© 2012 IBM Corporation Data center assessment and planning Define your data center requirements and operational criteria IBM IT Facilities Assessment,

© 2012 IBM Corporation

Data center assessment and planningDefine your data center requirements and operational criteria

IBM IT Facilities Assessment, Design, and Construction Services


IBM Global Technology Services

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Today’s Agenda

TIME TOPIC PRESENTER

11:00-11:05am ET(5 min)

Welcome and Introduction Bryan DiVita Data Center Services Sales Leader IBM, Global Technology Services

11:05 - 11:25am ET (20 min)

Challenges in the market today

Characteristics of a highly efficient data center

How IBM’s analytic tools offer insight into capacity planning

How to help reduce operating costs via data center design insight

Benefits of data center assessment and planning

Stacey RamosGlobal Offering ExecutiveData Center StrategyIBM, Global Technology Services

11:25 - 11:30am ET (5 - 10 min depending

on questions)

Next Steps Q & A

Bryan DiVitaData Center Services Sales LeaderIBM, Global Technology Services



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One in five, or 21%, of clients have highly efficient data centers—and are allocating 50% more of their IT budget to new projects

How much of your IT budget is spent on:

35%

65%

Basic data centers

Strategic data centers

New projects

Maintain existing infrastructure

47%

Improving data center operational efficiency allows spending to go to:

53%

• Improving public safety or providing more citizen services

• Transforming core banking and payment systems

• Implementing smart grids or improving generation performance

• Allocating funds to other business priorities

New projects



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Optimize the IT and facilities assets to maximize capacity and availability

Design for flexibility to support changing business needs

Use automation tools to improve service levels and availability

Have a plan that aligns with the business goals and keep it current

Characteristics of highly efficient data centers



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IBM’s data center strategy uses tools to address complex decisions to balance the business requirements with objective analysis

Enable growth

New business and acquisition plans

Virtualization and cloud adoption plans

How many and where are assets needed

Ensure availability

Cost of outages

Vulnerabilities

Resiliency level

Data replication techniques

Improve efficiency

In-source or out-source

Lease or own

Shift spending to new application development



What is your biggest challenges with regard to your facility infrastructure?

1. Capacity (Power, Cooling and/or Space)

2. Resiliency (unscheduled outages)

3. Security

4. Efficiency

5. No challenges with facility infrastructure

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With patent pending analytics, IBM can help you right-size your capacity requirements and provide a solution tailored to your needs.

Business unit of hospitality organization

in low-growth market

Distribution company in stable agricultural market

1 2 3 4 5 6 7 8 9 101 2 3 4 5 6 7 8 9 10 1 2 3 4 5 6 7 8 9 10

Banking and finance customer in volatile

market

IBM created a modular expansion plan for the data center by linking capital and operational expenses to business growth.

IBM recommended retaining their existing data center with power and cooling upgrades, reducing capital expense by US$13 million.

IBM provided metrics for a staged release of physical space, aiding lease negotiations and saving US$400,000 per year.

675 percent power increase

230 percent space increase

150 percent power increase

No change in space No change in power

60 percent space decrease

Business plan

Capacity forecast

Design direction

Year Year Year

* Based on IBM client engagements; individual results can vary.



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IBM also helps right-size resiliency to balance costs with business benefit throughout the data center design.

CostGenerate data center designs alternatives

ValueForecast for the business benefit of each alternative

Optimal solutionDetermine the most efficient design

“N” “N+1” “2N” “N” “N+1”

3.618

“2N”

3.864

Additional annual expenses2

3.865

Reduction in annual outages2

“N”

“2N”

US$498K

Cost per outage to justify additional expenses2

US$765K

Generator redundancy1

US$980K

US$400MUS$1MUS$150K

“N+1”

1Other applications include cooling system redundancy, electrical system distribution, UPS technology, etc …

2Based on IBM Proprietary Analytics using expected lifespan of equipment, data center vulnerabilities and operational quality



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Data center design lifecycle cost analytics help clarify trade-offs between capital and operating costs over the life of the facility

Example: 20,000 square foot data center, computer room air conditioners

Capital CostsCapital costs for computer room air

conditioners can vary by 5x

Under-floorCooling

CombinedSystems

Close CoupledCooling

$2

1.5

1

.5

0

$ M

illio

ns

Operational CostsOperational cost for computer room air

conditioners can vary by 140%

2

1.5

1

.5

0

Year

1 2 3 4 5 6 7 8 9 10

2.5

$3

$ M

illio

ns

Under-floor Cooling

Combined Systems

Close Coupled

Close Coupled, RDHX

Although highly efficient, close coupled cooling doesn't always provide the lowest TCO. Rear door heat exchanger is the lowest cost solution to support high density equipment. Raised floor cooling is cost effective for low density environment.

Source: IBM Estimates



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IBM leverages data center designs from around the world, improving the quality of your data center solution.

Database of data center concept designsImmediate and Potential IT Load 200kW 300kW 500kW 750kW 1000kW 2000kWUPS Redundancy N+1 2N N+1 2N N+1 N+1UPS Type Static Dynamic Static Static Static StaticPower Distribution PDU Single DPU Dual DPU Dual DPU Dual DPU Dual DPU DualISO Transformer No No Yes No Yes YesCable / Bus Bar Cable Cable Cable Cable Cable CableUPS Type Static w/ Dynamic Static Static Static StaticGenerator 0 N N+1 2N N N

White Space Cooling Redundancy N+25% N+25% N+25% N+50% N+25% N+25%White Space Air Handler In-Line In-Line Perimeter Perimeter Perimeter PerimeterInfrastructure Redundancy N+1 N+1 N+1 N+1 N+1 N+1Infrastructure TypeCooling Type DX Air Air DX Glycol DXFree Cooling (Economizer) none Wair Wair none Water none

IT Racks 20 60 40 100 100 100

Power Requirements

Air Handling Requirements

Immediate and Potential Physical Space Requirements

Floor layouts Electrical and mechanical schematics Fire protection and suppression Monitoring and security



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Gap Analysis

IBM determines current and potential future deficiencies in

the data centers ability to satisfy the business needs.

IBM’s facility assessments ensure your data center infrastructure meets your business needs

Third party, objective and professional review

Reduces business risk and improves decision making

Cost justify actions to meet business needs

What are the capabilities and condition of my

data center?

Will the data center support my business?

How much will it cost to fix my data center?

Program objectives

IBM works with your stakeholders to quantify the business needs and

specifications of the data center.

Facility assessment

IBM physically examines the data center sub-systems to

assess the capacity, efficiency and resiliency of the facility.

IBM recommends facility modifications and upgrades,

along with a budget and schedule, to remediate the

deficiencies.

Recommendations



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Developing the performance requirements of your data center can help reduce your data center implementation and operations costs.

Leverage time-tested technologies and techniques in data center design

Leverage outside resources and assistance to more efficiently select design and build firms

Justify costs and better understand financial considerations

Efficient data center design

Capital and operating costs

Create conceptual drawing and narrative

Identify site constraints

Right-size resiliency

Determine power and space needs

Performance requirements



What are your future data center plans?

1. Building a new data center

2. Retrofitting an existing facility

3. Moving to a Co-Location facility

4. No data center plans

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© 2011 IBM Corporation14


Parkview Health utilizes high-performance, cost-effective enterprise solutions from IBM to deliver superb patient careParkview Health employs an IBM-designed data center for healthy growth

The need:

To continue its tradition of providing optimum patient care, Parkview Health needed a services provider to cost-effectively design, migrate and refresh its data center infrastructure.

The solution:

IBM Global Technology Services analyzed the client’s IT operations, recommended improvements and designed a reliable, scalable data center positioned within a healthcare system-owned warehouse.

The benefit:

Delivers customized data center design, relocation and migration services completed under budget and three months early

Reduces data migration and system response times using IBM XIV® Storage System devices and IBM System Storage® SAN Volume Controller hardware

Maintains critical system availability during migration to actively support patient care and hospital operations

“We had the tools to build the data center. IBM brought the methodology, guidance and ability to get the job done. IBM was an important part of our team.”

——Rick Miller, data center manager, Parkview Health

Solution components: IBM XIV® Storage System IBM System Storage® SAN

Volume Controller

SFP03038-USEN-00



Next steps

Contact us to set up a meeting to discuss your business and IT requirements data center planning.

– [email protected]

– 1-888-426-4343 and mention code 609CG83W

You will quickly be directed to your IBM Data Center Services representative.

More information:– Website: Data Center Assessment and

Planning

– Website: Data Center and Facilities Strategy Services

– White paper: Taking a strategic approach to optimizing the data center portfolio

– Data sheet: Assessment and planning services for data center design

– Refer a colleague: Webinar replay will be posted HERE

– IBM Data Center Study

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Thank you for your time today!

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Questions?Questions?

Bryan DiVita

IBM Data Center Services Sales

Leader

Contact me

Stacey Ramos

Global Offering Executive

IBM Data Center Strategy

Contact me

© 2012 IBM Corporation Data center assessment and planning Define your data center requirements and operational criteria IBM IT Facilities Assessment,

Documents

ibm estimates

data center solution

data center requirements

data center vulnerabilities

operational criteria

ibm proprietary analytics

ibms data center strategy

square foot data center