What is Design Thinking? - Santa Clara University · 2019-11-19 · What is Design Thinking? Human-Centered Design What is Design Thinking? Solving “Wicked” Problems What is Design

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What is Design Thinking?

Confidence

What is Design Thinking?

Creative Confidence

What is Design Thinking?

Human-Centered Design

What is Design Thinking?

Solving “Wicked” Problems

What is Design Thinking?

What is Design Thinking?

What is Design Thinking?

What is Design Thinking?

• Objective: “competitive” solutions

• Process-oriented, with an emphasis on:

– Customer desirability

– Deep customer empathy

– Creative brainstorming

– Prototype to explore & validate

• Little/no emphasis on other issues

My working interpretation

Lean Development

Other “movements”

Business Modeling

Other “movements”

Entrepreneurial Mindset

Other “movements”

• Programs: Pathway, new certificate/minor

• Courses:

– Standard courses

– Course modules

– 1-unit courses

• Extracurricular: industry design challenges, immersions

• Projects: real world, critical path, contract engineering

Programs, Courses & Activities

How-Why Concept Maps

A few examples….

How-Why Concept Maps

A few examples….

Iterative Prototyping to MVP

A few examples….

That’s All I Have

(for now…)

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