Transcript
The Future Of Search Is Voice
@DuaneBrown #InboundYVR
Agenda
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• Voice Search
• The Data
• How To Do
Voice Search… What Do You Think Of?
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Voice Search…Call Home?
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Call Home
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2014 - 2016?
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• Siri: 1 billion June 2015
• Bing: 25% Windows 10 taskbar
• Echo: 1 MM sold 2016
• Ford Cars 2017
• Connected Home
2017….2020?
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The Future?
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Why & Where Do People Use It?
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How To Act On It?
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Reimagine Keywords
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Reimagine Intent
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Who & how when and where……rising almost as fast as how based questions.
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Reimagine SERP
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Reimagine SERP
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Reimagine Competition
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One More Thing…
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Vietnam…
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The End <> Questions?
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Research
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https://searchenginewatch.com/2016/06/03/what-does-meekers-internet-trends-report-tell-us-about-voice-search/
http://dq756f9pzlyr3.cloudfront.net/file/2016_internet_trends_report_final.pdf
https://searchenginewatch.com/sew/study/2440758/what-do-you-need-to-know-about-voice-search
https://googleblog.blogspot.ca/2014/10/omg-mobile-voice-survey-reveals-teens.html
https://getstat.com/blog/google-featured-snippets-and-voice-search/
http://www.slideshare.net/purnavirji/get-ready-for-voice-search-by-purna-virji-from-pubcon-2016-las-vegas
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