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10 THINGS TO DO FIRST Jonathan Richman @jonmrich
47

10 Things to Do First in Digital Marketing

Dec 09, 2014

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Before jumping into social media, have you considered these 10 other areas that are sure to deliver results without all the regulatory hassles?
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Page 1: 10 Things to Do First in Digital Marketing

10 THINGS TO DO FIRST

Jonathan Richman@jonmrich

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USER EXPERIENCE

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INNOVATION

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CONTENT SYNDICATION

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FIXING BAD INFO

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If I double the dose, would the blisters go away faster?

Double your dose and see what happens, but I wouldn’t hold my breath.

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“BACKEND”

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Source: http://www.lukew.com/resources/articles/MobileFirst_LukeW.pdf

500ms delay drops search traffic by 20%.

100ms delay results in 1% sales loss.

400ms delay results in 5-9% drop in fullpage traffic.

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CUSTOMER SERVICE

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CRM

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CRM =

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CRM =

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ANALYTICS

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Monthly Visits: 23% Page Views: 13%

Time on Site: 2:30 Pages per Visit: 4.1

Bounce Rate: 64%

YourSite.com Website Report

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MOBILE

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SEARCH

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“High Cholesterol”

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“High Cholesterol”

166,000 Searches per Month

66,000 clicks per Month

$2.28 CPC

$150,000 per month$1,800,000 per year

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10 THINGS TO DO FIRST

Jonathan Richman@jonmrich

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CONTACT

Jonathan RichmanDirector of Social [email protected]@jonmrichhttp://www.possibleworldwide.comhttp://www.doseofdigital.com