SoMe for Scientists, short presentation
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Social Media and a (Scientific)
Career
Utrecht7 Februari 2013
www.academictransfer.com
Alex den HaanClient Services Manager - AcademicTransfer.com
twitter.com/alexdenhaan
about.me/alexdenhaan
linkedin.com/in/alexdenhaan
slideshare.com/alexdenhaan
mag.ma/alexdenhaan
www.academictransfer.com
www.academictransfer.com
www.academictransfer.com
Agenda
» Introduction/Google» Personal Branding» LinkedIn» Twitter» Personal Site/Blog» What more can you do?
www.academictransfer.com
“Profile yourself”
Show:
who you arewhat you did
where you have beenwhat you can dowhat you want
www.academictransfer.com
“Personal Branding”
Show:
who you arewhat you did
where you have beenwhat you can dowhat you want
www.academictransfer.com
Advantages Science Professionals have!
»go places»discover things»write stuff»meet people
}stuff to share
www.academictransfer.com
How to use those advantages?
Social Networks: LinkedIn, Twitter, ResearchGate, Biomed Experts, Nature Network, Academia.edu, Google+,
Facebook, etc.
Personal Site/Blog
www.academictransfer.com
www.academictransfer.com
Use LinkedIn for
» Staying connected» Getting in touch» Showing who you are» What you did » Where you have been» What you can » What you want
www.academictransfer.com
Public Profile
Professional Headline
www.academictransfer.com
LinkedIn Essentials
» Public Profile URL Alex den Haan, BA den Haan,
DenHaanAlex» Professional Headline
jobtitle, field, organisation, interest» Websites
Organisation, group site, paper/abstract, Personal page/site
www.academictransfer.com
www.academictransfer.com
Linkedin Profile Update
» Summary » Experience (Current/Past)» Education» Skills (!Endorsements!)» Languages» Groups
www.academictransfer.com
LinkedIn: Nice to know
www.academictransfer.com
www.academictransfer.com
www.academictransfer.com
www.academictransfer.comsource: nextscientist.com
www.academictransfer.com
www.academictransfer.com
www.academictransfer.com
Personal Site/Blog
www.academictransfer.com
Personal Site/Blog
www.academictransfer.com
Personal Site/Blog
Easy to setup and maintain, a few examples
»Medewerkerspagina UU»Wordpress»Tumblr »About.me
www.academictransfer.com
Medewerkerspagina UU
www.academictransfer.com
Wordpress
www.academictransfer.com
Tumblr
www.academictransfer.com
about.me
www.academictransfer.com
What more can you do?
» Search others and yourself» Look, “Listen” & Get inspired» Sign up » Reach out» “Find your voice”
www.academictransfer.com
in other words
» Google yourself (& peers)» Make (some) profiles» Use online tools with “vanity
domains”» Determine what your “central page”
should be» poit to this in your online (and offline:
resume! ) activities.
www.academictransfer.com
Why should you (not)
» Stay up to date
» Profile yourself by sharing expertise
» Exchange knowledge and network
www.academictransfer.com
And don’t forget!
» Reach out: Personal (IRL and Online)
- business cards- elevator pitch- resume/bio- social media
Alex den Haandenhaan@academictransfer.nlwww.twitter.com/alexdenhaan
www.academictransfer.com
www.academictransfer.com
www.academictransfer.com
Google+
www.academictransfer.com
Google+
www.academictransfer.com
www.academictransfer.com
www.academictransfer.com
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