Social Summit: Linked In

On October 14th, LinkedIn surpassed 50 million users. It took 16 months to reach it’s first million and

12 days to reach the last million.

The Ultimate Business Networking Event

Who Do You Know?

Who Do THEY Know?

Who Are You Trying to Reach?

How Do You Expand Your Network?

How Do You Set Yourself Apart?

- 45 million users /profiles- Average of 1.5 million US visits per month- 80% of companies using LinkedIn as a primary tool to find employees

By the Numbers

By the NumbersAverage age: 41Average household Income: $100K+College Grads: 80%Business Decision Makers: 50%

First, Let’s Talk About MeCOMPLETE your Profile…- Add Your Picture- Include ALL job history- Ask For and Make Recommendations- Optimize EVERYTHING

- Job Titles- Updates- Summary

First, Let’s Talk About MeBe Creative and Optimize EVERYTHING

- Job Titles- Updates- Summary

LinkedIn Who Do They Know?

LinkedIn Who Do They Know?

- Always personalize requests!

- Include an introduction and why you would like to connect

- Forward your profile to people you don’t know but would like to meet and WHY you are contacting them….BE HONEST

- Look to your existing contacts- Ask them for the intro

Expand Your Network

Join Groups & Organizations– Some are open and others require invitation– Seek Professional Organizations – Seek with Potential Customers

Expand Your Network

Questions and Answers- Search open questions - Offer your expert opinion- Don’t know the answer, share it with someone who might

Set Yourself Apart

Recommendations- Give to receive…. recommend former coworkers, employers and employees- Ask them to reciprocate- Not so glowing, you can hide it

Set Yourself Apart

Updates Keep You Connected

Questions?

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