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© 2010 Randall B. Dunham Organizational Change in Action
10

© 2010 Randall B. Dunham Organizational Change in Action.

Jan 19, 2018

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Stakeholders Who are the Internal Stakeholders? Who are the External Stakeholders Anticipated Stakeholder reactions?
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Page 1: © 2010 Randall B. Dunham Organizational Change in Action.

© 2010 Randall B. Dunham

Organizational Change in Action

Page 2: © 2010 Randall B. Dunham Organizational Change in Action.

The Change Model

Page 3: © 2010 Randall B. Dunham Organizational Change in Action.

Stakeholders• Who are the Internal Stakeholders?• Who are the External Stakeholders• Anticipated Stakeholder reactions?

Page 4: © 2010 Randall B. Dunham Organizational Change in Action.

Stakeholder Taxonomy

InternalStakeholder

ExternalStakeholder

Will have impact on change success

Will be impacted by the change

Who are the key stakeholders in each quadrant?

Page 5: © 2010 Randall B. Dunham Organizational Change in Action.

Stakeholder Taxonomy

InternalStakeholder

ExternalStakeholder

Will have impact on change success

Will be impacted by the change

• What do you need from each stakeholder?• What do you expect from each stakeholder?• Gaps?

Page 6: © 2010 Randall B. Dunham Organizational Change in Action.

Expected Stakeholder Reactions*

• Identify key stakeholders and the desired reactions from the stakeholders

• Using the terminology from class, describe the expected reactions of each of the stakeholders previously identified.

• Be specific. If, for example, you identify a group from which you expect active resistance, pinpoint (if possible) the specific resistance behaviors expected.

• Using terminology from class, identify the underlying causes of the expected reactions.

Exercise

*See Part II on Change Exercise Form

Page 7: © 2010 Randall B. Dunham Organizational Change in Action.

Stakeholder Taxonomy

InternalStakeholder

ExternalStakeholder

Will have impact on change success

Will be impacted by the change

• What do you need from each stakeholder?• What do you expect from each stakeholder?• Gaps?

Page 8: © 2010 Randall B. Dunham Organizational Change in Action.

Stakeholder Taxonomy

InternalStakeholder

ExternalStakeholder

Will have impact on change success

Will be impacted by the change

What is your action plan for each stakeholder?

Page 9: © 2010 Randall B. Dunham Organizational Change in Action.

The Change Model

Page 10: © 2010 Randall B. Dunham Organizational Change in Action.

© 2010 Randall B. Dunham

Organizational Change in Action