Step by-step guide to new hire training of retail associates
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The 10 Step Guide toNew Hire Training of Retail Associates
copy M
indT
ickl
e In
c 2
013
Share This Document
Why should you read further
This guide has been put together after we helped implement the new hire training programs of few of worldrsquos leading retailers
It provides an actionable plan for creating an effective new hire training program for retail associates
If you already have an existing new hire training program in place this is an opportunity to compare it with our recommended plan
2
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e In
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013
Share This Document
Foreword Benefits of an effective new hire training program
Chapter 1 Alignment with business goals Step 1 The company brandStep 2 Vision mission and values Step 3 Roles and Responsibilities
Chapter 2 Basics of Sales amp Customer ServiceStep 4 Product knowledgeStep 5 Customer profileStep 6 Customer service and selling techniques
Chapter 3 Store operations and processesStep 7 Loss prevention Step 8 Inventory ControlStep 9 SafetyStep 10 Visual Merchandising
3
Outline of the guide
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e In
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013
Share This Document
Benefits of an effective new hire training program
bull Improve employee performance and reduce churnStudies have shown that retail employees who undergo comprehensive new hire training are up to 50 more productive and twice less likely to churn
bull Increase RevenueDeloitte research[1] demonstrates that conversion rates increased by 9 when customers were assisted by employees who possess a high degree of product knowledge and demonstrate strong interpersonal skills
bull Reduce lossEvery year retail stores in the US lose more than $30B[2] (~2 of revenue) due to theft and administrative errors A significant amount of losses can be prevented through training programs on store operations and loss prevention
4
Align retail associates with business goals
Chapter 1
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e In
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Share This Document
Retail associates are your most important brand ambassadors with customers and with the community Introduce the new Associate to your brand by giving them insight into the personality and ethos of the Brand
bull Share your brand story how you started Why are you here
bull Tell them what does your brand stand for
bull Show them how does your brand look likes
6
Chapter 1
Step 1 The company brand
A good brand foundation allows employees to demonstrate the brand in an inviting relevant and truthful manner every day in their job
copy M
indT
ickl
e In
c 2
013
Share This Document
Share your vision mission and values to align them with your companyrsquos goals
bull Share your vision mission and values bull Show values in action with real life
examplesbull Share companyrsquos culture
7
Chapter 1
Step 2 Vision mission and values
Every new hire should have a sense of what the company is trying to accomplish and how company values work toward fulfilling the company mission
copy M
indT
ickl
e In
c 2
013
Share This Document
According to a Harvard study [3] teams collaborate much better when each employeersquos role is clearly defined Without such clarity team members are likely to waste energy negotiating roles or protecting turf
bull Clearly define the job responsibilitiesbull How can the Associates contributebull Why this particular role is important
for the companyrsquos successbull Dorsquos amp Donrsquots
8
Chapter 1
Step 3 Roles and responsibilities
Provide the Associates with a clear view into what is expected of them in their new role and how what they do is very important for the success of the company
Basics of sales and customer service
Chapter 2
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indT
ickl
e In
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Share This Document
Todayrsquos customers are increasingly well informed and they have a much higher expectation from the service they receive in store bull Educate store associates about core
products that you sellbull Inform them about related products
or services you offer that make the initial purchase work better or keep working
bull How can they use technology to serve customers better
10
Chapter 2
Step 4 Product Knowledge
Store associates need to be able to not only match this high level of knowledge but also add to it and provide additional value
copy M
indT
ickl
e In
c 2
013
Share This Document
Associates can provide a complete personalized experience to customers if they have a clear understanding of customer profile This will not only help in creating a great experience for your customers but also ensure repeat purchases
bull Who is your customer bull What are his core needs bull Typical customer ldquojourneyrdquo in your storebull How to Listen connect and engage with
customerbull How to provide exceptional customer service
Chapter 2
Step 5 Describe your customer profile
11
The Sales Associate is the number one position responsible for delivering the brand promise and for ensuring customer satisfaction and it all starts by know the ldquocustomerrdquo and hisher needs
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 2
Step 6 Customer service and sales techniques
The ultimate goal is to equip the store associates with the skills to close the sales while providing a positive customer experience
bull Identify and prioritize customersbull Assess customer needsbull Follow up with customersbull Overcome objections and respond to
questionsbull Close and confirm salesbull Handle sales transactions
12
Itrsquos the little things done well and done all the time by everyone in your organization that mean the difference between constant struggle and the type of success that your retail business deserves
In-store operations and processes
Chapter 3
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ickl
e In
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013
Share This Document
Chapter 3
Step 7 Loss prevention
Ensure your entire staff is well trained in inventory loss prevention and shrinkage
bull Understanding what is shrink and how can it be prevented
bull Alerting customers to the sales associatersquos presence
bull Reporting stock shrinkagebull Monitoring floor merchandisebull Properly alerting other sales associates to
suspicious customers
14
Holiday season is by far the most costly time for shrinkage and training on proactive preventative loss prevention measures can go a long way to making it a profitable and successful holiday season
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 8 Inventory Control
Create a training program to educate store associates about the basics and importance of inventory managementbull What is meant by inventory controlbull The importance of maintaining accurate
inventory recordsbull What to do when inventory arrives in
your storebull The importance of inventory control
systems in maintaining customer satisfactionbull How to locate merchandise for the customer
15
Unavailability of merchandise empty shelves leave a negative impression on the customers and they are reluctant to visit the store in near future
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 9 Safety
By giving employees the tools they need you can make safety a priority and ensure the safety of the employees and customers as well as protect your stores from any disasters due to human errorsbull Recognize common safety problems in
retail storesbull How to minimize unsafe conditions for
employees and customersbull How to properly respond to and report
safety concernsbull Procedures for dealing with common
emergencies
16
There is nothing more important than ensuring the safety of your customers and employees
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 10 Visual Merchandising
Visual merchandising is one of the key components that can help to boost up your sales revenue Associates should get a basic training on merchandising which should cover following aspectsbull The importance of having organized and well-
maintained storage areasbull How to effectively arrange merchandisebull How to maintain displays throughout the daybull Why and when to replace displaysbull Recovery get the store ready for next customer
17
Going the extra distance with your displays and merchandising can not only impact immediate sales but can also help you create a unique identity and ambiance that will contribute to building yourself a loyal clientele
copy M
indT
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e In
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013
Share This Document
References
18
1 National Retail Security Survey 2011 by National Retail Federation
2 Changing face of Retail Report by Deloitte
3 Harvard study on collaboration
Thank You
We would love to hear from you feedbackmindticklecom
copy MindTickle Inc 2013 All rights reserved
- The 10 Step Guide toNew Hire Training of Retail Associates
- Why should you read further
- Slide Number 3
- Benefits of an effective new hire training program
- Align retail associates with business goals
- Slide Number 6
- Slide Number 7
- Slide Number 8
- Basics of sales and customer service
- Slide Number 10
- Chapter 2Step 5 Describe your customer profile
- Chapter 2Step 6 Customer service and sales techniques
- In-store operations and processes
- Chapter 3 Step 7 Loss prevention
- Chapter 3 Step 8 Inventory Control
- Chapter 3 Step 9 Safety
- Chapter 3 Step 10 Visual Merchandising
- References
- Thank You
copy M
indT
ickl
e In
c 2
013
Share This Document
Why should you read further
This guide has been put together after we helped implement the new hire training programs of few of worldrsquos leading retailers
It provides an actionable plan for creating an effective new hire training program for retail associates
If you already have an existing new hire training program in place this is an opportunity to compare it with our recommended plan
2
copy M
indT
ickl
e In
c 2
013
Share This Document
Foreword Benefits of an effective new hire training program
Chapter 1 Alignment with business goals Step 1 The company brandStep 2 Vision mission and values Step 3 Roles and Responsibilities
Chapter 2 Basics of Sales amp Customer ServiceStep 4 Product knowledgeStep 5 Customer profileStep 6 Customer service and selling techniques
Chapter 3 Store operations and processesStep 7 Loss prevention Step 8 Inventory ControlStep 9 SafetyStep 10 Visual Merchandising
3
Outline of the guide
copy M
indT
ickl
e In
c 2
013
Share This Document
Benefits of an effective new hire training program
bull Improve employee performance and reduce churnStudies have shown that retail employees who undergo comprehensive new hire training are up to 50 more productive and twice less likely to churn
bull Increase RevenueDeloitte research[1] demonstrates that conversion rates increased by 9 when customers were assisted by employees who possess a high degree of product knowledge and demonstrate strong interpersonal skills
bull Reduce lossEvery year retail stores in the US lose more than $30B[2] (~2 of revenue) due to theft and administrative errors A significant amount of losses can be prevented through training programs on store operations and loss prevention
4
Align retail associates with business goals
Chapter 1
copy M
indT
ickl
e In
c 2
013
Share This Document
Retail associates are your most important brand ambassadors with customers and with the community Introduce the new Associate to your brand by giving them insight into the personality and ethos of the Brand
bull Share your brand story how you started Why are you here
bull Tell them what does your brand stand for
bull Show them how does your brand look likes
6
Chapter 1
Step 1 The company brand
A good brand foundation allows employees to demonstrate the brand in an inviting relevant and truthful manner every day in their job
copy M
indT
ickl
e In
c 2
013
Share This Document
Share your vision mission and values to align them with your companyrsquos goals
bull Share your vision mission and values bull Show values in action with real life
examplesbull Share companyrsquos culture
7
Chapter 1
Step 2 Vision mission and values
Every new hire should have a sense of what the company is trying to accomplish and how company values work toward fulfilling the company mission
copy M
indT
ickl
e In
c 2
013
Share This Document
According to a Harvard study [3] teams collaborate much better when each employeersquos role is clearly defined Without such clarity team members are likely to waste energy negotiating roles or protecting turf
bull Clearly define the job responsibilitiesbull How can the Associates contributebull Why this particular role is important
for the companyrsquos successbull Dorsquos amp Donrsquots
8
Chapter 1
Step 3 Roles and responsibilities
Provide the Associates with a clear view into what is expected of them in their new role and how what they do is very important for the success of the company
Basics of sales and customer service
Chapter 2
copy M
indT
ickl
e In
c 2
013
Share This Document
Todayrsquos customers are increasingly well informed and they have a much higher expectation from the service they receive in store bull Educate store associates about core
products that you sellbull Inform them about related products
or services you offer that make the initial purchase work better or keep working
bull How can they use technology to serve customers better
10
Chapter 2
Step 4 Product Knowledge
Store associates need to be able to not only match this high level of knowledge but also add to it and provide additional value
copy M
indT
ickl
e In
c 2
013
Share This Document
Associates can provide a complete personalized experience to customers if they have a clear understanding of customer profile This will not only help in creating a great experience for your customers but also ensure repeat purchases
bull Who is your customer bull What are his core needs bull Typical customer ldquojourneyrdquo in your storebull How to Listen connect and engage with
customerbull How to provide exceptional customer service
Chapter 2
Step 5 Describe your customer profile
11
The Sales Associate is the number one position responsible for delivering the brand promise and for ensuring customer satisfaction and it all starts by know the ldquocustomerrdquo and hisher needs
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 2
Step 6 Customer service and sales techniques
The ultimate goal is to equip the store associates with the skills to close the sales while providing a positive customer experience
bull Identify and prioritize customersbull Assess customer needsbull Follow up with customersbull Overcome objections and respond to
questionsbull Close and confirm salesbull Handle sales transactions
12
Itrsquos the little things done well and done all the time by everyone in your organization that mean the difference between constant struggle and the type of success that your retail business deserves
In-store operations and processes
Chapter 3
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 7 Loss prevention
Ensure your entire staff is well trained in inventory loss prevention and shrinkage
bull Understanding what is shrink and how can it be prevented
bull Alerting customers to the sales associatersquos presence
bull Reporting stock shrinkagebull Monitoring floor merchandisebull Properly alerting other sales associates to
suspicious customers
14
Holiday season is by far the most costly time for shrinkage and training on proactive preventative loss prevention measures can go a long way to making it a profitable and successful holiday season
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 8 Inventory Control
Create a training program to educate store associates about the basics and importance of inventory managementbull What is meant by inventory controlbull The importance of maintaining accurate
inventory recordsbull What to do when inventory arrives in
your storebull The importance of inventory control
systems in maintaining customer satisfactionbull How to locate merchandise for the customer
15
Unavailability of merchandise empty shelves leave a negative impression on the customers and they are reluctant to visit the store in near future
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 9 Safety
By giving employees the tools they need you can make safety a priority and ensure the safety of the employees and customers as well as protect your stores from any disasters due to human errorsbull Recognize common safety problems in
retail storesbull How to minimize unsafe conditions for
employees and customersbull How to properly respond to and report
safety concernsbull Procedures for dealing with common
emergencies
16
There is nothing more important than ensuring the safety of your customers and employees
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 10 Visual Merchandising
Visual merchandising is one of the key components that can help to boost up your sales revenue Associates should get a basic training on merchandising which should cover following aspectsbull The importance of having organized and well-
maintained storage areasbull How to effectively arrange merchandisebull How to maintain displays throughout the daybull Why and when to replace displaysbull Recovery get the store ready for next customer
17
Going the extra distance with your displays and merchandising can not only impact immediate sales but can also help you create a unique identity and ambiance that will contribute to building yourself a loyal clientele
copy M
indT
ickl
e In
c 2
013
Share This Document
References
18
1 National Retail Security Survey 2011 by National Retail Federation
2 Changing face of Retail Report by Deloitte
3 Harvard study on collaboration
Thank You
We would love to hear from you feedbackmindticklecom
copy MindTickle Inc 2013 All rights reserved
- The 10 Step Guide toNew Hire Training of Retail Associates
- Why should you read further
- Slide Number 3
- Benefits of an effective new hire training program
- Align retail associates with business goals
- Slide Number 6
- Slide Number 7
- Slide Number 8
- Basics of sales and customer service
- Slide Number 10
- Chapter 2Step 5 Describe your customer profile
- Chapter 2Step 6 Customer service and sales techniques
- In-store operations and processes
- Chapter 3 Step 7 Loss prevention
- Chapter 3 Step 8 Inventory Control
- Chapter 3 Step 9 Safety
- Chapter 3 Step 10 Visual Merchandising
- References
- Thank You
copy M
indT
ickl
e In
c 2
013
Share This Document
Foreword Benefits of an effective new hire training program
Chapter 1 Alignment with business goals Step 1 The company brandStep 2 Vision mission and values Step 3 Roles and Responsibilities
Chapter 2 Basics of Sales amp Customer ServiceStep 4 Product knowledgeStep 5 Customer profileStep 6 Customer service and selling techniques
Chapter 3 Store operations and processesStep 7 Loss prevention Step 8 Inventory ControlStep 9 SafetyStep 10 Visual Merchandising
3
Outline of the guide
copy M
indT
ickl
e In
c 2
013
Share This Document
Benefits of an effective new hire training program
bull Improve employee performance and reduce churnStudies have shown that retail employees who undergo comprehensive new hire training are up to 50 more productive and twice less likely to churn
bull Increase RevenueDeloitte research[1] demonstrates that conversion rates increased by 9 when customers were assisted by employees who possess a high degree of product knowledge and demonstrate strong interpersonal skills
bull Reduce lossEvery year retail stores in the US lose more than $30B[2] (~2 of revenue) due to theft and administrative errors A significant amount of losses can be prevented through training programs on store operations and loss prevention
4
Align retail associates with business goals
Chapter 1
copy M
indT
ickl
e In
c 2
013
Share This Document
Retail associates are your most important brand ambassadors with customers and with the community Introduce the new Associate to your brand by giving them insight into the personality and ethos of the Brand
bull Share your brand story how you started Why are you here
bull Tell them what does your brand stand for
bull Show them how does your brand look likes
6
Chapter 1
Step 1 The company brand
A good brand foundation allows employees to demonstrate the brand in an inviting relevant and truthful manner every day in their job
copy M
indT
ickl
e In
c 2
013
Share This Document
Share your vision mission and values to align them with your companyrsquos goals
bull Share your vision mission and values bull Show values in action with real life
examplesbull Share companyrsquos culture
7
Chapter 1
Step 2 Vision mission and values
Every new hire should have a sense of what the company is trying to accomplish and how company values work toward fulfilling the company mission
copy M
indT
ickl
e In
c 2
013
Share This Document
According to a Harvard study [3] teams collaborate much better when each employeersquos role is clearly defined Without such clarity team members are likely to waste energy negotiating roles or protecting turf
bull Clearly define the job responsibilitiesbull How can the Associates contributebull Why this particular role is important
for the companyrsquos successbull Dorsquos amp Donrsquots
8
Chapter 1
Step 3 Roles and responsibilities
Provide the Associates with a clear view into what is expected of them in their new role and how what they do is very important for the success of the company
Basics of sales and customer service
Chapter 2
copy M
indT
ickl
e In
c 2
013
Share This Document
Todayrsquos customers are increasingly well informed and they have a much higher expectation from the service they receive in store bull Educate store associates about core
products that you sellbull Inform them about related products
or services you offer that make the initial purchase work better or keep working
bull How can they use technology to serve customers better
10
Chapter 2
Step 4 Product Knowledge
Store associates need to be able to not only match this high level of knowledge but also add to it and provide additional value
copy M
indT
ickl
e In
c 2
013
Share This Document
Associates can provide a complete personalized experience to customers if they have a clear understanding of customer profile This will not only help in creating a great experience for your customers but also ensure repeat purchases
bull Who is your customer bull What are his core needs bull Typical customer ldquojourneyrdquo in your storebull How to Listen connect and engage with
customerbull How to provide exceptional customer service
Chapter 2
Step 5 Describe your customer profile
11
The Sales Associate is the number one position responsible for delivering the brand promise and for ensuring customer satisfaction and it all starts by know the ldquocustomerrdquo and hisher needs
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 2
Step 6 Customer service and sales techniques
The ultimate goal is to equip the store associates with the skills to close the sales while providing a positive customer experience
bull Identify and prioritize customersbull Assess customer needsbull Follow up with customersbull Overcome objections and respond to
questionsbull Close and confirm salesbull Handle sales transactions
12
Itrsquos the little things done well and done all the time by everyone in your organization that mean the difference between constant struggle and the type of success that your retail business deserves
In-store operations and processes
Chapter 3
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 7 Loss prevention
Ensure your entire staff is well trained in inventory loss prevention and shrinkage
bull Understanding what is shrink and how can it be prevented
bull Alerting customers to the sales associatersquos presence
bull Reporting stock shrinkagebull Monitoring floor merchandisebull Properly alerting other sales associates to
suspicious customers
14
Holiday season is by far the most costly time for shrinkage and training on proactive preventative loss prevention measures can go a long way to making it a profitable and successful holiday season
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 8 Inventory Control
Create a training program to educate store associates about the basics and importance of inventory managementbull What is meant by inventory controlbull The importance of maintaining accurate
inventory recordsbull What to do when inventory arrives in
your storebull The importance of inventory control
systems in maintaining customer satisfactionbull How to locate merchandise for the customer
15
Unavailability of merchandise empty shelves leave a negative impression on the customers and they are reluctant to visit the store in near future
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 9 Safety
By giving employees the tools they need you can make safety a priority and ensure the safety of the employees and customers as well as protect your stores from any disasters due to human errorsbull Recognize common safety problems in
retail storesbull How to minimize unsafe conditions for
employees and customersbull How to properly respond to and report
safety concernsbull Procedures for dealing with common
emergencies
16
There is nothing more important than ensuring the safety of your customers and employees
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 10 Visual Merchandising
Visual merchandising is one of the key components that can help to boost up your sales revenue Associates should get a basic training on merchandising which should cover following aspectsbull The importance of having organized and well-
maintained storage areasbull How to effectively arrange merchandisebull How to maintain displays throughout the daybull Why and when to replace displaysbull Recovery get the store ready for next customer
17
Going the extra distance with your displays and merchandising can not only impact immediate sales but can also help you create a unique identity and ambiance that will contribute to building yourself a loyal clientele
copy M
indT
ickl
e In
c 2
013
Share This Document
References
18
1 National Retail Security Survey 2011 by National Retail Federation
2 Changing face of Retail Report by Deloitte
3 Harvard study on collaboration
Thank You
We would love to hear from you feedbackmindticklecom
copy MindTickle Inc 2013 All rights reserved
- The 10 Step Guide toNew Hire Training of Retail Associates
- Why should you read further
- Slide Number 3
- Benefits of an effective new hire training program
- Align retail associates with business goals
- Slide Number 6
- Slide Number 7
- Slide Number 8
- Basics of sales and customer service
- Slide Number 10
- Chapter 2Step 5 Describe your customer profile
- Chapter 2Step 6 Customer service and sales techniques
- In-store operations and processes
- Chapter 3 Step 7 Loss prevention
- Chapter 3 Step 8 Inventory Control
- Chapter 3 Step 9 Safety
- Chapter 3 Step 10 Visual Merchandising
- References
- Thank You
copy M
indT
ickl
e In
c 2
013
Share This Document
Benefits of an effective new hire training program
bull Improve employee performance and reduce churnStudies have shown that retail employees who undergo comprehensive new hire training are up to 50 more productive and twice less likely to churn
bull Increase RevenueDeloitte research[1] demonstrates that conversion rates increased by 9 when customers were assisted by employees who possess a high degree of product knowledge and demonstrate strong interpersonal skills
bull Reduce lossEvery year retail stores in the US lose more than $30B[2] (~2 of revenue) due to theft and administrative errors A significant amount of losses can be prevented through training programs on store operations and loss prevention
4
Align retail associates with business goals
Chapter 1
copy M
indT
ickl
e In
c 2
013
Share This Document
Retail associates are your most important brand ambassadors with customers and with the community Introduce the new Associate to your brand by giving them insight into the personality and ethos of the Brand
bull Share your brand story how you started Why are you here
bull Tell them what does your brand stand for
bull Show them how does your brand look likes
6
Chapter 1
Step 1 The company brand
A good brand foundation allows employees to demonstrate the brand in an inviting relevant and truthful manner every day in their job
copy M
indT
ickl
e In
c 2
013
Share This Document
Share your vision mission and values to align them with your companyrsquos goals
bull Share your vision mission and values bull Show values in action with real life
examplesbull Share companyrsquos culture
7
Chapter 1
Step 2 Vision mission and values
Every new hire should have a sense of what the company is trying to accomplish and how company values work toward fulfilling the company mission
copy M
indT
ickl
e In
c 2
013
Share This Document
According to a Harvard study [3] teams collaborate much better when each employeersquos role is clearly defined Without such clarity team members are likely to waste energy negotiating roles or protecting turf
bull Clearly define the job responsibilitiesbull How can the Associates contributebull Why this particular role is important
for the companyrsquos successbull Dorsquos amp Donrsquots
8
Chapter 1
Step 3 Roles and responsibilities
Provide the Associates with a clear view into what is expected of them in their new role and how what they do is very important for the success of the company
Basics of sales and customer service
Chapter 2
copy M
indT
ickl
e In
c 2
013
Share This Document
Todayrsquos customers are increasingly well informed and they have a much higher expectation from the service they receive in store bull Educate store associates about core
products that you sellbull Inform them about related products
or services you offer that make the initial purchase work better or keep working
bull How can they use technology to serve customers better
10
Chapter 2
Step 4 Product Knowledge
Store associates need to be able to not only match this high level of knowledge but also add to it and provide additional value
copy M
indT
ickl
e In
c 2
013
Share This Document
Associates can provide a complete personalized experience to customers if they have a clear understanding of customer profile This will not only help in creating a great experience for your customers but also ensure repeat purchases
bull Who is your customer bull What are his core needs bull Typical customer ldquojourneyrdquo in your storebull How to Listen connect and engage with
customerbull How to provide exceptional customer service
Chapter 2
Step 5 Describe your customer profile
11
The Sales Associate is the number one position responsible for delivering the brand promise and for ensuring customer satisfaction and it all starts by know the ldquocustomerrdquo and hisher needs
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 2
Step 6 Customer service and sales techniques
The ultimate goal is to equip the store associates with the skills to close the sales while providing a positive customer experience
bull Identify and prioritize customersbull Assess customer needsbull Follow up with customersbull Overcome objections and respond to
questionsbull Close and confirm salesbull Handle sales transactions
12
Itrsquos the little things done well and done all the time by everyone in your organization that mean the difference between constant struggle and the type of success that your retail business deserves
In-store operations and processes
Chapter 3
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 7 Loss prevention
Ensure your entire staff is well trained in inventory loss prevention and shrinkage
bull Understanding what is shrink and how can it be prevented
bull Alerting customers to the sales associatersquos presence
bull Reporting stock shrinkagebull Monitoring floor merchandisebull Properly alerting other sales associates to
suspicious customers
14
Holiday season is by far the most costly time for shrinkage and training on proactive preventative loss prevention measures can go a long way to making it a profitable and successful holiday season
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 8 Inventory Control
Create a training program to educate store associates about the basics and importance of inventory managementbull What is meant by inventory controlbull The importance of maintaining accurate
inventory recordsbull What to do when inventory arrives in
your storebull The importance of inventory control
systems in maintaining customer satisfactionbull How to locate merchandise for the customer
15
Unavailability of merchandise empty shelves leave a negative impression on the customers and they are reluctant to visit the store in near future
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 9 Safety
By giving employees the tools they need you can make safety a priority and ensure the safety of the employees and customers as well as protect your stores from any disasters due to human errorsbull Recognize common safety problems in
retail storesbull How to minimize unsafe conditions for
employees and customersbull How to properly respond to and report
safety concernsbull Procedures for dealing with common
emergencies
16
There is nothing more important than ensuring the safety of your customers and employees
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 10 Visual Merchandising
Visual merchandising is one of the key components that can help to boost up your sales revenue Associates should get a basic training on merchandising which should cover following aspectsbull The importance of having organized and well-
maintained storage areasbull How to effectively arrange merchandisebull How to maintain displays throughout the daybull Why and when to replace displaysbull Recovery get the store ready for next customer
17
Going the extra distance with your displays and merchandising can not only impact immediate sales but can also help you create a unique identity and ambiance that will contribute to building yourself a loyal clientele
copy M
indT
ickl
e In
c 2
013
Share This Document
References
18
1 National Retail Security Survey 2011 by National Retail Federation
2 Changing face of Retail Report by Deloitte
3 Harvard study on collaboration
Thank You
We would love to hear from you feedbackmindticklecom
copy MindTickle Inc 2013 All rights reserved
- The 10 Step Guide toNew Hire Training of Retail Associates
- Why should you read further
- Slide Number 3
- Benefits of an effective new hire training program
- Align retail associates with business goals
- Slide Number 6
- Slide Number 7
- Slide Number 8
- Basics of sales and customer service
- Slide Number 10
- Chapter 2Step 5 Describe your customer profile
- Chapter 2Step 6 Customer service and sales techniques
- In-store operations and processes
- Chapter 3 Step 7 Loss prevention
- Chapter 3 Step 8 Inventory Control
- Chapter 3 Step 9 Safety
- Chapter 3 Step 10 Visual Merchandising
- References
- Thank You
Align retail associates with business goals
Chapter 1
copy M
indT
ickl
e In
c 2
013
Share This Document
Retail associates are your most important brand ambassadors with customers and with the community Introduce the new Associate to your brand by giving them insight into the personality and ethos of the Brand
bull Share your brand story how you started Why are you here
bull Tell them what does your brand stand for
bull Show them how does your brand look likes
6
Chapter 1
Step 1 The company brand
A good brand foundation allows employees to demonstrate the brand in an inviting relevant and truthful manner every day in their job
copy M
indT
ickl
e In
c 2
013
Share This Document
Share your vision mission and values to align them with your companyrsquos goals
bull Share your vision mission and values bull Show values in action with real life
examplesbull Share companyrsquos culture
7
Chapter 1
Step 2 Vision mission and values
Every new hire should have a sense of what the company is trying to accomplish and how company values work toward fulfilling the company mission
copy M
indT
ickl
e In
c 2
013
Share This Document
According to a Harvard study [3] teams collaborate much better when each employeersquos role is clearly defined Without such clarity team members are likely to waste energy negotiating roles or protecting turf
bull Clearly define the job responsibilitiesbull How can the Associates contributebull Why this particular role is important
for the companyrsquos successbull Dorsquos amp Donrsquots
8
Chapter 1
Step 3 Roles and responsibilities
Provide the Associates with a clear view into what is expected of them in their new role and how what they do is very important for the success of the company
Basics of sales and customer service
Chapter 2
copy M
indT
ickl
e In
c 2
013
Share This Document
Todayrsquos customers are increasingly well informed and they have a much higher expectation from the service they receive in store bull Educate store associates about core
products that you sellbull Inform them about related products
or services you offer that make the initial purchase work better or keep working
bull How can they use technology to serve customers better
10
Chapter 2
Step 4 Product Knowledge
Store associates need to be able to not only match this high level of knowledge but also add to it and provide additional value
copy M
indT
ickl
e In
c 2
013
Share This Document
Associates can provide a complete personalized experience to customers if they have a clear understanding of customer profile This will not only help in creating a great experience for your customers but also ensure repeat purchases
bull Who is your customer bull What are his core needs bull Typical customer ldquojourneyrdquo in your storebull How to Listen connect and engage with
customerbull How to provide exceptional customer service
Chapter 2
Step 5 Describe your customer profile
11
The Sales Associate is the number one position responsible for delivering the brand promise and for ensuring customer satisfaction and it all starts by know the ldquocustomerrdquo and hisher needs
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 2
Step 6 Customer service and sales techniques
The ultimate goal is to equip the store associates with the skills to close the sales while providing a positive customer experience
bull Identify and prioritize customersbull Assess customer needsbull Follow up with customersbull Overcome objections and respond to
questionsbull Close and confirm salesbull Handle sales transactions
12
Itrsquos the little things done well and done all the time by everyone in your organization that mean the difference between constant struggle and the type of success that your retail business deserves
In-store operations and processes
Chapter 3
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 7 Loss prevention
Ensure your entire staff is well trained in inventory loss prevention and shrinkage
bull Understanding what is shrink and how can it be prevented
bull Alerting customers to the sales associatersquos presence
bull Reporting stock shrinkagebull Monitoring floor merchandisebull Properly alerting other sales associates to
suspicious customers
14
Holiday season is by far the most costly time for shrinkage and training on proactive preventative loss prevention measures can go a long way to making it a profitable and successful holiday season
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 8 Inventory Control
Create a training program to educate store associates about the basics and importance of inventory managementbull What is meant by inventory controlbull The importance of maintaining accurate
inventory recordsbull What to do when inventory arrives in
your storebull The importance of inventory control
systems in maintaining customer satisfactionbull How to locate merchandise for the customer
15
Unavailability of merchandise empty shelves leave a negative impression on the customers and they are reluctant to visit the store in near future
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 9 Safety
By giving employees the tools they need you can make safety a priority and ensure the safety of the employees and customers as well as protect your stores from any disasters due to human errorsbull Recognize common safety problems in
retail storesbull How to minimize unsafe conditions for
employees and customersbull How to properly respond to and report
safety concernsbull Procedures for dealing with common
emergencies
16
There is nothing more important than ensuring the safety of your customers and employees
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 10 Visual Merchandising
Visual merchandising is one of the key components that can help to boost up your sales revenue Associates should get a basic training on merchandising which should cover following aspectsbull The importance of having organized and well-
maintained storage areasbull How to effectively arrange merchandisebull How to maintain displays throughout the daybull Why and when to replace displaysbull Recovery get the store ready for next customer
17
Going the extra distance with your displays and merchandising can not only impact immediate sales but can also help you create a unique identity and ambiance that will contribute to building yourself a loyal clientele
copy M
indT
ickl
e In
c 2
013
Share This Document
References
18
1 National Retail Security Survey 2011 by National Retail Federation
2 Changing face of Retail Report by Deloitte
3 Harvard study on collaboration
Thank You
We would love to hear from you feedbackmindticklecom
copy MindTickle Inc 2013 All rights reserved
- The 10 Step Guide toNew Hire Training of Retail Associates
- Why should you read further
- Slide Number 3
- Benefits of an effective new hire training program
- Align retail associates with business goals
- Slide Number 6
- Slide Number 7
- Slide Number 8
- Basics of sales and customer service
- Slide Number 10
- Chapter 2Step 5 Describe your customer profile
- Chapter 2Step 6 Customer service and sales techniques
- In-store operations and processes
- Chapter 3 Step 7 Loss prevention
- Chapter 3 Step 8 Inventory Control
- Chapter 3 Step 9 Safety
- Chapter 3 Step 10 Visual Merchandising
- References
- Thank You
copy M
indT
ickl
e In
c 2
013
Share This Document
Retail associates are your most important brand ambassadors with customers and with the community Introduce the new Associate to your brand by giving them insight into the personality and ethos of the Brand
bull Share your brand story how you started Why are you here
bull Tell them what does your brand stand for
bull Show them how does your brand look likes
6
Chapter 1
Step 1 The company brand
A good brand foundation allows employees to demonstrate the brand in an inviting relevant and truthful manner every day in their job
copy M
indT
ickl
e In
c 2
013
Share This Document
Share your vision mission and values to align them with your companyrsquos goals
bull Share your vision mission and values bull Show values in action with real life
examplesbull Share companyrsquos culture
7
Chapter 1
Step 2 Vision mission and values
Every new hire should have a sense of what the company is trying to accomplish and how company values work toward fulfilling the company mission
copy M
indT
ickl
e In
c 2
013
Share This Document
According to a Harvard study [3] teams collaborate much better when each employeersquos role is clearly defined Without such clarity team members are likely to waste energy negotiating roles or protecting turf
bull Clearly define the job responsibilitiesbull How can the Associates contributebull Why this particular role is important
for the companyrsquos successbull Dorsquos amp Donrsquots
8
Chapter 1
Step 3 Roles and responsibilities
Provide the Associates with a clear view into what is expected of them in their new role and how what they do is very important for the success of the company
Basics of sales and customer service
Chapter 2
copy M
indT
ickl
e In
c 2
013
Share This Document
Todayrsquos customers are increasingly well informed and they have a much higher expectation from the service they receive in store bull Educate store associates about core
products that you sellbull Inform them about related products
or services you offer that make the initial purchase work better or keep working
bull How can they use technology to serve customers better
10
Chapter 2
Step 4 Product Knowledge
Store associates need to be able to not only match this high level of knowledge but also add to it and provide additional value
copy M
indT
ickl
e In
c 2
013
Share This Document
Associates can provide a complete personalized experience to customers if they have a clear understanding of customer profile This will not only help in creating a great experience for your customers but also ensure repeat purchases
bull Who is your customer bull What are his core needs bull Typical customer ldquojourneyrdquo in your storebull How to Listen connect and engage with
customerbull How to provide exceptional customer service
Chapter 2
Step 5 Describe your customer profile
11
The Sales Associate is the number one position responsible for delivering the brand promise and for ensuring customer satisfaction and it all starts by know the ldquocustomerrdquo and hisher needs
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 2
Step 6 Customer service and sales techniques
The ultimate goal is to equip the store associates with the skills to close the sales while providing a positive customer experience
bull Identify and prioritize customersbull Assess customer needsbull Follow up with customersbull Overcome objections and respond to
questionsbull Close and confirm salesbull Handle sales transactions
12
Itrsquos the little things done well and done all the time by everyone in your organization that mean the difference between constant struggle and the type of success that your retail business deserves
In-store operations and processes
Chapter 3
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 7 Loss prevention
Ensure your entire staff is well trained in inventory loss prevention and shrinkage
bull Understanding what is shrink and how can it be prevented
bull Alerting customers to the sales associatersquos presence
bull Reporting stock shrinkagebull Monitoring floor merchandisebull Properly alerting other sales associates to
suspicious customers
14
Holiday season is by far the most costly time for shrinkage and training on proactive preventative loss prevention measures can go a long way to making it a profitable and successful holiday season
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 8 Inventory Control
Create a training program to educate store associates about the basics and importance of inventory managementbull What is meant by inventory controlbull The importance of maintaining accurate
inventory recordsbull What to do when inventory arrives in
your storebull The importance of inventory control
systems in maintaining customer satisfactionbull How to locate merchandise for the customer
15
Unavailability of merchandise empty shelves leave a negative impression on the customers and they are reluctant to visit the store in near future
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 9 Safety
By giving employees the tools they need you can make safety a priority and ensure the safety of the employees and customers as well as protect your stores from any disasters due to human errorsbull Recognize common safety problems in
retail storesbull How to minimize unsafe conditions for
employees and customersbull How to properly respond to and report
safety concernsbull Procedures for dealing with common
emergencies
16
There is nothing more important than ensuring the safety of your customers and employees
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 10 Visual Merchandising
Visual merchandising is one of the key components that can help to boost up your sales revenue Associates should get a basic training on merchandising which should cover following aspectsbull The importance of having organized and well-
maintained storage areasbull How to effectively arrange merchandisebull How to maintain displays throughout the daybull Why and when to replace displaysbull Recovery get the store ready for next customer
17
Going the extra distance with your displays and merchandising can not only impact immediate sales but can also help you create a unique identity and ambiance that will contribute to building yourself a loyal clientele
copy M
indT
ickl
e In
c 2
013
Share This Document
References
18
1 National Retail Security Survey 2011 by National Retail Federation
2 Changing face of Retail Report by Deloitte
3 Harvard study on collaboration
Thank You
We would love to hear from you feedbackmindticklecom
copy MindTickle Inc 2013 All rights reserved
- The 10 Step Guide toNew Hire Training of Retail Associates
- Why should you read further
- Slide Number 3
- Benefits of an effective new hire training program
- Align retail associates with business goals
- Slide Number 6
- Slide Number 7
- Slide Number 8
- Basics of sales and customer service
- Slide Number 10
- Chapter 2Step 5 Describe your customer profile
- Chapter 2Step 6 Customer service and sales techniques
- In-store operations and processes
- Chapter 3 Step 7 Loss prevention
- Chapter 3 Step 8 Inventory Control
- Chapter 3 Step 9 Safety
- Chapter 3 Step 10 Visual Merchandising
- References
- Thank You
copy M
indT
ickl
e In
c 2
013
Share This Document
Share your vision mission and values to align them with your companyrsquos goals
bull Share your vision mission and values bull Show values in action with real life
examplesbull Share companyrsquos culture
7
Chapter 1
Step 2 Vision mission and values
Every new hire should have a sense of what the company is trying to accomplish and how company values work toward fulfilling the company mission
copy M
indT
ickl
e In
c 2
013
Share This Document
According to a Harvard study [3] teams collaborate much better when each employeersquos role is clearly defined Without such clarity team members are likely to waste energy negotiating roles or protecting turf
bull Clearly define the job responsibilitiesbull How can the Associates contributebull Why this particular role is important
for the companyrsquos successbull Dorsquos amp Donrsquots
8
Chapter 1
Step 3 Roles and responsibilities
Provide the Associates with a clear view into what is expected of them in their new role and how what they do is very important for the success of the company
Basics of sales and customer service
Chapter 2
copy M
indT
ickl
e In
c 2
013
Share This Document
Todayrsquos customers are increasingly well informed and they have a much higher expectation from the service they receive in store bull Educate store associates about core
products that you sellbull Inform them about related products
or services you offer that make the initial purchase work better or keep working
bull How can they use technology to serve customers better
10
Chapter 2
Step 4 Product Knowledge
Store associates need to be able to not only match this high level of knowledge but also add to it and provide additional value
copy M
indT
ickl
e In
c 2
013
Share This Document
Associates can provide a complete personalized experience to customers if they have a clear understanding of customer profile This will not only help in creating a great experience for your customers but also ensure repeat purchases
bull Who is your customer bull What are his core needs bull Typical customer ldquojourneyrdquo in your storebull How to Listen connect and engage with
customerbull How to provide exceptional customer service
Chapter 2
Step 5 Describe your customer profile
11
The Sales Associate is the number one position responsible for delivering the brand promise and for ensuring customer satisfaction and it all starts by know the ldquocustomerrdquo and hisher needs
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 2
Step 6 Customer service and sales techniques
The ultimate goal is to equip the store associates with the skills to close the sales while providing a positive customer experience
bull Identify and prioritize customersbull Assess customer needsbull Follow up with customersbull Overcome objections and respond to
questionsbull Close and confirm salesbull Handle sales transactions
12
Itrsquos the little things done well and done all the time by everyone in your organization that mean the difference between constant struggle and the type of success that your retail business deserves
In-store operations and processes
Chapter 3
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 7 Loss prevention
Ensure your entire staff is well trained in inventory loss prevention and shrinkage
bull Understanding what is shrink and how can it be prevented
bull Alerting customers to the sales associatersquos presence
bull Reporting stock shrinkagebull Monitoring floor merchandisebull Properly alerting other sales associates to
suspicious customers
14
Holiday season is by far the most costly time for shrinkage and training on proactive preventative loss prevention measures can go a long way to making it a profitable and successful holiday season
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 8 Inventory Control
Create a training program to educate store associates about the basics and importance of inventory managementbull What is meant by inventory controlbull The importance of maintaining accurate
inventory recordsbull What to do when inventory arrives in
your storebull The importance of inventory control
systems in maintaining customer satisfactionbull How to locate merchandise for the customer
15
Unavailability of merchandise empty shelves leave a negative impression on the customers and they are reluctant to visit the store in near future
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 9 Safety
By giving employees the tools they need you can make safety a priority and ensure the safety of the employees and customers as well as protect your stores from any disasters due to human errorsbull Recognize common safety problems in
retail storesbull How to minimize unsafe conditions for
employees and customersbull How to properly respond to and report
safety concernsbull Procedures for dealing with common
emergencies
16
There is nothing more important than ensuring the safety of your customers and employees
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 10 Visual Merchandising
Visual merchandising is one of the key components that can help to boost up your sales revenue Associates should get a basic training on merchandising which should cover following aspectsbull The importance of having organized and well-
maintained storage areasbull How to effectively arrange merchandisebull How to maintain displays throughout the daybull Why and when to replace displaysbull Recovery get the store ready for next customer
17
Going the extra distance with your displays and merchandising can not only impact immediate sales but can also help you create a unique identity and ambiance that will contribute to building yourself a loyal clientele
copy M
indT
ickl
e In
c 2
013
Share This Document
References
18
1 National Retail Security Survey 2011 by National Retail Federation
2 Changing face of Retail Report by Deloitte
3 Harvard study on collaboration
Thank You
We would love to hear from you feedbackmindticklecom
copy MindTickle Inc 2013 All rights reserved
- The 10 Step Guide toNew Hire Training of Retail Associates
- Why should you read further
- Slide Number 3
- Benefits of an effective new hire training program
- Align retail associates with business goals
- Slide Number 6
- Slide Number 7
- Slide Number 8
- Basics of sales and customer service
- Slide Number 10
- Chapter 2Step 5 Describe your customer profile
- Chapter 2Step 6 Customer service and sales techniques
- In-store operations and processes
- Chapter 3 Step 7 Loss prevention
- Chapter 3 Step 8 Inventory Control
- Chapter 3 Step 9 Safety
- Chapter 3 Step 10 Visual Merchandising
- References
- Thank You
copy M
indT
ickl
e In
c 2
013
Share This Document
According to a Harvard study [3] teams collaborate much better when each employeersquos role is clearly defined Without such clarity team members are likely to waste energy negotiating roles or protecting turf
bull Clearly define the job responsibilitiesbull How can the Associates contributebull Why this particular role is important
for the companyrsquos successbull Dorsquos amp Donrsquots
8
Chapter 1
Step 3 Roles and responsibilities
Provide the Associates with a clear view into what is expected of them in their new role and how what they do is very important for the success of the company
Basics of sales and customer service
Chapter 2
copy M
indT
ickl
e In
c 2
013
Share This Document
Todayrsquos customers are increasingly well informed and they have a much higher expectation from the service they receive in store bull Educate store associates about core
products that you sellbull Inform them about related products
or services you offer that make the initial purchase work better or keep working
bull How can they use technology to serve customers better
10
Chapter 2
Step 4 Product Knowledge
Store associates need to be able to not only match this high level of knowledge but also add to it and provide additional value
copy M
indT
ickl
e In
c 2
013
Share This Document
Associates can provide a complete personalized experience to customers if they have a clear understanding of customer profile This will not only help in creating a great experience for your customers but also ensure repeat purchases
bull Who is your customer bull What are his core needs bull Typical customer ldquojourneyrdquo in your storebull How to Listen connect and engage with
customerbull How to provide exceptional customer service
Chapter 2
Step 5 Describe your customer profile
11
The Sales Associate is the number one position responsible for delivering the brand promise and for ensuring customer satisfaction and it all starts by know the ldquocustomerrdquo and hisher needs
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 2
Step 6 Customer service and sales techniques
The ultimate goal is to equip the store associates with the skills to close the sales while providing a positive customer experience
bull Identify and prioritize customersbull Assess customer needsbull Follow up with customersbull Overcome objections and respond to
questionsbull Close and confirm salesbull Handle sales transactions
12
Itrsquos the little things done well and done all the time by everyone in your organization that mean the difference between constant struggle and the type of success that your retail business deserves
In-store operations and processes
Chapter 3
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 7 Loss prevention
Ensure your entire staff is well trained in inventory loss prevention and shrinkage
bull Understanding what is shrink and how can it be prevented
bull Alerting customers to the sales associatersquos presence
bull Reporting stock shrinkagebull Monitoring floor merchandisebull Properly alerting other sales associates to
suspicious customers
14
Holiday season is by far the most costly time for shrinkage and training on proactive preventative loss prevention measures can go a long way to making it a profitable and successful holiday season
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 8 Inventory Control
Create a training program to educate store associates about the basics and importance of inventory managementbull What is meant by inventory controlbull The importance of maintaining accurate
inventory recordsbull What to do when inventory arrives in
your storebull The importance of inventory control
systems in maintaining customer satisfactionbull How to locate merchandise for the customer
15
Unavailability of merchandise empty shelves leave a negative impression on the customers and they are reluctant to visit the store in near future
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 9 Safety
By giving employees the tools they need you can make safety a priority and ensure the safety of the employees and customers as well as protect your stores from any disasters due to human errorsbull Recognize common safety problems in
retail storesbull How to minimize unsafe conditions for
employees and customersbull How to properly respond to and report
safety concernsbull Procedures for dealing with common
emergencies
16
There is nothing more important than ensuring the safety of your customers and employees
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 10 Visual Merchandising
Visual merchandising is one of the key components that can help to boost up your sales revenue Associates should get a basic training on merchandising which should cover following aspectsbull The importance of having organized and well-
maintained storage areasbull How to effectively arrange merchandisebull How to maintain displays throughout the daybull Why and when to replace displaysbull Recovery get the store ready for next customer
17
Going the extra distance with your displays and merchandising can not only impact immediate sales but can also help you create a unique identity and ambiance that will contribute to building yourself a loyal clientele
copy M
indT
ickl
e In
c 2
013
Share This Document
References
18
1 National Retail Security Survey 2011 by National Retail Federation
2 Changing face of Retail Report by Deloitte
3 Harvard study on collaboration
Thank You
We would love to hear from you feedbackmindticklecom
copy MindTickle Inc 2013 All rights reserved
- The 10 Step Guide toNew Hire Training of Retail Associates
- Why should you read further
- Slide Number 3
- Benefits of an effective new hire training program
- Align retail associates with business goals
- Slide Number 6
- Slide Number 7
- Slide Number 8
- Basics of sales and customer service
- Slide Number 10
- Chapter 2Step 5 Describe your customer profile
- Chapter 2Step 6 Customer service and sales techniques
- In-store operations and processes
- Chapter 3 Step 7 Loss prevention
- Chapter 3 Step 8 Inventory Control
- Chapter 3 Step 9 Safety
- Chapter 3 Step 10 Visual Merchandising
- References
- Thank You
Basics of sales and customer service
Chapter 2
copy M
indT
ickl
e In
c 2
013
Share This Document
Todayrsquos customers are increasingly well informed and they have a much higher expectation from the service they receive in store bull Educate store associates about core
products that you sellbull Inform them about related products
or services you offer that make the initial purchase work better or keep working
bull How can they use technology to serve customers better
10
Chapter 2
Step 4 Product Knowledge
Store associates need to be able to not only match this high level of knowledge but also add to it and provide additional value
copy M
indT
ickl
e In
c 2
013
Share This Document
Associates can provide a complete personalized experience to customers if they have a clear understanding of customer profile This will not only help in creating a great experience for your customers but also ensure repeat purchases
bull Who is your customer bull What are his core needs bull Typical customer ldquojourneyrdquo in your storebull How to Listen connect and engage with
customerbull How to provide exceptional customer service
Chapter 2
Step 5 Describe your customer profile
11
The Sales Associate is the number one position responsible for delivering the brand promise and for ensuring customer satisfaction and it all starts by know the ldquocustomerrdquo and hisher needs
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 2
Step 6 Customer service and sales techniques
The ultimate goal is to equip the store associates with the skills to close the sales while providing a positive customer experience
bull Identify and prioritize customersbull Assess customer needsbull Follow up with customersbull Overcome objections and respond to
questionsbull Close and confirm salesbull Handle sales transactions
12
Itrsquos the little things done well and done all the time by everyone in your organization that mean the difference between constant struggle and the type of success that your retail business deserves
In-store operations and processes
Chapter 3
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 7 Loss prevention
Ensure your entire staff is well trained in inventory loss prevention and shrinkage
bull Understanding what is shrink and how can it be prevented
bull Alerting customers to the sales associatersquos presence
bull Reporting stock shrinkagebull Monitoring floor merchandisebull Properly alerting other sales associates to
suspicious customers
14
Holiday season is by far the most costly time for shrinkage and training on proactive preventative loss prevention measures can go a long way to making it a profitable and successful holiday season
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 8 Inventory Control
Create a training program to educate store associates about the basics and importance of inventory managementbull What is meant by inventory controlbull The importance of maintaining accurate
inventory recordsbull What to do when inventory arrives in
your storebull The importance of inventory control
systems in maintaining customer satisfactionbull How to locate merchandise for the customer
15
Unavailability of merchandise empty shelves leave a negative impression on the customers and they are reluctant to visit the store in near future
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 9 Safety
By giving employees the tools they need you can make safety a priority and ensure the safety of the employees and customers as well as protect your stores from any disasters due to human errorsbull Recognize common safety problems in
retail storesbull How to minimize unsafe conditions for
employees and customersbull How to properly respond to and report
safety concernsbull Procedures for dealing with common
emergencies
16
There is nothing more important than ensuring the safety of your customers and employees
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 10 Visual Merchandising
Visual merchandising is one of the key components that can help to boost up your sales revenue Associates should get a basic training on merchandising which should cover following aspectsbull The importance of having organized and well-
maintained storage areasbull How to effectively arrange merchandisebull How to maintain displays throughout the daybull Why and when to replace displaysbull Recovery get the store ready for next customer
17
Going the extra distance with your displays and merchandising can not only impact immediate sales but can also help you create a unique identity and ambiance that will contribute to building yourself a loyal clientele
copy M
indT
ickl
e In
c 2
013
Share This Document
References
18
1 National Retail Security Survey 2011 by National Retail Federation
2 Changing face of Retail Report by Deloitte
3 Harvard study on collaboration
Thank You
We would love to hear from you feedbackmindticklecom
copy MindTickle Inc 2013 All rights reserved
- The 10 Step Guide toNew Hire Training of Retail Associates
- Why should you read further
- Slide Number 3
- Benefits of an effective new hire training program
- Align retail associates with business goals
- Slide Number 6
- Slide Number 7
- Slide Number 8
- Basics of sales and customer service
- Slide Number 10
- Chapter 2Step 5 Describe your customer profile
- Chapter 2Step 6 Customer service and sales techniques
- In-store operations and processes
- Chapter 3 Step 7 Loss prevention
- Chapter 3 Step 8 Inventory Control
- Chapter 3 Step 9 Safety
- Chapter 3 Step 10 Visual Merchandising
- References
- Thank You
copy M
indT
ickl
e In
c 2
013
Share This Document
Todayrsquos customers are increasingly well informed and they have a much higher expectation from the service they receive in store bull Educate store associates about core
products that you sellbull Inform them about related products
or services you offer that make the initial purchase work better or keep working
bull How can they use technology to serve customers better
10
Chapter 2
Step 4 Product Knowledge
Store associates need to be able to not only match this high level of knowledge but also add to it and provide additional value
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Associates can provide a complete personalized experience to customers if they have a clear understanding of customer profile This will not only help in creating a great experience for your customers but also ensure repeat purchases
bull Who is your customer bull What are his core needs bull Typical customer ldquojourneyrdquo in your storebull How to Listen connect and engage with
customerbull How to provide exceptional customer service
Chapter 2
Step 5 Describe your customer profile
11
The Sales Associate is the number one position responsible for delivering the brand promise and for ensuring customer satisfaction and it all starts by know the ldquocustomerrdquo and hisher needs
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indT
ickl
e In
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013
Share This Document
Chapter 2
Step 6 Customer service and sales techniques
The ultimate goal is to equip the store associates with the skills to close the sales while providing a positive customer experience
bull Identify and prioritize customersbull Assess customer needsbull Follow up with customersbull Overcome objections and respond to
questionsbull Close and confirm salesbull Handle sales transactions
12
Itrsquos the little things done well and done all the time by everyone in your organization that mean the difference between constant struggle and the type of success that your retail business deserves
In-store operations and processes
Chapter 3
copy M
indT
ickl
e In
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013
Share This Document
Chapter 3
Step 7 Loss prevention
Ensure your entire staff is well trained in inventory loss prevention and shrinkage
bull Understanding what is shrink and how can it be prevented
bull Alerting customers to the sales associatersquos presence
bull Reporting stock shrinkagebull Monitoring floor merchandisebull Properly alerting other sales associates to
suspicious customers
14
Holiday season is by far the most costly time for shrinkage and training on proactive preventative loss prevention measures can go a long way to making it a profitable and successful holiday season
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 8 Inventory Control
Create a training program to educate store associates about the basics and importance of inventory managementbull What is meant by inventory controlbull The importance of maintaining accurate
inventory recordsbull What to do when inventory arrives in
your storebull The importance of inventory control
systems in maintaining customer satisfactionbull How to locate merchandise for the customer
15
Unavailability of merchandise empty shelves leave a negative impression on the customers and they are reluctant to visit the store in near future
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 9 Safety
By giving employees the tools they need you can make safety a priority and ensure the safety of the employees and customers as well as protect your stores from any disasters due to human errorsbull Recognize common safety problems in
retail storesbull How to minimize unsafe conditions for
employees and customersbull How to properly respond to and report
safety concernsbull Procedures for dealing with common
emergencies
16
There is nothing more important than ensuring the safety of your customers and employees
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 10 Visual Merchandising
Visual merchandising is one of the key components that can help to boost up your sales revenue Associates should get a basic training on merchandising which should cover following aspectsbull The importance of having organized and well-
maintained storage areasbull How to effectively arrange merchandisebull How to maintain displays throughout the daybull Why and when to replace displaysbull Recovery get the store ready for next customer
17
Going the extra distance with your displays and merchandising can not only impact immediate sales but can also help you create a unique identity and ambiance that will contribute to building yourself a loyal clientele
copy M
indT
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e In
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013
Share This Document
References
18
1 National Retail Security Survey 2011 by National Retail Federation
2 Changing face of Retail Report by Deloitte
3 Harvard study on collaboration
Thank You
We would love to hear from you feedbackmindticklecom
copy MindTickle Inc 2013 All rights reserved
- The 10 Step Guide toNew Hire Training of Retail Associates
- Why should you read further
- Slide Number 3
- Benefits of an effective new hire training program
- Align retail associates with business goals
- Slide Number 6
- Slide Number 7
- Slide Number 8
- Basics of sales and customer service
- Slide Number 10
- Chapter 2Step 5 Describe your customer profile
- Chapter 2Step 6 Customer service and sales techniques
- In-store operations and processes
- Chapter 3 Step 7 Loss prevention
- Chapter 3 Step 8 Inventory Control
- Chapter 3 Step 9 Safety
- Chapter 3 Step 10 Visual Merchandising
- References
- Thank You
copy M
indT
ickl
e In
c 2
013
Share This Document
Associates can provide a complete personalized experience to customers if they have a clear understanding of customer profile This will not only help in creating a great experience for your customers but also ensure repeat purchases
bull Who is your customer bull What are his core needs bull Typical customer ldquojourneyrdquo in your storebull How to Listen connect and engage with
customerbull How to provide exceptional customer service
Chapter 2
Step 5 Describe your customer profile
11
The Sales Associate is the number one position responsible for delivering the brand promise and for ensuring customer satisfaction and it all starts by know the ldquocustomerrdquo and hisher needs
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 2
Step 6 Customer service and sales techniques
The ultimate goal is to equip the store associates with the skills to close the sales while providing a positive customer experience
bull Identify and prioritize customersbull Assess customer needsbull Follow up with customersbull Overcome objections and respond to
questionsbull Close and confirm salesbull Handle sales transactions
12
Itrsquos the little things done well and done all the time by everyone in your organization that mean the difference between constant struggle and the type of success that your retail business deserves
In-store operations and processes
Chapter 3
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 7 Loss prevention
Ensure your entire staff is well trained in inventory loss prevention and shrinkage
bull Understanding what is shrink and how can it be prevented
bull Alerting customers to the sales associatersquos presence
bull Reporting stock shrinkagebull Monitoring floor merchandisebull Properly alerting other sales associates to
suspicious customers
14
Holiday season is by far the most costly time for shrinkage and training on proactive preventative loss prevention measures can go a long way to making it a profitable and successful holiday season
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 8 Inventory Control
Create a training program to educate store associates about the basics and importance of inventory managementbull What is meant by inventory controlbull The importance of maintaining accurate
inventory recordsbull What to do when inventory arrives in
your storebull The importance of inventory control
systems in maintaining customer satisfactionbull How to locate merchandise for the customer
15
Unavailability of merchandise empty shelves leave a negative impression on the customers and they are reluctant to visit the store in near future
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 9 Safety
By giving employees the tools they need you can make safety a priority and ensure the safety of the employees and customers as well as protect your stores from any disasters due to human errorsbull Recognize common safety problems in
retail storesbull How to minimize unsafe conditions for
employees and customersbull How to properly respond to and report
safety concernsbull Procedures for dealing with common
emergencies
16
There is nothing more important than ensuring the safety of your customers and employees
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 10 Visual Merchandising
Visual merchandising is one of the key components that can help to boost up your sales revenue Associates should get a basic training on merchandising which should cover following aspectsbull The importance of having organized and well-
maintained storage areasbull How to effectively arrange merchandisebull How to maintain displays throughout the daybull Why and when to replace displaysbull Recovery get the store ready for next customer
17
Going the extra distance with your displays and merchandising can not only impact immediate sales but can also help you create a unique identity and ambiance that will contribute to building yourself a loyal clientele
copy M
indT
ickl
e In
c 2
013
Share This Document
References
18
1 National Retail Security Survey 2011 by National Retail Federation
2 Changing face of Retail Report by Deloitte
3 Harvard study on collaboration
Thank You
We would love to hear from you feedbackmindticklecom
copy MindTickle Inc 2013 All rights reserved
- The 10 Step Guide toNew Hire Training of Retail Associates
- Why should you read further
- Slide Number 3
- Benefits of an effective new hire training program
- Align retail associates with business goals
- Slide Number 6
- Slide Number 7
- Slide Number 8
- Basics of sales and customer service
- Slide Number 10
- Chapter 2Step 5 Describe your customer profile
- Chapter 2Step 6 Customer service and sales techniques
- In-store operations and processes
- Chapter 3 Step 7 Loss prevention
- Chapter 3 Step 8 Inventory Control
- Chapter 3 Step 9 Safety
- Chapter 3 Step 10 Visual Merchandising
- References
- Thank You
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 2
Step 6 Customer service and sales techniques
The ultimate goal is to equip the store associates with the skills to close the sales while providing a positive customer experience
bull Identify and prioritize customersbull Assess customer needsbull Follow up with customersbull Overcome objections and respond to
questionsbull Close and confirm salesbull Handle sales transactions
12
Itrsquos the little things done well and done all the time by everyone in your organization that mean the difference between constant struggle and the type of success that your retail business deserves
In-store operations and processes
Chapter 3
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 7 Loss prevention
Ensure your entire staff is well trained in inventory loss prevention and shrinkage
bull Understanding what is shrink and how can it be prevented
bull Alerting customers to the sales associatersquos presence
bull Reporting stock shrinkagebull Monitoring floor merchandisebull Properly alerting other sales associates to
suspicious customers
14
Holiday season is by far the most costly time for shrinkage and training on proactive preventative loss prevention measures can go a long way to making it a profitable and successful holiday season
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 8 Inventory Control
Create a training program to educate store associates about the basics and importance of inventory managementbull What is meant by inventory controlbull The importance of maintaining accurate
inventory recordsbull What to do when inventory arrives in
your storebull The importance of inventory control
systems in maintaining customer satisfactionbull How to locate merchandise for the customer
15
Unavailability of merchandise empty shelves leave a negative impression on the customers and they are reluctant to visit the store in near future
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 9 Safety
By giving employees the tools they need you can make safety a priority and ensure the safety of the employees and customers as well as protect your stores from any disasters due to human errorsbull Recognize common safety problems in
retail storesbull How to minimize unsafe conditions for
employees and customersbull How to properly respond to and report
safety concernsbull Procedures for dealing with common
emergencies
16
There is nothing more important than ensuring the safety of your customers and employees
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 10 Visual Merchandising
Visual merchandising is one of the key components that can help to boost up your sales revenue Associates should get a basic training on merchandising which should cover following aspectsbull The importance of having organized and well-
maintained storage areasbull How to effectively arrange merchandisebull How to maintain displays throughout the daybull Why and when to replace displaysbull Recovery get the store ready for next customer
17
Going the extra distance with your displays and merchandising can not only impact immediate sales but can also help you create a unique identity and ambiance that will contribute to building yourself a loyal clientele
copy M
indT
ickl
e In
c 2
013
Share This Document
References
18
1 National Retail Security Survey 2011 by National Retail Federation
2 Changing face of Retail Report by Deloitte
3 Harvard study on collaboration
Thank You
We would love to hear from you feedbackmindticklecom
copy MindTickle Inc 2013 All rights reserved
- The 10 Step Guide toNew Hire Training of Retail Associates
- Why should you read further
- Slide Number 3
- Benefits of an effective new hire training program
- Align retail associates with business goals
- Slide Number 6
- Slide Number 7
- Slide Number 8
- Basics of sales and customer service
- Slide Number 10
- Chapter 2Step 5 Describe your customer profile
- Chapter 2Step 6 Customer service and sales techniques
- In-store operations and processes
- Chapter 3 Step 7 Loss prevention
- Chapter 3 Step 8 Inventory Control
- Chapter 3 Step 9 Safety
- Chapter 3 Step 10 Visual Merchandising
- References
- Thank You
In-store operations and processes
Chapter 3
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 7 Loss prevention
Ensure your entire staff is well trained in inventory loss prevention and shrinkage
bull Understanding what is shrink and how can it be prevented
bull Alerting customers to the sales associatersquos presence
bull Reporting stock shrinkagebull Monitoring floor merchandisebull Properly alerting other sales associates to
suspicious customers
14
Holiday season is by far the most costly time for shrinkage and training on proactive preventative loss prevention measures can go a long way to making it a profitable and successful holiday season
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 8 Inventory Control
Create a training program to educate store associates about the basics and importance of inventory managementbull What is meant by inventory controlbull The importance of maintaining accurate
inventory recordsbull What to do when inventory arrives in
your storebull The importance of inventory control
systems in maintaining customer satisfactionbull How to locate merchandise for the customer
15
Unavailability of merchandise empty shelves leave a negative impression on the customers and they are reluctant to visit the store in near future
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 9 Safety
By giving employees the tools they need you can make safety a priority and ensure the safety of the employees and customers as well as protect your stores from any disasters due to human errorsbull Recognize common safety problems in
retail storesbull How to minimize unsafe conditions for
employees and customersbull How to properly respond to and report
safety concernsbull Procedures for dealing with common
emergencies
16
There is nothing more important than ensuring the safety of your customers and employees
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 10 Visual Merchandising
Visual merchandising is one of the key components that can help to boost up your sales revenue Associates should get a basic training on merchandising which should cover following aspectsbull The importance of having organized and well-
maintained storage areasbull How to effectively arrange merchandisebull How to maintain displays throughout the daybull Why and when to replace displaysbull Recovery get the store ready for next customer
17
Going the extra distance with your displays and merchandising can not only impact immediate sales but can also help you create a unique identity and ambiance that will contribute to building yourself a loyal clientele
copy M
indT
ickl
e In
c 2
013
Share This Document
References
18
1 National Retail Security Survey 2011 by National Retail Federation
2 Changing face of Retail Report by Deloitte
3 Harvard study on collaboration
Thank You
We would love to hear from you feedbackmindticklecom
copy MindTickle Inc 2013 All rights reserved
- The 10 Step Guide toNew Hire Training of Retail Associates
- Why should you read further
- Slide Number 3
- Benefits of an effective new hire training program
- Align retail associates with business goals
- Slide Number 6
- Slide Number 7
- Slide Number 8
- Basics of sales and customer service
- Slide Number 10
- Chapter 2Step 5 Describe your customer profile
- Chapter 2Step 6 Customer service and sales techniques
- In-store operations and processes
- Chapter 3 Step 7 Loss prevention
- Chapter 3 Step 8 Inventory Control
- Chapter 3 Step 9 Safety
- Chapter 3 Step 10 Visual Merchandising
- References
- Thank You
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 7 Loss prevention
Ensure your entire staff is well trained in inventory loss prevention and shrinkage
bull Understanding what is shrink and how can it be prevented
bull Alerting customers to the sales associatersquos presence
bull Reporting stock shrinkagebull Monitoring floor merchandisebull Properly alerting other sales associates to
suspicious customers
14
Holiday season is by far the most costly time for shrinkage and training on proactive preventative loss prevention measures can go a long way to making it a profitable and successful holiday season
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 8 Inventory Control
Create a training program to educate store associates about the basics and importance of inventory managementbull What is meant by inventory controlbull The importance of maintaining accurate
inventory recordsbull What to do when inventory arrives in
your storebull The importance of inventory control
systems in maintaining customer satisfactionbull How to locate merchandise for the customer
15
Unavailability of merchandise empty shelves leave a negative impression on the customers and they are reluctant to visit the store in near future
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 9 Safety
By giving employees the tools they need you can make safety a priority and ensure the safety of the employees and customers as well as protect your stores from any disasters due to human errorsbull Recognize common safety problems in
retail storesbull How to minimize unsafe conditions for
employees and customersbull How to properly respond to and report
safety concernsbull Procedures for dealing with common
emergencies
16
There is nothing more important than ensuring the safety of your customers and employees
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 10 Visual Merchandising
Visual merchandising is one of the key components that can help to boost up your sales revenue Associates should get a basic training on merchandising which should cover following aspectsbull The importance of having organized and well-
maintained storage areasbull How to effectively arrange merchandisebull How to maintain displays throughout the daybull Why and when to replace displaysbull Recovery get the store ready for next customer
17
Going the extra distance with your displays and merchandising can not only impact immediate sales but can also help you create a unique identity and ambiance that will contribute to building yourself a loyal clientele
copy M
indT
ickl
e In
c 2
013
Share This Document
References
18
1 National Retail Security Survey 2011 by National Retail Federation
2 Changing face of Retail Report by Deloitte
3 Harvard study on collaboration
Thank You
We would love to hear from you feedbackmindticklecom
copy MindTickle Inc 2013 All rights reserved
- The 10 Step Guide toNew Hire Training of Retail Associates
- Why should you read further
- Slide Number 3
- Benefits of an effective new hire training program
- Align retail associates with business goals
- Slide Number 6
- Slide Number 7
- Slide Number 8
- Basics of sales and customer service
- Slide Number 10
- Chapter 2Step 5 Describe your customer profile
- Chapter 2Step 6 Customer service and sales techniques
- In-store operations and processes
- Chapter 3 Step 7 Loss prevention
- Chapter 3 Step 8 Inventory Control
- Chapter 3 Step 9 Safety
- Chapter 3 Step 10 Visual Merchandising
- References
- Thank You
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 8 Inventory Control
Create a training program to educate store associates about the basics and importance of inventory managementbull What is meant by inventory controlbull The importance of maintaining accurate
inventory recordsbull What to do when inventory arrives in
your storebull The importance of inventory control
systems in maintaining customer satisfactionbull How to locate merchandise for the customer
15
Unavailability of merchandise empty shelves leave a negative impression on the customers and they are reluctant to visit the store in near future
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 9 Safety
By giving employees the tools they need you can make safety a priority and ensure the safety of the employees and customers as well as protect your stores from any disasters due to human errorsbull Recognize common safety problems in
retail storesbull How to minimize unsafe conditions for
employees and customersbull How to properly respond to and report
safety concernsbull Procedures for dealing with common
emergencies
16
There is nothing more important than ensuring the safety of your customers and employees
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 10 Visual Merchandising
Visual merchandising is one of the key components that can help to boost up your sales revenue Associates should get a basic training on merchandising which should cover following aspectsbull The importance of having organized and well-
maintained storage areasbull How to effectively arrange merchandisebull How to maintain displays throughout the daybull Why and when to replace displaysbull Recovery get the store ready for next customer
17
Going the extra distance with your displays and merchandising can not only impact immediate sales but can also help you create a unique identity and ambiance that will contribute to building yourself a loyal clientele
copy M
indT
ickl
e In
c 2
013
Share This Document
References
18
1 National Retail Security Survey 2011 by National Retail Federation
2 Changing face of Retail Report by Deloitte
3 Harvard study on collaboration
Thank You
We would love to hear from you feedbackmindticklecom
copy MindTickle Inc 2013 All rights reserved
- The 10 Step Guide toNew Hire Training of Retail Associates
- Why should you read further
- Slide Number 3
- Benefits of an effective new hire training program
- Align retail associates with business goals
- Slide Number 6
- Slide Number 7
- Slide Number 8
- Basics of sales and customer service
- Slide Number 10
- Chapter 2Step 5 Describe your customer profile
- Chapter 2Step 6 Customer service and sales techniques
- In-store operations and processes
- Chapter 3 Step 7 Loss prevention
- Chapter 3 Step 8 Inventory Control
- Chapter 3 Step 9 Safety
- Chapter 3 Step 10 Visual Merchandising
- References
- Thank You
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 9 Safety
By giving employees the tools they need you can make safety a priority and ensure the safety of the employees and customers as well as protect your stores from any disasters due to human errorsbull Recognize common safety problems in
retail storesbull How to minimize unsafe conditions for
employees and customersbull How to properly respond to and report
safety concernsbull Procedures for dealing with common
emergencies
16
There is nothing more important than ensuring the safety of your customers and employees
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 10 Visual Merchandising
Visual merchandising is one of the key components that can help to boost up your sales revenue Associates should get a basic training on merchandising which should cover following aspectsbull The importance of having organized and well-
maintained storage areasbull How to effectively arrange merchandisebull How to maintain displays throughout the daybull Why and when to replace displaysbull Recovery get the store ready for next customer
17
Going the extra distance with your displays and merchandising can not only impact immediate sales but can also help you create a unique identity and ambiance that will contribute to building yourself a loyal clientele
copy M
indT
ickl
e In
c 2
013
Share This Document
References
18
1 National Retail Security Survey 2011 by National Retail Federation
2 Changing face of Retail Report by Deloitte
3 Harvard study on collaboration
Thank You
We would love to hear from you feedbackmindticklecom
copy MindTickle Inc 2013 All rights reserved
- The 10 Step Guide toNew Hire Training of Retail Associates
- Why should you read further
- Slide Number 3
- Benefits of an effective new hire training program
- Align retail associates with business goals
- Slide Number 6
- Slide Number 7
- Slide Number 8
- Basics of sales and customer service
- Slide Number 10
- Chapter 2Step 5 Describe your customer profile
- Chapter 2Step 6 Customer service and sales techniques
- In-store operations and processes
- Chapter 3 Step 7 Loss prevention
- Chapter 3 Step 8 Inventory Control
- Chapter 3 Step 9 Safety
- Chapter 3 Step 10 Visual Merchandising
- References
- Thank You
copy M
indT
ickl
e In
c 2
013
Share This Document
Chapter 3
Step 10 Visual Merchandising
Visual merchandising is one of the key components that can help to boost up your sales revenue Associates should get a basic training on merchandising which should cover following aspectsbull The importance of having organized and well-
maintained storage areasbull How to effectively arrange merchandisebull How to maintain displays throughout the daybull Why and when to replace displaysbull Recovery get the store ready for next customer
17
Going the extra distance with your displays and merchandising can not only impact immediate sales but can also help you create a unique identity and ambiance that will contribute to building yourself a loyal clientele
copy M
indT
ickl
e In
c 2
013
Share This Document
References
18
1 National Retail Security Survey 2011 by National Retail Federation
2 Changing face of Retail Report by Deloitte
3 Harvard study on collaboration
Thank You
We would love to hear from you feedbackmindticklecom
copy MindTickle Inc 2013 All rights reserved
- The 10 Step Guide toNew Hire Training of Retail Associates
- Why should you read further
- Slide Number 3
- Benefits of an effective new hire training program
- Align retail associates with business goals
- Slide Number 6
- Slide Number 7
- Slide Number 8
- Basics of sales and customer service
- Slide Number 10
- Chapter 2Step 5 Describe your customer profile
- Chapter 2Step 6 Customer service and sales techniques
- In-store operations and processes
- Chapter 3 Step 7 Loss prevention
- Chapter 3 Step 8 Inventory Control
- Chapter 3 Step 9 Safety
- Chapter 3 Step 10 Visual Merchandising
- References
- Thank You
copy M
indT
ickl
e In
c 2
013
Share This Document
References
18
1 National Retail Security Survey 2011 by National Retail Federation
2 Changing face of Retail Report by Deloitte
3 Harvard study on collaboration
Thank You
We would love to hear from you feedbackmindticklecom
copy MindTickle Inc 2013 All rights reserved
- The 10 Step Guide toNew Hire Training of Retail Associates
- Why should you read further
- Slide Number 3
- Benefits of an effective new hire training program
- Align retail associates with business goals
- Slide Number 6
- Slide Number 7
- Slide Number 8
- Basics of sales and customer service
- Slide Number 10
- Chapter 2Step 5 Describe your customer profile
- Chapter 2Step 6 Customer service and sales techniques
- In-store operations and processes
- Chapter 3 Step 7 Loss prevention
- Chapter 3 Step 8 Inventory Control
- Chapter 3 Step 9 Safety
- Chapter 3 Step 10 Visual Merchandising
- References
- Thank You
Thank You
We would love to hear from you feedbackmindticklecom
copy MindTickle Inc 2013 All rights reserved
- The 10 Step Guide toNew Hire Training of Retail Associates
- Why should you read further
- Slide Number 3
- Benefits of an effective new hire training program
- Align retail associates with business goals
- Slide Number 6
- Slide Number 7
- Slide Number 8
- Basics of sales and customer service
- Slide Number 10
- Chapter 2Step 5 Describe your customer profile
- Chapter 2Step 6 Customer service and sales techniques
- In-store operations and processes
- Chapter 3 Step 7 Loss prevention
- Chapter 3 Step 8 Inventory Control
- Chapter 3 Step 9 Safety
- Chapter 3 Step 10 Visual Merchandising
- References
- Thank You
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