What Your E.D. Needs to Know

What Your E.D. Needs to Know: Tech Infrastructure as Social Media

Secret Sauce

Amro Radwan – Director of Technology, ZeroDivide

Sherbeam Wright - Principal, AndaCommunications

Rolando Brown – Chief Cultivator, Grow MVMT

Twitter hashtags: #TheSocialED, #12NTC

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3 Key Determinants of Successful Tech Integration

• Leadership – key determinant, more than size of org

• Culture – planning, assessment, learning, risk-taking

• Tech infrastructure – often overlooked, often in silo

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Polling: Like American Idol, ZeroDivide-style

How to get started: Open your phone

• Click to start a new text message• In the “To” address field, type “22333”• In the “Message” field, type “290279” and send• You’re now signed in to our #SM4NP group• Enter your answer to each question in the “Message” field

* This service is anonymous and secure - no one gets your #.* Standard text rates apply - maximum of $1 total for this.

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Tech Infrastructure’s Impact on Social Media Activities

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Social Media Assessment – Key Learning

Assessment provided a 360°view of each organization

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Challenges in Adopting Social Media

Having a plan, resources and budget are just the start.

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Resources: Technology for Social Impact

Find us on the web: www.zerodivide.orgFollow us on Twitter: @ZeroDivideorgLike us on Facebook: facebook.com/ZeroDivideorg

Amro Radwan aradwan@zerodivide.orgSherbeam Wright sherbeam@andacommunications.comRolando Brown rolando@mvmt.com