Mobile application finds nearby concerts based on the music on a user’s phone. Geolocation service Syncs music from music library Allows users.

Mobile application finds nearby concerts based on the music on a user’s phone.

Geolocation service Syncs music from

music library Allows users to

track favorite artists

To determine the ease of use of the Songkick mobile application

To determine the navigability of the Songkick mobile application

To determine if familiarity with other music/ticket purchasing applications affected their use of Songkick

To see if users who used Songkick would continue to use the application in the future

Imagine you are a student and are looking for a concert close to Elon. Use the app to find a concert for your favorite band in the local area.

Imagine you are going to Chicago over Christmas break and have a $50 budget to pay for a ticket. Find a concert you would like to attend.

Imagine you are a student and are looking for concerts in the next few months to attend. Find one and save it for future consideration.

Many users aren’t keeping music on their phone, instead opting for services like Spotify.

It is equally difficult for users to find concerts, ticket prices, or musicians, regardless of location.

Likert Scale: 90% of users rated Songkick favorably (remaining 10% rated as neutral)

40% of users said they would not keep the application on their mobile device.

“I wish I could adjust the dates for the main page when it pulls up the artist you like.”

“Adding another location is not very intuitive, and finding tickets in a particular price range was difficult.

“A lot of the recommended artists were people I didn’t know.”

“I wish there was a way to filter bands I like and location at the same time.”

In the future, we would:› Get a different variety users for test› Break users down into sub-categories/more

diversity› Have different tasks for users to complete

Ex: track an artist

› Search for concerts by artist› Observe the users actions in greater depth› Utilize tracking software› Time each task› Encourage users to speak out loud more