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07-04-14 ETP National Platforms, Rome ETP National Platforms Rome, 14-04-2007 The Food & Nutrition Delta: Origin of the species Kees de Gooijer, CEO Food & Nutrition delta
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07-04-14ETP National Platforms, Rome ETP National Platforms Rome, 14-04-2007 The Food & Nutrition Delta: Origin of the species Kees de Gooijer, CEO.

Jan 03, 2016

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Page 1: 07-04-14ETP National Platforms, Rome ETP National Platforms Rome, 14-04-2007  The Food & Nutrition Delta: Origin of the species  Kees de Gooijer, CEO.

07-04-14 ETP National Platforms, Rome

ETP National PlatformsRome, 14-04-2007

The Food & Nutrition Delta:• Origin of the species

Kees de Gooijer, CEO Food & Nutrition delta

Page 2: 07-04-14ETP National Platforms, Rome ETP National Platforms Rome, 14-04-2007  The Food & Nutrition Delta: Origin of the species  Kees de Gooijer, CEO.

07-04-14 ETP National Platforms, Rome

Driver #1: the Economy

42 billion € revenues in Agrofood sector, Which is 25% of the total industry, or 10% of Gross National Product. 600.000 fulltime jobs, excluding: Metalindustry: 3 billion €; Packaging industry.

Page 3: 07-04-14ETP National Platforms, Rome ETP National Platforms Rome, 14-04-2007  The Food & Nutrition Delta: Origin of the species  Kees de Gooijer, CEO.

07-04-14 ETP National Platforms, Rome

Driver #2: Health

Many chronic diseases are food-related

• Coronary• Cancer• COPD (w.o. astma/allergy)• Limbs• Obesity

• € 2.3 billion• € 0.4 billion• € 0.6 billion• € 1.0 billion• € 0.5 billion

VWS okt-2003

Page 4: 07-04-14ETP National Platforms, Rome ETP National Platforms Rome, 14-04-2007  The Food & Nutrition Delta: Origin of the species  Kees de Gooijer, CEO.

07-04-14 ETP National Platforms, Rome

Obesity..

Page 5: 07-04-14ETP National Platforms, Rome ETP National Platforms Rome, 14-04-2007  The Food & Nutrition Delta: Origin of the species  Kees de Gooijer, CEO.

07-04-14 ETP National Platforms, Rome

The Programme

F&N Delta

Aim: NL is a leading F&N innovation region in Europe: the Dutch food industry has a

strong, sustainable competitive edge world-wide

Business growth for F&N is at least 1.225 M€, power of the Dutch Industrial /

Technological Infrastructure and capacity for Innovations has been enforced

Phase 1: the pre-competitive research agenda (TIFN)

Phase 2: Join forces for joint development & implementation

Yep, this is where the SME’s come in!

Page 6: 07-04-14ETP National Platforms, Rome ETP National Platforms Rome, 14-04-2007  The Food & Nutrition Delta: Origin of the species  Kees de Gooijer, CEO.

07-04-14 ETP National Platforms, Rome

Nutrition& Health

Food &Structure

Food &Safety

ConsumerBehaviour/Communic

ation

Sense of well-being

Body shape ResistanceQuality of life for the

Elderly

Kids Health

Avoidanceof chronicdiseases

Great taste

Greatcon-

venience

Feel totallysecure aboutfood

Best behaviour for own

well-being

Socialinteraction

Greattexture

The building of phase 1: A) Start with consumer needs

Page 7: 07-04-14ETP National Platforms, Rome ETP National Platforms Rome, 14-04-2007  The Food & Nutrition Delta: Origin of the species  Kees de Gooijer, CEO.

07-04-14 ETP National Platforms, Rome

The building of p1: B) Link with business opportunities

Increase sero-tonergic activity

Scientific targets

Optimised fatty acid

composition

Personalised dietcomposition

Regulate inflammation

............

Anti-oxidative networking

Researchprogramme

Indu

stry

WCFSProgr. Dir.

Scientists

.........

Improve mood

Prevent cognitive decline

Functional targets

Avoid fracturesMaintain mental performance

Avoid sensory loss

Underlying needs

Maintain muscle functionAvoid sleep disturbances

Main needsQuality

of life for the

Elderly

World market

Above 1 billion and growing

Indication market size

Page 8: 07-04-14ETP National Platforms, Rome ETP National Platforms Rome, 14-04-2007  The Food & Nutrition Delta: Origin of the species  Kees de Gooijer, CEO.

07-04-14 ETP National Platforms, Rome

Health: so what?

Healthy Choice Clover

I Choose Aware

Less fat cheese

AH Own brand

GKK

2005 100 100

2006 109 123

Sells better than unlabeled

from 2005 to 2006 plus 30%

Page 9: 07-04-14ETP National Platforms, Rome ETP National Platforms Rome, 14-04-2007  The Food & Nutrition Delta: Origin of the species  Kees de Gooijer, CEO.

07-04-14 ETP National Platforms, Rome

Phase 1 partners

Unilever DSM Campina Frieslandfoods CSM Vion group Wageningen UR (2) University of Maastricht TNO (Nizo)

• Closed partnership

• Programmes• Threshold

Page 10: 07-04-14ETP National Platforms, Rome ETP National Platforms Rome, 14-04-2007  The Food & Nutrition Delta: Origin of the species  Kees de Gooijer, CEO.

07-04-14 ETP National Platforms, Rome

Who’s in charge?

Pre-competitiveresearch(WCFS+)

DevelopmentProgramme

Communication,Training &

Technology- Transfer

Multi-natio-nal

FoodSME

Machine-builder

………

FoodSME

Diag-nostical

company

New ideas,new combinations

TNO

NIZO

Poly-technics

A&F

With the ETP Food for Life in

Europe

With regional

alignment &embedding

Joint creation of novel business cases, directly supported by the knowledge & technology chain

“Noaberschap”

Met Interregio, Eureka, en andere

programma’s Met EVDactiviteiten

Page 11: 07-04-14ETP National Platforms, Rome ETP National Platforms Rome, 14-04-2007  The Food & Nutrition Delta: Origin of the species  Kees de Gooijer, CEO.

07-04-14 ETP National Platforms, Rome

The Programme: 2 lines of work

1. Market driven innovation• A. Effective knowledge transfer in FND• B. Stimulate application of know-how in nice projects• C. Technostarters• D. Utilisation of Facilities• E. Match other (inter)national initiatives

2. Invest in competence-development• F. Inventory of knowledge workers• G. Strengthen mobility and flexibility of knowledge

workers• H. Develop masterclass business generation &

renewal

Page 12: 07-04-14ETP National Platforms, Rome ETP National Platforms Rome, 14-04-2007  The Food & Nutrition Delta: Origin of the species  Kees de Gooijer, CEO.

07-04-14 ETP National Platforms, Rome

The Programme: 6 themes

1. Food & Health 2. Sensory & structure 3. Bioingredients & functionality 4. Consumer behavior 5. Safety & preservation 6. Adjacent technology for Food & Nutrition

In main theme government: Sustainability ETP: the same, plus: 7. Sustainable production 8. Chain security

Page 13: 07-04-14ETP National Platforms, Rome ETP National Platforms Rome, 14-04-2007  The Food & Nutrition Delta: Origin of the species  Kees de Gooijer, CEO.

07-04-14 ETP National Platforms, Rome

Each theme has a Innovation Broker

Idee toets Haalbaar? Innovatie

Voucher Hbh studie Innov.project

TU DelftU Twente

TI Pharma

GroeneGenetica

TNO

WURWCFS

HAS DenBosch

FrieslandFoods

Resato

Aquamarijn

Mak

elenZelf

Page 14: 07-04-14ETP National Platforms, Rome ETP National Platforms Rome, 14-04-2007  The Food & Nutrition Delta: Origin of the species  Kees de Gooijer, CEO.

07-04-14 ETP National Platforms, Rome

The Programme

Started at september 13. Budget of 63,5 million € (phase 2), 60 million € (Phase 1) With extra’s & all co-financing, 300 M€. Phase 1: 2006-2009 (from 1-1-7 called TIFN) Phase 2: 2006-2010 (now called FND)

Page 15: 07-04-14ETP National Platforms, Rome ETP National Platforms Rome, 14-04-2007  The Food & Nutrition Delta: Origin of the species  Kees de Gooijer, CEO.

07-04-14 ETP National Platforms, Rome

Labour market Food & Nutrition in international context: shortage of

people is european…

Scientist shortage threatens UK researchBy Chris Mercer14/08/2006 - Britain is failing to recruit

enough world-class scientists because

the country’s education system is not

up to the job, the UK’s Confederation of British Industry has warned.

Food science for all

21/08/2006 - Food scientists are becoming a rare species in Britain, and things won't change unless schools and food firms start telling young people there is more to food than a supermarket depot.

Nowhere is this problem more apparent than in the food industry.

FINS ZUIVELPROJECT : MILK WORKS

Bij Finse MBO- en HBO-zuivelopleiding in

Hämeenlinna in jaren 90 ook sterk

teruglopende instroom.

Zuivelbedrijfsleven maakte zich hierover

grote zorgen

Raad van Bestuur van Valio (80% van de

melk) nam initiatief voor vergroting instroom

Zuivelbedrijfsleven en

zuivelopleidingsinstituut starten

Page 16: 07-04-14ETP National Platforms, Rome ETP National Platforms Rome, 14-04-2007  The Food & Nutrition Delta: Origin of the species  Kees de Gooijer, CEO.

07-04-14 ETP National Platforms, Rome

Thank you for your attention!

Read more on www.foodnutritiondelta.nl (in Dutch, I’m afraid…)