©2019 Topcon Corporation 33 Ⅳ. Growth Strategy by Business Ⅳ-1. Positioning Ⅳ-2. Smart Infrastructure Ⅳ-3. Eye Care
©2019 Topcon Corporation 33
Ⅳ. Growth Strategy by Business
Ⅳ-1. Positioning
Ⅳ-2. Smart Infrastructure
Ⅳ-3. Eye Care
©2019 Topcon Corporation 34
IT Construction: Development of untapped market Positioning
Untapped Market
(Emerging Countries)
High customer awareness Huge potential of growth Adoption rate less than 10%IT Construction Market
Untapped Market
(Small - Mid Sized OEM)
(Additional Opportunities : New Solutions / Products) Road resurfacing, Excavator(auto), Fleet management, Small-sized machinery, etc)
Strengthen sales force by promoting business alliance
Top priority strategies to develop the untapped marketExpand sales network
by M&A
©2019 Topcon Corporation 35
Excavator system X-53x (auto)
Sales growth by differentiated technology
Strategic differentiated products
Positioning
Mastless Dozer system 3D-MCMAX
-Mastless-High-speed and accurateoperation
-Autonomous operations according to the designeddata
-Prevention of deep-digging-Correspond to “MICHIBIKI”(correspond to multiple GNSS)
IT Construction : Market expansion by launchingstrategic new products
FY2015Actual
FY2018Actual
FY2021Plan
1st MTP 2nd MTP 3rd MTP
Sales of IT Construction(unit: amount)
*MTP=Mid-term Business Plan
©2019 Topcon Corporation 36
Road Scanning + ICT Paving + Logistics Management
New Resurfacing / Paving ProcessSocial issue Solution
Construction investment (Road Infrastructure)
Maintenance
Aging Road Infrastructure
Rapidly increase the Maintenance cost
¥230 trillion
60%
30% Cost SavingSaving: MaterialLaborTime
Contribution by ThunderBuild (acquisition 2018 Aug )
PositioningIT Construction: Expand Road maintenancesolution business
©2019 Topcon Corporation 37
data
IT Construction
Utilization of Subscription model for IT construction solution
Automated construction work site✔ Acceleration of Subscription model✔ Pay-per-Use
- Real-time progress management- Improvement of work efficiency- Production / Finished-shape
management- Remote support
Job Site Supervisor
IT Construction: Advancing subscription businessin work progress management
Subscription model
Vendor neutral
Increase portion of
Subscriptionmodel
Positioning
©2019 Topcon Corporation 38
FY15 FY16 FY17 FY18
OEM Business Development
Untapped Market
(Emerging Countries)
Untapped Market
(Small - Mid Sized OEM)
IT Agriculture MarketHigh customer awareness Adoption rate less than 10%
8 times growth in last 4 years
(number of OEM accounts)
Strengthen sales force by promoting business alliance
Top priority strategies to develop the untapped marketExpand sales network
by M&A
PositioningIT Agriculture: Further strengthening of OEM Business
Huge potential of growth
©2019 Topcon Corporation 39
IoTService
Vendor neutral
AgriculturePlatform Subscription
model
Utilization of Telematics
Collect every data of agriculture
Data managementData sharing
Unified management of agricultural machinery
Data cleansing
Remote control
Customer management
Remote service
Farm data analysis
✔ Provide function and data which are necessary to maximizefarm work productivity
Unified data in 1 console
1 console for 1 implement
Launched cloud-based Agriculture management IoT solution
IT Agriculture : Initiation of IoT Platform Business Positioning