The Art and Science of Location Analytics

Art and Scienceof Location Analytics

Linda HechtCMO. Esri Inc

BusinessLocation

Esri UC2013 . Technical Workshop .

Location Data is Everywhere

Esri UC2013 . Technical Workshop .

spreadsheets

assets

customer records

big data collections

images & videomobile devices

social media

analytics

people

Location Data is Everywhere

Esri UC2013 . Technical Workshop .

Applicable to Every Industry

SalesMarketingExecutive Suite

Operations HR

Finance

Real Estate

Customer Support

Applicable to Every Department

VendorsCustomers

Tenants

InvestorsService Partners

Inside and Outside of your Organization

Esri UC2013 . Technical Workshop .

Integrating Geographic Science into What We Do

Evaluate

Analyze

Predict

Prepare

Manage

Act

Decide

Design

Measure

Plan

GIS Changes How We Think and Act

To raise new questions, new possibilities, to regard old problems from a new angle requires a creative imagination

Albert Einstein

Easy

Open

Collaboration

Online Content

Content ManagementMashup

Analytics

Pervasive Access

Mapping

Apps

Emerging

3DLBS

Lidar

Real Time

ImageryLocation Analytics

Pervasive Content

GPS

Integrating

CloudWeb

Devices

Big Data

Faster Computing

MeasurementWeb Services

Leveraging

Making GIS Easier, Always Available, and More Social

Web GIS

GIS is Being Transformed into a Web GIS

Imagery

Social Media

Big Data

Services

SensorNetworks

Maps

Enterprise Data

Web Maps

Providing a New Medium for GIS

Representing All Data Types as Web Maps and Services

Enabling a More Flexible and Agile Approach

Distributed Services

Web GIS

Web Maps

Delivering New Patterns for Integration

Making Integration Easy

Mashup

Visual Overlay

Modeling

Spatial Analysis

Dynamic Linking

Hyperlinks

Linking and Combining Information

Web GIS Can Integrate Anything

Helping to Discover Patterns and Relationships

Integrating Organizations and People

Breaking Down the Barriers

Creating New Relationships

Sharing Resources

Supporting Collaborative Approaches

Apps for SharingCollector App and Real Estate

Framework for CollaborationArcGIS Online

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Extending Insight

A New Way to ShareStoryMaps and Templates

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Providing the Right Tools

Location Analytics and the

Real Estate Mechanic

Improving your Productivity

Workflows for Visual AnalyticsEsri Maps for Office

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Enriching and Enhancing Organizational Data

Turning Tables into Understanding and Action

CMS/DMS

CRM

EAM

BI

ERP

Other Systems

Office

Enabling a Location Analytics Strategy

New Perspectives on Visual Analysis3D Web Scenes

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Leonardo da Vinci

“Knowing is not enough, we must apply.

Being willing is not enough, we must do”