We Are Social's Guide to Social, Digital, and Mobile in Myanmar, Dec 2011

MYANMAR �SOCIAL, DIGITAL�AND MOBILE IN�

DECEMBER 2011 �we are social�

we are social�

we are social

FOR MORE INFO ON THIS REPORT, PLEASE �CONTACT SIMON KEMP AT WE ARE SOCIAL:�

SIMON.KEMP@WEARESOCIAL.SG �

@WEARESOCIALSG �

+65 9146 5356 �

DJESKI�

HTTP://WEARESOCIAL.SG �

we are social�

MYANMAR (BURMA) �

N/A�

850,500 �MOBILE SUBSCRIBERS�

110,000 �INTERNET USERS�

48,337,000 �TOTAL POPULATION�

INTERNET PENETRATION�

MOBILE PENETRATION�

0.23 %�

N/A�

2 %�

USERS ON TOP SOCIAL NETWORK� SOCIAL NETWORK PENETRATION�

0.23 %�

2 %�

URBAN�

31%� 69%�

RURAL �

SOURCES: UN DATA ACCESSED NOV 2011; INTERNET WORLD STATS ACCESSED NOV 2011; �THERE ARE NO OFFICIAL REPORTS OF SOCIAL MEDIA USER NUMBERS FOR MYANMAR; OPERATOR-REPORTED FIGURES AS CITED ON WIKIPEDIA, ACCESSED NOV 2011 �

we are social�

500,000 �INTERNET USERS IN MYANMAR �

RECENT ESTIMATES SUGGEST�THERE ARE AROUND �

SOURCE: MPT, AS CITED IN MIZZIMA.COM �

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1,100�INTERNET CAFÉS �

ACROSS MYANMAR �

THERE ARE AROUND �

SOURCE: MIZZIMA.COM �

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200%�IN THE NEXT 3 YEARS THANKS �TO MOBILE INTERNET ACCESS�

INTERNET PENETRATION IN MYANMAR �IS EXPECTED TO INCREASE BY �

SOURCE: MIZZIMA.COM �

we are social�

80%�OF BURMESE INTERNET USERS �HAVE A FACEBOOK ACCOUNT�

FACEBOOK DOES NOT PUBLISH USER FIGURES�FOR MYANMAR, BUT ESTIMATES SUGGEST THAT �

SOURCE: MIZZIMA.COM �

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10,000 �NUMBER OF BLOGS �

REGISTERED IN MYANMAR:�

SOURCE: MIZZIMA.COM �

we are social�

1,000,000 �MOBILE SUBSCRIBERS IN MYANMAR �

RECENT ESTIMATES INDICATE �THAT THERE ARE AROUND �

SOURCE: MPT, AS CITED IN MIZZIMA.COM �

we are social�

MORE ASIAN SOCIAL, DIGITAL AND MOBILE STATS: HTTP://WEARESOCIAL.SG �

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SIMON KEMP �MANAGING DIRECTOR �

@ESKIMON�SIMON.KEMP@WEARESOCIAL.SG �

HTTP://WEARESOCIAL.SG �

LAM CAI YU�ACCOUNT EXECUTIVE �@HICAIS�CAIYU.LAM@WEARESOCIAL.SG �HTTP://WEARESOCIAL.SG �