The convergence of heatlhcare and it ausmedtech may 2103

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An overview of the four forces that are driving the convergence of IT and healthcare and the implications for product developers

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The Convergence of Healthcare and IT

Peter Lewis, Director - Hydrix

Four different forces are aligning to drive the convergence of healthcare and IT

Rising Healthcare CostsIncreased use of IT by DoctorsEnabling TechnologyConsumer Empowerment

And these four forces are accelerating …

Rising Healthcare Costs

Ireland

Denmark

S. Korea

UK

Germany

Netherlands

FinlandSpainItaly

Sweden

SwitzerlandFrance

Australia

Canada

Japan

United States

US Health Care reachedUS$2.5Tn in 2009

(OECD, US Dept of Health Human Services, CSMG)

MediApps.com

Rising Healthcare Costs

Increased use of IT by Healthcare Professionals

99% of doctors physicians use the internet in their practices

80+% of nurses direct patients to health-related websites

Manhattan Research 2010

Enabling Technology

Freedomainradio.com

Consumer Empowerment

More than 13,000 health apps intended for use by consumers available for download in Apple’s AppStore + the plethora of sources of information…

Mobihealth News

The combination of the four forces driving the convergence is causing a steady migration of

responsibility for healthcare from

hospital clinician’s office home body

As a result we are seeing innovation across many areas:

Monitoring

PERS

Telemedicine

Mobile Medical Equipment

Mobile Health Info

RFID Tracking

Health & Fitness SW

How Big is the Personal Health Opportunity ?

So as a designer & developer of advanced medical devices, what am I hearing from our clients ?

Make devices people want to use

Make them intuitive and super easy to use

Make them as portable as possible

Make them cheap - not so much Capex but Opex

Develop smart phone front ends for consumer devices

Wireless-enable and location-enable everything

Battery life … battery life … battery life

And Finally….A Lesson from IndiaIt does not have to be expensive• 1.4bn people – 2bn cellphones• 300,00 remote and rural villages …. but all with cellphone towers• Occasional visiting nurses are the main source of healthcare information• Significant push by many companies to develop ultra-low cost cellphone based home and village health hubs• Now selling into Africa• Sub $50

Thank You !

Peter Lewispeter.lewis@hydrix.com

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