Tweeting For Your Organization

Post on 30-Nov-2014

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From PodCamp Ohio 2. Each slide transitions to the next with a sliding effect, revealing it to be a giant, seamless template. "Don't spam me, bro!" Tips, tricks, tools, and thought-provoking ideas for building a community around your organization through Twitter, but minus the spamming.

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Tweeting for Your Organization

Daniel J. Lewis(“the Ramen Noodle”)

Who am I?theRamenNoodle.com

AreYouJustWatching.com

DJosephDesign.com

@theRamenNoodle

Don’t spam me, bro!

You already know thisTwitter is a service for friends, family, and coworkers to communicate and stay connected through the exchange of quick, frequent answers to one simple question: What are you doing?

Case studiesZappos

ComCast

Qwest

HR Block

Twitter connects real people in direct communication

It is not about how many followers

you have

Bad usesBulk-following

Nothing interesting

Not listening

Not conversing

4 best-practicesFollow real people

Be interesting

Listen to others

Engage in real conversations

Follow PeopleTwitter search (RSS)

Seesmic Desktop & Tweetdeck

WeFollow.com

MrTweet.com

Return-followingCare!

Avoid private accounts?

Being interestingNot just a news feed

Beyond the “front page”

Share funny events

Post pictures

Ask questions

Play gamesTwitPic Tuesday

Find-It Friday

Create-a-Caption

Idea/photo submissions

Offer rewards

ListeningAsk and answer

Know what people are saying

Don’t always try to defend

Respond in real conversation

ListeningNot an advertisement

Be human!

Laugh!

Encourage more community

Retweet(ability)

ScalabilityHave staff ready to manage

Remember personality

OpennessUncontrolled environment

Policies to permit openness

Tweets won’t be reviewed or edited

Stalk metheRamenNoodle.com

AreYouJustWatching.com

DJosephDesign.com

@theRamenNoodle

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