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“Because the focus is restricted tothe simple two-party relationship, a dyadbetween a single supplier and a singlecustomer. But we all live and act in networks and communities.”
Destination marketing by the town of Östersund, SwedenSource: von Friedrichs Grängsjö, Yvonne and Gummesson, Evert, “Hotel Networks and Social Capital in Destination Marketing (forthcoming 2005)
Message-ID: [email protected] From: [email protected] (Linus Benedict Torvalds) To: Newsgroups: comp.os.inix Subject: What would you like to see most in minix? Summary: Small poll for my new operating system
Hello everybody out there using minix-I’m doing a (free) operating system (just a hobby, won’t be big and professional like gnu) for 386 (486) AT clones. This has been brewing since april, and is starting to get ready. I’d like any feedback on things people like/dislike in minix, as my OS resembles it somewhat
Any suggestions are welcome, but I won’t promise I’ll implement them
Total Relationship Marketing pp. 9-11 and other pages (see Index)
Vargo, S. L. and Lusch, R. F. (2008), “Service-dominant logic: continuing the evolution”, Journal of the Academy of Marketing Science, Vol. 36 No 1, pp.1-10.
Vargo, S. L. and Lusch, R. F. (2008), “Why ‘service’?” Journal of the Academy of Marketing Science, Vol. 36 No 1, pp.25-38.
FP1Service is the fundamental basis of exchangeThe application of operant resources (knowledge and skills), “service,”as defined in S-D logic, is the basis for all exchange. Service is exchanged for service
FP2 Indirect exchange masks the fundamental basis of exchangeBecause service is provided through complex combinations of goods, money, and institutions, the service basis of exchange is not always apparent
FP3 Goods are a distribution mechanism for service provisionGoods (both durable and non-durable) derive their value through use – the service they provide
FP4 Operant resources are the fundamental source of competitive advantageThe comparative ability to cause desired change drives competition
FP5 All economies are service economiesService (singular) is only now becoming more apparent with increased specialization and outsourcing
38FP6 The customer is always a cocreator of valueImplies value creation is interactional
FP7 The enterprise cannot deliver value, but only offer value propositionsEnterprises can offer their applied resources for value creation and collaboratively (interactively)create value following acceptance of value propositions, but can not create and/or deliver valueindependently
FP8 A service-centered view is inherently customer oriented and relationalBecause service is defined in terms of customer-determined benefit and co-created it isinherently customer oriented and relational
FP9 All social and economic actors are resource integratorsImplies the context of value creation is networks of networks (resource integrators)
FP10 Value is always uniquely and phenomenologically determined by the beneficiaryValue is idiosyncratic, experiential, contextual, and meaning laden
Dr. James ("Jim") C. Spohrer is the Director of Service Research at IBM Almaden Research Center in San Jose, CA. Dr. Spohrer is pioneering the development of the emerging field known as Service Science, which seeks to understand service systems and improve service quality, productivity, compliance, and innovation.
Service Science is the study of service systems, aiming to create a basis for service innovation and improved service systems.
Service Science defines service systems as value-co-creation configurations of people, technology, value propositions connecting internal and external service systems, and shared information (e.g., language, laws, measures, and methods).
The smallest service system centers on an individual as he or she interacts with others, and the largest service system comprises the global economy. Cities, city departments, businesses, business departments, nations, and government agencies are all service systems.
Service Science combines organization and human understanding with business and technological understanding to categorizeand explain the many types of service systems that existas well as how service systems interact and evolve to cocreatevalue.
The goal is to apply scientific understanding to advance our ability to design, improve, and scale service systems.
The Service Science project has taken a grand grip on service by inventorying what is done in universities, engaging not only business schools but also schools of technology and other disciplines and by starting new training programs and research projects.
In its beginning Service Science was technologically-focused and was first called Services Science based on the idea that there is an identifiable service sector which grows.
After contact with S-D logic the s in services was dropped. This is one of several tokens of IBM’s sensitivity to new knowledge. There is a desire to innovate efficient service systems and to reduce the gap between theory and practice through multidisciplinary cooperation engaging both academe and business.
The Service Science project has been in a state of search and in 2007 a strategy could be discerned. The project is promising and can make a pivotal contribution to business and several management disciplines in the current and future economic reality.
1987 K. Alex Mueller, along with his colleague, J. Georg Bednorz, was awarded the Nobel Prize in Physics in 1987 for his discovery of high-temperature superconductivity in a new class of materials.
1973 Leo Esaki was awarded the Nobel Prize in Physics in 1973 for his discovery of tunneling in semiconductors.
1986 Gerd K. Binnig, along with his colleague, Heinrich Rohrer, was awarded the Nobel Prize in Physics in in 1986 for his work in scanning tunneling microscopy.
1987J. Georg Bednorz, along with his colleague, K. Alexander Mueller, was awarded the Nobel Prize in Physics in 1987 for his discovery of high-temperature superconductivity in a new class of materials.
1986 Heinrich Rohrer, along with his colleague, Gerd K. Binnig, was awarded the Nobel Prize in Physics in 1986 for his work in scanning tunneling microscopy.
Benoît B. Mandelbrot (born 1924) is the father of fractal geometry. Worked at the IBM Thomas J. Watson Research Center in Yorktown Heights, New York from 1955 to1987.
Partial list of awards (but not the Nobel Prize):
•2004 Best Business Book of the Year Award •AMS Einstein Lectureship •Barnard Medal •Caltech Service •Casimir Frank Natural Sciences Award •Charles Proteus Steinmetz Medal •Franklin Medal •Harvey Prize •Honda Prize •Humboldt Preis •IBM Fellowship
Japan Prize •John Scott Award •Lewis Fry Richardson Medal •Medaglia della Presidenza della Repubblica Italiana •Médaille de Vermeil de la Ville de Paris •Nevada Prize •Science for Art •Sven Berggren-Priset •Władysław Orlicz Prize •Wolf Foundation Prize for Physics
Natural fractals include the shapes of mountains, costlines and river basins; the structure of plants, blood vessels and lungs; the clustering of galaxies.
Man-made fractals include companies, management, service, and stock market prices, but also music, painting, and architecture.
Would we consider to squeeze the automobileinto the terminology of a horse and carriage?
Or force electronics into the languageof mechanics?
When are we going to stop squeezing goods, service and other phenomena into non-representative categories and instead recognize their complexity and true nature.
A restaurant is dependent on the factory (kitchen)and the food (from the agricultural and manufacturing sectors).The only sector it can do without and still feed people is the service sector. And yet it is classified as belongingto the service sector!
From: [email protected]: Evert GummessonCopy: Subject: Comments on your papers
December 3, 2004 Dear Evert: ---The question becomes whether marketing management theory is useful as a subspecie of network theory or should be totally rejected as leading to specious conclusions and dysfunctional marketing decisions. ---Best regards,Phil
RM is more total than ever. S-D logic and the integration of goods and
services into service and value propositions;; the growing importance of the customer in co-creation and C2C; CRM as part of a company’s business system; many-to-many marketing addressing the whole network of stakeholders; the value-creating
network society; and the coming of service science –
they all point in the direction of a more systemic and complete view on marketing.
July 5, 2006Enron’s Ken Lay dies of a heart attack in Colorado. He was 64.The charges against Lay carry a maximum penalty of 45 years in prison for the corporate trial and 120 years in the personal trial.
October 23, 2006 Jeff Skilling gets 24 years in prison for Enron fraud.
83Guilty of obstruction, Arthur Andersen, one of the five large firms of certified public accountants becomes the first courtroom casualty of the Enron collapse. In 2002 it ceased to exist leaving 85,000 employees behind.
1. Make sure companies can get extended credit and other financial support for survival 2. Reduce interest rates3. Start public investment programs 4. Tax reductions that stimulate investment and consumption 5. Do away with stifling labor market regulations6. Speed up decison-making processes in public service agencies7. Psychological crisis, instill hope in people