Social media Applications in Event Marketing (MICE)

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This presentation is created by Andrew Chow for Asian Federation of Exhibition & Convention Associations (AFECA) www.andrewchow.sg

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Social Media Applications to

Event Marketing

Getting Social for Pre Ideas to Post Implementation

Andrew Chow Founded

Ideamart (S) Pte Ltd since 1994 . Ideas & Concepts since 2002

Table For Six since 2008

Education : Thames Valley University, UK

Business Awards

STB Business Award – Most Innovative Marketing Initiative award 2007

Spirit of Enterprise 2008

Successful Entrepreneur 2010

Spirit of Service 2012

Certification : NLP Practitioner & Certified Life Coach

Forte

Life Coaching

Public Relations Strategy

Social Media Strategy

Personal Branding

Professional Affiliation

Approved NCSS Training Provider

WDA ACTA-certified

Asia Professional Speakers - Singapore

Social Media applications to Event Marketing

Pre Event Management

Generate User Content!

Manage it! (www.eventbrite.com)

Social Media applications to Event Marketing

Update it! (www.slideshare.net)

Social Media applications to Event Marketing

Discuss it! - Early Bird Portal

Social Media applications to Event Marketing

Quiz It ! (www.proprofs.com)

Social Media applications to Event Marketing

Blog about it! (www.wordpress.com)

Social Media applications to Event Marketing

Promote It! With keywords

(www.youtube.com)

Social Media applications to Event Marketing

Answer It! (www.quora.com)

Social Media applications to Event Marketing

“Usual Suspects”

Social Media applications to Event Marketing

Event Management

Let’s Get Talking!

#hashtag @mention RT

Social Media applications to Event Marketing

Are you Pinterested?

(www.pinterest.com)

Social Media applications to Event Marketing

Lead generation! – QR Code

Social Media applications to Event Marketing

Go Live! – www.ustream.com

Social Media applications to Event Marketing

Who’s Talking? –

www.socialmention.com

Social Media applications to Event Marketing

Let’s Connect! – www.linkedin.com

Social Media applications to Event Marketing

Social Media applications to Event Marketing

Share Locations! –

www.foursquare.com

Post Event Management

Engage the Community!

Record it! – Podcast!

Social Media applications to Event Marketing

Make it Official! –

www.wikipedia.com

Social Media applications to Event Marketing

Moment of Truth –

www.feedbackfarm.com

Social Media applications to Event Marketing

Memory Lane – www.animoto.com

Social Media applications to Event Marketing

Submit the Story! – www.mashable.com

Social Media applications to Event Marketing

Follow up Meeting – www.meetup.com

Social Media applications to Event Marketing

Write a book! – www.smashwords.com

Social Media applications to Event Marketing

Andrew Chow a.k.a Ideasandrew

More than 230 interviews/feature in 6 years from local / International media

Social Networking

Facebook - http://www.facebook.com/#!/AndrewChowKokWah

Plaxo http://ideasandrew.myplaxo.com/

Linkedin - http://sg.linkedin.com/in/ideasandrew

Social Media Sharing

Flickr Collection - http://www.flickr.com/photos/ideasandrew/

Youtube Channel - http://www.youtube.com/user/ideasandrew

Slideshare - http://www.slideshare.net/ideasandrew

Podomatic - http://ideasandrew.podomatic.com

Social Blogging / Micro-blogging

Twitter - http://twitter.com/Ideasandrew

Wordpress – www.andrewchow.sg

Social Collaboration

Wikipedia - http://en.wikipedia.org/wiki/User:Ideasandrew

Meet up - http://www.meetup.com/members/11966314/

Thank You!

andrew@ideamart.com.sg

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