1 Geneva, Switzerland, 25 October 2013 Users, Content & Accessibility Peter Olaf LOOMS Chairman, ITU-T FG AVA [email protected]ITU Workshop on “Making Media Accessible to all: The options and the economics” (Geneva, Switzerland, 24 (p.m.) – 25 October 2013) 1
24
Embed
1 Geneva, Switzerland, 25 October 2013 Users, Content & Accessibility Peter Olaf LOOMS Chairman, ITU-T FG AVA [email protected] ITU Workshop on “Making.
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
WIPO Conference made progress for fair-use provisions for e-books for screen readers (visual impairments)No general ‘fair-use’ provisions for accessibility and other audiences (both individuals with functional impairments and inter-lingual communication)
Get stakeholder buy-in!11
12
Case 2: Subtitles on Ted Talks
13
Case 2: Subtitles on Ted Talks
13
14
Case 2: Subtitles on Ted Talks
14
15
Case 2: Subtitles on Ted Talks
15
16
Case 2: Issues and Take-aways
Operating costs - subtitlesTED TALKS shows that it can be done for multiple languagesA mix of traditional models for production and non-traditional (TED TALK users contribute and evaluate the subtitles and transcripts)
Virtuous Circle - ‘success breeds success’!
16
17
Case 3: Crowd-sourcing& Media Accessibility - EIII
18
Case 3: Crowd-sourcingCost-effective accessibility tests?
Case 3: Crowd-sourcing& Media Accessibility - EIII
19
20Geneva, Switzerland, 25 October 2013
Case 3: Crowd-sourcing& Media Accessibility - EIII
Objectives - the main objectives of the crowd-sourcing workpackage: a methodology for the user testing of
e-accessibility for web and for audio-visual media.a framework to enable user testing of
accessibility and usability of the web and audiovisual media using crowd-sourcing.At national level, analyse additional needs
for evaluations to find ways to do this with user testing using crowd-sourcing.
20
21Geneva, Switzerland, 25 October 2013
Case 3: Crowd-sourcing& Media Accessibility - EIII
IssuesHow do we ensure that crowd-sourcing for
user testing is inclusive?
Pieter Bruegel (1568) The Parable of the Blind
22Geneva, Switzerland, 25 October 2013
Case 3: Crowd-sourcing& Media Accessibility - EIII
IssuesHow do we ensure that the results of Web
checks and AV media evaluations make a difference?
Metrics of accessibilityBuilding awareness end-to-end from those commissioning content to those who use it
Change management!
23
Case 3: Issues and Take-aways
Access service optimizationCrowd-sourcing - a good case using both ideological and economic arguments
Check that the voices of those excluded are also heard (triangulation with other assessment methods like simulators, user tests) Change management: make sure that we learn from our mistakes!
23
24
InternationalTelecommunicationUnion
Barrier-Free Digital Television 25 May 2011 European Commission
Contact details:FG AVA website:http://www.itu.int/en/ITU-T/focusgroups/ava/Pages/default.aspx