What Do Investors Look For

What do investors look for

Echelon Vietnam Satellite 2013 Apr 17, 2013

@jpaine

jeff@goldengate.vc paine.co

You are changing the world, not us (investors)

There are founders & there are everybody else

Lack of a big enough market who loves your product

Shitty Ideas Lifestyle Businesses High Growth Companies

95%

Product Sales

B2C B2B Marketplaces B2B2C

Hyper local Regional Global

Friends/ Family Angel/Seed Funds Series-X (Serious) – Institutional Funds

+ 4 more…and 3-4 more identified

Investment focus

Southeast Asia (primarily) Consumer Internet Mobile Casual/ Mobile Games Infrastructure Software as a Service (b2b…) ...others...

Our network

Limited Partner Network Personal Network

goldengate.vc/partners goldengate.vc/mentors

Value add (as a firm) Follow-on Capital / Exits

Product (User Experience, Marketing, Growth Hacking, PR)

Recruiting

Customer/Partner/Mentor Introductions (Silicon Valley, Southeast Asia, rest of Asia bridging)

In short.. we make stuff happen southeast asian style

We say no >95% of the time

We know through (pattern recognition) but

the truth is, we really don’t know

So what do we look for?

Talent

Market Traction

Talent

No assholes*

Obsessed with product* Hustler

Never say die Get drunk with

Market

New or Differentiated*

Problem + Right Audience

Traction

Problem + Right Audience

Launched with Product Market Infatuation Fit*

Product Market Infatuation Fit

A product that satisfy a

market with engagement data + sustainable growth

that shows “yearning love”

4 Hacks for you

Know all three types of investors. Hustle to know them, get advice. Show them your progress Focus on Pre-Built Demand (but new & unique, have a clear differentiation) Make users love your product (launch fast) Then ideate more and think bigger

4 investor look outs for you Investor is not fascinated about your product Person to person chemistry is out of whack*(call test) Do not network and hustles for you

Terms are too weird or uncomfortable – gut feel

In conclusion we are looking for: "Nice cockroaches with steel balls

who understand their users well and hustle to deliver highly engaging products that they love and adore."

Thank you, questions?

@jpaine jeff@goldengate.vc paine.co