sfacindia.comsfacindia.com/PDFs/VUIC-vol-1.pdf · Project Area and Stakeholders 11 ... Parle Agro and Vashi Market. Resource Institutions have mobilised 8950 farmers under the scheme

Executive Summary 1

Chapter 1: Introduction 7 Background 7 Objectives 7 Scheme Components 7 Objectives of Impact Assessment 8

Chapter 2 Approach and Methodology 9

Chapter 3 West Bengal 11 Project Area and Stakeholders 11 Implementing Partners in West Bengal 11 Implementation Structure of VIuC in West Bengal 12 Scheme Performance: Physical and Financial 13 Impact of the Scheme 18 Observations from Field Visit 21 Recommendations 23 Case Study 25

Chapter 4 Maharashtra 27 Project Area and Stakeholders 27 Implementing Partners in Maharashtra 27 Implementation Structure of VIuC in Maharashtra 28 Scheme Performance: Physical and Financial 31 Impact of the Scheme 33 Observations from Field Visit 35 Recommendations 38 Case Study 39

Contents

vi Impact Assessment Study of Vegetable Initiative for Urban Clusters

Chapter 5 Odisha 43 Project Area and Stakeholders 43 Implementing Partnersin Odisha 43 Implementation Structure of VIuC in Odisha 43 Scheme Performance: Physical and Financial 47 Impact of the Scheme 49 Observations from Field Visit 51 Challenges/Issues 52 Impact of the Scheme 53 Recommendations 58 Case Study 60

Chapter 6 Haryana 61 Project Area and Stakeholders 61 Implementing Partners in Haryana 61 Implementation Structure of VIuC in Haryana 62 Scheme Performance: Physical and Financial 66 Impact of the Scheme 68 Observations from Field Visit 70 Impact of the Scheme 71 Recommendations 74 Case Study 76

Chapter 7 Rajasthan 79 Project Area and Stakeholders 79 Implementing Partners in Rajasthan 79 Implementation Structure of VIuC in Rajasthan 80 Scheme Performance: Physical and Financial 83 Impact of the Scheme 86 Observations From Field Visit 88 Impact of the Scheme 89 Recommendations 92 Case Study 94

Chapter 8 Madhya Pradesh 97 Project Area And Stakeholders 97 Scheme Implementing Partners in Madhya Pradesh: 97 Structure of Implementation of VIuC in Madhya Pradesh 98 Performance of The Scheme: Physical & Financial 102 Impact of The Scheme 106 Challenges & Recommendations 113 Case Study 116

Annexures 121

The Vegetable Initiative for urban Clusters (VIuC) scheme was launched in the year 2011-12 under Rashtriya Kirshi Vikas Yojana (RKVY) to enhance the production and productivity of vegetables and augment farmers’ income along with assuring sustainable supply of vegetables

in the identified consumption centers at affordable prices. Small Farmers’ Agribusiness Consortium (SFAC) has been designated the nodal agency for providing necessary technical and managerial support to the State Governments in the implementation of the scheme and was assigned the tasks of facilitating the State Governments in conducting Baseline Survey to develop a holistic understanding of vegetable value chains for the identified consumption centers and also mobilize small and marginal farmers to formally take up entrepreneurial activity through collective bargaining . The Baseline Survey was meant to be the basis for a “before and after” assessment in respect of few critical parameters.

The implementation of this initiative was distinctly designed in such a way that membership based Farmer Producer Organizations (FPOs) have been made primary beneficiaries and epicenter of the whole initiative and the other components of the scheme have been linked to these FPOs. This initiative envisages mobilizing over 1.00 lakh farmers all over the country targeting formation of 98 FPOs (each with an average membership of 1000 farmers). SFAC is also working in close co-ordination with State level nodal agencies appointed by respective State Governments in the implementation of the scheme at State level. Resource Institutions (RIs) empanelled by SFAC are facilitating the Mobilisation of farmers by providing them training and capacity building support, linking them to input suppliers, technology providers and market players.

The initiative has successfully completed one year and since inception considerable progress has been made in all the aspects including Mobilisation of farmers, formation of Farmers Interest Groups (FIGs), initiation of collective agri-input purchase and vegetable marketing. The process of federating FIGs into FPOs has been initiated in some States.

With the objective of appraising the progress of the initiative in all the States upto October 2012, SFAC commissioned the present Impact Assessment Study of VIuC through a Technical Support Agency(TSA) in the States of West Bengal, Maharashtra, Odisha, Haryana, Rajasthan and Madhya Pradesh.

The initiative has successfully completed one year and since inception considerable progress has been made in all the aspects including mobilisation of farmers, formation of Farmers Interest Groups (FIGs)

Preface

viii Impact Assessment Study of Vegetable Initiative for Urban Clusters

During the course of the study, personal interaction were made with all the concerned State and District officials and Resource Institutions responsible for mobilizing the farmers. Primary data of field survey of farmers and other beneficiaries and secondary data from State Horticulture/Agriculture Department was also collected, analyzed and report compiled.

A comprehensive report integrating individual State reports has been prepared highlighting the physical and financial achievements and the ground level challenges and issues of the stakeholders and recommending suitable corrective measures to enhance the performance of the scheme.

It has been more than a year since the Vegetable Initiative for urban Cluster was launched by the Government of India with an objective to assess the demand supply aspect of vegetables, production enhancement, and establishment of efficient supply chain, technology dissemination and augmentation of farmers income along with ensuring supply of quality vegetables in the identified

consumption centres at affordable prices.

The purpose of the Impact Assessment Study is to evaluate the impact of the scheme in terms of productivity and area expansion; innovative technical intervention along with impact on the farmers income and effect on the supply chain of vegetables.

To achieve the desired goal of this study, a mixed approach of secondary research, primary survey and focus group discussion were used along with sample size of 50-55 across the stakeholders in the six States- West Bengal, Maharashtra, Odisha, Haryana, Rajasthan and Madhya Pradesh. Out of the total sample size of 50–55, 40 number of farmers were surveyed to understand the impact of the scheme at the ground level.

The following table provides a snapshot of the State wise figures of funds released, expenditure incurred, FIGs and FPOs. All these figures pertain to the progress made by the States at the time of undertaking this assignment, for FY 2011-12.

Release (Rs in lakh)

Expenditure (Rs in lakh)

Farmers Interested Group

(FIG)

Farmer Producer Organizations

(FPOs)

India 30000 19884 5826* 54*

Haryana 978.38 259 0

Madhya Pradesh 598.86 250 0

Maharashtra 1290.76 375 0

Odisha 1200 390.08 304 1

Rajasthan 1200 1183.41 544 6

West Bengal 367.41 499 1

Note: * This figure excludes the figures of farmers groups bening promoted without involvement of SFAC

Impact Assessment Study of Vegetable Initiative for Urban Clusters

Executive Summary

2 Impact Assessment Study of Vegetable Initiative for Urban Clusters

West BengalImpact of the Scheme �Production cost of most of the vegetables has

reduced compared to base-year data. However, at the State level there has not been much difference in area covered under vegetables.

�Farmers awareness about the modern package of practices, specifically for protected cultivation has increased. Collectivisation has made it possible for the resource poor small & marginal farmers to adopt the capital intensive protected cultivation practices. Poly-houses/ green-houses are being installed in the district of South-24-Parganas jointly by the FIG / FPO members.

�In South-24-Parganas, farmers, through their registered FPO have established linkages with direct buyer for their vegetables (Mother Dairy) and also getting technical inputs and know-how from various other institutes.

�Resource Institutions have mobilised approximately 8344 farmers under the scheme who have been grouped into FIGs. Process of registration of FPO has been completed in district of South-24-Parganas and has been initiated in district of North-24-Parganas and Howrah.

Recommendations�Orientation and training of field staff of RI as

well as of Government officials for better clarity of objectives and approach of the scheme is pre-requisite.

�Resource Institutions should make firm plan of action for respective clusters, with detailed activity schedule and should communicate it very effectively to its staff for executing at the field level.

�RIs should proactively talk to different stakeholders/potential partners - Aggregators/Organised retailers, agri-input suppliers and financial institutions / banks, etc. for establishing business linkages.

�Emphasis need to be given on post harvest management and creation of post harvest infrastructure, specifically collection-centres and pack-houses.

�Specific farmers training activities should be initiated on administration and management,

concept of cooperation, accounts & record keeping etc.

�State Implementing Agency should strengthen the implementation support to its district level officials by providing additional manpower working on VIUC only. Provision can be made for hiring of contractual staff at the district level for the period of scheme implementation.

MaharashtraImpact of the Scheme�Farmer members of the project districts

are practicing the innovative methods of mulching and drip irrigation on a large scale and are benefitted by these practices. These interventions have helped the farmers in reduction in total cost of production which is a factor to motivate them to adopt these technologies.

�Farmers, through their registered FPOs have established linkages with direct buyer for their vegetables like Swami Samarath, Parle Agro and Vashi Market.

�Resource Institutions have mobilised 8950 farmers under the scheme which have been federated into 375 FIGs. Process of registration of Farmers Producers Organisation (FPO) is in process in all the districts. FIGs of different clusters are saving their profits into their account and are working on group interest activities. Tie-ups have also been established with seed companies which lead to savings of 25-30% on commission of dealers.

Recommendations�As more number of farmers is being motivated,

there is need of more sensitization of market players, so that farmers can be linked with efficient market linkages.

�Technical manpower needs to be hired for the efficient implementation and monitoring of the scheme. State Implementing Agency should develop its customised Management Information System (MIS) and monitoring system, preferably IT-based, for effective implementation.

�On technical aspects of infrastructure, vegetable processing and marketing, there is need of a

3Executive Summary

trained technical staff. Specific training and support in terms of handholding on these technical aspects from SFAC is required.

OdishaImpact of the Scheme�According to the data collected from Nodal

agency (for Baseline and current year) for the districts where scheme is being implemented, although the area has reduced from baseline year but production and productivity have shown positive changes.

�Provision of post harvest management facilities has helped the farmers in reducing the post harvest loss from 47 percent to 25 percent. Distribution of refrigerated vans and vending carts among farmers has helped to reduce the post harvest loss up to some extent.

�For making the process of marketing easy and comfortable among the farmers, aggregation centres have been developed. A private entrepreneur S. N. Agrotech has been engaged as aggregator for marketing of the produce. A brand name of udhyan Fresh suggested by Directorate of Horticulture is being used for marketing of produce.

�Efforts have been made by resource institutions and District officials for linking dealers, banks, retail outlets, financial institutions and other Government departments to make easy access of financial and other services possible for farmers.

�Joint procurement of input has started at some clusters in Odisha. At one point, 80% of FIG member are covered in input distribution of seeds and Biomix.

�Some agencies have been promoted by Directorate of Horticulture for installation of goods aggregation point, retail outlets and cold storage unit. Schemes of NREGS, State Plan Plantation and Micro Irrigation Schemes have been converged for utilization of the available benefits to farmer to the maximum extent feasible.

�For different areas of operation at village and panchayat level, both direct and indirect employment has been generated. More than 300 people have been provided employment by the scheme directly and indirectly.

Recommendations�Exclusive staff for marketing should be

allocated. Additional manpower will be required for handholding support to FPO, training and capacity building.

�The clusters in which the work is going on presently, faces the problem of waterlogging in rainy season. Since, it is one of the potential vegetable clusters of Odisha, therefore, efficient drainage and soil reclamation facilities should be included in the scheme.

�For increasing the availability of vegetables among consumers, time saving and procurement of early and better prices in market, there should be creation of polyhouse for production of off season vegetables.

�To increase the adaptation of modern package of practices, front-line demonstrations for protected cultivation methods should be included.

HaryanaImpact of the Scheme�Majority of the farmers are using hybrid

seeds and avail the cash subsidy from the State Government under the VIuC Scheme, which has helped in increased production and productivity of vegetables.

�According to the data collected from Nodal agency (for Baseline and current year) for the districts where scheme is being implemented; area, production and productivity showed a positive change in the year 2011-12 from the baseline year 2010-11.

�Production costs of vegetables have decreased considerably as compared to the baseline year. This reduced cost of production can be linked to support from Government, which farmers are availing in form of cash subsidy for seeds, IPM & INM kits, etc. which leads to lesser spent by the farmers.

�Till now a total of 259 banks accounts have been opened for all the 259 FIGs resulting in savings of Rs 25.65 lakhs. RIs are working for the formation of FPOs and registration of 5 FPOs is in process. Both the RIs have covered 5047 farmers.

�The State Government is working towards convergence of the VIUC with other schemes.


As of now, the department has merged the Plasticulture component of NHM Scheme with the VIuC Scheme, so that the farmers can derive benefits from two schemes.

Recommendations�For Haryana; as per inputs received from

State/ District officials and beneficiaries, there is a need to add some more components like Special component for supporting the FIG or FPO as corpus fund may be incorporated for initial year. Sub component of packaging – corrugated boxes, plastic crates, shrink wrap, etc. may also be included in the PHM component of the scheme.

�There is a need to sensitise the aggregators and organised retailers like Reliance, Wal-Mart, etc. about the scheme. Buyerseller meets may also be organised for awareness generation.

�There is no provision of funds for administration of the scheme; hence no separate team is in place for implementation at State and district level. For better transparency and efficient management of the scheme, it is suggested that the State Government should allocate budget for the administration and monitoring of the scheme.

�Resource Institution staff lacks clarity on technical and commercial aspects of vegetable production. The RI staff can be provided training on technical aspects of vegetable cultivation and management and commercial aspects of FPO, so that they can guide the member farmers in a much better way.

RajasthanImpact of the Scheme�Vegetable production has shown positive

trend and areas under vegetable cultivation has grown by 10 percent and production by 20 percent which is attributed to enhanced productivity.

�under the scheme, tubular structures have been erected in areas of size 12000 sqm, five packhouses have been established against target of 10 packhouses. The biggest success in the State has been creation of low cost

onion storage structures. Against targets of 80 structures, total of 238 such structures have already been created.

�Some linkages have been established with banks, organised retailers and Research Institutes. A total of 291 FIG bank accounts have already been opened in commercial banks. Reliance Fresh, a leading organised retailer of fresh fruits & vegetables in Jaipur, has opened its collection centre in Bassi (Pillia village) cluster.

�An organised approach for convergence of various schemes is missing in Jaipur district under VIUC. However, a large number of FIG/FPO member farmers have availed subsidy under National Horticulture Mission (NHM) as well as under Micro Irrigation Scheme of Government of Rajasthan.

Recommendations�Due to lack of convergence, Farmers Mobilised

by the RIs are finding no motivation or given special incentives to become part of FIG and FPO. The other beneficiaries of the scheme for components like Post Harvest Management and Markets (Retail Markets, Vending Carts) are also not linked to FIGs/FPOs being promoted by RIs and FIG/FPO members are not even aware of such activities.

�Resource Institutions (RIs) have mobilised the farmers and have formed the FIGs and are federating these FIGs into FPOs, however as of now, no formal linkages have been established with any financial and/or marketing institution/organisation.

�Customisation of scheme components and implementation- State/district Nodal officers, there is a need to customise some of the components as per the requirements of the district. Similarly, the implementation mechanism also needs to be customised as per the requirement of the farmers.

�State Nodal Agency does not have any monitoring system & MIS at the State level for monitoring the performance of the scheme. Due to lack of monitoring system in place, it is not possible for the nodal officials to converge various components of the scheme with each other and plan for better impact at the ground level.

5Executive Summary

�Specific training and support in terms of handholding on these technical aspects from SFAC is required.

Madhya PradeshImpact of the Scheme�Areas under vegetable cultivation and total

production increased by 11 percent and 6 percent respectively, however productivity of vegetables registered a decline by 4 percent due to erratic rainfall during the growing season.

�Farmers are realising better price of the produce by adopting primary value addition methods. The average realisation of a group has increased by Rs 5000 per month due to collective marketing.

�Only one aggregator has been linked for the aggregation of vegetable produce of farmers groups formed under VIuC and he is able to aggregate 8-10 MT per day but only up to 20 percent is being sourced from the member farmers. Till now five buyer-seller meets have been organised for direct linkage of producers to the markets.

�151 farmer members (3% of the total) have availed benefits of other schemes such as NHM, MIS and MPWSRP apart from VIuC scheme.

�Around 24.38 Ha area is brought under seed production of vegetables against the target of 20 Ha in the VIUC scheme (122% achievement). Approx 95,000 sq m area has been brought under protected cultivation in the scheme against the target of total 1, 28,567 sq m.

Recommendations�The State Implementing Agency should

strengthen the implementation support to its district level officials by providing additional manpower working on VIUC.

�There is a need to add some components under the scheme, such as farm mechanisation (small tools, implements, sprayers, pumps etc.) as most of the farmers are small and marginal and cannot afford to purchase these equipments on their own. Plastic crates need to provided under the scheme, as it will have a direct impact on controlling post harvest loss of vegetables.

BackgroundThe scheme of Vegetable Initiative for urban Cluster (VIuC) was launched in the year 2011 with an approval of Rs. 300 Cr for the year 2011-12 under Rashtriya Kirshi Vikas Yojana (RKVY) to enhance production and productivity of vegetables and augmentation of farmer income along with assured sustainable supply of vegetables to consumers at affordable prices. The Vegetable Initiative was proposed to cover one city in each State during the year 2011-12, which should either be the State capital or any other city having population of over one million. In case, in any State there is no city which satisfies this criteria, then other urban cluster closer to one million population was proposed to be selected for the purpose.

ObjectivesThe main objectives of VIuC scheme are:a. Addressing all concerns related to both the

demand and supply side of the vegetable sector in selected cities.

b. Enhancing vegetable production and productivity, improve nutritional security and income support to vegetable farmers.

c. Encouraging establishment of an efficient supply chain thereby leading to employment opportunities and incomes for intermediate service providers, and safe, good quality, fresh as well as processed agri-produce at competitive price for urban consumers.

d. Promote, developing and disseminating technologies for enhancing production and productivity of vegetables in peri-urban areas of major cities.

e. Assisting States in addressing the entire value chain, right from the stage of pre-production to the consumers table through appropriate interventions.

f. Creating employment generation opportunities for skilled and unskilled persons, especially unemployed youth.

Scheme ComponentsIn order to achieve the desired objectives, VIuC scheme included various components related to enhancing production and productivity, promotion of INM & IPM, organic farming, post harvest infrastructure, transportation, storage and marketing support and linkages. Scheme components also include various kinds of trainings & capacity building for farmers. The detail list of components included in the VIuC scheme has been provided in Annexure – I


Chapter 1 Introduction


Objectives of Impact AssessmentThe scheme was related to sustainable supply of vegetables to major urban consumption centre with emphasis on increase in production and productivity along with the income enhancement of the farmers. Now, that the scheme has completed more than one year, Ministry of Agriculture, Government of India has decided to assess the impact against the set objectives of the scheme. The Technical Support Agency appointed by SFAC carried out the Impact Assessment Study.

The scope of work of Impact Assessment Study is to assess the:�Increase in vegetable yield of beneficiary

farmers and increase in total production;�Interventions of technologies for increasing

yield and improved quality of vegetables;�Impact on member farmers income;�Interventions made for improving efficiency of

supply chain of vegetables;�New job created in vegetable supply chain

from field to retail end, and�Improved availability of quality vegetable at

affordable prices to consumers / overall impact on vegetable pricing in targeted urban areas.

The approach used to conduct the Impact Assessment Study is entailed to review the extent to which the project has so far contributed to tangible and intangible goals through the evaluation of physical and financial progress. The study also targets to assess the enhanced understanding of the scheme amongst various stakeholders. A mixed approach of secondary research and

primary survey (quantitative and qualitative methods) was used to collect data and measure the overall impact of the Scheme. The methodology included following steps:

�Secondary Research: by analysis of available documents in form of Baseline Reports, State Action Plans and Progress reports available with SFAC;

�Primary Survey: of various stakeholders with the help of structured questionnaires, Focus Group Discussions (FGDs) and case studies at field;

�Analysis: of data collected from secondary sources, primary surveys and observations of FGDs and field visits;

�Report Writing

Sampling and ToolsFor the purpose of survey work, three fold multilayered sampling was adopted:�1st Stage: Purposive sampling of districts out

of the districts covered in the VIuC scheme in the State

�2nd Stage: Random sampling of clusters/ villages / FIGs

�3rd Stage: Selected a final sample size of farmer members from the FIGs visited and other beneficiaries of the project from list of beneficiaries provided by Government Officials and Resource Institutions (RIs).

A survey was initiated by having initial one-on-one meetings with officials of Nodal Agency at State and District levels. This was followed by separate meetings with RIs and beneficiaries.

The total targeted respondents in State are as below:

Representatives from TSA-MSG, SFAC visited the targeted districts of the State and interacted with all the stakeholders - district and State Government officials, RIs, farmers and other beneficiaries of the scheme directly and indirectly to assess the impact of the Scheme. The following clusters were selected in different States for the Impact Assessment study:1. West Bengal: Of the total seven clusters where

VIuC scheme in the State is being implemented, four randomly selected clusters – South 24


Chapter 2 Approach and Methodology


Parganas, North 24 Parganas, Howrah and Hooghly were covered during the field visits for interaction with stakeholders’, survey work, and focussed group discussions.

2. Maharashtra: For the purpose of Impact Assessment, 4 blocks of 3 districts were selected randomly for field visits, data collection, survey, group discussions etc. Two clusters from Indian Society of Agribusiness Professionals (Block- Nashik in Nashik and Block – Ambegaon in Pune) and two clusters from Vegetable Growers Association of India (Bhiwandi and Thane Blocks in Thane) were selected for the Study.

3. Odisha: Of the total nine clusters where VIuC scheme in the State is being implemented, randomly selected clusters were covered during the field visits for interaction with stakeholders’, survey work, and focussed group discussions.

4. Haryana: VIuC scheme is being implemented in 11 districts of the State. For the purpose of Impact Assessment, four of the eleven districts were selected randomly for field visits, data collection, survey, group discussions etc. Two clusters from International Traceability Systems Limited (Faridabad and Palwal)

and two clusters from Indian Farm Forestry Development Cooperative Ltd (Gurgaon and Karnal) were selected for the Study.

5. Rajasthan: Of the total nine clusters where the VIuC scheme is being implemented in the State, five clusters were covered for field visits, stakeholders’, survey work, and focussed group discussions. Two clusters from ISAP (Bassi and Boraj) and three clusters from ADS (Chomu, Viratnagar and Shahpura) were randomly selected for the Impact Assessment Study.

6. Madhya Pradesh: Out of the total six districts under the VIuC scheme, three districts were covered for field survey, stakeholders’ interactions and focussed group discussions. These districts are Bhopal (Phanda, Parvaliya), Raisen (Obedullaganj, Badi and Sanchi) and Sehore (Heerapur, Jharkheda and Thuna).

Before the start of field visits and surves, one-on-one interactive meeting was carried out with State Nodal Officer and representatives of Resource Institutions, during which objectives of the Impact Assessment Study, Progress about the VIuC scheme, Field Plan and Data Requirement from various stakeholders were discussed.

Respondents West Bengal

Maharashtra Odisha Haryana Rajasthan Madhya Pradesh

Implementing Agency Officials (State, District, Block)

5 5 5 4 3 4-6

Resource Institutions (State, District, LRPs)

5 2 2 2 6 4-6

Farmers Members (Farmers Interest Groups-FIGs)

40 40 40 40 40 40

Scheme beneficiaries (other than farmers such as infrastructure owners, aggregators, consolidators, etc.)

2 2 1 2 6 4-6

Total 55 49 47 50 55 50-55

Project Area and Stakeholders The scheme VIuC in the State of West Bengal is being implemented in the Capital City – Kolkata and VIUC was started in 2011-12, with Director, Horticulture as the Nodal Officer to look after the overall implementation of the scheme. According to 2011 census, Kolkata population has increased from 13.2 million to 14.1 million in the last 10 years.

Baseline SurveyIn Order to identify major vegetable production districts and clusters, Baseline Survey not only highlighted the exiting supply chain and other bottlenecks but also identified the vegetable growing districts and cluster within it; in and around Kolkata. The Baseline Survey is the basis for a “before and after” assessment and a “change over time” assessment in respect of few identified parameters.

Some of the key bottlenecks identified in Baseline survey in the vegetable supply chain of West Bengal are as follows: �Getting suitable price �Expenditure on Pesticides and Fertilizers �Technical Know-how and Awareness �Irrigation Facilities �Financial Constraints in Investing �Market Risk �Stock Storage �Packing & Transportation

�Access of Market/Mandies/Aggregators �Middlemen �Value Chain Facilities/PHM �Problems in Market Structure

State/Districts/ClustersTotal seven districts namely; Murshidabad, North-24-Parganas, Hooghly, Nadia, South-24-Parganas, Howrah and East Midnapore were identified to implement the scheme. One cluster in each district has been identified for targeting under the VIUC.

Implementing Partners in West Bengal In West Bengal, State Department of Horticulture & Food Processing has been assigned the task of overall implementation of the VIUC scheme. Director, Horticulture is the Nodal Officer for implementing the scheme in the State. At the District level, District Horticulture Officers (DHO) have been made Nodal Officers. For the purpose of Farmers’ Mobilisation, group formation,


Chapter 3 West Bengal


training and capacity building and establishing market linkages, etc. two Resource Institutions (RI) have been appointed by SFAC in the State covering different vegetable production clusters

Name of Organization Role Districts covered under VIUC scheme

I-WIN Advisory Services Limited (ICICI West Bengal Infrastructure Development Corporation Limited)

Baseline Survey

Howrah, South 24 Pargana, East Midnapore, North 24 Pargana, Nadia, Hooghly, Murshidabad

Directorate of Horticulture, Government of West Bengal(Director-Nodal Officer, State level)(DHOs-Nodal Officer, District level)

Nodal Agency

Howrah, South 24 Pargana, East Midnapore, North 24 Pargana, Nadia, Hooghly, Murshidabad

Access Development Services (ADS) Resource Institution

Howrah, South 24 Parganas, East Midnapore

Indian Grameen Services (IGS) Resource Institution

North 24 Parganas, Nadia, Hooghly, Murshidabad

in seven Districts and apart from these two RIs, other stakeholders and their role and area of activities have been summarised in the following table.

Implementation Structure of VIuC in West BengalState GovernmentIn the State of West Bengal, Department of Horticulture (Directorate of Horticulture and Food Processing, Government of West Bengal) has been assigned the task of overall VIuC scheme implementation in the State and has also been appointed as the Nodal Agency for the VIUC scheme. At the State level, Director Horticulture is appointed as the Nodal Officer of the VIuC program and he will be supported by Assistant Horticulturist at the State level. At the district level, District Horticulture Officer (DHO) of the respective district is the Nodal Officer of the program. From the point of VIUC scheme implementation in the State, regular staff of department both at State, district and block level are involved. There is no separate Project unit or any additional staff to execute the project.

Budget Outlay and Expenditure (2011-12): The total budget outlay approved for the State for the year 2011-12 was Rs. 1700.00 lacs. For administration purposes provision of 5% budget of the total budget outlay is kept in the VIUC scheme.

Release of Subsidy to Beneficiary: For the purpose of release of subsidy, State Nodal Agency deposits the amount sanctioned for a particular district in account of district nodal officer. District Nodal Officer receives proposals under various components for the targeted beneficiaries and after proper scrutiny, subsidy amount is sanctioned. The proposal of amount sanctioned for a beneficiary then goes to Assistant District Magistrate (ADM) and then to District Magistrate for approval and thereafter the fund is released to the beneficiary. In West Bengal it has been decided to provide subsidy under all the components only to the members of FIGs/ FPOs. Subsidy amount is transferred to account of FIG by cheque.

Resource InstitutionsFor the Mobilisation of farmers and promotion of Farmer Interest Groups (FIGs) and Farmer Producer Organisations (FPOs), two organisations- Indian Grameen Services (IGS) and Access Development Services (ADS) have been appointed in the State by SFAC. Targets of these RIs in terms of Farmers’ Mobilisation, FIG & FPO formation as well as current achievements are given below:

Approximately 80% farmers selected under the scheme are marginal farmers and 14% are small farmers.

13Chapter 3 West Bengal

Particulars Unit Resource InstitutionADS IGS

Districts 3 4Clusters Nos. 3 14Target FPOs Nos. 3 4FIGs (comprising of 15—20 farmers) Nos. 275 275Total Farmers Nos. 4250 4250Achievement (Formed & Registered)FPOs Nos. 1 formed & 2 under process 1 (under Process)FIGs Nos. 197* 302Total Farmers Nos. 4250 4184Breakup of Total Farmers Marginal Farmers (< 1 Ha) Nos. 2550* 2925Small Farmers (1-2 Ha) Nos. 179* 798Semi Medium Farmers (2-4Ha) Nos. 21* 373Medium Farmers (4-10 Ha) Nos. 88Large Farmers (> 10Ha) Nos. 0 0

* Data received from only two districts namely South-24-Pargana and Howrah.

1%

79%

14%

6%

Marginal Garmers (<1 ha) Small Farmers (1-2 ha)

Semi Medium Farmers (2-4 ha) Medium Farmers (4-10 ha)

Distribution of Farmers Covered under VIUC in West Bengal

Scheme Performance: Physical and Financial Proposed and Approved Action Plan For West Bengal, a total plan of Rs. 1700 lakhs was sanctioned for the VIuC for the year 2011-12, however the detail received from the State nodal

office has detail break-ups of Rs. 1614.05 lakhs, after adding 5% administrative charges total comes to Rs. 1694.75 lakhs. A detail break-up of total outlay has been depicted below.

Out of the total outlay, maximum fund has been allocated for the ‘Vegetable Cultivation’ component consisting of 29.67 percent followed


15.53%

0.82%

7.22%

2.20%

18.20%4.18%10.03%0.89%

2.63%

4.76%

0.19%

3.68%

29.67%

Protected Cultivation Promotion of IPM/INM Organic Farming

Training of farmers Post harvest Management Unit Markets

Formation of Farmers' Association Baseline Survey HRD-Farmers Training (2 days)

Vegetable Cultivation

Administrative Charges Seed Production of Vegetables Vegetable Seedling Production

Component-wise allocation of fund in Annual Action Plan (2011-12)

by ‘Post Harvest Management’ (18.20 percent), ‘Protected Cultivation’ (15.53 percent), ‘Formation of Farmers Association’ (10.03%) and so on. The allocation of fund has been done in a balanced manner in the State and ensures sufficient funds for various activities to be covered under the scheme.

Detailed component-wise Physical Targets & Financial Outlay for the year 2011-12 is given in ANNEXuRE-IIa

Component Wise Physical and Financial Targets and Achievements (2011-12)In West Bengal, the State Nodal Agency upfront transfers funds to the District Horticulture Officers and from there the subsidy is released to targeted beneficiaries. Because of this, the statement of Physical and Financial achievements does not present actual picture, as from the point of disbursement of funds at State level, it looks like the

targets have been achieved and however, still the money does not reach to the actual beneficiaries. While reporting back by the District Nodal Officers to the State Nodal Officers, the achievements of physical targets reflects first as process of transfer of subsidy amount to beneficiaries account takes time. Therefore, the reflection of achievements in physical targets is always higher than in case of financial targets.

Component-wise Physical & Financial Performance of Scheme in West Bengal has been discussed below:

Physical Target versus Achievements and Financial Targets versus Achievements have been given at the Annexure IIb and Annexure IIc respectively.

In addition to component-wise variation in targets v/s achievements, this variation also exists in case of performance of scheme from one district to another district. Amongst the districts targeted for the survey, South – 24 – Parganas, which has second highest financial outlay, has also performed well compared to other districts.


Component Physical Performance Financial Performance

Seed Production of Vegetables

Against the target of 11 Ha, actual achievement is 6 Ha (55% achievement). Within the component, sector-wise achievement is as under:

• Public sector is 0 % (target 2 Ha, achievement 0 Ha) and

• Private sector is 67% (target 9 Ha, achievement 6 Ha)

No progress is reported against the target of Rs.2.25 Lakhs, however fund has been transferred from State level to district nodal officers.

Vegetable Seedling Production

Under this component, seedling production has been targeted only under private sector.

Against the target of 1.2 Ha, achievement is 1ha.

No progress is viewed against the target of Rs. 62.4 Lakhs., in this case also, money has been transferred from State nodal agency to district offices.

Vegetable Cultivation Target as per the Action plan was 1830 Ha for area expansion under vegetable crops, the actual area coverage is 875 Ha (48% achievement). In the component, two types of interventions have been carried out i.e. open field and Hybrid.

• In the open field cultivation, achievement observed is 43% (target 1020 Ha, achievement 443 Ha);

• In case of Hybrid vegetables, 53% achievement is found (target 810 Ha, achievement 433 Ha)

Financial achievement for the component is only 33% (target Rs. 502.90 Lakhs, achievement Rs. 168.43 Lakhs).

• In the open field cultivation financial achievement observed is 24% (target Rs. 229.50 Lac, achievement Rs. 55.60 Lakhs).

• In case of Hybrid vegetables, 41% achievement is found (target Rs. 273.37 Lac, achievement Rs.112.82 Lakhs).

Protected Cultivation Target for protected cultivation was to cover 114800 sqm of area under various structures. However only 1600 sqm of area has been covered under naturally ventilated system (Bamboo structure). This is only 1.4% of total target set for the year.

Within this component, there is sub-component of “Cost of planting material and other input of high value vegetables grown in green house / poly house / shade net”, for which the physical target is to cover 114800 sqm, however there is no achievement as of now.

In case of protected cultivation component, there is no financial achievement.

Promotion of IPM/INM In case of IPM / INM, total target for the financial year was to cover 1383 ha., out of which only 400 ha has been covered.

Against the target of Rs. 13.83 lakhs for promotion of IPM & INM, the achievement was 29% (Rs. 4.00 lakh).

Organic Farming Against the targets of 521 vermi compost units (385 Permanent structure and 136 HDPE Vermibed), there is zero achievement in the state.

Financial achievement is also zero for this component as against target of Rs. 122.30 lakhs.

Training of Farmers (within state)

In order to enhance capacity and the knowledge of farmers, 166 farmers training programmes were targeted, against which only 22 training programmes have been completed, which is around 13% of total target.

As against the financial target of Rs. 37.35 laks, component has achieved 10.2% of financial target i.e. Rs. 3.84 Lac has been spent on the training of farmers.


Component Physical Performance Financial Performance

Post Harvest Management (PHM) Units

In order to prevent post harvest losses of vegetables in the program implemented districts, target for Pack house 5, Cold storage unit 2, Refer vans/Containers 4, Preservation Units (Low Cost/ New/Upgradation) 12, Low cost Onion Storage Structure (25 MT) 28 were targeted but no achievement in this regard has been recorded.

Of the total allocated fund for the component, no financial achievement has been reported under the VIUC scheme.

Markets In order to provide direct accessibility and remunerative prices to vegetable farmers, various activities are sought to be carried out under VIUC scheme. Component has sub-components of Rural Markets / Apni Mandies/ Direct markets (1); Retail markets/outlets (Environmentally controlled) (0); Collection/Aggregation Centre at Production cluster (3); Static/Mobile vending cart/platform with cool chamber (6); and Motorized vending cart (100).

Out of all these sub-components, achievement is only 20 motorised vending carts.

Total financial target for the Markets was Rs. 70.90 lakh, out of which achievement is only Rs. Rs. 9.46 Lakhs (13.34%), the achievement is also only against sub-component of motorised vending cart.

Formation of Farmers Association

For formation of farmers associations, two resource institutions have been engaged by the State Nodal Agency through SFAC, these RIs are Access Development Services (ADS) and Indian Grameen Services (IGS). These RIs are working in seven districts. Targets were to mobilise 8500 farmers, out of which 8344 farmers have been mobilised, which above 98% of total target.

Of the total outlay (Rs 170 lakh) for the formation of Farmers Association, 100% of total target has been achieved. The entire amount has been transferred to SFAC who is the implementing agency for promotion of FPOs.

Baseline Survey One baseline survey was targeted under the scheme for year 2011-12 and that has been completed.

Financial target for baseline was Rs. 15.00 lakhs, however the work was assigned to the agency with the lowest bid and thus, Rs. 6.28 lakhs have been transferred to SFAC for baseline survey.

HRD-Farmers Training (2 days)

For the purpose of capacity development of farmers, 99 training programmes of 2 days were targeted under the scheme for 2011-12 out of which only 12 training programmes have been organised (approximately 12%).

As against the financial target of Rs. 44.55 Lac, component recorded only 12% (Rs. 4.5 Lakhs) achievement.


0%0%

0%0%

29%

55%0%

83%0%

48%33%

1%0%

29%

13%10%

18%13%

98%100%100%

42%12%12%

Seed Production of Vegetables



Protected Cultivation

Promotion of IPM/INM

Organic Farming

Training of farmers

Post Harvest Management Unit

Markets


Baseline Survey

HRD-Farmers Training (2days)

Financial Physical

Component-wise Physical & Financial Achievements (in percentage)

191.33

35.44 69.07

9.00

213.50

118.25

552.35

253.818.5% 13.0%

55.4%

45.9%

0.0%

10.0%

20.0%

30.0%

40.0%

50.0%

60.0%

-

100.00

200.00

300.00

400.00

500.00

600.00

HowrahN-24-P S-24-P Hooghly

Perc

enta

ge A

chie

vem

ents

Rs. i

n La

kh

Targets Achievements Percentage Achievement

Financial Targets v/s Achievements in Selected Districts


Impact of the SchemeThe VIuC scheme covers a whole gamut of vegetable supply, starting from pre-production collectivisation to making vegetables available to the consumers i.e. retailing. The impact of the scheme at the ground is linked to understanding of supply chain by the implementing partners and linking different components of supply-chain with various components of the scheme and planning the implementation accordingly. This is the reason, in some districts, the scheme has been implemented in an exceptionally successful manner and in other districts there is very little progress and impact.

Outcomes of primary survey and discussions with various stakeholders and beneficiaries on the impact of the scheme have been discussed below:

Findings of Primary SurveyPrimary Survey of farmers who have been mobilised under the scheme for formation of FIGs/

FPOs was conducted. For survey, 40 farmers were selected from four districts i.e. 10 farmers from each district. The major findings of the survey have been discussed below:

Profile of RespondentsOut of the total respondents targeted for survey, 98 percent were marginal farmers and rest two percent were small farmers. Average land holding of these farmers was 0.48 hectare. All the farmers have irrigation facilities, however, only eight percent of the respondents have electric pump for irrigation.

Members of Farmers Association/GroupAll the respondents were members of the Farmers Interest Groups (FIGs) formed by the Resource Institutes. Most of the farmers are broadly aware of the objectives of formation of FIG/FPO. In most of the cases there are 15 members in each FIG; however number of members is varying from 11 – 18 farmers in each FIG. According to most of the respondents, the objective of the formation of FIG is to promote collective production and marketing. Although objectives of FIG is clear amongst members but they are not yet very clear of their role as member of the farmers and most of the farmers understand their role as farm worker in the group for joint activities.

Farmers see availing Government scheme effectively as a major benefit by joining the group; in addition, equal sharing in group’s income, reduction in production cost and agri-inputs and better production practices are other benefits, which farmers expect by being

Level of maturity of formation of FIGs and FPOs varies drastically in different districts/clusters. In South-24-Parganas, where FPO has been formed and various activities have already been started, however, in district of Hooghly still it is a very long way to go to form a FPO. Farmers in Hooghly district are not very clear about the objectives. The difference in development of farmers association is because of various factors impacting it. Some of these factors are, understanding of concept amongst Government officials and RI staff, coordination amongst Government officials at the district level and RI field staff, proactive approach of field teams, convergence of fund, geographic distribution of clusters etc.

It was observed during the visit that there is wide variation from one cluster to another cluster on the above mentioned factors.


member of groups. They understand that the importance of these groups are in better access of services, access to credit and in better earning for individual farmers.

Farmers are saving between Rs. 20 to Rs. 100 per month at individual level as members of FIGs. Average saving of each farmer, as per sample survey, is Rs. 73 per month.

According to surveyed farmers, monthly meetings are held on regular basis in each cluster and Government officials also participate in various

meetings of FIG and FPOs. Bank accounts have been opened for most of the FIGs.

Vegetable ProductionBrinjal, Potato, Onion, Green Chilli, Cauliflower are major Kharif crops and Tomato is main by a Rabi crop in the targeted clusters. As per surveyed farmers, on an average each farmer is growing 0.42 ha of vegetables in the Kharif and around 0.30 ha of vegetables in the Rabi season. On an average, a farmer earns approximately Rs. 75,000/- per annum from vegetable production.

As per primary survey, production cost of most of the vegetables has reduced compared to base-year data. Specific data on change in area under vegetable cultivation has not yet been provided by any agency. However, at the State level there has not been much difference in area covered under vegetables. During the base year (2010-11) the total area under vegetable cultivation was 1006.93 thousand ha which changed to 1018.20 thousand ha for the year 2011-12. The average yield of vegetables in the State remained more or less at the same level (13.34 MT per ha in 2010-11 and 13.57 MT per ha in 2011-12).

All the surveyed farmers are using hybrid seed for vegetable cultivation. There is lack of adoption of modern farm management practice in the area surveyed, farmers have not adopted any micro-irrigation system or protected cultivation. However, during the visit it was found that a lot of projects relating to protected cultivation are under construction, specifically in the district of South-24-Pargana. Over a period of time, it is expected that the scenario will change as the number of such projects will be executed and more protected areas will be covered for vegetable production.

Cost of cultivation of major crops (Rs. Per Ha)Crop Land

PreparationSeeds Fertilizers Plant

ProtectionIrrigation Labour Other Total

Tomato 7,346.00 4,334.00 4,705.00 1,718.00 1,936.00 5,516.00 7,250.00 32,805.00Brinjal 2,122.00 1,907.00 5,733.00 1,644.00 1,677.27 5,754.55 2,000.00 20,837.82Chilli 2,670.00 2,071.00 4,538.00 2,560.00 1,811.00 5,333.00 - 18,983.00Onion 1,938.00 790.00 8,625.00 3,111.00 828.57 5,428.57 - 20,721.14Potato 3,667.00 3,821.00 4,678.00 1,450.00 1,721.43 4,357.14 - 19,694.57Cauliflower 2,625.00 2,818.00 6,109.00 1,875.00 1,666.67 5,722.22 - 20,815.89Round Gourd

4,600.00 3,250.00 2,300.00 3,750.00 3,400.00 2,250.00 10,000.00 29,550.00

In districts of South-24-Pargana and North-24-Pargana, farmers have started joint production of vegetables by leasing out their land to FIGs. Member farmers get around Rs. 6000/- per bigha per annum for their land. Lease rate may vary from plot to plot, which is being decided jointly by the members, considering various factors.

In South-24-Pargana, FIGs have also started vegetable production in protected conditions, where farmers are jointly investing in creation of green-houses and other infrastructure.


Agricultural InputMajor sources of procurement of agricultural inputs are either private dealers or the Government agency. Out of the total respondents; for seed 84 percent, for fertilizers 82 percent and for insecticides 81 percent mentioned that they purchased from private players. In general availability of input is not an issue except for fertilizer. In case of fertilizers, 82 percent respondents mentioned that fertilizers are timely available only at ‘sometime’.

In case of quality of inputs, farmers are satisfied with the quality of fertilizers but have concerns about quality of seed and insecticides. In case of seed 84 percent farmers mentioned ‘average quality’ and 16 percent mentioned ‘poor quality’; for insecticides 81 percent respondents mentioned ‘average quality’.

Regarding prices of agri-inputs, maximum respondents have mentioned that the input prices are higher.

Post harvest losses and value additionAs per surveyed farmers, on an average there are 10 percent of post harvest losses in all the vegetables. Farmers in West Bengal are following activities such as grading, sorting and packaging of vegetables at the field level for fetching better price in markets. Baskets and used corrugated boxes are the most common packaging material for packing vegetables by the farmers.

Marketing of vegetablesFor marketing of vegetables, 84 percent of respondents take their vegetables to a nearby

mandi/wholesale market and rest 16 percent sell their produce at farm gate itself. Farmers transport their produce between 2 – 10 kms for marketing. Maximum respondents (54 percent) sell their produce to local aggregators/traders followed by wholesalers. According to farmers, role of traders/aggregators/wholesalers is to aggregate or consolidate the produce for further marketing. As per survey, 85 percent of farmers are dependent on traders for credit and 15 percent for logistic support.

In an wholesale market/local mandi, mechanism for price discovery is through auction and payment is made on spot in cash.

Good Average Poor

100

19

84

81

16Seed

Fertilizer

Insecticide

Perception of respondents on Quality of Agri-inputs Available

During the field visit it was observed that wherever FIGs and FPOs have been formed, farmers have started taking up joint marketing. In the district of South-24-Pargana members of FIGs/FPOs have established a temporary pack-house in a rented shop, where member farmers consolidate their vegetables and supply it to Mother Dairy and other buyers in Kolkata. Similarly, in North-24-Pargana some FIGs have started hiring a common vehicle for transportation of vegetables to the market.


Awareness about the SchemeMost of the surveyed farmers are found to be aware of the scheme VIuC; however, the level of awareness was varying in different districts. According to respondents’, major objectives of the scheme are aggregation of produce, ensuring availability of inputs and facilitating marketing of vegetables. Generally, farmers are aware of the Resource Institutes working in their areas; however, the relation of field staff with the member farmers in some clusters is very cohesive compared to other clusters.

Marketing Tie-upIn South-24-Pargana, FPO has tied-up with Mother Dairy for supplying of vegetables on a daily basis. In addition to this, FPO from South-24-Pargana has also started its own retail outlets in Kolkata and supplying vegetables directly from member farmers field.

In other districts, no such tie-ups have been made for marketing of vegetables as yet.

Observations from Field VisitBy formation of FIGs and promotion of FPOs, there is increased interaction between farmers and Government officials. Awareness about various schemes has increased amongst farmers due to increased interaction and frequent visits of Government officials. However, this trend is not equal in all the districts. Wherever there is proactive approach of district level horticulture officials, awareness level amongst farmers is very high (e.g. South – 24 – Parganas) compared to districts where District officials are not so proactive.

Some of the other critical observations from field are as below:�There is lack of understanding of project

objectives and approach amongst some of the district level Government officials. This is impacting overall outcome of the project at the field level. From the administration point of view, Nodal Agency lacks sufficient staff specifically at the district level. Existing staff is overburdened with routine work and other schemes. Hence, review and monitoring of progress both at the office and field level is being affected.

�Field staff of resource institutes in all the districts is not equally competent, staff lacks understanding of objectives of the project and approach as well as need guidance in identification of activities for next level, activity planning, basic understanding of vegetable supply chain and ability to convince farmers on various aspects.

�Although it has been mentioned that there is good cooperation amongst the Government and RI staff, however, there is need to improve coordination at the field level. South-24-Parganas is a very good example for learning, where joint efforts of District officials and RI staff has made a big impact, other District officials can learn and follow the same model.

�In districts of Howrah and Hooghly, there is need to intensify the training and meetings of member farmers, as the understanding and clarity of concept amongst the farmers was lacking. FIGs’ documentation was not found adequate and cohesiveness amongst member farmers was missing. In these districts any collective activities have also not yet started.

�Any cluster level meetings have not been organised yet in district Hooghly. Spread of cluster in Hooghly district is also in a very wide area, which is restricting the interaction of farmers due to long distances. It was observed that in such cases, where already FIGs have been formed, RI can think of registering two separate FPOs based on geographical spread.

�In all the districts, the tenant farmers are facing a big problem as they do not hold any documents to claim the benefits of subsidy.


The landlords are neither signing any lease agreement with these farmers nor are they providing copy of land records. The provision is needed under the scheme to support these farmers so that they can also get benefits.

�In some cases, there is need to customise the components of the scheme as per local requirement for better impact of the scheme. Some of the changes proposed by the stakeholders are as below:�Farmers are facing labour problems and

need small equipments and tools for mechanisation of small vegetable farms. under the scheme a new component can be envisaged for supporting farm mechanisation;

�under protected cultivation, some of the farmers in Howrah district have constructed low-plastic tunnels for protecting vegetables from access rainfall. This, as per farmers is a cost effective measure and can be included as one sub-component under component of ‘Protected Cultivation’.

�There is need to increase interaction of farmers with other players involved in value chain of vegetables, such as financial institutes, aggregators, corporate/direct buyers, technical service providers, etc. In districts of South-24-Pargana, where these interactions are happening, the outcome of scheme is visibly different compared to other districts.

�RIs needs to enhance technical capability of their staff for better understanding of vegetable supply chains, vegetable production and post harvest infrastructure and trade.

Impact of the SchemeThis section of the Chapter investigates the impacts of the scheme on broader areas relating to infrastructure creation, change in mindset of farmers, saving habits, and technical & administrative awareness creation amongst farmers induced by the scheme.

From analysis of physical and financial targets of the scheme, interaction with the stakeholders and primary survey in the field, it has emerged that the impact of the scheme is very wide from one district to another district.

On all the parameters of impact, the impact of the scheme is best in districts of South-24-Pargana and is least in district of Hooghly. It was observed that the difference in impact is mainly due to level of coordination and understanding of scheme amongst Government and RI staff at the field level. Although always there is scope for improvement, positive impact of the scheme has been observed at ground and some of the positive indicators have been discussed below:

Initiation of process of collectivisationResource Institutions have mobilised approximately 8344 farmers under the scheme and have been brought under the FIGs. Process of registration of Farmers Producers Organisation has been completed in districts of South-24-Pargana and has been initiated in districts of North-24-Pargana and Howrah. Although the activity of collectivisation has not been found equal in all the districts, process has been initiated in some or other way in all the districts.

Joint Production of Vegetables: In districts of S-24-P and N-24-P farmers have given their lands to FIG on lease for joint production of vegetables. By this way, farmers have tried to make the farm size relatively more economical. This activity has also led to joint procurement of inputs by the FIGs.

Joint transportation and Marketing: Some of the FIGs in districts of S-24-P and N-24-P has started hiring common vehicle for transporting their vegetables to markets. In S-24-P, FPO has hired a temporary shop for operating a collection centre cum pack-house, where all the member farmers from nearby areas are bringing their products and after primary grading and sorting, vegetables are being sent to Kolkata market. FPO in S-24-P district has tied-up with Mother Dairy for marketing of its vegetables and has also started direct marketing in Kolkata.

In other two districts of Howrah and Hooghly, any activity of collectivisation has not been observed.

Popularisation of modern package of practices and protected production technologyWest Bengal has been a key vegetable producing State, but the farmers in the State have been


following traditional production practices instead of adopting the modern production technology. Through this scheme, awareness amongst farmers has increased about the modern package of practices, specifically for protected cultivation. In addition to this, concept of collectivisation has made it possible for the resource poor small & marginal farmers to adopt the capital intensive protected cultivation practices. Poly-houses/green-houses are being installed in district of South-24-Pargana jointly by the FIG/FPO members.

Linkages with StakeholdersIn case of establishing linkages with other stakeholders, district of South-24-Pargana is the leading district. Farmers, through their registered FPO have established linkages with direct buyer for their vegetables (Mother Dairy) and also getting technical inputs and know-how from various other institutes. RIs have facilitated in opening of bank accounts of FIGs in commercial banks. However, given the period since the implementation of the scheme, RIs need to work aggressively on establishing strong linkages with market player, banks, technical

support service providers, input dealers and other stakeholders.

RecommendationsIn West Bengal, as the difference in implementation of the scheme and impact of the scheme is very-wide, therefore, the recommendations for improving the implementation of the scheme is also varying. For this purpose, the recommendations have also been divided based on status of implementation of scheme in the district.

Recommendations for Howrah and Hooghly districta. Orientation and training of field staff of RI as

well as of Government officials for better clarity of objectives and approach of the scheme is pre-requisite;

b. Resource Institutions should make firm plan of action for respective clusters, with detailed activity schedule and should communicate it very effectively to its staff for executing at the field level;

In West Bengal the variation of impact of the scheme in different districts is very wide. The reasons for this variation have also been discussed in detail. However, the district of South-24-Pargana shows the potential of the scheme and the difference that this scheme can create at the ground level. Implementation model adopted in South-24-Pargana can be a model to follow not only for other districts of West Bengal but also for other States as well.


c. Government officials should also be involved in the planning process and should be engaged actively while implementing.

d. RIs should proactively talk to different stakeholders/potential partners for establishing business linkages. Most important amongst these potential partners are Aggregators/Organised retailers, agri-input suppliers and financial institutions/banks, etc. Tie-ups can also be organised with research institutes such as Agricultural Research Station (ARS), Agricultural Colleges in SAus, Krishi Vigyan Kendra (KVK), etc.

e. There is need to intensify the interaction with the farmers and enhance training and capacity building activities, mainly on concept of collectivisation, its benefits, how to organise FPO and administrative & financial management, etc.;

f. RI should also make a detailed business plan for each cluster based on vegetables being grown in respective cluster;

g. Emphasis should be given on post harvest management practices and accordingly for creating necessary infrastructure at the field level.

Recommendations for North-24-Parganas districta. Detail plan of action linked to business plan is

required for taking the initiative to next level.b. RI needs to register the FPO at the earliest

and initiate the activities of linking with other stakeholders such as agri-input providers, knowledge service providers, aggregators/direct buyers, etc.;

c. Emphasis needs to be given on creation of post harvest infrastructure, specifically collection-centres and pack-houses;

d. RI should start working on developing processes for administration and operation of proposed FPO;

e. Specific farmers training activities should be initiated on administration and management, concept of cooperation, accounts & record keeping, etc.

Recommendations for South-24-Parganas districtIn South-24-Parganas, as the FPO has already been registered and various business activities have been started, RI needs to focus on establishing systems which ensures participation, transparency and equality. In addition to this, RI also needs to focus on developing business processes for various business activities, which FPO would be taking-up. Process for selection of staff should also be initiated keeping in mind the time-bound exit plan for RI.

Common RecommendationsIn addition to the above mentioned district specific recommendations, there are some recommendations, which are equally important for all the districts, these are as follows:�State Implementing Agency should

strengthen the implementation support to its district level officials by providing additional manpower working on VIuC only. Provision can be made for hiring of contractual staff at the district level for the period of scheme implementation.

�State Implementing Agency should develop its customised Management Information System (MIS) and monitoring system, preferably IT based, for effective implementation.

�On technical aspects of handling vegetables such as need for infrastructure, technical specifications of infrastructure, vegetable movement and processes at Pack-House, etc. there is lack of understanding amongst RI staff. Therefore, they are not able to guide the FPO members properly. Specific training and support in terms of handholding on these technical aspects from SFAC is required.


Bhangar Vegetable Producer Company Ltd: A Success Story Emerging from VIuC

In South-24-Parganas district of West Bengal, it is an exemplary work of achieving the goal of establishing Bhangar Vegetable Producer Company Ltd by a highly motivated team of the Department of Horticulture & Food Processing, the State Nodal Agency, Access Development Services (ADS) the Resource Institution engaged for Farmers’ Mobilisation and member farmers.

The company has 1750 member farmers, of which all are marginal farmers owning less than one hectare of land. Bhangar Vegetable Producer Company is the first company registered under the VIUC and is way ahead from others on parameters of general awareness of objectives amongst members; motivation level of farmers; regular participation of member farmers in meetings; saving and creation of common pull of resources; creation of production and marketing infrastructure; collective actions from production to marketing and market linkages.

Farmers have realised the value of economy of scale and have joined together to produce vegetables collectively. To achieve this, members have agreed to give their land on lease to FIGs so that a comparatively larger area of land can be used as unit for production. By doing so, farmers have not only achieved an economical scale, but have also made themselves capable to opt for high-tech farming, which otherwise was not possible for individual farmer due to lack of availability of land and capital. Some of the achievements of the company are as follow:�Member farmers have applied for protected cultivation of vegetables and construction of

poly-houses on behalf of FIGs is underway;�Member farmers have been able to take benefit of subsidy for various components such as

Vegetable Cultivation (Rs. 28.00 lakh), Motorized Vending Cart (5 Tata Ace) (Rs. 10 lakhs), Vermin Compost (1200 HDPE unit and 12 vermi Unit) (Rs. 31.00 lakhs) and INM & IPM (120 Farmers used Micro Organism-MAPLE) (Rs. 0.65 Lakhs);

�Company has submitted proposal worth of Rs. 31.75 lakhs for establishing a Pack House and Shorting Grading Centre (Rs. 7.00 laks), purchasing Six Static Vending Cart (Rs. 0.75 lakh) and Six Refrigerator Cart of six MT capacity each (Rs. 24.00 lakhs).

�Company has a saving of around Rs. 13.00 lakhs;�Company has arranged various farm equipments

on subsidised rates such as 240 hand sprayers, 240 foot sprayers, 250 bags of vermi compost, 500 spades, 500 bags of neem manures, 250 rose sprayers, etc. by converging with other programme and Government schemes;

�A temporary pack-house has already been working from the wholesale market, Bhangar in a rented premise and the company has applied for establishing a modern pack-house for grading, sorting and packaging of vegetables;

Case Study

Farmers Meeting at Kolkata

Vegetable Sorting and Grading at Bhangar Packhouse, Kolkata


�State Nodal Agency has facilitated the company in direct retailing of its produce at various places in Kolkata with the help of a Municipal Body and is providing the police protection at initial stage, as existing traders resisted direct retailing of farmers vegetables in the market;

�Company has established linkages with Mother Dairy for direct supplying of vegetables to their outlets, is supplying vegetables to seven Corporation Markets and three wholesale markets namely Kole Market and Sealdah market in Kolkata and Dhulagar wholesale market in Howrah district.

�Starting (Dehydrated Cauliflowers and Green Chilly) Food Processing- with support of Food Processing Industry and Horticulture Govt of W.B.

�Technical Support from IIT-Kharagpur and KVK Nimpit Ramkrishana Mission, Bhidhan Chandra Krishi Vidyalaya –State Agriculture University.

All these have been achieved by rigorous training of farmers and team work of Department Officials and RI staff at the ground level. Congratulations to Mr. Atanu Gupta, District Horticulture Officer, South-24-Parganas and Mr. Indranil Mazumdar, district in-charge and Project Coordinator from ADS and their team members for achieving this and wish that this company will continue to set new benchmarks for others.

Training cum Exposure Visit of FPO members to Udaipur, Rajasthan

Project Area and StakeholdersThe scheme of VIuC is being implemented in 4 districts of Maharashtra State with Maharashtra State Horticulture and Medicinal Plant Board (MSHMPB) as the Nodal Agency who is looking after the overall implementation of the scheme in the State. The scheme was initiated in the year 2011-12. The four districts – Nashik, Pune, Raigad and Thane are the identified production clusters for the supply of vegetables to Mumbai, the urban cluster identified under the scheme.

According to 2011 census, Mumbai had a population of 31.45 lakh as against 33.38 lakh in 2001. There was reduction of 5.75 percent in the population compared to 2001 census.

Baseline SurveyA baseline survey was conducted to provide the actual measurement of the certain parameters prior to implementation of the project. Vegetables Growers Association of India was entrusted with the task of conducting baseline survey by SFAC. Baseline survey was carried out with the objective of identifying the major vegetable producing districts and clusters in Maharashtra. This provided a basis for “before” and “after” assessment and “change over time” assessment with respect to few identified parameters.

As per Baseline Survey, four districts were identified as major vegetable production clusters for supply of vegetables to Mumbai.

State/Districts/ClustersThis scheme is being implemented in the four districts of the State – Thane, Raigad, Pune and Nashik which have been identified as vegetable

production clusters for supplying vegetables to the urban cluster of Mumbai.

Implementing Partners in MaharashtraFor inclusive implementation of the scheme, Maharashtra State Horticulture and Medicinal Plant Board has been assigned the task. Managing Director, MSHMPB is the key person responsible for implementation of the scheme at the State level. For the purpose of training and capacity building, Mobilisation and linking of the farmers, developing market linkages and cluster and group formation, two Resource Institutions - ISAP and VGAI have been appointed by SFAC in the vegetable producing clusters of Maharashtra.

Other than aforementioned stakeholders, beneficiaries of the VIUC scheme include farmers, aggregators, and infrastructure owners identified by the Nodal Agency and Resource Institutions in the clusters.


Chapter 4 Maharashtra


Implementation Structure of VIuC in MaharashtraAt the State level, Additional Chief Secretary (Agriculture & Marketing) has been appointed

Name of Organization Role Clusters covered under VIUC scheme

Vegetable Grower Association of India (VGAI) Baseline Survey Thane, Pune, Raigad, Nashik

Maharashtra State Horticulture and Medicinal Plants Board

Nodal Agency Thane, Pune, Raigad, Nashik

Indian Society of Agribusiness Professionals (ISAP) Resource Institution Pune, Nashik

Vegetable Grower Association of India (VGAI) Resource Institution Thane, Raigad, Pune

as the Nodal Agency officer under the Scheme. A detailed implementation structure, within the State Government has been depicted in the following diagram:

Managing Director-Maharashtra State Horticulture and Medicinal Plants Board (State Level)

Project Coordinator and Technical Officials (State Level)

District Superintendent Agriculture Officer (DSAO)(District/Cluster Level)

Taluka Agriculture Officer (TAO) (Block Level)

Agriculture Supervisor (Village Level)

Implementing Structure of VIUC in Maharashtr

Planning and Implementation of ActivitiesThe planning of the project activities starts at the district level, where the Action Plan is submitted by the respective DSAO to the MD, MSHMPB at the State level. From MD, MSHMPB, the proposed

plan is submitted to State Level Sanction Committee (SLSC) which is the final authority for approval of plan for implementation. Approved State Plan from SLSC is submitted to Ministry of Agriculture (RKVY) for approval and sanction of funds. After the approval and sanction of funds, the fund flow is as follows:

29Chapter 4 Maharashtra

Central Finance

Department (RKVY)

Agriculture and marketing

Department , State level(Nodal Department)

MSHMPB Districts(DSAO) Beneficiaries

Flow of Funds

The funds are transferred to the Agriculture and Marketing Department which is the Nodal Department for the Programme from where they are then transferred to Maharashtra State Horticulture and Medicinal Plants Board, which after approval from Finance Department is transferred to District Level Officer.

Financial outlay: The total financial outlay of VIUC scheme for the State is Rs 1700.00 lakh.

Disbursement of subsidies to the beneficiaries: The selection of beneficiaries of the scheme is carried out as per the guidelines of the scheme. For the purpose of awareness generation, the Government Department regularly conducts meetings, gives advertisements in the local newspapers and with the help of local Resource Institutions carries out regular meetings at village level with the member farmers. For the purpose of availing subsidy, both for inputs and

infrastructure, the farmers submit application in the standardised format to the MSHMPB office along with land records and bills of the inputs purchased. Similarly, for infrastructure it is required to submit the photographs of the land and the installed infrastructure. Once the application is submitted, scrutiny is carried out at the District and Block level for verification. After verification, the subsidy amount is deposited into the bank account of the farmer through cheque or RTGS.

Resource InstitutionsThe two Resource Institutions working towards the Mobilisation of farmers and promotion of Farmer’s Interest Groups (FIGs) and Farmer’s Producers Organisations (FPOs) in the State of Maharashtra have accomplished the following achievements:

Particulars Unit Resource InstitutionsISAP VGAI

DistrictsClusters Nos 11 17Target FPOs Nos 5 4FIGs Nos 243 225Total Farmers Nos 4250 4250Achievement (Formed)FPOs NosFIGs Nos 250 231Total Farmers Nos 4692 4650Achievement (Registered) FPOs NosFIGs Nos 205 170Total Farmers Nos 4200 3400Breakup of Total Farmers Marginal Farmers (< 1 Ha) Nos 1299 1432Small Farmers (1-2 Ha) Nos 1685 1395


Particulars Unit Resource InstitutionsISAP VGAI

Semi Medium Farmers (2-4Ha) Nos 1311 1027Medium Farmers (4-10 Ha) Nos 396 756Large Farmers (> 10Ha) Nos --- 40Meetings ConductedFPOs Nos --- ---FIGs Nos 103 51Farmer Nos 3363 51% of members regularly participating in meetingsFPOs % --- ---FIGs % 80 90Farmer % 80 95Capacity Building for FIGs / FPOsFIG members oriented / trained & aware on NVI scheme

Nos 3600 4300

Group leaders oriented / trained on FIG/FPO concept and management

Nos 177 170

FIG/FPO members oriented / trained on Record Keeping in NVI scheme

Nos 650 188

FIG members trained on some or other best practices (for production) under NVI scheme

Nos 400 4435

FIG members trained on (value addition) under NVI scheme

Nos --- 1550

FIG members trained on (Aggregation and Joint and Marketing) under NVI scheme

Nos 50 2550

FIG members linked with KCC Nos --- 4430Bank Account Opened (Status)FPOs NosFPOs (Share Collection)FIGs Nos 147 231Total Savings Rs. Lacs 8.34 15.05

0.43%

32.97%

25.03%

29.24%12.33%

Marginal Farmers (<1 ha) Small Farmers (1-2 ha) Semi Medium Farmers (2-4 ha)

Large Farmers (>10 ha)Medium Farmers (4-10 ha)

Distribution of Farmers Covered by RIs


Small and marginal farmers constitute around 62 percent of the member farmers who are being mobilised into groups. The main emphasis has been given to small and marginal farmers, which is in line with the main objectives of the scheme.

10%

0.11%

19.50%

0.38%1.65%

30.57%

19.71%

Baseline Survey Promotion of Farmers Association/Groups Vegetable Cultivation (High Yielding and Hybrid)

Protected Cultivation HRDIPM/INM

Post harvest Management Marketing Infrastructure Mission Management

15.43%2.65%

Approved Action Plan 2011-12

Proposed and Approved Action Plan As per the Approved Action Plan for the year 2011-12, the Department proposed to take up almost all the activities/components for the implementation of VIUC with the total financial outlay of Rs 1700.00 lakh.

Of the total approved financial outlay of Rs 1700.00 lakh for 2011-12, share of vegetable cultivation received maximum fund of 30.57 percent followed by creation of marketing infrastructure (19.71 percent), post harvest

management (19.5 percent) and protected cultivation (15.43 percent).

Detailed component-wise Physical targets & Financial outlay for the year 2011-12 is given in ANNEXuRE-IIIa

Component Physical Performance Financial PerformanceVegetable Cultivation

As per the plan, approved area for open and hybrid pollinated vegetable cultivation was 180 Ha and 1420 Ha, respectively; 192 ha has been covered in open pollinated vegetable cultivation and 1409 ha has been covered in hybrid cultivation, accomplishing more than 100 percent (100.06 percent) achievement.

The financial target for vegetable cultivation was Rs 40.50 lakhs for open pollinated and Rs. 479.25 lakhs for hybrid vegetables. The financial achievement for open pollinated vegetables is Rs 43.22 Lakhs and Rs 481.40 Lakhs for hybrid vegetables cultivation showing achievement of more than 100 percent (100.9 percent) of the target.

IPM/INM For IPM/INM component, physical target was to cover 200 Ha area, out of which total area has been covered, thus achieving 100 percent success.

The financial allocation for IPM/INM component was Rs 2.00 lakh, out of which total amount of Rs 2.00 Lakhs were utilized, achieving 100 percent of financial target.

Scheme Performance: Physical and FinancialComponent-Wise Physical & Financial Targets and Achievements (2011-12)


Component Physical Performance Financial PerformanceProtected Cultivation

The physical target for protected cultivation was to cover 131 sq m for shade net house component and 16 sq m for green house component. A total of 132 sq m area has been covered under shade net house reflecting achievement of 100.7 percent. For green house 37 sq m area has been covered, giving achievement of 231 percent. Protected cultivation component has achieved total success of 114 percent.

The overall financial achievement for shade net house component is Rs 154.61 Lakhs against the target of Rs 187.50 Lakhs which shows 82.4 percent success.

Financial target for green house component was Rs 74.80 lakh, the achievement is Rs 173.91 lakh, showing 233 percent success.

The total achievement for protected cultivation component is 125 percent

HRD Training The physical target of HRD training was for training of 6986 farmers, against which 7719 farmers have been covered, giving an achievement of 110 percent.

The financial target for HRD training of farmers was Rs 45 lakh, out of which Rs 42.21 has been utilized, giving an achievement of 94 percent.

Post Harvest Management

The physical target for different components of post harvest management was establishment of 195 units, out of which 123 units have been established, giving 63 percent achievement. It includes establishment of 120 pack houses, 1 pre cooling unit, 1 cold storage and 1 low cost onion storage.

The financial allocation for post harvest management was Rs 331.58 lakhs, out of which Rs 202.19 Lakhs have been utilized, achieving 61 percent success.

Marketing Infrastructure

The physical target and achievement for different components of marketing infrastructure is as follows:

Collection and grading centre: Against the physical target of 10, 2 collections and grading centre have been established, achieving 20 percent success.

Retail markets and outlets: As per action plan, there was physical target for establishment of 50 retail outlets, out of which 5 have been established giving 10 percent achievement.

Static/Mobile vending carts: Against the physical target of 400 vending carts, only 1 vending cart has been provided, giving only 0.25 percent achievement.

Motorized vending carts: The physical target for allocation of 70 motorized vending carts, only 3 carts have been distributed, giving only 4.3 percent achievement.

The total physical achievement is 2 percent for marketing infrastructure.

The financial allocation of different components of marketing infrastructure is as follows:

Collection and grading centre: The financial utilization for this component was Rs 40.00 lakh, out of which no money was disbursed reflecting nil achievement.

Retail markets and outlets: The financial utilization for this component was Rs 200.00 lakh, out of which there has been no financial achievement.

Static/Mobile vending carts: The financial allocation for this component was Rs 60.00 lakh, out of Rs 0.15 Lakhs has been utilized, giving 0.25 percent achievement.

Motorized vending carts: The financial target for this component was Rs 35.00 lakh, out of which no amount was utilised, giving no achievement.

The total financial achievement was only 0.04 percent. This can be attributed to the fact although physical infrastructure was established during the year, however, the money was not disbursed during the same financial year, hence the difference.

Promotion of Farmers Association/ Groups

As per the Action Plan 2011-12, the target was to form 425 groups of 8500 farmers; however 9110 farmers have been promoted under the Scheme, achieving 107 percent of the target

The financial allocation for this component was Rs 170.00 lakh; the entire amount has been utilized thus, recording 100 percent achievement.


Out of the total fund of Rs 1700.00 lakh, total expenditure so far is Rs 1290.76 lakh i.e. 76 percent of the total financial target has been achieved successfully. Of this Rs 1290.76 lakh, 40 percent has been spent on vegetable cultivation, 25 percent for protected cultivation, 16 percent on post harvest management and 13 percent on promotion of farmer groups. For promotion of IPM/INM, a small fund has been allocated.

Physical Target versus Achievement and Financial Targets versus Achievement have been given in the Annexure-IIIb and Annexure-IIIc respectively.

Impact of the SchemeThe VIuC scheme covers the whole gamut of vegetable supply, starting from pre-production collectivisation to making vegetables available to the consumers i.e. marketing. The impact of the scheme at the ground is linked to understanding of supply chain by the implementing partners and linking different components of supply-chain with various components of the scheme and planning the implementation accordingly.

Outcomes of primary survey and discussions with various stakeholders and beneficiaries on impact of the scheme have been discussed below:

Findings of Primary SurveyFor the purpose of Impact Assessment Study, primary survey of farmers who have been mobilised under the scheme for formation of FIGs/FPOs was conducted. For the survey, 40 farmers were selected from three districts i.e. 20 farmers from Thane, 10 from Ambegaon and 10 from Nasik. The major points which emerged out of the survey are mentioned below:

Component Physical Performance Financial PerformanceBaseline Survey

The physical target for baseline survey of 1 has been totally achieved, giving 100 percent success

Financial allocation for baseline survey was Rs 6.40 lakh, out of which total fund has been utilized, giving 100 percent achievement.

Administration and Mission Management

For administration and mission management, financial allocation was Rs 27.97 lakhs, out of which Rs 14.67 Lakhs has been utilized, giving 52 percent achievement.

Profile of RespondentsMost of the farmers covered under the survey were small and marginal farmers with land holdings up to 2 ha. It emerged during the survey that the farmers have very small land holdings ranging from 0.20 ha to 1 ha. Around 65 percent of farmers have land holding less than 1 ha, while remaining have land holding between 1 – 2 ha. Of the entire land area of 40 farmers surveyed, majority of the farmers have assured supply of irrigation with electric pump, canal and tube well as the main source of irrigation. Tube well is the main source of irrigation with 53 percent respondents using tube well to irrigate their fields followed by canal and electric pump.

Members of Farmers Association/GroupAll the respondents covered were members of the Farmers Interest Groups (FIGs) formed by the Resource Institutes. Most of the farmers are broadly aware of the objectives of formation of FIG/FPOs. According to most of the respondents, the main objective of farmer’s association is to increase the productivity and production of vegetables in the area, which will help them to increase their income. Although the objectives of FIG is clear amongst members but they are not yet very clear of their role as member of the farmers and most of the farmers understand their role as farm worker in the group for joint activities.

Farmers see the formation of the groups as an activity which will give them a better bargaining power for purchasing of inputs. It will also help them ensure better access to credit facilities and better earning for individual farmers.


Of the 40 farmers surveyed, 30 farmers are saving between Rs. 25 to Rs. 400 per month at individual level as members of FIGs. Average saving of each farmer, as per sample survey, is Rs. 154 per month.

According to surveyed farmers, monthly meetings are held on a regular basis in each cluster and Government officials also participate in various meetings of FIG and FPOs. Bank accounts have also been opened for most of the FIGs.

Vegetable ProductionCabbage, green chilli, cucumber, onion, brinjal, bitter gourd, okra and tomato are major crops being cultivated by the respondent farmers. As per the surveyed farmers, kharif is the main

season for vegetable cultivation and farmers are cultivating vegetables on 1.4 ha of land.

As per primary survey, production cost of most of the vegetables has reduced compared to base-year data. Not much change has been observed in the area under vegetable cultivation from the base year 2010-11 and 2011-12. As per the farmer’s survey, for the surveyed farmers, the area under vegetables remained almost constant at 59.65 ha (2010-11) and 59.55 ha in (2011-12); however, the production slightly decreased from 2412.5 MT (2010-11) to 2359.5 MT (2011-12) and productivity decreased from 40.4 MT/Ha to 39.6 MT/Ha. Crop-wise area, production and productivity mentioned by surveyed farmers have been given in ANNEXuRE – IIId

All the surveyed farmers are using hybrid seed for vegetable cultivation. Most of the farmers purchase seeds either from local input retailer or private nurseries. There is lack of adoption of modern farm management practice in the area surveyed, farmers have not adopted any micro-irrigation system or protected cultivation. However, as observed during discussions, farmers have submitted their applications for subsidy and are willing to take subsidy for the infrastructure components.

Agricultural Inputs and Adoption of INM/IPM Major sources of procurement of agricultural inputs are co-operatives, private agencies and local input dealers. For all the inputs - seeds, fertilisers

Crops Land Preparation

cost

Seed Fertilizers Insecticides Fungicides Irrigation Labour TotalRs/kg Rs/Bag Rs/ltr Rs/ltr Rs/ha Rs/ha Rs/ha

Cabbage 3571 2832 2500 3750 3600 3500 9000 28753Green Chilli 6196 3000 3750 3250 3200 2525 9803 31724Kakadi 4721 5550 2500 2250 2400 3040 12449 32909Onion 7142 5215 2500 2500 4800 2985 10285 35428Bitter Gourd 4500 7650 5000 5000 1200 400 4000 27750Brinjal 5043 5967 6250 5000 5800 3535 5750 37345Okra 3279 8125 5000 5000 2800 2446 9017 35666Tomato 5891 6250 5000 5000 5344 3000 12028 42513

and insecticides, most of the farmers reported that inputs are available on time and mentioned ‘average quality’.

Regarding prices of agri-inputs, maximum respondents have mentioned that the input prices are higher.

Almost all the surveyed farmers are adopting INM and IPM practices and most of the INM/IPM inputs are procured from Primary Agricultural Co-operative Societies (PACS). INM/IPM is more frequently used in cabbage, tomato, brinjal, okra, onion, bitter gourd, etc.

Post Harvest Losses and Value AdditionAs per surveyed farmers, the level of post harvest losses at the farm level varies from crop to crop.


Farmers in Maharashtra carry out value addition in form of grading, sorting and retail packaging of vegetables at the field level for fetching better price in markets. Brinjal and tomato are the major crops for which value addition at the farm level is taken up. Baskets are commonly used for packaging of crops like okra while crops like green chilli, brinjal, onion, cucumber are taken loose to the markets.

Marketing of VegetablesFor marketing of vegetables, almost all the respondents take their vegetables to nearby mandi/haat. Farmers transport their produce up to more than 10 km for marketing. Maximum respondents (88 percent) sell their produce to Commission agents followed by contractors and wholesalers. According to farmers, role of commission agent is the auctioning of the produce. As per survey, majority of the farmers are dependent on commission agents for credit.

In wholesale market/local mandi, mechanism for price discovery is through auctioning and negotiation and payment is made on spot in cash.

Awareness about the SchemeMost of the surveyed farmers are found to be aware of the VIuC; scheme however, the level of awareness was varying in different districts. According to respondents’, major objectives of the scheme are increased production and productivity of vegetables leading to enhanced income. Generally, farmers are aware of the Resource Institutions working in their areas.

Crop Name Post Harvest Loss (in percentage)Bitter Gourd 3Brinjal 2.8Cabbage 2.16Green Chilli 2.42Cucumber 2.61Okra 3.05Onion 2.55Tomato 5

Marketing Tie-ups for Joint Procurement and Sale of ProduceThe farmers are jointly procuring agri-inputs for vegetable cultivation. Also, with the help of Resource Institutions, the FIGs are selling their produce to aggregators at remunerative prices.

Observations from Field VisitThe process of FIG and FPO formation has led to is increased interaction between farmers and Government officials. Awareness about various schemes has increased amongst farmers due to increased interaction and frequent visits of Government officials. In Nasik, the Government officials are quite pro-active and working in close co-ordination with the Resource Institutions.

Some of the other critical observations from field are as below:�There is good co-operation between RI staff

and Nodal Agency which has led to good linkages. The beneficiaries of the scheme are mostly members of FIGs and FPOs formed under the Program. Good level of convergence amongst various schemes – NHM, MIS and Khadi Gram udyog Scheme with that of VIuC was observed.

�For the selection of villages and formation of groups, the Resource Institutions and Nodal Agency have selected contagious areas and production clusters to facilitate the group formation which also helps the farmers with collectivisation and joint marketing of produce.

�At the district and taluka level, officials interact with RIs regularly to discuss the progress


and issues of the farmers and also helps in facilitating buyer seller meets. However, as of now, due to ban on vending carts in residential colonies by Supreme Court, the department has not been able to provide any subsidy to individuals.

�The activities related to joint procurement of agri inputs and joint sale of vegetables has been one of the major achievements under the project. Both Resource Institutions have been quite proactive in developing marketing linkages – both for joint input procurement and joint sale of vegetables.

�Farmers are also taking up innovative technologies for production and productivity enhancement. In Junnar block in Pune, 75 FIGs (1400 member farmers) have jointly taken up relay cropping of vegetables in an area of 650 ha which has led to saving of 30 days for the next crop. As a result, the farmers are able to save almost 80 percent on cultivation costs, 50 percent on manuring and fertilisers and 60 percent on the cost of labour.

As a part of adoption of organic methods of crop cultivation, 700- 800 farmers in Thane and Raigad districts have adopted of bio slurry of ten leaves extract (Dashaparnank) as an organic formulation which has helped them save 50 percent on spraying costs. So far, training has been given to 225 FIGs for adoption of organic chemical control.

Member farmers have been provided training on use of mulching paper and drip irrigation for cultivation of vegetables. Exposure visits by the Resource Institutions have been conducted for the member farmers to make them aware of the benefits of mulching paper and drip irrigation.

Impact of the SchemeThis section of the Chapter investigates the impacts of the scheme on broader areas relating to infrastructure creation, change in mindset of farmers, saving habits, and technical & administrative awareness creation amongst farmers induced by the scheme.

From analysis of physical & financial targets of the scheme, interaction with the stakeholders and primary survey in the field, it has emerged that the

impact of the scheme is quite comprehensive with Resource Institutions and Nodal Agency trying to mobilise and train maximum number of farmers.

Although there is always scope for improvement, positive impact of the scheme has been observed at ground level and some of the positive indicators have been discussed below:

Initiation of Process of CollectivisationResource Institutions have mobilised 8950 farmers under the scheme which have been federated into 375 FIGs. Process of registration of Farmers Producers Organisation (FPO) is in process in all the districts. Collectivisation initiatives are already in place and farmers are working towards joint procurement, production and marketing activities in all the four districts.

Joint Procurement of agri-inputs: In village Wafgaon, FIG members have saved around Rs 20,000 in the bank account of the FIG and have opened their own agri-input shop. With the initiative of the Resource Institution- ISAP, they have also got dealership of ‘Paras Irrigation System Pvt. Ltd.’ for drip, sprinkler and PVC pipes. Another good example of convergence of Government schemes has been observed with the farmers availing schemes like “fertilisers on the farm” due to which they are able to save upto Rs 47000 on group purchasing of fertilisers.

Approximately 75 FIGs (VGAI) have undertaken the programme of joint procurement of seeds through seed companies directly by eliminating agents by which they are able to save on distributors’ commission to the tune of 25 – 30 percent. Tie ups have been established with Nunhems for supply of bitter gourd seeds to the farmers.

Joint Production and Transportation of Vegetables: In Ambegaon block of Pune district, the farmers are jointly cultivating Tondali (Coccinia) and Dodka (Ridge gourd) and supplying approximately 800 to 1500 kg to Vashi market regularly. Similarly in Nashik, the farmers are cultivating cabbage and cauliflower and supplying directly to aggregators like Swami Samarath.

Linkages with Agri-processors: Farmer members of FIGs in Pune have tied up with “Parle Agro Products” for supply of potato.


Popularisation of modern package of practices and protected production technologyThe farmer members in Thane district have been provided training on use of mulching paper and drip irrigation which has led to a large number of small and tribal farmers adopting this intervention. Since, it is adopted on a large scale, the farmers are

procuring mulching paper jointly which has led to saving of 10 -15 percent to the farmers.

Farmer members of 75 FIGs have taken up relay cropping in an area of 650 ha in Junnar in Pune where they cultivate tomato crop followed by cucumber or cowpea. This has led to 80 percent saving in cultivation costs, 50 percent saving in manuring and fertiliser cost and 60 percent in labour cost.

Linkages with StakeholdersFarmers, through their registered FPOs have established linkages with direct buyer for their vegetables (Swami Samarath, Parle Agro and Vashi Market) and are also getting technical inputs and know-how from various other institutes. RIs

have facilitated in opening of bank accounts of FIGs in commercial banks. However, given the period since the implementation of scheme, RIs needs to work aggressively on establishing strong linkages with market player, banks, technical support service providers, input dealers and other stakeholders.


RecommendationsIn Maharashtra, the State Government has adopted all inclusive approach for the implementation of the scheme and results have started showing in the form of increased areas, production and productivity, adoption of new innovative methods of cultivation and establishment of direct marketing linkages. From the execution point of view, the scheme has been quite successful and State has achieved almost 76 percent of the envisaged targets. The State is far ahead of other States in the implementation of the scheme; however, Maharashtra is a leading State in vegetable production and possesses distinct location advantage. The farmers in the region are very progressive and are open to adopt new and innovative methods of vegetable cultivation. Similarly, the State Government is also very proactive and co-operative to facilitate the farmers. As such the potential of the State has not been exploited to the fullest. There is a scope to adopt some corrective measures in the administration and implementation to achieve the desired impact of the scheme at the ground level.

Marketing LinkagesThe scheme can be termed as successful not only in terms of increased area and production but also development of efficient marketing linkages of both agri-inputs and vegetables. The FIGs with the facilitation of Resource Institutions have tied up with the local aggregators in the region; however, as more and more farmers get motivated towards joint procurement, production and marketing activities, it will require establishing formal and direct tie-ups with big retailers like Reliance, Walmart, etc.

Corrective Measures1. State Nodal Agency and Resource Institutions

need to work in close co-ordination for sensitization of the organised retail players like Reliance Fresh and Walmart, etc, so that more farmer groups can be linked to these groups for efficient marketing of the produce.

2. RIs should proactively talk to different stakeholders/potential partners for establishing business linkages. Most important amongst these potential partners are aggregators/organised retailers, agri-input suppliers and financial institutions/banks, etc.

Monitoring and Management Information System (MIS)State Nodal Agency does not have any monitoring system in place for the monitoring and co-ordination of activities under the scheme at State level. However, they are using the SFAC Sugyan software to update the list of beneficiaries. The existing technical and administration staff is taking care of the implementation of the scheme, but since there are a number of Government schemes which are being taken care.

The reason for this, as mentioned by State officials is the lack of sufficient manpower, due to which no Project Management Unit (PMU) is in place. There is no provision of funds for administration of the scheme; hence, separate team for this purpose has not been placed at State or District level.

Corrective Measures1. Technical manpower needs to be hired for the

efficient implementation and monitoring of the scheme; it can be on contractual basis also for the remaining period of the scheme. The State needs Project Co-ordinators, Superintendent Agriculture Officers, Deputy Director, Technical Officers and Agriculture Officer for more efficient implementation of the scheme. Similarly, for capacity building and marketing linkages, the State Government can have provision for Marketing experts who can be hired on contractual basis during the tenure of the scheme.

2. State Implementing Agency should develop its customised Management Information System (MIS) and monitoring system, preferably IT-based, for effective implementation.

Other Recommendations On technical aspects of handling vegetables such as need for infrastructure, technical specifications of infrastructure, vegetable movement and processes at packhouse, etc. there is lack of understanding amongst RI staff. Therefore, they are not able to guide the FPO members properly. Specific training and support in terms of handholding on these technical aspects from SFAC is required.


FIG name: Vasundhara Krishi Vikas Village: AvasariTaluka: AmbegaonDistrict: Pune Resource Institution: ISAP

Vasundhara Krishi Vikas Group was formed on November, 11, 2011 by ISAP (RI). There are 20 innovative farmers in this group who are working enthusiastically on group formation. This FIG observed benefits of group formation and has adopted group farming concept, in which they are cultivating Coccinia and Ridge Gourd. FIGs are depositing their savings and profit from business activities in their own bank account and saving Rs 500/- per month. In this way, they are depositing Rs 10000/- per month. Till date they have saved Rs 3.00 lakh in their account and are utilizing this for purchase of farming equipments and other activities in group welfare. With regular support from RI, they have developed market linkages and are sending their produce to Mumbai. In this way, they have overcome the problem of middlemen and traders in local market and are getting remunerative prices for their produce. The group is actively working on organic compost production and have produced approximately 150 MT on organic compost. They are using this compost for self consumption as well as selling the remaining quantity to other farmers at reasonable price of Rs 6/ kg. The group has started their own agri-input shop, in this way they have eliminated the problem of untimely availability of fertilizer, seeds to the group members. Besides this, they are saving up to 15% on the procurement of seeds. The other members of the group who do not have capability of buying equipments independently are now availing the facility through group purchase of sprayer, weeder and other farming equipments. With continuous support from resource institution, they learned grading and packaging of Coccinea and are getting an additional benefit of Rs 3/kg above the market price. Now the group is moving ahead for development of vegetable nursery and adoption of other advanced technologies in farming. They will form an FPO in two months and are planning to purchase a tractor for the group.

Case Study I


FIG name: ujjawal Krishi Vikas Group Village: WafgaonTaluka: KhedDistrict: Pune Resource Institution: ISAP

ujjawal Krishi Vikas Group was formed in December 2011. The initiative for a formation of group was taken by the Group leader of the FIG and regular support and guidance from resource institution ISAP. The FIG has opened its bank account and is saving Rs 100/ member. In this way, they are depositing Rs 2000/- per month. Till date, they have saved approximately Rs 20000/- in their account. They are utilizing this fund for group interests. The FIG has opened their own agri-input shop for timely purchase of inputs at reasonable prices. Other than this, with prominent support and guidance from resource institution they have linked themselves with a dealer “Paras Irrigation Systems Pvt Ltd” for installation of drip, sprinkler and PVC pipes. The registration of FPO is in process and they have got the name “Walkeshwar Agro Producers Company Ltd”, which is expected to come in operation soon. The group is availing the benefit of some other Government schemes and have saved Rs 47000/- from group purchase of fertilizers.

Case Study II


FIG name: Kanakvira Shetkari GatVillage: VaishakhareTaluka: MurbadDistrict: Thane Resource Institution: VGAI

The FIG Kanakvira Shetkari Gat with support and technical guidance from resource institution VGAI started using mulching technology and drip irrigation in Okra production. VGAI has taken the initiative to disseminate the technology among the small farmers which was earlier adopted by large farmers only. The group commonly purchased mulching paper and laying machine for mulching. They saved around 10-15 % in group purchase of these inputs. Initially farmers were curious about the technology and were unaware about its output in terms of yield of crop, but regular technical guidance and observations from front line demonstrations led them to change their views. Now, the farmers are widely adopting this new intervention. They have not only observed the benefits of water saving and fertilizer use efficienty, but the total cost of production has also decreased. Now, they are progressing in adoption of latest technologies.

Case Study III

Project Area and Stakeholders The VIuC scheme started in 2011-12 in the State of Odisha is being implemented in the Capital City – Bhubaneshwar having a population of 0.83 million. Directorate of Horticulture, Government of Odisha has been appointed as Nodal Agency for implementing the project in the State and Director, Horticulture as the Nodal Officer to look after the overall implementation of the scheme.

Baseline SurveyTo identify major vegetable production districts and clusters. Baseline Survey not only highlighted the exiting supply chain and other bottlenecks but also identified the vegetable growing districts and cluster; in and around Bhubaneshwar. During the interaction with the Nodal Agency and Resource Institutes, it was observed that areas/clusters, which were identified under the baseline survey, have been taken-up for the purpose of the implementation of the scheme.

State/Districts/ClustersThe scheme is being implemented in four districts of Odisha i.e; Jajpur, Cuttack, Puri, and Khurda. These are major vegetable producing clusters for the purpose of supplying vegetable to targeted urban cluster i.e. Capital City of Bhubaneshwar.

Implementing Partners in Odisha In Odisha, State Department of Horticulture has been assigned the task of overall implementation of the VIUC scheme. Director Horticulture is the

designated Nodal Officer for the implementation of the scheme in the State and Assistant Horticulture Officer has been given overall responsibility to looking after VIUC at the State level. At the district level, Assistant Director Horticulture is the Nodal Officer for the scheme. At the block level, Assistant Horticulture Officers (AHOs) are responsible for implementation of the scheme. From the point of VIuC scheme implementation in the State, regular staff of department both at State, district and block level are involved.

For the purpose of Farmers’ Mobilisation, group formation, training and capacity building and establishing market linkages, etc., two Resource Institutions (RI) have been appointed by SFAC in the State covering different vegetable production clusters in four Districts and apart from these two RIs other stakeholders and their role and area of activities have been summarised in the following table.

Implementation Structure of VIuC in OdishaDetailed implementation structure, within the State Government, has been depicted in the following diagram:


Chapter 5 Odisha


Role Name of Organization Districts covered under VIUC schemeBaseline Survey CTRAN Jajpur, Cuttack, Puri and KhurdaNodal Agency Director of Horticulture

Government of Odisha(AHO- Nodal Officer, State level)(ADH-Nodal Officer, District level)

Jajpur, Cuttack, Puri and Khurda

Resource Institution CTRAN Jajpur and CuttackResource Institution ITSL Puri and Khurda

Director Horticulture (Government of Odisha)

Assistant Horticulture Officer- (State Level)

Assistant Director Horticulture-District Nodal Officer

Assistant Horticulture Officer(AHO)-Block Level

Horticulture Extension Worker (HEW), Village Level

Implementation of VIUC Scheme in Odisha

Planning and Implementation of Activities The planning of the project activities starts at the district level, where Assistant Director of Horticulture (ADH) prepares the district plan and submits to District Level Planning Committee (DPC) for approval. After approval from DPC, plan is submitted to Director Horticulture (State Level) for consolidation and preparation of State plan. From Director Horticulture, State plan is submitted to State Level Sanction Committee (SLSC) which is the final authority for approval of plan for implementation. Approved State Plan from SLSC is submitted to Ministry of Agriculture (RKVY) for approval and sanction of funds.

Budget Outlay and Expenditure (2011-12)The total budget outlay approved for the State for the year 2011-12 was Rs. 1200.00 lakh. For administration purpose provision of 5% budget of the total budget outlay is kept in the VIUC scheme.

Release of Subsidy to BeneficiaryIn the State, under VIUC scheme beneficiaries are identified and selected as per the guidelines of the scheme and projects are approved after proper scrutiny of documents by the concerned officials of the Department. Subsidy is released through Cheques, Bank Drafts or RTGs only in beneficiaries account by the Department. Fund is released from Director Horticulture at State

45Chapter 5 Odisha

level to DDH and then to ADH at district level. Horticulture Extension Worker at block level receives the application which is first verified by AHO then the standing crop is verified and approved by ADH. For seeds, interface meeting of farmers with seed dealers is conducted where farmers discuss their requirement. The cumulative requirement of the type of seeds and its cost is then calculated and the application given to the FIG leader. The FIG leader then submits the requirement and subsidy is released directly into the beneficiaries account. In the State, for infrastructure creation, some private firms have been empanelled which on mutual consent with department for construction of polyhouse, the subsidy is provided to the firms once the structure becomes ready and is verified by the engineers. In case of the infrastructure component such as green houses, poly houses and drip irrigation, etc. the Directorate of Horticulture has empanelled

some firms for setting up of the infrastructure. State Horticulture Department approaches the empanelled firm with a proposal for setting up such infrastructure once the department issues a Letter of Intent (LoI) then erection is carried out by the firm. The firm executes the Project, puts up the bill and after verification by the ADH, AHO and Field Staff; the farmer is paid his subsidy share percent, while the remaining amount is paid to the firm directly by the department.

Resource InstitutionsFor the Mobilisation of farmers and promotion of Farmer’s Interest Groups (FIGs) and Farmer Producer Organisations (FPOs), two organisations – International Traceability Systems Limited (ITSL) and (CTRAN) have been appointed in the State by SFAC. Targets of these RIs in terms of Farmers’ Mobilisation, FIG & FPO formation as well as current achievements are given below:

Particulars Unit Resource InstitutionITSL CTRAN

DistrictsClusters Nos 3 6Target FPOs Nos 1 3FIGs Nos 154 150Total Farmers Nos 3000 3000Achievement (Formed & Registered) FPOs Nos --- 1FIGs Nos 154 150Total Farmers Nos 3000 3000Breakup of Total Farmers Marginal Farmers (< 1 Ha) Nos 1496 2299Small Farmers (1-2 Ha) Nos 1260 710Semi Medium Farmers (2-4Ha) Nos 230 ---Medium Farmers (4-10 Ha) Nos 5 ---Large Farmers (> 10Ha) Nos 9 ---Meetings Conducted ---FPOs Nos 1 0FIGs Nos 1372 1573Farmer Nos 3000 2561% of members regularly participating in meetings


63.18%

0.15%0.10%

32.75%

3.83%

Marginal Farmers (<1 ha) Small Farmers (1-2 ha) Semi Medium Farmers (2-4 ha)



Particulars Unit Resource InstitutionITSL CTRAN

FPOs % 50 0

FIGs % 90 100

Farmer % 90 89.30

Capacity Building for FIGs / FPOs

FIG members oriented/trained & aware on NVI scheme

Nos 2174 3000

Group leaders oriented/trained on FIG/FPO concept and management

Nos 52 450

FIG/FPO members oriented/trained on Record Keeping in NVI scheme

Nos 3000 150


Nos 3000 1800


Nos 378 2160

FIG members trained on (Aggregation and Joint and marketing) under NVI scheme

Nos 2419 2250

Bank Account Opened (Status)

FPOs Nos --- ---

FPOs (Share Collection) --- ---

FIGs Nos 52 70

Total Saving Rs. Lacs 1.02 2.09

47Chapter 5 Odisha

16.86%

19%

10.58%

5.83%10.40%

18.33%

4.76%

13.76%

Promotion of Farmers Association/Groups vegetable Seedling Production Vegetable Cultivation

Post harvest ManagementHRD Training

Marketing Technical support group Management and Monitoring

Organic Farming

Approved Action Plan

More than 90% farmers were selected having landholding less than or equal to 2 ha of land holding size and under the project area these farmers are the members of FIGs. As it has been highlighted in the baseline survey, most of the small and marginal farmers remain untouched by the Government scheme because of their small holding size, therefore, main emphasis under this scheme has been given for small and marginal farmers.

Scheme Performance: Physical and FinancialProposed and Approved Action Plan As per the proposed action plan for the year 2011-12, the Department proposed to take up almost all the activities/components for the implementation of VIUC with the total financial outlay of Rs 1200.00 lakh.

Of the total approved financial outlay of Rs 1200.00 lakh for the year 2011-12, maximum fund has been allocated for component of ‘Marketing’ (19 percent) followed by ‘Promotion of Farmer’s Association/Groups’ (18.33 percent) ‘Vegetable Cultivation’ (16.86 percent) and HRD Training (13.76 percent). Overall, the nodal agency has very

judicially distributed the allocated fund for various major components of the scheme.

Detailed component-wise Physical targets & Financial outlay for the year 2011-12 is given in ANNEXuRE IVa

Component Wise Physical and Financial Targets and Achievements (2011-12)Component Physical Performance Financial PerformanceVegetable Seedling Production

For vegetable seedling production, physical target of 4 ha was set, out of which only 1 ha area has been covered so far, achieving 25 percent of the physical target.

Financial allocation for this component is of Rs 5.765, out of which total fund has been utilized and 100 percent target has been achieved.


Component Physical Performance Financial PerformanceVegetable Cultivation

As per the plan, approved area for expansion of open and hybrid pollinated vegetable cultivation was 420.50 ha and 319.20 ha respectively, out of which 300 ha area has been covered under open pollinated vegetable cultivation and 205 ha has been covered under hybrid cultivation, which is 68 percent of total target for vegetable cultivation.

The financial target for vegetable cultivation was Rs 202.34 lakhs. For open pollinated vegetable cultivation, financial allocation was Rs 94.61 Lakhs and for hybrid vegetables cultivation financial allocation was Rs 107.73 lakh. The financial achievement for open pollinated vegetables is Rs 67.60 Lakhs (71 percent of target) and for hybrid vegetables cultivation is Rs 69.18 Lakhs (64 percent of target).

HRD Training The physical target for HRD training was 11000 out of which the achievement is training of only 3000, giving an achievement of 27 percent.

The financial allocation for HRD training was Rs 165 lakh, out of which only Rs 45 Lakhs has been utilized. The achievement for this component is 27 percent.


The physical target was promotion of 550 groups, out of which, 300 groups has been formed, giving an achievement of 54 percent.

The financial allocation for this component was Rs 220 lakh, out of which Rs 120 Lakhs has been utilized and showing an achievement of 54 percent.

Post Harvest Management

In post harvest management, there are different components:

•Pack house: Physical target for setting up of 6 pack houses was set, out of which no units has been established, showing no achievement.

•Cold storage: There was physical allocation for 1 cold storage unit, out of which none of the unit is established

•Refrigerated van/Container (1 MT): There was physical allocation for 1 refrigerated van of 6 MT capacity, out of which the same has been established showing 100 percent achievement.

Financial allocation for different components of Post harvest Management:

•Pack house: The financial allocation for pack house was Rs 9.00 lakh, out of which no fund was utilized on this component showing no achievement.

•Cold storage: The financial allocation for cold storage unit was of Rs 74.40 lakh, out of which, nothing was utilized on this component showing zero percent achievement.

•Refrigerated van/Container (1 MT): The financial allocation for this component was of Rs 6.29 lakh, out of which the whole amount has been utilized, showing 100 percent achievement.

•Refrigerated van (4 MT)/Container: There was physical allocation of 5 units, out of which 5units have been established showing 100 percent achievement.

•Refrigerated van (2 MT)/Container: Allocation for refrigerated van of 2 MT capacity was setting up of 2 units, out of which 2 units have been established, showing 100 percent achievement.

•Mobile vending cart: Physical target for distribution of 30 mobile vending carts was fixed, out of which 10 vending carts have been distributed, giving 33 percent achievement.

•Refrigerated van (4 MT)/Container: The financial allocation for this component was Rs 26.33 lakh, out of which, full fund has been utilized, showing 100 percent achievement.

•Refrigerated van (2 MT)/Container: Financial allocation for this component was Rs 6.4 lakh, out of which, whole fund has been utilized, showing 100 percent achievement.

•Mobile vending cart: The financial allocation for distribution of mobile vending carts was Rs 4.5 lakh, out of which, Rs 1.5 Lakhs has been utilized, showing an achievement of 33 percent.

49Chapter 5 Odisha

Component Physical Performance Financial PerformanceOrganic Farming For adoption of organic farming, physical

target was to cover 1000 ha area; out of which 500 ha has been covered, showing 50 percent achievement.

For organic certification, physical target was to cover 1000 ha area, out of which 500 ha has been covered, showing 50 percent achievement.

The financial allocation for adoption of organic farming was Rs 40 lakh, out of which Rs 10 Lakhs been utilized, showing 25 percent achievement.

Financial allocation for organic certification was Rs 30 lakh, out of which Rs 6 Lakhs has been utilized, showing 20 percent achievement.

Marketing The physical target was establishment of 32 collection/aggregation centres at production cluster, out of which only 2 centres has been established. It shows an achievement of 6.25 percent.

For setting up of retail shops/outlets in rural/urban markets, physical target was 25, out of which 2 outlets have been established till date, showing an achievement of 8 percent.

Financial allocation for collection centre was Rs 128 lakh, out of which Rs 8 Lakhs has been utilized, showing 6.25 percent achievement.

Financial allocation for retail outlets was Rs 100 lakh, out of which, Rs 8 Lakhs has been utilized showing 8 percent achievement.

Baseline Survey of Implemented Districts and Clusters

For baseline survey physical target of 1 unit has been fulfilled, giving 100 percent achievement.

Financial allocation for this component was Rs 5.76 lakh, out of which whole fund has been utilized, giving 100 percent achievement.

Technical Support, Group Management and Monitoring

Financial allocation for this component was Rs 57.16 lakh, out of which Rs 0.1 Lakhs has been utilized showing 0.17 percent achievement.

Out of the total fund of Rs 1200.00 lakh, total expenditure is of Rs 390.08 lakh i.e. 32.5 percent of the total financial target has been utilized.

Physical Target versus Achievement and Financial Targets versus Achievement have been given in the Annexure-IVb and Annexure-IVc respectively.

Impact of the SchemeThe scheme of VIuC has been framed to cover all the segments of vegetable supply right from farmers field up to its final disposal in the market with major emphasis on training for good production practices, farmers capacity building, post harvest management and value addition with creation of marketing infrastructure and market linkages. For the purpose of assessing impact of the scheme, multiple approach has been adopted, which includes interaction with officials

of implementing partners, primary survey of stakeholders and field visits for verification and general observation.

Findings of primary survey of farmers have been discussed in the following section:

Findings of Primary SurveyFor the purpose of Impact Assessment Study, around 40 farmer members (FIGs) were surveyed in 4 VIUC districts of Odisha. The major points emerged out of the survey have been discussed in the following section:�Land Holding: Average operational holding

size of the surveyed farmer’s area is around 1 ha. 82 percent of the farmers belong to the category of marginal farmers. Vegetable production is limited to mostly marginal farmers and none of the large farmer was observed to be practicing vegetable cultivation


in the surveyed area. Vegetable cultivation seems to be a remunerative enterprise among marginal farmers.

�Irrigated land: Out of the total cultivable area of the surveyed farmers, only 51 percent area is under irrigation. Canal and spring constitutes 25 percent of the source of irrigation. Irrigation is mainly done by lifting method.

�Cost of Cultivation: Cost of vegetable cultivation has been calculated based on cost of land preparation, inputs, irrigation and labour employed by the farmers during farming operations (land preparation to harvesting). For some crops like Brinjal, Bittergourd and Cauliflower, cost of production has drastically reduced compare to cost of production during base-year. Detail comparison of current and base year cost of production has mentioned in the section of Impact Assessment in this chapter. Average production cost mentioned by the surveyed farmer has been given in ANNEXURE V.

�Seed Used: Almost 91 percent of the surveyed farmers use hybrid seeds. About half of the seeds are procured from local input supplier and rest from Government and private agency. Almost 80 percent of the farmers are now procuring good quality seeds, earlier as per baseline survey this percentage was low, but now this component has improved marginally. More than 80 percent of the farmers are now getting seeds on time.

�Adoption of On-farm Management Practices: Around 55 percent of surveyed farmers have mentioned adoption of IPM; major source of IPM input procurement is private agency. Farmers have not mentioned of any other on-farm management practices for vegetable cultivation, such as protected cultivation, mulching, drip or sprinkler irrigation, etc.

�Post harvest losses and value addition: As per the data of surveyed farmers, the extent of post harvest losses varies from crop to crop as mentioned below:

Crop Name Post Harvest Loss (in percentage)Pumpkin 26Tomato 24Cauliflower 22Brinjal 22Bitter gourd 22Okra 20Cabbage 17

�Value Addition at Field Level: Value addition at field level is mostly done by grading. Some of the surveyed farmers also perform sorting and packaging. Better price realization has been observed among 44 percent of farmers because of packaging. Mostly plastic bags are used for packaging and at some places gunny bags are used.

�Mode of Transportation: 67 percent of the farmers market their produce individually and using their own vehicles, only 33 percent of the farmers are jointly marketing their produce. Average cost on transportation of the produce is Rs 23/qtl. Average commission of 9% is observed in market.

�Marketing of Produce: For marketing of the produce, 53 percent of the farmers are taking their produce to local mandi/haat, 38 percent are carrying to wholesale market and rest of the portion is sold to other selling points. 85 percent of the produce is sold within 10 km radius. 58 percent of the produce is sold to wholeseller and major role of stakeholders is on aggregation and primary processing of the produce. Major mode of payment is by spot cash and rest by credit and advance. Method of fixing the price is by negotiation. Major challenge in the marketing of the produce is lack of cold storage facilities.

51Chapter 5 Odisha

�Marketing Model: 80 percent of the farmers are availing the facility of new and upcoming markets. Amongst surveyed farmers, around 60% are directly marketing their produce to retailer; these farmers have been linked to S N Agrotech, which is working as aggregator and is a front end marketing organisation, being promoted with the support of Directorate of Horticulture under VIUC.

�Primary Processing and Marketing Infrastructure Facilities: 95 percent of the farmers are aware of primary processing unit but no marketing infrastructure is available at field and market level.

�Government Support & Incentives: 100 percent of the farmers are aware about Government support and activity and major source of information access is NGOs working in the area. 90 percent of the farmers are beneficiary of one or the other Government schemes. Major beneficiaries are from NHM program.

�Awareness about VIUC scheme: During a survey 73 percent farmers mentioned that they are aware about VIUC scheme and its objectives. According to them, major objectives of the scheme is to increase vegetable production and direct linkage with the market. Major benefits they are availing from the scheme are saving on transportation cost, subsidy provided by the Government, distribution of vegetable trays, facility of credit with financial institution and linkage with banks.

�Resource Institutions: ITSL and CTRAN are the resource institutions working in the area. Regular meeting of RI and farmers takes place at monthly and fortnightly intervals. Village and cluster meetings are organized to discuss the program. State department officials participate in FIG/cluster meetings in all the surveyed areas. Potential FIG/Farmers have been identified on shared interest and they have full clarity about the objectives of the scheme. 92 percent of the FIG and 30 percent of the FPOs are registered. Meetings with service providers, suppliers, MFI/bankers are organized. 41 percent of the farmers are provided with KCC and 90 percent of the farmers are linked with aggregators. Buyer and seller meetings are organized time to time. 88 percent of the farmers are doing

joint procurement of inputs for vegetable cultivation.

�Training and Training Need Assessment: Training to FIGs and FPOs is provided by RIs with average 65 participants for 2 days at district level on all aspects like FIG/FPO formation, record and account keeping, aggregation of produce, joint purchasing of inputs and joint marketing of produce, cultivation aspects, product quality improvement and value addition activities.

�Daily average trade volume of 53 q tomato, 70 q brinjal, 30 q green chilli, 70 q of bitter gourd, 180 q of bottle gourd and 30 q of french beans is supplied to the aggregators from Cuttack and Jajpur districts. Transportation cost of the produce is paid by the market players and payment is made through spot cash or online transfer.

Observations from Field VisitAs per data received from the State Nodal Agency, 32.5% of the total budget has been utilized till date. The budget has been more utilized for vegetable seedling production, vegetable production and post harvest component of the scheme. �Cluster approach for identification, selection of

potential villages and formation of FPOs and FIG has been done. Villages in close proximity of 12-15 km distance, which have large scale of production have been selected.

�Group meetings and training are organized at grassroot level; training camps are being organized with the help of State Government officials, expert from OUA&T and personnel from Central Government. As per the baseline survey, there were a number of programs at State and central level, but 73% of the farmers were not aware about those schemes, now due to regular meetings and training, awareness among the farmers and beneficiaries has increased. Programs and training were not limited to large farmers only, small and marginal farmers have been given due consideration and are now getting benefited from various Government schemes.

�Cuttack cluster is showing the most excellent progress in terms of FIG and FPO formation,


aggregation point and tie-ups with business groups. Other clusters are also speeding up the formation of FIG and FPO. Till now, 6000 farmers have been registered and 300 FIGs have been formed.

�Application to become the beneficiary of the project starts with the proceedings of the meeting with State/District officials. Field personnel receive the application which is forwarded to AHO for verification. Then after verification of standing crop in the field, photographs are captured and are subsequently forwarded to ADH for approval. Subsidy is realised as per the norms prepared by AHO and ADH, once the applications are verified then the subsidy is released online.

�Distribution of subsidy is done among FIG by the Group leader, department staff and seed company agents. Seeds, plastic crates and biomix have been provided to the farmers. Almost all beneficiaries have got their account opened; those who do not have account are in process. Zero balance account of the beneficiaries is opened in Axis Bank and the subsidy is transferred to their account through cheques or online transaction. Use of ATM card started among farmers, who initially experienced some problems in its use.

�RIs have sufficient understanding of the VIuC schemes and objectives and they are working for Farmers’ Mobilisation, group formation, training and capacity building and establishment of market linkages. Regular meetings at fortnightly and monthly intervals take place but still there is need for more staff for improving the frequency of the visit. Capacity building sessions are organized time to time. RIs are working and supporting in a satisfactory manner. Good coordination between RI and State and District officials has been observed.

�Ten aggregation points have been developed near farmer’s field, 2 vending outlets, 4 retail points, and 5 more aggregation centres have been earmarked. Till now, only one aggregator has been tied-up through the scheme, which is S. N. Agrotech. State Nodal Agency has installed six collection centres in various production clusters, out of which two are in operation and are being operated by S. N. Agrotech. Most of

the farmers in clusters where collection centres have been operationalised are selling their produce to this aggregator.

Although linking of aggregator is benefitting the farmers, but looking at the future scenario, where it may create a monopolistic situation and farmers do not have alternate options to sell, scheme implementing partners should bring more aggregators to create competition and to give alternate options for the farmers. In addition to this, a single front end player will also have limitation in terms of absorption of volume during peak season and this may create a situation of glut for the farmers.

Challenges/Issues �Lack of trained staff: Although there was

good coordination observed between resource institutions, State and District officials and other field staff but for each cluster, there is need for exclusive technical and marketing staffs. In all the clusters, problem of the shortage of staff has been observed. For improving the frequency of visits, timely troubleshooting of the problem of the number of staff is required. For handholding support to FPO, additional manpower is required.

�Disbursement of inputs: Regarding disbursement of inputs, it has been observed that farmers are not getting seeds of their own preference and varietal standards. Other than this, there is inadequate fund allocation for seeds. Since, promising hybrid varieties are costly as compared to local seeds, if the farmers want to purchase seeds of their own preference, then it becomes more costly to them.

�Monitoring the field: For timely monitoring and evaluation of the field, problem of conveyance has been observed. There is no such facility of mobile van at block level.

�Training: As per the information collected from District officials, HRD trainings have not been conducted among staff involved in the implementation of VIUC scheme. Proper HRD training sessions must be organized from staff to bring clarity in the objective and components of the scheme. This will help them to convey the information accurately among farmers.

53Chapter 5 Odisha

�Lack of aggregators: It was observed that there is only one aggregator in the market which will create the condition of monopoly and low price realization among farmers.

Impact of the SchemeThis section of the Chapter investigates the impact of the scheme on broader areas relating to production enhancement, employment generation, infrastructure creation, saving and improvement in socio-economic status of farmers induced by the scheme.

Vegetable productionAccording to the data collected from Nodal agency (for Baseline and current year) for the districts where scheme is being implemented,

although the area has reduced from baseline year but production and productivity have shown positive changes. As per 2010-11 data, area under vegetable cultivation was 89.90 thousand ha which decreased to 86.61 thousand ha in 2011-12, which is showing a decrease of 3.6 percent. Production of vegetables in the baseline year was 1239 thousand ton which increased to 1260 thousand ton showing an increase of 1.6 percent. Productivity of the vegetable also increased slightly by 5 percent. The production practices have improved considerably and farmers are now keener to learn and apply new practices.

Production costDuring the survey, the cost of production of various vegetables in the project area was captured and compared with the cost of production of

Area ('000 ha) Porduction ('000 ton) Productivity (ton/ha)

89.9 86.6

1239.59 1260.28

13.79 14.550

200

400

600

800

1000

1200

1400

2010-11 2011-12

Area, Production and Productivity of Vegetables in Odisha in 2010-11 and 2011-12

vegetables mentioned in baseline survey report. The production costs have substantially reduced during project period for some vegetables, like for brinjal, cauliflower and bitter gourd, cost of production has reduced considerably by 14-60 percent. This reduced cost of production can be attributed to financial support from Government, which farmers are availing in the form of subsidy

for seeds, seed minikits and biomix, etc from the department due to convergence with other schemes. While at some places, for tomato and pumpkin, the cost of production increased marginally. It was observed that the farmers are not getting seeds of their own preference which is currently in use. In that case, farmers buy their own choice of seeds and it becomes little costly than the subsidy they


are provided for. For this, there is need to update the seed companies empanelled in the VIuC scheme as per the requirement of farmers.

Difference in cost of production from baseline year to current year has been depicted in the graph below:

Production cost (Rs per ha) as per survey Production cost (Rs per ha) as per baseline

25233 2500032610

65000

2134225000 23176

60000

18956 18000

0

10000

20000

30000

40000

50000

60000

70000

Tomato Brinjal Bitter gourd Cauliflower Pumpkin

Prod

uctio

n co

st (R

s/ha

)

Cost of Production of Different Vegetable Crops (comparison from base year to current year)

Post Harvest ManagementFor reducing the postharvest loss of vegetables, refrigerated vans of 2, 4 and 6 MT capacity has been provided. This is facilitating the farmers in keeping the produce fresh for a long time so that they can sell at their own remunerative price. Earlier the post harvest loss of vegetables was up to 47% due to unavailability of the transportation

and storage facility. Mobile vending carts have been provided under the scheme. Due to provision of refrigerated vans and vending carts, post harvest loss has been reduced to 20-25%. But there is lack of cold storage facility. A cold storage unit is under construction which will come in operation soon. For facilitating the packaging, there is provision of pack house which has not been created yet.

Aggregation centre near farmers field and retail outlet at Bhubaneshwar Fresh vegetable outlet shop, Odisha

55Chapter 5 Odisha

Marketing of the produceSince the vegetable production has marginally increased and is further expected to increase a over period of time, the major revenue generation point will be marketing of produce at remunerative prices. For making the process of marketing easy and comfortable among the farmers, aggregation centres have been developed. A private entrepreneur S. N. Agrotech has been engaged as aggregator for marketing of the produce. A brand name of Udhyan Fresh suggested by Directorate of Horticulture is being used for marketing the produce.

Ten aggregation centres has been identified where 4 have started, they are displaying their prices in local language for easy understanding of farmers. Aggregator is transferring money online. FIGs has been linked with a private wholesaler namely Krishak Bazaar.

Twelve collection centres are being developed for 3000 targeted farmers. The very literal impact which has been observed is that the farmer groups are now in a condition to negotiate their price and impact of local traders is reducing. Earlier, due to presence of only one trader in the market farmers were bound to sell their produce at a low price. But now, because of aggregation of produce they are able to sell on mutual benefits. Distress selling of the produce has slowly decreased and the farmers are selling their produce directly in the

field without facing the rigours of transportation, storage and post harvest loss.

At other places also, aggregators are identified for their linkage and establishment of retail outlets. It has made the marketing convenient to some extent. 507 farmers are jointly marketing their produce to these aggregation and retail outlets and are benefitted by this.

Other members of FIG are also encouraged and the process is moving in a progressive direction. But there is need to bring the number of

FIG members directly marketing their produce

Collection of fresh vegetables directly from farmers


aggregators in the market to create a competitive market and prevent the condition of glut in the market. This will help the farmers to get better prices. Data of the vegetable sold is transferred digitally and farmers are paid online.

Linkage with stakeholders and service providersEfforts have been made by resource institutions and District officials for linking dealers, banks, retail outlets, financial institutions and other Government departments to make access of financial and other services possible for farmers. Bank account of more than 70 FIGs has been opened and more than 2054 have been linked up with KCC. However, at some clusters, where banks are not ready for opening the account, and there is high documentation requirement, there is a need to conduct meetings with bank officials and FIGs to make the process easy. FIGs of both the RIs have done a total saving of 3.11 lakh so far. Around 2518 farmers have been linked with KVK and other research institutes for capacity building and training. Meeting with FIGs and input dealers and buyer and seller meetings are organized timely as per the requirement of the farmers. Process of FPO formation is going on actively; RIs need to work more assertively for linking up with aggregators, service providers and other stakeholders.

Convergence with other schemesSome agencies have been promoted by the Directorate of Horticulture for installation of

goods aggregation point, retail outlets and one cold storage unit which is under construction. Other than this, mini-kits of vegetable seeds have been distributed at subsidized rate by the Department of Horticulture. Schemes of NREGS, State Plan Plantation and Micro Irrigation schemes have been converged for utilization of the available benefits to farmer to the maximum extent feasible. Organic farming scheme of NHM for distribution of plastic containers and other inputs and Oil palm cultivation scheme of ISOPOM has been converged under RKVY. Approximately 945 FIG members have been linked with coconut production and organic farming scheme. About 2% of FIGs have been linked with Disaster Management scheme. Kissan Samadhan Kendra has also been converged for distribution of inputs. The farmers

Bank account of farmers are being opened

Aggregation centre with prices displayed in local language and mobile vending cart

57Chapter 5 Odisha

have been observed to be benefitted directly by the convergence of different schemes and utilizing the inputs and subsidies available. Application for vermicompost has been submitted. This has created active participation of farmers in vegetable production activity. Farmers are progressing in a positive direction.

Collectivization of inputsJoint procurement of input has started at some clusters in Odisha. At one point, 80% of FIG members are covered in input distribution of seeds and biomix. Five FIGs of Jajpur and Cuttack are jointly procuring inputs for Zaid season. Soil testing activities and fertilizer procurement has started in groups. Group of six FIGs have purchased a pump set jointly in the name of FIG. Since, the farmer’s groups are observing the mutual benefit in joint

procurement of input therefore, they are stepping forward for group formation.

Impact on employment generationThough one year time is very small to assess the exact employment generation, but significant results have been observed and a considerable percentage of employment has been generated. The scheme of VIuC has played a vital role in generation of employment among rural mass of people. Since, the area under vegetable production has increased by 4-10% therefore, more number of people have been engaged in vegetable production activity by observing it as a lucrative venture. This has resulted in augmentation of employment generation as farm labour. For different areas of operation at village and panchayat level, indirect employment has been generated. For marketing

Training sessions for production practices and marketing of vegetables


of the produce, running of vehicle, collection of the produce and its disposal up to retail outlets, direct employment has been generated. In other clusters 17 persons in total as collection agents and staff at collection centre, 3 vehicle drivers and 2 computer operators have been hired. Moreover, approximately 300 numbers of labours have been hired due to increase in area and cropping intensity. More than 300 people have been provided employment by the scheme directly and indirectly. It is showing a substantial impact of the scheme among farmers. More number of people is becoming part of the scheme. Seeing its success, the scheme can be expanded to other parts of Odisha in the next phase.

Altogether, the scheme is progressing in a constructive direction. Though, the area under vegetable production decreased by 3.6 percent, production and productivity increased by 1.6 and 5 percent respectively. As per the baseline report, small and marginal farmers were mostly neglected from most of the State and Central Government program owing to their small holding size. But in VIuC program, more emphasis was given to small and marginal farmers which constitute 82% of the farmers (primary survey report) for their socio-economic development. Cuttack cluster has shown best progress regarding the group formation and tying up the FPO with aggregation point. All FIGs have been observed to be aware of the benefits and norms of the scheme. Farmers are energized by providing timely training as per the requirement. Awareness meeting is organized about the latest techniques and crop production practices. FIGs are now able to take their own decision. Basic inputs are being distributed and farmers are availing benefits of other schemes also. Encouraging results have been achieved in production and marketing of the produce by establishing efficient linkage. One cold storage is being developed which will come in operation soon. For monitoring of the project, a portal SuGYAN has been developed on which database of 3000 farmers has been created and related information is uploaded timely. The scheme is expected to increase the vegetable farming to exploit the vegetable growing potential of the farmers of the State. State and District officials are actively involved in planning, execution and monitoring of the project. Coordination between State, department and RI officials is good and

their joint effort has made noticeable progress in the scheme.

RecommendationsThough the scheme has achieved a significant growth in State in terms of vegetable production and marketing aspects but there are certain components which can accelerate the activities in order to achieve the goal of comprehensive development of farmers and fulfilling the vegetable requirement of consumers throughout the year, these are certain recommendations which can increase the advantages of the scheme�Although the staffs presently appointed are

doing their work satisfactorily but to achieve the goal more efficiently, additional numbers of staff are recommended to allocate both at administrative and technical level. For different clusters of Odisha, there is need of separate field and technical staff. Since the scheme is progressing in a positive direction by the time, therefore, more number of farmers is covered. Area and production has increased considerably, as a result of which, there is need of efficient marketing of the produce. Marketing of the produce is a big task; therefore, exclusive staff for marketing should be allocated. Additional manpower will be required for hand holding support to FPO. For training and capacity building exclusive technical staff must be appointed. For administration and support, computer operator, accountant and data entry operator is required.

�It has been observed that the clusters selected presently are potential vegetable growing areas within a radius of 15-20 km. But these clusters are mostly low lying areas which face the problem of water logging in rainy season. Since vegetable production is a year round venture, therefore, during the rainy season, production becomes difficult due to water logging in most of the pockets. To overcome this problem, it is recommended to include drainage component in the scheme. As these are the potential vegetable clusters, therefore, comprehensive development of drainage facility is required. Drainage channels and structures must be created to prevent water

59Chapter 5 Odisha

logging. In addition to this, clusters in medium and high lands within close proximity should also be selected. With the proper coordination of department officials, improvement of these clusters can be done. If there is need of irrigation in the selected pockets, then it can be further facilitated depending upon the requirement.

�For enhancing the availability of off-season vegetables to consumers, it is recommended to construct one polyhouse/ cluster for seedling production. RIs can include this activity in business plan of some of the FPOs, which will have good potential as well as will help member farmers in getting better price for their off season produce.

�For timely monitoring of the field, staffs are facing the problem of conveyance in the field, therefore, it is recommended to include the provision of vehicle in the scheme for monitoring of the field as and when required.

�As the farmers are not getting the seeds of their own preference, therefore, it is recommended to conduct more frequent interface meeting of farmers with different seed companies so that farmers can discuss their requirement about seed variety and those companies can be empanelled in the scheme. Interface meeting with other input providers should

also be conducted. After proper discussion, the required variety seeds can be made available to farmers through the companies empanelled for procurement of seeds.

�For safe and easy marketing of produce and proper price control, it is recommended to engage more number of aggregators in the project area, so that monopoly of single aggregator can break and farmers can avail better price of their produce. For enhancing the marketing of the produce, carrying the produce to market, it is recommended to provide vending van for safe and easy disposal of the produce

�As it has been found that the acceptance of modern production practices is low amongst farmers, therefore, demonstration for drip irrigation, mulching and other high-tech organic activities can be conducted. Some of the FPOs / FIGs can be facilitated for organising these demonstrations under the scheme. These components are covered in other concurrent schemes. Therefore, convergence with those schemes is recommended. State, District officials and RIs need to work on this.

�Seeing the substantial success of the scheme, it is recommended to expand the scheme to other potential vegetable growing areas of Odisha.


under the VIuC, directorate of Horticulture, Odisha has identified ‘Surendra Agritech Pvt. Ltd’ as its sole aggregator, handling all activities of front end such as aggregation, distribution and retailing for farmers registered under the FPOs. State Government has provided all possible support to the aggregator for developing a modern and integrated front end model using State of the art infrastructure and Information Technology for information flow as well as financial transactions.

FPO member farmers bring their produce to collection centre cum pack house established by the aggregator at different locations in catchment areas of FPOs. Vegetable prices are prominently displayed at collection centre in local language. Based on this information, farmer decides whether to sell his vegetables to collection centre or not. Vegetables are weighed on electronic weighing machine, which is directly linked to a sophisticated IT system. The system transfers the data related to the farmer, crop sold and weight, etc. to the central server, which is also linked to Distribution Centre of the aggregator. As soon as material is received in the distribution centre and verified by the centre in-charge, it automatically generates a credit note. Axis Bank, a partner in this system, immediately transfers the money to the farmers account. Therefore, farmers receive payment for their produce same day (T+0).

This is probably, one of its kind payment gateway system developed jointly by the Directorate of Horticulture (Odisha), Entrepreneur (Surendra Agritech Pvt. Ltd) and Bank (Axis Bank). The model developed by Odisha has potential and can be replicated in other areas as well. Through this system, farmers get benefit as they can get pre-announced prices for their produce and no chance of cheating by middleman (due to weighing manipulation, etc.). It improves supply chain efficiency by removing large number of middleman and also ensures good quality produce at reasonable prices to consumers in urban areas (Bhubneshwar).

Case Study

Project Area and StakeholdersThe scheme of VIuC is being implemented in 11 districts of Haryana State with Additional Director, Horticulture as the Nodal Officer who is looking after the overall implementation of the scheme in the State. The scheme was initiated in the year 2011-12. The eleven districts are the identified production clusters for the supply of vegetables to Gurgaon, the urban cluster identified under the scheme.

According to 2011 census, the district of Gurgaon had a population of 1,514,085 as against 870,539 in 2001. The decadal population growth rate according to official census 2011 is 73.93 percent as compared to 44.15 percent for the year 2001.

Baseline SurveyA baseline survey was conducted to provide the actual measurement of the certain parameters prior to implementation of the project. The baseline survey was carried out with the objective of identifying the major vegetable producing districts and clusters in Haryana. This provided a basis for “before” and “after” assessment and “change over time” assessment with respect to a few identified parameters.

As per Baseline Survey, eleven districts were identified as major vegetable production clusters for supply of vegetables to Gurgaon.

State/Districts/ClustersThis scheme is being implemented in the eleven districts of the State - Palwal, Faridabad, Mewat, Sonepat, Rewari, Panipat Gurgaon, Karnal, Kurukshetra, Jhajjar and Rohtak.

Implementing Partners in HaryanaFor inclusive implementation of the scheme, State Department of Horticulture has been assigned the task. Additional Director of Horticulture, Haryana is looking after the overall implementation of the scheme at State and district level. For the purpose of training and capacity building, Mobilisation and linking of the farmers, developing market linkages and cluster and group formation, two Resource Institutions - ITSL and IFFDC have been appointed by SFAC in the vegetable producing clusters of Haryana.

Other than aforementioned stakeholders, beneficiaries of the VIUC scheme include farmers, aggregators, and infrastructure owners identified by the Nodal Agency and Resource Institutions in the clusters.


Chapter 6 Haryana


Name of Organization Role Clusters covered under VIUC schemeActech Information System Ltd. in consortium with Smart Pro Biz Consulting

Baseline Survey Gurgaon, Sonipat, Faridabad, Jhajhar, Kurukshetra, Mewat/Nuh, Palwal, Panipat, Rewari, Karnal, Rohtak

State Horticulture Department, Government of Haryana

Nodal Agency Gurgaon, Sonipat, Faridabad, Jhajhar, Kurukshetra, Mewat/ Nuh, Palwal, Panipat, Rewari, Karnal, Rohtak

International Traceability Systems Ltd (ITSL)

Resource Institution

Faridabad, Palwal, Mewat, Sonepat, Rewari, Panipat

Indian Farm Forestry Development Cooperative Ltd

Resource Institution

Gurgaon, Karnal, Kurukshetra, Jhajjar Rohtak

Implementation Structure of VIuC in HaryanaAt the State level, Additional Director, Horticulture, Department of Horticulture has

Additional Director (Horticulture), Government of Haryana

District Horticulture Officer (District/Cluster Level)

Horticulture Development Officer (Block Level)

Implementing Structure of VIUC in Haryana

Central Finance Department

Horticulture Department

Agriculture Department (Nodal Department)

Flow of Funds

Planning and Implementation of ActivitiesThe planning of the project activities starts at the State level, where Assistant Director of Horticulture (ADH) prepares the proposed Action Plan for the State. From Assistant Director, Horticulture, the

proposed State plan is submitted to State Level Sanction Committee (SLSC) which is the final authority for approval of plan for implementation. Approved State Plan from SLSC is submitted to Ministry of Agriculture (RKVY) for approval and sanction of funds. After the approval and sanction of funds, the fund flow is as follows:

been appointed as the Nodal officer under the Scheme. A detailed implementation structure, within the State Government has been depicted in the following diagram:

63Chapter 6 Haryana

The funds are transferred to the Agriculture Department which is the Nodal Department for the RKVY Programme from which it is then transferred to the Horticulture Department, which is the Nodal Agency for implementation of VIuC in the State.

Financial outlay: The total financial outlay of VIUC scheme for the State is Rs 1200.00 lakh.

Disbursement of subsidies to the beneficiaries: In case of subsidy for inputs, the Group leader of the Farmer Interest Group (FIG) submits the application in the required format, which contains the details about the area under open pollinated and hybrid vegetable cultivation, to the Horticulture Development Officer (HDO) in the block. (The copy of format is enclosed as Annexure – Va). After the receipt of application, the Horticulture Development Officer at the block level verifies the area sown under different varieties and forwards the application to District Horticulture Officer (DHO) who then forwards it to the State Horticulture Department. The officials and consultant at the State level carry out random verification of the area and after satisfactory authentication; the subsidy is released by the State Horticulture Department in the form of cheque into the FIG’s account through online RTGS

transfer. Then, from FIG account, it is transferred to accounts of FIG member farmers after cross checking by President or Secretary of that FIG. However, it was observed that instead of inputs, money is electronically transferred into the account of the farmer members as per the requisition received from the FIGs. After the disbursement of money, there is no mechanism to verify if the money was used for purchase of seeds or for any other purpose. The main point which emerged was that although the scheme has provision for the distribution of inputs such as seeds of particular companies empanelled in VIuC Scheme, however, the farmers refuse to grow those seeds as the seed variety distributed under the scheme was not popular amongst the farmers and do not perform better than the seeds that farmers are currently growing. Therefore, instead of distributing the seeds, cash is being distributed so that farmers can buy seeds of their own varietal preference.

For providing subsidy under infrastructure component, State Government has empanelled 15 firms for construction of poly house, net house, greenhouse, whose rates have been approved by Government of India. After submitting the Letter of Intent (LOI) to the department, the farmers approach the empanelled firms and the project gets executed as per Government guidelines. Then,

Activities undertaken by RIs for Mobilisation of Farmers and FPO formation

Training and Capacity Building: Two RIs ITSL and IFFDC has been identified for training and capacity building, meetings, field visits, group discussions, Farmers Mobilisation, group formation and training of FIGs. Field visits and training are organized mainly for agriculture related activities and institution related activities.

Linkages, relationship and networking: For the benefit of farmers in terms of reduced cost of cultivation and saving on purchase of inputs (seeds, fertilizers, insecticides, fungicides etc) and marketing, farmers are motivated by RIs for joint procurement of inputs and marketing. This will fulfil one of the main criteria of the scheme of group formation and will also help in economies of scale. But no concrete achievement has been made as most of the farmers are purchasing inputs individually. Besides this, farmers were also motivated for joint marketing of the produce but almost all the farmers are coming to market on their individually hired vehicles.

Buyer and seller meetings are being organized once in two months. Any considerable work has not yet been done on development of market tie-ups and market linkages. However, Krishi Samadhan Kendra, a subsidiary of ITSL is facilitating farmers in the purchase of vegetables at reasonable prices, which is a motivation to the farmers for cultivating vegetables.


once the infrastructure is ready, Government officials and engineers carry out the verification and subsidy is approved. In case design of the green-house does not match the technical specifications and there is some discrepancy in the structure, then certain percentage share of the firm is deducted. Farmer’s share of subsidy is also provided in the form of cheque after verification.

Resource InstitutionsThe two Resource Institutions working towards the Mobilisation of farmers and promotion of Farmer’s Interest Groups (FIGs) and Farmer’s Producer’s Organisations (FPOs) in the State of Haryana have accomplished the following achievements:

Particulars Unit Resource Institution

ITSL IFFDC

Districts 11

Clusters Nos 6 5

Target

FPOs Nos 4 5

FIGs Nos 125 125

Total Farmers Nos 2547 2500

Achievement (Formed & Registered)

FPOs Nos -- --

FIGs Nos 125 134

Total Farmers Nos 2547 2534

Breakup of Total Farmers

Marginal Farmers (< 1 Ha) Nos 598 333

Small Farmers (1-2 Ha) Nos 1277 760

Semi Medium Farmers (2-4Ha) Nos 636 --

Medium Farmers (4-10 Ha) Nos 35 --

Large Farmers (> 10Ha) Nos -- 429

Meetings Conducted

FPOs Nos 6 --

FIGs Nos 592 --

Farmers Nos 6000 --

% of members regularly participating in meetings

FPOs % 71.6 --

FIGs % 89 79.8

Farmer % 89

Capacity Building for FIGs / FPOs

FIG members oriented / trained & aware on NVI scheme

Nos 238 1291


Nos 13 243

65Chapter 6 Haryana


ITSL IFFDC


Nos 20 --


Nos 107 --


Nos 11 --

FIG members trained on (Aggregation and Joint marketing) under NVI scheme

Nos 14 --

FIG members linked with KCC Nos 1022 --

Bank Account Opened (Status) 125 134

FPOs Nos -- --

FPOs (Share Collection)

FIGs Nos 94 134

Total Savings Rs. Lacs 11.56 14.15

About three-fourth of the Farmers Mobilised and covered under the Scheme are small and marginal farmers with land holding less than 2 Ha. The main objective of the scheme is to

cover small and marginal farmers, thus, with majority of the farmers covered being small and marginal farmers, the scheme is towards the right direction.

50.07%

15.63%

23%0.86%

10.55%

Marginal Farmers (<1 ha) Small Farmers (1-2 ha) Semi-Medium Farmers (2-4 ha)




Scheme Performance: Physical and Financial Approved Action Plan As per the approved Action Plan for the year 2011-12, the Department proposed to take up almost all the activities/components for the implementation of VIUC with the total financial outlay of Rs 1200.00 lakh.

60.80%

6.60%

4.40%

17%

8%1% 1%

0.20%1%

Vegetable Seedling Production Vegetable Cultivation Protected Cultivation

MarketsTraining of FarmersPromotion of INM/IPM

HRD Farmers TrainingBaseline SurveyFormation of Farmers Association

Approved Action Plan for Haryana - 2011-12

Component Physical Performance Financial Performance Vegetable Seedling Production

As per the Action Plan, envisaged target was to cover 2 Ha for vegetable seed/seedling production. The seedling unit production has been set up as envisaged thus achieving 100 percent target.

Against the target of Rs 208.00 lakh, financial achievement is Rs 42.30 lakh, achieving financial target of 20.3 percent. The amount of Rs 42.30 has been disbursed till October 2012, hence the achievement. The work of construction of high tech seedling unit is in process and money is released in parts.


As per the plan, approved area for open and hybrid pollinated vegetable cultivation was 1000 Ha and 1500 Ha, respectively, out of which total area of 1000 ha has been covered in open pollinated vegetable cultivation and 1500 ha has been covered in hybrid cultivation, accomplishing 100 percent achievement.

The financial target for vegetable cultivation was Rs 225 lakhs for open pollinated and Rs. 506.25 lakhs for hybrid vegetables. The financial achievement for open pollinated vegetables is Rs 225.00 Lakhs and Rs 506.25 Lakhs for hybrid vegetables cultivation showing achievement of 100 percent of the target.

Component-Wise Physical & Financial Targets and Achievements (2011-12)

Of the total approved financial outlay of Rs 1200.00 lakh for the year 2011-12, share of vegetable cultivation received maximum fund of 60.8 percent followed by vegetable seedling production (17percent) and formation of farmers association (8 percent).

Detailed component-wise Physical Targets & Financial Outlay for the year 2011-12 is given in ANNEXURE-Vb

67Chapter 6 Haryana

Component Physical Performance Financial Performance Protected Cultivation

The physical target for protected cultivation was to cover 17000 sqm with naturally ventilated system, while the area covered is 15000 sqm showing 88.27 percent success

The overall financial achievement is Rs 70.00 Lakhs against the target of Rs 79.60 Lakhs which shows 88 percent success.

Training of Farmers (within state):

For enhancing the skill of farmers in relation to different aspects of crop cultivation such as good practices for vegetable cultivation, plant protection, nutrients and pest management, post harvest management and other modern methods of vegetable cultivation, the target was to train 2000 farmers, and the achievement was 100 percent as 2000 farmers were successfully trained under the Scheme.

The financial allocation for training of farmers was Rs 13.12 lakh, out of which the entire amount was spent on the training of farmers in different aspects of vegetable cultivation, thus recording 100 percent success.

Promotion of IPM and INM

For IPM/INM component, physical target was to cover 5220 Ha area - 2500 Ha for IPM component and 2720 Ha for INM component. For this component, the envisaged area was covered, thus achieving 100 percent success.

The financial allocation for IPM/INM component was Rs 52.20 lakh, out of which only Rs. 8.87 Lakhs were utilized, achieving only 17 percent of the financial target. It was reported that during 2011-12, although the target was achieved physically, however the money was not disbursed during the same financial year, hence the difference.


As per the Action Plan 2011-12, the target was to form 50 groups of 15-20 farmers; however 260 Farmer Interest Groups (FIGs) have been formed under the Scheme, achieving 520 percent of the target

The financial allocation for this component was Rs 100.00 lakh, the entire amount has been utilized thus, recording 100 percent achievement.

Markets In order to provide direct accessibility and remunerative prices to vegetable farmers, various activities are sought to be carried out in VIUC scheme in the implemented districts.

• Only one component – Vending Carts was covered in the Action Plan for which the envisaged target was 16. As against the target of 16 Nos. of vending carts, achievement found is 16 Nos. (100 percent achievement)

The financial outlay for vending carts was of Rs 2.40 lakh, and the whole of the amount was fully utilized with 100 percent achievement.

Baseline Survey and Implemented Districts and Clusters

Baseline survey was carried out in 11 districts of Haryana, out of which 5 districts of Gurgaon, Karnal, Kurukshetra, Jhajjar and Rohtak were covered by IFFDC and the 6 districts of Palwal, Faridabad, Mewat, Sonipat, Rewari and Panipat were covered by ITSL.

Financial allocation was of Rs 13.43 Lakhs for baseline survey, however the work was assigned to the agency with the lowest bid and thus, Rs. 7.44 lakhs have been transferred to SFAC for baseline survey giving achievement of 55.44 percent.


Out of the total fund of Rs 1200.00 lakh, total expenditure so far is Rs 975.38 lakhs i.e. 81 percent of the total financial target has been achieved successfully. Of these 975.38 lakhs, approximately 75 percent has been spent on vegetable cultivation, 10 percent on promotion of farmer groups and 7 percent on infrastructure for protected cultivation. However, not much fund was allocated for markets component and only 0.25 percent of the funds have been utilised for distribution of vending carts. However, no fund was allocated for post harvest management component.

Physical Target versus Achievement and Financial Targets versus Achievement have been given in the Annexure-Vc and Annexure-Vd respectively.

Impact of the SchemeThe scheme of VIuC has been framed to cover up all the segments of vegetable supply right from farmers field up to its final disposal in the market with major emphasis on training for good production practices, farmers capacity building, Post Harvest Management and value addition with creation of marketing infrastructure and market linkages. Due to broad coverage of the scheme, the impact of the scheme is quite comprehensive. Findings of primary survey of farmers are as follows:

Findings of Primary SurveyFor the purpose of Impact Assessment Study, around 40 farmer members (FIGs) were surveyed in 4 VIUC districts of Haryana. The major points emerged out of the survey have been discussed in the following section:�Land Holding: Average operational holding

size of the surveyed farmers is around 2 – 2.5 Ha. Out of the total number of farmers covered in the survey, 50 percent of the farmers come under the category of small farmers with average holding size of 1-2 Ha, followed by marginal farmers (22 percent). Only 10 percent of the large farmers are found to be cultivating vegetables among the surveyed farmers.

�Irrigated Land: Of the entire land area of 40 farmers surveyed, 97 percent of the land area is irrigated. The major source of irrigation is tube

well with about 97 percent of the farmers in the surveyed area using tube well followed by drip irrigation used by 3 percent of the farmers.

�Vegetable Production: Farmers in Haryana grow field crops along with vegetable cultivation. As per the farmer’s survey, for the surveyed farmers, the area under vegetables decreased from 37 Ha (2010-11) to 31.5 Ha (2011-12); however, the production increased from 412.10 MT (2010-11) to 566.50 MT (2011-12) and productivity increased from 11.1 MT/Ha to 17.90 MT/Ha, which shows a very remarkable increase of 60 percent. Major vegetable crops grown in these areas include bottle gourd, round gourd, radish and cauliflower. This may be attributed to technological interventions and mixed cropping systems being followed by the farmers. Crop-wise area, production and productivity mentioned by surveyed farmers have been given in ANNEXURE – Ve.

�Cost of Cultivation: Cost of vegetable cultivation has been calculated based on cost of land preparation, inputs, irrigation and labour employed by the farmers during farming operations (land preparation to harvesting). Average production cost mentioned by the surveyed farmer have been given in ANNEXURE- Vf.

�Seed Used: Almost 95 percent of surveyed farmers are using hybrid seed for vegetable cultivation. Seeds are procured from local input suppliers or dealers.

�Adoption of Farm Management Practices: Regarding adoption of farm management practices, only 3 percent area is under drip and sprinkler irrigation for vegetable production. Adoption of plastic mulches, low cost tunnels, high cost green-house, shade nets, anti hail nets and poly sheets is not in practice among surveyed farmers but shade houses and green-houses are covered in the other schemes run by Government. Farmers have good awareness about these components of the scheme and some of the farmers are availing subsidy under various other Government schemes for the same component.

�Adoption of INM/IPM: Almost 75 percent of all surveyed farmers are adopting INM and

69Chapter 6 Haryana

IPM practices. 81 percent of the INM/IPM inputs are procured from Primary Agricultural Co-operative Societies (PACS) and 15 percent from private agencies. INM/IPM is more frequently used in potato, tomato, brinjal, bottle gourd. Organic inputs like FYM are procured

from relatives. Availability of these inputs is on time on with their average cost and quality.

�Post Harvest Losses and Value Addition: As per surveyed farmers, the extent of post harvest losses varies from crop to crop as mentioned below:

Crop Name Post Harvest Loss (in percentage)

Peas 10.40

Brinjal 8.60

Tomato 8.20

Bottle gourd 4.12

Potato 4.00

Cauliflower 3.00

Chilli 6.00

�Value Addition at Field Level: Farmers carry out value addition at field level in terms of grading and packaging. On an average, around 25 – 30 percent of the surveyed farmers carry out the sorting and grading of vegetables, especially for peas, tomato and onion. However, it emerged during the survey that grading seems to be a cumbersome process to the farmers who generally prefer to do packaging in traditional methods. Plastic bags are being used for most of the vegetables, at some places gunny bags are also being used for packaging of potato, however, baskets and plastic crates for tomato and onion are not used very frequently. These value addition activities help in average price realization. Little better price realization is observed in case of onion and brinjal.

�Mode of Transportation: Farmers are using individually hired vehicles for transportation of vegetables. Average transportation cost incurred is Rs 65/- per quintal. On an average, 3 percent commission is charged in mandi.

�Marketing of Produce: For the purpose of marketing of produce, almost all the farmers are taking their produce to nearby local mandi/markets. 50 percent of the produce is being sold to Arhtia/Commission agents and 35 percent to retailers while rest of the produce

is sold to village level traders. A major role of the stakeholders is in the aggregation of the produce. Majority of the produce is sold in markets at a distance of 5 km; only 6 percent of the farmers sell their produce in distant markets at a distance of more than 10 km from the village. The farmers fix the price of vegetables by negotiation. Approximately 65 percent of the farmers receive the payment for their produce by cash immediately after selling of the produce; the remaining farmers also sell their produce on credit and advance payment. Higher packaging and transportation cost is the main challenge in marketing of the produce along with poor marketing infrastructure.

�Marketing Models: As of now, farmers are following the traditional methods of marketing. Any direct or contract marketing of vegetables amongst member farmers has not been reported yet.

�Primary Processing and Marketing Infrastructure Facilities: Farmers are not aware of any primary processing or marketing infrastructure facility for vegetables in the clusters and no market infrastructure is available at field and market level.

�Government Support & Incentives: Most of the surveyed farmers (90 percent) are found to


be aware about Government support activity or incentive programs. Farmers viewed two sources of information i.e. Government Officials, Resource Institutions and fellow farmers. About 95 percent of the farmers are availing subsidy under one or the other components of the various Government schemes.

�Awareness about VIUC scheme: During survey, 95 percent farmers mentioned that they are aware about VIuC scheme and its objectives. They have full clarity of the objectives of the scheme with the main objective being group formation and capacity building for good package of practices of vegetable cultivation, financial benefit and subsidies for different inputs. All the surveyed farmers are members of groups (FIGs) promoted by RIs.

�Resource Institutions: Cluster meetings of Resource Institutions are being held once in two months. FIGs have been registered in the clusters and Resource Institutions are working actively for opening of bank accounts and other activities for linking up with Financial Institutions. State department officials participate in FIG/cluster meetings. Potential FIG members are identified based on shared interest. FIG and FPO functions are discussed and drafted timely. Almost all the farmers were found to be aware about Resource Institutions (RIs) working in the clusters for promotion of FIGs and FPOs. All the surveyed farmers mentioned meeting of members on monthly basis. Bank accounts of all the Farmers Interest Groups have been opened. Meeting with service providers, suppliers and micro- financing institutions are being organized on a regular basis. Kisan Credit Card facility is available to only 68 percent of the surveyed farmers. Regular buyer and seller meetings are being organized by the Resource Institutions. Linkages with market and aggregators have been initiated for marketing of the produce in surveyed areas however, at present farmers are taking vegetables to the markets on their own. Joint procurement of inputs has also been initiated, with only 2 FIGs jointly procuring inputs in the surveyed area.

�Market Linkages or Tie- Ups: There is good linkage for marketing of produce and it is

proposed to carry out tie-up with retail outlets of Mother Dairy and Reliance Fresh.

�Training and Capacity Building: All the surveyed farmers viewed receiving training on group formation by RIs within the cluster. Participation of the farmers is excellent in the training and capacity building and they are enthusiastic to learn the good cultivation practices.

Observations from Field VisitAs per data received from the State Nodal Agency, the scheme has achieved approximately 81.28 percent of financial targets set for the year. It was observed that the allocation of funds is skewed towards cultivation related activities e.g. approximately 61 percent of the budget has been allocated for vegetable production followed by 17 percent for vegetable seed/ seedling production and almost 7 percent towards protected cultivation. However, for the components of marketing related activities, which is the main infrastructure component, only 2.4 lakhs (0.24 percent) of the entire budget has been allocated, specifically for static, mobile vending carts/ platforms with cool chambers. However, no budget has been allocated for Post - Harvest Management component.

Maximum (approximately 61 percent) of the funds allocated under the component “vegetable cultivation” have been utilised. Apart from this, the scheme has achieved 100 percent physical and financial targets for components such as farmers training, promotion of farmers groups and markets (vending carts).

As per discussion with farmers, it emerged that the vending carts are being given to the farmers in the production clusters at subsidised rates. However, the farmers were more interested in vegetable cultivation rather than marketing the produce themselves. Also the capacity of the vending carts is only 1 MT which does not allow farmers to collectivise the produce and take it to the markets. Hence, marketing of vegetables at remunerative prices still remains a challenge for the farmers.

It is suggested that for the remaining period of the scheme, the Government should focus more on the Marketing and Post - Harvest Components of the

71Chapter 6 Haryana

Scheme and the vending carts should be given to the retailers vegetable vendors who can be linked to the farmer beneficiaries for proper and efficient utilisation of the scheme components.�All the stakeholders reported good co-

ordination, however from implementation point of view, there is a lack of co-ordination between State Horticulture Department, District Horticulture Department and Resource Institution, and as a result, all stakeholders are working stand alone.

�State Horticulture Department found the scheme to be quite beneficial and useful for the farmers, however, the officials do not have clarity on duration of scheme, so they are not able to adequately plan for the farmers. Also it emerged during discussions that there is a huge gap between the proposed and the approved action plan, as a result of which the Government is not able to help the farmers in the best possible way.

�From administration point of view, Nodal Agency lacks trained staff at both the State and District level. Insufficient allocation of manpower for proper functioning and management of the scheme has been observed. As suggested by The State Horticulture Department, there is requirement of more technical vegetable specialists - at least 1 each for 20 FIGs. One Agribusiness Manager is also required for proper management of the scheme for FPO. Along with this, a project management unit of agri-business and technical experts is required at senior level for appropriate management of the VIUC scheme.

�Sensitization of aggregators is required at Central level so that aggregators show interest in purchasing bulk quantities from farmers. Aggregators are not fully aware of the concept and components of the scheme. Since the aggregators are not provided subsidy in the scheme, therefore they do not find it beneficial. Presently, aggregators are taking only some quantity of the good quality produce.

As it has emerged during the farmers survey, major challenge with the farmers is marketing owing to higher transportation and packaging cost and poor market infrastructure facilities which poses big problem in marketing of these vegetables at remunerative prices.

�All beneficiaries are availing the subsidy for the inputs in the form of cash. Money is transferred to the account of Group leader who then distribute it into FIG. All beneficiary farmers, whether they have big or small areas are provided equal subsidy under the scheme.

�Majority of the stakeholders have good coordination among themselves, their key role is in aggregation of the produce for marketing. Business relation of the farmers with stakeholders is helping them in receiving credit and inputs at low cost.

�There is a good level of convergence among the various State level schemes. It was observed that 95 percent of the farmers are beneficiary of one or the other Government scheme, among which 80 percent are the beneficiaries of NHRDF scheme and remaining 20 percent are availing subsidy under NHM and other State level schemes.

�It was also observed that although the farmers are being provided training on the technical aspects of crop production, however, they do not have much understanding about the commercial aspects and as a result are not able to get remunerative prices for the produce. During FGDs, it emerged that when during one season, a crop is a success and sells at a good price in the market; in the next season, all the farmers cultivate that particular crop, which leads to a glut and hence, low prices. It becomes imperative that the farmers are also trained on the commercial aspects of vegetable cultivation and should be imparted training about production planning to be able to get the remunerative prices.

Impact of the SchemeThis section aims to discuss the impact of the VIuC scheme in the districts where the scheme is being implemented and tangible and intangible impact of the scheme is discussed in the following section:

Quality Planting MaterialThe most imperative point in the State is that most of the small and marginal farmers carry out vegetable production which seems to be quite beneficial in terms of income generation due to


year round production of vegetables. Farmers usually grow all kinds of vegetables in the season like tomato, potato, okra, bottle gourd, chilli, even some area cultivat radish, palak and torai to fetch good price in the early market as there is more demand of these less important vegetables in the early season. In the baseline survey, it was reported that farmers face difficulty in getting seed/ quality planting material. However, during the Impact Assessment Study, it was observed that majority of the farmers are using hybrid seeds and avail the subsidy from the State Government under the VIUC Scheme. It suggests that the farmers are well aware of the latest technologies and benefits of using hybrid seeds; therefore, the scheme’s impact can be seen in terms of the popularity of use of hybrid seeds. Other than seeds, farmers are procuring their inputs individually from local input dealers on their own, they are also well aware of Integrated Pest and Nutrient Management (IPM/INM) techniques, but at some places, it was observed that there is negligible use of fungicides for disease control.

under the Scheme, two seedling production units have been established in Rohtak and Gurgaon,

from where the farmers will be able to purchase seeds and seedlings for the coming season at subsidised rates.

Vegetable Production According to the data collected from Nodal agency (for Baseline and current year) for the districts where scheme is being implemented in the State of Haryana; area, production and productivity showed a positive change. As per the data provided by Directorate of Horticulture, area, production and productivity increased considerably in the year 2011-12 from the baseline year 2010-11. As per Baseline year 2010-11, area under vegetable cultivation was 213.58 thousand Ha which increased to 222.64 thousand Ha in 2011-12, showing an increase on 4 percent. Similarly, production of vegetables in the baseline year (2010-11) was 2,785 thousand MT which increased to 3,042 thousand MT in the current year (2011-12), showing an increase of 9 percent. Productivity of the vegetable also increased by 5 percent from 13.04 MT/Ha to 13.75 MT/Ha.

213.58

2785.85

13.04%222.63

3062.57

13.75%

Area ( thousand ha) Production ( Thousand MT) Productivity (ton/ha)

2010-11 2011-12

Area, Production and Productivity of Vegetables in Haryana in 2010-11 and 2011-12

Creation of InfrastructureThe scheme of VIuC covers various infrastructure components ranging from infrastructure for seed/seedling production to Post Harvest Management and marketing infrastructure.

However, as per the approved action plan, the protected cultivation component covered naturally ventilated green houses and marketing infrastructure covered only vending carts. Naturally ventilated structures have been installed in 15000 sqm area, out of envisaged

73Chapter 6 Haryana

target of 17000 sqm. It was observed that all the four naturally ventilated structures have been erected in Block-Dayalpura in Faridabad District. The farmers to whom the subsidy has been provided for naturally ventilated structures are members of the groups being promoted by the State Government. Similarly, in case of vending carts which are being given to the FIG farmers, the capacity of vending carts is less for all the FIG members to take their produce to the market.

Joint procurement of inputsIt was observed that all the farmers are purchasing inputs for vegetable cultivation and they are carrying their produce on individually hired vehicles, which leads to more cost on both the activities, however if they collectively purchase these inputs and carry their produce to the market

in group hired trucks then it will lead to more savings. This joint effort is completely absent among the farmers in the State.

Cost of Production During the Impact Assessment Survey, the cost of cultivation of major vegetables was recorded and compared with the cost of production of vegetables in the baseline survey. It was noticed that the production costs of vegetables have decreased considerably as compared to the baseline year. This reduced cost of production can be linked to support from Government, which farmers are availing in the form of cash subsidy for seeds, IPM & INM kits, etc, which leads to lesser cost spent by the farmers. Difference in cost of production from baseline year to current year has been depicted in the graph below:

Base Year (2010-11) Current Year (2011-12)

0

10000

20000

30000

40000

50000

60000

70000

Bottlegourd Peas Potato Tomato

42350

33575

47500

21640

34350

62500 58050

28420

Comparison of Production Cost of Vegetables - Baseline vs Current year

Post Harvest Management and Value AdditionThe Haryana farmers are only practicing grading and packaging in terms of post - harvest management of vegetables. Although they are aware of the postharvest techniques which can improve the quality of produce in terms of value and shelf life, adoption of these techniques was not found in the surveyed areas. Under the Scheme, there is provision for markets and Post Harvest

Management component; however, since no budget was allocated for these components in the year 2011-12, no PHM and market infrastructure has been established in the region. Although the State Government is working towards convergence of different schemes, so that the farmers can avail the benefits of these components under other schemes, it becomes necessary that in the coming year, budget is allocated for these components under the VIuC scheme so that maximum farmers can get the benefit.


Linkages with Stakeholders and Other Retail OutletsEstablishing proper linkages with various stakeholders like Research Institutes, financing institutions, Government (District and State officials), other field staff and institutional staff is very crucial for easy running of the procedures from purchase of inputs up to the marketing of the produce. Till now a total of 259 bank accounts have been opened for all the 259 FIGs resulting in saving of Rs 25.65 lakh. RIs are working for the formation of FPOs and registration of 5 FPOs is in process. Both the RIs have covered 5047 farmers. Although no marketing linkages have yet been established, efforts are being made to create linkages with Mother Dairy, Walmart and Reliance Fresh.

Convergence with Other SchemesThe State Government is working towards convergence of the VIUC with other schemes. As of now, the department has merged the Plasticulture component of NHM Scheme with the VIuC Scheme, so that the farmers can derive benefits from two schemes.

Employment GenerationThe scheme is heading towards success in the State and envisaged targets are being achieved, however, at this stage, no reliable data is available on the direct and indirect employment generated by the scheme. However, all stakeholders including the State Government have the opinion that the scheme is one of the best ever integrated scheme for promotion of vegetables in the State, which will lead to consolidation of vegetable areas.

Recommendations In the State of Haryana, the State Government has adopted all inclusive approach for the implementation of the scheme and results have started showing in form of increased area, production and productivity. From the execution point of view, the scheme has been quite successful and the State has achieved almost 90 percent of the envisaged targets, however, the impact of the

scheme is still lacking on certain aspects. Therefore, there is a need to adopt some corrective measures in the administration and implementation to achieve the desired impact of the scheme at the ground level.

Convergence of Various Components of The Schemeunder the open and hybrid seed component of the scheme, the FIG member farmers are being provided subsidy based on the land area being cultivated under open and hybrid vegetables. The money is electronically transferred into the bank accounts of the farmers, however, no mechanism is in place to ensure that the farmer purchases seed with that amount. Similarly, for vending carts component, the subsidised vending carts are being provided to the farmer groups, which are not of any use to them. It was also observed during field visit that the beneficiaries of the naturally ventilated structures are members of FIGs being promoted by the State Horticulture Department.

Corrective Measures1. For the remaining period of the scheme, the

Government should empanel seed companies as per the guidelines of the scheme and provide the desired seeds to the member farmers rather than cash subsidy.

2. The sub component of vending carts under the market component should be given to the retailers/vendors who can be mandatorily linked to the member farmers of FPO/FIG for better impact of the scheme at ground level.

Customisation of Scheme Components and ImplementationThe scheme of VIuC has a standard format with same components in the entire country, however, for Haryana; as per inputs received from State/District officials and beneficiaries, there is a need to add some more components as follows: a. Special component for supporting the FIG or

FPO as corpus fund may be incorporated for initial year

75Chapter 6 Haryana

b. Sub component of packaging – corrugated boxes, plastic crates, shrink wrap, etc. may also be included in the PHM component of the scheme

c. As per farmers, farm equipments like spray pumps, etc. can also be provided at subsidized prices to the farmers

The State Government in collaboration with Rungis International Market is setting up a Terminal Market in Gannaur close to the upcoming Kundli Palwal Manesar (KPM) highway. However, under the scheme no provision was kept for postharvest management component which is a critical component for the success of vegetable cultivation.

Corrective Measures 1. Suitable components as per needs of the State

Government and local farmers can be added to the scheme

2. State Nodal Agency should also plan for providing more funds for PHM & marketing related components in remaining period of the scheme

Marketing LinkagesThe scheme can be termed as successful in terms of increased area and production, however, the main objective of efficient marketing of the produce has still not been achieved due to lack of efficient marketing linkages. Most of the organised retailers like Reliance, Walmart, etc. are not even aware of the scheme and farmers groups have not been able to take advantage of the collectivisation.

Corrective Measures1. State Nodal Agency and Resource Institutions

need to work in close co-ordination for sensitization of the retail players like Mother Dairy, Reliance Fresh and Walmart etc, so that the farmer groups can be linked to these groups for efficient marketing of the produce.

2. RIs should proactively talk to different stakeholders/potential partners for establishing business linkages. Most important amongst

these potential partners are aggregators/organised retailers, agri-input suppliers and financial institutions/banks, etc.

Monitoring and Management Information System (MIS)State Nodal Agency does not have any monitoring system in place for the monitoring and co-ordination of activities under the scheme at State level. However, they are using the SFAC Sugyan software to update the list of beneficiaries. The existing technical and administration staff is taking care of the implementation of the scheme.

The reason for this, as mentioned by State officials is the lack of funds and sufficient manpower, due to which no Project Management unit (PMu) is in place. There is no provision of funds for administration of the scheme; hence separate team for this purpose has not been placed at State or District level.

Corrective Measures1. For better transparency and efficient

management of the scheme, it is suggested that the State Government should allocate budget for the administration and monitoring of the scheme.

2. Technical manpower needs to be hired for the efficient implementation and monitoring of the scheme; it can be on contractual basis also for the remaining period of the scheme.

3. State Implementing Agency should develop its customised Management Information System (MIS) and monitoring system, preferably IT-based, for effective implementation.

Other Recommendations1. Resource Institution staff lacks clarity on

technical and commercial aspects of vegetable production. The RI staff can be provided training on technical aspects of vegetable cultivation and management and commercial aspects of FPO , so that they can guide the member farmers in a much better way.


Manbir Singh: Manbir Singh is a matric pass farmer in Dayalpur, who is carrying out mixed cultivation of onion, cucumber and sugarcane. He is the president of one of the Farmers Groups formed by the District Horticulture Department. In the last season, he carried out the mixed cultivation on soil beds and at the time of field visit, he was preparing his field for the next crop. The onion crop was harvested in May and sold in September. By cultivating three crops in a single cropping cycle, he was able to achieve a record yield of 24 Qtls per acre and the input cost was reduced by almost one third.

The cost of mixed cultivation comes to around Rs 16,000 per acre for three crops of which labour cost accounts for twenty five percent of the cost. The total income from the crops is around Rs. 62,500. Thus, Manbir Singh is saving around Rs. 47,000 per acre by means of mixed cropping.

The major market where he takes his produce is Ballabhgarh market in Faridabad and local Tigaon mandi.

Case Study I

77Chapter 6 Haryana

Dr. Manoj Bhatia is PhD in Agriculture and member of the Hi Tech Sabji Utpadak Samuh in Palwal. He has taken subsidy under both NHM & NVI. Under the NVI scheme, he is cultivating colored capsicum, cucumber, tomato and brinjal in poly house of size 0.375 Ha. Use of automation gives him time to do other works as well. Due to the good quality of vegetables harvested from poly house, he is getting a better price in the market as compared to other farmers and this has motivated him to install four more poly houses for a vegetable cultivation. During previous season, he had cultivated cucumber in 1000 sq m area from which he was able to harvest about 150 kg/day of cucumber, which gave him an income of Rs. 1, 70,000. Similarly, he had grown capsicum in the polyhouse in an area of 3000 sq m from which he harvested capsicum worth Rs 4.5 lakhs.

Now he is carrying out the planting of tomato in polyhouse and preparing the nursery for cultivating brinjal in polyhouse.

Under open conditions, he is carrying out the cultivation of bitter gourd, cucumber, tomato, brinjal, bottle gourd, etc. with mulching and drip irrigation, which is also yielding good results. He is also working as a treasurer in FIG. He plans to now concentrate on organic farming which will help him get higher prices for the organically grown vegetables. For marketing of vegetables, he is carrying out tie- ups with retail players like Reliance and Mother Dairy.

According to him, the scheme is very good and farmers are getting united due to the scheme. The farmers are also getting benefits in terms of knowledge and financial assistance which has helped them to diversify and increase the area under vegetable cultivation.

Case Study II

Project Area and Stakeholders The scheme of VIUC in the State of Rajasthan is being implemented in the Capital City – Jaipur. It was kick started at Jaipur in 2011-12, with Joint Director, Horticulture as the Nodal Officer to look after the overall implementation of the scheme.

According to the 2011 census, Jaipurs has a population of 6,663,971 of which males and females were 3,490,787 and 3,173,184 respectively. The population growth rate of Jaipurr according to 2011 official census is around 26.91 percent as compared to 32.40 percent of 2001 census.

nine clusters of Jaipur district by two Resource Institutions - Indian Society of Agribusiness Professionals (ISAP) and ACCESS Development Services (ADS). Bassi, Jhotwara, Chaksu, Sanganer and Boraj are being looked after by ISAP while ADS is working in Chomu, Shapura, Kotputli and Viratnagar.

Implementing Partners in Rajasthan In Rajasthan, the State Department of Horticulture has been assigned the task of overall implementation of the VIUC scheme. Joint Director, State Horticulture Mission is looking after VIuC at the State level and Assistant Director, Horticulture (Jaipur) is the Nodal Officer for the VIUC scheme at the district level. For the purpose of Farmers’ Mobilisation, group formation, training and capacity building and establishing market linkages etc., two Resource Institutions have been appointed by SFAC in the State, covering different vegetable production clusters in Jaipur District.

Baseline SurveyTo identify major vegetable production in districts and clusters, Actech Information System Ltd carried out a baseline survey in Rajasthan. The baseline survey not only highlighted the possible bottlenecks but also identified the vegetable growing clusters in and around Jaipur city. The baseline survey is the basis for a ‘before and after’ assessment and a ‘change over time’ assessment with respect to few identified parameters.

As per the Baseline report, four clusters from Jaipur- Rajasthan namely Bassi, Jhotwara, Chomu and Shahpura were identified as the main production clusters to supply vegetables to Jaipur.

State/Districts/ClustersApart from the four clusters which were suggested for implementation of the scheme, the State Government included five more clusters based on the recommendations of the Resource Institutions; so in total, the scheme is being implemented in


Chapter 7 Rajasthan


Besides the above mentioned stakeholders, beneficiaries of the VIUC scheme include farmers, aggregators, and infrastructure owners identified

by the Nodal Agency and Resource Institutions in the clusters.

Name of Organisation Role Clusters covered under VIUC schemeActech Information System Ltd. Baseline Survey Bassi, Jhotwara, Chomu and ShahpuraState Horticulture Mission, Government of Rajasthan

Nodal Agency Bassi, Jhotwara, Chaksu, Sanganer, Boraj, Chomu, Shapura, Kotputli and Viratnagar

Access Development Services (ADS) Resource Institution Chomu, Shapura, Kotputli and ViratnagarISAP Indian Society of Agribusiness Professionals)

Resource Institution Bassi, Jhotwara, Chaksu, Sanganer and Boraj

Implementation Structure of VIuC in RajasthanState Government

Director Horticulture, Government of Rajasthan

Joint Director (Horticulture)-State Nodal Officer

Assistant Director (Horticulture)-District Nodal Officer

Assistant Agriculture Officer (AAO), Cluster Level

Agriculture Supervisor (AS), Village Level

Structure of Implementing Unit-VIUC Scheme

At the State level, Joint Director, Horticulture has been appointed as the Nodal Officer of the VIUC programme in Rajasthan. A detailed

implementation structure, within the State Government, has been depicted in the following diagram:

Planning and Implementation of Activities The planning of the project activities starts at the district level, where the Assistant Director of Horticulture (ADH) prepares the district plan and submits it to the District Level Planning Committee

(DPC) for approval. After approval from DPC, the plan is submitted to Director Horticulture (State Level) for consolidation and preparation of State plan. From the Director Horticulture, the State plan is submitted to State Level Sanction Committee (SLSC) which is the final authority for approval of plan for implementation. Approved

81Chapter 7 Rajasthan

State Plan from SLSC is submitted to the Ministry of Agriculture (RKVY) for approval and sanction of funds.

Budget Outlay and Expenditure (2011-12)The total budget outlay approved for the State for the year 2011-12 was Rs. 1200.00 lakhs. For administration purposes, a provision of 5% budget of the total budget outlay is kept in the VIUC scheme.

Release of Subsidy to BeneficiaryIn Rajasthan, under the VIuC scheme the beneficiaries are identified and selected as per the guidelines of the scheme and projects are approved after proper scrutiny of documents by the concerned officials of the Department. Subsidy is released through Cheques, Bank Drafts or RTGS only in the beneficiaries’ account by the Department. However, in case of open field/

hybrid cultivation, the Resource Institution is responsible for mobilising the farmers into groups and has been given the responsibility of getting the subsidy forms filled by the farmers who are member of FIGs/FPOs. As per scheme norms, it has been made compulsory for subsidy to be made available to only those farmers who are a part of the proposed FPO under the VIUC Scheme. In the State, for the year 2012-13, seven input companies have been empanelled for supplying seeds to the farmers. In case of the infrastructure component such as green- houses, polyhouses and drip irrigation etc., the Directorate of Horticulture has empanelled some firms for setting up of the infrastructure. The farmer approaches the State Horticulture Department along with the empanelled firm with proposal for setting up such infrastructure, once the department issues a Letter of Intent (LoI) then erection is carried out by the firm. The firm executes the project, puts up the bill and after verification by the AD, AO and field staff the farmer is paid his subsidy share percent by means of an Account Payee Cheque,

Activities undertaken by RIs for Farmers’ Mobilisation of FPO formation

Capacity Building, Orientation & Training: Both RIs have identified capacity building and training requirements of FIGs through focussed group discussions, group activities and meetings. Exposure visits and trainings are organised on two broad components - one is on Agriculture related and other on Institution related training.

Linkages and NetworkingIn order to achieve the desired objectives of the VIUC scheme and reduce cost of cultivation, RIs are motivating farmers for joint procurement of inputs (seeds, fertilizers, insecticides, pesticides, etc). Although the success rate is not so encouraging, however up to now 2500 farmer members (according to ISAP data) are benefitted by joint procurement of inputs like seeds, fertilizers, insecticides and pesticides in the clusters.

Besides joint procurement of inputs, RIs are also prompting farmer members to jointly market their produce to reduce cost of logistics. Around 15-20 farmer members (ISAP data) are benefitted by the concept. ADS is yet to work on this concept.

In order to avail loan for cultivation of crops, nearly 2781 FIG members are linked with the banks directly for KCC facility.

In order to promote vegetable cultivation, nearly 4402 farmer members availed benefits of other schemes (NHM, MIS) Nearly 2700 farmer members are linked with the KVKs and other research institutions through trainings, exposure visits, field visits etc

For the purpose of establishing direct market linkages, so far 1 buyer’s seller meet was organized by the ADS. While ISAP is in the process to organize the buyer’s seller meet.


while the remaining amount is paid to the firm directly by the farmers.

Resource InstitutionsFor the mobilisation of farmers and promotion of Farmer Interest Groups (FIGs) and Farmer’s

Producer’s Organisations (FPOs), two organisations - Indian Society of Agri-business Professionals (ISAP) and Access Development Services (ADS) have been appointed in the State by SFAC. The targets of these RIs in terms of Farmers’ Mobilisation, FIG & FPO formation as well as current achievements are given below:

Particulars Unit Resource InstitutionADS ISAP

Districts 1Clusters Nos 4 5Target FPOs Nos 04 05FIGs Nos 282 250-333Total Farmers Nos 5000 5000Achievement (Formed & Registered) FPOs Nos 04 02FIGs Nos 288 256Total Farmers Nos 5002 5120Breakup of Total Farmers Marginal Farmers (< 1 Ha) Nos 2198 3000Small Farmers (1-2 Ha) Nos 2090 1200Semi Medium Farmers (2-4Ha) Nos 969 550Medium Farmers (4-10 Ha) Nos 59 370Large Farmers (> 10Ha) Nos 06 0Meetings Conducted FPOs Nos 28 02FIGs Nos 1370 256Farmer Nos 21053 5120% of members regularly participating in meetingsFPOs % 74 -----FIGs % 73 -----Farmer % 56 -----Capacity Building for FIGs/FPOs FIG members oriented/trained & aware on NVI scheme

Nos 23 2450

Group leaders oriented/trained on FIG/FPO concept and management

Nos 12 369

FIG/FPO members oriented/trained on record keeping in NVI scheme

Nos 420 246


Nos 592 640


Particulars Unit Resource InstitutionADS ISAP


Nos Under process 500


Nos Not yet planned 240

Bank Account Opened (Status) 151

FPOs Nos 04 0

FPOs (Share Collection) -

FIGs Nos 225 66

Total Saving Rs. Lacs 51.45 1.32

31%

15%

50%

4%

Marginal Farmers (<1 ha) Nos Small Farmers (1-2 ha) Nos Semi Medium Farmers (2-4 ha) Nos

Medium Farmers (4-10 ha) Nos


The main objective of the scheme is to target small and marginal farmers, thus, it was observed that of the approximately 10,000 farmers covered in the State, more than two-third farmers were small and marginal farmer with landholding less than 2 ha.

Scheme Performance: Physical and Financial Proposed and Approved Action Plan As per the proposed action plan for the year 2011-12, the Department proposed to take up

almost all the activities/components for the implementation of VIuC in Jaipur – Rajasthan with the total financial outlay of Rs. 1494.28 lakhs. However, the Department got the approval for Rs. 1200 lakhs for implementing the Scheme in Jaipur.

Of the total approved financial outlay (Rs. 1200 lakhs) for 2011-12, share of vegetable cultivation component received maximum fund (62%), followed by protected cultivation component (13%) and vegetable seedling production (7%).

A detailed component-wise Physical targets & Financial outlay for the year 2011-12 is given in ANNEXURE-VIa.


Component-Wise Physical Laps financial Targets and Achievements (2011-12)

7%

62%

2%1%

1%

13%

4%3%

1% 1% 5%

Vegetable Seeding Production Vegetable Cultivation Protected Cultivation

Promotion of INM/IPM Organic Farming Training of Farmers

Post Harvest Management Unit Markets Formation of Farmers Association

Baseline Survey Managerial Funds

Approved Action Plan for 2011-12 for Rajasthan

Component Physical Performance Financial Performance Vegetable Seedling Production

As per approved action plan, for the purpose of better quality vegetable seed production, 01 ha area was the target, however actual achievement was found to be a non-starter.

As against the target of Rs. 52 lakhs, since there is no physical performance so financial achievement is nil.


As per approved action plan, 2000 Ha area was target for area covered for vegetable crops under the vegetable cultivation component, however, actual area covered is 4,627 ha (231.35% achievement). In the component, two types of interventions have been carried out i.e. open field and hybrid vegetable cultivation.

• In the OPV, achievement observed is 96% (target 500 Ha, achievement 480 Ha).

• In case of hybrid vegetables, 276% achievement is found (target 1500 Ha, achievement 4,147 Ha).

As per approved action plan, the financial target for vegetable cultivation was Rs. 618.75 lakhs (Rs. 112.5 lakhs for open field and Rs. 506.25 lakhs for hybrid cultivation). The financial achievement in case of vegetable cultivation reflects some good results with an achievement of 99.83 % recorded. Out of the total outlay of Rs. 618.75 lakhs, Rs. 617.8 lakhs was utilised.


Under this component, the sub-component of naturally ventilated system is approved and under this component tubular structure is approved. In the component, target was to cover 30,000 sq m area and achievement observed is 16,000 sq m (53 percent achievement).

In case of protected cultivation component, overall financial achievement is only 52% (target Rs. 140.25 lakhs, achievement Rs. 72.31 lakhs).


Component Physical Performance Financial Performance Organic Farming In case of organic farming component,

the target was to set up 225 Units (Vermi-compost Units 25 (permanent structure) and 200 HDPE vermi-compost units 200Units). However achievement is only 40 Units.

In case of vermi-compost units (permanent structure), target was establishment of 25 units and as against the targets, achievement viewed is 25 units (100 percent achievement). And in case of HDPE Units, target was 200 and achievement is 15 Units (7.5 percent only).

In case of organic farming component, achievement noticed is 47 percent. Vermi-compost units - permanent structures were allotted Rs. 7.50 lakhs and for HDPE Units Rs. 10.00 lakhs, out of which Rs. 7.50 lakhs were spent on permanent structures and only Rs. 0.75 lakhs were utilised for HDPE.

Training of Farmers (within state):

In order to enhance capacity and the knowledge of farmers, the target was to train 2000 farmers on various aspects of crop cultivation. As against the target, all 2000 farmers (100 percent achievement) have been trained on various aspects such as vegetables cultivation, package of practices, insect-pest management, post harvest management, marketing, protected cultivation etc.

As against the financial target of Rs. 18.75 lakhs, component has achieved 100 percent financial target i.e. Rs. 18.75 lakhs has been spent on the training of farmers (within state) and separate training for the farmers for two days.

Post Harvest Management (PHM) Units

In order to prevent post harvest losses of vegetables in the programme implemented clusters, target was to establish 94 PHM units, however, as per actual achievement, 243 PHM units have been established (258.51 percent achievement). In case of PHM infrastructure established, sub-component wise:

• Packhouses: 50 percent achievement is found (target 10 Nos., achievement 5 Nos.),

• Evaporative/low energy cool chamber (8 MT): achievement is nil (target 2 No. and achievement 0 No.),

• Preservation Units (low cost) target was 2, achievement 0.

• Low cost onion storage structure (25 MT), target was 80 and achievement - 238.

Of the total financial outlay of Rs. 61 lakhs, component recorded 207 percent (Rs. 126.5 lakhs) financial achievement and sub-component wise:

• Packhouses achieved 50 percent (Rs. 7.50 lakhs) of financial target (Rs. 15 lakhs),

• Low cost onion storage structure (25 MT) witnessed 297.5 percent (Rs. 119 lakhs) financial achievement against the financial target of Rs. 40 lakhs.

• Evaporative low chambers with preservation units recorded 0 percent achievement.

Markets: In order to provide direct accessibility and remunerative prices to vegetable farmers, various activities are sought to be carried out in VIUC scheme in the implemented districts. As against the target of 17 Nos. of market activities, achievement found is 10 Nos. (58.8 percent achievement).

• Collection/Aggregation Centre at Production Cluster: 0 percent achievement is registered and as against target of establishment of 2 centres, 0 centres are established.

As against the financial target of Rs. 10.25 lakhs, only 14 percent (Rs. 1.50 lakhs) financial achievement is found. Sub-component wise:

• Collection/Aggregation Centre at Production Cluster: 0 percent financial achievement is recorded as against target of Rs. 8 lakhs.


Component Physical Performance Financial Performance • Static/Mobile Vending Cart/Platform

with Cool Chamber: 66.67percent achievement is noticed in the sub-component (target 15 Nos., achievement 10 Nos.)

• Static/Mobile Vending Cart/Platform with Cool Chamber: 66.67 percent financial achievement (1.5 lakhs) is noticed in the sub-component against the financial target of Rs. 2.25 lakhs.


In this component, target was to form groups of 15-20 farmers/20 ha and tie-up with financial institutions and aggregators. 100 Nos. was the target and achievement is 100 percent

Of the total outlay (Rs. 200 lakhs) for the purpose of farmer’s mobilisation and to link them to financial institutions and aggregators, Rs. 200 Lakhs is utilised (100% achievement).

Baseline Survey and Implemented Districts and Clusters

Baseline survey was carried out in whole of Jaipur and as per the above report, four clusters from Jaipur- Rajasthan namely Bassi, Jhotwara, Chomu and Shahpura were chosen to supply vegetables to Jaipur, however VIUC scheme was actually implemented in nine different clusters by two different implementing agencies. Bassi, Jhotwara, Chaksu, Sanganer and Boraj are being looked after Indian Society of Agribusiness Professionals and the clusters of Chomu, Shahpura, Kotputli and Viratnagar are looked after by Access Development Services.

Physical Target versus Achievement and Financial Targets versus Achievement have been given in the Annexure-VIb and Annexure-VIc respectively.

Impact of the SchemeAs discussed above and reflected from the components of VIuC, the scheme covers all the segments of vegetable supply chain, starting from farmers capacity building, production & productivity enhancement to creation of production & marketing infrastructure and market linkages. Given this wide spectrum of components, the impact of the scheme is also pervasive. The outcomes of discussions with the State Government Implementing Agency and Resource Institutions have been discussed in the previous chapters while the findings of primary survey of farmers are described in this chapter.

Findings of Primary SurveyFor the purpose of Impact Assessment Study, around 40 farmer members (FIGs) were surveyed in 5 clusters in the VIUC district of Jaipur. The

major points emerged out of the survey have been discussed in the following section: �Land Holding: Average land holding of

surveyed farmers was around 2 ha.�Irrigated Land: Out of total surveyed farmer,

100% land is under assured irrigation with tube well as the major source of irrigation. Out of total area under irrigation 60% is under flood irrigation, approximately 20% is under drip irrigation and 20% is under sprinkler irrigation.

�Vegetable Production: Farmers in Jaipur district take other field crops along with vegetable cultivation. As per the farmer’s survey, the area under vegetables of total farmer surveyed increased from approximately 40 ha (2010-11) to 52 ha (2011-12) and production from 1045 qtls (2010-11) to 1440 qtls (2011-12). Overall productivity of vegetables registered marginal increase from 34 qtls/ha (2010-11) to 35 qtls/ha (2011-12). Major vegetable crops grown in these areas are bottle gourd, brinjal, green chilli, onion, peas, potato and tomato. In addition to these crops, farmers also grow watermelon and musk melon in huge areas as early crops to take price advantage. Crop-wise


area, production and productivity mentioned by surveyed farmers have been given in ANNEXURE-V.

�Cost of Cultivation: Cost of vegetable cultivation has been calculated based on cost of land preparation, inputs, irrigation and labour employed by the farmers during farming operations (land preparation to harvesting). Average production cost, as mentioned by the surveyed farmers is given in ANNEXURE-VI.

�Seed Used: Almost 100% surveyed farmers are using hybrid seed for vegetable cultivation. Seed is mainly procured from local input retailers; however, few farmers also mentioned use of seeds distributed by the horticulture department.

�Adoption of Farm Management Practices:Amongst surveyed farmers, there is a good number of farmers who have adopted modern farm management practices. Around 17% of farmers are using drip irrigation in their fields and 23% farmers are using sprinkler irrigation system for vegetable production. Drip irrigation is most common in tomato, green chilli and cauliflower cultivation and sprinkler is popular in peas and other cucurbit crops. According to user farmers of these practices, they have found these practices useful in vegetable cultivation.

�Adoption of INM/IPM: Around 95% of surveyed farmers viewed using INM/IPM practices. IPM & INM are most commonly being used in peas, tomato and green chilli. Most commonly INM/IPM inputs are procured from Primary Agricultural Cooperative Societies (PACS).

�Post Harvest Losses and Value Addition:As per surveyed farmers, the extent of post harvest losses varies from crop to crop as mentioned below:

Vermicompost Unit- Permanent Strcuture set up under VIUCVermicompost Unit- Permanent Strcuture set up under VIUCVermicompost Unit- Permanent Strcuture set up under VIUC

Crop Name Post Harvest Loss (in percentage)Peas 9Tomato 14Brinjal 6Onion 7Green chilli 6Bottle gourd 4

Generally farmers are not following any value addition activity in the surveyed area except for grading of some crops such as bottle gourd, onion, chilli and tomato. Although most of the farmers are aware that primary value addition at farm level can fetch a better price in the market. For the purpose of packaging of most of the vegetables (peas, bottle gourd, chilli, etc.) gunny bags/HDPE bags/ plastic bags are used. For tomato packaging,

farmers are using crates, baskets and corrugated boxes.�Mode of Transportation: Farmers are using

individually hired vehicle for transportation of vegetables.

�Marketing of Produce: For the purpose of marketing of produce, almost all the farmers are taking their produce to nearby local mandi/markets. In case of peas, local aggregators are


also buying from farm gate. In most of the cases, local mandis are located at distance of more than 10 km from the point of production.

�Amongst surveyed farmers, approximately 70 percent of produce is taken to Commission Agents/aarhthias and rest is sold to retailers directly.

�Marketing Models: As of now, farmers are following the traditional channels of marketing, which they have been following earlier. There is no sign of any collective marketing of vegetables amongst member farmers.

�Primary Processing and Marketing Infrastructure Facilities: Farmers are not aware of any primary processing or marketing infrastructure facility for vegetables in the clusters.

�Government Support & Incentives: Most of the surveyed farmers (95%) are found to be aware about Government support activity or incentive programmes. Farmers viewed two sources of information i.e. Governments officials and Resource Institutions About 95 percent farmers revealed availing benefits of Governments programmes or scheme.

�Awareness about VIUC scheme: During a survey 95 percent farmers mentioned that they are aware about VIuC scheme and its objectives. However, during discussion with the farmers it was observed that the clarity of objectives was missing. Farmers still have various queries of benefits that they are going to get out of becoming members of these groups. Farmers in Boraj cluster were found to be better aware of the scheme objectives and importance of collectivisation than in other clusters. All the surveyed farmers are members of groups (FIGs) promoted by RIs. Of the total surveyed farmers, only 22 percent farmers have availed the benefit of inputs (seeds) for promotion of vegetable cultivation under the scheme.

�Awareness about Resource Institutions and Activities: 100 percent farmers are found to be aware about Resource Institutions working in the clusters for promotion of FIGs and FPOs. All the surveyed farmers mentioned meeting of members on a monthly basis. However, FIGs in Chomu and Viratnagar clusters have

maintained adequate documents of meetings and other records. In other clusters, proper documentation of FIGs was lacking. All the surveyed farmers revealed selection of group members on common interest basis. Opening of bank accounts of FIGs have been initiated. In clusters of ADS, bank accounts of 225 FIGs have been completed; however in ISAP clusters only 66 FIG accounts have been opened.

�Market Linkages or Tie- Ups: Discussions have started with Reliance Fresh and Mother Dairy for marketing of vegetables being produced by member farmers. However, as of now no formal tie-up has been carried out for marketing by any FPO or RI in the State.

�Training and Capacity Building: All the surveyed farmers viewed receiving training on group formation by RIs within the cluster.

�Joint Procurement of Inputs: Joint procurement has just been initiated; some FIGs mentioned procuring pea seed jointly this season.

Observations from Field VisitAs per data received from the State Nodal Agency, the scheme has achieved approximately 88 percent of financial targets set for the year. However, if distribution of fund is analysed, it is skewed towards production related activities, e.g. approximately 52 percent of the total budget has been allocated for ‘Vegetable Production’ component and around 12 percent has been allocated for ‘Protected Cultivation’, totalling to around 64 percent of total allocation for the year. Post Harvest Management and marketing related activities, which are mainly infrastructure components, have been allocated only 6 percent of total allocation under the scheme. Within PHM, maximum fund has been spent on ‘Low cost Onion Storage Structure’; the component was originally allocated Rs. 40 lakhs but already Rs. 119.00 lakhs have been disbursed for this

As it has emerged during the farmers survey, production of vegetables is not a challenge, however, marketing of these vegetables at remunerative prices is a challenge for the farmers. For this, it is suggested that in the remaining period of the scheme, State Government should lay emphasis on creation of Post Harvest


Management and marketing infrastructure as well as on linkages.�Though all stakeholders viewed good

coordination among themselves, but from the implementation Point of view, there is lack of coordination between Governments. officials, Resource Institutions (RIs) and aggregator and all stakeholders are working standalone.

�From the administration point of view, Nodal Agency lacks sufficient staff both at State and district level. Whatever staff is available with the Governments. are overburdened with routine work and other schemes. Hence, review and monitoring of progress both at the office and field level is being affected.

�Due to lack of technical staff with the Department and non-availability of standardised specifications of infrastructure, machineries etc., infrastructure quality at the farm level is a matter of concern.

�Interaction level of one group with another within cluster and other cluster was observed to be lacking.

Impact of the SchemeThis section of the Chapter investigates the impact of the scheme on broader areas relating to infrastructure creation, change in mindset

of farmers, saving habits, and technical & administrative awareness creation amongst farmers induced by the scheme. From analysis of physical & financial targets of the scheme, interaction with the stakeholders and primary survey in the field, it is evident that there are few components of schemes, which have become very popular and few about which the farmers are not even aware of, as yet.

One key observation for the State is that in Rajasthan, the clusters selected for implementation of NVI are well established vegetable production areas. Farmers in these areas have relatively different socio-economic profile compared to vegetable growing farmers in other part of the State/country. These farmers are economically better-off due to intensive cropping pattern. Better economic conditions of these farmers bring a lot of positive things in terms of acceptance of production technologies and bringing investment for creation of infrastructure components. However, when it comes to collectivisation and taking-up of joint activities relating to production & marketing, Resource Institutions are facing challenge in getting the farmers together. Relatively poor impact of the scheme in terms of less acceptance of concept of collectivisation has been observed and can be attributed to resistance from farmers for working together. In this case proactive approach of Government officials, who have better influence

33282

86980

2.6%

25278

74040

2.9%

Area (ha) Production (MT) Productivity MT/ha

2010-11 2011-12

Area, Production and Productivity of Vegetables in Rajasthan


on farmers, can play a key role. Some of the positive impacts observed during the visit are as follows:

Vegetable ProductionAs per the data collected from the Nodal Agency (for baseline and current year) for the district of Jaipur- Rajasthan, area, production and productivity of vegetable crops registered negative change in the VIuC implemented districts. Area, production and productivity, as per the information provided by the Directorate of Horticulture decreased in the year 2011-12 as compared to 2010-11. As per the baseline year (2010-11), area under vegetables in the VIuC implemented district decreased by 24 percent from 33,282 Ha (2010-11) to 25,278 Ha in 2011-12. Similar results have been shown for the production level, which declined by 14 percent from 86,980 MT (2010-11) to 74,040 MT (2011-12). However, the productivity registered a slight increase in 2011-12.

Creation of InfrastructureVegetable Initiative for urban Cluster (VIuC) covers various infrastructure components starting from infrastructure for seed production to vegetable cultivation, post harvest and marketing. In case of State of Rajasthan, although no infrastructure has been created for seed production, however for production of vegetables under protected cultivation, tubular structures have been erected in a area of 16,000 sq m. Similarly five packhouses have been sanctioned under the scheme, against target of 10 packhouses. biggest success in State has been the creation of low cost onion storage structures. Against targets of 80 structure total of 238 such structures have already been created. �Although some infrastructure has been

created under VIuC in the project area, however all the infrastructure facilities created are not directly linked to FIG/FPO member farmers. It has emerged from discussions and information from RIs was that a majority of the Low Cost Onion Storage Structures have been allotted to farmers who are not members of FIGs being promoted by the Resource Institutions in the area. A total of 16 member farmers in the Chomu

cluster have been provided subsidy for Onion Storage structures, where ADS is working for promotion of farmer groups; while for ISAP member farmers, only 3 farmers, two in Bassi and one in Bagru have been provided the subsidy for Onion Storage Structures.

The convergence within two components of the scheme is lacking i.e. mobilisation of farmers by RIs and linking them with other components of the scheme.

The list of beneficiaries who have received the subsidy under the Components: Low Cost Onion Storage Structure and Packhouses is enclosed in Annexure – VIg

Initiation of process of collectivisationThe scheme has completed almost one year from its implementation date which is a too short period to assess the tangible impact of the scheme in the region.

Both the Resource Institutions have mobilised approximately 10,120 farmers (approximately 5000 farmers each RI) and have formed total of 544 Farmers Interest Groups (FIGs). Process of formation of Farmer’s Producer’s Organisations (FPOs) have been initiated, wherein ISAP has submitted documents for registration of two FPOs to Chartered Accountant and ADS is following a separate model, wherein it is forming four cooperatives (one at each cluster level), which

Low Cost Onion Storage Structure under VIUCLow Cost Onion Storage Structure under VIUCLow Cost Onion Storage Structure under VIUC


will be further federated at the district level in an FPO. Some other joint initiatives have also been initiated by the farmers at the field level, which are as below:

Joint Procurement of Inputs: Joint procurement of agri-input has not been started formally by any FIG or FPO in Jaipur district however at FIG level some FIG member farmers have initiated the joint procurement of seeds. Proposed FPO at Boraj is planning to start agri-input store for procuring agri-inputs collectively for its member farmers.

Production Costs During the survey, the cost of production of various vegetables in the project area was captured and compared with the cost of production of vegetables mentioned in baseline survey report. The production costs have substantially reduced during the project period. This reduced cost of production can be linked to support from Government, which farmers are availing in form of subsidised seed, IPM & INM kits, etc. Difference in cost of production from baseline year to current year has been depicted in the graph below:

56,4

33.0

0

42,9

59.0

0

54,8

66.0

0

54,8

19.0

0

54,4

33.0

0

42,2

63.5

0

40,4

05.5

0

37,2

29.0

0

39,7

30.0

0

48,0

72.0

0

-

10,000.00

20,000.00

30,000.00

40,000.00

50,000.00

60,000.00

Brinjal Green Chilli Onion Peas Tomato

Production Cost (Rs. Per Ha) as Per Base Line Production Cost (Rs. Per Ha) as Per Survey

Cost of Production of Different Vegetable Crops (comparison from base year to current year)

Linkages with StakeholdersSince the inception of the scheme, it has been emphasised that supply chain of vegetables cannot be made efficient unless various stakeholders (farmers, Government, markets, financial institutions, research institutions and other support service providers) directly interact and have access to each other. Some linkages have been established with banks, organised retailers and research institutes. Total of 291 FIG bank accounts have already been opened (225 by ADS & 66 by ISAP) in commercial banks. FIGs formed by ADS have already saved more than Rs. 51.00 lakhs and FIGs formed by ISAP have saved Rs. 1.32 lakhs. Out of 10,000 farmers, around 2800 farmers are carrying KCC. Both the RIs have linked around 2700 farmers with KVK and other Research Institutes for technical training and capacity building. Reliance

Fresh, a leading organised retailer of fresh fruits & vegetables in Jaipur has opened its collection centre in Bassi (Pillia village) cluster.

Looking at the current status of formation of FPOs, which are almost ready for registration and taking-up business activities, RIs need to aggressively take-up activities for linking with aggregators, buyers, input-suppliers and other stakeholders.

Convergence with other SchemesOrganised approach for convergence of various schemes is missing in Jaipur district under VIUC. However, a large number of FIG/FPO member farmers have availed subsidy under National Horticulture Mission (NHM) as well as under Micro-Irrigation scheme of Government of Rajasthan. The State Horticulture Department


has made it compulsory that the farmers have the drip irrigation system at their field in order to avail the subsidy under the vegetable cultivation component.

Employment GenerationCurrently, as the project has started taking shape, there is no reliable data available with any stakeholder on direct employment created by the scheme. However, all the respondents have a positive opinion that over a period of time, the projects implemented under the scheme will open new avenues for the educated youth at village level.

RecommendationsIn The State of Rajasthan, the State Government has adopted a very appreciable approach by adopting contiguous vegetable clusters within one district for implementation of the scheme. All the clusters are constituted of concentrated villages. This has provided a real advantage to Resource Institutions in utilising their resources in optimal manner. From perspective of execution of project, though there are no specific challenges, however, given the advantage of concentrated cluster, the result and performance of scheme is lacking on some aspects. Therefore, some corrective measures in administration and implementation of scheme can bring efficiency and lead to better impact on ground; these measures have been discussed below:

Convergence of components of schemeAlthough, the Nodal Officer at the district level and RI staff has mentioned that there is close coordination amongst them, however, while visiting the field, it was observed that maximum beneficiaries (except in case of vegetable cultivation) are farmers which are not members of FIG/FPO being promoted by the RIs. Therefore, though in financial and physical term the achievements are being reflected, the overall impact is not visible. Due to lack of this non-convergence, Farmers Mobilised by the RIs are finding no motivation or special incentive to become part of FIG & FPO.

This approach is also creating confusion amongst farmers.

The other beneficiaries of the scheme such as for components like Post Harvest Management and Markets (Retail markets, Vending Carts) are also not linked to FIGs/FPOs being promoted by RIs and FIG/FPO members are not aware of such activities.

Corrective Measuresa. The District Nodal Officer should choose

beneficiaries, at least for the components of production and field level Post harvest components, only from FIG/FPO members.

b. The beneficiaries of other components of the scheme should also be mandatorily linked to the member farmers of FIG/FPO. If it is not possible to link all of these beneficiaries, some minimum criteria for linkages should be made compulsory.

Building linkagesResource Institutions (RIs) have mobilised the farmers and have formed the FIGs and federating these FIGs into FPOs, however as of now, no formal linkages have been established with any financial and/or marketing institution/organisation. During field visits and interaction with the farmers, it was observed that the farmers are looking for more than the formation of FPO. They are looking forward to the direct benefits they will receive as members of these groups and the way in which savings made by them will be utilised for their benefits.

It was also observed that the field staff of RIs does not have sufficient clarity on how to take the groups to the next level where actual business model can be implemented, formal linkages are established and farmers start deriving direct benefits from the initiative. At this stage, it has become very important to sustain the interest of farmers in this initiative.

Corrective Measuresa. Resource Institutions should make firm plan

of action for their farmers/FPOs, with detailed activity schedule and communicate it very effectively to its staff for executing at the field level;


b. RIs should proactively talk to different stakeholders/potential partners for establishing business linkages. Most important amongst these potential partners are aggregators/organised retailers, agri-input suppliers and financial institutions/banks, etc. Tie-ups can also be organised with Research Institutes such as Agricultural Research Station (ARS), Agricultural Colleges in SAus, Krishi Vigyan Kendra (KVK), IIHTC, etc.

c. RIs should also organise internal trainings for its staff for their capacity building so that field staff can guide and direct the FIG/FPO.

Customisation of Scheme Components and ImplementationThe VIuC scheme has standardised components all over the country, however as per inputs from State/district nodal officers, there is a need to customise some of the components as per requirement of the district. Similarly, the implementation mechanism also needs to be customised as per requirement of farmers. As per suggestions of District officials, following components should also be included in the scheme: �Micro- irrigation scheme can be integrated

with NVI�Germination trays�Mulching�Low Tunnels*�Walking Tunnels**(Feedback was received that although subsidy is available for green- house, naturally ventilated structures and shade net house, subsidy should also be made available for low tunnels and walking tunnels. In the initial stages, the farmers can be given subsidy for these and gradually can be upgraded to green- houses, etc.)

�Spray tanks for spraying can also be included as one of the subsidy component.

Implementing agency has empanelled some of the agri-input companies, specifically for vegetable seed supply, for supplying seeds to the farmers. During the discussion with the farmers, it was found that a lot of farmers were not happy with the quality of seed being provided by the Department and suggested empanelling seed companies, which have suitable varieties for the

region and are popular amongst the farmers and in the markets.

Corrective Measures�Suitable components as per local requirement

of vegetable farmers need to be incorporated in the scheme;

�State Nodal Agency should empanel more agri-input suppliers for providing alternate options to the farmers to choose. In addition to this, Nodal Agency can also change its mechanism for disbursement of subsidy money for the vegetable production. Subsidy amount for seed can be reimbursed against submission of original bills and enclosed with empty seed pouch/envelope of particular variety.

�State Nodal Agency should also plan for providing more funds for PHM & marketing related components in remaining period of the scheme;

Monitoring and Management Information System (MIS)State Nodal Agency does not have any monitoring system & MIS at the State level for monitoring the performance of scheme. Due to lack of monitoring system in place, it is not possible for the nodal officials to converge various components of scheme with each other and plan for better impact at the ground level. One reason mentioned by the District officials for this purpose is lack of availability of staff to handle the scheme independently. Although, there is provision for 5 percent of total budget for administration of the scheme, separate team for this purpose has not been placed at State or District level.

Corrective Measures�State Implementing Agency should

strengthen the implementation support to its district level officials by providing additional manpower working on VIUC only. Provision can be made for hiring of contractual staff at the district level for the period of scheme implementation.

�Training and capacity building of district level officials is required for better clarity on objectives of scheme, implementation


mechanism as well as on clarity of roles & responsibility of various implementing partners.

�State Implementing Agency should develop its customised Management Information System (MIS) and monitoring system, preferably IT-based, for effective implementation.

Other recommendations�On technical aspects of handling vegetables

such as need for infrastructure, technical

specifications of infrastructure, vegetable movement and processes at packhouse etc., there is lack of understanding amongst RI staff. Therefore, they are not able to guide the FPO members properly. Specific training and support in terms of hand holding on these technical aspects from SFAC is required.

Ram Lal Meena: He is a progressive farmer who has taken different subsidies under various Government Schemes i.e. NHM and NVI, although he is not a member of Farmer’s Interest Group (FIG). Under the NVI Scheme, he has constructed a pack house which is being used during the season for sorting and grading of the produce. He has also taken subsidy for net houses in which vegetables are being cultivated with mulching and drip irrigation.

Mr. Meena is carrying out the proper staking of the crops to prevent the fruits from being damaged. At the time of field visit, bottlegourd was being harvested. As proper care is being taken during the pre and post harvest phase of the crop, it was observed that the crop was of uniform quality. The vegetables are being supplied directly to Mother Dairy.

Case Study I


Khema Ram Chowdhary: Khema Ram Chowdhary is a progressive farmer in Boraj cluster who has about 6 Ha of land, of which 0.75 ha is under net house. He has undertaken various trainings at Israel, IHITC, Jaipur and Durgapura. He spends most of his time on the field and prefers to carry out the entire farming chores by himself. He has taken subsidies under NHM and NVI. He is cultivating cauliflower, cabbage, red cabbage, broccoli, sweet corn and marigold as mixed farming under mulching and drip irrigation due to which he is able to get high quality vegetables. He is an innovative and progressive farmer and is taking advantage of various technologies like solar panel, water harvesting, mulching, drip irrigation, vermi-compost unit etc., which helps him get good quality and high yield of vegetables.

Under the NVI Scheme, he is cultivating coloured capsicum in net house of size 0.375 ha. Last year, he cultivated cucumber in net house, the cultivation costs of which was 1.5 lakhs and earned Rs. 6.5 lakhs in a period of three months, thus his gross income from the net house was Rs. 5 lakhs. At the training in IHITC, he got aware that drip irrigation is the most suitable way to irrigate vegetable crops whereas earlier he thought that more water leads to more productivity. He has also installed a vermi-compost unit by which he is able to get organic manure. He has also taken the benefit of solar panels under the NHM Scheme due to which he is able to get regular electricity. The electricity is being used for operating foggers and automated systems in net house.

His feedback was that the scheme is very good, if the farmers are able to properly take advantage of the scheme. However, the farmers are either not aware of the schemes or are not willing to take the benefit of the scheme.

He has formed direct linkages with various aggregators like Mother Dairy to whos send their vehicles to directly pick the produce from him. Motivated by the successful cultivation of the vegetables in net house, he plans to install another polyhouse soon.

Case Study II


Ajit Singh Jangu: Ajit Singh Jangu is the president of one of the FIGs in Boraj- Shivam Sabji utpadak Samuh and he has been elected as the Chairman of the proposed Farmer Producer Company in Boraj.

He is a progressive farmer with 7.5 Ha of land area. At the time of visit, he was cultivating watermelon in his field and in the previous season of zaid also, he cultivated watermelon in 2 ha of land, which yielded an income of Rs 9 lakhs. The cost of cultivation included the cost of mulching, seed, agrochemicals, labour and fuel for tractor. Watermelons weighing upto 5 kg were also harvested during the previous season. For the coming rabi season, he plans to continue with watermelon. He plans to cultivate tinda in 1 acre in low tunnels and peas.

He takes more than fifty percent of the produce to Jodhpur mandi where he is able to get a better price of the produce, while for the remaining produce; he depends on the local mandis of Chomu and Mohana.

Case Study III

Project Area and StakeholdersIn the State of Madhya Pradesh, the VIUC scheme was implemented in the year 2011-12. Bhopal, the capital of the State has been identified as the centre of the urban cluster. Bhopal is one of the fastest growing cities of the country which has a population of 23.68 lakhs (provisional census 2011)

of implementation. Though Shajapur was not covered in the Base- line survey, however, has been added under the scheme for is implementation by the State Government.

Scheme Implementing Partners in Madhya PradeshIn Madhya Pradesh, Department of Horticulture (Directorate of Horticulture and Farm Forestry) has been assigned the task of implementation of VIUC as the Nodal Agency. At the State level, Deputy Director Horticulture and at the District level Assistant Director of Horticulture have been appointed as State Nodal Officer and District Nodal officers respectively for the Scheme.

For the purpose of Farmers’ Mobilisation, group formation, training and capacity building and establishing market linkages, etc. two Resource Institutions have been appointed by SFAC in the State covering five districts (Bhopal, Vidisha, Raisen, Rajgarh and Sehore) and in Shajapur district, it is being implemented directly by the Nodal Agency as RI is still to be appointed.

Baseline SurveyFor the purpose of identification of major production districts and clusters,

The Baseline Survey was mandated to identify the existing vegetable clusters where from vegetables are being supplied to selected consumption centre (Bhopal). It also focussed to, assess the extent of vegetable supply chain and identify bottlenecks. The Baseline Survey would be the basis for a “before and after” assessment and a ‘change over time’ assessment in respect of few identified parameters.

As per the baseline report, five contiguous districts namely Bhopal, Rajgarh, Vidisha, Raisen and Sehore were identified as the potential vegetable growing districts, which are catering to the demand of Bhopal.

Districts/ClustersFor implementation of FPO promotion under VIuC scheme in the State, six districts namely Bhopal, Vidisha, Raisen, Rajgarh, Sehore and Shajapur have been selected during the first year


Chapter 8 Madhya Pradesh


VIUC implementation partners in M.P.

Name of Organization Role Districts covered under VIUC scheme

I-WIN Advisory Services Limited (ICICI West Bengal Infrastructure Development Corporation Limited)

Baseline Survey Bhopal, Vidisha, Raisen, Rajgarh and Sehore

Directorate of Horticulture & Farm ForestryGovernment of Madhya Pradesh(Joint Director-Nodal Officer, State level)(Deputy Director-Nodal Officer, District level)

State Implementing Agency

Bhopal, Vidisha, Raisen, Rajgarh, Sehore and Shajapur

Access Development Services Resource Institution

Rajgarh, Raisen and Vidisha

Indian Grameen Services (BASIX) Resource Institution

Bhopal and Sehore

Besides the above mentioned implementing partners, beneficiaries of the VIUC scheme include farmers, aggregators and infrastructure owners as identified by the Nodal Agency and Resource Institutions in the clusters.

Structure of Implementation of Viuc in Madhya PradeshState GovernmentAt the State level, Deputy Director Horticulture is appointed as the Nodal Officer of the VIUC programme. Detailed implementation structure,

Director Horticulture-State

Deputy Director Horticulture-Nodal Officer-Division Level

Assistant Director Horticulture-District Level

Senior Horticulture Development Officer (SHDO)-Block Level

Rural Horticulture Extension Officer (RHEO)-Village Level

Structure of Implementing Unit-VIUC Scheme

within the State Government, has been described in the following diagram:

The planning of the project activities starts at the district level, where the Assistant Director of Horticulture (ADH) prepares the district plan and submits it to District Level Planning Committee (DPC) for approval. After approval from DPC, the plan is submitted to the Director Horticulture (State Level) for consolidation and preparation of State plan. From the Director Horticulture, State plan is submitted to State Level Sanction Committee (SLSC), which is the final authority for approval of plan for implementation. The approved State

99Chapter 8 Madhya Pradesh

Plan from SLSC is submitted to the Ministry of Agriculture (RKVY) for approval and sanction of funds. As soon as the State level plan is approved by the Ministry of Agriculture (RKVY), funds are sanctioned and released to the State (Pool Fund of Department of Agriculture). The Department of Agriculture at the State level releases funds to the Director of Horticulture. From the Director Horticulture, funds are released to NHM account of respective districts.

Release of Subsidy to BeneficiaryIn the State, under VIUC, beneficiaries are identified and selected as per the guidelines of the scheme and projects are approved after proper scrutiny of documents by the concerned officials of the Department. Subsidy is released through Cheques, Bank Drafts or RTGS only in beneficiaries’ account by the Department.

To avail the benefit of subsidy in case of input purchase (seeds, fertilisers, insecticides/pesticides, etc.) for vegetable production, the beneficiary needs to submit bills or vouchers with valid Sales

Tax and TIN numbers. The Department has also enlisted few input dealers with valid licenses for procurement of inputs by the farmers to smoothen the process subsidy release.

In case of Infrastructure Development, District Planning Committee (DPC) scrutinises the project documents and approves the project; as soon as project is approved by the DPC, Letter of Intent (LOI) is issued to the beneficiary for the bank loan along with the first instalment of subsidy to start work. Based on the progress of construction, the remaining instalments are released to the beneficiary after site supervision and verification by the Senior Horticulture Development Officer (SHDO).

Resource Institutions (RIs)As mentioned above, two RIs have been engaged in Madhya Pradesh for mobilisation of farmers and formation of FIGs & FPOs. Targets of these RIs in terms of Farmers’ Mobilisation, FIG & FPO formation as well as current achievements are given below:


Access Development Services

Indian Grameen Services (BASIX)

Districts 3 2

Clusters Nos. 19 6

Target

FPOs Nos. 3 2

FIGs Nos. 150 100

Total Farmers Nos. 3000 2000

Achievement (Formed & Registered)

FPOs Nos. In process In process

FIGs Nos. 150 100

Total Farmers Nos. 3000 2000

Breakup of Total Farmers

Marginal Farmers (< 1 Ha) Nos. 1379 1007

Small Farmers (1-2 Ha) Nos. 882 518

Semi Medium Farmers (2-4Ha) Nos. 370 475

Medium Farmers (4-10 Ha) Nos. 136 0

Large Farmers (> 10Ha) Nos. 85 0


29%

17%

49%

2%3%

Marginal Farmers (<1 ha) Small Farmers (1-2 ha)

Large Farmers (>10 ha)

Semi Medium Farmers (2-4 ha)

Medium Farmers (4-10 ha)

Break up of Farmers Mobilised

Activities Undertaken by RIs for Farmers’ Mobilisation of FPO formations:

�Village meetings before finalizing the potential farmer members; �Concept seeding exercises for clarity of objectives of the programme;�Selection of farmer members based on shared interest. �Awareness generation amongst all farmer members about the purpose of FPOs/FIG

formation.�Democratic selection of Group leaders and Management committee for FIGs.�Orientation of elected board on FPO structure and its functioning and resolutions are

drafted. �Monthly meetings of farmer members to discuss their issues relating to crops, inputs,

marketing of produce, share capital and future action for strengthening of groups and formation of FPOs.

�Maintenance of registers (meeting, saving etc.) and records with signatures of members for the transparency in decision-making. In the BOD meetings, previous meeting records are informed and compared with action taken on it.

�For accountability, group leaders, secretaries and members of FIGs are assigned with certain roles, responsibilities and duties. Regular open discussions are conducted by the members on the same.


ADS IGS

Districts 3 2

Clusters Nos. 19 6

Meetings Conducted

FPOs Nos. 1 4

FIGs Nos. 997 1026

Farmer Nos. 3000 2000



ADS IGS

Members participating in meetings

FPOs % 90 100

FIGs % 58 100

Farmer % 72 100

Capacity Building for FIGs / FPOs/

FIG members oriented / trained & aware on VIUC Nos. 3000 2000


Nos. 51 13


Nos. 3000 2000


Nos. 3000 2000


Nos. 3000 2000


Nos. 3000 2000

Bank Account & Savings (Status)

FPOs (Bank Account) Nos. 0 0

FPOs (Share Collection / Saving) Rs. Lakhs 2,12,450 -

FIGs (Bank Accounts) Nos. 150 31

Total Saving Rs. Lakhs 1,21,000 1,37,200

FIG members covered for input distribution under NVI scheme

FIG members jointly procuring at least one of their inputs

Nos. 300 660

Linkages and networking of FIGs / FPOs

FIG members linked with KCC (Bank linkage) Nos. 725 1770

FIG members linked with other schemes Nos. 151

Farmers jointly marketing their produce Nos. 200 640

No. of farmers linked with KVKs /Research Institutes Nos. 412 866

Buyers Sellers Meet Nos. In process 5

No. of Farmers practicing Protected Cultivation Nos. 6 4

Area Under protected Cultivation Sq. m 12000 4000

No. of Farmers Using Hybrid Seeds Nos. 1450 1700

No. of Farmers availed subsidy under NVI Scheme Nos. 134 620

Amount of Subsidy received by farmers Rs. Lakhs 2,606,865.00 900,000.00


Performance of the Scheme: Physical & Financial State Annual Action Plan for VIuC Department of Horticulture and Forestry, Government of Madhya Pradesh had proposed

a plan for Rs, 1214.98 lakh for implementation of VIUC in the five districts of Bhopal, Vidisha, Rajgarh, Raisen and Sehore. However, the Department got the approval for Rs. 1200 lakhs for implementing the Scheme in Six districts, adding Shajapur instead of proposed five districts.

3%

5%

9% 20%

31%

4%5% 1%1%

1%

1%

19%

Vegetable Seedling Production Vegetable Cultivation Protected Cultivation

PHMTraining of farmersOrganic Farming

Baseline SurveyFarmers AssociationMarkets

Seed Production of VegetablesTSG & MonitoringHRD-Farmers

Component-wise Approved Action Plan (2011-12)

S. No. District Approved Outlay (Rs. Lakhs)1. Raisen 351.542. Bhopal 306.593. Shajapur 188.814. Sehore 136.555. Vidisha 86.806. Raigarh 81.65

* The above mentioned district-wise total does not include amount for TSG & monitoring (approximately 4% of total State plan)

Of the total approved financial outlay (Rs. 1200 lakhs) for 2011-12, share of protected cultivation component received maximum fund (31%), followed by vegetable cultivation component (20%), Post Harvest Management-PHM (19%), formation of farmers association (9%), markets (5%), vegetable seedling production (4%), organic farming (3%), baseline survey, HRD, seed

production of vegetables and training of farmers (1% each). Besides these components 5% financial outlay was approved for technical support group and monitoring also.

A detailed component-wise financial outlay for the year 2011-12 has been given in ANNEXURE- VII a.


Component-Wise Physical & Financial Targets and Achievements (2011-12)The total financial outlay approved was Rs. 1200 lakhs and utilisation is Rs. 598.86 (50% achievement). Component-wise financial target and achievement is described below:

From the point of districts wise financial progress, Shajapur district has shown significant

financial achievement of Rs. 149.83 lakhs (79.35% achievement), while in case of other five districts, financial achievement is found less than 50%.

Component-wise Physical & Financial Achievements have been given in Annexure-VII b & VII c, however some major findings related to Physical & Financial achievements are given below:

Component Physical Performance Financial Performance Seed Production of Vegetables:

Against the target of 20 Ha, actual achievement is 24.38 Ha (122% achievement). Within the component, sector-wise achievement is as under:

• Public sector is 130% (target 10 Ha, achievement 13 Ha) and

• Private sector is 114% (target 10 Ha, achievement 11.38 Ha)

Financial achievement for seed production of vegetables is only 77% (target Rs. 7.5 lakhs, achievement 5.79 lakhs). Within the component, financial achievement of:

• Public sector is 86% (target Rs. 5 lakhs, achievement Rs. 4.29 lakhs) and;

• Private sector is 60% (target Rs. 2.5 lakhs, achievement Rs. 1.5 lakhs).


Against the target of 0.5 Ha, no progress has been found.

No progress is viewed against the target of Rs. 52 lakhs.


Target as per the Action plan was 775 Ha for area expansion of vegetable crops, the actual area covered is 963.5 Ha (124% achievement). In the component, two types of interventions have been carried out i.e. open field and Hybrid.

• In the open field cultivation, achievement observed is 93% (target 140 Ha, achievement 130.5 Ha);

• In case of Hybrid vegetables, 131% achievement is found (target 635 Ha, achievement 833 Ha)

Financial achievement for the component is only 61% (target Rs. 245.81 lakhs, achievement Rs. 150.87 lakhs).

• In the open field cultivation financial achievement observed is 50% (target Rs. 31.5 lakhs, achievement Rs. 15.77 lakhs).

• In case of Hybrid vegetables, 63% achievement is found (target Rs. 214.31 lakhs, achievement Rs.135.1 lakhs).


Three types of sub-components are approved i.e. green house structure, shade net house and planting material & other inputs. In the component total 1, 28,567 sq m area was targeted and achievement observed is 95,000 sq m (74% achievement). Sub-component wise:

• In case of green house structures achievement found is 97% (target 46,567 sq m, achievement 45,000 sq m),

• In case of Shade net house achievement is 98% (target 45,000 sq m, achievement 44,000 sq m),

• In case of planting material and other inputs for protected cultivation achievement is only 16% (target 37,000 sq m, achievement 6,000 sq m)

In case of protected cultivation component, overall financial achievement is only 36% (target Rs. 372.13 lakhs, achievement Rs. 134.68 Lakhs). Sub-component wise:

• In case of green house structures, achievement found is 29% (target Rs. 217.7 lakhs, achievement Rs. 63.13 lakhs),

• In case of Shade net house, achievement is 52% (target Rs. 135 lakhs, achievement Rs. 70.5 lakhs),

• In case of planting material and other inputs for protected cultivation, achievement is only 5% (target Rs. 19.43 lakhs, achievement Rs. 1.05 lakhs)


Component Physical Performance Financial Performance Organic Farming In case of Organic Farming component,

total 500 Ha area was target (adoption of organic farming 250 Ha and organic certification 250 Ha), however achievement is nil, while in case of vermi-compost units, target was establishment of 81 units (permanent structure) and as against the targets, achievement viewed is 75 units (93% achievement).

In case of Organic Farming component, achievement noticed is only 45% (Rs. 18.75 lakhs) against the financial outlay of Rs. 41.80 lakhs. Sub-components like adoption of organic farming and organic certification witnessed no financial achievements due to any physical progress. However, vermi-compost units sub-component achieved 77% (Rs. 18.75 lakhs) of financial target (Rs. 24.30 lakhs).

Training of Farmers (within state)

In order to enhance capacity and the knowledge of farmers, training of 900 farmers was targeted. As against the target, 890 farmers (99% achievement) have been trained on various aspects such as vegetables cultivation, package of practices, insect-pest management, post harvest management, marketing, protected cultivation etc.

As against the financial target of Rs. 6.75 lakhs, component has achieved 78% of financial target i.e. Rs. 5.25 lakhs has been spent on the training of farmers.

Post Harvest Management (PHM) Units:

In order to prevent post harvest losses of vegetables in the programme implemented districts, target was to establish 234 PHM units, however, as per actual achievement, 214 PHM units are established (91% achievement). In case of PHM infrastructure established, sub-component wise:

• Pack houses: 94% achievement is found (target 99 Nos., achievement 93 Nos.),

• Pre cooling unit: achievement is nil (target 1 No. and achievement 0 No.),

• Refer vans/containers: achievement is nil (target 1 No. and achievement 0 No.),

• Evaporative/ low energy cool chamber (8 MT): achievement is nil (target 2 No. and achievement 0 No.),

• Low cost onion storage structure (25 MT): 92% achievement is observed (target 131 Nos., achievement 121 Nos.)

Of the total target of Rs. 233.60 lakhs, component recorded 67% (Rs. 155.50 lakhs) financial achievement and sub-component wise:

• Pack houses achieved 73% (Rs. 108.75 lakhs) of financial target (Rs. 148.50 lakhs),

• Low cost onion storage structure (25 MT) witnessed 71% (Rs. 46.75 lakhs) financial achievement against the financial target of Rs. 65.5 lakhs

• However other sub-components (pre-cooling, refer vans, evaporative) observed lacking in any financial achievements

Markets In order to provide direct accessibility and remunerative prices to vegetable farmers, various activities are sought to be carried out in VIUC scheme in the implemented districts. As against the target of 55 Nos. of market activities, achievement found is 34 Nos. (62% achievement).

• Rural Markets/Apni Mandis/Direct Markets: achievement is nil against the target of establishment of 1 market

• Retail Market/Outlet: 100% achievement is found against the target of establishment of one retail market/outlet in Bhopal for selling of vegetables

As against the financial target of Rs. 57.75 lakhs, only 29% (Rs. 16.75 lakhs) financial achievement is found. Sub-component wise:

• Rural Markets/Apni Mandis/Direct Markets: Against the financial target of Rs. 8 lakhs for establishment of one market, no financial achievement is found due to lack of physical progress,

• Retail Market/Outlet: though 100% physical achievement is recorded but no financial progress is achieved so far in the sub-component against the financial target of Rs. 4 lakhs


Component Physical Performance Financial Performance • Collection/Aggregation Centre at

Production Cluster: 75% achievement is registered and as against target of establishment of 8 centres, 6 centres are established

• Static/Mobile Vending Cart/Platform with Cool Chamber: 100% achievement is noticed in the sub-component (target 25 Nos., achievement 25 Nos.)

• Motorised Vending Carts: only 10% achievement is observed (target 20 Nos., achievement 2 Nos.)

• Collection/Aggregation Centre at Production Cluster: 38% (Rs. 12 lakhs) of financial achievement is recorded as against target of Rs. 32 lakhs

• Static/Mobile Vending Cart/Platform with Cool Chamber: 100% financial achievement is noticed in the sub-component against the financial target of Rs. 3.75 lakhs.

• Motorised Vending Carts: only 10% (Rs. 1 lakhs) financial achievement is noticed in the sub-component against the target of Rs. 10 lakhs


Two Resource Institutions (ADS and IGS) are working in five districts (Bhopal, Raisen, Sehore, Rajgarh and Vidisha) of the State for the purpose.

• FPOs: As against the target of 5 FPOs formation, not a single FPO is formed, however FPOs registration is in process

• FIGs: 96% achievement is observed from the point of FIGs formation in the implemented districts (target 270 FIGs, achievement 258 FIGs). In the district of Shajapur, target of 20 FIGs formation is lagging behind as no RI has been appointed for the purpose

• Farmer Members: As against the target of 5000 farmers mobilisation, 100% achievement is found

Of the total outlay (Rs 108 Lakhs) for the purpose of farmer’s Mobilisation, FIGs and FPOs, Rs. 100 lakhs is utilized (93% achievement).

Baseline Survey Though baseline survey was carried out in five (Bhopal, Vidisha, Raisen, Rajgarh and Sehore) districts but VIUC scheme was actually implemented in six (Bhopal, Vidisha, Raisen, Rajgarh, Sehore and Shajapur) districts of the state. Though Shajapur district was not included in the baseline survey, it was included for implementation of the scheme later by the Nodal Agency (State Department) as Shajapur is a major district producing hybrid tomatoes, potatoes, onions and other vegetables.

HRD-Farmers Training (2 days)

For the purpose of capacity development of farmers, 2 days training programme was targeted for 600 farmer members in the VIUC scheme, total 300 farmer members actually received benefit of the component (50% achievement).

As against the financial target of Rs. 9 lakhs, component recorded only 50% (Rs. 4.5 lakhs) achievement.


ConclusionThe overall performance of VIuC scheme from the perspective of physical and financial achievement found to be satisfactory; however, the component-wise performance is varying from over-achievement to non-achievement. This variation can be attributed to local need and awareness level amongst the targeted beneficiaries regarding use of some of the components of the scheme. In addition to this, regional performance of the scheme is also varying.

State’s performance in terms of achieving physical targets is much better compared to achieving financial targets. In some cases, this is due to inclusion of some of the infrastructure, which already existed, in the VIUC. Achievement for physical targets compared to financial targets is also higher because financial targets are being calculated based on maximum permissible limit, which Government can provide as subsidy, however the actual cost of execution is lower. Therefore, this indicates that per unit cost calculated under the scheme is relatively high compared to actual market costs for these components. The State Nodal Agency may consider rectifying the unit costs to rationalise physical and financial targets.

There is need to give special emphasis on some components which are lagging behind, such as vegetable seedling production, promotion of organic farming, PHM Infrastructure components like pre-cooling, refer vans, evaporative/low energy cool chambers), markets such as rural markets/apni mandis/direct markets and motorised vending carts, etc. For achieving financial targets, process of release of subsidy should be smoothened and aggressive awareness needs to be created amongst targeted beneficiaries.

Impact of the SchemeAs discussed above and reflected from the components of VIuC, the scheme covers all the segments of vegetable supply chain, starting from farmers capacity building, production & productivity enhancement to creation of production & marketing infrastructure and market linkages. Given this wide spectrum of component,

the impact of the scheme is also pervasive. The outcomes of discussions with the State Government Implementing Agency and Resource Institutes have been discussed in the previous chapters; the findings of primary survey of farmers have been described in this chapter.

Findings of Primary SurveyFor the purpose of Impact Assessment Study, around 40 farmer members (FIGs) were surveyed in 3 VIUC districts (Bhopal, Sehore and Raisen). The major points which emerged out of the survey have been discussed in the following section:�Land Holding: Average land holding of surveyed

farmers was around 3.6 ha.�Irrigated Land: Of the total land holding of the

surveyed farmers, 99% is irrigated and only 1.5 Ha is non-irrigated. Major source of irrigation is tube wells (80%) followed by electric pumps (15%), canal (2%) and others (multiple sources).

�Cropping Pattern: As per the farmer’s survey, the vegetables area of total farmer surveyed increased from 723.51 Ha (2010-11) to 803.91 Ha (2011-12) and production from 5731.8 MT (2010-11) to 6119.9 MT (2011-12). Overall productivity of vegetables registered decline from 7.92 MT/Ha (2010-11) to 7.61 MT/Ha (2011-12). Crop-wise area, production and productivity mentioned by surveyed farmers have been given in ANNEXURE-VIId.

�Cost of Cultivation: The cost of vegetable cultivation has been calculated, based on cost of land preparation, inputs, irrigation and labour employed by the farmers during farming operations (land preparation to harvesting). During field survey work few farmer members mentioned reduction in the cost of cultivation due to better farm management practices and joint procurement of inputs. (ANNEXURE-VIIe)

�Seed Used: The major crops in the surveyed area are tomato, brinjal, lady’s finger, cabbage, green chillies, french beans, cucurbits, etc. 100% surveyed farmers found using hybrid seed procured from the local input dealer or private nurseries in case of seedlings.

�Adoption of Farm Management Practices: Of the total surveyed farmers, no farmer found using modern farm management practices i.e.


Crop Name Post Harvest Loss (in percentage)Tomato 5-7%Brinjal 2-3%Cabbage 2-3%Lady’s Finger 7-8%Onion 2-3%Green Chillies 1-2%French Beans 1-2%Sponge Gourd 1-2%

drip irrigation, sprinkler irrigation, mulching, green house, shade net etc.

�Adoption of INM/IPM: Around 75% of surveyed farmers were observed using INM technology in 60.5 Ha of land for tomato cultivation and 7% farmers cited use of INM in

5.6 ha brinjal area. INM technology is supplied to the farmers by the Government agency. None of the surveyed farmers were found to be using organic farming.

�Post Harvest Losses and Value Addition:As per surveyed farmers, the extent of post


harvest losses varies from crop to crop as mentioned below:

From the point of value addition, all the surveyed farmers viewed doing washing, sorting and grading of vegetable crops before dispatching to market. Farmers mainly use gunny bags or plastic crates for the purpose of handling produce. All the surveyed farmers depicted better price realisation by adoption of value addition techniques.�Mode of Transportation: After sorting and

grading, produce is transported in the gunny bags or plastic crates (mainly loose) to the local or Bhopal mandi. For the transportation of vegetable produce from farm gate to mandi(Bhopal or Local Market), farmers mainly use group transportation facility. The average cost of transportation to mandi varies from Rs. 10-20 per bag.

�Marketing of Produce: In the mandi, auctioning of vegetable produce is carried out by the commission agents. In the wholesale mandiauctioning process, farmers have to pay Rs. 10 for loading, unloading charges & push cart charges, commission charges 10% of total sales value (including 2% mandi tax).

�Marketing Models: All the surveyed farmers revealed, joint or group marketing of vegetable produce. All the surveyed farmers mentioned savings through group marketing of produce upto Rs. 5000 per month by group.

�Primary Processing and Marketing Infrastructure Facilities: Farmers are not aware of any primary processing or marketing

infrastructure facility for vegetables in the clusters.

�Government Support & Incentives: All the surveyed farmers are found aware about Government support activity or incentive programmes. Farmers viewed two sources of information i.e. Government Officials and Resource Institutions. And 95% farmers revealed availing benefits of Government programmes or scheme. Around 26% farmers viewed availing benefits of both NHM and VIuC scheme, 71% farmers viewed availing benefits of VIUC scheme only and 2% farmers viewed availing benefit of NHM scheme only.

�Awareness about VIUC scheme: 100% farmers are found aware about VIuC scheme and its objectives. All the surveyed farmers are found members of groups (FIGs) promoted by RIs. Of the total surveyed farmers, 100% farmers have availed the benefits of inputs (seeds) for promotion of vegetable cultivation in the scheme.

�Resource Institutions: 100% farmers are found aware about Resource Institutions working in the clusters for promotion of FIGs and FPOs. All the surveyed farmers mentioned meeting of members on a monthly basis. All the surveyed farmers revealed selection of group members on common interest basis and clarity on the purpose of FIG and FPO. 100% surveyed farmers mentioned contribution by members in monthly savings of FIGs. All the members viewed opening of bank accounts of FIGs. All the surveyed farmers revealed possession of KCC facility.


�Market Linkages or Tie-ups: None of the surveyed farmer viewed establishment of any type of market linkage or tie-ups for marketing of vegetable produce. Few farmers mentioned marketing of vegetable produce to Rana Greens before implementation of VIuC scheme, however due to payment and quality issues break in supplies and procurement for the last couple of years.

�Training and Capacity Building: All the surveyed farmers viewed receiving training on group formation by RIs within the cluster.

�Joint Procurement of Inputs: All the surveyed farmers mentioned joint procurement of inputs.

Impact of the SchemeThis section of the Chapter investigates the impact of the scheme on broader areas relating to production enhancement, income generation, infrastructure creation and some intangible changes induced by the scheme.

Vegetable ProductionTo map the change in area, production and productivity of vegetables in project areas (where VIuC has been implemented), data was collected from multiple sources, like State Government, RIs and farmers (through sample survey) for comparative study to assess impact of the scheme on vegetable production. Government officials provided data at the district level, similarly RIs provided data at the cluster level and farmers data was collected through sample survey. Data relating to area and production received from all the sources cannot be compared directly due to difference in geographical coverage, however trend in change in these parameters from all the sources shows similar results and that is positive. Nonetheless, in case of productivity the analysed data reflect negative trend of growth.

It is pertinent to mention here that the results cannot be generalised due to high inconsistency in data collected from different sources.

Respondents Area (in Ha.) Production (MT) Productivity (MT/Ha)2010-11 2011-12 2010-11 2011-12 2010-11 2011-12

District 31155.00 36505.00 344059.00 382276.00 11.04 10.47RI 3774.72 5832.64 53408.09 71286.72 14.15 12.22Farmer Survey 723.51 803.91 5731.80 6119.90 7.92 7.61

17.17%11.11%

-5.16%

54.52%

33.48%

-13.64%11.11%

6.77%-3.91%

-20.00%

-10.00%

0.00%

10.00%

20.00%

30.00%

40.00%

50.00%

60.00%

Area Production Productivity

District RI Farmer Survey

Percentage Change in Area, Production and Productivty as per Different Respondents (2010-11 to 2011-12)


The positive impact in terms of increase in area, which is resulting into increased total production, can be linked to relatively high achievement of physical targets of ‘vegetable cultivation’ component of the scheme.

Impact on Income GenerationAlthough the scheme has completed almost one year from its implementation date which is too short a period to assess the sustainable impact on income generation of beneficiaries. However, during the course of survey, the positive sign of income enhancement were observed and these signs are more in the form of savings than direct income generation.

So far, 5000 farmers have been mobilised into 250 FIGs by the two Resource Institutions working in the five districts (Bhopal, Raisen, Vidisha, Sehore and Rajgarh). The savings which farmers are able to generate are because of initiation of collectivisation of various vegetable production and marketing related activities, which are creating economy of scale and strengthening bargaining power of member farmers. Some such cases, highlighted

by RI officials and observed during the discussion with farmers are discussed below:�Joint Procurement of Inputs: As per RIs,

around 960 farmer members (19% of the total) are benefitted by joint procurement of inputs like seeds, fertilisers, insecticides and pesticides in the clusters. By the joint procurement of inputs from distributors or company, farmer members are able to save Rs. 75 to 100 per 250 gm on seed, Rs. 100-150 per litre on insecticide/pesticides and Rs. 100-125 per fertiliser bag and transportation charges (Rs. 30-50 to & fro).

Comparison of average cost of cultivation per acre of major crops during base year and current year depicts decline in the cost of cultivation. In case of tomato, the average cost of cultivation per acre registered decline by 7% (from Rs. 22,561 to Rs. 20,911), brinjal 7% (from Rs. 19, 629 to Rs. 18, 257), cucurbits 9% (from Rs. 17,024 to Rs. 15,484, while in case of lady’s finger average cost of cultivation per acre has increased by 7% (from 19, 180 to 20, 584). The decline in the average cost of cultivation of major crops can be attributed to many factors including better farm management practices and joint procurement of inputs.

22561

19629.4 1918017024

20911

18257

20584

15484

7% 7% -7% 9%

Tomato Brinjal Lady's Finger Cucurbits

Baseline Current Year % Change

Cost of Cultivation of Major Vegetable Crops

�Joint Marketing of Produce: As per RIs, around 840 farmer members (17% of the total) are benefitted by joint marketing of produce. By joint marketing of produce, individual farmer

is able to save around 10-17% (Rs. 0.17 to Rs. 0.27 per kg) towards cost incurred in transportation (farm gate to mandi) and labour charge for accompanying with the produce per day.


Particulars Cost (Rs.) ComparisonMarketing Individual Joint MarketingVehicle Private Jointly Hired (Tempo or Mini TrucksQuantity 45- 50 Kg 2500-3000 KgPacking Gunny Bag 125-150 Crates (22-25 Kg)Farm Gate to Mandi (Transportation) 25 3000 (Rs. 18-20 per farmer)Unloading & Push-Cart Charge to the Mandi Premise 5 750For loading to the Commission Agent’s Spot 5 750Labour Charge for Accompanying with the Produce per Day- Individual farmer to pay

50 100 (Only one member from the group accompany)

Total Cost 85 4600Cost Incurred Per Kg of Produce (Rs) 1.70 1.43-1.53Saving Per Kg of Produce (Rs) 0.17 – 0.27Saving Per Kg of Produce (%) 10-16%

Source: Baseline Survey Report and Field Survey

Linkages EstablishedSince the inception of the scheme, it has been emphasised that supply chain of vegetables cannot be made efficient unless various stakeholders (farmers, Government, markets, financial institutions, research institutions and other support service providers) directly interact and have access to each other. Despite the fact that a farmer is the key player in the supply chain but proved to be the weakest link with limited understanding of complexity of market dynamics, poor access to FIs and other services providers. Under the scheme, various activities of collectivisation, direct and indirect interventions from implementing agencies and implementing partners have made it possible to start direct interaction and, therefore, establish new linkages. Some of these examples are reflected below:

Banks: As FPOs registration is in process their bank accounts will open after registration. However, in case of FIGs (250 FIGs), total 181 FIGs’ (72% of total) bank accounts have been opened so far and the remaining FIGs opening of bank accounts is in process. These FIGs have saved approximately Rs. 258,200 and have collected Rs. 212,450 for FPO formation (for their contribution in FPO formation).

In order to avail loan for cultivation of crops, nearly 50% farmer members (2495 Nos.) are linked

with the banks directly for KCC facility. It is to be mentioned here that availability of KCC cannot be directly linked to implementation of the scheme, as Banks are promoting KCC on their own. However, it has been observed that there will be acceleration in access to formal banking system by farmers, once linkages with banks are established.

Market Tie Ups and Linkages: Shortening of vegetable supply chain through direct marketing by the farmers or linking Farmers Groups/ Producers’ Organisations to organised players and aggregators is one key objective of the scheme. So far only one aggregator has been linked for the aggregation of vegetable produce of farmers groups formed under VIUC. Rana Greens, the aggregator selected in Bhopal has availed financial assistance under the scheme for multiple components such as establishment of collection centres (6 Nos.), pack houses (34 Nos.), refer vans (2 Nos.), onion storage structures-25MT (1), static vending carts (25), motorised vending carts (2) and vermicompost (1). The total business volume of vegetables procurement and retailing by Rana Greens is around 8-10 MT per day. During the survey it was found that only 1-2 MT out of total traded volume by Rana Greens is procured from individual farmer members.

For the purpose of establishing direct market linkages, 5 buyer- seller meets were organized by the RIs so far. However, the progress in market


linkages of farmers groups’/producer organisation in Madhya Pradesh is far from expectation, looking at the volume of vegetables being produced by the FIG/proposed-FPO member farmers.

Convergence with Other Schemes To promote vegetable cultivation in Madhya Pradesh, nearly 151 farmer members (3% of the total) availed benefits of other schemes like NHM, MIS, MPWSRP apart from VIUC scheme. The convergence of VIuC scheme with other similar schemes includes mulching, shade nets/polyhouses, storages, open and hybrid cultivation, drip and sprinkler systems. Similarly, around 1278 farmer members (25% of the total) are linked with the KVKs and other research institutions through trainings, exposure visits, field visits, etc. As

Component-Wise Impact of the SchemeAs already reflected in the report that for the promotion of vegetable cultivation in the VIuC implemented districts in Madhya Pradesh, various activities are carried out by stakeholders (Nodal Agency, RIs). Direct impact of scheme as per various components is visible and is highlighted below:

Seed Production of Vegetables: Around 24.38 Ha area is brought under seed production of vegetables against the target of 20 Ha in the VIuC scheme (122% achievement).

Vegetable Cultivation: Expansion of approximately 963.5 Ha (124% achievement) vegetable cultivation area (open field 130.5 Ha, Hybrid 833 Ha) is noticed against the target of 775 Ha in the VIUC scheme.

Protected Cultivation: Around 95,000 sq m area has been brought under protected cultivation (green house structure 45,000 Sq m, shade net house 44,000 sq m and planting material & other inputs 6000 sq m) in the scheme against the target of total 1, 28,567 sq m.

Organic Farming: In case of Organic Farming component, total 500 Ha area was targeted

(adoption of organic farming 250 Ha and organic certification 250 Ha), however, achievement is nil, while in case of vermin-compost units target was establishment of 81 units (permanent structure) and as against the targets, achievement viewed is 75 units (93% achievement).

Training and HRD: In order to enhance capacity and the knowledge of farmers, training of 900 farmers was target. As against the target, 890 farmers (99% achievement) have been trained on various aspects such as vegetables cultivation, package of practices, insect-pest management, post harvest management, marketing, protected cultivation etc. Around 300 Nos. of HRD trainings were carried out for the farmers against the target of 600 Nos.

Post Harvest Management (PHM): In order to prevent post harvest losses of vegetables in the program implemented districts, 214 PHM units (packhouses 93 Nos. and low cost onion storage structures 121 Nos.) are established (91% achievement) against the target of 234 PHM units. Few sub-components like pre-cooling, refer vans and evaporative/low energy cool chamber are still to register any progress.

Markets: In order to provide direct accessibility and remunerative prices to vegetable farmers, various activities are sought to be carried out in VIuC scheme in the implemented districts and as against the target of 55 Nos. of market activities, achievement found is 34 Nos. (62% achievement). Subcomponent wise�Retail Market/Outlet: 1 retail market/outlet

established in Bhopal for selling of vegetables�Collection/Aggregation Centre at

Production Cluster: 6 collection centres established in the production clusters against target of 8 centres

�Static/Mobile Vending Cart/Platform with Cool Chamber: 25 Nos of vending carts provided to aggregator for retailing of vegetables against target of 25 Nos.

�Motorised Vending Carts: 2 vending carts distributed against targeted of 20 Nos.

�Rural Markets/apni mandis/direct markets: achievement is nil against the target of establishment of one market


Employment GenerationThe exact number of employment opportunities generated so far is not available with any stakeholder; however discussions with various stakeholders revealed that an effective VIUC scheme is able to generate around 1200 additional direct and indirect employment opportunities in various activities like management of green houses/shade net, packhouses, collection centres, vending carts, retail outlets, etc.

The impact of the scheme will be more visible at the ground level as the project progresses. Various initiatives taken-up by the State Implementing Agency and Resource Institutions are expected to yield results once the preparatory work such as registration of producers’ organisations is over. Once these Farmer Producers’ Organisations are legally on ground, it will boost the confidence of other stakeholders such as input suppliers, aggregators, banks, etc. and they will start building relations with these organisations. Once these direct linkages are established, measurable business activities will start in a sustainable manner.

Challenges & RecommendationsAs it has been discussed and depicted in the abovechapters that there is good progress made in Implementation of VIUC in Madhya Pradesh.

However, there are still various challenges in the effective implementation of the scheme, which have been raised by various stakeholders and also by the targeted beneficiaries. Some of these challenges have been discussed below:

ChallengesCoordination between implementing partners:

During the discussion it has emerged that all scheme implementing partners are working in close coordination and seem to have good understanding of the scheme amongst them, specifically State Government and Resource Institutes, but the same has not been observed in the field and is also not being reflected in the distribution of disbursement of financial support by the State Government. There is scope for improvement in cooperation and coordination for better implementation of scheme components, which will yield better overall outcomes.

Lack of cooperation can be seen by analysing some of the components such as area covered under protected cultivation. Out of the total area covered under the scheme, only 18% has been covered by the FIG/FPO member farmers, rest has been covered by non-member farmers. Similarly, out of the total subsidy released (Rs. 563.79 lakhs) only 6% (Rs. 35.07 lakh) has reached to FIG/FPO members.

82%94%

18%6%

0%10%20%30%40%50%60%70%80%90%

100%

Sq. M Rs. In Lakh

Area Under Protected Cultivation Subsidy Amount Received

FIG/FPO Non-Member FIG/FPO Member

Share of FIG/FPO members and Non-members in availing Government Support


Coordinating field activities across widely spread clustersThis is a major challenge specifically for the RIs to coordinate amongst farmers, which are spread very thinly in large clusters. Distance of villages between same clusters is ranging from 60-90 kilometres. These distances make it difficult for RIs to coordinate the field activities effectively as well as it also limits interaction of farmers within a cluster. In addition to this, it is also difficult for the member farmer in these clusters to take-up any collective activities effectively.

Market linkagesBreaking the traditional trade channels and establishing new supply chains through linking aggregators to FIGs/FPOs is proving a big challenge for the implementing partners. As of now only one aggregator has been brought on board under VIuC and this aggregator also procures only approximately 10% (1-2 MT per day) of its daily demand from the member farmers of FIG/FPO. Although 5 buyer-seller meetings have been organised by the RIs and more such meetings have been planned, however not much success have been achieved.

Information collection and management information system (MIS)SFAC has created ‘SuGYAN,’ an IT-based platform to collect all the relevant data of farmers being mobilised by the RIs and becoming members of FIGs / FPOs. In addition to this, SUGYAN also targets to capture information relating to progress of VIUC at the State level. However, State Government officials are not aware of this software. This initiative has achieved only limited success. As per RI officials, the process of uploading farmers data is very slow and cumbersome.

At the State level there is neither separate monitoring mechanism for the scheme nor any MIS system to track the progress of project, except monthly data, which is being received from the RIs.

Other challenges include lack of availability of sufficient human resources with the State and district level nodal offices as well as lack of training

and capacity building of officials implementing the scheme at the State & district level.

RecommendationsThe implementation of the scheme is underway and a lot of activities are yet to be undertaken. Impact of the scheme can be enhanced by making some changes in the implementation strategy. Some suggestions, which have emerged in the field from the discussions with the stakeholders during the impact assessment study, have been discussed as under:

Scheme Administration�State Implementing Agency should strengthen

the implementation support to its district level officials by providing additional manpower working on VIUC only. Provision can be made for hiring of contractual staff at the district level for the period of scheme implementation.

�Training and capacity building of district level officials is required for better clarity on objectives of scheme, implementation mechanism as well as on clarity of roles & responsibility of various implementing partners.

�State Implementing Agency should develop its customised Management Information System (MIS) and monitoring system, preferably IT-based, for effective implementation.

Scheme Implementation and Components�Currently clusters proposed under the VIuC

are very scattered and spread of farmers is very thin, which is impacting effectiveness of scheme. Now, as the spread has already been decided, only way to correct this is by increasing the member farmers in sub-cluster and making these sub-cluster independent units (clusters). In this manner, RIs will have to add more farmers and they may have to increase targets of FPO formation. This will have implication on overall budget for Farmers’ Mobilisation and group formation.

�under the component of training and capacity building of farmers, RIs will have to emphasise


more on exposure visits of farmers to existing FPOs running successfully.

�During the discussion, it was proposed that there is need to add some more components under the scheme, such as:�Farm mechanisation (small tools,

implements, sprayers, pumps, etc.), as most of the farmers are small and marginal and cannot afford to purchase these equipments on their own.

�Plastic crates need to be provided under the scheme, as it will have a direct impact on controlling post harvest losses of vegetables;

Other suggestions�Proactive promotion and better coordination

of activities amongst scheme implementing

partners. Joint efforts of State Implementing Agency and RI will lead to better impact on ground.

�Capacity building of RI staff at field level, as in many cases they are unaware of overall vision of the scheme and are unable to plan and guide farmers for next level of activities and actions.

�Concentrated efforts for establishing linkages with other stakeholders.

�There is lack of technical understanding of RIs for advising the FIGs/FPOs on infrastructure to be developed for vegetable handling, such as pack houses, collection centres, cold storages, etc. and systems to be established for material flow, grading/sorting, quality control, etc. Therefore, there is need to provide technical support to the RI staff for making them capable in advising on technical understanding of vegetable handling.


FIG: Shri Ram Janaki GroupCluster: BheelkhediBlock: ObedullaganjDistrict: RaisenResource Institution: ADS

Shri Ram Janaki Group was formed on 19th December 2011 by ADS (RI). There are 20 farmer members in the group with around 75 acres of cultivable land. Of the total cultivable land, nearly 50 acres is under vegetable cultivation. The major vegetables cultivated by the members include lady’s finger, tomato, sponge gourd, bottle gourd, bitter gourd, cauliflower, cabbage, green chillies, and brinjal. Members meet monthly to discuss the issues related to vegetable cultivation, inputs procurement, marketing, groups strengthening, etc. All records pertaining to meetings, decisions taken, etc. are recorded and maintained properly in the register with resolution. Bank accounts of FIG is opened in Central Bank and every member is contributing Rs. 200 per month regularly. Till date total savings of the group was Rs. 41,000. Recently, 3 members of group availed loan from the total savings (Rs. 10,000 each) @ 2% per month (6 months). Group members attended 2 exposure visits organised by Government officials on GAP and Protected cultivation. FIG members are procuring inputs (seeds) for cultivation jointly. Farmer members have availed input subsidy (Rs. 4-5 lakhs) in the VIuC scheme under various components.

One member of the group has constructed a packhouse (9X6 m) and availed subsidy (Rs. 1.5 lakhs) under the VIUC scheme. At the pack house, all the members bring their produce, where manual sorting, grading is done and packed in plastic crates (purchased by members) for transportation to market. The transportation of produce is done jointly in the two mini trucks (3-4 MT capacity), which are owned by members. On an average, group members supply 3-4 trucks daily to Bhopal and Obedullaganj (local market). Besides VIuC scheme, few members have also obtained benefits of drip irrigation and mulching through NHM and MIS scheme. For direct marketing, group members are in talks with Rana Greens (aggregator) to supply vegetables. Looking at the success of the group, other farmers are now approaching to join the group.

Case Study I


FIG: Harihar Samruddhi utpadak Samuh Cluster: KajlasBlock: PhandaDistrict: BhopalResource Institution: IGS

Harihar Samruddhi Samuh was formed on 26th November, 2011 by IGS (RI). There are 20 farmer members in the group with around 50 acres of cultivable land. Of the total cultivable land nearly 30 acres is under vegetable cultivation. The major vegetables cultivated by the members includes lady’s finger, tomato, sponge gourd, bottle gourd, coriander, brinjal, onion, garlic, etc.

Initially, when IGS team reached a village for sharing concept of project “SFAC – Promotion of FPO under NVI”, one of the farmers Mr. Sher Singh (now group member) was not interested as he was not growing vegetables for the last 13 years but he liked the concept of group formation. Thus, the team thought to motivate him to grow vegetables, so, that he can also become a group member. He was called for all FIG meetings and when he saw that members are discussing their methods of vegetable cultivation, he liked the discussions, but he was only an observer and unable to participate in the whole discussion because of not being a vegetable grower.

However, during last the kharif season in one of the group meetings, group members planned for joint purchasing of fertilisers and vegetable seeds. Mr. Sher Singh also saw that demand of 300 bags of DAP and different vegetable seeds were collected in the meeting by IGS team, which also shared the information on availability of lady’s finger (Prabhani Kranti) seed certified by State Seed Certification Agency (SSCA), Bhopal. Many FIG members demanded the seed including Mr. Sher Singh.

In 3-4 days, IGS team arranged 300 bags of DAP and seeds for members. Mr. Sher Singh also received seeds of lady’s finger and started cultivation in one acre. Now he is a front runner of the group and helps in input demand accumulation, procurement planning, marketing of produce, etc. of the group.

For procurement of seeds group members have been directly linked with the seed distributor by IGS team, providing seeds at significantly lower rates than MRP. Also, 300 bags of DAP have been supplied through the dealer at Rs. 150 lower than the market price.

Case Study II


Name: Mr. Ram KumarOther Beneficiary: Shade net/Green HouseCluster: BadiDistrict: Raisen

Mr. Ram Kumar is an educated and progressive farmer. Mr. Ram Kumar availed benefits of protected cultivation component in the VIUC scheme. He is not a member of any FIG. Through Government Officials, Mr. Ram Kumar became aware of VIUC scheme. Mr. Ram Kumar with 11 members (owning around 400 acres of land) erected shade net in 44,000 sq m (32, 000 sq m under VIuC & 12, 000 sq m under NHM) and green house in 30, 000 Sq m (22, 000 sq m under VIuC and 8, 000 sq m under NHM) with drip irrigation facilities. Mr. Ram Kumar and other members invested around Rs. 7.50 crore in the whole establishment and all the technology adopted was imported from Israel including wires, nets, sheets etc. In order to store produce, construction of one cold storage (500 MT) is in progress. Mr. Ram Kumar has employed around 300 persons (100 permanent throughout the year and 200 temporary) in the operations of the infrastructure. Mr. Ram Kumar plans to grow exotic vegetables and flowers for distant and export markets. Mr. Ram Kumar feels, subsidy component on the infrastructure needs to be increased to attract more farmers and entrepreneurs and ceiling of 4000 sq m for one beneficiary needs to be abolished.

Case Study III


Name: Mr. Rana Parikshit Singh Jaduan Aggregator: Rana GreensDistrict: Bhopal

Mr. Rana Parikshit Singh is owner of Rana Greens and started business of fruits and vegetables supply in 2006-07 with Reliance Fresh. He became aware of VIUC scheme through Government officials. Rana Greens has been appointed as an aggregator under the VIUC scheme to collect vegetable produce of farmer groups (FIGs) promoted in the districts (all) and sell produce through its retail outlets and colonies in Bhopal. Under the VIUC scheme, Rana Greens availed facilities of collection centres (6 Nos.), pack houses (34 Nos.), refer vans (2 Nos.), onion storage structures-25MT (1 Nos.), static vending carts (25 Nos.), motorised vending carts (2 Nos.) and vermi-compost (1 Nos.). The total business volume of vegetable procurement and retailing of Rana Greens is around 8-10 MT per day. In the whole operations, Rana Greens has employed 48 persons directly and around 500 persons indirectly.

Case Study IV

Project Components/Activities1. Baseline Survey2. Promotion of Farmers Association (FPOs/FIGs)3. Vegetable seed/seedling production4. Vegetable Seed Infrastructure (for handling, processing, packaging, storage etc.. of seeds of horticulture

crops)5. Vegetable Cultivation

1. Open Field2. Hybrid Vegetable

6. Vegetable Cultivation Protected Conditioni. Green House Structure

a. Fan & Pad Systemb. Naturally Ventilated System

i. Tubular Structureii. Wooden Structureiii. Bamboo StructureII. Shade net Houseiv. Tubular Structurev. Wooden Structurevi. Bamboo Structure

7. HRD- Training of Farmers with in State- Training of Farmers (2 Days)

8. Promotion of - Integrated Nutrient Management (INM)- Integrated Pest Management (IPM)

9. Organic Farmingi. Adoption of Organic Farmingii. Organic Certificationiii. Vermi compost Units (to be renamed as organic input production)

a. Permanent Structure of (30’×8’×2.5’)b. HDPE vermin bed of 96 cft (12’×4`×2’)

Annexure-I: Project Components


Annexures


10. Post Harvest Management Infrastructuresi. Pack Houseii. Pre Cooling Unitiii. Mobile Pre Cooling Unitiv. Cold Storage Units

a. Constructionb. Expansionc. Modernization

v. Refer Vans/Containersvi. Primary/Mobile/Minimal Processing Unitvii. Evaporative/Low Energy Cool Chamber (8MT)viii. Preservation Units (Low Cost)ix. Low Cost Onion Storage Structure (25MT)x. Pusa Zero Energy Cool Chamber (100Kg)

11. New Marketsi. Rural Markets/Apni Mandies/Direct Marketsii. Retail Markets/Outlets (Environmentally Controlled)iii. Collection/Aggregation Centre at Production Cluster @ Rs. 8Lakhs/unitiv. Static/Mobile Vending Cart/Platform with Cool Chamberv. Motorized Vending Cart

S. No. Component Unit Physical Targets

Financial Targets (Rs. In Lakhs)

1 Seed Production of Vegetables Ha 11 3.25i Public Sector Ha 2 1.00ii Private Sector Ha 9 2.25

2 Vegetable Seedling Production Ha 1.2 62.40i Public Sector Ha ii Private Sector Ha 1.2 62.40

3 Seed Infrastructure Nos 4 Vegetable Cultivation Ha 1830 502.88

i Open Field Ha 1020 229.50ii Hybrid Vegetables Ha 810 273.38

5 Protected Cultivation Sqm 229600 263.20i Green House Structure

a Fan & Pad System b Naturally Ventilated System

Tubular Structure Sqm 2000 9.35ii Wooden Structure iii Bamboo Structure Sqm 33000 61.88

a Shadnet House i Tubular Structure Sqm 8000 24.00ii Wooden Structure iii Bamboo Structure Sqm 71800 107.70

a Cost of planting material and other input of high value vegetables grown in green house/poly house/shade net

sqm 114800 60.27

Annexure: II West Bengala. Physical & Financial Outlay of the Scheme for the Year 2011-12

123Annexures

S. No. Component Unit Physical Targets

Financial Targets (Rs. In Lakhs)

6 Promotion of 1383 13.83

i IPM Ha 1383 13.83ii INM

7 Organic Farming 521 122.30i Adoption of organic farming ii Organic Certification iii Vermi compost units (to be renamed as organic

input production)

a Permanent Structure Nos 385 115.50b HDPE vermibed of 96 cft Nos 136 6.80

8 Training of farmers Nos 166 37.359 Post Harvest Management Unit Nos 51 308.40

i Pack House Nos 5 7.50ii Pre cooling unit iii Mobile pre-cooling unit

iv Cold Storage Units Nos 2 240.00

v Refer Vans/Containers Nos 4 38.40

vi Primary/Mobile/Minimal processing unit

vii Evoporative/Low Energy Cool Chamber

viii Preservation Units (Low cost) New Nos 5 5.00

ix Preservation Units (Low cost) Upgradation Nos 7 3.50

x Low cost onion storage Nos 28 14.00

xi Pusa zero energy cool chamber 10 Markets Nos 110 70.90

i Rural markets/apni mandies/direct markets Nos 1 8.00

ii Retail markets/outlets (Environmentally controlled)

iii Collection/Aggregation Centre at Production cluster @ Rs. 8 lakh/unit

Nos 3 12.00

iv Static/Mobile vending cart/platform with coold chamber

Nos 6 0.90

v Motorized vending cart Nos 100 50.0011 Formation of Farmers' Association Nos 8500 170.00

i FPOs

ii FIGs

iii Farmers Nos 8500 170.00

iv Tie-up with Financial Institutions

v Tie-up with Aggregators 13 Baseline Survey 1 15.0012 HRD-Farmers Training (2days) Nos 99 44.55

Total 1614.05* Total is excluding Administrative Expenses


S. No. Component PhysicalUnit Targets Achievements

1 Seed Production of Vegetables Ha 11 6

i Public Sector Ha 2

ii Private Sector Ha 9 6

2 Vegetable Seedling Production Ha 1.2 1

i Public Sector Ha

ii Private Sector Ha 1.2 1

3 Seed Infrastructure Nos 4 Vegetable Cultivation Ha 1830 875.55

i Open Field Ha 1020 442.5

ii Hybrid Vegetables Ha 810 433.05

5 Protected Cultivation Sqm 229600 1600

I Green House Structure

a Fan & Pad System

b Naturally Ventilated System

i Tubular Structure Sqm 2000

ii Wooden Structure

iii Bamboo Structure Sqm 33000 1600

a Shad net House

i Tubular Structure Sqm 8000

ii Wooden Structure

iii Bamboo Structure Sqm 71800


sqm 114800

6 Promotion of 1383 400

i IPM Ha 1383 400

ii INM

7 Organic Farming 521 0

i Adoption of organic farming

ii Organic Certification

iii Vermi compost units (to be renamed as organic input production)

a Permanent Structure Nos 385

b HDPE vermibed of 96 cft Nos 136

8 Training of farmers Nos 166 229 Post Harvest Management Unit Nos 51 0

i Pack House Nos 5

ii Pre cooling unit

b. Physical targets & Achievement of VIuC during 2011-12

125Annexures

c. Financial Targets & Achievement of VIuC during 2011-12

S. No. Component PhysicalUnit Targets Achievements

iii Mobile pre-cooling unit iv Cold Storage Units Nos 2 v Refer Vans/Containers Nos 4 vi Primary/Mobile/Minimal processing unit vii Evaporative/Low Energy Cool Chamber viii Preservation Units (Low cost) New Nos 5 ix Preservation Units (Low cost) Upgradation Nos 7 x Low cost onion storage Nos 28 xi Pusa zero energy cool chamber

10 Markets Nos 110 20i Rural markets/apni mandies/direct markets Nos 1 ii Retail markets/outlets (Environmentally controlled) iii Collection/Aggregation Centre at Production cluster

@ Rs. 8 lakh/unitNos 3

iv Static/Mobile vending cart/platform with coold chamber Nos 6 v Motorized vending cart Nos 100 20

11 Formation of Farmers' Association Nos 8500 8344i FPOs ii FIGs iii Farmers Nos 8500 8344iv Tie-up with Financial Institutions v Tie-up with Aggregators

13 Baseline Survey 1 112 HRD-Farmers Training (2days) Nos 99 12

S. No. Component Financial (Rs. In Lakhs)Targets Achievements Amount released

to District level1 Seed Production of Vegetables 3.25 - 3.25

i Public Sector 1.00 1.00ii Private Sector 2.25 2.25

2 Vegetable Seedling Production 62.40 - 62.40i Public Sectorii Private Sector 62.40 62.40

3 Seed Infrastructure4 Vegetable Cultivation 502.88 168.43 502.88

i Open Field 229.50 55.60 229.50ii Hybrid Vegetables 273.38 112.83 273.38

5 Protected Cultivation 263.20 - 263.20



to District leveli Green House Structure

a Fan & Pad Systemb Naturally Ventilated System

i Tubular Structure 9.35 9.35ii Wooden Structureiii Bamboo Structure 61.88 61.88

a Shadnet Housei Tubular Structure 24.00 24.00ii Wooden Structureiii Bamboo Structure 107.70 107.70

a Cost of planting material and other input of high value vegetables grown in green house / poly house/ shade net

60.27 60.27

6 Promotion of 13.83 4.00 13.83i IPM 13.83 4.00 13.83ii INM

7 Organic Farming 122.30 - -i Adoption of organic farmingii Organic Certificationiii Vermi compost units (to be renamed as

organic input production)a Permanent Structure 115.50b HDPE vermibed of 96 cft 6.80

8 Training of farmers 37.35 3.849 Post Harvest Management Unit 308.40 - -

i Pack House 7.50ii Pre cooling unitiii Mobile pre-cooling unitiv Cold Storage Units 240.00v Refer Vans / Containers 38.40vi Primary / Mobile / Minimal processing unitvii Evaporative / Low Energy Cool Chamberviii Preservation Units (Low cost) New 5.00ix Preservation Units (Low cost) Upgradation 3.50x Low cost onion storage 14.00xi Pusa zero energy cool chamber

10 Markets 70.90 9.46 -i Rural markets/apni mandies/direct markets 8.00ii Retail markets/outlets (Environmentally

controlled)

127Annexures


to District leveliii Collection/Aggregation Centre at Production

cluster @ Rs. 8 lakh/unit12.00

iv Static / Mobile vending cart/platform with coold chamber

0.90

v Motorized vending cart 50.00 9.4611 Formation of Farmers' Association 170.00 170.00 -

i FPOsii FIGsiii Farmers 170.00 170.00iv Tie-up with Financial Institutionsv Tie-up with Aggregators

12 Baseline Survey 15.00 6.2813 HRD-Farmers Training (2days) 44.55 5.40

Total 1,614.05 367.41 845.55*Total is excluding Administrative Expenses

d) Report of Vegetable Initiative for North 24 Parganas District upto September, 2012

S. No.

Name of Project Target Achievement BalancePhysical (no/ha/Sq m)

Financial (Rs. In lakh)

Physical (no/ha/Sq m)


Physical (no/ha/Sq m)


1 Seed production of Vegetables (Private Sector)

1 0.25 Nil Nil 1 0.25

2 Vegetable Cultivation - - - - - -i Open Field 300 67.50 32.60 7.335 267.4 60.165ii Hybrid Field 250 84.375 81.90 27.64125 169.10 56.73375

3 Promotion of INM/IPM 200 2 Nil Nil 200 24 Organic Farming - - - - - -

Vermi-Compost Unit Permanent Structure

60 18 Nil Nil 60 18

Vermi-Compost Unit HDPE Vermibed 10 0.5 Nil Nil 10 0.55 Training of farmers within the State 25 5.625 2 0.45 23 5.1756 Post Harvest Management - - - - - -

Pack House 1 Nil Nil Nil 1 Nili Low cost onion storage

structure(25MT)6 3 Nil Nil 6 3

7 Markets - - - - - -Motorized vending cart 20 Nil Nil Nil 20 Nil

8 HRD- Training of farmers (no) 10 4.5 Nil Nil 10 4.59 Contingency - 5.58 Nil 0.01396 - 5.56604

Total 191.33 35.44021 155.88979


e. Report of Vegetable Initiative for South 24 Parganas DistrictS. No.

Name of Project Unit District Name: South 24 ParganasPhysical Financial

Target Achievement Outlay (Rs. lacs)

Achievement

1 Seed Production of Vegetables Hai Public Sector Haii Private Sector Ha

2 Vegetable Seedling Production Hai Public Sector Haii Private Sector Ha 1 1 52 52

3 Seed Infrastructure Created (for handling, processing, packaging, storage etc. of seeds of horticulture crops)

Nos

4 Vegetable Cultivation Hai Open Field Ha 50 50 11.25 11.25ii Hybrid Veg Ha 50 50 33.75 33.75

5 Protected Cultivation sqmi Green House Structure sqm

a Fan & Pad System sqmb Naturally Ventilated System sqm

i Tubular Structure sqmii Wooden Structure sqmiii Bamboo Structure sqm 800 800 1.5 Sanction, work

going ona Shadenet House sqm

i Tubular Structure sqm 8000 8000 24 Sanction, work going on

ii Wooden Structure sqmiii Bamboo Structure sqm 10000 10000 15 Sanction, work

going ona Cost of planting material

and other input of high value vegetables grown in green house/poly house/shade net

sqm 18800 18800 9.87 Sanction, work going on

6 Promotion of Hai IPM Ha 63 63 0.63 Sanction, work

going onii INM Ha

7 Organic Farming i Adoption of Organic Farming Haii Organic Certification Haiii Vermi compost Units (to be

renamed as organic input production)

Nos

129Annexures

S. No.

Name of Project Unit District Name: South 24 ParganasPhysical Financial


Achievement

a Permanent Structure of (30’×8’×2.5’)

Nos

b HDPE vermi bed of 96 cft (12’×4`×2’)

Nos 120 120 31 Sanction, work going on

8 Training of Farmers Nos 30 10 6.75 225000 Within State Nos9 Post Harvest Management Unit Nos

i Pack House Nos 2 2 3 Sanction, work going on

ii Pre Cooling Unit Nosiii Mobile Pre Cooling Unit Nosiv Cold Storage Units Nos

a Construction Nosb Expansion Nosc Modernization Nos

v Refer Vans/Containers Nosvi Primary/Mobile/Minimal

Processing UnitNos

vii Evaporative/Low Energy Cool Chamber (8MT)

Nos

viii Preservation Units (Low Cost) Nosix Low Cost Onion Storage

Structure (25MT)Nos

x Pusa Zero Energy Cool Chamber (100 Kg)

Nos

10 Markets Nosi Rural Markets/Apni Mandies/

Direct MarketsNos

ii Retail Markets/Outlets (Environmentally Controlled)

Nos

iii Collection/Aggregation Center at Production Cluster @ Rs. 8 Lakh/unit

Nos 1 1 5 Sanction, work going on

iv Static/Mobile Vending Cart/Platform with Cool Chamber

Nos 5 5 0.75 Sanction, work going on

v Motorized Vending Cart Nos 20 20 10 1011 Formation of Farmers Association i FPOs Nos ii FIGs Nos iii Farmers Nos iv Tie Ups with Financial

InstitutionsNos

v Tie Ups with Aggregators Nos vi Baseline Survey

12 HRD-Farmers Training (2 days) Nos 20 12 9 9


f. Report of Vegetable Initiative for Howrah District

S. No.

Name of Project Unit District Name: HowrahPhysical Financial


Achievement

1 Seed Production of Vegetables Ha i Public Sector Ha ii Private Sector Ha 2 1 0.5 0

2 Vegetable Seedling Production Ha i Public Sector Ha ii Private Sector Ha

3 Seed Infrastructure Created (for handling,processing, packaging, storage etc. of seeds of horticulture crops)

Nos

4 Vegetable Cultivation Ha i Open Field Ha 60 15 13.5 2.0745ii Hybrid Veg Ha 60 30 20.25 6.9282

5 Protected Cultivation sq. mt i Green House Structure sq. mt a Fan & Pad System sq. mt b Naturally Ventilated System sq. mt i Tubular Structure sq. mt ii Wooden Structure sq. mt iii Bamboo Structure sq. mt 2400 1600 4.5 0a Shade Net House sq. mt i Tubular Structure sq. mt ii Wooden Structure sq. mt iii Bamboo Structure sq. mt 2400 0 3.6 a Cost of planting material

and other input of high value vegetables grown in green house/poly house/shade net

sq. mt 4800 0 2.52

6 Promotion of Ha 120 0 1.2 0i IPM Ha ii INM Ha

7 Organic Farming i Adoption of Organic Farming Ha ii Organic Certification Ha iii Vermi compost Units (to be


Nos


Nos 20 0 6 0

b HDPE vermibed of 96 cft (12’×4`×2’)

Nos 40 0 2 0

131Annexures

S. No.

Name of Project Unit District Name: HowrahPhysical Financial


Achievement

8 Training of Farmers Nos Within State Nos 20 0 4.5 09 Post Harvest Management Unit Nos

i Pack House Nos ii Pre Cooling Unit Nos iii Mobile Pre Cooling Unit Nos iv Cold Storage Units Nos a Construction Nos b Expansion Nos c Modernization Nos v Refer Vans/Containers Nos vi Primary/Mobile/Minimal

Processing UnitNos


Nos

viii Preservation Units (Low Cost) Nos 2 0 1 0ix Low Cost Onion Storage

Structure (25MT)Nos


Nos

10 Markets Nos i Rural Markets/Apni Mandies/

Direct MarketsNos


Nos

iii Collection/Aggregation Center at Production Cluster @ Rs. 8 Lakh/unit

Nos


Nos

v Motorized Vending Cart Nos 10 0 5 011 Formation of Farmers

Association

i FPOs Nos ii FIGs Nos iii Farmers Nos iv Tie Ups with Financial

InstitutionsNos

v Tie Ups with Aggregators Nos vi Baseline Survey

12 HRD-Farmers Training (2 days) Nos 10 0 4.5 0


g Report of Vegetable Initiative for Hooghly District

S. No.

Name of Project VIUC – Action Plan, 2011-12 District- Hooghly

Approved Action Plan (2011-12)

Fund released vide memo no. 832/DH/27-FR-NVI/9 dt.

09.02.12

Balance Fund released vide

memo no. 443*DH/27-FR-

NVI/9 dt. 27.08.12Physical (no/

ha/Sq m)Financial

(Rs. In lakh)(Rs. In lakh) (Rs. In lakh)

1 Seed production of vegetables (Public Sector)

2 1 1 0

2 Vegetable Cultivationi Open Field 110 24.75 11.25 13.5ii Hybrid Field 100 33.750 16.875 16.875

3 Protected CultivationI Green House Structurea Naturally Ventilated Systemb Bamboo Structure 20000 37.5 0 37.5ii Shade Net Housea Bamboo Structure 36000 54 0 54i Cost of planting material &

other inputs of high value vegetables grown/poly house/shade net house

56000 29.4 0 29.4

4 Promotion of INM/IPM 400 4 2 25 Organic Farming

i Vermi compost unit (Permanent Structure)

100 30 15 15

HDPE Vermibed 36 1.8 0.5 1.36 Training of farmers within the

State30 6.75 2.25 4.5

7 Post Harvest Managementi Cold storage units

(Construction/expansion/modernization)

2 240 0 0

ii Refer vans/containers 4 38.4 0 0iii (A) Preservation unit

(low cost) New3 3 0 0

iv (B) Preservation unit (low cost) upgradation

5 2.5 0 0

v Low cost onion storage structure (25MT)

20 10 2.5 7.5

8 Marketsi Rural Markets/Apni

mandies/Direct Markets1 8 0 0

133Annexures

S. No.

Name of Project VIUC – Action Plan, 2011-12 District- Hooghly

Approved Action Plan (2011-12)

Fund released vide memo no. 832/DH/27-FR-NVI/9 dt.

09.02.12

Balance Fund released vide

memo no. 443*DH/27-FR-

NVI/9 dt. 27.08.12Physical (no/

ha/Sq m)Financial

(Rs. In lakh)(Rs. In lakh) (Rs. In lakh)

ii Collection/aggregation centre at production cluster @ Rs.8 lakh/unit including infrastructure for sorting, grading, washing, packing etc.

1 4 0 0

iii Motorized vending Cart 20 10 0 09 HRD – Training of farmers (no) 30 13.5 6.75 6.75

Contingency 1.75 5.6Total 552.35 59.875 193.925

Annexure III: Maharashtra a. Physical & Financial Outlay of the Scheme for the Year 2011-12

S. No. Item Units TargetPhysical Financial

1 Seed production of Vegetables2 Vegetable seedling production Ha. 3 Seed infrastructure (for handling, processing, packing, storage

etc. of seed of horticulture crops)

4 Vegetable cultivation Ha. i Open field Ha. 180 40.5 ii Hybrid veg. Ha. 1420 479.255 Protected Cultivation I Green House Structure Sq.M 16 74.8 a Fan & Pad system Sq.M b Naturally ventilated system Sq.M i. Tubular structure Sq.M ii. Wooden structure Sq.M iii. Bamboo structure Sq.M a Shade Net House 131 187.5 i Tubular structure Sq.M ii Wooden structure Sq.M iii Bamboo structure Sq.M

a Cost of planting material and other inputs of high value vegetables grown in green house/poly house shade net house

Sq.M


S. No. Item Units TargetPhysical Financial

6 Promotion on INM/IPM 200 2

7 Organic Farming

i Adoption of organic Farming Ha.

ii Organic Certification

iii Vermicompost Units (to be renamed as organic input production)

8 Training of farmers within the State

9 Post harvest management 195 331.58

i Pack house Nos.

ii Pre-cooling unit Nos.

iii Mobile pre cooling unit Nos.

iv Cold storage units (Construction/expansion/ Modernization) Nos.

v Refer vans/containers Nos.

vi Primary/Mobile/ Minimal processing unit Nos.

vii Evaporative/ low energy cool chamber (8 MT) Nos.

viii Preservation Unit (low cost) Nos.

ix Low cost onion storage structure(25MT)

x Pusa Zero energy cool chamber (100 kg)

xi Others

10 Markets

i Rural Market/Apni mandis/Direct markets Nos.

ii Retail Markets/outlets (environmentally controlled) Nos. 50 200

iii Collection/aggregation centre at production cluster @ Rs. 8 lakh/unit

Nos. 10 40

iv Static/Mobile Vending Cart/ platform with cool chamber.*Push Cart

Nos. 400 60

v Motorized vending cart Nos. 70 35

11 i Promotion of farmers Association/Groups of 15-20 farmers/20 ha and tie up with financial Institution and aggregators (@ Rs. 2 lakh/group/annum) (no)

8500 170

ii Baseline survey (no) Nos. 1 6.4

12 HRD - Training of Farmers (no) @ Rs. 1500/per farmer for 2 days

6986 45

13 Administrative Cost 27.97

14 Others

15 Total 1700

135Annexures

S. No.

Item Units FinancialTarget Achievement

1 Vegetable Cultivation Ha. 1600 1601 i Open field Ha. 180 192 ii Hybrid veg. Ha. 1420 14092 Protected Cultivation 147 169 i Green House Structure Sq.M 16 37 a Fan & Pad system Sq.M b Naturally ventilated system Sq.M i Tubular structure Sq.M ii Wooden structure Sq.M iii Bamboo structure Sq.M a Shade Net House 131 132 i Tubular structure Sq.M ii Wooden structure Sq.M iii Bamboo structure Sq.M a Cost of planting material and other inputs of high value

vegetables grown in green house/poly house shade net houseSq.M

3 Promotion on INM/IPM Ha 200 2004 Post harvest management 195 123 i Pack house Nos. 119 ii Pre-cooling unit Nos. 1 iii Mobile pre cooling unit Nos. iv Cold storage units (Construction/Expansion/Modernization) Nos. 1 v Refer vans/Containers Nos. vi Primary/Mobile/ Minimal processing unit Nos. vii Evaporative/ Low energy cool chamber (8 MT) Nos. viii Preservation Unit (low cost) Nos. ix Low cost onion storage structure(25MT) 2 x Pusa Zero energy cool chamber (100 kg)5 Markets 530 11 i Rural Market/Apni mandies/Direct markets Nos. ii Retail Markets/outlets (environmentally controlled) Nos. 50 5 iii Collection/aggregation centre at production cluster @ Rs. 8

lakh/unitNos. 10 2

iv Static/Mobile Vending Cart/ platform with cool chamber.*Push Cart Nos. 400 1 v Motorized vending cart Nos. 70 36 Promotion of farmers Association/Groups of 15-20 farmers/20

ha and tie up with financial Institution and aggregators (@ Rs. 2 lakh/group/annum) (no)

8500 9110

7 Baseline survey (no) Nos. 1 18 HRD - Training of Farmers (no) @ Rs. 1500/per farmer for 2 days 6986 7719

b) Physical targets & Achievement of VIuC during 2011-12


c. Financial Targets & Achievement of VIuC during 2011-12

S. No. Item FinancialTarget Achievement

1 Vegetable cultivation i Open field 40.5 43.22 ii Hybrid veg. 479.25 481.42 Protected Cultivation I Green House Structure 74.8 173.91 a Fan & Pad system b Naturally ventilated system i Tubular structure ii Wooden structure iii Bamboo structure a Shade Net House 187.5 154.61 i Tubular structure ii Wooden structure iii Bamboo structure a Cost of planting material and other inputs of high value

vegetables grown in green house/poly house shade net house3 Promotion on INM/IPM 2.00 2.004 Post harvest management 331.58 202.19 i Pack house ii Pre-cooling unit iii Mobile pre cooling unit iv Cold storage units (Construction/Expansion/ Modernization) v Refer vans/Containers vi Primary/Mobile/ Minimal processing unit vii Evaporative/ Low energy cool chamber (8 MT) viii Preservation Unit (low cost) ix Low cost onion storage structure(25MT) x Pusa Zero energy cool chamber (100 kg) xi Others5 Markets i Rural Market/Apni mandies/Direct markets ii Retail Markets/outlets (environmentally controlled) 200 0 iii Collection/aggregation centre at production cluster @ Rs. 8

lakh/unit40 0

iv Static/Mobile Vending Cart/ platform with cool chamber. *Push Cart

60 0.15

v Motorized vending cart 35 06 Promotion of farmers Association/Groups of 15-20 farmers/20

ha and tie up with financial Institution and aggregators (@ Rs. 2 lakh/group/annum) (no)

170 170

7 Baseline survey (no) 6.4 6.48 HRD - Training of Farmers (no) @ Rs. 1500/per farmer for 2 days 45 42.219 Administrative Cost 27.97 14.67

Total 1700.00 1290.76

137Annexures

d. Area Production & Productivity, mentioned by Farmers during the Survey

Name of the Vegetable

2010-11 2011-12Area under

cultivation (ha) Production

(MT)Productivity

(MT/ha)Area under

cultivation (ha) Production

(MT)Productivity

(MT/ha)Cabbage 8.2 3055 372.56 8 3030 378.75Green chilli 5.25 1825 347.62 4.85 1615 332.99Kakadi 6.1 2940 481.97 6.1 2930 480.33Onion 3 885 295.00 3 880 293.33Bitter gourd 0.1 40 400.00 0.1 40 400.00Brinjal 11.95 4990 417.57 11.85 4775 402.95Okra 8.1 3190 393.83 7.9 3160 400.00Tomato 16.95 7200 424.78 17.75 7165 403.66Total 59.65 24125 404.44 59.55 23595 396.22

Annexure IV: Odishaa. Physical Target & Achievement

Component-wise Physical Targets V/S AchievementsS. No. Component Physical

Unit Target Achievement1 Baseline survey No. 1 12 Promotion of Farmer’s Association/Groups No. 550 3003 Vegetable seedling production unit in public sector No. 4 14 Vegetable cultivation in open condition

i Open pollinated Ha 420.50 300.00ii Hybrid Ha 319.20 205.00

5 HRD Training No. 11000 30006 Post harvest management

i Pack house No. 6 ---ii Cold store No. 1 ---iiiRefrigerated van/Containers 6 MT No. 1 1

ivRefrigerated van/Containers 4 MT No. 5 5

vRefrigerated van/Containers 2 MT No. 2 2

viMobile vending carts No. 30 107 Organic farming

iAdoption of organic farming Ha 1000.00 500.00

iiOrganic certification Ha 1000.00 500.008 Marketing

iCollection/ Aggregation centre at production cluster No. 32 2

iiRetail shops/outlets in rural/urban markets No. 25 29 Technical support Group Management & Monitoring @ 5%


b. Financial Targets & Achievement of VIuC during 2011-12

c. Area, Production & Productivity, mentioned by Farmers during the Survey

S. No. Component Target (Rs in lakh)

Achievement (Rs in lakh)

1 Baseline survey 5.765 5.765

2 Promotion of Farmer’s Association/ Groups 220 120

3 Vegetable seedling production unit in public sector 124.80 10

4 Vegetable cultivation in open condition

iOpen pollinated 94.6125 67.50

iiHybrid 107.73 69.1875

5 HRD Training 165 45

6 Post harvest management

iPack house 9 ---

iiCold store 74.40 ---

iiiRefrigerated van/Containers 6 MT 6.29574 6.29574

ivRefrigerated van/Containers 4 MT 26.33481 26.33481

vRefrigerated van/Containers 2 MT 6.4 6.4

viMobile vending carts 4.5 1.5

7 Organic farming

iAdoption of organic farming 40 10

iiOrganic certification 30 6

8 Marketing

iCollection/Aggregation centre at production cluster 128 8

iiRetail shops/outlets in rural/urban markets 100 8

9 Technical support Group Management & Monitoring @ 5% 57.16195 0.1

Total 1200.00 390.08

Response by ITSL and CTRAN farmers

Vegetable Area (ha) Production (qtl) Productivity(qtl/ha)

Tomato 8.33 69 8.28

Pumpkin 3.63 371 102.20

Chili 8.80 12 1.36

Arbi 0.18 25 138.89

Bitter gourd 0.66 248 375.76

139Annexures

d. Cost of production of major crops mentioned by farmers

Response by ITSL and CTRAN farmers

Vegetable Area (ha) Production (qtl) Productivity(qtl/ha)

Cauliflower 1.25 217 173.60

Potato 0.80 40 50.00

Okra 0.94 110 117.02

Onion 0.16 16 100.00

Cabbage 1.76 348 197.73

French bean 0.50 209 418.00

Round gourd 1.20 90 75.00

Radish 0.064 12 187.50

Kakadi 0.40 150 375.00

Total 28.67 1917 66.86


cost

Seed Fertilizers Agro chemicals

FYM Irrigation Labour Any other cost

Total

Rs/Ha Rs/Ha Rs/Ha Rs/Ha Rs/Ha Rs/Ha Rs/Ha Rs/Ha

Tomato 1,960.00 722.00 8,252.00 1,997.00 4,269.00 1,683.64 2,350.00 4,000.00 25,233.64

Brinjal 2,740.00 1,704.00 6,789.00 6,507.00 5,750.00 2,370.00 2,750.00 4,000.00 32,610.00

Bitter gourd 1,790.00 1,692.00 5,681.00 3,759.00 1,755.00 940.00 4,475.00 1,250.00 21,342.00

Cauliflower 1,655.00 1,813.00 8,332.00 3,551.00 2,722.00 1,935.00 3,168.75 --- 23,176.75

Pumpkin 1,165.00 12,601.00 2,947.00 1768.00 655.00 815.00 1,428.00 --- 18,956.00


Annexure: V Haryanaa. Scanned copy of FIG Verification from

Verification Report Of FIGVegetable Crops under NVI Scheme (2011-12)

Name of Fig……………………........ Block :………………..

Village:………………..............…….. District: …………………..

Sr. No Name of farmer in

FIG

Name of crops

Total Area under OP as per

List (in acres)

Estimated Assistance In Rupees

Remarks

Details Attached

Grand Total

It is certified that area as shown above has been checked and found correct as per list attached. Recommended for release of assistance.

HDO

I am satisfied with the above report. It is therefore requested to release the subsidy amount.

FIG LEADER

SanctionSanctioned an amount of Rs. ………....................................…………….. as assistance to-FIG…….....................……………………………………………. Under VIUC Scheme (RKVY) for the

Year 2011-12 in bank account number………………………………

District Horticulture Officer

141Annexures

Varification Report of Indivisual Farmer

Name of Faermer: ……………………...........

Name of Fig: …………………………….....… Block :………………………..

Vilage: …………………………………....…… District: ………………………

Sr. No. Name of crops Area under OP (in acres)

Area under Hybrid (in acres)

1234567891011121314151617181920

Grand Total

Signature of farmer

It is certified that area sown above has been checked and found correct.

HDO


b. Physical & Financial Outlay of the Scheme for the Year 2011-12

c. Physical Targets & Achievement of VIuC during 2011-12

S. No. Component Unit Physical Target

FinancialMaximum Permissible Limit Rs. Lac

1 Vegetable Seedling Production Ha 02 208.00i Public Sector Ha 0 Rs. 104 lac per haii Private Sector Ha 02 Rs. 104 lac per ha

2 Vegetable Cultivation Hai Open Field Ha 1000 Rs 25,500 per ha 225.00ii Hybrid Veg Ha 1500 Rs 33,750 per ha 506.25

3 Protected Cultivationi Tubular Structure sq m 17000 Rs 257.50 per sqm 79.60

4 Promotion of INM/IPMi IPM Ha 2500 Rs 1000/- per ha 25.00ii INM Ha 2720 Rs 1000/- per ha 27.20

6 Training of Farmers Within State Nos. 2 Rs 750/ day/farmer 13.127 Markets Nos.

i Static/Mobile Vending Cart/Platform with Cool Chamber

Nos. 16 Rs 15000/- 2.40

8 Formation of Farmers Association Nos. 50 Rs 2 lakh per group 100.009 Baseline Survey No. 5 13.43

Grand Total 1200.00

Component-wise Physical Targets V/S AchievementsS. No. Component Physical

Unit Target Achievement Percentage Achievement

1 Vegetable Seed/ Seedling Production (Hi-Tech green house)

Ha 2 2 100%

2 Vegetable Cultivation Ha 2500 2500 100%i Open Field Ha 1000 1000 ii Hybrid Veg Ha 1500 1500

3 Protected Cultivation 17000 15000 88%i Naturally Ventilated System SqM 17000 15000

4 Promotion of INM/IPM 5220 5220 100%i Promotion of INM Ha 2720 2720 ii Promotion of IPM Ha 2500 2500

5 Promotion of Farmers association/groups

Nos 50 260 520%

6 Training of farmers within state Nos 2 2 100%7 Markets


Nos 16 16 100%

8 Baseline Survey Nos 5 5 100%

143Annexures

d. Financial targets & Achievement of VIuC during 2011-12

e. Area Production & Productivity, mentioned by Farmers during the Survey

f. Cost of Production of major vegetable crops mentioned by Farmers

Component-wise Financial Targets V/S Achievements (Rs. In Lakhs)S. No. Component Target Achievement Percentage

Achievement1 Vegetable Seed/Seedling Production

(Hi-Tech green house)208 42.3 20.34%

2 Vegetable Cultivation 731.25 731.25 100.00%i Open Field 225 225 ii Hybrid Veg 506.25 506.25

3 Protected Cultivation 79.6 70 87.94%i Naturally Ventilated System 79.6 70

4 Promotion of INM/IPM 52.2 8.87 16.99%i Promotion of INM 27.2 0 ii Promotion of IPM 25 8.87

5 Promotion of Farmers association/groups 100 100 100.00%6 Training of farmers within state 13.12 13.12 100.00%7 Markets 2.4 2.4 100.00%


2.4 2.4

8 Baseline Survey 13.43 7.44 55.40% Total 1200 975.38 81.28%

Response from Farmer (ITSL and IFFDC farmers)Vegetable Crops Area (Ha) Production (Qt) Productivity (Qt/Ha)Cauliflower 1.00 100.00 100.00Bottle Gourd 21.50 3890.00 186.20Bitter gourd 1.00 300.00 300.00Round gourd 2.00 50.00 25.00Radish 0.50 5.00 10.00Total 26.00 4345.00 167.11


cost

Seed Fertilizers Insecticides Fungicides FYM Irrigation Labour Total

Rs/Ha Rs/Ha Rs/Ha Rs/Ha Rs/Ha Rs/Ha Rs/Ha Rs/HaBottle gourd 4000 2800 1200 4000 1100 400 2075 10000 25575Brinjal 6666 2466 1242 3071 250 733 2957 3116 20501Peas 2200 435 2130 1014 300 520 1140 6400 21417Potato 11467 9 991 1928 0 306 6400 8245 25575Tomato 6800 3920 1322 3562 0 727 2736 2350 20501Cauliflower 8000 8716 1428 2700 800 743 2786 5000 30173Onion 2000 2750 1650 1125 250 600 3000 3750 15125


g. List of Beneficiaries for Vending CartsS. No. Name of Farmer Name of Fig Qty.

1 Satish S/O Omparkash, Makrola Kisan Sampada 12 Sandeep S/O Ransingh, Gopalpur Shri Ganesh 13 Satish S/O Santraj, Hamirpur Sahkari 14 Khushiram S/O Raghubir Singh, Bhangrola Bala Ji 15 Ramchander S/O Bhim Singh, Sohna Shiv 16 Manoj S/O Chattar Singh, Teekli Dayal Das 17 Bhusan S/O Mamchand, Baluda Shri Krishna (Hi-Tec) 18 Lakhmi Chand S/O Roopchand, Sohna Bajrang 19 Vijay Singh S/O Kuderam, Raiseena Maha Laxmi 1

10 Mahesh S/O Jangbir Singh, Narhera Chouhan 111 Baljit S/O Hardwari, Taj Nagar Jai Shree Ram 112 Rambir S/O Rameshwar Dayal, F.nagar Shyaam 113 Jeetram S/O Amar Singh , Babra Bakipur Baba Jodi Wala 114 Kudia Ram S/O Bishabar Dayal, F.nagar Bhole Shankar 115 Yogesh Kumar S/O Yaadram, Sampka Unnat Sheel 116 Jagdish S/O Indraj, F.nagar Hare Krishna 1 Total 16

Annexure VI: Rajasthana. Approved Action Plan (2011-12)-VIuC Scheme


Financial

Maximum Permissible Limit

Rs. lac

1 Vegetable Seedling Production Ha 01 52.00

i Public Sector Ha 0 Rs. 104 lac per Ha 0

ii Private Sector Ha 01 Rs. 104 lac per Ha 52.00

2 Vegetable Cultivation Ha 2000 618.75

i Open Field Ha 500 Rs. 30000 per Ha 112.50

ii Hybrid Veg Ha 1500 Rs. 45000 per Ha 506.25

3 Protected Cultivation sq m 30000 140.25

i Tubular Structure sq m 30000 Rs. 515 per sq m 140.25

Cost of planting material and other input of high value vegetables grown in green house/poly house/shade net

sq m Rs. 105 per sq m.

4 Promotion of INM/IPM Ha 1500 15.00

i IPM/INM Ha 1500 Rs. 2000 15.00

145Annexures


Financial


Rs. lac

5 Organic Farming 225 17.50iii Vermi compost Units Nos.

a Permanent Structure of (30’×8’×2.5’) Nos. 25 Rs. 60000 7.50b HDPE vermi-bed of 96 cft

(12’×4`×2’)Nos. 200 Rs. 10000 10.00

6 Training of Farmers Nos. 2000 18.75Within State Nos. 1500 Rs. 750 per day per

farmer excluding transport11.25

Training of Farmers for two days Nos. 500 Rs. 1500/-per farmer for two days

7.50

7 Post Harvest Management Unit Nos. 94 61.00

i Pack House Nos. 10 Rs. 3.00 lac per unit with size of 9MX6M

15.00

ii Primary/Mobile/Minimal Processing Unit Nos. 0 Rs. 24.00 lac per unit for 6 MT capacity

0

iii Evaporative/Low Energy Cool Chamber (8MT)

Nos. 02 Rs. 4.00 lac per unit 4.00

iv Preservation Units (Low Cost) Nos. 02 Rs. 2.00 lac per unit for new unit and Rs. 1.00 per unit for up-gradation

2.00

v Low Cost Onion Storage Structure (25MT) Nos. 80 Rs. 1.00 lac per unit 40.00vi Pusa Zero Energy Cool Chamber

(100 Kg)Nos. 0 Rs. 4000 per unit 0

8 Markets Nos. 17 10.25i Rural Markets/Apni Mandies/Direct

MarketsNos. Rs. 20.00 lac per unit


Nos. Rs. 10.00 lac per unit

iii Collection/Aggregation Centre at Production Cluster

Nos. 02 Rs. 8.00 lac per unit 8.00


Nos. 15 Rs. 30000 per unit 2.25

v Motorized Vending Cart Nos. Rs. 1.00 lac per unit09 Formation of Farmers Association Nos. 100 200.0010 Baseline Survey 1 Rs. 15 lac per metro,

Rs. 10 lac per city with more than 1 million population and Rs.7.5 lac per urban cluster with less than 1 million population

10.00

Subtotal 1143.5011 Managerial Funds LS 5% of Total Cost 56.50

Grand Total 1200.00Source: Nodal Agency (State Horticulture Mission), Rajasthan


b. Component-Wise Physical Targets and Achievement - VIuC Scheme (2011-12)S. No. Component Physical


Target Achievement % Achievement

1 Vegetable Seedling Production Rs.104 lac per Ha 1 0 0%2 Vegetable Cultivation 2000 4627 231%

i Open Field Rs. 30000 per Ha 500 480 96%ii Hybrid Veg Rs. 45000 per Ha 1500 4147 276%

3 Protected Cultivation 30000 16000 53%i Naturally Ventilated Systemii Tubular Structure Rs. 935 per sq m 30000 16000 53%

4 Promotion of INM/IPM Rs. 20,000 per sq Ha 1500 572 38%5 Organic Farming 225 40 18%

i Vermicompost Units (to be renamed as organic input production)a Permanent Structure of

(30’×8’×2.5’)Rs. 60000 25 25 100%


Rs. 10000 200 15 8%

6 Human Resource Development 2000 2000 100%Within State Rs. 750 per day per

farmer excluding transport

1500 1500 100%

Training of farmers for two days Rs.1500 per farmer for two days

500 500 100%

7 Post Harvest Management Unit 94 243 259%i Pack House Rs. 3.00 lac per unit

with size of 9M x 6M10 5 50%

ii Evaporative/Low Energy Cool Chamber (8MT)

Rs. 4.00 lac per unit 2 0 0%

iii Preservation Units (Low Cost) Rs. 2.00 lac per unit for new unit and Rs. 1.00 per unit for up-gradation

2 0 0%

iv Low Cost Onion Storage Structure (25MT)

Rs. 1.00 lac per unit 80 238 298%

8 Markets 17 10 59%i Collection/Aggregation

Centre at Production ClusterRs. 8.00 lac per unit 2 0 0%

ii Static/Mobile Vending Cart/Platform with Cool Chamber

Rs. 30000 per unit 15 10 67%

9 i Formation of Farmers Association

100 100 100%

ii Baseline Survey Rs. 10 lakh per city with more than 1 million population

1 1 100%

10 Managerial Funds 5% of Total Cost 1797 1174.7 65%

147Annexures

c. Component-Wise Financial Targets and Achievement - VIuC Scheme (2011-12)S. No. Component Financial



1 Vegetable Seedling Production Rs.104 lac per Ha 52 0 0%2 Vegetable Cultivation 618.75 617.8 99.8%

i Open Field Rs. 30000 per Ha 112.5 34.5 31%ii Hybrid Veg Rs. 45000 per Ha 506.25 583.3 115%

3 Protected Cultivation 140.25 72.31 52%i Naturally Ventilated System

a Tubular Structure Rs. 935 per sq m 140.25 72.31 52%4 Promotion Of INM/IPM Rs. 20,000 per sq Ha 15 3.68 25%5 Organic Farming 17.5 8.25 47%

i Vermicompost Units (to be renamed as organic input production)


Rs. 60000 7.5 7.5 100%


Rs. 10000 10 0.75 8%

6 Human Resource Development 18.75 18.75 100% Within State Rs. 750 per day per

farmer excluding transport

11.25 11.25 100%

Training of farmers for two days Rs.1500 per farmer for two days

7.5 7.5 100%

7 Post Harvest Management Unit 61 126.5 207%i Pack House Rs. 3.00 lac per unit

with size of 9MX6M15 7.5 50%

ii Evaporative/Low Energy Cool Chamber (8MT)

Rs. 4.00 lac per unit 4 0 0%

iii Preservation Units (Low Cost) Rs. 2.00 lac per unit for new unit and Rs. 1.00 per unit for up-gradation

2 0 0%

iv Low Cost Onion Storage Structure (25MT)

Rs. 1.00 lac per unit 40 119 298%

8 Markets 10.25 1.5 15%i Collection/Aggregation

Centre at Production Cluster Rs. 8.00 lac per unit 8 0 0%

ii Static/Mobile Vending Cart/Platform with Cool Chamber

Rs. 30000 per unit 2.25 1.5 67%

9 i Formation of Farmers Association

200 200 100%

ii Baseline Survey Rs. 10 lakh per city with more than 1 million population

10 5.48 55%

Sub Total 1143.50 1054.27 92%10 Managerial Funds 5% of Total Cost 56.5 2.17 4% Grand Total 1200 1056.44 88%


d. Area, Production and Productivity of Vegetable Crops of Surveyed Farmer Members (FIGs)

e. Cost of Vegetable Cultivation, as Per Farmers Survey

f. Area, Production and Productivity of Vegetable Crops in Jaipur District

Area under Vegetable Cultivation (2011-12) (ADS+ISAP)Crop Area (in Ha.) Production (in MT) Productivity (MT/Ha.)Peas 1,007.00 3,049.50 3.03Tomato 911.00 7,426.00 8.15Brinjal 124.00 1,854.20 14.95Onion 942.00 5,556.00 5.90Green Chillies 905.00 3,484.00 3.85Round Gourd 68.00 612.00 9.00Bitter Gourd 35.00 280.00 8.00Bottle Gourd 215.00 1,863.00 8.67Pumpkin 46.00 550.00 11.96Radish 68.00 282.00 4.15Sponge Gourd 40.00 1,200.00 30.00Cauliflower 286.00 7,150.00 25.00Guar 21.00 572.00 27.24Okra 132.00 42.00 0.32Total Production 4,800.00 33,920.70 7.07

Source: Field Survey


cost

Seed Fertilizers Insecticides Fungicides FYM Irrigation Labour Total

Rs/Ha Rs/Ha Rs/Ha Rs/Ha Rs/Ha Rs/Ha Rs/Ha Rs/HaBottle gourd 3500 4200 5000 4000 2000 2000 5000 9785 35485Brinjal 4916 5100 5000 4582 1600 7200 5666 8200 42264Green Chilli 5960 6783 3750 3038 2200 6300 4725 7650 40406Onion 4685 8033 3111 3300 2000 3600 2500 10000 37229Peas 5000 7140 2850 4240 1800 7500 4000 7200 39730Potato 12000 60000 6250 5000 1600 9000 3000 10000 106850Tomato 5644 6688 3750 4190 2760 8800 6460 9780 48072Source: Field Survey

S. No. Vegetable crop Baseline year 2010-11 Current year 2011-12Area (Ha) Production

(MT)Productivity

(MT/ha)Area (Ha) Production

(MT)Productivity

(MT/ha)1. Onion 2589 9358 3.61 2891 8892 3.082. Tomato 7644 22437 2.94 7875 19231 2.443. Cabbage 1 0 0.00 7 14 2.004. Cauliflower 1576 5076 3.22 1832 3258 1.785. Brinjal 615 1741 2.83 472 1272 2.69

149Annexures

g. List of Beneficiaries For “Low Cost Onion Storage Structure” under NVI Scheme In Jaipur District

,u-oh-vkbZ ;kstuk ds rgr I;kt Hk.Mkj.k LFkkiuk esa ykHkkfUor d`"kdksa dh lwph o"kZ

S. No. Vegetable crop Baseline year 2010-11 Current year 2011-12Area (Ha) Production

(MT)Productivity

(MT/ha)Area (Ha) Production

(MT)Productivity

(MT/ha)6. Okra 345 650 1.88 405 812 2.007. Bottle gourd 878 2074 2.36 1107 2429 2.198. Water Melon 1809 11576 6.40 2450 15040 6.149. Musk Melon 534 1821 3.41 279 798 2.86

10. Long Melon 654 3164 4.84 672 2770 4.1211. Cucumber (Khira) 76 178 2.34 22 24 1.0912. Spinach 1432 1285 0.90 791 1154 1.4613. Green Chilli 2243 5566 2.48 1958 4712 2.4114. Ridge Gourd 291 683 2.35 201 306 1.5215. Pumpkin 49 142 2.90 149 422 2.8316. Radish 53 75 1.42 58 102 1.7617. Carrot 46 168 3.65 110 261 2.3718. Cluster Bean 85 216 2.54 180 489 2.7219. Bitter Gourd 105 174 1.66 84 134 1.6020. Tinda 1451 3580 2.47 1323 3250 2.4621. Others 206 304 1.48 2389 8565 3.59

Total 22682 70268 3.10 23932 70685 2.95Source: Nodal Agency (State Horticulture Mission), Rajasthan and Baseline Survey Report

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22 Jh dkukjke ;kno iq= Jh cDlk jke ;kno fu- bZVkok Hkksith pkSewa 50000

23 Jh x.kir yky vghj iq= Jh egknso vghj fu- bZVkok Hkksith pkSewa 50000

24 Jh eaxypUn mQZ eaxykjke ;kno iq= Jh dkywjke fu- /kkscykbZ pkSewa 50000

25 Jh izgykn iq= Jh ukuw fu- /kkscykbZ pkSewa 50000

26 Jh ujlh iq= Jh ukuwjke fu- /kkscykbZ pkSewa 50000

27 Jh pkSFkey tkV iq= Jh NksVwjke tkV fu- lhxkasn [kqnZ pkSewa 50000

28 Jh jkenso iq= Jh xaxw fu- /kkscykbZ pkSewa 50000

29 Jh lgtkjke iq= Jh yknwjke fu- ukaxy dyka pkSewa 50000

30 Jh jkepUnz iq= Jh /kUuk jke ckxM+k fu- VkMkokl vkesj 50000

31 Jh jkeyky ;kno iq= Jh cDlkjke fu- bZVkok Hkksith pkSewa 50000

32 Jh dkukjke iq= Jh tho.kjke tkV fu- u;k ckl pkSewa 50000

33 Jh txnh’k iq= Jh ukjk;.k ckxMk fu- VkMkokl vkesj 50000

34 Jh ykykjke ;kno iq= Jh X;kjlh yky ;kno fu- /kkscykbZ pkSewa 50000

35 Jh vkuUn flag iq= Jh 'kadj flag fu- NksVkxq<k pkSewa 50000

36 Jherh xqykc nsoh iRuh Lo0 Jh xksfoUnjke cqudj fu- L;km pkSewa 50000

37 Jh rstflag 'ks[kkor iq= Jh nqtZu flag 'ks[kkor fu- flaxksndyka pkSewa 50000

38 Jh ckywjke iq= Lo0 Jh Hkwjkjke tkV fu- fdrj flag dk ckl pkSewa 50000

39 Jh nwykjke iq= Jh :M+kjke jSxj xzke& tkgkSrk vkesj 50000

40 Jherh L;k.kh nsoh iRuh Lo0 Jh iks[kj xzke&gfjiqjk Qqysjk 50000

41 Jh egknso iq= Jh ?khlkjke ;kno xzke& fpeuiqjk pkSewa 50000

42 Jh jkeiky iq= Jh guqeku lgk; ;kno xzke&bZVkok Hkksith pkSewa 50000

151Annexures


43 Jh ukjk;.k iq= Jh >waFkkjke ;kno xzke&dqEHkiqfj;k pkSewa 50000

44 Jh Nhrjey iq= Jh Hkksywjke ;kno xzke&mn;iqfj;k pkSewa 50000

45 Jh cksnwjke iq= Jh fcj/kk tkV xzke&dqfM;ks dk ckl Qqysjk 50000

46 Jh HkkSajhyky mQZ Hkwjk iq= Jh ukjk;.k 'kekZ xzke&ckoMh t;iqj 50000

47 Jh jkecDl iq= Jh mWdkj ey ;kno xzke&ukaxy dkstw pkSewa 50000

48 Jh eksgu lkj.k iq= Jh eqjyhjke tkV xzke& csxl >ksVokM+k 50000

49 Jh guqeku lgk; 'kekZ iq= Jh eaxykjke 'kekZ xzke&VkadjMk pkSewa 50000

50 Jherh lksuh nsoh iRuh Jh xaxkcDl tkV xzke&fuankSyk pkSewa 50000

51 Jh Jo.k yky ;kno iq= Jh ukuwjke ;kno xzke&xqMfy;k >ksVokM+k 50000

52 Jh Nhrj tkafxM iq= Jh ca’kh/kj tkafxM fu- dqEHkiqfj;k pkSewa 50000

53 Jh yknwjke iq= Jh xaxkjke fu- dkpjksnk Qqysjk 50000

54 Jhefr lqykspuk nsoh iRuh Jh y{ehukjk;.k fu- ekY;kokl Qqysjk 50000

55 Jh txnh’k izlkn iq= Jh vkSadkjey tkV fu- xksfoUnx<+ pkSewa 50000

56 Jh dtksM+ey ;kno iq= Jh Hkksekjke ;kno xzke&eqdUniqjk vkesj 50000

57 Jh xksfoUnjke iq= Jh jkewjke tkV xzke&dky[k Qqysjk 50000

58 Jh ijlkjke iq= Jh jkewjke xzke&dky[k Qqysjk 50000

59 Jherh ueZnk nsoh iRuh Jh Hkwjkey ;kno xzke&eqdUniqjk vkesj 50000

60 Jh ujsUnz ;kno iq= Jh jkepUnz ;kno xzke&eqdUniqjk vkesj 50000

61 Jh txnh’k izlkn ;kno iq= Jh ukjk;.k yky ;kno xzke&fot;iqjk vkesj 50000

62 Jh 'kadj yky ;kno iq= Jh ukuwjke ;kno xzke&eqdUniqjk vkesj 50000

63 Jh x.kir flag iq= Jh >waFkkjke ;kno xzke&frxfj;k pkSewa 50000

64 Jherh fceyk nsoh iRuh Jh ikapwyky ;kno xzke&Bkdqj lh ckl Qqysjk 50000

65 Jh dtksM+ey iq= Jh :ikjke tkV xzke&nsoxq<k vkesj 50000

66 Jh guqeku lgk; tkV iq= Jh ijrkjke tkV xzke&ck<kokyh pkSewa 50000

67 Jh eqds’k dqekj tkV iq= Jh ukuwjke tkV xzke&frxfj;k pkSewa 50000

68 Jherh y{eh nsoh iRuh Jh ckywjke ;kno fu- dqEHkiqfj;k pkSewa 50000

69 Jh lhrkjke iq= Jh ukjk;.k yky ;kno xzke&frxfj;k pkSewa 50000

70 Jh jkes’oj yky ekyh iq= Jh dkukjke ekyh xzke&bZVkok Hkksith pkSewa 50000

71 Jh tho.kjke iq= Jh :ikjke tkV xzke&eksnh vkesj 50000

72 Jh jk/ks’;ke iq= Jh Hkxrkjke dqekor xzke&dqEHkiqfj;k pkSewa 50000

73 Jh jkewyky iq= Jh X;kjlh yky tkafxM xzke&dqEHkiqfj;k pkSewa 50000

74 Jh txnh’k ehuk iq= Jh jkepUnz ehuk xzke&ujsuk ekStekckn 50000

75 Jh uVoj yky iq= Jh nsokjke dqekor xzke&<k.kh ukxku Qqysjk 50000

76 Jh guqeku izlkn iq= Jh ckywjke tkV xzke&dkpjksnk ekStekckn 50000

77 Jh lhrkjke ;kno iq= Jh egknso izlkn ;kno xzke&VkMkokl vkesj 50000



78 Jh Jo.k dqekj ;kno iq= Jh egknso izlkn ;kno xzke&VkMkokl vkesj 50000

79 Jh cksnwjke ;kno iq= Jh Bkdqj lh ;kno xzke&Bkdqj lh dk ckl Qqysjk 50000

80 Jh jkds’k lks<kuh iq= Lo0 Jh guqeku izlkn lks<kuh xzke&jkeiqjk Qqysjk 50000

81 Jh eqjyh/kj iq= Jh fd’kukjke dqekor xzke&dqEHkiqfj;k pkSewa 50000

82 Jh uUnyky iq= Jh ?khlk yky ekyh xzke&pkSewa pkSewa 50000

83 Jh ?khlkyky iq= Jh Hkwjk ;kno xzke&frxfj;k pkSewa 50000

84 Jherh /kkik nsoh iRuh Jh :M+ey ;kno xzke&Mhlk vkesj 50000

85 Jh xksiky yky ;kno iq= Jh jru yky ;kno xzke&gjn jkeiqjk [kstjksyh

pkSewa 50000

86 Jh egknso izlkn iq= Jh u`flag tkV xzke&lqn’kZuiqjk vkesj 50000

87 Jh dtksM+ey iq= Jh Hkwjk jke xzke&vkNkstkbZ vkesj 50000

88 Jh ghjk iq= Jh dkuk tkV xzke&lqn’kZuiqjk vkesj 50000

89 Jh jkew tkV iq= Jh Hkwjkjke tkV xzke&vkNkstkbZ vkesj 50000

90 Jh esokjke tkV iq= Jh Hkwjkjke tkV xzke&vkNkstkbZ vkesj 50000

91 Jh lsMwjke iq= Jh /kUukjke ;kno xzke&’;ksflagiqjk lkaHkj@vkesj 50000

92 Jh dkukjke tkV iq= Jh bZlj tkV xzke&ykyiqjk vkesj 50000

93 Jh dkywjke iq= Jh cksnwjke tkV xzke&ykyiqjk vkesj 50000

94 Jh pksFkey iq= Jh dtksM+ dqekor xzke&lqn’kZuiqjk vkesj 50000

95 Jh eqjyh iq= Jh Hkwjk dqEgkj xzke&vkesj vkesj 50000

96 Jh vkuUnhyky iq= Jh Hkwjkey dqekor xzke&ukjniqjk vkesj 50000

97 Jh j?kqukFk iq= Jh izHkkr ;kno xzke&daojiqjk pkSewa 50000

98 Jh lq.Mkjke iq= Jh pkSFkwjke tkV xzke&’ksjkoriqjk vkesj 50000

99 Jh dkukjke iq= Jh pkSFkwjke tkV xzke&cqxkfy;k vkesj 50000

100 Jh bZ’ojjke iq= Jh pkSFkwjke tkV xzke&cqxkfy;k vkesj 50000

101 Jh jkedqaokj iq= Jh pkSFkwjke tkV xzke&’ksjkoriqjk vkesj 50000

102 Jh HkSa:jke iq= Jh :M+kjke tkV xzke&eq.Mksrk vkesj 50000

103 Jh lk/kqjke ;kno iq= Jh tSykjke ;kno xzke&;kno [ksM+k vkesj 50000

104 Jh ghjk iq= Jh Mwaxk tkV xzke&Jhiqjk vkesj 50000

105 Jh nsocD’k iq= Jh Mwaxkjke tkV xzke&pd tSriqjk vkesj 50000

106 Jh guqeku lgk; tkV iq= Jh nsocD’k tkV xzke& nknj ckoMh vkesj 50000

107 Jh Hkxoku lgk; iq= Lo0 Jh dtksM+ jke tkV xzke&’ksjkoriqjk vkesj 50000

108 Jh guqeku lgk; iq= Lo0 Jh dtksM+ tkV xzke&’ksjkoriqjk vkesj 50000

109 Jh NksVwjke egkor iq= Jh lkyxjke egkor xzke&e.Mk Hkksikokl >ksVokM+k 50000

110 Jh txnh’k ukjk;.k iq= Jh HkS:jke tkV xzke&gfjroky dh <k.kh lkaxkusj 50000

111 Jh xqeku ey pkS/kjh iq= Jh jkedj.k tkV xzke&/kksykbZ lkaxkusj 50000

153Annexures


112 Jherh lqUnjh nsoh ifRu Jh jkedj.k tkV xzke&/kksykbZ lkaxkusj 50000

113 Jh x.ks’k jke iq= Jh jkedj.k tkV xzke&/kksykbZ lkaxkusj 50000

114 Jh y{ehukjk;.k iq= Jh HkS: jke tkV xzke&gfjroky dh <k.kh lkaxkusj 50000

115 Jh izseiky flag usgjk iq= Jh :iukjk;.k usgjk xzke&ckxMks dk ckl lkaHkjysd 50000

116 Jh izHkkr iq= Jh HkS:jke tkV xzke&bZVkok Hkksith pkSeww 50000

117 Jh dSyk’k pUn iq= Jh ?khlkjke >k>M+k xzke&pd jkstnk vkesj 50000

118 Jh ekaxhyky tkV iq= Jh yPNqjke tkV xzke&fpeuiqjk vkesj 50000

119 Jh gjQwy pUn iq= Jh guqeku izlkn tkV xzke&gLrsMk pkSewa 50000

120 Jh Nhrj ey iq= Jh jkewyky tkV xzke&lkfgcjkeiqjk vkesj 50000

121 Jh Nhrj ey tkV iq= Jh eksydjke tkV xzke&lqn’kZuiqjk vkesj 50000

122 Jh esokjke iq= Jh ukjk;.k dqekor xzke&ukjniqjk vkesj 50000

123 Jh ckcwyky iq= Jh ekaxhyky tkV xzke& jkeiqjk MkcMh vkesj 50000

124 Jh jkeukjk;.k iq= Jh ekaxhyky tkV xzke&jkeiqjk MkcMh vkesj 50000

125 Jh jkedY;k.k lksysV iq= Jh ukuqjke lksysV xzke&vkdsM+k pkSM+ vkesj 50000

126 Jh txnh’k mQZ ukupk iq= Jh jkew xzke&lqn’kZuiqjk vkesj 50000

127 Jh eksgjh nsoh ifRu Jh esokjke] cyjkt iq= Jh esokjke ;kno xzke&xq<+k lqtZu

vkesj 50000

128 Jherh dkuh nsoh ifRu Jh jkeyky tkV xzke&pd tSriqjk vkesj 50000

129 Jh eukst dqekj iq= Jh dtksM+ey xzke&vkNkstkbZ vkesj 50000

130 Jh /kUukjke iq= Jh ujlkjke tkV xzke&nksyk dk ckl vkesj 50000

131 Jh ukjk;.k yky ;kno iq= Jh jkelgk; ;kno xzke&tkgksrk vkesj 50000

132 Jh HkS:jke iq= Jh ukjk;.k yky ckxM+k xzke&jk/kkiqjk vkesj 50000

133 Jh dY;k.k lgk; iq= Jh dkukjke ckxM+k xzke&nyiqjk vkesj 50000

134 Jh y{ehukjk;.k iq= Jh eqjyh/kj ckxM+k xzke&jk/kkfd’kuiqjk vkesj 50000

135 Jh txnh’k iq= Jh uksykjke ckxM+k xzke&cjuk vkesj 50000

136 Jh fxj/kkjh yky iq= Jh eqjyh/kj 'kekZ xzke&cjuk vkesj 50000

137 Jh txnh’k ukjk;.k 'kekZ iq= Jh jkeukjk;.k 'kekZ xzke&jk/kkfd’kuiqjk vkesj 50000

138 Jh eksgu yky iq= Jh lqYrku flag ;kno xzke&nknj ckoM+h vkesj 50000

139 Jh eksrhjke iq= Jh Hkwjkjke tkV xzke&egs’kokl dyka vkesj 50000

140 Jh egknso iq= Jh Hkhokjke vghj xzke&jk;Fky vkesj 50000

141 Jherh rkjk nsoh ifRu Jh Jo.k dqekj xzke&cYywiqjk vkesj 50000

142 Jh Hkwjkjke iq= Jh ekukjke tkV xzke&egs’kokl vkesj 50000

143 Jh xksihjke ;kno iq= Jh eUulk jke ;kno xzke&pdjkstnk vkesj 50000

144 Jh jkeflag iq= Jh nsohflag xzke&ukjniqjk vkesj 50000

145 Jh 'kadj yky iq= Jh ';ksukFk ;ksxh xzke&HkV~Vks dh xyh vkesj 50000



146 Jherh /kUuh nsoh ifRu Jh izrki tkV xzke&lqn’kZuiqjk vkesj 50000

147 Jh Nhrjey iq= Jh chtkjke tkV xzke&pd tSriqjk vkesj 50000

148 Jh xksihjke ;kno iq= Jh izHkkr ;kno xzke&bZVkok Hkksith pkSewa 50000

149 Jh dkywjke tkV iq= Jh yPNqjke tkV xzke&fpeuiqjk vkesj 50000

150 Jh guqeku lgk; iq= Jh ?khlkjke tkV xzke&u;kckl pkSewa 50000

151 Jh jkeflag iq= Jh jkedqekj ;kno xzke&pdjkstnk vkesj 50000

152 Jh txnh’k izlkn iq= Jh jkewjke ;kno xzke&chdkokl Qqysjk 50000

153 Jh lqokjke iq= Jh eaxykjke tkV xzke&eqjyhiqjk Qqysjk 50000

154 Jh xksiky yky iq= Jh xksekjke xzke&eqjyhiqjk Qqysjk 50000

155 Jh gjQwy jke iq= Jh vejkjke tkV xzke& eqjyhiqjk Qqysjk 50000

156 Jh nkukjke iq= Jh ykykjke tkV xzke&eqjyhiqjk fctkjf.k;ksa dh <k.kh Qqysjk 50000

157 Jh xqekukjke iq= Jh ykykjke tkV xzke& eqjyhiqjk Qqysjk 50000

158 Jh y{e.k flag mQZ y{ehukjk;.k iq= Jh xhnkjke xzke& dM+okyks dh <+k.kh HkSlkok

Qqysjk 50000

159 Jh x.ks’kjke iq= Jh Hkqokukjke tkV xzke&HkSlkok Qqysjk 50000

160 Jh jkenso iq= Jh xksekjke tkV xzke&HkSlkok Qqysjk 50000

161 Jh iksdj ey iq= Jh dkukjke tkV xzke&dwP;kokl Qqysjk 50000

162 Jh x.ks’k ukjk;.k iq= Jh cksnwjke dqekor xzke&xksdqyiqjk Qqysjk 50000

163 Jh j?kqukFk iq= Jh jkepUnz dqekor xzke&[kstM+kokl Qqysjk 50000

164 Jh guqeku iq= Jh :M+kjke tkV xzke&dky[k Qqysjk 50000

165 Jh ekaxwjke iq= Jh xaxwjke tkV xzke& cqjM+dks dh <k.kh HkSlkok Qqysjk 50000

166 Jh dY;k.k lgk; iq= Jh ckywjke vghj xzke&dkujiqjk >ksVokM+k 50000

167 Jh guqeku iq= Jh psrkjke tkV xzke&cLlh ukxku Qqysjk 50000

168 Jh dkukjke iq= Jh Bkdqjlh tkV xzke&tks’khokl Qqysjk 50000

169 Jh esokjke iq= Jh nwykjke tkV xzke&Mwaxjh Qqysjk 50000

170 Jh txnh’k iq= Jh ';ksdj.k tkV xzke&tks’khokl Qqysjk 50000

171 Jh ijlkjke iq= Jh dkukjke tkV xzke&:iflag dk ckl Qqysjk 50000

172 Jh rstkjke tkV iq= Jh 'kadj xzke&tSriqjk pkSewa 50000

173 Jh enuyky ;kno iq= Jh >wWaFkkjke ;kno xzke&egs’kokl dyka vkesj 50000

174 Jh dkukjke iq= Jh lq[kkjke ;kno xzke&dkujiqjk >ksVokM+k 50000

175 Jh X;kjlh yky iq= Jh :M+kjke cykbZ xzke&t;flagiqjk pkSewa 50000

176 Jh cuokjh yky iq= Jh pkSFkey 'kekZ xzke&gkMkSrk pkSewa 50000

177 Jh usrkjke iq= Lo- Jh izHkkrh yky lSuh xzke&[kstjksyh pkSewa 50000

178 Jh dkywjke iq= Lo0 Jh guqeku lgk; lSuh xzke&[kstjksyh pkSewa 50000

179 Jh dkywjke iq= Hkwjkjke ;kno xzke&fuUnkSyk pkSewa 50000

155Annexures


180 Jh xksiky yky iq= Jh xqYykjke ;kno xzke&flaxksn dyka pkSewa 50000

181 Jh fxj/kkjh yky iq= Jh xqYykjke ;kno xzke&flaxksn dyka pkSewa 50000

182 Jh xkso/kZu iq = Jh yw.kkjke ;kno xzke&bZVkok Hkksith pkSewa 50000

183 Jh 'kkfUr nsoh ifRu Jh x.kir yky dqekor xzke&fuok.kk pkSewa 50000

184 Jh izHkkr iq= Jh x.ks’k dqekor xzke&fuok.kk pkSewa 50000

185 Jh izHkkrh yky iq= Jh xks: ;kno xzke&nsoFkyka pkSewa 50000

186 Jh vkseizdk’k iq= Jh Hkwjkjke dqekor xzke&dqEHkiqfj;k pkSewa 50000

187 Jh x.ks’k ukjk;.k iq= Jh pqUuh yky dqekor xzke&dqEHkiqfj;k pkSewa 50000

188 Jh pksFkey iq= Jh xksekjke ;kno xzke&fuok.kk pkSewa 50000

189 Jh jkeukjk;.k iq= Jh NksVwjke ;kno xzke&daojiqjk pkSewa 50000

190 Jh Nktw iqjh iq= Jh lqjtk iqjh xzke&fuankSyk pkSewa 50000

191 Jh cnzhukjk;.k iq= Jh ckywjke ;kno xzke&nsoFkyk pkSewa 50000

192 Jh lhrkjke iq= Jh ckywjke ;kno xzke&nsoFkyk pkSewa 50000

193 Jh ckywjke iq= Jh eaxykjke ;kno xzke&nsoFkyk pkSewa 50000

194 Jh x.kir yky iq= Jh jkepUnz dqekor xzke&dqEHkiqfj;k pkSewa 48462

195 Jherh ukFkh nsoh ifRu Jh Hkwjkjke ;kno xzke&yksgjokM+k pkSewa 50000

196 Jh ukjk;.k yky iq= Jh xksnwjke ;kno xzke&fuok.kk pkSewa 50000

197 Jh xksiky iq= Jh dkukjke ;kno xzke&nsoFkyk pkSewa 50000

198 Jh izHkkr iq= Jh y{e.k ;kno xzke&[kstjksyh pkSewa 50000

199 Jh nhikjke tkV iq= Jh txUukFk tkV xzke&egs’kokl vkesj 50000

200 Jh dY;k.k lgk; iq= Jh xksihjke tkV xzke&Jhiqjk vkesj 50000

201 Jh lwT;k iq= Jh vejk xzke&lqn’kZuiqjk vkesj 50000

202 Jh dkywjke iq= Jh lq[knso tkV xzke&c`gflagiqjk vkesj 50000

203 Jh cyoUr iq= Jh jkesno tkV xzke&c`gflagiqjk vkesj 50000

204 Jh dkukjke iq= Jh txUukFk ;kno xzke&ukjniqjk vkesj 50000

205 Jh ';ksukjk;.k iq= Jh txUukFk vghj xzke&ukjniqjk vkesj 50000

206 Jh jkedqekj iq= Jh ewyflag ;kno xzke&nknj ckoMh vkesj 50000

207 Jh vkseizdk’k iq= Jh mejko flag ;kno xzke&;kno [ksM+k vkesj 50000

208 Jh gjukFk iq= Jh ukuxjke tkV xzke&ukaxy iqjksfgrku vkesj 50000

209 Jh >waFkkjke iq= Jh lsMwjke tkV xzke&pd tSriqjk vkesj 50000

210 Jh cksnwjke tkV iq= Jh chtkjke tkV xzke& pd tSriqjk vkesj 50000

211 Jh ';keyky iq= Jh Mkywjke dqekor xzke&jkstnk vkesj 50000

212 Jh yPNwjke iq= Jh ekaxhyky ;kno xzke&eksM+h vkesj 50000

213 Jh jkts’k dqekj iq= Jh izdk’k ;kno xzke&;kno [ksM+k vkesj 50000

214 Jh izHkkr iq= Jh ekaxw jke tkV xzke&eksguokMh vkesj 50000



215 Jh gjnso iq= Jh ekyhjke ;kno xzke&xq<+k ltZu vkesj 50000

216 Jh ckcwyky iq= ekyhjke ;kno xzke&xq<+k ltZu vkesj 50000

217 Jh Jo.k dqekj iq= Jh ekyhjke ;kno xzke&xq<+k ltZu vkesj 50000

218 Jh ekyhjke iq= Jh jkeukjk;.k ;kno xzke&eqdUniqjk vkesj 50000

219 Jh xksiky yky iq= Jh ?khlkjke tkV xzke&jktkokl vkesj 50000

220 Jh jkes’oj izlkn iq= Jh lqokyky 'kekZ xzke&jk/kkfd’kuiqjk vkesj 50000

221 Jherh 'kksHk daoj ifRu Jh enu flag jktkor xzke&jk/kkfd’kuiqjk vkesj 50000

222 Jh jkeyky iq= Jh cwnkjke dqekor xzke&nknj ckoM+h vkesj 50000

223 Jh ckcwyky iq= Jh j?kqukFk tkV xzke&ukaxy ykM+h vkesj 50000

224 Jh jkes’oj yky iq= Jh xaxkjke ckxM+k xzke&jk/kkfd’kuiqjk vkesj 50000

225 Jh lhrkjke iq= Jh xaxk lgk; 'kekZ xzke&jk/kkfd’kuiqjk vkesj 50000

226 Jh jkes’oj yky iq= Jh uUnkjke ;kno xzke&;kno [ksM+k vkesj 50000

227 Jh enu yky iq= Jh lsMwjke ckxM+k xzke&jk/kkfd’kuiqjk vkesj 50000

228 Jh Nhrj ey iq= Jh xaxw ckxM+k xzke&jkf/kkfd’kuiqjk vkesj 50000

229 Jh y{e.k iq= Jh :?kukFk vghj xzke&pd jkstnk vkesj 50000

230 Jherh eaxyh nsoh ifRu Lo0 Jh ca’kh tkV xzke&pdjkstnk vkesj 50000

231 Jh :iukjk;.k iq= Jh xaxklgk; 'kekZ xzke&jk/kkfd’kuiqjk vkesj 50000

232 Jh ykypUn iq= Jh 'kSrku ey eh.kk xzke&;kno [ksM+k vkesj 50000

233 Jh jkefuokl iq= Jh xaxklgk; 'kekZ xzke&jk/kkfd’kuiqjk vkesj 50000

234 Jh txnh’k izlkn iq= Jh dYyw mQZ dY;k.k 'kekZ xzke&jk/kkfd’kuiqjk vkesj 50000

235 Jh xksiky tkV iq= Jh Hkwjkjke tkV xzke&t;jkeiqjk vkesj 50000

236 Jh jkethyky iq= Jh uUnkjke tkV xzke&tSriqjk vkesj 50000

237 Jh ?khlk iq= Jh pwU;k ;kno xzke&Jhiqjk vkesj 50000

238 Jh jkeukjk;.k iq= Jh jkecDl vghj xzke&Jhiqjk vkesj 50000

List of Beneficiaries for “Pack House” under NVI Scheme in Jaipur District

,u- oh- vkbZ- ;kstuk vUrZxr iSd gkml esa ykHkkfUor d`"kdks dh lwph & o"kZ

dz-l- d`"kd dk uke ,oa firk o irk iapk;r lfefr vuqnku jkf’k :0

1 Jhefr NksVh nsoh iRuh Jh gtkjh yky eh.kk xzke&jkeiqjk cLlh 150000

2 Jh lqjs’k dqekj eh.kk iq= Jh jkepUnz eh.kk xzke&ujSuk Qqysjk 150000

3 Jherh lUrks"k iRuh Jh jkeyky eh.kk xzke&f[ktqfj;k frokMh;ku cLlh 150000

4 Jherh f’kYik xqIrk iRuh Jh Jh fuf[ky xqIrk xzke&ikyMh fojkVuxj 150000

5 Jh jkefd’ku iq= Jh txnh’k eh.kk fu- f[ktqfj;k frokfM;ku cLlh 150000

;ksx 750000

157Annexures

Annexure VII Madhya Pradesh a. Approved Action Plan (2011-12)-VIuC Scheme


FinancialMaximum Permissible

LimitRs.

Lakhs1 Seed Production of Vegetables Ha 20 7.5

iPublic Sector Ha 10 Rs. 50000 per Ha 5

iiPrivate Sector Ha 10 Rs. 50000 per Ha 2.52 Vegetable Seedling Production Ha 0.5 52

i Public Sector Ha 0.5 Rs. 104 lakhs per Ha 52ii Private Sector Ha 0 Rs. 104 lakhs per Ha 0

3 Seed Infrastructure Created (for handling, processing, packaging, storage etc.. of seeds of horticulture crops)

Nos. 0 Rs. 200 lakhs per Project 0

4 Vegetable Cultivation Ha 775 245.81i Open Field Ha 140 Rs. 30000 per Ha 31.5ii Hybrid Veg Ha 635 Rs. 45000 per Ha 214.31

5 Protected Cultivation sq m 128567 372.13i Green House Structure sq m 46567 Rs. 1465 per sq m 217.7

a Fan & Pad System sq m 0 Rs. 1465 per sq m 0b Naturally Ventilated System sq m 46567 Rs. 935 per sq m 217.7

i Tubular Structure sq m 46567 Rs. 515 per sq m 217.7ii Wooden Structure sq m 0 Rs. 515 per sq m 0iii Bamboo Structure sq m 0 Rs. 375 per sq m 0

a Shade net House sq m 45000 135i Tubular Structure sq m 45000 Rs. 600 per sq m 135ii Wooden Structure sq m 0 Rs. 410 per sq m 0iii Bamboo Structure sq m 0 Rs. 300 per sq m 0


sq m 37000 Rs. 105 per sq m 19.43

6 Promotion of Ha 0 0i IPM Ha 0 Rs. 2000 0ii INM Ha 0 Rs. 2000 0

7 Organic Farming 581 41.8i Adoption of Organic Farming Ha 250 Rs. 2000 10ii Organic Certification Ha 250 Project Based 7.5Clusters (…………..Ha) Nos. 0 Project Based 0iii Vermi-compost Units Nos. 81 24.3

a Permanent Structure of (30’×8’×2.5’) Nos. 81 Rs. 60000 24.3b HDPE vermibed of 96 cft (12’×4`×2’) Nos. 0 Rs. 10000 0




LimitRs.

Lakhs8 Training of Farmers Nos. 900 6.75

Within State Nos. 900 Rs. 750 per day per farmer excluding transport

6.75

9 Post Harvest Management Unit Nos. 234 233.6i Pack House Nos. 99 Rs. 3.00 lakhs per unit

with size of 9M x 6M148.5

ii Pre-Cooling Unit Nos. 1 Rs. 15.00 lakhs for 6 MT capacity

6

iii Mobile Pre-Cooling Unit Nos. 0 Rs. 24.00 lakhs per unit for 5 MT capacity

0

iv Cold Storage Units Nos. 0 0a Construction Nos. 0 Rs. 5000 per MT for

5000 MT capacity0

b Expansion Nos. 0 Rs. 5000 per MT for 5000 MT capacity

0

c Modernisation Nos. 0 Rs. 5000 per MT for 5000 MT capacity

0

v Refer Vans/Containers Nos. 1 Rs. 24.00 lakhs per unit for 6 MT capacity

9.6

vi Primary/Mobile/Minimal Processing Unit Nos. 0 Rs. 24.00 lakhs per unit for 6 MT capacity

0


Nos. 2 Rs. 4.00 lakhs per unit 4

viii Preservation Units (Low Cost) Nos. 0 Rs. 2.00 lakhs per unit for new unit and Rs. 1.00 per unit for up-gradation

0

ix Low Cost Onion Storage Structure (25MT) Nos. 131 Rs. 1.00 lakhs per unit 65.5x Pusa Zero Energy Cool Chamber (100 Kg) Nos. 0 Rs. 4000 per unit 0

10 Markets Nos. 55 57.75i Rural Markets/Apni Mandis/Direct Markets Nos. 1 Rs. 20.00 lakhs per unit 8ii Retail Markets/Outlets (Environmentally

Controlled)Nos. 1 Rs. 10.00 lakhs per unit 4


Nos. 8 Rs. 8.00 lakhs per unit 32


Nos. 25 Rs. 30000 per unit 3.75

v Motorised Vending Cart Nos. 20 Rs. 1.00 lakhs per unit 1011 Formation of Farmers Association Nos. 108

i FPOs Nos. 0 Rs. 2.00 lakhs per group per annum

0

ii FIGs Nos. 270 Rs. 2.00 lakhs per group per annum

108

iii Farmers Nos. 5000 Rs. 2.00 lakhs per group per annum

0

159Annexures



LimitRs.

Lakhsiv Tie-ups with Financial Institutions Nos. 0 Rs. 2.00 lakhs per

group per annum0

v Tie-ups with Aggregators Nos. 0 Rs. 2.00 lakhs per group per annum

0

12 Baseline Survey Nos. 1 Rs. 15 lakhs per metro, Rs. 10 lakhs per city with more than 1 million population and Rs.7.5 lakhs per urban cluster with less than 1 million population

10

13 HRD-Farmers Training (2 days) Nos. 600 Rs. 1500 per farmer for 2 days

9

Sub total 1144.3414 Technical Support Group & Monitoring LS 5% of Total Cost 55.66

Grand Total 1200Source: Nodal Agency (Department of Horticulture and Farm Forestry), MP

b. Component-Wise Physical Targets and Achievements, VIuC Scheme (2011-12)

S. No. Component Physical

Unit Target Achievement % Achievement

1 Seed Production of Vegetables Ha 20 24.38 122%i Public Sector Ha 10 13 130%ii Private Sector Ha 10 11.38 114%

2 Vegetable Seedling Production Ha 0.5 0 0%i Public Sector Ha 0.5 0 0%ii Private Sector Ha 0 0 0%


Nos 0 0 0%

4 Vegetable Cultivation Ha 775 963.5 124%i Open Field Ha 140 130.5 93%ii Hybrid Veg Ha 635 833 131%

5 Protected Cultivation sq m 128567 95000 74%i Green House Structure sq m 46567 45000 97%

a Fan & Pad System sq m 0 0 0%b Naturally Ventilated System sq m 46567 45000 97%

i Tubular Structure sq m 46567 45000 97%ii Wooden Structure sq m 0 0 0%ii Bamboo Structure sq m 0 0 0%




a Shade net House sq m 45000 44000 98%i Tubular Structure sq m 45000 44000 98%ii Wooden Structure sq m 0 0 0%iii Bamboo Structure sq m 0 0 0%

d Cost of planting material and other input of high value vegetables grown in green house/poly house/shade net

sq m 37000 6000 16%

6 Promotion of Ha 0 0 0%i IPM Ha 0 0 0%ii INM Ha 0 0 0%

7 Organic Farming 581 75 13%i Adoption of Organic Farming Ha 250 0 0%ii Organic Certification Ha 250 0 0%Clusters (…………..Ha) Nos 0 0 0%iii Vermi-compost Units Nos 81 75 93%

a Permanent Structure of (30’×8’×2.5’) Nos 81 75 93%b HDPE vermibed of 96 cft

(12’×4`×2’)Nos 0 0 0%

8 Training of Farmers Nos 900 890 99% Within State Nos 900 890 99%9 Post Harvest Management Unit Nos 234 214 91%

i Pack House Nos 99 93 94%ii Pre-Cooling Unit Nos 1 0 0%iii Mobile Pre-Cooling Unit Nos 0 0 0%iv Cold Storage Units Nos 0 0 0%

a Construction Nos 0 0 0%b Expansion Nos 0 0 0%c Modernization Nos 0 0 0%

v Refer Vans/Containers Nos 1 0 0%vi Primary/Mobile/Minimal Processing Unit Nos 0 0 0%vii Evaporative/Low Energy Cool Chamber

(8MT)Nos 2 0 0%

viii Preservation Units (Low Cost) Nos 0 0 0%ix Low Cost Onion Storage Structure (25MT) Nos 131 121 92%x Pusa Zero Energy Cool Chamber (100 Kg) Nos 0 0 0%

10 Markets Nos 55 34 62%i Rural Markets/Apni Mandis/Direct Markets Nos 1 0 0%ii Retail Markets/Outlets (Environmentally

Controlled)Nos 1 1 100%

161Annexures




Nos 8 6 75%


Nos 25 25 100%

v Motorised Vending Cart Nos 20 2 10%11 Formation of Farmers Association 0%

FPOs Nos 0 0 0% FIGs Nos 270 258 96% Farmers Nos 5000 5000 100% Tie-ups with Financial Institutions Nos 0 0 0% Tie-ups with Aggregators Nos 0 0 0%

12 Baseline Survey 1 1 100%13 HRD-Farmers Training (2 days) Nos 600 300 50%

c. Component-Wise Financial Targets and Achievements, VIuC Scheme (2011-12)

S. No. Component Financial



1 Seed Production of Vegetables 7.50 5.79 77%

i Public Sector Rs. 50000 per Ha 5.00 4.29 86%

ii Private Sector Rs. 50000 per Ha 2.50 1.50 60%

2 Vegetable Seedling Production 52.00 0.00 0%

i Public Sector Rs. 104 lakhs per Ha 52.00 0.00 0%

ii Private Sector Rs. 104 lakhs per Ha 0.00 0.00 0%


Rs. 200 lakhs per Project

0.00 0.00 0%

4 Vegetable Cultivation 245.81 150.87 61%

i Open Field Rs. 30000 per Ha 31.50 15.77 50%

ii Hybrid Veg Rs. 45000 per Ha 214.31 135.10 63%

5 Protected Cultivation 372.13 134.68 36%

i Green House Structure Rs. 1465 per sq m 217.70 63.13 29%

a Fan & Pad System Rs. 1465 per sq m 0.00 0.00 0%

b Naturally Ventilated System Rs. 935 per sq m 217.70 63.13 29%

i Tubular Structure Rs. 515 per sq m 217.70 63.13 29%





ii Wooden Structure Rs. 515 per sq m 0.00 0.00 0%

iii Bamboo Structure Rs. 375 per sq m 0.00 0.00 0%

a Shade net House 135.00 70.50 52%

i Tubular Structure Rs. 600 per sq m 135.00 70.50 52%

ii Wooden Structure Rs. 410 per sq m 0.00 0.00 0%

iii Bamboo Structure Rs. 300 per sq m 0.00 0.00 0%


Rs. 105 per sq m 19.43 1.05 5%

6 Promotion of 0.00 0.00 0%

i IPM Rs. 2000 0.00 0.00 0%

ii INM Rs. 2000 0.00 0.00 0%

7 Organic Farming 41.80 18.75 45%

i Adoption of Organic Farming Rs. 2000 10.00 0.00 0%

ii Organic Certification Project Based 7.50 0.00 0%

Clusters (Ha) Project Based 0.00 0.00 0%

iii Vermi-compost Units (to be renamed as organic input production)

24.30 18.75 77%


Rs. 60000 24.30 18.75 77%


Rs. 10000 0.00 0.00 0%

8 Training of Farmers 6.75 5.25 78%

Within State Rs. 750 per day per farmer excluding transport

6.75 5.25 78%

9 Post Harvest Management Unit 233.60 155.50 67%

i Pack House Rs. 3.00 lakhs per unit with size of 9MX6M

148.50 108.75 73%

ii Pre-Cooling Unit Rs. 15.00 lakhs for 6 MT capacity

6.00 0.00 0%

iii Mobile Pre-Cooling Unit Rs. 24.00 lakhs per unit for 5 MT capacity

0.00 0.00 0%

163Annexures




iv Cold Storage Units 0.00 0.00 0%

a Construction Rs. 5000 per MT for 5000 MT capacity

0.00 0.00 0%

b Expansion Rs. 5000 per MT for 5000 MT capacity

0.00 0.00 0%

c Modernisation Rs. 5000 per MT for 5000 MT capacity

0.00 0.00 0%

v Refer Vans/Containers Rs. 24.00 lakhs per unit for 6 MT capacity

9.60 0.00 0%

vi Primary/Mobile/Minimal Processing Unit

Rs. 24.00 lakhs per unit for 6 MT capacity

0.00 0.00 0%


Rs. 4.00 lakhs per unit

4.00 0.00 0%

viii Preservation Units (Low Cost) Rs. 2.00 lakhs per unit for new unit and Rs. 1.00 per unit for up-gradation

0.00 0.00 0%

ix Low Cost Onion Storage Structure (25MT)


65.50 46.75 71%


Rs. 4000 per unit 0.00 0.00 0%

10 Markets 57.75 16.75 29%

i Rural Markets/Apni Mandis/Direct Markets


8.00 0.00 0%



4.00 0.00 0%



32.00 12.00 38%


Rs. 30000 per unit 3.75 3.75 100%

v Motorised Vending Cart Rs. 1.00 lakhs per unit

10.00 1.00 10%

11 Promotion of Farmers Association/ Groups of 15 – 20 farmers / 20 ha and tie up with financial institution and aggregators (@Rs 2 lakh/group/annum) (no)

Rs 2. 00 lakh/group/annum

108.00 100.00 93%





12 Baseline Survey Rs. 15 lakhs per metro, Rs. 10 lakhs per city with more than 1 million population and Rs.7.5 lakhs per urban cluster with less than 1 million population

10.00 5.19 52%

13 HRD-Farmers Training (2 days) Rs. 1500 per farmer for 2 days

9.00 4.50 50%

Sub Total 1144.34 597.28 52%

14 Technical Support Group & Monitoring

5% of Total Cost 55.66 1.58 3%

Total 1200.00 598.86 50%

d. Area, Production and Productivity of Vegetable Crops of Surveyed Farmer Members (FIGs)

S. No. Name of Crop Baseline (2010-11) Current Year (2011-12)

Area (Ha) Production (MT)

Productivity (MT/ha)



1 Cabbage 42.79 386.9 9.04 87.45 391.7 4.48

2 Brinjal 18.49 236 12.76 43.05 700 16.26

3 Peas 0.2 0.8 4.00 0 0 0

4 Green Chilli 116.5 875.1 7.51 124.59 858 6.89

5 Okra 116 872.1 7.52 124.19 856 6.89

6 French Beans 92.55 726.7 7.85 80.54 713 8.85

7 Onion 62.79 583.1 9.29 107.85 564.5 5.23

8 Potato 109.55 816.2 7.45 97.14 793.7 8.17

9 Tomato 1.54 33.8 21.95 1.5 35.8 23.87

10 Bitter gourd 113.45 845.1 7.45 97.04 827.6 8.53

11 Round gourd 0.1 1 10.00 0.1 1 10.00

12 Sponge gourd 49.55 355 7.16 40.46 378.6 9.36

723.51 5731.8 7.92 803.91 6119.9 7.61

% CHANGE 11% 7% -4%Source: Field Survey

165Annexures

f. Physical and Financial Progress Bhopal District

e. Cost of Vegetable Cultivation, as Per Farmers SurveyCrop Name Average cost of Cultivation (Rs per Acre)

Land Preparation

Seed Fertilizer Insecticide Fungicides Irrigation Labour Total

Bitter Gourd 2194 4041 2653 1020 196 1633 5306 17043Bottle Gourd 1224 1224 2653 2143 65 1020 4082 12412Sponge Gourd 1622 4400 2551 2857 98 1643 3827 16998Brinjal 2857 2033 3673 2857 131 1808 4898 18257Cabbage 1709 676 1531 3408 196 847 4949 13315Green Chilli 2624 2562 1531 3673 196 1224 2776 14587French Beans 612 1061 2296 3061 196 2122 3469 12818Okra 2176 9608 1531 3061 196 1359 2653 20584Onion 1102 3756 2041 2041 65 857 2606 12468Potato 1020 1653 2041 3061 131 1714 3265 12886Tomato 3061 2245 3878 3673 408 1633 6013 20911

Source: Field Survey

S. No. Component Unit BhopalPhysical Financial (Rs. Lakhs)

Target Achievement Target Achievement1 Seed Production of Vegetables Ha 4 8.38 1.5 2.36

i Public Sector Ha 2 5 1 1.71ii Private Sector Ha 2 3.38 0.5 0.65

2 Vegetable Seedling Production Ha 0.5 0 52 0i Public Sector Ha 0.5 52 ii Private Sector Ha


Nos 0 0

4 Vegetable Cultivation Ha 170 515 55.11 55.5i Open Field Ha 20 20 4.5 0.95ii Hybrid Veg Ha 150 495 50.61 54.55

5 Protected Cultivation sq m 14567 7000 34.03 13.85i Green House Structure sq m 4567 4000 21.35 9.35

a Fan & Pad System sq m b Naturally Ventilated System sq m 4567 4000 21.35 9.35

ii Tubular Structure sq m 4567 4000 21.35 9.35iii Wooden Structure sq m



Target Achievement Target Achievementiv Bamboo Structure sq m

a Shade net House sq m 3000 3000 9 4.5v Tubular Structure sq m 3000 3000 9 4.5vi Wooden Structure sq m vii Bamboo Structure sq m


sq m 7000 0 3.68 0

6 Promotion of Ha 0 0 i IPM Ha ii INM Ha

7 Organic Farming 105 5 5 0.75i Adoption of Organic Farming Ha 50 2 ii Organic Certification Ha 50 1.5 Clusters (…………..Ha) Nos iii Vermi-compost Units (to be


Nos 5 5 1.5 0.75


Nos 5 5 1.5 0.75


Nos

8 Training of Farmers Nos 200 0 1.5 0 Within State Nos 200 0 1.5 09 Post Harvest Management Unit Nos 48 44 75.6 28

i Pack House Nos 34 34 51 25.5ii Pre-Cooling Unit Nos 1 0 6 0iii Mobile Pre-Cooling Unit Nos iv Cold Storage Units Nos 0 0

a Construction Nos b Expansion Nos c Modernisation Nos

v Refer Vans/Containers Nos 1 0 9.6 vi Primary/Mobile/Minimal

Processing UnitNos


Nos 2 0 4 0

viii Preservation Units (Low Cost) Nos ix Low Cost Onion Storage

Structure (25MT)Nos 10 10 5 2.5

167Annexures


Target Achievement Target Achievementx Pusa Zero Energy Cool

Chamber (100 Kg)Nos

10 Markets Nos 55 34 57.75 16.75i Rural Markets/Apni Mandis/

Direct MarketsNos 1 0 8 0


Nos 1 1 4 0

iii Collection/Aggregation Centre at Production Cluster @ Rs. 8 lakhs/unit

Nos 8 6 32 12


Nos 25 25 3.75 3.75

v Motorised Vending Cart Nos 20 2 10 111 Formation of Farmers Association 20 0

i FPOs Nos ii FIGs Nos 50 57 20 0 iii Farmers Nos 1000 1000 0 0 iv Tie-ups with Financial Institutions Nos v Tie-ups with Aggregators Nos

12 Baseline Survey 13 HRD-Farmers Training (2 days) Nos 100 0 1.5 0

303.99 117.2114 Technical Support Group &

MonitoringLS 2.6

Total 306.59

g. Physical and Financial Progress Sehore DistrictS. No. Component Unit Sehore

Physical Financial (Rs. Lakhs)Target Achievement Target Achievement

1 Seed Production of Vegetables Ha 4 4 1.5 0.59627i Public Sector Ha 2 2 1 0.24693ii Private Sector Ha 2 2 0.5 0.34934

2 Vegetable Seeding Production Ha 0 0 i Public Sector Ha ii Private Sector Ha


Nos 0 0


S. No. Component Unit SehorePhysical Financial (Rs. Lakhs)

Target Achievement Target Achievement

4 Vegetable Cultivation Ha 170 120 55.13 35.74

i Open Field Ha 20 20 4.5 3.46

ii Hybrid Veg Ha 150 100 50.63 32.28

5 Protected Cultivation sq m 14000 5000 35.52 11.69

i Green House Structure sq m 5000 5000 23.37 11.69

a Fan & Pad System sq m

b Naturally Ventilated System sq m 5000 5000 23.37 11.69

i Tubular Structure sq m 5000 5000 23.37 11.69

ii Wooden Structure sq m

iii Bamboo Structure sq m

c Shade net House sq m 3000 0 9 0

i Tubular Structure sq m 3000 9

ii Wooden Structure sq m

iii Bamboo Structure sq m


sq m 6000 0 3.15

6 Promotion of Ha 0 0

i IPM Ha

ii INM Ha

7 Organic Farming 105 5 5 0.75

i Adoption of Organic Farming Ha 50 2

ii Organic Certification Ha 50 1.5

Clusters (…………..Ha) Nos

iii Vermi-compost Units (to be renamed as organic input production)

Nos 5 5 1.5 0.75


Nos 5 5 1.5 0.75


Nos

8 Training of Farmers Nos 200 200 1.5 1.5

Within State Nos 200 200 1.5 1.5

9 Post Harvest Management Unit Nos 22 11 13 4

i Pack House Nos 2 1 3 1.5

ii Pre-Cooling Unit Nos

iii Mobile Pre-Cooling Unit Nos

169Annexures

S. No. Component Unit SehorePhysical Financial (Rs. Lakhs)


iv Cold Storage Units Nos 0 0

a Construction Nos

b Expansion Nos

c Modernisation Nos

v Refer Vans/Containers Nos


Nos


Nos

viii Preservation Units (Low Cost) Nos


Nos 20 10 10 2.5


Nos

10 Markets Nos 0 0 0 0

i Rural Markets/Apni Mandies/Direct Markets

Nos


Nos


Nos


Nos

v Motorised Vending Cart Nos 0 0

11 Formation of Farmers Association 20 0

i FPOs Nos

ii FIGs Nos 50 62 20 0

iii Farmers Nos 1000 1000 0 0

iv Tie-ups with Financial Institutions

Nos

v Tie-ups with Aggregators Nos

12 Baseline Survey

13 HRD-Farmers Training (2 days) Nos 100 100 1.5 1.5

133.15 55.77627


LS 3.4

Total 136.55


h. Physical and Financial Progress Vidisha DistrictS. No. Component Unit Vidisha

Physical Financial (Rs. Lakhs)Target Achievement Target Achievement

1 Seed Production of Vegetables Ha 4 4 1.5 0.49i Public Sector Ha 2 2 1 0.49ii Private Sector Ha 2 2 0.5

2 Vegetable Seedling Production Ha 0 0 i Public Sector Ha ii Private Sector Ha


Nos 0 0

4 Vegetable Cultivation Ha 80 28.5 24.75 8.44i Open Field Ha 20 10.5 4.5 2.36ii Hybrid Veg Ha 60 18 20.25 6.08

5 Protected Cultivation sq m 8000 4000 17.45 9.18i Green House Structure sq m 2000 2000 9.35 4.68


i Tubular Structure sq m 2000 2000 9.35 4.68ii Wooden Structure sq m iii Bamboo Structure sq m

a Shade net House sq m 2000 2000 6 4.5i Tubular Structure sq m 2000 2000 6 4.5ii Wooden Structure sq m iii Bamboo Structure sq m


sq m 4000 2.1


7 Organic Farming 110 10 6.5 1.5i Adoption of Organic Farming Ha 50 2 ii Organic Certification Ha 50 1.5 Clusters (…………..Ha) Nos iii Vermi-compost Units (to be


Nos 10 10 3 1.5


Nos 10 10 3 1.5

171Annexures

S. No. Component Unit VidishaPhysical Financial (Rs. Lakhs)

Target Achievement Target Achievementb HDPE vermibed of 96 cft

(12’×4`×2’)Nos

8 Training of Farmers Nos 200 390 1.5 1.5 Within State Nos 200 390 1.5 1.59 Post Harvest Management Unit Nos 14 14 10 5

i Pack House Nos 3 3 4.5 2.25ii Pre-Cooling Unit Nos iii Mobile Pre-Cooling Unit Nos iv Cold Storage Units Nos 0 0

a Construction Nos b Expansion Nos c Modernization Nos

v Refer Vans/Containers Nos vi Primary/Mobile/Minimal

Processing UnitNos


Nos

viii Preservation Units (Low Cost) Nos ix Low Cost Onion Storage Structure

(25MT)Nos 11 11 5.5 2.75


Nos

10 Markets Nos 0 0 0 0i Rural Markets/Apni Mandis/Direct

MarketsNos


Nos


Nos


Nos

v Motorised Vending Cart Nos 11 Formation of Farmers Association 20 0 i FPOs Nos ii FIGs Nos 50 43 20 0 iii Farmers Nos 1000 849 iv Tie-ups with Financial Institutions Nos v Tie-ups with Aggregators Nos

12 Baseline Survey 13 HRD-Farmers Training (2 days) Nos 100 0 1.5 0 83.2 26.11


LS 3.6

Total 86.8


i. Physical and Financial Progress Rajgarh District

S. No. Component Unit RaisenPhysical Financial (Rs. Lakhs)

Target Achievement Target Achievement1 Seed Production of Vegetables Ha 4 4 1.5 1.43

i Public Sector Ha 2 2 1 0.93ii Private Sector Ha 2 2 0.5 0.5

2 Vegetable Seedling Production Ha 0 0 i Public Sector Ha ii Private Sector Ha


Nos 0 0

4 Vegetable Cultivation Ha 215 215 68.06 29.81i Open Field Ha 40 40 9 4.5ii Hybrid Veg Ha 175 175 59.06 25.31

5 Protected Cultivation sq m 73000 64000 241.23 72.88I Green House Structure sq m 31000 31000 144.93 23.38



c a Shade net House sq m 30000 33000 90 49.5i Tubular Structure sq m 30000 33000 90 49.5ii Wooden Structure sq m iii Bamboo Structure sq m


sq m 12000 6.3

6 Promotion of Ha 0 0 i IPM Ha

ii INM Ha 7 Organic Farming 110 10 6.5 3

i Adoption of Organic Farming Ha 50 2 ii Organic Certification Ha 50 1.5

Clusters (…………..Ha) Nos iii Vermi-compost Units (to be


Nos 10 10 3 3


Nos 10 10 3 3


Nos

173Annexures

S. No. Component Unit RaisenPhysical Financial (Rs. Lakhs)

Target Achievement Target Achievement8 Training of Farmers Nos 100 100 0.75 0.75 Within State Nos 100 100 0.75 0.759 Post Harvest Management Unit Nos 12 12 8 4.5

i Pack House Nos 2 2 3 3ii Pre-Cooling Unit Nos iii Mobile Pre-Cooling Unit Nos iv Cold Storage Units Nos 0 0

a Construction Nos

b Expansion Nos

c Modernisation Nos



Nos


Nos



Nos 10 10 5 1.5


Nos



Nos


Nos


Nos


Nos

v Motorised Vending Cart Nos 11 Formation of Farmers Association 20 0


12 Baseline Survey 13 HRD-Farmers Training (2 days) Nos 100 100 1.5 1.5

347.54 113.8714 Technical Support Group &

MonitoringLS 4

Total 351.54


j. Physical and Financial Progress Rajgarh District

S. No. Component Unit RajgarhPhysical Financial (Rs. Lakhs)

Target Achievement Target Achievement1 Seed Production of Vegetables Ha 4 4 1.5 0.91

i Public Sector Ha 2 2 1 0.91ii Private Sector Ha 2 2 0.5 0

2 Vegetable Seedling Production Ha 0 0 0 0i Public Sector Ha ii Private Sector Ha


Nos 0 0

4 Vegetable Cultivation Ha 70 40 21.38 21.38i Open Field Ha 20 20 4.5 4.5ii Hybrid Veg Ha 50 20 16.88 16.88

5 Protected Cultivation sq m 4000 0 8.72 0i Green House Structure sq m 1000 0 4.67 0

a Fan & Pad System sq m b Naturally Ventilated System sq m 1000 0 4.67 0

i Tubular Structure sq m 1000 4.67 ii Wooden Structure sq m iii Bamboo Structure sq m

a Shade net House sq m 1000 0 3 0i Tubular Structure sq m 1000 3 ii Wooden Structure sq m iii Bamboo Structure sq m


sq m 2000 1.05


7 Organic Farming 111 5 6.8 0.75i Adoption of Organic Farming Ha 50 2 ii Organic Certification Ha 50 1.5 Clusters (…………..Ha) Nos iii Vermi-compost Units (to be renamed

as organic input production)Nos 11 5 3.3 0.75


Nos 11 5 3.3 0.75


Nos

8 Training of Farmers Nos 100 100 0.75 0.75 Within State Nos 100 100 0.75 0.75

175Annexures

S. No. Component Unit RajgarhPhysical Financial (Rs. Lakhs)


9 Post Harvest Management Unit Nos 18 13 17 4

i Pack House Nos 8 3 12 1.5




a Construction Nos

b Expansion Nos

c Modernisation Nos



Nos


Nos



Nos 10 10 5 2.5


Nos



Nos


Nos


Nos


Nos

v Motorised Vending Cart Nos 11 Formation of Farmers Association 20 0 i FPOs Nos ii FIGs Nos 50 43 20 0 iii Farmers Nos 1000 940 0 0 iv Tie-ups with Financial Institutions Nos v Tie-ups with Aggregators Nos

12 Baseline Survey 13 HRD-Farmers Training (2 days) Nos 100 100 1.5 1.5 77.65 29.29


LS 4

Total 81.65


k. Physical and Financial Progress Shajapur District

S. No. Component Unit ShajapurPhysical Financial (Rs. Lakhs)

Target Achievement Target Achievement1 Seed Production of Vegetables Ha 0 0 0 0

i Public Sector Ha ii Private Sector Ha

2 Vegetable Seedling Production Ha 0 0 0 0i Public Sector Ha ii Private Sector Ha


Nos 0 0

4 Vegetable Cultivation Ha 70 45 21.38 0i Open Field Ha 20 20 4.5 0ii Hybrid Veg Ha 50 25 16.88 0

5 Protected Cultivation sq m 15000 15000 35.18 27.08I Green House Structure sq m 3000 3000 14.03 14.03



a Shade net House sq m 6000 6000 18 12i Tubular Structure sq m 6000 6000 18 12ii Wooden Structure sq m iii Bamboo Structure sq m


sq m 6000 6000 3.15 1.05

6 Promotion of Ha 0 0

i IPM Ha ii INM Ha

7 Organic Farming 40 40 12 12

i Adoption of Organic Farming Ha 0 ii Organic Certification Ha 0 Clusters (…………..Ha) Nos iii Vermi-compost Units (to be


Nos 40 40 12 12


Nos 40 40 12 12


Nos

8 Training of Farmers Nos 100 100 0.75 0.75 Within State Nos 100 100 0.75 0.75

177Annexures

S. No. Component Unit ShajapurPhysical Financial (Rs. Lakhs)

Target Achievement Target Achievement9 Post Harvest Management Unit Nos 120 120 110 110

i Pack House Nos 50 50 75 75




a Construction Nos

b Expansion Nos

c Modernisation Nos



Nos


Nos



Nos 70 70 35 35


Nos



Nos


Nos


Nos


Nos

v Motorised Vending Cart Nos 11 Formation of Farmers Association 8 0


12 Baseline Survey 13 HRD-Farmers Training (2 days) Nos 100 0 1.5 0 188.81 149.83


LS 0

Total 188.81


l. Area, Production and Productivity of Vegetable Crops in Five VIuC Districts S. No. Name of Crop Baseline (2010-11) Current Year (2011-12)





1 Peas 3884.00 23455.50 6.04 4179.00 16297.00 3.902 Tomato 4293.00 59816.00 13.93 3307.00 42107.00 12.733 Brinjal 2747.00 27916.50 10.16 3682.00 35493.00 9.644 Onion 3705.00 42141.00 11.37 6467.00 68864.00 10.655 Potato 2713.00 34591.00 12.75 3941.00 50248.00 12.756 French Beans 14.00 121.00 8.64 15.00 133.00 8.877 Round Gourd 137.00 1033.00 7.54 290.00 1436.00 4.958 Bitter Gourd 233.00 1244.00 5.34 355.00 1759.00 4.959 Bottle Gourd 318.00 2140.00 6.73 566.40 8026.00 14.17

10 Pumpkin 631.00 4504.00 7.14 842.00 5561.00 6.6011 Spike Gourd 0.00 0.00 0.00 12.00 720.00 60.0012 Radish 291.00 1986.00 6.82 500.00 4334.00 8.6713 Sponge Gourd 467.00 3159.00 6.76 663.00 4192.00 6.3214 Cauliflower 1768.00 26348.00 14.90 2232.00 36562.00 16.3815 Cabbage 1961.00 25033.00 12.77 3092.00 44155.00 14.2816 Okra 2565.00 30924.00 12.06 2352.00 27574.00 11.7217 Beans 87.00 316.00 3.63 189.00 400.00 2.1218 Cauliflower 981.00 13940.00 14.21 1451.00 21200.00 14.6119 Spinach 275.00 2486.00 9.04 398.00 2959.00 7.4320 Arbi 237.00 1580.00 6.67 304.00 1100.00 3.6221 Cucumber 40.00 376.00 9.40 44.00 414.00 9.4122 Carrot 43.00 386.00 8.98 47.00 425.00 9.0423 Other Vegetables 4265.00 43563.00 10.21 1577.00 8317.00 5.27

Total 31155.00 344059.00 11.04 36505.40 382276.00 10.47% change 17% 11% -5%

Source: Nodal Agency (Department of Horticulture), MP and Baseline Survey Report

sfacindia.comsfacindia.com/PDFs/VUIC-vol-1.pdf · Project Area and Stakeholders 11 ... Parle Agro and Vashi Market. Resource Institutions have mobilised 8950 farmers under the scheme

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