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© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential Connecting Globally via TelePresence David Hsieh VP, Marketing Emerging Technologies, Video and Sports
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© 2006 Cisco Systems, Inc. All rights reserved.Cisco Confidential 1 Connecting Globally via TelePresence David Hsieh VP, Marketing Emerging Technologies,

Dec 27, 2015

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Page 1: © 2006 Cisco Systems, Inc. All rights reserved.Cisco Confidential 1 Connecting Globally via TelePresence David Hsieh VP, Marketing Emerging Technologies,

© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential 1

Connecting Globally via TelePresence

David Hsieh

VP, Marketing

Emerging Technologies, Video and Sports

Page 2: © 2006 Cisco Systems, Inc. All rights reserved.Cisco Confidential 1 Connecting Globally via TelePresence David Hsieh VP, Marketing Emerging Technologies,

2© 2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential

Source: Cisco Visual Networking Index – Forecast, 2007-2012

Global IP Traffic GrowthIP Traffic Will Increase 6X from 2007 to 2012

In 2012, Half a Zettabyte Will Cross the Global Network

0

10,000

20,000

30,000

40,000

50,000

2005 2006 2007 2008 2009 2010 2011 2012

46% CAGR 2007–2012

Mobility

Business Internet

Business IP WAN

Consumer Internet

Consumer IPTV / CATV

PB / Mo

Page 3: © 2006 Cisco Systems, Inc. All rights reserved.Cisco Confidential 1 Connecting Globally via TelePresence David Hsieh VP, Marketing Emerging Technologies,

3© 2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential

Dramatic Traffic GrowthFueled by Video

Gopher, FTP

WWW

P2P

VideoContent

VideoCommunication

DominantTraffic Type

1993-19951995-2000

2000-20132013-2025

2025+

T

Source: Cisco Global IP Traffic Forecast, 2007

Page 4: © 2006 Cisco Systems, Inc. All rights reserved.Cisco Confidential 1 Connecting Globally via TelePresence David Hsieh VP, Marketing Emerging Technologies,

4© 2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential

Dramatic Traffic GrowthFueled by Video

Gopher, FTP

WWW

P2P

VideoContent

VideoCommunication

DominantTraffic Type

1993-19951995-2000

2000-20132013-2025

2025+

1995: Web Overtakes Gopher, FTP2000: Peer-to-peer Overtakes Web2010: Video Content Overtakes

Peer-to-Peer2015: Video Communication

Overtakes Video Content

37% CAGR 2006-2011

T

Source: Cisco Global IP Traffic Forecast, 2007

Page 5: © 2006 Cisco Systems, Inc. All rights reserved.Cisco Confidential 1 Connecting Globally via TelePresence David Hsieh VP, Marketing Emerging Technologies,

5© 2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential

0

5

10

15

20

25

30

35Two Years Ago

Last Year

Current

Expected in One Year

Expected in Two Years

0

5

10

15

20

25

30

Two YearsAgo

Last Year Current Expected inOne Year

Expected inTwo Years

Business Video Network Traffic Trends* Video has doubled from two years ago and is expected to double again

one year from now Education sector has the highest current percentage of video traffic Manufacturing expects the sharpest increase over the next two years

Median Percent of Total Network Traffic That Is Video

Median Percent of Total Network Traffic That Is Video by Industry

*Business Video Study, Cisco Systems, November 2008

N=XXX

N=201

N=40N=41N=31N=47 N=42

Finance Retail ManufacturingEducation Other

Page 6: © 2006 Cisco Systems, Inc. All rights reserved.Cisco Confidential 1 Connecting Globally via TelePresence David Hsieh VP, Marketing Emerging Technologies,

6© 2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential

Cisco TelePresenceRedefining How People Communicate

Page 7: © 2006 Cisco Systems, Inc. All rights reserved.Cisco Confidential 1 Connecting Globally via TelePresence David Hsieh VP, Marketing Emerging Technologies,

7© 2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential

Cisco TelePresence Redefining How People Communicate

Page 8: © 2006 Cisco Systems, Inc. All rights reserved.Cisco Confidential 1 Connecting Globally via TelePresence David Hsieh VP, Marketing Emerging Technologies,

8© 2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential

What is TelePresence?

• Face to face, immersive interaction• “Just like being there”

• Full HD , 1080p• Easy to use, like dialing the phone

• Face to face, immersive interaction• “Just like being there”

• Full HD , 1080p• Easy to use, like dialing the phone

Page 9: © 2006 Cisco Systems, Inc. All rights reserved.Cisco Confidential 1 Connecting Globally via TelePresence David Hsieh VP, Marketing Emerging Technologies,

9© 2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential

Cisco TelePresence EndpointsExpanding User Experiences

CTS 30006 Seats

CTS 10002 Seats

High immersion Flexible deployment

High immersion

Transforms business process

Personal Group/TeamMultipurpose

CTS 320018 Seats

Transforming governance processes

Distanced learning

CTS 5001–2 Seats

Flexible use

Private office

Tele-commuter

CTS 1300Multipurpose Room

One screen

High immersion

Rapid deployment

Page 10: © 2006 Cisco Systems, Inc. All rights reserved.Cisco Confidential 1 Connecting Globally via TelePresence David Hsieh VP, Marketing Emerging Technologies,

10© 2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential

TelePresence in Rural Communities

Tele-commuting

Conduct business globally: customers, partners, suppliers

Access to global expertise

Consumer-to-Business Services

Remote Education

Social communication

Page 11: © 2006 Cisco Systems, Inc. All rights reserved.Cisco Confidential 1 Connecting Globally via TelePresence David Hsieh VP, Marketing Emerging Technologies,

11© 2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential