Transcript
1
Condition and prospects of development of tourism
in Stavropol region
Research adviser Svyatoslav Serikov
Diploma thesis
Sarkis Sarkisyan
Global Economy2011
1 What is tourism?
2 What is tourist potential of the Stavropol region?
3 Vision of tourism development in the region in the future?
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WHAT IS TOURISM?
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As UNWTO says …
Tourism - it is the activities of persons traveling to and staying in places outside their usual environment for a period not exceeding one year in a row, leisure, business and other purposes
Yeah that is borrowing!!!
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Tourism
LAUGH
FUN
TREATMENT
VISITING WONDERFUL PLACES
CULTURAL ENRICHMENT
BODY AND SOUL RELAXING
BUSINESS WITH PLEASURE
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200 millionjobs in the world
8%of the total employment figures in the world
Importance of tourism
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8%world exports of goods and services
$ 532 billion
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15%World GNP
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Russia loses
Billions of rubles annually
The opportunity to enjoy the vast recreational potential
Hundreds of thousands of jobs
RESEARCH TOPIC IS RELEVANT
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WHAT IS TOURIST POTENTIAL OF THE
STAVROPOL REGION?
Distribution of resorts and bed capacity of resorts in the region of Caucasian Mineral Waters
Resort citySPA-hotels Bed capacity
Number of institutions In % of total Bed capacity In% of total
Zheleznovodsk 32 19,7 4272 18,7
Pyatigorsk 30 21,4 4101 18,0
Kislovodsk 41 33,4 7944 34,7
Essentuki 28 25,0 6551 28,6
Mineralnye Vody 1 0,9 - -
Total 132 100 23080 100
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Distribution of investment in tourism
Sphere of Investments
The volume of investment, thousand
rubles
Of these budgetary funds, thousand
rubles
Special Economic Zone of tourist-recreational type
27800000 160200
Motels and hotels 2235601 53807
Restaurants and catering 8600 525
Total 30044201 214532
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2000 2002 2004 2006 2008 2010 2012 20140
20
40
60
80
100
120f(x) = 7.8746303030303 x − 15730.1994727273R² = 0.77083416355183
Number of foreign visi-tors (non-res-idents)
trendline
Forecasting of number of foreign visitors
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2000 2002 2004 2006 2008 2010 2012 20140
100
200
300
400
500
600
700
800
900
f(x) = 19.1448484848485 x − 37736.7636363636R² = 0.34903763016169
The number of Russian vis-itors from other regions (Residents)trendline
Forecasting of number of Russian visitors from other regions
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MY VISION OF TOURISM DEVELOPMENT
IN STAVROPOL REGIONBy 2020
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Based on…
The regional target program of development of tourism by 2016
State development strategy in the region of Caucasian Mineral Waters
Studies on the improvement of demographic situation in the country (Professor A. Bodrov)
Regional statistics
SOCIETY
ECONOMY
INFRASTRUCTURE
Mineralnye Vody – 1 mln people
2-3 children in the family
Russian Children's Wellness Center
The main product - resort and recreation
GRP 3 times moreForeign
investments
Only environmentally-friendly transport
Comfortable accommodationClean air, sourses
CONCLUSION PART
MAIN PROBLEMS
Inefficient using of available tourism potentialLack of cheap tourism productWeak system of marketing a tourist product Poor organization of work of local governmentsThe high cost of air transport in region
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WAYS OF SOLUTIONS
creating a positive image of regionincrease the efficiency of using resourcesdeveloping of new tourism productsstrict control of authorities on the tourismprice reductions in related industries
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Thanks for attention!!!
Questions…
Remarks…
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