Express Computer in
imparting information in development of modern technology. One of his
initiatives, a North American edition of “The Indian Express”, is a reflection of his
commitment to disseminate information about India to the millions of Indians
living abroad.
In a country where most media, especially print is closely held, and does not
believe in professional management, Mr. Goenka has actively supported, nurtured
and encouraged professionals not just in management but also in editorial. He has
created an atmosphere of freedom and independence for editorial teams of all
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Comparative analysis of The New Indian Express, Times of India
Express publications. His only stipulation, be just, be free of bias, be dauntless in
the spirit of the Express founder Ramnath Goenka and live up to the Express ethos
of “Journalism of Courage”. It is his commitment to editorial independence that
has made the Express Group the first choice of editorial professionals across the
country.
As a concerned citizen of India, Mr. Goenka has set up various Trusts to help the
less privileged in some of India's most backward areas. His personal beliefs also
found expression in the group publications which are always at the forefront in
taking up socially relevant causes.
THEIR BRANDS
Today, the Indian Express Group boasts an extensive news gathering and
marketing infrastructure as well as a state-of-the-art communications network
within the Indian publishing industry.
From a single edition to 35 national editions, 14 publication centers and 7 language
dailies that reach over 19 million people across the country.
As dynamic and multi-dimensional as the communications industry itself, the
Group is constantly evolving to keep in touch with tomorrow. Technology is being
constantly updated. Innovative ways of doing business are explored. Expansion
plans into newer areas of communication are under way.
Adapting to the changing world are the brands of the Group that cover every sector
you can think of. The courageous style of The Indian Express, The Sunday
Express, and the supremely analytical nature of The Financial Express, the
indomitable Loksatta, the insightful Lokprabha, the sprightly Screen, the Express
Online and the Business Publications Division throw light on a range of topics
such as Indian politics, economy, society and culture.
As India evolves, you can be sure that the Indian Express Group will evolve too, to
keep pace with whatever tomorrow will bring.
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Comparative analysis of The New Indian Express, Times of India
The Awards Won by The New Indian Express
THE INTERNATIONAL PRESS INSTITUTE (IPI) AWARD
Presented to The Indian Express in 2004
The Indian Express received the first International Press Institute (IPI) India Award
for Outstanding Work in Journalism, for its fearless and comprehensive reporting
of the Gujarat riots and their aftermath, Vice-President Bhairon Singh Shekhawat