Social media marketing for mompreneur march 2014 - for slideshare
Post on 22-Nov-2014
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SOCIAL MEDIAMARKETING
For Mompreneur
www.yuswohady.com@yuswohady
WHYMoms are so busy... Social media becomes
a great solution
THE FIRST SOCMED MARKETING BOOK
IN INDONESIA
1 to Many Many to Many
Marketer asBROADCASTER
Marketer asCONNECTOR
VERTICAL HORIZONTAL
MARKETING 2.0MARKETING 1.0
IT’S ABOUT CONVERSATION IS...
NOTONE-WAY
SOCMED MARKETING IS...
NOTHARD SELLING
SOCMED MARKETING IS...
NOTBLASTING
SOCMED MARKETING =
COMMUNITY + WOM
“CUSTMERS ARE YOUR SALESMEN”
ABOUT
COMUNITY
BUILDING
CONTENT
MARKETING
SOCMED MARKETING IS...
“THE HOME”COMMUNITY BLOG
SM CHANNEL
SM CHANNEL
SM CHANNEL
SOCMED PLATFORM
“THE ROAD”
PRODUCTWEBSITE
CASE STUDY
Fashion Pria
Fashion Pria adalah sebuah E-commerce di bidang fashion khusus pria yang berawaldari community blog tentang penampilan pria
THE HOME
THE ROAD
THE PRODUCT AND SOLUTION
THE CONTENT: “TIPS-BASED”
THE CONTENT: CHANNELING THROUGH TWITTER
THE CONTENT: CHANNELING THROUGH PINTEREST
CASE STUDY
Steak Holycow
Holycow Steak adalah restoran yang menjual steak premium dengan hargaterjangkau
THE HOME
THE ROAD
THE HOME: LANDING PAGE
THE CONTENT: CHANNELING THROUGH FACEBOOK
THE CONTENT: CHANNELING THROUGH TWITTER
THE CONTENT: CHANNELING THROUGH YOUTUBE
THE CONTENT: CHANNELING THROUGH OWNER BLOG
CASE STUDY
Keripik Maicih
Keripik Maicih adalah produsen keripik singkong pedas dengan konsep channel yang kreatif dan viral marketing melalui socmed
THE HOME
THE ROAD
THE HOME: LANDING PAGE
THE CONTENT: CHANNELING THROUGH FACEBOOK
THE CONTENT: CHANNELING THROUGH TWITTER
THE CONTENT: CHANNELING THROUGH YOUTUBE
CASE STUDY
Denny Santoso
More salesare made
with friendshipthan salesmanship
Jeffrey Gitomer – Sales Bible
THANK YOU
FOLLOW@YUSWOHADY
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