1 Introduction to the Nonprofit Economy
Dec 20, 2015
2
Outline
• Definitions and size of the sector• Development of the sector• Challenges, opportunities,
trends, and risks• Introduction to social
entrepreneurship
3
What’s in a Name?
• Nonprofit organizations• Nongovernmental organizations• Nonproprietary organizations• People’s organizations• Community organizations• Independent sector• Third sector• Civil society• The commons• The charitable sector• The voluntary sector
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What Is a Nonprofit?
• Tax & regulatory definition: an organization that– Enjoys special tax status– Faces a nondistribution constraint (profit=0)
• Functional definition: an organization that forms to– perform “public tasks”
• environmental protection, social service provision
– perform tasks for which there is demand but no supply from for-profits or governments
• religious activity, art museum– influence the direction of public policy
• political party, issue organization
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5
International Facts
• U.S. is very large– represents more than ½ of all nonprofit
activity worldwide ($600b)– has 45% of all world’s nonprofit
employees
• Rich nations tend to have more developed nonprofit sectors than poor nations– Government social spending is positively
correlated with nonprofit sector size
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International Comparisons
Country Revenues from
government Revenues from
philanthropy Earned revenues Argentina 20% 8% 73% Australia 31% 6% 63% Austria 50% 6% 44% Belgium 77% 5% 19% Brazil 16% 11% 74% Colombia 15% 15% 70% Czech Republic 39% 14% 47% Finland 36% 6% 58% France 58% 8% 35% Germany 64% 3% 32% Hungary 28% 18% 55% Ireland 77% 7% 16% Israel 64% 10% 26% Japan 45% 3% 52% Mexico 9% 6% 85% Netherlands 59% 3% 38% Peru 19% 13% 68% Romania 45% 27% 29% Slovakia 22% 23% 55% Spain 32% 19% 49% U.K. 47% 9% 45% U.S. 31% 13% 57%
Source: Salamon, et al. 1999
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Size of the Nonprofit Workforce
12.6
11.5
10.5
9.2
7.87.2
6.2
4.94.94.54.5
3.73.53
2.42.42.21.7
1.30.90.60.4
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6
8
10
12
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USA
Aust
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UK
Fra
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Germ
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Spain
Aust
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Arg
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Japan
Fin
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Peru
Colo
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Bra
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Cze
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Hungary
Slo
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Rom
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Mexic
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Perc
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NPO Types in the U.S.• 34 types: 501(c)(1)-(27), 501(d)-(f),(k),(n), 521(a), 527• 501(c)(3): public benefit organizations
– Religious, charitable, educational, scientific, literary, amateur sports promotion, prevention of cruelty to animals or children
– Private schools, houses of worship, social welfare charities, hospitals, libraries, etc.
• 501(c)(4): mutual benefit organizations– Local civic leagues, social welfare organizations,
employee associations– Volunteer fire departments, homeowners’
associations, social clubs, festivals, etc.• 501(c)(6): Trade organizations
– Business leagues, chambers of commerce
Ref.: Section 501, IR Code
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Nonprofits Are Proliferating in the U.S.
Number of nonprofits
0
200,000
400,000
600,000
800,000
1,000,000
1,200,000
1,400,000
1,600,000
1,800,000
1975 1980 1985 1990 1995 2000
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Health Organizations Dominate the Sector
Health, 35.91%
Education, 14.03%
Human Services, 4.96%
Grantmaking, 4.90%
Arts, 2.15%
Member Benefit, 1.67%
Other, 7.13%
Unknow n, 29.10%
Source: IRS 990 data, 2003
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Revenue Sources Vary a Lot by Subsector
Subsector Portion of nonprofit sector1
Total revenues1
Government funding2
Private donations2
Earned income2
Education 18% $119.7b 19% 16% 65% Social welfare 12% $79.8b 52% 20% 28% Health 49% $325.9b 42% 6% 52% Arts 2% $13.3b 10% 44% 46% Religion3 12% $79.8b 0% 84% 16% Total 100% $664.8b 33% 20% 47% 1. Source: Independent Sector (2002) 2. Source: Salamon (2002) 3. This category only counts sacramental activity
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Health Organizations Tend to Be Huge
$0
$5,000,000
$10,000,000
$15,000,000H
ealth
Mem
ber
Ben
efit
Sci
ence
Edu
catio
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Inte
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iona
l
Soc
ial S
cien
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Gra
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Pub
lic B
enef
it
Em
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Hum
an S
ervi
ces
Foo
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Crim
e
Env
ironm
ent
Art
s
Hou
sing
Com
mun
ity
You
th
Ani
mal
s
Civ
il R
ight
s
Spo
rts
Pub
lic S
afet
y
Rel
igio
n
Source: IRS 990 data, 2003
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All Subsectors Are Growing(but Health is exploding)
13 Source: Independent Sector 2002
0
50
100
150
200
250
300
350
Health Education Religion Socialwelfare
Arts andculture
Subsector
Bil
lio
ns
of
19
97
do
lla
rs
1977
1987
1997
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Outline
• Definitions and size of the sector• Development of the sector• Challenges, opportunities,
trends, and risks• Introduction to social
entrepreneurship
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Early Stages
• Stage 1– Few corporations exist—agrarian economy– Government cannot grant corporate status
• Stage 2– Government devolves services to private economy
(banking, medical societies)– “Nonprofits” begin to spring up (e.g. teachers’
institutes, professional associations)– Class tension over nonprofits
• Pre-Civil War in the U.S.
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Middle Stages
• Corporations grow in status in the industrial revolution
• Certain organizations (e.g. universities) increase ties to business
• Charitable deduction for individuals often enters tax code
• “Countervailing nonprofits”– Universities, hospitals, libraries, orchestras– Unions, fraternal organizations
• 1865-1920 in U.S.
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U.S. Comparison: 1917 and 1999
1917 1999Percent giving 0.30 0.46Amount given $18.56 $577.50
Income $20,137.56 $33,666.60Taxes paid $0.47 $2,918.24
Children 2.53 1.41
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Intermediate Stages
• Rise of foundations• Elite family philanthropy• Popular suspicion of foundations• Private-sector alternative to
socialism?• 1920-WWII in U.S.
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Late Stages
• Corporate deductions enter tax code to promote philanthropy
• Governments begin to expand social programs through nonprofit economy with subsidies
• Philanthropy expands to middle class• Class antagonism in nonprofit sector
diminishes• WWII-present in U.S.
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Outline
• Definitions and size of the sector• Development of the sector• Challenges, opportunities,
trends, and risks• Introduction to social
entrepreneurship
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Main Challenges at Present
• Money• Competition• Demonstrating effectiveness• Technology• Trust• Human resources• Public-sector relations
Ref. Salamon 2002
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Main Opportunities at Present
• Demographic shifts• New philanthropy• Heightened awareness of sector• Increased social welfare
spending through sector– Entitlement expansion– Welfare reform
Ref. Salamon 2002
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Main Trends at Present
• Explosive growth (144% 1977-97 in U.S.)
• Attention to marketing and management movements
• Commercial ventures• Development of umbrella
organizations and formal education• Effectiveness in competing
economically and politically
Ref. Salamon 2002
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Main Risks at Present
• Identity loss, “mission creep”• Industry concentration• Pressure on managers for results• Loss of public trust
Ref. Salamon 2002
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Outline
• Definitions and size of the sector• Development of the sector• Challenges, opportunities,
trends, and risks• Introduction to social
entrepreneurship
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An Entrepreneurial An Entrepreneurial RevolutionRevolution
• 1 million new ventures a year in U.S.1 million new ventures a year in U.S.• 85% of the new jobs in small and 85% of the new jobs in small and
start-up firmsstart-up firms• Product/service introduction rate Product/service introduction rate
higher than ever beforehigher than ever before• Rate of wealth creation explodingRate of wealth creation exploding• And it’s a global revolutionAnd it’s a global revolution
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What Is What Is Entrepreneurship?Entrepreneurship?
Process of creating value by bringing Process of creating value by bringing together a unique package of together a unique package of
resources to exploit an opportunityresources to exploit an opportunity
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The New Buzzword:The New Buzzword:Social EntrepreneurshipSocial Entrepreneurship
So, is entrepreneurship basically So, is entrepreneurship basically entrepreneurship regardless of entrepreneurship regardless of the context?the context?
Or is “social entrepreneurship” Or is “social entrepreneurship” something truly different?something truly different?
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What Is Social What Is Social Entrepreneurship?Entrepreneurship?
Nonprofits making moneyNonprofits making money
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What Is Social What Is Social Entrepreneurship?Entrepreneurship?
Nonprofits making moneyNonprofits making money
For-profits doing things to show For-profits doing things to show they are not evilthey are not evil
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What Is Social What Is Social Entrepreneurship?Entrepreneurship?
Nonprofits making moneyNonprofits making money
For-profits doing things to show they are not For-profits doing things to show they are not evilevil
Process of creating value by bringing together a Process of creating value by bringing together a unique package of resources to exploit an unique package of resources to exploit an
opportunityopportunity, in pursuit of high , in pursuit of high socialsocial returns returns
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The only big difference between The only big difference between commercial and social commercial and social
entrepreneurship:entrepreneurship:
Denomination of the returnsDenomination of the returns
Social and commercial Social and commercial entrepreneurship have most of entrepreneurship have most of
the same characteristicsthe same characteristics
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The Process of Social The Process of Social EntrepreneurshipEntrepreneurship
1.1. Find an opportunityFind an opportunity
2.2. Develop a business conceptDevelop a business concept
3.3. Figure out what success means Figure out what success means and how to measure itand how to measure it
4.4. Acquire the right resourcesAcquire the right resources
5.5. Launch and growLaunch and grow
6.6. Attain goalsAttain goals
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The Main Difficulty: The Main Difficulty: MeasurementMeasurement
• What is profit?What is profit?• How do we count it?How do we count it?• What is “social return o n What is “social return o n
investment” for venture investment” for venture philanthropists?philanthropists?
• Can we compare investments?Can we compare investments?
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Three characteristicsThree characteristics
• Social entrepreneurship meets Social entrepreneurship meets needs unmet by commercial needs unmet by commercial markets and (usually) the markets and (usually) the governmentgovernment
• Social entrepreneurship is Social entrepreneurship is motivated by social benefitmotivated by social benefit
• Successful social Successful social entrepreneurship usually works entrepreneurship usually works with, not against, marketswith, not against, markets
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Case 1: Housing Opportunities Case 1: Housing Opportunities Made Equal (H.O.M.E.)Made Equal (H.O.M.E.)
• ServicesServices– Core services in housing disputes and fair Core services in housing disputes and fair
housing advocacy in Virginiahousing advocacy in Virginia– Special projects and lawsuitsSpecial projects and lawsuits
• Opportunity: Educate people on fair Opportunity: Educate people on fair housing before-the-fact, instead of housing before-the-fact, instead of fixing situations after-the-factfixing situations after-the-fact
• Enterprise: Start fair housing training Enterprise: Start fair housing training InstituteInstitute
• Returns: More housing for the Returns: More housing for the disadvantaged, fewer complaintsdisadvantaged, fewer complaints
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Case 2: Boaz & RuthCase 2: Boaz & Ruth
• Opportunity: Underused human Opportunity: Underused human capitalcapital
• Endeavor: New businesses using Endeavor: New businesses using former inmates in an aggressively former inmates in an aggressively faith-based settingfaith-based setting
• Social returns: Young people not Social returns: Young people not returning to jail, peaceful returning to jail, peaceful neighborhoodneighborhood
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Forces on Social Forces on Social EntrepreneurshipEntrepreneurship
Environmental factors• Social climate conducive to social
entrepreneurship• Political climate that facilitates
social innovation
Availability of financial and nonfinancial resources
Perturbation of the environment• Political change• Cultural change• Economic change
Entrepreneurial personality traits
Preparation to exploit opportunities
• Education• Experience
Social entrepreneurshipprocess begins
External forces
Internal forces
Environmental factors• Social climate conducive to social
entrepreneurship• Political climate that facilitates
social innovation
Availability of financial and nonfinancial resources
Perturbation of the environment• Political change• Cultural change• Economic change
Entrepreneurial personality traits
Preparation to exploit opportunities
• Education• Experience
Social entrepreneurshipprocess begins
External forces
Internal forces
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Social Entrepreneurs “Look” Social Entrepreneurs “Look” Like Any Other Kind of Like Any Other Kind of
EntrepreneurEntrepreneur
Innovativeness
Education and experience
Achievement orientation
Independence
Sense of control over destiny
Low risk aversion
Tolerance for ambiguity
Entrepreneurialorientation
Community awarenessAnd social concern
Socially-entrepreneurialorientation
Innate characteristics
Innovativeness
Education and experience
Achievement orientation
Independence
Sense of control over destiny
Low risk aversion
Tolerance for ambiguity
Entrepreneurialorientation
Community awarenessAnd social concern
Socially-entrepreneurialorientation
Innate characteristics
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Risk + InnovationRisk + Innovation
High risk aversion
Low risk aversion
Highly-innovative
Dreamer Entrepreneur
Not innovative
Stuck Gambler
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Opportunities vs. Opportunities vs. ThreatsThreats
Opportunities for social Opportunities for social entrepreneurs look like threats entrepreneurs look like threats
and tragedies to othersand tragedies to others
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Myths about Social Myths about Social EntrepreneurshipEntrepreneurship
• Social entrepreneurs are anti-businessSocial entrepreneurs are anti-business• The difference between commercial and The difference between commercial and
social entrepreneurship is greedsocial entrepreneurship is greed• Social entrepreneurs are nonprofit Social entrepreneurs are nonprofit
managersmanagers• Social entrepreneurs are born, not madeSocial entrepreneurs are born, not made• Social entrepreneurs are misfitsSocial entrepreneurs are misfits• Social enterprises usually failSocial enterprises usually fail• Social entrepreneurs love riskSocial entrepreneurs love risk