Unit 6 Basic Layout

UNIT 6 -BASIC LAYOUT

DOUBLE-PAGE SPREAD

Two facing pages

PICA GRID Each sheet is

printed with tiny squares which represent pica measurements. A pica is a unit of measurement used by printers.

There are 6 picas to an inch.

Each pica is made up of 12 points.

There are 72 points to an inch.

There is a two-pica shaded area called the trim space. Copy should not be placed in this area.

Do not put any copy in the gutter.

Photos, however, can extend through the trim space for style… called “bleed off the page.”

Place important pictures, graphics or type in the CVI.The CVI usually falls somewhere on the right-hand page.

The WVI usually falls at the bottom left-hand corner of the left page.

Pages are symmetrical.

Don’t settle for an unbalanced layout. This one isheavier on he left page and should be adjusted.

Elements have been rearranged to achieve visual balance.

This is more pleasing to the eye.

FIVE RULES OF YEARBOOK LAYOUT Place one dominant photo on

the double-page spread.

The dominant photo shows action or emotion and should be placed near the gutter of the double-page spread.

Center-group the supporting Center-group the supporting photographs around the photographs around the dominant photo.dominant photo.

Like a magnet, the dominant photo will draw supporting photos close to it.

Create eyelines with the supporting elements.

Eyelines move the eye smoothly across the layout.

Place copy blocks to the outside of the photographs.

Copy blocks should stay within the columnar structure of the layout. Headlines should be placed adjacent to the story to lead the reader directly into the copy.

All white space is left to the outside of All white space is left to the outside of the layout.the layout.

White space detracts from the photographs and copy if it is trapped within the layout.

Apply the four-way test to Apply the four-way test to check if you have a well-check if you have a well-designed and balanced designed and balanced layout.layout.

A layout that passes the four-way test can be used in all four directions. You can create four spread designs at once and ensure consistency throughout a section.

PANEL PAGES Group the photos in rectangles on the double page spread. Group the photos in rectangles on the double page spread. Don’t arrange portraits in unconventional designs such as checkerboards or stair steps.Don’t arrange portraits in unconventional designs such as checkerboards or stair steps. It is not necessary to indicate white separations between pictures.It is not necessary to indicate white separations between pictures. Feature stores about students in the lass. Add variety to panel pages and increase coverage.Feature stores about students in the lass. Add variety to panel pages and increase coverage.