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1 PhD Candidate : Timo LAUDAN, EADS Innovation Works President : Prof. Manfred BROY, Technical University of Munich Reviewers : Prof. Benoit EYNARD, Université de Technologie Compiègne Prof. Pascal Le MASSON, Ecole des Mines de Paris Industrial Supervisors : Philippe HOMSI, Airbus SAS (Unfortunately not here today) Dr. Michel DUREIGNE, EADS Innovation Works Axel MAURITZ, EADS Innovation Works Scientific Supervisors : Prof. Michel TOLLENAERE, University of Grenoble, G- Context-Oriented Product Development: Collaboration Context-Oriented Product Development: Collaboration between the Business and Engineering Domain between the Business and Engineering Domain An Investigation with a Focus on An Investigation with a Focus on Project- and Engineering-Based Organisations Project- and Engineering-Based Organisations Defence 14th November 2008, Grenoble Defence 14th November 2008, Grenoble
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1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

Dec 20, 2015

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Page 1: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

1

PhD Candidate : Timo LAUDAN, EADS Innovation Works

President : Prof. Manfred BROY, Technical University of Munich

Reviewers : Prof. Benoit EYNARD, Université de Technologie Compiègne

Prof. Pascal Le MASSON, Ecole des Mines de Paris

Industrial Supervisors : Philippe HOMSI, Airbus SAS (Unfortunately not here today)

Dr. Michel DUREIGNE, EADS Innovation Works

Axel MAURITZ, EADS Innovation Works

Scientific Supervisors : Prof. Michel TOLLENAERE, University of Grenoble, G-SCOP

Prof. Mickaël GARDONI, University of Strasbourg (INSA), LGeCo

Context-Oriented Product Development: Collaboration between the Context-Oriented Product Development: Collaboration between the Business and Engineering DomainBusiness and Engineering Domain

An Investigation with a Focus on An Investigation with a Focus on Project- and Engineering-Based OrganisationsProject- and Engineering-Based Organisations

Defence 14th November 2008, GrenobleDefence 14th November 2008, Grenoble

Context-Oriented Product Development: Collaboration between the Context-Oriented Product Development: Collaboration between the Business and Engineering DomainBusiness and Engineering Domain

An Investigation with a Focus on An Investigation with a Focus on Project- and Engineering-Based OrganisationsProject- and Engineering-Based Organisations

Defence 14th November 2008, GrenobleDefence 14th November 2008, Grenoble

Page 2: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Presentation Outline

ResearchContext

ConceptualSolution

IndustryObservation

Results & Perspectives

1 2 3

IndustrialApplication

Cases

4

5

Page 3: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Presentation Outline

i. Research Organisation

ii. Research Scope

iii. Research Opportunity

iv. Research Question

v. Research Methodology

vi. Theory - Reviewed Concepts

ResearchContext

1

>> Establish the research question and conduction of research proposal,synopsis on reviewed theories

Page 4: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Working Environment– EADS Innovation Works

• Technical Capability Centre: Simulation, IT and Systems Engineering• Team Systems Engineering lead by Axel MAURITZ• Doctoral Contract since 2004; Since May 2008 employee

– Supervising Universities• Grenoble, G-SCOP: Prof. Michel Tollenaere• Strasbourg, LGeCo: Prof. Mickaël Gardoni

Sponsor of the Thesis– Funded by Airbus: Philippe Homsi, Head of Modelling and Simulation

Empirical Study Environment– European Integrated Project (FP6) that integrates major aeronautical key-players

• Project task: Formalise and harmonise aero industries business intents and engineering definitions

• Empirical study: Frame to study challenges on the scale of a collaborative project

Working Environment– EADS Innovation Works

• Technical Capability Centre: Simulation, IT and Systems Engineering• Team Systems Engineering lead by Axel MAURITZ• Doctoral Contract since 2004; Since May 2008 employee

– Supervising Universities• Grenoble, G-SCOP: Prof. Michel Tollenaere• Strasbourg, LGeCo: Prof. Mickaël Gardoni

Sponsor of the Thesis– Funded by Airbus: Philippe Homsi, Head of Modelling and Simulation

Empirical Study Environment– European Integrated Project (FP6) that integrates major aeronautical key-players

• Project task: Formalise and harmonise aero industries business intents and engineering definitions

• Empirical study: Frame to study challenges on the scale of a collaborative project

Research Organisation

Page 5: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Research Scope

Collaboration between Business and Product Development (PD) Teams establishing the top-level product definition (requirement analysis)…

in context Project-and engineering-based Organisation

Collaboration between Business and Product Development (PD) Teams establishing the top-level product definition (requirement analysis)…

in context Project-and engineering-based Organisation

Understand related works and challenges to put forward for research opportunity

Understand related works and challenges to put forward for research opportunity

Top-levelTop-levelProductProduct

DefinitionDefinition

ProductRequirements

BusinessIntents

“Did you get the message?”PD Teams

Business

Page 6: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Research Opportunity (1/2)

Context Traditional requirements analysis models focused on system- and user

interactions

Much efforts – in particular industrial - on logical breakdown, management, dissemination and proof on the level of implementation of requirements without being strongly connected to the organisation and its business intents

Related Work Focus on “front-end negotiations”: early requirements analysis activities

concerned with reconciling business problems, opportunities and product (high-level) requirements

Intentional modelling: semi-formal and formal approaches using the concept of goals to develop coherent requirement models that aims at increasing rationalisation and confidence in engineering definitions

Context Traditional requirements analysis models focused on system- and user

interactions

Much efforts – in particular industrial - on logical breakdown, management, dissemination and proof on the level of implementation of requirements without being strongly connected to the organisation and its business intents

Related Work Focus on “front-end negotiations”: early requirements analysis activities

concerned with reconciling business problems, opportunities and product (high-level) requirements

Intentional modelling: semi-formal and formal approaches using the concept of goals to develop coherent requirement models that aims at increasing rationalisation and confidence in engineering definitions

Page 7: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Research Opportunity (2/2)

Challenges - Literature shows that… Coordination and communication gap in project-and engineering based

organisations, especially between stakeholders and developers (Karlson et al. 2007)

Lack of means that enables to perform stakeholder cooperation within the product development process (Kavakli/Loucopoulos 2003)

Problem of supporting cross-community in knowledge creation and sharing is relatively under-investigated (Novak/Wurst 2004)

Formalisms in early requirements analysis fall short in establishing “usable” intentional structures to be used non-experts (Lamsweerde 2004)

Challenges - Literature shows that… Coordination and communication gap in project-and engineering based

organisations, especially between stakeholders and developers (Karlson et al. 2007)

Lack of means that enables to perform stakeholder cooperation within the product development process (Kavakli/Loucopoulos 2003)

Problem of supporting cross-community in knowledge creation and sharing is relatively under-investigated (Novak/Wurst 2004)

Formalisms in early requirements analysis fall short in establishing “usable” intentional structures to be used non-experts (Lamsweerde 2004)

Research Opportunity: Communication, coordination and knowledge representation in cross-community constellations in the phase of requirements analysis

Research Opportunity: Communication, coordination and knowledge representation in cross-community constellations in the phase of requirements analysis

Page 8: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Research QuestionProblematic

Research Question

How to organise collaboration and knowledge conversion between business management and PD Teams concerned with the elaboration of top-level product requirements?

In context of the research question…

i. How to find coherence (adequacy, completeness and consistency) within the evolution of the project’s product on the level of business and engineering?

ii. How to maintain and trace knowledge evolutions in context of the project’s product between business and engineering?

Research Question

How to organise collaboration and knowledge conversion between business management and PD Teams concerned with the elaboration of top-level product requirements?

In context of the research question…

i. How to find coherence (adequacy, completeness and consistency) within the evolution of the project’s product on the level of business and engineering?

ii. How to maintain and trace knowledge evolutions in context of the project’s product between business and engineering?

Page 9: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Research Methodology

Action Research - Coupling both research and action

A closed loop of inductive and deductive reasoning, i.e. a cognitive shift from research design to design practice and conversely using synergies of three channels of cognition (spontaneous observations, organized observations, and experimentations) and by this activate a hybrid form of action research.

Action Research - Coupling both research and action

A closed loop of inductive and deductive reasoning, i.e. a cognitive shift from research design to design practice and conversely using synergies of three channels of cognition (spontaneous observations, organized observations, and experimentations) and by this activate a hybrid form of action research.

Page 10: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Collaboration To understand principles of social interaction

– Two individuals or larger collectives of individuals (communities) [OED 2003, Bahrdt 2000]

– Modes of communication, cooperation and coordination towards the established objective for collaboration (group awareness, emergence) [cf. Elsen 2007]

Knowledge To understand the object of collaboration

– Knowledge should be exchanged within the objective of collaboration [Elsen 2007] (different natures of knowledge, different knowledge conversion modes)

Context To understand how other people can understand and learn from knowledge in its initial meaning

– Essential for knowledge conversion of organisation and its actors for taking appropriate and valuable actions [Klemke 1999; Kivijärvi 2004]

Ontology To understand how to coordinate and organise knowledge conversion

– Offering a skeletal and relational organisation for knowledge bases associated to represent different viewpoints based on the organisational level and area [Huettenegger 2006; Swartout et al 1996]

Collaboration To understand principles of social interaction

– Two individuals or larger collectives of individuals (communities) [OED 2003, Bahrdt 2000]

– Modes of communication, cooperation and coordination towards the established objective for collaboration (group awareness, emergence) [cf. Elsen 2007]

Knowledge To understand the object of collaboration

– Knowledge should be exchanged within the objective of collaboration [Elsen 2007] (different natures of knowledge, different knowledge conversion modes)

Context To understand how other people can understand and learn from knowledge in its initial meaning

– Essential for knowledge conversion of organisation and its actors for taking appropriate and valuable actions [Klemke 1999; Kivijärvi 2004]

Ontology To understand how to coordinate and organise knowledge conversion

– Offering a skeletal and relational organisation for knowledge bases associated to represent different viewpoints based on the organisational level and area [Huettenegger 2006; Swartout et al 1996]

Theory (1/3) Reviewed Concepts to Study Collaboration and Knowledge

Conversion in Cross-Communities – Key Features

Page 11: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Organisation To understand the frame in which collaboration appears

– Organisations are “immense” interpretation systems [cf. Daft/Weick 1984; Baumard 1999]

– Organisation and the smaller unit community provide the frame in which collaboration could occur

Challenges reaching knowledge conversion in cross-communities (Novak/Wurst 2004):

– Different “thought worlds”

– Different knowledge perspectives

– Establish a shared Context of Knowing

– Perspective Making and Perspective Taking

– Boundary Objects (Interpretable Knowledge artefacts)

– Visualisation of cross-community knowledge perspectives

Organisation To understand the frame in which collaboration appears

– Organisations are “immense” interpretation systems [cf. Daft/Weick 1984; Baumard 1999]

– Organisation and the smaller unit community provide the frame in which collaboration could occur

Challenges reaching knowledge conversion in cross-communities (Novak/Wurst 2004):

– Different “thought worlds”

– Different knowledge perspectives

– Establish a shared Context of Knowing

– Perspective Making and Perspective Taking

– Boundary Objects (Interpretable Knowledge artefacts)

– Visualisation of cross-community knowledge perspectives

Theory (2/3) Reviewed Concepts to Study Collaboration and

Knowledge Conversion in Cross-Communities – Key Features

Page 12: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Theory (3/3)Conclusion on Reviewed Concepts

All concepts fulfil a particular role within the organisational context essential to study cross-community collaboration and knowledge conversion

How are cross-community challenges characterised in the real-world?

Page 13: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Presentation Outline

IndustryObservation

2

ExpertsExpertsInterviewsInterviews

i. Empirical Context

ii. Conduction of Empirical Study

iii. Results of the Empirical Study

>> Develop the industrial problematic and need against the background of the research question

Page 14: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Empirical Context

VIVACE (Acronym: Value Improvement through a Virtual Aeronautical Collaborative Enterprise):

– Integrated European Research Project

– Resources: lasted 4years (2004-2007), €75m

– Project Coordinator: Philippe HOMSI (Airbus)

– 62 partners: Aero Companies (29), IT Technology Vendors (12), Research Centers (5), universities (14), Others (2)

– 4 Sub projects: 23 work packages, 102 tasks, 249 sub-tasks

– ~300 deliverables

VIVACE (Acronym: Value Improvement through a Virtual Aeronautical Collaborative Enterprise):

– Integrated European Research Project

– Resources: lasted 4years (2004-2007), €75m

– Project Coordinator: Philippe HOMSI (Airbus)

– 62 partners: Aero Companies (29), IT Technology Vendors (12), Research Centers (5), universities (14), Others (2)

– 4 Sub projects: 23 work packages, 102 tasks, 249 sub-tasks

– ~300 deliverables

Page 15: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Conduction of the Study (1/2)Collect Data

Methodological Choice: Qualitative research, a field observing and open facilitated research method (semi-structured incl. pre-tests)

17 Experts interviews (mostly at the place): June ‘06 – Feb ’07

Interview Profile

– 6 nationalities (France, Germany, Sweden, England, Netherlands, Italy)

– Project roles (project office, exploitation manager, sub-project, work-package and task leader)

– Types of organisations: (Aero companies, Research Centres, project office)

Interview time: Total ~14h

Transliterated Material: ~70pp. (interview protocols), 3 weeks for transliteration

Methodological Choice: Qualitative research, a field observing and open facilitated research method (semi-structured incl. pre-tests)

17 Experts interviews (mostly at the place): June ‘06 – Feb ’07

Interview Profile

– 6 nationalities (France, Germany, Sweden, England, Netherlands, Italy)

– Project roles (project office, exploitation manager, sub-project, work-package and task leader)

– Types of organisations: (Aero companies, Research Centres, project office)

Interview time: Total ~14h

Transliterated Material: ~70pp. (interview protocols), 3 weeks for transliteration

Captured a broad basis of data in the perimeter of the empirical study environment VIVACE

Captured a broad basis of data in the perimeter of the empirical study environment VIVACE

Page 16: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Evaluation of surveyed information in a pre-selected and existing categorization system (4dimensions: Technical, Social, Resource, Environment; 17variables) found in theory (2 month, ~ 40pp.)

Evaluation of surveyed information in a pre-selected and existing categorization system (4dimensions: Technical, Social, Resource, Environment; 17variables) found in theory (2 month, ~ 40pp.)

Conduction of the Study (2/2)Structure & Interpret Data

Page 17: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Empirical Challenges – Abstracted Result:

– Different Backgrounds (variety of business approaches, objectives, cultures, working principles, …)

– Missing common/shared perspective (visibility on the project: shared view on business intents)

– Environmental Influences (external factors, lack of early involvement of business customer and end-user)

Empirical Challenges – Abstracted Result:

– Different Backgrounds (variety of business approaches, objectives, cultures, working principles, …)

– Missing common/shared perspective (visibility on the project: shared view on business intents)

– Environmental Influences (external factors, lack of early involvement of business customer and end-user)

Structured hypothesis in context of an inter-organisational European research project

Structured hypothesis in context of an inter-organisational European research project

Results of the Study (1/3)

Interview data

Abstracted& generalised

Structured& Interpreted

1

2

1

2

3

Outlineindustrial problematic need

based on results from Step 0,1,2 and against the background of the

research question

InterviewProtocols

0

Interview data documented in common interview protocols

Interview data documented in common interview protocols

0

Page 18: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Results (2/3)Industrial Problematic in Context of the Research Question

P.1 Business intents are stored in different information formats and spaces

P2. Flat and non-contextualized representation (macro-viewing on documents) of business intents

P3. PD teams often loose the justifying connection to business intents throughout the PD process

P4. PD teams are often unsure if they implemented business intents completely and consistent in forms of requirements

P5. Difficult to prove and trust the correct implementation of business intents in engineering processes and information spaces

P.1 Business intents are stored in different information formats and spaces

P2. Flat and non-contextualized representation (macro-viewing on documents) of business intents

P3. PD teams often loose the justifying connection to business intents throughout the PD process

P4. PD teams are often unsure if they implemented business intents completely and consistent in forms of requirements

P5. Difficult to prove and trust the correct implementation of business intents in engineering processes and information spaces

3

PLC - Project Life Cycle

Reconciliation process of business intents and specified requirements is challenging

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Avoid late and heavy iterations in progressive stages of the PD process

Increase Transparency & improve cross-community collaboration

Avoid late and heavy iterations in progressive stages of the PD process

Increase Transparency & improve cross-community collaboration

Results (3/3)Industrial Need in Context of the Research Question

3

N1. Methodological approach to structure, organise and specify perceived business intents in alignment with specified requirements To answer Problem P1. & P2. in terms of: High-level product orientation and collaboration baseline towards which business and PD teams can activate all their efforts

N2. Traceability mechanisms To answer Problem P3. & P4 in terms of: Trace and update business intents and requirements

N3. Goal conflict and resolution mechanisms To answer P5. in terms of: Relaxation and stabilisation of business intents before entering into “heavy” specifications

N4. Evaluation engine To answer P5. in terms of: Measure and estimate business intent fulfilment in relation with assigned requirements

N1. Methodological approach to structure, organise and specify perceived business intents in alignment with specified requirements To answer Problem P1. & P2. in terms of: High-level product orientation and collaboration baseline towards which business and PD teams can activate all their efforts

N2. Traceability mechanisms To answer Problem P3. & P4 in terms of: Trace and update business intents and requirements

N3. Goal conflict and resolution mechanisms To answer P5. in terms of: Relaxation and stabilisation of business intents before entering into “heavy” specifications

N4. Evaluation engine To answer P5. in terms of: Measure and estimate business intent fulfilment in relation with assigned requirements

Page 20: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Presentation Outline

ConceptualSolution

3

i. Construction of Conceptual Solution

ResearchResearchFrameworkFramework

>> Combine empirical needs from industry observation with theoriesand come out with a conceptual solution serving collaborative projects

Page 21: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Conceptual Solution Model (1/8)Confluence of Reviewed Concepts

Knowledge-CoCoOn (Collaboration, Context, Ontology)

is a formation consolidating different concepts to establish an environment for knowledge conversion (share & create) in context of cross-community collaboration.

Knowledge-CoCoOn (Collaboration, Context, Ontology)

is a formation consolidating different concepts to establish an environment for knowledge conversion (share & create) in context of cross-community collaboration.

Page 22: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

22Conceptual Solution Model (2/8)

Structure, organise, specify and deploy business intents on principles provided by Knowledge-CoCoOn

Business Needs & Expectation Perspective (BNE-P) Model

Goal-tree structureHow did we used the different solutions offered by Knowledge-CoCoOn within the BNE-P Model?

To which needs are they answering?

How did we used the different solutions offered by Knowledge-CoCoOn within the BNE-P Model?

To which needs are they answering?

Our solution proposition: 0perationalising the conceptual model of Knowledge-CoCoOn within a Business Needs & Expectation Perspective (BNE-P)

Our solution proposition: 0perationalising the conceptual model of Knowledge-CoCoOn within a Business Needs & Expectation Perspective (BNE-P)

Page 23: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Conceptual Solution Model (3/8)The Role of Collaboration in the BNE-P Model

Collaboration - Define principles of social interactionAnswer to Need: N1. Methodological approach to organize and specify high-level product definition

Solution Element: Principle collaboration in context of project-and engineering-based organisation

Collaboration - Define principles of social interactionAnswer to Need: N1. Methodological approach to organize and specify high-level product definition

Solution Element: Principle collaboration in context of project-and engineering-based organisation

Contribution in BNE-PModel

Page 24: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Conceptual Solution Model (4/8) The Role of Collaboration in the BNE-P Model

Collaboration - Define principles of social interactionAnswer to Need: N1. Methodological approach to organize and specify high-level product definition

Solution Element: How organisational structures consider the environment (delimitation)

Collaboration - Define principles of social interactionAnswer to Need: N1. Methodological approach to organize and specify high-level product definition

Solution Element: How organisational structures consider the environment (delimitation)

Contribution in BNE-PModel

Page 25: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Ontology - Coordination of Knowledge ConversionAnswer to Need:Answer to Need: N1. Methodological approach to organize and specify high-level product definition; N2. Traceability Mechanisms

Solution Element: Providing structure and relationships organizing the synthesis of complex business information spaces (Perspective Making)

Ontology - Coordination of Knowledge ConversionAnswer to Need:Answer to Need: N1. Methodological approach to organize and specify high-level product definition; N2. Traceability Mechanisms

Solution Element: Providing structure and relationships organizing the synthesis of complex business information spaces (Perspective Making)

Contribution in BNE-PModel

Conceptual Solution Model (5/8) The Role of Ontology in the BNE-P Model

Page 26: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Ontology - Coordination of Knowledge ConversionAnswer to Need: N1. Methodological approach to organize and specify high-level product definition; N2. Traceability Mechanisms

Solution Element: Defining transition points (that is collaboration objective) in a cross-community (Perspective Taking) allowing to trace and update knowledge between business & engineering

Ontology - Coordination of Knowledge ConversionAnswer to Need: N1. Methodological approach to organize and specify high-level product definition; N2. Traceability Mechanisms

Solution Element: Defining transition points (that is collaboration objective) in a cross-community (Perspective Taking) allowing to trace and update knowledge between business & engineering

Contribution in BNE-PModel

Conceptual Solution Model (6/8) The Role of Ontology in the BNE-P Model

Page 27: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Context - Communication of Knowledge

Answer to need: N3. Goal Conflict and resolution mechanisms, N4. Evaluation Engine

Solution Element: Definition of Business Intent as basis for prioritising decompositions of product features

Context - Communication of Knowledge

Answer to need: N3. Goal Conflict and resolution mechanisms, N4. Evaluation Engine

Solution Element: Definition of Business Intent as basis for prioritising decompositions of product features

• TPBV Total Perceived Business Value• Expectation Value Degree level of change in product feature capable to create the expected value, benefit for business management and its actors

Contribution in BNE-PModel

Conceptual Solution Model (7/8) The Role of Context in the BNE-P Model

Page 28: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Context - Communication of Knowledge

Answer to need: N1. Methodological to approach to organize and specify high-level product definition

Solution Element: Nature of Message anchoring the concept of BNE for specifying contents (classes, attributes) of a business intent

Context - Communication of Knowledge

Answer to need: N1. Methodological to approach to organize and specify high-level product definition

Solution Element: Nature of Message anchoring the concept of BNE for specifying contents (classes, attributes) of a business intent

Contribution in BNE-PModel

Conceptual Solution Model (8/8) The Role of Context in the BNE-P Model

Next: Experiment with the Knowledge-CoCoOn put forward in the Business Needs & Expectation (BNE-P) Model !

Next: Experiment with the Knowledge-CoCoOn put forward in the Business Needs & Expectation (BNE-P) Model !

Page 29: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Presentation Outline

IndustrialApplication

Cases

4 i. Overview experiments

ii. Experiment 1- Test the implementation of BNE-P Model Classes and Attributes

iii. Experiment 2- Test valuation and traceability made possible by the BNE-P Model

iv. Induced Developments

ApplicationApplicationCaseCase

>> Experimentation and Feedbacks applying the conceptual solutionof the Business in Practice

Page 30: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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EADS(ProspectiveResearches)

Three Different Experiments

Test the implementation of BNE-P Model Classes and Attributes through an integration process

Test Traceability and valuation made possible by the BNE-P Model on the scale of one business intent

1

2

Study the possible application of BNE-P model for the development of coherent requirements specifications

upstream in an EADS product development project3

VIVACE

Page 31: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Experiment 1 (1/5)VIVACE: Context

In the second half of VIVACE (first year of the thesis) a project task was launched which allowed us to apply the developed BNE-P model

At that stage (partially) business intents and engineering definitions were established, but in an individual mode (different structures, spread over different types of documents, …)

In the second half of VIVACE (first year of the thesis) a project task was launched which allowed us to apply the developed BNE-P model

At that stage (partially) business intents and engineering definitions were established, but in an individual mode (different structures, spread over different types of documents, …)

Page 32: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Experiment 1 (2/5)VIVACE: BNE-P Model Definition

Aero companies addressed business intents encompassed a large scope of investigation

Differentiated a BNE-Perspective within

• Context (BNE-C): establishing the overall business context

• Focus (BNE-F): establishes and details a specific part of BNE-C in forms sub-objectives and benefits

Allowed Aero companies to concretise their BNE-Perspective within a context and one or more focuses to be answered by PD teams (research centres, universities).

Aero companies addressed business intents encompassed a large scope of investigation

Differentiated a BNE-Perspective within

• Context (BNE-C): establishing the overall business context

• Focus (BNE-F): establishes and details a specific part of BNE-C in forms sub-objectives and benefits

Allowed Aero companies to concretise their BNE-Perspective within a context and one or more focuses to be answered by PD teams (research centres, universities).

EngineeringCommunity

BusinessCommunity

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Experiment 1 (3/5) VIVACE: BNE-P Model Implementation

Process of Integration Specifying business intents in BNE-Ps and it’s relating implementation in

forms of engineering definitions Mixture of interviewing, document analysis, documentation and reviewing

cycles with responsible BNE-P leaders

Process of Integration Specifying business intents in BNE-Ps and it’s relating implementation in

forms of engineering definitions Mixture of interviewing, document analysis, documentation and reviewing

cycles with responsible BNE-P leaders

Page 34: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Experiment 1 (4/5)VIVACE: Methodological Review

Achievements Valid proof of model classes and attributes

defined for the extended consideration of a BNE-P differentiated in context and focus

Integration process was applicable on the full scale of VIVACE, with some challenges:

Support of people (“missionary work”) Availability and adequacy of information

Limitations Model not experienced in the set-up and

execution phase of the project Transversal analysis across BNE-P for

matters of coherency analysis

Achievements Valid proof of model classes and attributes

defined for the extended consideration of a BNE-P differentiated in context and focus

Integration process was applicable on the full scale of VIVACE, with some challenges:

Support of people (“missionary work”) Availability and adequacy of information

Limitations Model not experienced in the set-up and

execution phase of the project Transversal analysis across BNE-P for

matters of coherency analysis

The absence establishing business perspectivemay led to over- under, or miss-specification

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Experiment 1 (5/5)VIVACE: Feedbacks against empirical findings

N1. Methodological approach to structure, organise and specify perceived business intents in alignment with specified requirements

P1. Business intents are stored in different information formats and spaces

P2. Flat and non-contextualized representation (macro-viewing on documents) of business intents

Helps to get common understandings of and transparency on business intents addressed and functional components developed.

The specification of business intents in BNE-P helps in communication towards business management inside the partner’s company.

Identified as key deliverable supporting exploitation phase enabling a logic of business value and engineering capability view

The model could help to reach common value-oriented understandings more efficiently

Summary of Feedbacks (gained from interviews) against empirical findings (problems and needs) and in context of the research question

Summary of Feedbacks (gained from interviews) against empirical findings (problems and needs) and in context of the research question

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Experiment 2 (1/8)VIVACE: Context

Objective Sub-Objective Benefit

1/ Evaluation of a goal tree

2/ Trace consequences of evaluations towards engineering structures

Test 1/ evaluation and 2/ traceability mechanisms made possible through the BNE-P Model on one VIVACE BNE-P specified within Experiment 1

Performed together with a representative project member under study environment conditions

Test 1/ evaluation and 2/ traceability mechanisms made possible through the BNE-P Model on one VIVACE BNE-P specified within Experiment 1

Performed together with a representative project member under study environment conditions

BN

E-P

Mo

del

Req

uir

emen

ts

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Experiment 2 (2/8)VIVACE: 1/ Evaluation of Soft-Goal Tree

Characterisation of evaluation criteria using utility value function and uncertain information (interviews)

Evaluation principle using BNE-P goal tree structures

- Temporal distinctions t=0 (current business), t+1 (intermediate), T= End (targeted situation) using uncertain information

- Zones: Current Zone, Improvement Zone, Targeted Zone

Characterisation of evaluation criteria using utility value function and uncertain information (interviews)

Evaluation principle using BNE-P goal tree structures

- Temporal distinctions t=0 (current business), t+1 (intermediate), T= End (targeted situation) using uncertain information

- Zones: Current Zone, Improvement Zone, Targeted Zone

Page 38: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Experiment 2 (3/8)VIVACE: 1/ Evaluation of Soft-Goal Tree

Implementation of Goal Tree (In-house Software for Probabilistic Evaluations)Implementation of Goal Tree (In-house Software for Probabilistic Evaluations)

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Experiment 2 (4/8)VIVACE: 1/ Evaluation of Soft-Goal Tree

Illustrations of Probabilistic Evaluation Results in the Goal-TreeIllustrations of Probabilistic Evaluation Results in the Goal-Tree

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Experiment 2 (5/8)VIVACE: 2/ Tracing Mechanisms

Establish captured relationships between Boundary objects, i.e. benefits and specified requirements

Establish captured relationships between Boundary objects, i.e. benefits and specified requirements

Evaluatedgoal-tree Specified

Requirements

SaveRelation

CreateRelation

(based oninterviews)

Page 41: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Experiment 2 (6/8)VIVACE: 2/ Tracing Mechanisms

Scenario to perform tracings on unsatisfied business intent areasScenario to perform tracings on unsatisfied business intent areas

Specified RequirementsSpecified RequirementsBNE-P Evaluation ModelBNE-P Evaluation Model

1

2Goa

l-Tre

e A

naly

sis

Trace consequences of evaluations towards engineering structures

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Experiment 2 (7/8)VIVACE: Review

N2. Traceability mechanisms N3. Goal conflict & resolution mechanisms

N4. Evaluation engine

P3. PD teams often loose the justifying connection …

P4. PD teams are often unsure if they implemented…

Capable to perform critical path analysis

Prepare a situational picture in context of a business intent (e.g. serve moving business targets (Top-down) or difficulties in implementing engineering definitions (bottom.-up))

Summary of Feedbacks (gained from interviews) against empirical findings (problems and needs) and against the background of the research question

Summary of Feedbacks (gained from interviews) against empirical findings (problems and needs) and against the background of the research question

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Experiment 2 (8/8)VIVACE: Review

N2. Traceability mechanisms

N3. Goal conflict & resolution mechanisms

N4. Evaluation engine

P5. Difficult to prove and trust the correct implementation…

Implicit proof only

BNE-P provide evaluation structures

In real case situation higher negotiation effort characterising evaluation criteria

Concept of uncertainty helpful, but time-consuming defining it

More confidence providing figures using uncertain information

Page 44: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Induced DevelopmentsUpdated Prototypical Environment

Structure, specify & organise business

intent

Structure, specify & organise business

intent

Deployrequirements

Deployrequirements

Perform situational Analysis

Perform situational Analysis

Proof Coherency

Proof Coherency

Trace & update

Trace & update

Page 45: 1 PhD Candidate: Timo LAUDAN, EADS Innovation Works President: Prof. Manfred BROY, Technical University of Munich Reviewers: Prof. Benoit EYNARD, Université.

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Results& Perspectives

5

Presentation Outline

i. Contributions and Criticisms

ii. Complementary Research Issues

iii. Concluding Remark

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Contribution and Criticisms (1/3)

Result 1: BNE-P Model

Contribution to Theory A knowledge-driven proposal to intentional modelling structuring, organising and

deploying business intents informally

– Identification of goal-trees and resulting specified requirements to serve collaboration scenes at the interface of business and engineering

– Enables a first proof of coherency before entering into heavier formalisms

– Can provide attributes that relate to project management information and keep the link to business & engineering information spaces (documents)

Perspectives (limitations and open issues) Clear lack of integration with stronger formalisms in intentional modelling.

Integrate strategies to perform transversal proof of coherencyamongst a number of goal-trees organised in various BNE-Ps

Proof of different interdependency types amongst BNE-P organised goal-structures, e.g. semantic, cost/value, time

Result 1: BNE-P Model

Contribution to Theory A knowledge-driven proposal to intentional modelling structuring, organising and

deploying business intents informally

– Identification of goal-trees and resulting specified requirements to serve collaboration scenes at the interface of business and engineering

– Enables a first proof of coherency before entering into heavier formalisms

– Can provide attributes that relate to project management information and keep the link to business & engineering information spaces (documents)

Perspectives (limitations and open issues) Clear lack of integration with stronger formalisms in intentional modelling.

Integrate strategies to perform transversal proof of coherencyamongst a number of goal-trees organised in various BNE-Ps

Proof of different interdependency types amongst BNE-P organised goal-structures, e.g. semantic, cost/value, time

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Result 1: BNE-P Model (Experiment 1+3)

Contribution to Practice

VIVACE: Increased visibility / transparency on the VIVACE project (from the inside & outside) in the closure phase of the project

Perspectives (limitations and open issues)

VIVACE: Clear lack of experimentations in set-up and execution phase of project

Investigate the BNE-P Model along the PD process and include phase-specific surveys: interview cycles, questionnaires, etc.

To investigate business and engineering domain members’ behaviours during collaborations and knowledge conversions

Result 1: BNE-P Model (Experiment 1+3)

Contribution to Practice

VIVACE: Increased visibility / transparency on the VIVACE project (from the inside & outside) in the closure phase of the project

Perspectives (limitations and open issues)

VIVACE: Clear lack of experimentations in set-up and execution phase of project

Investigate the BNE-P Model along the PD process and include phase-specific surveys: interview cycles, questionnaires, etc.

To investigate business and engineering domain members’ behaviours during collaborations and knowledge conversions

Contribution and Criticisms (2/3)

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Contribution and Criticisms (3/3)

Result 2: BNE-P Evaluative Model including Traceability

Contribution to Theory/Practice (Experiment 2)

Orientation on value adding activities: improved indication of expected functional qualities and orientation on prioritised business communities’ intentional structures

Reflexive Traceability: The BNE-P evaluative model provides channels for cross-domain associativity (introduced as boundary objects) offering a logic to follow in bottom-up or top-down fashions throughout intentional (BNE-P) and engineering information structures

Perspectives (limitations and open issues)

Clear lack of proof under operational conditions

Open issues:

Integration with stakeholder analysis approaches

Integration with higher level metrics (on enterprise level)

Scalability (balancing appropriate method and tool assembly in context of the collaboration challenge)

Result 2: BNE-P Evaluative Model including Traceability

Contribution to Theory/Practice (Experiment 2)

Orientation on value adding activities: improved indication of expected functional qualities and orientation on prioritised business communities’ intentional structures

Reflexive Traceability: The BNE-P evaluative model provides channels for cross-domain associativity (introduced as boundary objects) offering a logic to follow in bottom-up or top-down fashions throughout intentional (BNE-P) and engineering information structures

Perspectives (limitations and open issues)

Clear lack of proof under operational conditions

Open issues:

Integration with stakeholder analysis approaches

Integration with higher level metrics (on enterprise level)

Scalability (balancing appropriate method and tool assembly in context of the collaboration challenge)

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Complementary Research Issues

BNE-P Model

– Investigate BNE-P in ideation phase that allows researches (and R&T strategy) to prepare argumentation baseline towards new innovations.

– Investigate BNE-P on a different scale, e.g. SME:

In particular, what are relevances of BNE-P if we face a non collaborative situation? That means business intent and formalisation in forms of specified requirements is done by the same person.

Empirical Study Results

– Validate surveyed results in context of other projects (same or different context)

– Use surveyed material for quantitative research (e.g. compiling questionnaire with closed questions) and proof hypothesis and establish generalised statements

BNE-P Model

– Investigate BNE-P in ideation phase that allows researches (and R&T strategy) to prepare argumentation baseline towards new innovations.

– Investigate BNE-P on a different scale, e.g. SME:

In particular, what are relevances of BNE-P if we face a non collaborative situation? That means business intent and formalisation in forms of specified requirements is done by the same person.

Empirical Study Results

– Validate surveyed results in context of other projects (same or different context)

– Use surveyed material for quantitative research (e.g. compiling questionnaire with closed questions) and proof hypothesis and establish generalised statements

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Concluding Remark

The presented work advocates the point that if current intentional models fall short in establishing usable intentional structures that are able to provide the transparency for supporting continuously business-engineering evolutions within collaboration and knowledge conversions along a PD process, then it could be valuable to have a mediating instance that organises collaboration and knowledge conversions.

– It can act (promote) in front of stronger formalisms in terms of coherency development in requirements.

– It could strengthen negotiation forces and group-awareness among business and engineering community.

– It provides organisation of knowledge bases, i.e. community-related information spaces and anchors a value-oriented definition of business intent.

– It supports not only front-end negotiations, but also establishes continuous interactivity structures and strengthens product development performance in terms of increasing reactivity and group-awareness between business-engineering.

The presented work advocates the point that if current intentional models fall short in establishing usable intentional structures that are able to provide the transparency for supporting continuously business-engineering evolutions within collaboration and knowledge conversions along a PD process, then it could be valuable to have a mediating instance that organises collaboration and knowledge conversions.

– It can act (promote) in front of stronger formalisms in terms of coherency development in requirements.

– It could strengthen negotiation forces and group-awareness among business and engineering community.

– It provides organisation of knowledge bases, i.e. community-related information spaces and anchors a value-oriented definition of business intent.

– It supports not only front-end negotiations, but also establishes continuous interactivity structures and strengthens product development performance in terms of increasing reactivity and group-awareness between business-engineering.

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Many Thanks!