Topic: Persuasion

EQ: What is persuasion and how can I recognize it in a text?

Persuasion

• Trying to convince someone to ACT on something or BELIEVE something

Propaganda

• Using bias (a one-sided argument) or misleading information to persuade someone to act without thinking

What are some ways YOU see propaganda every day?

• Newspapers• Commercials• Radio• Songs• Movies• Speeches• Posters

• Comics• Conversation• Debates• And more!

Stereotypes and Generalizations• The unfair belief that all people or things in a

certain category are the same

Stereotypes Generalizations

Glittering Generalities

• A vague (unclear) word or image that is meant to promote positive feelings by using words or phrases that appeal to emotion

ING!!! WOW!

Name Calling

• Negative words that don’t have proof to back them up and that are used to label someone or something as bad

Bandwagon

• Giving someone the false idea that “everyone is doing it” or that something is the “cool” thing to do

Testimonial

• An important person or celebrity endorses (backs up) a product

Documents