Trends and Innovations in Online Travel
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Trends & Innovations in Online Travel
2011 World Hostel Conference2011 World Hostel Conference
Presented by:
Michael Tumminia, GoMio.com and Jason Baker, Digicate.ca
Discussions points:p
• Overview of trends in online travel
U d t G Mi• Update on GoMio
• Discussion of two innovative websites
• Interesting new booking portal for hostels• Notable challenges to the hostel industryg y
• Conclusions
Trends & Innovations in Online Travel
Major trends in online travel –The intersection of social media & travel
– Online reviews & travel advice
– Trend toward “local travel”
– Mobile is here
– but what about Facebook (part 2)?
Trends & Innovations in Online Travel
Online reviews & travel advice –Online reviews & travel advice
• The move away from online reviews of strangers
• And a move towards using our social graph and six
degrees of separation to get travel advice
• “Tripadvisor - world’s most trusted advice” - 30 million
reviews on Tripadvisor – how many do I trust?reviews on Tripadvisor how many do I trust?
Trends & Innovations in Online Travel
Connecting locals and visitors -
L l t l t ti l l• Local travel movement - meeting locals
• Localtravelmovement.com – “A not for profit platform started by people from companies founded on a passion for Local Travel andby people from companies founded on a passion for Local Travel and commitment to Local Travel values.”
j l i t tti i i • Major players - Triptrotting.com, Tripping.com,
Tripbod.com, p
Trends & Innovations in Online Travel
Some of the newest websites doing innovative things:g g
• Trippy.com• Tripl com• Tripl.com• Gogobot.com• Tripping.com
Gt t• Gtrot.com• Dopplr.com• Tripsay.comp y
Trends & Innovations in Online Travel
• GoMio – Building technology to transform our company from a booking portal to a social connection site and booking portal.
• GoDashBoard and Social Booker
Trends & Innovations in Online Travel
Solution Solution
• A social repository of travel adventures to creates a A social repository of travel adventures to creates a personal travel identity.
Trends & Innovations in Online Travel
Gogobot Website Allows users toGogobot Website - Allows users to…
Create an online travel identity through “passports” and Create an online travel identity through passports and “destination guides”
A users “Passport” becomes their online travel identity
Users can become “travel experts” through their online p gengagement
Reward users for their online engagement through Reward users for their online engagement through badges
Trends & Innovations in Online Travel
Gogobot Mobile App - Allows users to…
share real-time experiences via photography
access relevant location information
access to personal travel plans created via website
t d ti d b k t th b it i postcards are tied back to the website via
destination guides on the website
Trends & Innovations in Online Travel
Leverages a users social graph to suggest orrecommend places of interest
Trends & Innovations in Online Travel
Gtrot’s XY Grid provides the ability for:
user profiles receive aggregated comments from others via Facebook & Twitter
deals on places of interest in the planned d ti ti destination area
places of interest that friends have visited & places of interest that friends have visited & checked into via Foursquare
Trends & Innovations in Online Travel
O Gt t t th lt bOn Gtrot, users can sort the results by:
Arts & Entertainment Arts & Entertainment
Food
Nightlife
OutdoorsOutdoors
Shopping
Places to Stay
Trends & Innovations in Online Travel
HostelsRock comHostelsRock.com
Trends & Innovations in Online Travel
Alt ti ff d bl i f f il d d lt • Alternative affordable version of family and adult accommodations
• Premium & more secure accommodation for backpackers
• Hosts often enjoy playing tour guide
Trends & Innovations in Online Travel
• $112M round of financing valuing the company at $1.2B
• May face regulatory challenges in the future (like the hostel industry)
• Hostels can list private rooms or apartments on Airbnb
Trends & Innovations in Online Travel
Concluding Notes on Travel StartupsConcluding Notes on Travel Startups
• Travel startups solving real world travel problems
Di it l l ti id f i • Digital solutions provide an ease of convenience, especially for flash packers
Trends & Innovations in Online Travel
Concluding Notes on Travel StartupsConcluding Notes on Travel Startups
• Social travel startups are changing the purchase decision and buying process for travel
• Promote these websites that create an alternative to the established websites such-as Tripadvisorp
Trends & Innovations in Online Travel
QuestionsQuestions
Our contact info:Michael@GoMio.comJason@theimperfectbackpackers.comp p
Trends & Innovations in Online Travel
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