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MUSIC TECH FEST THE FESTIVAL OF MUSIC IDEAS 10 TH EDITION Tiago Correia Biz Dev Manager [email protected] +44 7574151150
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10 EDITION MUSIC TECH FEST · 2016. 3. 7. · MTF Exclusive: Jamie Cullum on the Seaboard @ Music Tech Fest 2013 197,760 Views TWITTER FACEBOOK YOUTUBE. WHAT ARE THE OPPORTUNITIES

Sep 27, 2020

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Page 1: 10 EDITION MUSIC TECH FEST · 2016. 3. 7. · MTF Exclusive: Jamie Cullum on the Seaboard @ Music Tech Fest 2013 197,760 Views TWITTER FACEBOOK YOUTUBE. WHAT ARE THE OPPORTUNITIES

MUSIC TECH FEST THE FESTIVAL OF MUSIC IDEAS

10TH EDITION

Tiago Correia Biz Dev Manager

[email protected] +44 7574151150

Page 2: 10 EDITION MUSIC TECH FEST · 2016. 3. 7. · MTF Exclusive: Jamie Cullum on the Seaboard @ Music Tech Fest 2013 197,760 Views TWITTER FACEBOOK YOUTUBE. WHAT ARE THE OPPORTUNITIES

WHAT IS MUSIC TECH FEST?

Page 3: 10 EDITION MUSIC TECH FEST · 2016. 3. 7. · MTF Exclusive: Jamie Cullum on the Seaboard @ Music Tech Fest 2013 197,760 Views TWITTER FACEBOOK YOUTUBE. WHAT ARE THE OPPORTUNITIES

WHAT IS MUSIC TECH FEST?

MUSIC TECH FEST is the festival of music ideas. It brings the entire music technology ecosystem under one roof.

The 10th edition is happening from the 23rd to the 30th of May at Funkhaus, in Berlin.

pictured: external view of Funkhaus, in Berlin

Page 4: 10 EDITION MUSIC TECH FEST · 2016. 3. 7. · MTF Exclusive: Jamie Cullum on the Seaboard @ Music Tech Fest 2013 197,760 Views TWITTER FACEBOOK YOUTUBE. WHAT ARE THE OPPORTUNITIES

WHAT HAPPENS AT MUSIC TECH FEST?

New ideas, inventions, research, music startups, innovations and performances are showcased and demonstrated back to back.

Hackers and musicians collaborate to make new sounds and new ways of making music.

Labels, artists, students, hackers, academics, startups and large music tech companies converge to witness and collaborate in the invention of the future of music technology.

Page 5: 10 EDITION MUSIC TECH FEST · 2016. 3. 7. · MTF Exclusive: Jamie Cullum on the Seaboard @ Music Tech Fest 2013 197,760 Views TWITTER FACEBOOK YOUTUBE. WHAT ARE THE OPPORTUNITIES

IT’S A GLOBAL PLATFORM

MTF IS MORE THAN JUST A FESTIVAL

ACTUAL PLANNED REQUESTED

Page 6: 10 EDITION MUSIC TECH FEST · 2016. 3. 7. · MTF Exclusive: Jamie Cullum on the Seaboard @ Music Tech Fest 2013 197,760 Views TWITTER FACEBOOK YOUTUBE. WHAT ARE THE OPPORTUNITIES

IT PROVIDES A MUSIC TECHNOLOGY VALUE CHAIN

MTF IS MORE THAN JUST A FESTIVAL

VISION

#MTFResearch #MTFHacks #MTFLab #MusicBricks #MTFStage #MTFInvest #MTFPlay

INCUBATEHACK

& SEED IDEAS

EXPERIMENT&

INVENT

DEMO&

PERFORM

PITCH&

FUND

INDUSTRY&

TRADE

Exclusive technologies as the basis

for new products and

projects being supported to commercial

prototype

3 days of performances

and demon-strations of new music ideas and

cutting edge music tech on the main

festival stage

Music Tech Fund to

support and develop inno-vative music

tech startups emerging

from the MTF ecosystem

An industry playground

that puts commercial music tech-

nologies into the hands of

festival attendees and early adopters

Workshops that explore

music innova-tion and

interaction right across

the music tech spec-

trum - from dance to app development

24-hour creative

hackathon where artists,

makers and developers

build new mu-sical objects,

performances and products

Network of researchers

from industry and academia creating new

knowledge and shaping

policy

Page 7: 10 EDITION MUSIC TECH FEST · 2016. 3. 7. · MTF Exclusive: Jamie Cullum on the Seaboard @ Music Tech Fest 2013 197,760 Views TWITTER FACEBOOK YOUTUBE. WHAT ARE THE OPPORTUNITIES

IT’S A NETWORK OF VENUES & PARTNERS AROUND THE WORLD

MTF IS MORE THAN JUST A FESTIVAL

Page 8: 10 EDITION MUSIC TECH FEST · 2016. 3. 7. · MTF Exclusive: Jamie Cullum on the Seaboard @ Music Tech Fest 2013 197,760 Views TWITTER FACEBOOK YOUTUBE. WHAT ARE THE OPPORTUNITIES

WHO GOES TO MUSIC TECH FEST?

Page 9: 10 EDITION MUSIC TECH FEST · 2016. 3. 7. · MTF Exclusive: Jamie Cullum on the Seaboard @ Music Tech Fest 2013 197,760 Views TWITTER FACEBOOK YOUTUBE. WHAT ARE THE OPPORTUNITIES

MUSIC TECH FEST

RESEARCHERS

STARTUPINNOVATORS

TECH PROS

MUSICPROS

MEDIAPROS

SOCIAL ENTREPRENEURS

POLICYMAKERS

ARTISTS

MUSIC TECH FEST

IS A COMMUNITY OF INNOVATORS

IS AN ECOSYSTEM OF CREATIVE MINDS

UNITES PERFORMERS WITH TECHNOLOGISTS

Page 10: 10 EDITION MUSIC TECH FEST · 2016. 3. 7. · MTF Exclusive: Jamie Cullum on the Seaboard @ Music Tech Fest 2013 197,760 Views TWITTER FACEBOOK YOUTUBE. WHAT ARE THE OPPORTUNITIES

WHO FOLLOWS MUSIC TECH FEST?

Over half a million video views 70+ countries online through live streaming Almost 5k subscribers to the MTF mailing list

3620 Followers 102 New followers/month

In 2015: 1M Impressions 27.7K Profile visits 1K Tweets 1K Mentions

Hashtags: #MTFCentral: 262.2K Impressions #MTFScandi: 394.4K Impressions #MusicBricks: 1.5M Impressions

2,158 Likes 62 New likes/month

In 2015: 378.3K Impressions 2.6K Timeline visits 83.4K Users reached (50% Up) 2.6K People talking about MTF

Demographics: 33% Female 67% Male 43% Aged 25-35

2.214 Subscribers 49 New subscribers/month

In 2015: 208.6K Video views 1.3K Videos in playlists 2:53 Avg. view duration 1.9K Engagements (Shares, etc.)

Most popular video: MTF Exclusive: Jamie Cullum on the Seaboard @ Music Tech Fest 2013 197,760 Views

TWITTER FACEBOOK YOUTUBE

Page 11: 10 EDITION MUSIC TECH FEST · 2016. 3. 7. · MTF Exclusive: Jamie Cullum on the Seaboard @ Music Tech Fest 2013 197,760 Views TWITTER FACEBOOK YOUTUBE. WHAT ARE THE OPPORTUNITIES

WHAT ARE THE OPPORTUNITIES AT MTF?

Page 12: 10 EDITION MUSIC TECH FEST · 2016. 3. 7. · MTF Exclusive: Jamie Cullum on the Seaboard @ Music Tech Fest 2013 197,760 Views TWITTER FACEBOOK YOUTUBE. WHAT ARE THE OPPORTUNITIES

PUT YOUR PRODUCT ONTO EVERYONE’S HANDS

EVENT PARTNERSHIP

PRODUCT PARTNERSHIP

BRAND PARTNERSHIP

OWN YOUR OWN AREA AND ASSOCIATED EVENTS

- Industry Networking Drinks - Company Playground - Startup Soundpit - Hack Challenge - 24hr Hack Camp - Kids Hack - Trackathon - Jam Camp - Club Lates - Education Space - Academic Symposium

GET YOUR BRAND SEEN BY EVERYONE

- Naming Sponsorship

- Headline Sponsorship

- Presents... Main Stage

- Presents… MTF Online

- Everyone Wears Your Logo

We’re also open to discussing any combination of the above and/or a partnership tailored to you

- Present & Demo on the Main Stage

- Artist & Hacker Perform with your Product and Brand

- Product Team Residency

From €2.5k From €10k From €15k

HOW WE CAN PARTNER WITH YOU?

Page 13: 10 EDITION MUSIC TECH FEST · 2016. 3. 7. · MTF Exclusive: Jamie Cullum on the Seaboard @ Music Tech Fest 2013 197,760 Views TWITTER FACEBOOK YOUTUBE. WHAT ARE THE OPPORTUNITIES

RECRUITING

WHY THIS IS AN OPPORTUNITY FOR YOU?

MARKETING

NETWORKING

R&D

Tap into the best talent pool in the industry

Get your brand and product out there

Learn from people from all walks of life

Get first access to innovative new technology

BD Meet potential clients or partners for your business

MUSIC TECH FEST CONNECTS INNOVATORS WITH THE INDUSTRY

Page 14: 10 EDITION MUSIC TECH FEST · 2016. 3. 7. · MTF Exclusive: Jamie Cullum on the Seaboard @ Music Tech Fest 2013 197,760 Views TWITTER FACEBOOK YOUTUBE. WHAT ARE THE OPPORTUNITIES

WHO HAS PARTNERED WITH US IN THE PAST?

Volvo sponsored the Kids Hack at #MTFScandi, helping 30 young hackers showcase the inventions of the future

SONOS supported MTF by sponsoring the awards and prizes, given to performers and hackers, and the Music for Airports project

Philips sponsored 3 hack challenges and is now having one of the ideas incubated as part of #MusicBricks

Page 15: 10 EDITION MUSIC TECH FEST · 2016. 3. 7. · MTF Exclusive: Jamie Cullum on the Seaboard @ Music Tech Fest 2013 197,760 Views TWITTER FACEBOOK YOUTUBE. WHAT ARE THE OPPORTUNITIES

WHO HAS PARTNERED WITH US IN THE PAST?

Page 16: 10 EDITION MUSIC TECH FEST · 2016. 3. 7. · MTF Exclusive: Jamie Cullum on the Seaboard @ Music Tech Fest 2013 197,760 Views TWITTER FACEBOOK YOUTUBE. WHAT ARE THE OPPORTUNITIES

WHO IS ALREADY SUPPORTING THIS EDITION?

Page 17: 10 EDITION MUSIC TECH FEST · 2016. 3. 7. · MTF Exclusive: Jamie Cullum on the Seaboard @ Music Tech Fest 2013 197,760 Views TWITTER FACEBOOK YOUTUBE. WHAT ARE THE OPPORTUNITIES

WHAT IS THE LEGACY OF MUSIC TECH FEST?

Page 18: 10 EDITION MUSIC TECH FEST · 2016. 3. 7. · MTF Exclusive: Jamie Cullum on the Seaboard @ Music Tech Fest 2013 197,760 Views TWITTER FACEBOOK YOUTUBE. WHAT ARE THE OPPORTUNITIES

A GROWING FESTIVAL

#MTFLondon5-7 SEP 2014

#MTFBoston21-23 MAR 2014

#MTFWellington26-28 FEB 2014

#MTFLondon17-19 MAY 2013

#MTFLondon18-20 MAY 2012

70 hackers 90 performers

24 hackers 63 performers

15 hackers 15 performers

70 hackers 60 performers

70 hackers 54 performers

SINCE ITS CREATION, THE MTF HAS SEEN ALMOST 250% GROWTH IN ATTENDANCE

50

70

1.000 - 3.000

Hackers

Performers

Total attendance

#MTFCentral 18-20 SEP 2015

#MTFScandi29-31 MAY 2015

#MTFParis21-23 NOV 2014

50 hackers 70 performers

50 hackers 74 performers

22 hackers 55 performers

#MTFBerlin24-26 OCT 2014

30 hackers 43 performers

#MTFBerlin 23-30 MAY 2016

This edition, we’re expecting to have:

Page 19: 10 EDITION MUSIC TECH FEST · 2016. 3. 7. · MTF Exclusive: Jamie Cullum on the Seaboard @ Music Tech Fest 2013 197,760 Views TWITTER FACEBOOK YOUTUBE. WHAT ARE THE OPPORTUNITIES

WHAT ARE PEOPLE SAYING?

Plus hundreds of other articles, interviews and pieces of press coverage

Page 20: 10 EDITION MUSIC TECH FEST · 2016. 3. 7. · MTF Exclusive: Jamie Cullum on the Seaboard @ Music Tech Fest 2013 197,760 Views TWITTER FACEBOOK YOUTUBE. WHAT ARE THE OPPORTUNITIES

THE TEAM BEHIND THE MTF

The festival director, Andrew Dubber is an advisor to Bandcamp, Stromatolite and Sonaris and is the founder of New Music Strategies, a pan-European digital music strategy think tank and consultancy group. He is also former Prof. of Music Industry Innovation at Birmingham City University and the author of several books about music and radio in the digital age.

The festival founder, Michela Magas is a co-founder of Stromatolite Design Research Lab. She co-authored Sonaris, an innovative music

search technology and directed MIReS, an EC-funded project investigating the future of music technology, in conjunction with

seven of the top music technology research centres in Europe. Her work has received the 'art meets science' NEM art award twice.

Tiago Correia Biz Dev Manager [email protected]

Piotr PaduchMedia Manager [email protected]

Sara Morris Community Manager [email protected]

Adam John WilliamsHacker Manager [email protected]

Dean McCarthy Technical Manager [email protected]

Terry TyldesleyFestival Producer [email protected]

[email protected] [email protected]

Page 21: 10 EDITION MUSIC TECH FEST · 2016. 3. 7. · MTF Exclusive: Jamie Cullum on the Seaboard @ Music Tech Fest 2013 197,760 Views TWITTER FACEBOOK YOUTUBE. WHAT ARE THE OPPORTUNITIES

IF YOU’D LIKE TO KNOW MORE: Tiago Correia Biz Dev Manager

e: [email protected] t: +44 7574151150

s: tiago.tcorreia