Tongji University Shanghai — China's socio-economic development | SoMoLo in China

China's socio-economic development : Survey ReportTongji University - January 2013

Hello, my name is Nicolas Danino 你好 !

Design the survey

Social

Social Mobile

Social Mobile Location

Social Mobile Location

What is the SoMoLotrend in China ?

7 questions

Data analysis

149 Answers

Tongji University

Students

Male48.3 %

Female51.7 %

Population’s gender

Other3.4 %

Ph.D2.0 %

Master26.8 %

Bachelor67.8 %

Population’s degree

0 %

6 %

12 %

18 %

24 %

30 %

36 %

42 %

48 %

54 %

60 %

iPhone Blackberry Android Windows iPad/iPod Galaxy Tab Surface Regular

22.15 %2.01 %6.71 %12.08 %0.67 %57.72 %0.67 %16.78 %

Device’s distribution

Mobile equipment

No mobile19.5 %

2+ Mobile devices14.1 %

1 Mobile devices66.4 %

0 %

10 %

20 %

30 %

40 %

50 %

60 %

70 %

80 %

90 %

100 %

Geolocalisation Social Games

58.389 %93.96 %46.309 %

Applications type repartition

Internet usage on mobile

No smartphone4.0 %

Daily87.2 %

Weekly4.0 %

Few times/month2.7 %

Less than once/month1.3 %

Never0.7 %

0 %

10 %

20 %

30 %

40 %

50 %

60 %

70 %

80 %

90 %

100 %

kaixin001 Renren Douban QQ Facebook Twitter LinkedIn Viadeo

2.01 %3.36 %4.03 %12.75 %94.63 %33.56 %79.19 %1.34 %

Social media repartition

Social media per person

4+8.1 %

332.9 %

238.9 %

120.1 %

Conclusion

80.5%

100%44.9%+

SoMoLo 40.2%SoMo 77.8%

One more thingpeople who use social media

people who use social and geolocalisation apps

people who have a mobile device (smartphone+tab)

Thank you !

谢谢 !www.nicolasdanino.com@nicolasdanino