10+1 simple eCommerce Tips to increase sales
May 10, 2015
On eCommerce, we tend to aim for the difficult ones, and neglect those small details that can increase our sales. On this presentation, we identify 10+1 of those little details, that can make a big impact.
This presentatin was given at the eBusiness World Conference, held at the Caravel Hotel in Athens, Greece.
This presentatin was given at the eBusiness World Conference, held at the Caravel Hotel in Athens, Greece.
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Women 25-35Orders over €40
Men named‘Bill’
Men livingin Athens
Women that bought brand
‘A’
Enclosed Checkout
No links!
Enclosed CheckoutAllow shopper to focus on completing their purchase
Allow shopper to focus on important details
Security logos are more visible
70% of consumers consult reviews or ratings before making a purchase
90% of online consumers trust recommendations from people they know
70% trust consumers they don’t know; 27% trust experts; 14% trust advertising
63% of customers are more likely to purchase based on reviews
Sources: Business Week, Econsultancy, BazaarVoice, iPerceptions
Source: Reevoo
1,638,000 reviews!!!(wouldn’t you buy it?)
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