Identity
Publication
Packaging
I
II
III
IV
V
Selected worksThis is a selection of works that range from class assignments to professional solutions. Enjoy!”
Posters
Web Sites
Identity corporate identity / stationery / design manual / brochure
posters / brand extensions / environmental graphics
I
I CLIO Resource Center for Designers / Logo signature, sub-brands, and stationery
PRESS ARCHIVE COMMUNITY
By promoting lectures, publishing educational resources, and creating community opportunities, CLIO helps expands the field of design”
“
I CLIO Resource Center for Designers / Mail-in promotional kit 8.5” x 11” brochure, saddle stitch binding
Identity Studies: Converge Conference
08CONVERGEExpanding Design
I CLIO Resource Center for Designers / Converge conference identity
Converge is a place where designers, scientist, artists, etc., gather to share ideas and solutions”
“
I CLIO Resource Center for Designers / Conference poster 18” x 24”
“The best intern ever” Maurizio Villareal Executive Creative Director
I Studiocom / Web site rebranding and environmental graphics
I enjoy and value process because it’s helps me understand, explore, and build strong solutions”
“
II Design Methodologies / Process Book binder 1” binder, 8.035” x 10” sheets
“a place to grow, to transform, and to evolve my aspirations as a designer. ”
“ Initial Comp
My Coke Rewards: Nestea Microsite
II Internship / Booklet spreads & cover 7.25” x 8.75” booklet, saddle stitch binding
EI
NS
TE
IN
’S
T
HE
OR
Y
OF
GR
AV
ITAT
ION
EINSTEIN EXHIBIT
ALB
ER
T
A P R I L 1 6 - D E C E M B E R 3 0 2 0 0 8
Theory of General Relativity
Isaac Newton's 1687 description of gravity was
considered scientific law until Einstein's General
Theory of Relativity, published more than two
centuries later. Newton had explained gravity as a
force that instantaneously acts over a distance, and
the result is a pull between any two objects in the
universe.This concept is still today.
Einstein mathematically showed that massive
objects, such as the Sun and planets, bend
"space-time,” or four-dimensional arena in which all
things exist. Imagine the depression you make by
standing in the middle of a trampoline. Roll a ball
across a trampoline's surface, and it is redirected by
the "valley" your mass forms.
To Einstein, space-time valleys create the effect of
gravity. So, the bowl-shaped warp made by Earth's
mass, for example, alters the course of an object,
like a satellite, that travels into that warp.
WARPS AND CURVES OBJECTS FOLLOWS FABRICSPACE -TIME FABRIC
Brief HistoryAlbert Einstein observations and theories forever changed we see
and understand the universe. In relation to Newton’s Law of
Universal Gravitation, Einstein pondered his view of General
Relativity, which states that large mass objects, such as the Sun,
bend “space-time” with their gravitational force.
According to Newton, gravity has an immediate effect. For
example, if the Sun suddenly disappears all the planets on the solar
system will immediately be released from their orbits. Yet Einstein
theory predicts that gravity travels at the speed of light, therefore
we wouldn’t feel the release of gravity immediately.
Greek philosopher and scientist Aristotle
lectured in Athens about “falling bodies”
trying to find their natural place in the
center of the Earth.
ARISTOTLE300 B.C.
GALILEO1638
Italian scientist Galileo Galilei concluded
with his experimentations that all objects
fall in the same acceleration, unless air
resistance or some other force acts upon them.
NEWTON1704
23 years old English scientist Isaac Newton
theory states that the gravitational force
between two objects is directly proportional
to their masses.
Mercury’s orbit was one of the puzzles that the Newton’s gravity
theory and calculations couldn’t explain. The orbit is an ellipse, an
oval geometric shape that the sun is not exactly in the center of
the ellipse, so Mercury’s position wasn’t the same as Newton
predicted. Einstein gravity theory confirmed this phenomenon.
Excess Precession
Validating ExperimentsStarlight Detection
1919 an expedition lead by Sir Arthur Eddington captured images
of an eclipse that confirmed Einstein General Theory of Relativity.
The images proofed that light is bent by gravity when displaying
stars in different positions before and after the eclipse.
MERCURY ORBITING THE SUN
LUNARECLIPSE
Gyroscope Experiment
The purpose of this experiment is to test Einstein theory in a pristine
orbiting laboratory, reducing background noise, producing the
most precise measurement of the local space-time. The gyroscope
is set at polar orbit, and set on a distant reference point. As the
time passes, the telescope axis movement in the place of the orbit
and the plane of the Earth’s rotation.
SATELLITEPROBE
IV Einstein Exhibit / Theory of Gravitation poster 24” x 36”