The Entrepreneurial Approach to Businesses

Chuck Behn20 September, 2011

Small businesses usually lead hiring in recession recovery. Very hesitant to do so now

34% say sales will decline in next quarter. 21% expect it to rise. 45% flat

As long as you expect the new employee to pay for themselves, you’ll hire them

Lack of confidence in government, retail purchasing slides, unemployment rate are all considered factors. I say OSCAR MAYER (baloney)

What to do?

•Forward looking•Improvement•Open

•Living in present•Band-aids•No time for change

•Living in moment•Shoot from hip•Make my life simple

Yelp

Quantitative Qualitative

Financial reports Market share IP (# of patents

awarded) Products/services

offered Pricing

Quality Customer service Product value Company image/style Employee treatment Location Convenience

Quality

Customer Service

McD’s

BK

Wendy’sSonic

J-in-Box

Vs. Competition Vs. Industry Vs. Customer’s internal resources Service Level Agreements (SLA): internal vs.

external

Quality

Customer Service

Price

Yelp

If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat. If you know neither the enemy nor yourself, you will succumb in every battle. - Sun Tzu

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Send questions to cbehn1@verizon.net or (817) 680-9165