1 R.K. Prasad CEO Improving Sales Revenue by Using eLearning
1 R.K. Prasad CEO A Few Points to Note This webinar is being recorded. Slides and video will be available at CommLab India website within a week.
Dec 22, 2015
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
- Slide 1
- Slide 2
- 1 R.K. Prasad CEO
- Slide 3
- A Few Points to Note This webinar is being recorded. Slides and video will be available at CommLab India website within a week (we'll notify you by email). During the webinar presentation your phones are set to mute in order to provide you the best possible sound quality without background noise. If you have any question during the presentation, please use the chat functionality of WebEx and type your question any time. We will answer your questions during the Q&A session. 2
- Slide 4
- Agenda Introduction Concepts of Marketing Mix Concepts of Promotional Mix Role of Education and Training in Sales Types of Audiences Types of Training Why eLearning - Case Studies Summary Q&A 3
- Slide 5
- Introduction 4
- Slide 6
- Introduction Concepts of Marketing Mix Concepts of Promotional Mix Role of Education and Training in Sales Types of Audiences Types of Training Why eLearning - Case Studies Summary Q&A Agenda 5
- Slide 7
- Concepts of Marketing Mix 6 Marketing Mix Product Place PricePromotion
- Slide 8
- Concepts of Marketing Mix 7 Product Variety Quality Design Features Brand name Packaging Services Price List price Discounts Allowances Payment period Credit terms Promotion Advertising Personal Selling Sales promotion Public relations Place Channels Coverage Assortments Locations Inventory Transportation Logistics Target Customer Intended Positioning
- Slide 9
- Agenda 8 Introduction Concepts of Marketing Mix Concepts of Promotional Mix Role of Education and Training in Sales Types of Audiences Types of Training Why eLearning - Case Studies Summary Q&A
- Slide 10
- Concepts of Promotional mix 9 Advertising Sales Promotion Public Relations/ Publicity Personal Selling Direct Marketing
- Slide 11
- Introduction Concepts of Marketing Mix Concepts of Promotional Mix Role of Education and Training in Sales Types of Audiences Types of Training Why eLearning - Case Studies Summary Q&A Agenda 10
- Slide 12
- Role of Education and Training in Sales 11 EDUCATION & TRAINING CHANNEL PARTNERS MARKETING & SALES PERSONNEL UNAWARENESSAWARENESSPREFERENCEACTION
- Slide 13
- Introduction Concepts of Marketing Mix Concepts of Promotional Mix Role of Education and Training in Sales Types of Audiences Types of Training Why eLearning - Case Studies Summary Q&A Agenda 12
- Slide 14
- Company Sales People Channel Partners Customers Service Staff (Technical and Commercial) Types of Audiences 13
- Slide 15
- Types of Audiences Company Sales People Product Knowledge Training Selling Skills Training Sales Strategies Training Sales Process Training 14
- Slide 16
- Channel Partners Product Knowledge Training Selling Skills Training Sales Strategies Training Sales Process Training Types of Audiences 15
- Slide 17
- Types of Audiences 16 Customers Product Training
- Slide 18
- Types of Audiences Service Staff Selling Skills Training Sales Process Training Customer Service Training Product Training Technical Commercial 17
- Slide 19
- Introduction Concepts of Marketing Mix Concepts of Promotional Mix Role of Education and Training in Sales Types of Audiences Types of Training Why eLearning - Case Studies Summary Q&A Agenda 18
- Slide 20
- 19 Training Product Training Sales Process Training Selling Skills/ Soft Skills Types of Training
- Slide 21
- Product Training Features and Benefits Competitive Comparisons Basic Trouble Shooting Knockdown & Assembling Industry Trends / Best Practices 20
- Slide 22
- Types of Training Product Training Online Course Example: 21
- Slide 23
- Sales Process Training Increased Effectiveness Increased Efficiency Reduction of Waste Customer Satisfaction 22 Types of Training
- Slide 24
- Sales Process Training Online Course Example: 23 Types of Training
- Slide 25
- Soft Skills Training Communication Customer Service Time Management Negotiation Skills 24
- Slide 26
- Types of Training Soft Skills Training Online Course Example: 25
- Slide 27
- Introduction Concepts of Marketing Mix Concepts of Promotional Mix Role of Education and Training in Sales Types of Audiences Types of Training Why eLearning - Case Studies Summary Q&A Agenda 26
- Slide 28
- Why eLearning-Case Studies Hill- Rom 27
- Slide 29
- Axis Communications 28 Why eLearning-Case Studies
- Slide 30
- Vocollect 29 Why eLearning-Case Studies
- Slide 31
- Goodyear eLearning 30 Why eLearning-Case Studies
- Slide 32
- Introduction Concepts of Marketing Mix Concepts of Promotional Mix Role of Education and Training in Sales Types of Audiences Types of Training Why eLearning - Case Studies Conclusion Q&A Agenda 31
- Slide 33
- Conclusion 32 Sales and Training are closely interlinked. Training encourages repeat and reference sales. Provide training to sales people, channel partners, customers and support staff. Educate customer on the latest industry trends and best practices.
- Slide 34
- Introduction Concepts of Marketing Mix Concepts of Promotional Mix Role of Education and Training in Sales Types of Audiences Types of Training Why eLearning - Case Studies Conclusion Q&A Agenda 33
- Slide 35
- Open House 34 Your phones are set mute in order to provide you best possible hearing experience without background noise. Please ask your questions by using the chat functionality of WebEx.
- Slide 36
- Next Steps 35 Access the Sales and Marketing Courses: http://www.commlabuniversity.com/certification-program/advanced-diploma- sales-and-marketing.php http://www.commlabuniversity.com/certification-program/advanced-diploma- sales-and-marketing.php
- Slide 37
- Next Steps Slides and webinar recording will be posted at eLearning resources: http://www.commlabindia.com/elearning-resources/improving-sales-revenue- webinar.php http://www.commlabindia.com/elearning-resources/improving-sales-revenue- webinar.php Register for upcoming webinars (Our next webinar Learning Design Strategies for Product Training on 13 th Oct, 2011): http://www.commlabindia.com/elearning-resources/learning-design-for- product-training-webinar.php http://www.commlabindia.com/elearning-resources/learning-design-for- product-training-webinar.php Contact CommLab India for your eLearning needs ([email protected])[email protected] 36
- Slide 38
- 37 THANK YOU
Related Documents
