01 การคิดเชิงกลยุทธ์ tp university

• 1. STRATEGIC MANAGEMENT01 Introduction To Strategic Management 02 Scenario Analysis & Foresight03 Stakeholder Analysis Case : () http://www.sritranggroup.com/ vs. () http://www.thaiuniongroup.com/04 Industry Analysis & Valuenet 05 Value Chain & Business Model06 Strategic Capability Case : ()http://www.upoic.co.th vs. () http://univanich.com07 Corporate Strategy 08 Competitive Strategy and CooperativeStrategy09 Strategic change Case: Charoen Pokphand Group http://www.cpthailand.com

2. IF YOU IS GOING TO GET A (class), Seeking Logic, () "" 3. 4. SYSTEMSINTENT PERSPECTIVEFOCUSSTRATEGIC THINKING INTELLIGENTHYPOTHESISOPPORTUNISM DRIVEN THINKINGIN TIMELiedtka Model" {} " (Liedtka 1998)6 5. Scenario Envisioning SupplementIdeal StrategyDevelopment HIGHScenarioEnvisioning Dynamic IndustryIndustry Driver ImpactRapid Discontinuous ChangeNew entrantsNew/substituteTransforming Industry Steady Evolutionary Change productsNew marketsM&A activityShifting business Traditional Strategy models and Development economics Static IndustrySlow Incremental ChangeBudgetary LOWPlanningLOW Environment Driver ImpactHIGHTechnologyRegulationConsumer Disposition 6. TEACH ME TO THINKMultidimensional Thinking Dialectical Thinking Balanced Thinking Inferential Reasoning 7. : 8. Problem Solution Hypothesis Analysis Facts 12 of58 9. 1. Start with clearly defined issues or questionsHow many are large 2. Select the Analytical Tool enough to take on the # of companies in clients business?industryKey Question #1A-aRevenues for last 5 BenchmarkingHypothesis #1AKey Question #1A-b Issue #1Hypothesis #1BKey Question #1A-c yearsHypothesis #2A What analysis needs to Problem Issue #2Hypothesis #2B be done to answer this question?Hypothesis #3AKey Question #3A-a Issue #3Hypothesis #3BKey Question #3A-b Age of employees3. Collect required information perKey Question #3A-c the Analytical Tool selected How many employeesEmployee interest level are 50 years old or in retiring older and interested inretiring? 4. Once you complete your analysis, move back upstream to answer the key question you started with13 of 58 10. FALSE DUALITIES OVERSIMPLIFICATIONNegative thinking WISDOMPositive thinking ? 11. : 12. THE SOLUTION See opportunity InduceReduceLearningRisksOpen thinkingTake actionsFour Quantum Thinking ToolsEnergyA or B EnergyEnergy False DualityParticle/Wave Point of ObservationMultiple views of realityAll is energy in transition 13. QUANTUM PHYSICS -Science Digest FRED ALAN WOLF,Taking the Quantum Leap 14. - - - ; 18 of 58 15. QUESTIONS & ANSWERS 16. ASSIGNMENT