The Future of Marketing (Presentation at SMK 2011, Futurist Gerd Leonhard)

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This is the PDF of my presentation at the Slovenian Marketing Conference 2011, covering my immediate foresights for the future of marketing. See more at http://www.mediafuturist.com/future-of-marketing/

Transcript

Image via David Armano

The unchaining of ‘consumers’

‘The people formerly known as consumers’

Interruption

Hat tip to Kevin Kelly

Source: Economist.com Satoshi Kambayashi

Image licensed from sevensheaven.nl

Hat tip to Kevin Kelly kk.org

Source: Springwise.com

Source: Trendwatching.com

Source: Adage.com

Dumb

Smart

Dumb

Smart

Customer / Client

Source: Monty.de

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